Retargeting helps to promote brand awareness and sales. It involves reconnecting with the website visitors and persuading them to take action. This Retargeting Ads - The Complete Guide course will explain the steps to run a successful retargeting campaign. This Retargeting Ads - The Complete Guide course will provide you with valuable insights into remarketing and retargeting and their objectives. You'll learn the techniques to create intelligent retargeting and remarketing strategies for better advertising. Furthermore, you'll know how to use Google Analytics to develop your audience segments and build your remarketing audiences in a Google Analytics account. You'll also learn to configure your remarketing campaigns and make your retargeting audience with Google Adwords. Learning Objectives Know the difference between retargeting and remarketing Understand how retargeting works Learn the remarketing strategies to re-engage your prior customers Gain an excellent understanding of Google Analytics Tag Understand the benefits of using Google Tag manager Know how to use Google Analytics to develop and build your audience segments Explore the process of remarketing with Google Analytics Understand how Google ads audience manager works Who is this Course for? This Retargeting Ads - The Complete Guide course is ideal for aspiring professionals who wish to gain the relevant skills and knowledge to fast track their careers. It is for those who have little or no knowledge of retargeting ads or those who are new to the field and want to test their skills and knowledge. There are no entry requirements for this course. However, an eye for detail and a creative mind is essential. Entry Requirement This course is available to all learners of all academic backgrounds. A good understanding of the English language, numeracy, and ICT are required to attend this course. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career Path On successfully completing the Retargeting Ads - The Complete Guide course, learners can progress to a more advanced program from our course list. Career opportunities in this field include freelancing or working in-house, within a range of professional settings, with the opportunity to earn a high salary. Related professions in this industry include: Paid Media Manager PPC Manager Digital Marketing Assistant Course Curriculum Module 01: Welcome and Introduction Welcome to the retargeting ad masterclass (plus a sneak preview) Don't Skip! 00:07:00 What is remarketing and retargeting? Defining our objectives and purpose 00:17:00 Module 02: The Digital Advertising Ecosystem: Understanding How Retargeting Works The Digital Advertising Ecosystem 00:08:00 Understanding Ad Exchanges And How They Work 00:20:00 What Remarketing Looks Like On The Inside 00:10:00 Module 03: Developing Your Remarketing and Retargeting Strategies Audiences and Segments: The Foundation Of Your Remarketing Strategy 00:07:00 Understanding Intent Signals and Visitor Engagement 00:12:00 Behavioural Characteristics - The Composition Of Your Segments 00:15:00 Combining Characteristics - Infinite Possibilities! 00:07:00 Characteristics That Matter To You Your First Assignment 00:02:00 Module 04: Planning Your Retargeting Campaigns Like A Pro Funnel Based Segmentation - Funnel Mapping 00:10:00 Funnel Based Segmentation - Using The Funnel To Develop Your Lists 00:14:00 Using Your Website To Plan Your Remarketing Lists 00:19:00 Mapping Your Ad Groups Using Your Lists and Values (Part 1) 00:13:00 Mapping Your Ad Groups Using Your Lists and Values (Part 2) 00:14:00 Module 05: Using Google Analytics To Develop and Build Your Audience Segments Introduction To The Google Analytics Tag 00:05:00 Logging In To Google Analytics Account & Retrieving Your Analytics Tracking Tag 00:04:00 Adding Your Google Analytics Tag To Your Website And Verifying That It's Working 00:13:00 Module 06: Tips, Tricks & Shortcuts Using Google Tag Manager as Your Tag Management System The Benefits Of Using Google Tag Manager 00:10:00 Signing Into Your Google Tag Manager Account 00:08:00 Adding Your Basic Google Analytics Tag Through Google Tag Manager 00:11:00 Setting Up Custom Button and Link Click Tracking In Google Tag Manager 00:20:00 Adding Page-Level Scroll Depth Tracking In Google Tag Manager 00:15:00 Adding Custom User Engagement Timers In Google Tag Manager 00:13:00 Adding Google Adwords Conversion Tracking Through Google Tag Manager 00:10:00 Setting Up Your Google AdWords Remarketing Tag Using Google Tag Manager 00:10:00 Module 07: Building Your Remarketing Audiences In Your Google Analytics Account Linking Your Google AdWords and Google Analytics Accounts 00:10:00 Introduction To The Google Analytics Audience Builder 00:17:00 Building Remarketing Audiences In Google Analytics Based On URL Attributes 00:18:00 Developing Remarketing Audiences Using Your AdWords Campaigns and AdWords Data 00:22:00 Setting Up Sequences In The Google Analytics Audience Builder Using AdWords Campaigns Final 00:05:00 Setting Up Goal-Based Remarketing Audiences In Google Analytics 00:14:00 Setting Up Event-Based Audiences Using The Google Analytics Display Builder 00:17:00 Importing Remarketing Audiences From The Google Analytics Solutions Gallery 00:11:00 Data Drilldown- Using Affinity Categories To Enhance Your Remarketing Campaigns 00:19:00 Data Drilldown - Using In-Market Segments To Enhance Your Remarketing Audiences 00:12:00 Module 08: Introduction To Configuring Your Remarketing Campaigns In Google AdWords How Google Analytics and AdWords Talk To Each Other 00:09:00 Importing Google Analytics Goals into AdWords For Conversion Tracking 00:06:00 Viewing and Analysing Google Analytics Remarketing Audiences in Google AdWords 00:14:00 Module 09: Using The Google AdWords Audience Builder To Build Your Retargeting Audiences Introduction To Building Retargeting Ads Lists In Google AdWords 00:05:00 Building and Configuring New Retargeting ads lists inside Google AdWords 00:10:00 Using Custom Combinations To Effectively Sculpt Your Retargeting Ads Traffic 00:11:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
Overview This comprehensive course on Lesson Planning for Teaching will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Lesson Planning for Teaching comes with accredited certification which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is this course for? There is no experience or previous qualifications required for enrolment on this Lesson Planning for Teaching. It is available to all students, of all academic backgrounds. Requirements Our Lesson Planning for Teaching is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 8 sections • 8 lectures • 02:18:00 total length •An Introduction to Planning and Teaching: 00:12:00 •Planning and Preparation in Teaching: 00:35:00 •Curriculum: 00:12:00 •Structure and Format: 00:17:00 •Methodology: 00:20:00 •Objectives and Learning Aims: 00:12:00 •Assessment and Evaluation: 00:30:00 •Assignment - Lesson Planning for Teaching: 00:00:00
Elevate your coaching and mentoring skills with our Level 5 course. Gain advanced techniques to empower individuals, foster growth, and drive professional development. Enrol now to become a proficient coach and mentor, guiding others to success in their personal and professional lives.
Overview Make a massive difference to someone's quality of life and boost your potential in an exciting new career path. This innovative course is designed to train anyone to become an effective and qualified Life Coach, helping people to achieve their personal goals. The Coaching & Mentoringcourse will teach you much more than just people management. You will learn to develop excellent communication skills, understand neuro-linguistic programming, read body language, provide motivation and emotional support, and recognise success. Alongside this, you will be taught how to seize business opportunities with this skill, and thrive in a growing industry. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is this course for? There is no experience or previous qualifications required for enrolment in this Coaching & Mentoring. It is available to all students, of all academic backgrounds. Requirements Our Coaching & Mentoring is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management , Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 1 sections • 8 lectures • 04:33:00 total length •Module 1: Introduction to Coaching and Mentoring: 00:28:00 •Module 2: Coaching and Mentoring: Objectives & Processes: 00:33:00 •Module 3: Ethical Aspects of Coaching and Mentoring: 00:35:00 •Module 4: Coaching and Mentoring Models: 01:01:00 •Module 5: Effective Communication Skills: 00:28:00 •Module 6: Personal Skills: 00:27:00 •Module 7: Management Skills: 00:26:00 •Module 8: Functional Skills: 00:35:00
Overview This comprehensive course on Coaching & Mentoring will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Coaching & Mentoring comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Coaching & Mentoring. It is available to all students, of all academic backgrounds. Requirements Our Coaching & Mentoring is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 11 sections • 12 lectures • 04:32:00 total length •Introduction to Coaching and Mentoring: 00:28:00 •Coaching and Mentoring Objectives and Processes: 00:33:00 •Ethical Aspects of Coaching and Mentoring: 00:35:00 •Coaching and Mentoring Models - Part 1: 00:30:00 •Coaching and Mentoring Models - Part 2: 00:30:00 •Effective Communication Skills: 00:28:00 •Personal Skills: 00:27:00 •Management Skills: 00:26:00 •Functional Skills: 00:35:00 •Recommended Readings - Coaching & Mentoring: 00:00:00 •Workbooks - Coaching & Mentoring: 00:00:00 •Optional Assignment - Coaching & Mentoring: 00:00:00
Overview Become proficient in the skill of project management and construction cost estimation to kickstart your career.From this Construction Project Management Level 4 course, you'll get to know the functions and objectives of project management at the deepest possible level. You'll learn how to contribute to the effectiveness, efficiency, safety and quality of challenging construction projects. It'll provide a detailed overview of the construction industry, the fundamentals of construction project planning and the importance of quality control.Grab this exciting opportunity and a high-flying job in an associated field could soon be yours. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is this course for? There is no experience or previous qualifications required for enrolment on this Construction Project Management Level 4. It is available to all students, of all academic backgrounds. Requirements Our Construction Project Management Level 4 is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G.There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management , Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 1 sections • 15 lectures • 05:34:00 total length •Module 01: Introduction to Construction Management: 00:19:00 •Module 02: Project Life Cycle and Success: 00:28:00 •Module 03: Cost Management: 00:22:00 •Module 04: Preliminary Site Investigation and Site Organisation: 00:24:00 •Module 05: Site Management: 00:19:00 •Module 06: Planning and Management of Equipment: 00:32:00 •Module 07: Construction Materials Management: 00:22:00 •Module 08: Vendor Analysis in Construction Management: 00:24:00 •Module 09: Construction Procurement: 00:18:00 •Module 10: Stock Control: 00:22:00 •Module 11: Supply Chain Management: 00:21:00 •Module 12: The Main Participators: 00:21:00 •Module 13: Quality Assurance and Customer Care: 00:21:00 •Module 14: Legal Aspects of Contracting: 00:19:00 •Module 15: Health and Safety in Construction Management: 00:22:00
Overview Build a professional profile and boost your career by enrolling in the Complete Introduction to Business Data Analysis Level 3. The world is nowadays run by data. Data analysis is one of the most crucial methods used in business worldwide. This course will help you learn the art of practical business analysis, along with its functions and objectives from a contemporary corporate perspective. You will be able to apply a data-driven approach with the knowledge learned from the course and become a successful business analyst. So, what are you waiting for? Start learning and get the benefits by enrolling today! How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is this course for? There is no experience or previous qualifications required for enrolment on this Complete Introduction to Business Data Analysis Level 3. It is available to all students, of all academic backgrounds. Requirements Our Complete Introduction to Business Data Analysis Level 3 is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management , Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 2 sections • 14 lectures • 04:55:00 total length •Module 1: Statistics Fundamentals: 00:15:00 •Module 2: Data Analysis: 00:30:00 •Module 3: Probability: 00:30:00 •Module 4: Random Variables and Discrete Distributions: 00:25:00 •Module 5: Continuous Distributions: 00:15:00 •Module 6: Sampling Distributions: 00:15:00 •Module 7: Confidence Interval: 00:35:00 •Module 8: Hypothesis Testing with One Sample: 00:25:00 •Module 9: Hypothesis Testing with Two Samples: 00:15:00 •Module 10: The Chi-Square Distribution: 00:25:00 •Module 11: F Distribution and One-Way ANOVA: 00:25:00 •Module 12: Correlation analysis: 00:20:00 •Module 13: Simple Linear Regression Analysis: 00:20:00 •Assignment - Complete Introduction to Business Data Analysis Level 3: 00:00:00
Overview This comprehensive course on Petroleum Refining Demystified will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Petroleum Refining Demystified comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Petroleum Refining Demystified. It is available to all students, of all academic backgrounds. Requirements Our Petroleum Refining Demystified is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 11 sections • 18 lectures • 02:05:00 total length •Course learning objectives: 00:06:00 •Refining activity overview: 00:03:00 •Crude oil: Composition and characteristics: 00:28:00 •Atmospheric distillation: 00:12:00 •Vacuum distillation: 00:03:00 •Light cut fractionation: 00:04:00 •Isomerization: 00:08:00 •Alkylation: 00:05:00 •Catalytic reforming: 00:09:00 •Hydrotreating: 00:08:00 •Sulfur plant: 00:05:00 •Fluid catalytic cracking: 00:09:00 •Hydrocracking: 00:04:00 •Delayed coking: 00:03:00 •Blending of finished petroleum products: 00:04:00 •Asphalts: 00:06:00 •A typical refinery scheme: 00:08:00 •Assignment -Petroleum Refining Demystified: 00:00:00