Sales and marketing are no longer just about pitching products—they're about understanding people, patterns, and persuasion. This course is crafted for learners keen to grasp the essentials of both disciplines while developing sharp negotiation techniques along the way. It’s designed with a keen focus on strategy, consumer psychology, and smart communication—blended with techniques to help you navigate professional scenarios with confidence and clarity. From decoding buyer behaviour to crafting impactful messages, you’ll explore the core frameworks that drive successful campaigns and confident conversations. Whether you're aiming to refine your pitch, attract new customers, or negotiate smarter deals, this guide gives you a strong foundation to build upon. The added career segment rounds things off neatly, offering practical insights into professional growth and industry expectations. ________________________________________________________________________ Key Features: CPD Certified Sales & Marketing with Negotiation Skills With Complete Career Guide 11 Instant e-certificate and hard copy dispatch by next working day Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Course Curriculum: Sales and Marketing Sales Part Module 01: Understanding the Talk Module 02: Getting Prepared to Make the Call Module 03: Creative Openings Module 04: Making Your Pitch Module 05: Handling Objections Module 06: Sealing the Deal Module 07: Following Up Module 08: Setting Goals Module 09: Managing Your Data Module 10: Using a Prospect Board Marketing Part Module 01: What is Marketing? Module 02: Common Marketing Types (I) Module 03: Common Marketing Types (II) Module 04: The Marketing Mix Module 05: Communicating the Right Way Module 06: Customer Communications Module 07: Marketing Goals Module 08: The Marketing Funnel Module 09: Marketing Mistakes (I) Module 10: Marketing Mistakes (II) Negotiation Skills Module 01: Negotiation Techniques Module 02: Conflict Management Module 03: Influencing People Module 04: Handling Objections ________________________________________________________________________ Complete Career Guide for Sales & Marketing with Negotiation Skills (A to Z) This isn't just a course; it's your ticket to thriving in the sector and your roadmap to the Sales & Marketing. In addition to mastering the essentials of Sales & Marketing, you'll also gain valuable skills in CV writing, job searching, communication, leadership, and project management. These 9 complementary courses are designed to empower you at every stage of your journey. Stand out in your career, from crafting a winning CV to excelling in interviews. Develop the leadership skills to inspire your team and efficiently manage projects. This holistic approach ensures you're not just job-ready but career-ready. Enrol today, and let's build your success story together in Sales & Marketing. Your dream career starts here! List of career guide courses included in Sales & Marketing with Negotiation Skills With Complete Career Guide: Course 01: Professional CV Writing and Job Searching Course 02: Communication Skills Training Course 03: Career Development Training Course 04: Time Management Course 05: Returning to Work Training Course 06: Level 3 Diploma in Project Management Course 07: Leadership Skills Course 08: Body Language Course 09: Interview and Recruitment ________________________________________________________________________ Learning Outcomes: Develop effective communication skills for successful sales interactions. Demonstrate strategic preparation and planning for sales calls and pitches. Craft compelling and creative openings to capture customer interest. Master objection-handling techniques to overcome customer hesitations. Implement negotiation skills and conflict management in sales scenarios. Create and execute comprehensive marketing strategies, avoiding common mistakes. ________________________________________________________________________ Accreditation All of our courses, including this Course, are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Course, you will immediately be sent your digital certificates. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we recommend renewing them every 12 months. Assessment At the end of the courses, there will be an online assessment, which you will need to pass to complete the course. Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven't, there's no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself. CPD 100 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Individuals aspiring to excel in sales and marketing roles. Entrepreneurs seeking to enhance their business development skills. Marketing professionals aiming to refine their strategic approach. Anyone looking to master negotiation and conflict resolution techniques. Career path Sales Executive - £25K to 45K/year. Marketing Coordinator - £22K to 38K/year. Business Development Manager - £30K to 55K/year. Account Manager - £28K to 50K/year. Marketing Specialist - £25K to 42K/year. Certificates 11 CPD Accredited e-Certificates Digital certificate - Included 11 CPD Accredited Hard Copy Certificates Hard copy certificate - Included
Duration 2 Days 12 CPD hours This course is intended for Professionals involved in internal and/or external negotiations will benefit from this course. Overview Develop the necessary skills to negotiate like a pro Prepare for a negotiation applying best practices Utilize industry-standard tools and techniques Create your Best Alternative to a Negotiated Agreement (BATNA) Build common ground and consensus in your negotiation strategies Negotiate with experts to develop your skills for success Students will learn the essential strategies and techniques needed to guide negotiations from opening discussions through to a positive result. Students will leave with practical solutions to negotiating effectively. Private classes on this topic are available. We can address your organization?s issues, time constraints, and save you money, too. Contact us to find out how. 1. Negotiation Introduced Identifying Integrative and Distributive Negotiation Types Understanding the Three Phases of Negotiation Strengthening Negotiation Skills 2. Preparing for Your Negotiation Establishing Personal Boundaries Deciding on Your WATNA and BATNA and Negotiating Based on Them Preparing and Sticking to Your Plan Negotiation Strategies 3. Negotiation Process for Success Setting the Time and Place Avoiding Negative Environments Establishing Common Ground and Building Momentum Creating a Negotiation Framework, Agreeing on Issues, and Maintaining a Positive Framework Working through the Five Steps of Negotiation 4. Best Practices Starting Off on the Right Foot What to Share and What to Keep to Yourself Knowing What to Expect Utilizing the Top Ten Negotiation Techniques Managing an Impasse 5. Negotiation Tools & Techniques Reviewing the Three Ways to See Your Options Creating a Mutual Gain Solution Agreeing on Wants - Working with What You Want and What They Want 6. Consensus & Agreement Building Consensus Consolidating and Finalizing an Agreement Controlling Your Emotions and Dealing with Personal Attacks Walking Away When Necessary
Scientific information shows that negotiation skills are essential for success in business and life. This Negotiation Skills course will teach you how to influence others, negotiate effectively, and achieve your goals. The Negotiation Skills Programme, stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in the relevant job sector. Along with this Negotiation Skills Course, you will get 11 premium courses, an original hard Hardcopy, 11 PDF Certificates (Main Course + Additional Courses) Student ID card as gifts Learning Outcomes of Negotiation Skills Bundle: Understand the different types of negotiation. Develop effective influencing and negotiation strategies. Build rapport and trust with others. Deal with difficult situations in negotiations. Negotiate effectively online. Prepare for and conduct successful negotiations. This Negotiation Skills Bundle Consists of the following Premium courses: Course 01: Influencing and Negotiating Course 02: Facilities Management Level 3 Course 03: Sales Negotiation Training Course 04: Leadership & Management Diploma Course 05: Psychology Advanced Training Course 06: Emotional Intelligence and Human Behaviour Course 07: Dealing With Difficult People Training Course Course 08: Motivation Skills Course 09: Setting and Achieving Goals Course 10: Assertiveness and Self-Confidence Development Course 11: Equality and Diversity Enrol now in Negotiation Skills To advance your career, and use the premium study materials from Apex Learning. Negotiation Skills Bundle The Negotiation Skills bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Negotiation Skills, Expertise and essential knowledge, which will assist you in reaching your goal. The Course Curriculum of Negotiation Skills Bundle: Course 01: Influencing and Negotiating Unit 01: Influencing Influencing Influencing is about helping others understand Your Personality affects how you influence others Influence by Listening Exercise: Your Influencing Inventory Unit 02: Negotiating What is Negotiation? The Drivers of Success in Negotiation Information and Power in Negotiation Exercise: Prepare to Negotiate Successful Negotiation The Importance of Rapport Questions in Negotiation Reducing Stress in Negotiation Exercise: Examine your Trust Profile Bringing the Negotiation to a Close Dealing with Deadlock Negotiating Online Specific Negotiation Scenarios More Negotiation Scenarios The Negotiator's Toolkit =========>>>>> And 10 More Courses <<<<<========= Certificate of Negotiation Skills: After successfully completing this Negotiation Skills course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £6*11 = £66) Hard Copy Certificate: Free (For The Title Course: Previously it was £10) Enroll in the Negotiation Skills course today and learn how to negotiate effectively in any situation! CPD 110 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Negotiation Skills Bundle Professionals looking to improve their negotiation skills in their current job or to advance in their career Business owners and entrepreneurs who want to negotiate more effectively with clients, suppliers, and partners Anyone who wants to improve their negotiation skills. Requirements Negotiation Skills Bundle Our Negotiation Skills course is your path that might lead to a rewarding career in Negotiation Skills. Career path Having this Negotiation Skills course, will increase the value of your CV and open you up to multiple job sectors. Sales representative: £20,000 - £40,000 Business development manager: £30,000 - £60,000 Account manager: £40,000 - £80,000 Marketing manager: £50,000 - £100,000 Human resources manager: £60,000 - £120,000 Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Influencing and Negotiating) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
The 'golden rule' of negotiation is simple - don't! But life's rarely that simple and very often we do have to negotiate, particularly if we want to win the business and especially if we want to win it on our terms. Such negotiations are crucial. We need to prepare for them. We need a strategy, and the skills to execute it. Does your team have a structured approach? Is it flawlessly executed, every time? Or is there room for improvement? This programme will help them master the six fundamentals of closing better business: Manage all these elements well and you will win more business, more profitably. This course will help participants: Negotiate from a position of partnership, not competition Deal more effectively and profitably with price objections Identify and practise successful sales negotiating skills Identify strengths and weaknesses as a sales negotiator Understand different types of buyer behaviour Learn to recognise negotiating tactics and stances Apply a new and proven structure to their business negotiations Identify and adapt for different behavioural styles Be alert to unconscious (non-verbal) communication Prepare and present a proposal at a final business negotiation stage Project confidence and exercise assertiveness in all sales negotiations 1 Planning for successful business negotiations This session introduces the concept of business negotiation and looks at its importance in the context of the participants' roles and activities. It briefly examines why we negotiate and the dynamics involved. Session highlights: What kind of a negotiator are you? Negotiation skills self-assessment and best practice How to establish roles and responsibilities for both parties How to identify and set objectives for both buyer and seller How to research and establish the other person's position (business negotiation stance) 2 How to structure your negotiations This module presents an eight-step framework or structure for use in negotiations and considers how best to prepare and plan your negotiations within the context of a supplier/customer relationship or business cycle. It also includes a brief review of legal responsibilities and what constitutes a 'deal'. Session highlights: Learn and apply a formal structure to use when negotiating How to establish short- and longer-term objectives and opportunities How best to plan, prepare and co-ordinate a major business negotiation meeting, or on-going negotiations Understanding of basic legal and organisational requirements 3 Verbal negotiation skills This session examines the human and communication dynamics inherent in any negotiation situation. It emphasises the importance of professional skills in preparing for a negotiation by identifying needs, wants and requirements accurately and by qualifying the competitive and organisational influences present. Session highlights: How to fully 'qualify' the other party's needs, requirements and constraints during the negotiation process by using advanced questioning and listening skills How to pre-empt negotiation objections by promoting and gaining commitment to options, benefits, value and solutions How best to propose and suggest ideas, using drawing-out skills 4 Non-verbal negotiation skills This module highlights how different personal styles, corporate cultures and organisation positions can influence events, and demonstrates practical methods for dealing with and controlling these factors. It also examines key principles of body language and non-verbal communication in a practical way. Session highlights: Gaining rapport and influencing unconsciously Understanding the importance of non-verbal communication; reading other people's meaning and communicating effectively as a result Ensure that non-verbal behaviour is fully utilised and observed to create maximum impact and monitor progress (eg, buying signals) Recognising that business negotiations are precisely structured and agreements gained incrementally 5 Proposing and 'packaging' This session highlights how best to present and package your proposal. It looks at how to pre-empt the need for negotiating by creating minor-options and 'bargaining' points, as well as how to manage the expectations and perceptions of the customer or buyer. Session highlights: How to identify the key variables that can be negotiated The power and use of 'authority' within your negotiations How to structure and present your proposal, ideas or quotation to best effect The importance of when and how to identify and influence buyer's objections 6 Dealing with price This module highlights how to best present and package price within your proposal or negotiation. In most cases, price has more to do with psychology than affordability and preparation and careful handling are essential. Session highlights: The three reasons that people will pay your asking price How to set price in a competitive market The key differences between selling and negotiating Ten ways to present price more effectively and persuasively 7 Getting to 'Yes': tactics and strategies There are many different tactics and strategies common to successful negotiators. This session looks at those that are most appropriate to the participants' own personal styles and situations. The importance of 'follow-through' is also explained and how to deal with protracted or 'stale-mate' business negotiations. Session highlights: How to negotiate price and reduce discounting early in the process How to recognise negotiating tactics and strategies in your customer or supplier Key strategies, techniques and tactics to use in negotiation The importance of follow-through and watching the details How to deal with stalled business negotiations or competitor 'lock-out' 8 Case studies and review This session examines a number of different situations and participants discuss ways to approach each. This will allow learning to be consolidated and applied in a very practical way. There will also be a chance to have individual points raised in a question and answer session. Session highlights: Case studies Question and answer Planning worksheet Negotiation 'toolkit' and check-list 9 Personal action plans Session highlights: Identify the most important personal learning points from the programme Highlight specific actions and goals Flag topics for future personal development and improvement
Negotiation Skills and Sales Psychology for Estate Agent Diploma Elevate your career in real estate with our Negotiation Skills and Sales Psychology for Estate Agent Diploma. This comprehensive course is meticulously designed to sharpen your negotiation acumen and deepen your understanding of sales psychology, setting you on a path to excellence in estate agency. Learning Outcomes: Gain comprehensive knowledge about the role of an estate agent. Distinguish between various types of estate agents. Master the art of negotiation in real estate transactions. Develop expertise in letting property. Create a structured negotiation framework. Acquire skills to manage and resolve difficult situations effectively. More Benefits: LIFETIME access Device Compatibility Free Workplace Management Toolkit Key Modules from Negotiation Skills and Sales Psychology for Estate Agent Diploma: Understanding Estate Agent: Develop a nuanced understanding of the estate agent's role, focusing on responsibilities, legal frameworks, and professional ethics. Different Types of Estate Agents: Discern the key differences between residential, commercial, and dual agents, including the specific skill sets and legal requirements for each. Estate Agent Strategies in Real Estate Negotiations: Enhance your negotiation prowess by understanding persuasive techniques, risk management strategies, and ethical considerations specific to real estate. Letting Property: An Estate Agent's Guide: Delve deep into the art and science of property letting, encompassing tenant acquisition, lease agreements, and property management best practices. Creating a Negotiation Framework: Design a holistic framework for real estate negotiations, incorporating essential components like planning, communication, and conflict resolution. How To Deal With Difficult Situations: Master the strategies to resolve challenging situations, from legal disputes to ethical dilemmas, equipping you with the skills to turn obstacles into opportunities.