Overview This comprehensive course on Content Writing & Copy Writing For SEO and Sales will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Content Writing & Copy Writing For SEO and Sales comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Content Writing & Copy Writing For SEO and Sales. It is available to all students, of all academic backgrounds. Requirements Our Content Writing & Copy Writing For SEO and Sales is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 18 sections • 65 lectures • 05:34:00 total length •Introduction: 00:05:00 •How to Navigate This Course - Watch This Video: 00:03:00 •13 Copywriting and Sales Buttons You Need to Know How to Push: 00:07:00 •Copywriting to Sell 10 Steps you must know: 00:06:00 •14 Step Formula to Writing Great Sales Copy: 00:06:00 •AIDA is not just an Opera!: 00:02:00 •Have you any idea who you are talking to?: 00:02:00 •Who cares what format you use?: 00:03:00 •Hurting? Want someone to heal your pain?: 00:02:00 •I haven't got time or money for Objections!: 00:02:00 •Don't worry, there's always plenty of Scarcity to go round!: 00:02:00 •So, why are YOU reading my Headlines?: 00:02:00 •Why do you always want to know whats in it for you?: 00:02:00 •Endorsements? Pah! Prove it to me!: 00:03:00 •I Guarantee to you that I love Risk! Or do I?: 00:02:00 •Right it Wright to Be Red! or you won't be Readable!: 00:03:00 •Keep it Simple S. and throw away your Theasaurus: 00:02:00 •Introduction to Copywriting Formulation: 00:02:00 •Starting with AIDA: 00:06:00 •PAS - Problem, Agitation, Solution: 00:00:00 •The 4 Ps: 00:03:00 •QUEST: 00:04:00 •What You Need to Know to Write Great Headlines: 00:06:00 •Writing Editing: Can You Write Better Copy?: 00:06:00 •Proof Reading and Editing: 20 Ways to Write Better Copy: 00:11:00 •Editing Writing: Seven Guidelines for Editing Writing: 00:06:00 •Get Your Copywriting Psychology Right!: 00:06:00 •What are the Eight Universal Motivators?: 00:07:00 •100-Motivations-for-People-to-Buy: 00:06:00 •Overcoming Objections: 00:08:00 •Copywriting for Blogs: 00:07:00 •A Simple Formula for Blog Posts: 00:04:00 •Blog Post Copywriting Formula: 00:09:00 •Blog Post Editing Checklist: 00:08:00 •Copywriting for Landing Pages: 00:04:00 •Copywriting for Testimonials: 00:06:00 •Copywriting for Bullet Points: 00:05:00 •Five Formulations for Sales Letters: 00:03:00 •The Five Point Sales Letter Formula: 00:03:00 •The Seven Step Copywriting Formula for Sales Letters: 00:05:00 •The Nine Point Formula: 00:06:00 •The 18 Step Sales Letter: 00:06:00 •The 21 Part Sales Letter Formula: 00:08:00 •Bonus: 32 Step Power Copywriting Formula: 00:08:00 •What is a Video Sales Letter: 00:03:00 •How to Write an Attention Grabbing Video Sales Letter Headline: 00:03:00 •Video Sales Letter Basics - Some Simple Guidance for Better VSLs: 00:04:00 •Video Sales Letter Outline - with Downloadable Templates: 00:07:00 •Copywriting for Email: 00:07:00 •How to Write Effective Welcome Emails: 00:10:00 •ACTIVITY: Analysis of a Long Form Story Telling Email: 00:07:00 •Email Copywriting Analysis 1: 00:05:00 •Copywriting Formulas for Email Sequences: 00:06:00 •Copywriting for Advertisements: 00:04:00 •Copywriting for Twitter - Engage, Entertain, Be Brief!: 00:07:00 •How to Create a High Converting Promotional Video: 00:06:00 •The Promotional Video for This Course Following the Script: 00:02:00 •The Promotional Video - Version 2: 00:02:00 •Promotional Video SlideDeck: 00:40:00 •Promotional Video Script Checklist: 00:04:00 •2018 Update: The Formula for an Effective Promotional Video: 00:04:00 •2018 New Copywriting Course Promo Video: 00:03:00 •Conclusion and Course Wrap Up: 00:03:00 •Additional File: 00:00:00 •Assignment - Content Writing & Copy Writing For SEO and Sales: 00:00:00
The Complete Fiverr Training will provide you with the first step on the ladder to becoming a freelancer and make real money online, and allow you to work from any corner of the world with an internet connection. With the help of this course, you to understand what Fiverr is, how does it work, how to create a gig, including creating and configuring your Fiverr Account. In addition to all of that, you will learn how to generate traffic to your profile, identify hot selling gigs, from the basics to the most advanced striking ninja tactics, and the best practices to create distinctive gigs and sell them. Who is this course for? Complete Fiverr Training is suitable for anyone who wants to gain extensive knowledge, potential experience, and professional skills in the related field. This course is CPD accredited so you don't have to worry about the quality. Requirements Our Complete Fiverr Training is open to all from all academic backgrounds and there are no specific requirements to attend this course. It is compatible and accessible from any device including Windows, Mac, Android, iOS, Tablets etc. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Module: 01 1. Introduction FREE 00:03:00 2. The Big Picture 00:11:00 3. Register on Fiverr 00:01:00 4. What a Buyer Sees on Fiverr 00:19:00 5. Dashboard Breakdown 00:10:00 6. Fiverr Levels 00:07:00 Module: 02 7. Success Hack For Your Gigs to Sell 00:09:00 8. Fiverr's Cut is More Than Fair 00:02:00 9. Fiverr No No's 00:04:00 10. Top Selling Gigs on Fiverr 00:09:00 11. Optimizing Your Fiverr Gigs 00:22:00 12. Optimize Your Profile to Rank Higher in Fiverr 00:08:00 Module: 03 13. How to ALWAYS Get 5 Star Reviews 00:02:00 14. 100 Clicks a Day 00:09:00 15. 100 Clicks A Day (Email's The Cornerstone) 00:03:00 16. The Attractive Character Overview 00:10:00 17. Attractive Character II 00:18:00 18. Email Sequence Explanation 00:01:00 Module: 04 19. Soap Opera Sequence 00:13:00 20. Seinfeld Email Sequence 00:11:00 21. Autoresponder & Email Examples 00:25:00 22. What is a Squeeze 00:05:00 23. Squeeze Page Secrets 00:08:00 Mock Exam Mock Exam - Complete Fiverr Training 00:20:00 Final Exam Final Exam - Complete Fiverr Training 00:20:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
The Aweber Essential Training course introduces you to the AWeber, an email marketing service that helps in creating captivating emails, mailing and hunting newsletter campaigns, generating automated campaigns and so much more. By enrolling in this course, you will learn how to start sending emails with AWeber, its different features, how to organise and automate your AWeber lists, create attractive follow-up messages for consumers and marketing your business. You will also grasp how AWeber can turn to be an excellent tool for a successful email marketing campaign. By the time you complete this course, you will be able to write emails that keep your subscribers engaged and interested and successfully track clicks and share campaigns. Who is this course for? Aweber Essential Training is suitable for anyone who wants to gain extensive knowledge, potential experience, and professional skills in the related field. This course is CPD accredited so you don't have to worry about the quality. Requirements Our Aweber Essential Training is open to all from all academic backgrounds and there are no specific requirements to attend this course. It is compatible and accessible from any device including Windows, Mac, Android, iOS, Tablets etc. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Module: 01 1. Promo 00:01:00 2. Introduction 00:01:00 3. Before We Begin 00:01:00 4. The Blueprint Overview 00:11:00 5. Signup for Aweber 00:01:00 6. Sign Into Aweber 00:01:00 7. Create a New Email List 00:06:00 8. Create Your First Signup Form 00:04:00 9. Customizing Your Signup Form 00:03:00 Module: 02 10. Signup Form Widget & Footer 00:01:00 11. ClickFunnels Autoresponder Integration 00:01:00 12. Importing Your List 00:05:00 13. Sending Broadcast Messages & Autoresponders 00:13:00 14. Segmentation & Why We Do It 00:10:00 15. List Options 00:05:00 16. Reports 00:02:00 17. Apps 00:02:00 18. Getting Help in Aweber 00:01:00 Module: 03 19. Copy My ClickFunnels Sales Funnel 00:03:00 20. Why Email Everyday 00:03:00 21. The Value Ladder Explained 00:12:00 22. Soap Opera Sequence 00:13:00 23. Walkthrough of My SOAP Sequence 00:29:00 24. Client SOAP Sequence Example 00:11:00 25. Seinfeld Email Sequence 00:11:00 26. The Attractive Character Overview 00:10:00 27. Attractive Character II 00:18:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
LOOKING FOR: YA/NA FANTASY, SFF, HORROR, ADULT FICTION John Baker (he/him) joined the Bell Lomax Moreton agency in 2019, cultivating a list shaped around his passion for science fiction, fantasy, and horror, though has lately also branched out into action/adventure fiction. John focuses on authors writing in the Adult, New Adult, and YA spaces. John leads the wider agency's film & TV desk, is the Secretary of the Association of Author’s Agents, and the co-chair of the AAA’s Bridge Committee. He also serves on the Kingston University MA Publishing Advisory Board. Under the umbrella of speculative fiction, John is looking for fantasy, science fiction, horror, romantasy, or literary speculative fiction. He has built a reputation as a champion of underrepresented voices and stories, be it from creators hailing from the global majority and their diasporas or neurodiverse authors, and naturally gravitates towards this kind of storytelling. In short, if he’s never read a story like yours before, he wants to see it. Adult fantasy: John loves beefy epic fantasy, especially non-Anglo Christian-inspired. Give him an immersive world, a fresh magical or mythic system, and an exciting cast of characters and he’ll be happy. He is a broad church in the genre so loves a political fantasy, swords and sorcery, courtly intrigue, monster hunting and dastardly villains. John is keen to find an urban fantasy that feels fresh and fun and he’s a sucker for a heroic quest narrative. He’s also very open to fantasy that isn’t easily categorised, but it is playing in that world. John is keenly hunting for more historical fantasy, especially inspired by modern history. He’s had fun with mythological retellings in the past, but as ever, let’s make sure it’s shining the spotlight on new stories. He would also love fantasy that centres on types of relationships less celebrated in fantasy, such as established and secure married couples, or siblings. NA/YA fantasy: In this genre, most importantly, John wants to have a good time, whether it’s swoon-worthy kisses in lush ball gowns, or gruesome gore and monsters, so send him pacy, plot-filled adventures. He’d love more books that teenage boys would love: Skullduggery Pleasant forever! Romantasy: The thriving new romantasy genre comes with its own set of challenges, so John wants to know what makes your romantasy different; what will set it out from the (very crowded!) market. Give it completely barmy stakes, cool and unique new settings, or a love story that will make your jaw drop. To be clear, he’s happily sorted for a human person meets a fae creature in the spooky woods. Also, cosmic romance is the genre of the future. Give him romantasy in space. Easy. Horror: John and horror are old friends. He loves horror inspired by myth and folklore, subversive weird horror that leaves your eyebrows in your hairline, historical horror that pulls from ghastly true stories, and anything that you’ll be reading with the light on. He also loves a gothic element and is particularly looking for horror with a strong romantic throughline, fun YA horror, and female & NB horror authors. Science fiction: SF is coming back! And John has been shouting about that. He loves to see an adventurous found-family romp through space or an epic, crunchy space opera. Speculative near-future is fun too, in the vein of Black Mirror’s more uplifting episodes, (e.g. San Junipero). He loves YA science fiction as well; the more creative the better. Literary: John is open to finding more rich magical realism or something character-led yet supernatural and would love a high-concept mystery, in the vein of Stuart Turton. He also loves spec fic that uses the speculative lightly as a way of confronting a deeper truth in society today. Weird stuff: John wants books that will blow people’s minds and defy categorisation. This is hard to describe, but think Gideon The Ninth, The Library At Mount Char, This Is How You Lose The Time War. John loves a pitch that leaves the editors baffled but intrigued. Action/Adventure, Historical Adventure, Espionage: John is branching out into non-speculative adventures, such as John Le Carré, Lee Child, Ian Flemming, and Mick Herron. More as his taste develops, but the hunt is on! Not looking for: military sci-fi or hard SF, or anything with biblical “character wakes up in purgatory/heaven/hell” narratives. The right comedic fantasy has yet to hit his inbox, but please don’t comp Douglas Adams or Sir Terry. John would like you to submit a covering letter, 1-2 page synopsis and the first three chapters (or 5,000 words whichever is longest) of your manuscript in a single word document. (In addition to the paid sessions, John is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print). By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Wednesday 15th January 2025
Platelet-rich Plasma (PRP) treatments Nationally Recognised Qualification No previous experience or qualifications needed Open College Network Accreditation Level 4 (as required for minimally invasive procedures) Covers standards set by HEE Employed (salon) or Self-Employed opportunities Basic understanding of English language required OPEN TO ALL APPLICANTS
Learn how to create winning sales copy and boost audience engagement with the Content Marketing Course. This course covers everything you need to know to drive high levels of traffic to your site, including how to create the perfect content marketing plan. Topics include how a value ladder works, techniques for optimising an article, the secret to mastering marketing emails and how to turn clicks into conversions. Learning Objectives: Learn how to build brand identity, define your business and target audience. Understand the key principles of email, YouTube and video marketing. Master blogging, copywriting and SEO, with our expert tips and techniques. Get step-by-step training on how to create the perfect marketing plan. Design your first value ladder for your marketing sales funnel Who is This course for? This Content Marketing training course is the ultimate guide to digital marketing, ideal for aspiring marketing professionals and those who want to build on their existing skills and knowledge. There are no specific entry requirements for this course, which can be studied part-time or full-time. Requirements Our Content Marketing Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path On successful completion, learners will have an excellent understanding of the principles of digital marketing and how to utilise its tools to drive traffic and create engaging content. This qualification is particularly useful for learners who are pursuing the following careers: Digital Marketing Executive Marketing Manager SEO Content Writer/Copywriter Content Marketing Manager Digital Marketing Analyst Social Media Assistant Course Curriculum Introduction Introduction 00:01:00 Overview 00:20:00 Traffic Secrets 00:16:00 Email Mastery Why Email Everyday 00:03:00 100 Clicks a Day 00:09:00 Email Sequence Explanation 00:02:00 Soap Opera Sequence 00:13:00 Seinfeld Email Sequence 00:11:00 Value Ladder Overview 00:07:00 The Attractive Character Overview 00:10:00 Attractive Character II 00:18:00 The Value Ladder Breakdown Bait Overview 00:19:00 Result 00:04:00 Your Dream Client 00:02:00 Mindset Changes 00:04:00 What is a Squeeze 00:05:00 Squeeze Page Secrets 00:08:00 TYP Overview 00:03:00 Front-End Overview 00:12:00 WWWH Script 00:04:00 Star Story Solution Script 00:17:00 OTO Script 00:09:00 Continuity Overview 00:06:00 Magic Bullet Script 00:02:00 Mid Ticket Overview 00:09:00 Perfect Webinar Funnel Walkthrough 00:03:00 Perfect Webinar Script 00:15:00 Creating Content To Dos of Creating Content 00:15:00 Make Your Own Products or Affiliate 00:02:00 Affiliate Value Ladder Buildout 00:10:00 Your Value Ladder Buildout 00:20:00 Content Marketing Secrets The Big Outline for Content Creation 00:10:00 Expert Positioning 00:18:00 Optimize an Article 00:20:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
Duration 5 Days 30 CPD hours This course is intended for Candidates for this course design, develop, secure, and troubleshoot Power Platform solutions. Candidates implement components of a solution that include application enhancements, custom user experience, system integrations, data conversions, custom process automation, and custom visualizations. Candidates will gain applied knowledge of Power Platform services, including in-depth understanding of capabilities, boundaries, and constraints. Overview After completing this course, students will be able to: Create a technical design Configure Common Data Service Create and configure Power Apps Configure business process automation Extend the user experience Extend the platform Develop Integrations The Microsoft Power Platform helps organizations optimize their operations by simplifying, automating and transforming business tasks and processes. In this course, students will learn how to build Power Apps, Automate Flows and extend the platform to complete business requirements and solve complex business problems. Create a model-driven application in Power Apps This module introduces you to creating a model-driven app in Power Apps that uses Common Data Service. Get started using Common Data Service This module will explain the concepts behind and benefits of Common Data Service. Creating an environment, entities, fields and options sets are also discussed. Create a canvas app in Power Apps This module introduces you to Power Apps, helps you create and customize an app, and then manage and distribute it. It will also show you how to provide the best app navigation, and build the best UI using themes, icons, images, personalization, different form factors, and controls. Automate a business process using Power Automate This module introduces you to Power Automate, teaches you how to build workflows, and how to administer flows. Create a business process flow in Power Automate This module introduces you to creating business process flows in Power Automate Introduction to developing with Power Platform This module is the first step in learning about platform, tools, and the ecosystem of the Power Platform Extending the Power Platform user experience Model Driven apps This module describes how to create client scripting, perform common actions with client script, and automate business process flow with client scrip. Learn about what client script can do, rules, and maintaining scripts. Discover when to use client script as well as when not to use client script. Create components with Power Apps Component Framework This module describes how to get started with Power Apps Component Framework with an introductory module on the core concepts and components. Then it shows you how to build a component and work with advanced Power Apps Component Framework features. Extending the Power Platform Common Data Service This module looks at the tools and resources needed for extending the Power Platform. We'll start with looking at the SDKs, the extensibility model, and event framework. This learning path also covers when to use plug-ins. Configuration of plug-ins as well as registering and deploying plug-ins. Integrate with Power Platform and Common Data Service This module describes how to integrate with Common Data Service using code by learning about Common Data Service API. Get an in-depth overview of options available with Common Data Service to integrate data and events to Azure. Extend Power Apps portals This module describes how to transform a content portal into a full web app interacting with Common Data Service. We will also cover the options available to customizers and developers to extend the portal functionality and integrate with Office 365, Power Platform, and Azure components. Additional course details: Nexus Humans PL-400T00 Microsoft Power Platform Developer training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the PL-400T00 Microsoft Power Platform Developer course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Duration 3 Days 18 CPD hours This course is intended for Senior Consultants (both functional and technical) that aspire to be Solution Architects, or current Solution Architects that are new to the role. The Solution Architect is responsible for the successful design, implementation, deployment and adoption of an overall solution. The Solution Architect ensures that the solution meets the customer?s needs now and in the future. In this course, students will learn about decisions a Solution Architect makes during an implementation, covering security, integrations, Power Apps architecture, Power Automate architecture, and more. This course is designed to give you an introduction to the Solution Architect role. Becoming a Solution Architect/Getting to know your customer Define a Solution Architect Role of a Solution Architect on projects Project Methodology Getting to know your customer Group exercise - Getting to know your customer Conceptualizing the design from requirements How to lead the requirement collection effort Using fit gap analysis Pillars of good architecture Blueprinting the solution architecture Group exercise - Design from requirements Project governance and working as a team Solution Architect's role in project governance Techniques for keeping a project on track Scenarios that could cause a project to fail Group exercise - Project governance and working as a team Power Platform Architecture Key Power Platform architecture components Understand how platform design and limits influence solution architectures Updates and feature releases Understand how to communicate how the platform meets customer needs Data Modeling Data model influences Data model strategy Data types Data relationships Group exercise - Data modeling Analytics and artificial intelligence Planning and evaluating requirements Operational reporting Power BI Enterprise BI Pre-built insights and custom AI Power Apps Architecture Discuss options for apps and how to choose where to start Discuss app composition options Using components as part of your app architecture Considerations for including Portals as an app in your architecture Group exercise - Power Apps Architecture topics Application Lifecycle Management (ALM) Microsoft vision and Solution Architect's role in ALM Environment strategies Defning a solution structure for your deliverable Power Automate Architecture Discuss options for automation and custom logic Review considerations for using triggers and common actions Explore using Business Process Flows (BPF) to guide users through business processes Group Exercise - Evaluate scenarios for Power Automate usage Security Modeling Solution Architect's role in security modeling Discovery and learning your client's environment Controlling access to environments and resources Controlling access to CDS Data Group Exercise - Security Modeling Integration Solution Architects role in Integrations What is an integration and why do we need it Platform features that enable integration CDS Event Publishing Scenarios for group discussion Dynamics 365 Applications Architecture Solution Architect's role when deploying Dynamics 365 apps Architecture Considerations for primary apps Group Exercise - App specific working groups evaluate requirements Power Virtual Agents architecture Introduction Chatbot options Chatbot concepts Best practices Integrate chatbots Power Virtual Agents in Microsoft Teams Robotic Process Automation Introduction Power Automate Desktop Recording and editing tasks Running desktop flows Process advisor Testing and Go Live Solution Architect's role with testing and go live Planning for testing Planning for go live
Duration 4 Days 24 CPD hours This course is intended for This course is designed for data scientists with existing knowledge of Python and machine learning frameworks like Scikit-Learn, PyTorch, and Tensorflow, who want to build and operate machine learning solutions in the cloud. Overview Learn how to operate machine learning solutions at cloud scale using Azure Machine Learning. This course teaches you to leverage your existing knowledge of Python and machine learning to manage data ingestion and preparation, model training and deployment, and machine learning solution monitoring in Microsoft Azure. Learn how to operate machine learning solutions at cloud scale using Azure Machine Learning. This course teaches you to leverage your existing knowledge of Python and machine learning to manage data ingestion and preparation, model training and deployment, and machine learning solution monitoring with Azure Machine Learning and MLflow. Prerequisites Creating cloud resources in Microsoft Azure. Using Python to explore and visualize data. Training and validating machine learning models using common frameworks like Scikit-Learn, PyTorch, and TensorFlow. Working with containers AI-900T00: Microsoft Azure AI Fundamentals is recommended, or the equivalent experience. 1 - Design a data ingestion strategy for machine learning projects Identify your data source and format Choose how to serve data to machine learning workflows Design a data ingestion solution 2 - Design a machine learning model training solution Identify machine learning tasks Choose a service to train a machine learning model Decide between compute options 3 - Design a model deployment solution Understand how model will be consumed Decide on real-time or batch deployment 4 - Design a machine learning operations solution Explore an MLOps architecture Design for monitoring Design for retraining 5 - Explore Azure Machine Learning workspace resources and assets Create an Azure Machine Learning workspace Identify Azure Machine Learning resources Identify Azure Machine Learning assets Train models in the workspace 6 - Explore developer tools for workspace interaction Explore the studio Explore the Python SDK Explore the CLI 7 - Make data available in Azure Machine Learning Understand URIs Create a datastore Create a data asset 8 - Work with compute targets in Azure Machine Learning Choose the appropriate compute target Create and use a compute instance Create and use a compute cluster 9 - Work with environments in Azure Machine Learning Understand environments Explore and use curated environments Create and use custom environments 10 - Find the best classification model with Automated Machine Learning Preprocess data and configure featurization Run an Automated Machine Learning experiment Evaluate and compare models 11 - Track model training in Jupyter notebooks with MLflow Configure MLflow for model tracking in notebooks Train and track models in notebooks 12 - Run a training script as a command job in Azure Machine Learning Convert a notebook to a script Run a script as a command job Use parameters in a command job 13 - Track model training with MLflow in jobs Track metrics with MLflow View metrics and evaluate models 14 - Perform hyperparameter tuning with Azure Machine Learning Define a search space Configure a sampling method Configure early termination Use a sweep job for hyperparameter tuning 15 - Run pipelines in Azure Machine Learning Create components Create a pipeline Run a pipeline job 16 - Register an MLflow model in Azure Machine Learning Log models with MLflow Understand the MLflow model format Register an MLflow model 17 - Create and explore the Responsible AI dashboard for a model in Azure Machine Learning Understand Responsible AI Create the Responsible AI dashboard Evaluate the Responsible AI dashboard 18 - Deploy a model to a managed online endpoint Explore managed online endpoints Deploy your MLflow model to a managed online endpoint Deploy a model to a managed online endpoint Test managed online endpoints 19 - Deploy a model to a batch endpoint Understand and create batch endpoints Deploy your MLflow model to a batch endpoint Deploy a custom model to a batch endpoint Invoke and troubleshoot batch endpoints
Immerse yourself in the dynamic world of digital content creation with our 'Content Writing & Copywriting for SEO and Sales' course. This program is meticulously structured to transform novices into skilled artisans of the written word, tailored specifically for digital marketing and sales. You begin with an enlightening introduction, easing you into the fascinating realm of content creation. As you progress, a free taster session showcases the course's value, followed by an in-depth exploration into the 12 essential steps of great copywriting in Section 03. Understanding the building blocks of copywriting is simplified in Section 04, providing a solid foundation. From crafting compelling headlines in Section 05 to refining sales copy through proofreading and editing in Section 06, each section is designed to enhance your skills incrementally. Delving deeper, Section 07 unveils the psychological aspects behind effective copywriting, an essential tool for creating impactful content. Subsequent sections are dedicated to specialised formats including blogging, landing pages, sales letters, video scripts, emails, advertisements, social media posts, and promotional videos. These targeted modules offer a comprehensive learning experience, equipping you with the skills to excel across various platforms. By the time you reach the course's conclusion, you'll have acquired a profound understanding of content writing and copywriting, specifically tailored for SEO and sales, ready to make your mark in the digital world. Learning Outcomes Master the art of creating engaging and SEO-optimized content. Develop proficiency in writing compelling headlines and sales copy. Understand the psychological principles behind effective copywriting. Learn to craft specialized content for diverse digital platforms. Enhance editing and proofreading skills to deliver polished content. Why choose this Content Writing & Copywriting For SEO and Sales course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Content Writing & Copywriting For SEO and Sales course for? Aspiring content writers and copywriters seeking to specialize in SEO and sales. Marketing professionals aiming to enhance their content creation skills. Business owners looking to improve their online content strategy. Freelancers wanting to offer specialized content writing services. Individuals interested in understanding the interplay between psychology and writing. Career path SEO Content Writer: £20,000 - £30,000 Copywriter: £23,000 - £35,000 Digital Marketing Specialist: £25,000 - £40,000 Content Strategist: £28,000 - £45,000 Freelance Writer: £18,000 - £50,000 (varies with projects) Social Media Manager: £24,000 - £38,000 Prerequisites This Content Writing & Copywriting For SEO and Sales does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01: Introduction Introduction 00:01:00 How to Navigate This Course - Watch This Video 00:03:00 Section 02: Free Taster 13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00 Copywriting to Sell 10 Steps you must know 00:06:00 14 Step Formula to Writing Great Sales Copy 00:06:00 Section 03: BASICS: 12 Essential Steps to Great Copy Writing AIDA is not just an Opera! 00:02:00 Have you any idea who you are talking to? 00:02:00 Who cares what format you use? 00:03:00 Hurting? Want someone to heal your pain? 00:02:00 I haven't got time or money for Objections! 00:02:00 Don't worry, there's always plenty of Scarcity to go round! 00:02:00 So, why are YOU reading my Headlines? 00:02:00 Why do you always want to know whats in it for you? 00:02:00 Endorsements? Pah! Prove it to me! 00:03:00 I Guarantee to you that I love Risk! Or do I? 00:02:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks Introduction to Copywriting Formulation 00:02:00 Starting with AIDA 00:06:00 PAS - Problem, Agitation, Solution 00:04:00 The 4 Ps 00:03:00 QUEST 00:04:00 Section 05: BASICS: How to Write Headline What You Need to Know to Write Great Headlines 00:06:00 Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy Writing Editing: Can You Write Better Copy? 00:06:00 Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00 Editing Writing: Seven Guidelines for Editing Writing 00:06:00 Section 07: PSYCHOLOGY: The Psychology behind Copywriting Get Your Copywriting Psychology Right! 00:06:00 What are the Eight Universal Motivators? 00:07:00 100 Motivations 00:05:00 Overcoming Objections 00:08:00 Section 08: COPYWRITING FOR Blogging - Web Posts Copywriting for Blogs 00:09:00 A Simple Formula for Blog Posts 00:04:00 Blog Post Copywriting Formula 00:09:00 Blog Post Editing Checklist 00:08:00 Section 09: COPYWRITING FOR Landing Pages Copywriting for Landing Pages 00:04:00 Copywriting for Testimonials 00:06:00 Copywriting for Bullet Points 00:05:00 Section 10: COPYWRITING FOR Sales Letters Five Formulations for Sales Letters 00:03:00 The Five Point Sales Letter Formula 00:03:00 The Seven Step Copywriting Formula for Sales Letters 00:05:00 The Nine Point Formula 00:06:00 The 18 Step Sales Letter 00:06:00 The 21 Part Sales Letter Formula 00:08:00 Bonus: 32 Step Power Copywriting Formula 00:08:00 Section 11: COPYWRITING FOR Video Sales Letters What is a Video Sales Letter 00:03:00 How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00 Video Sales Letter Basics - Some Simple Guidance for Better VSLs 00:04:00 Video Sales Letter Outline - with Downloadable Templates 00:07:00 Section 12: COPYWRITING FOR Email Copywriting for Email 00:07:00 How to Write Effective Welcome Emails 00:10:00 ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00 Email Copywriting Analysis 1 00:05:00 Copywriting Formulas for Email Sequences 00:06:00 Section 13: COPYWRITING FOR Advertisements Copywriting for Advertisements 00:04:00 Section 14: COPYWRITING FOR Twitter Copywriting for Twitter - Engage, Entertain, Be Brief! 00:07:00 Section 15: COPYWRITING FOR Promotional Videos How to Create a High Converting Promotional Video 00:06:00 The Promotional Video for This Course Following the Script 00:02:00 The Promotional Video - Version 2 00:02:00 Promotional Video SlideDeck 00:20:00 Promotional Video Script Checklist 00:04:00 2018 Update: The Formula for an Effective Promotional Video 00:04:00 2018 New Copywriting Course Promo Video 00:03:00 Section 16: Conclusion and Course Wrap Up Conclusion and Course Wrap Up 00:03:00 Additional File Additional File 00:00:00 Assignment Assignment - Content Writing & Copy Writing For SEO and Sales 00:00:00