11195 Opportunities courses in Cardiff delivered Online

The wedding and event industry moves fast—and those who are skilled, reliable, and creative rise to the top. The Photography: Wedding & Events Mini Bundle is designed for those looking to break into (or dominate) one of the most vibrant creative career paths. With photography, digital photography, communication skills, Adobe Premier Pro, and outsourcing, you’ll not only be ready for the job—you’ll be ready to run the business. Opportunities in this industry are exploding. If you’re not prepared with the full toolkit, someone else will be. Don’t just take photos—take control of your career. Description Wedding and event photography is about more than the perfect shot. It's about client communication, streamlined delivery, and smart business decisions. With this bundle, you position yourself as a professional who gets it. You’ll ground your work in powerful photography and advanced digital photography, then take it further with Adobe Premier Pro editing capabilities that make your portfolio stand out. But that’s just the start. Communication skills help you handle clients and teams with ease, while outsourcing lets you scale and streamline your workload—making you the kind of photographer agencies and clients rely on. Across wedding companies, event teams, marketing agencies, and freelance networks, professionals with photography mastery, polished digital photography, strong communication skills, post-production expertise in Adobe Premier Pro, and operational smarts like outsourcing are in constant demand. The ones getting booked out for months? They’ve already got these skills. The question is—will you? FAQ Who is this bundle for? Aspiring and active wedding and event photographers, freelance creatives, marketing content teams, and visual storytellers. If photography, digital photography, communication skills, Adobe Premier Pro, or outsourcing are part of your job—or should be—this bundle is for you. Why is this job-relevant? Because clients expect more than creativity—they expect professionalism. Communication skills win clients. Adobe Premier Pro keeps them wowed. Outsourcing scales your success. And digital photography and photography are your core craft. What’s the urgency? Booking seasons move fast. If you’re not equipped with the full skill set—photography, digital photography, communication skills, Adobe Premier Pro, outsourcing—someone else will take the client, the gig, or the promotion.

The Electricity, Electrician and Electrical Training Mini Bundle provides a comprehensive skill set designed to fast-track your employability in electrical and facilities management roles. Master core Electrician expertise, enhance compliance with Puwer, sharpen your Mathematics abilities, and boost your professional presence with Telephone Etiquette and PAT certification. Employers look for candidates who combine solid technical knowledge with professional communication skills. This bundle ensures you tick every box, making you a prime candidate for roles across construction, maintenance, and customer-facing electrical services. Don’t miss out on the chance to upgrade your career prospects. Description Today’s electrical roles demand a unique blend of technical precision and customer-focused skills. With the Electricity, Electrician and Electrical Training Mini Bundle, you’ll build expertise in core areas like Electrician work, Puwer regulations, and Mathematics needed for accurate calculations and safety assessments. Adding PAT certification enhances your credibility in portable appliance testing—a growing requirement in many industries. Meanwhile, Telephone Etiquette rounds out your profile, giving you the communication edge needed for customer-facing or team leadership roles. By combining Electrician, Puwer, Mathematics, PAT, and Telephone Etiquette, this bundle prepares you for diverse positions in electrical services. Roles filled by candidates with this range of skills are competitive—make sure you’re in the lead. FAQ Is this bundle relevant for electricians and facility managers? Yes—skills like Electrician, Puwer, and PAT are highly sought after in both fields. Does Telephone Etiquette really matter for electrical jobs? Yes—it’s key for client-facing roles and teamwork in technical environments. How important is PAT certification? Very important. Many employers require PAT to ensure appliance safety. Can this bundle help me advance my career? Yes—it combines technical and soft skills that boost promotion chances. Is Mathematics included for practical use? Definitely—Mathematics is essential for load calculations and safety compliance. Can I study at my own pace? Yes—all courses including Electrician, Puwer, and Telephone Etiquette are flexible. How does this improve job prospects? Employers specifically seek Electrician, Puwer, and PAT qualifications—this bundle makes you visible. Why is enrolling now a good idea? Jobs requiring this skill mix are filling fast; don’t let opportunities slip away.

Unlock career opportunities in health and sports with the Sports and Wellness Mini Bundle. Tailored for those aiming to excel in Sports Coaching, Sports First Aid, and Nutrition, this bundle also builds your Time Management and Self Organisation skills — essentials for any thriving professional. If you want to become hireable in the booming sports and wellness industries, this bundle is your stepping stone. Description The Sports and Wellness Mini Bundle is crafted to maximize your job relevance in competitive fields. Mastering Sports Coaching lays a strong foundation, while Sports First Aid skills ensure you’re prepared for immediate care scenarios. Nutrition knowledge makes you an asset in wellness-focused roles, addressing modern health demands. Time Management and Self Organisation are critical to professional success, especially in dynamic sports environments. This bundle equips you with these skills alongside Sports Coaching, Sports First Aid, and Nutrition, helping you stand out in the job market. Employers look for candidates with this combination — making the Sports and Wellness Mini Bundle a smart investment. Don’t let opportunity pass you by. The Sports and Wellness Mini Bundle offers exceptional value for money, preparing you for a variety of roles where Sports Coaching, Sports First Aid, Nutrition, Time Management, and Self Organisation skills are highly sought after. Secure your competitive edge now. FAQ Q: How does this bundle support a career in Sports Coaching? A: It offers targeted development in Sports Coaching alongside Sports First Aid and Nutrition, complemented by Time Management and Self Organisation skills. Q: Can the Sports and Wellness Mini Bundle help me in nutrition-related roles? A: Yes, Nutrition is a key part of the bundle, making you well-rounded and hireable in wellness industries. Q: Are Time Management and Self Organisation really important? A: Absolutely — these skills enhance your ability to perform effectively in any sports or wellness job. Q: Will I gain practical skills in Sports First Aid? A: The Sports First Aid component ensures you are prepared for emergency care situations relevant in many job settings. Q: Is this bundle suitable for beginners wanting to enter the sports and wellness sector? A: Yes, it’s designed to make you hireable by building essential skills like Sports Coaching, Sports First Aid, Nutrition, Time Management, and Self Organisation.

Sharpen your culinary leadership skills with our Kitchen Management course. Master safety, sanitation, menu creation, and strategic financial planning to excel as a kitchen manager. Dive into this all-encompassing guide to managing a high-functioning kitchen.

Course Overview Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. Learning Outcomes Be able to drive traffic to your website or landing page Create and optimize your own profitable Google AdWords campaigns Learn how to advertise your products and services online Increase sales to your website using AdSense Use conversion tracking to determine the value of your ad campaign Monetize more than 6 billion daily searches on Google Be able to remarket to your website visitors Who is this course for? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: Digital Marketers Influencers Content Creators YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00

Leadership & Management: Leadership & Management Our Level 5 Diploma in Leadership and Management for Residential Childcare course is designed to help managers and leaders gain the knowledge and skills they need to work in residential care with children in a management role. This course teaches you how to innovate and respond to a changing environment, as well as how to meet industry challenges and opportunities. Learn from expert tutors with industry experience, teaching you the latest expertise and best practice. This Level 5 Diploma in Leadership and Management for Residential Childcare course is designed for Leadership and Management for Residential Childcare professionals who are aspiring to specialise in Leadership and Management for Residential Childcare. Enrol today and take the next step toward achieving your personal and professional goals. Main Course: Level 5 Diploma in Leadership and Management for Residential Childcare Free Courses included with Level 5 Diploma in Leadership and Management for Residential Childcare (England) Course Course 01: Level 5 Child Care Training Course 02: Level 2 Safeguarding Children Training Course Course 03: Level 3 Award in Childcare and Education Course 04: Level 7 Diploma in Leadership and Management [ Note: Free PDF certificate as soon as completing the Level 5 Diploma in Leadership and Management for Residential Childcare (England) course] Leadership & Management: Leadership & Management This Level 5 Diploma in Leadership and Management for Residential Childcare course consists of 20 modules. Course Curriculum Level 5 Diploma in Leadership and Management for Residential Childcare Course Module 1: Understand children and young people’s development in residential childcare Module 2: Understand support for children and young people who are vulnerable and disadvantaged Module 3: Lead and manage a team within a residential childcare setting Module 4: Lead practice to support the safeguarding and protection of children and young people in residential childcare Module 5: Lead practice for communication and information management in residential childcare settings Module 6: Manage risk in residential childcare Module 7: Lead and manage group living in residential childcare Module 8: Lead a service that can support children or young people who have experienced harm or abuse Module 9: Lead practice to achieve positive outcomes for children and young people in residential childcare Module 10: Implement a Positive Relationship Policy in residential childcare Module 11: Lead practice to support the well-being and resilience of children and young people in residential childcare Module 12: Lead practice in safe use of digital, internet and mobile technology with children and young people Module 13: Undertake professional development in residential childcare settings Module 14: Lead practice to promote the rights, diversity and equality of children and young people in residential childcare Module 15: Lead networks and multi-agency work to benefit children and young people in residential childcare Module 16: Understand the care system and its impact on children and young people Module 17: Lead practice to support young people leaving care Module 18: Understand the context of residential childcare for children and young people with complex disabilities or conditions Module 19: Principles for leading the transition of young people with complex disabilities or conditions to adult services Module 20: Support others to understand models of disability and their effects on working practice with children and young people Assessment Method of Level 5 Diploma in Leadership and Management for Residential Childcare After completing Level 5 Diploma in Leadership and Management for Residential Childcare Course, you will get quizzes to assess your learning. You will do the later modules upon getting 60% marks on the quiz test. Apart from this, you do not need to sit for any other assessments. Certification of Level 5 Diploma in Leadership and Management for Residential Childcare After completing the Level 5 Diploma in Leadership and Management for Residential Childcare (England) course, you can instantly download your certificate for FREE. The hard copy of the certification will also be delivered to your doorstep via post, which will cost £15. Who is this course for? Leadership & Management: Leadership & Management This Level 5 Diploma in Leadership and Management for Residential Childcare course is ideal for anyone in leadership or management within childcare. Special Note: Our Level 5 Diploma in Leadership and Management for Residential Childcare (England) Course is Knowledge based not a regulated course. To get Qualified, you may choose the following options: Level 5 Diploma in Leadership and Management for Residential Childcare (England) (RQF) Level 3 Diploma for Residential Childcare (England) (RQF) Level 5 Diploma in Leadership for Health and Social Care and Children and Young People's Services (England) (RQF) Level 3 Diploma for Residential Childcare (England) (RQF) Level 5 (NVQ) Diploma in Leadership for Health and Social Care and Children's and Young People's Services (England) Level 3 Diploma for Residential Childcare (England) (RQF) ABBE Level 6 Diploma in Residential Surveying and Valuation Level 3 Diploma for Residential Childcare (England) (RQF) Requirements Leadership & Management: Leadership & Management To enrol in this Leadership & Management: Leadership & Management Course, students must fulfil the following requirements: Good Command over English language is mandatory to enrol in our Leadership & Management: Leadership & Management Course. Be energetic and self-motivated to complete our Leadership & Management: Leadership & Management Course. Basic computer Skill is required to complete our Leadership & Management: Leadership & Management Course. If you want to enrol in our Leadership & Management: Leadership & Management Course you must be at least 15 years old. Career path Leadership & Management: Leadership & Management With the help of this Level 5 Diploma in Leadership and Management for Residential Childcare (England) course, you will be able to seek several promising career opportunities.

Supercharge your career as an Oracle DBA! This in-depth performance tuning course empowers you to pinpoint bottlenecks, master essential tools like AWR and ASH, elevate your database's performance, and unlock your potential as a top-tier Oracle DBA.

Bad news - people don't buy your product. Better news - they don't buy anyone else's product either. Best news - they do buy what a product gives them, whether it be removing 'pain' or giving 'pleasure'. So what a challenge it is that every single person buys your product for a slightly different reason! What's the secret to selling in that sort of sales environment? This programme provides a great roadmap. This course will help participants: Build rapport with authenticity Use open questions, listening and summary to properly understand the prospect Use 'impact' questions to 'stack the pain' of remaining with the status quo Convert features into personalised benefits that reflect stated needs Handle objections with calm confidence Identify buying signals Close effectively Convey credible urgency centred on the prospect's - not the salesperson's - interests 1 What makes a customer buy any product? Moving towards 'pleasure' Moving away from 'pain' Robert Cialdini's Psychology of Influence - buying motives Understanding what your product does for customers Why there is never a 'one size fits all' approach What are the real 'unique selling points' and why the salesperson is the real 'USP' At what point does the customer emotionally buy your product? 2 Getting past gatekeepers What gatekeepers' motivations are How to make them your friend rather than your enemy How to make your call harder to block than to put through How to control the gatekeeper with questions, not answers Using Cialdini's 'reciprocity' law to get put through more often Practical exercise in which the trainer poses as gatekeeper 3 Questioning and listening skills How to use open questions to get the customer talking What questions to avoid and why How to 'stack the pain' of the status quo with 'impact questions' Practical 'pain stacking' exercise in pairs What listening is and what it isn't Question funnelling - how to earn deeper disclosure through probing Practical funnelling exercise in pairs The power of summary 4 How to create tailored benefits and not 'dive into solution' What is 'diving into solution'? Examples and analogies Why it is to be avoided Practical exercise in pairs - how it feels to have solutions offered up too early How to avoid 'feature-dumping' What is 'value selling'? How to create tailored benefits How to convert product features into benefits How to deal with the prospect's competitor allegiance 5 Handling objections and testing the water How to overcome the price objection by selling value Common objections the participants encounter and answers that work The objections salespeople carry in their own heads The 'A-C-E' objection-handling model How to uncover objections When - and when not - to trial close 6 Closing skills Why salespeople often close too early How to identify buying signals How to use urgency with skill and effectiveness Four killer closing techniques that work How to avoid buying the product back by careless post-sale talk How to ask for referrals for your product How to 'farm' the account for future opportunities 7 Wrap-up Key learnings from each participant Individual action planning - steps that can and will be implemented in the workplace

This programme has a simple objective: to help a sales team create and implementa comprehensive account development plan. If you want to earn strategic partner or preferred supplier status with your clients and customers then you need to add value to their business, consistently, and you can only do this if you have a plan - a key account management plan. This programme will help participants: Discover opportunities - through a deeper understanding of the customer's business Develop partnership - through a better 'value proposition' for the customer Increase repeat business - based on higher customer satisfaction Improve synergy - by getting everyone to 'sing from the same hymn sheet' Develop a collaborative account plan - validated by the customer and their own management Secure resources - management will align resources to execute soundly based account plans Win an increased share of 'customer wallet' - through systematic account development 1 The six principles of strategic account development Introduction to the PROFIT account development model:- Performance- Relationships- Objectives and goals- Feedback- Integration- Teamwork Practical account development strategies: overview and case studies 2 Performance Use practical tools to help you manage and measure account performance and success Design and build a monthly account dashboard for all sizes of account Prioritise and manage accounts and customers pro-actively and successfully, using proven planning tools Develop a cross-selling strategy to integrate products or solutions into the customer's business as closely as possible 3 Relationships How to build and manage key relationships within an account Qualifying and managing key influencers accurately Producing a 'relationship matrix' for each account quickly and easily Approaching and developing new contacts strategically Tools and techniques for successful tracking of contacts and call-backs Developing a coach or advocate in every customer organisation pro-actively 4 Objectives and goals Where are you now? - how to establish your competitive position within an account Know how to set, monitor and track key objectives for accounts over the short, medium and long term Selling against the competition - developing both long- and short-term sales strategies 5 Feedback - building loyal and satisfied customers The correct way to manage customer expectations and create listening loops within an account How to monitor and track your customer's perception and satisfaction with your organisation Building a personalised satisfaction matrix for each account Customer review meetings - best practice in building loyalty by regular joint planning events Understanding the concept of long-term customer value and the importance of adapting a customer-focused attitude 6 Integration How to integrate your products or solutions with the customer's business needs and processes Spot and react to early warning signals that may cause an account's loyalty to fade, reduce revenue or switch to a competitor Developing a loyalty strategy for key accounts or groups of smaller accounts Getting your message and strategy across to C-level contacts 7 Teamwork Working with others to achieve your account goals Gaining internal commitment from your organisation Managing and working with a virtual team Creating cross-departmental communication loops 8 Putting it all together Personal account reviews Personal learning summary and action plans

The aim of this programme is to provide current / prospective senior project managers with an in-depth review of the role and importance of project management in the organisation. It focuses on the strategic role of the project manager and aims to draw out the full scope of the role and how it impacts on project performance. The five key objectives of this programme are to enable the participants to: Identify the characteristics and attributes needed by project managers in ensuring the organisation is recognised as an industry leader in delivering successful projects Understand the full scope and impact of the project manager / leader's role in managing projects or programmes to maximise benefit to the business Define the hallmarks and skills required to manage significant business projects or project portfolios Develop an understanding of the skills required and their impact on the project through case study work and syndicate exercises Benefit from an effective forum for exchanging experience and fostering a sense of team spirit and mutual support between senior project managers DAY ONE 1 Introduction (Course sponsor) A vision of future opportunities and challenges The impact of project managers / leaders on future success 2 The determinants of success The contractor's perspective The client's perspective Success and failure: factors that determine the project outcome The impact of the project manager 3 Case study: Project Giotto How successful was this project? What were the primary factors that influenced the outcome? How relevant are these factors to current projects? Feedback and review 4 Project team exercise A practical exercise demonstrating the role of the project manager in managing the interfaces between the client, the project team and suppliers Review - what skills are required to be a 'world class' project manager? 5 The role of the Project Manager The role and skills of the 'world class' project manager The three key dimensions of effective project leadershipManaging influential stakeholdersManaging project performanceManaging the project team Project leadership skills appraisal (individual review) DAY TWO 6 Managing influential stakeholders Project management and the art of leadership Who are the influential stakeholders and how do they affect the project? What we need to do / not do, to build successful working relationships 7 Case study: Understanding the customer What are the likely problems the project manager will encounter? What should the project manager do to ensure an effective partnership? 8 Managing project performance Issues affecting commercial performance Joining up the project life-cycle: getting performance from inception to closure The roles of project manager, line manager and project sponsor 9 Project team exercise: Making the promise / delivering the promise An exercise demonstrating the commercial and team leadership skills needed by the project manager Review - what must the project manager do to optimise project performance? 10 Managing multi-functional project teams The challenges of building effective, multi-functional project teams Co-ordinating work across functional and organisational boundaries Maintaining strategic focus and balancing priorities 11 Making it happen Individual action planning Syndicate discussion 12 Course review and transfer planning (Course sponsor present) What will we do differently? How will we make it happen? Conclusion