Description Become a digital marketing expert and market your business with the Diploma in Digital Marketing for Business Owners course. The course is designed for the business owners who want to expand their business and spread their brands through Digital Marketing. Digital Marketing is the marketing strategies that use digital media. In the course, you will be introduced with the digital marketing strategies. The course familiarizes you how to get more sales using a Sales Funnel, Social Media Marketing, and Affiliate Marketing Strategies. Sales Funnel is a buying process that companies lead customers through when purchasing products. The course teaches you the Sales Funnel Model and how to close the sales funnel. Next, you will learn social media marketing that includes marketing strategies using Facebook, Instagram, Twitter, and Pinterest. Finally, the course covers affiliate marketing strategies, using Clickbank, CPA marketing, Live streaming and more. To sum up, the course explains all the essential areas of digital marketing that you should use for promoting your business. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Diploma in Digital Marketing for Business Owners is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Diploma in Digital Marketing for Business Owners is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Section 01 - Building a Sales Funnel Getting Started to Generating Traffic FREE 00:10:00 Crating a Front end offer 00:07:00 Creating an Upsell (or 1 time offer) 00:11:00 Creating a Downsell 00:06:00 Creating a 2nd and 3rd Upsell 00:11:00 Creating a Backend Offer 00:09:00 Sales Funnel (case study) 00:09:00 How To Write Buyer Follow-Up Emails 00:15:00 Setting Up Your Sales Funnel On JVZoo 00:15:00 Section 02 - Building a Blog Introduction to Blogging 00:04:00 Choosing a Blogging Niche 00:05:00 Content is King 00:10:00 Adding Video and Images 00:03:00 Social Media 00:03:00 Important Pages 00:02:00 Section 03 - Interview Content Conversation Content 00:03:00 Value 00:04:00 Guest 00:08:00 Repurpose 00:06:00 Conducting Interviews 00:05:00 After the Interview 00:03:00 Section 04 - Social Media Marketing Introduction to Social Media 00:04:00 Social Media Best Practices 00:07:00 Twitter 00:05:00 Pinterest 00:06:00 Facebook 00:07:00 Instagram 00:04:00 LinkedIn 00:03:00 Google Plus 00:02:00 YouTube 00:03:00 Live Streaming 00:03:00 Conclusion to Social Media 00:02:00 Section 05 - Affiliate Marketing Introduction to Affiliate Marketing 00:03:00 Getting Started with Content Marketing 00:03:00 Getting Started with Affiliate Marketing Strategies 00:02:00 Getting Started with Website Marketing Strategies 00:02:00 Getting Started Building an Email List 00:03:00 Section 06 - Clickbank Clickbank Gravity Score 00:03:00 Clickbank Vendor Sales Pages 00:03:00 Clickbank Commissions and Continuity 00:03:00 Section 07 - Email Marketing Introduction 00:04:00 Challenges of Email Marketing 00:08:00 Content Marketing 00:04:00 Valuable Content 00:07:00 Email Standards 00:05:00 Email Spam Filter 00:07:00 Keep Email Clean 00:04:00 Lead Generation 00:05:00 AIDA 00:07:00 Conclusion to Email 00:02:00 Email Marketing (final) 00:51:00 Section 08 - Building a Podcast Podcasting 00:02:00 Hardware and Software 00:09:00 Hardware 00:05:00 Software 00:04:00 Preparing a Podcast 00:03:00 Podcast Outline 00:03:00 Recording 00:05:00 Publishing the Podcast 00:05:00 Marketing Tips 00:00:00 Podcasting (full) 00:32:00 Section 09 - Branding Branding 00:03:00 Mission Statement 00:05:00 Logo 00:06:00 Promotion 00:03:00 Delivering 00:07:00 Success 00:04:00 Order Your Certificates and Transcripts Order Your Certificates and Transcripts 00:00:00
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Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Course Overview Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI. Program learning outcomes and content: What Will I Learn? You will be armed with the know-how, the experience and the insights to be able to work and speak with authority in this fast-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. 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Define your audience and give them more to care about. There is so much to ‘like’. • Key Social Platforms for Digital Marketing • Growing and Engaging an Audience • Developing Data-Driven Audience and Campaign Insights • Setting up a Social Media Experience for a Business • Creating and Optimising Social Media Campaigns Paid Search (PPC) using Google Ads: Develop Pay-Per Click skills using Google Ads, bid auctions and build your targeting strategy. Optimise campaigns, track conversions, and measure your ROI. • Fundamentals of Paid Search • Search Campaign Management • Paid Search Campaign Measurement • Paid Search Campaign Creation with Google Ads Email Marketing: Your email list is one of your most powerful assets. Learn how to manage and segment your data, test headlines and maximise open rates and ROI. We also cover marketing automation and the importance of data management regulations. • Email Marketing Fundamentals • Email Design • Testing and Optimising an Email Campaign • Tools and Strategy • Creating an Effective Email Campaign • Marketing Automation Analytics with Google Analytics: This module helps you unleash the capability of your data. Discover what your customer wants, likes, needs and does. Understand how they use your website, set up goals and monitor conversions. • Web Analytics Fundamentals • Creating and Configuring a Google Analytics Account • Monitoring Campaigns with Google Analytics Reports • Setting Goals with Google Analytics • Analysing and Recording Google Analytics Data • Using Google Analytics 4 Content Marketing: This module teaches you how to create content that speaks to people, at the right time and via the right channels. Understand what works for you by tracking and measuring performance. • Content Marketing Concepts and Strategy • Developing a Content Marketing Plan • Publishing and Distributing Content • Using Content Research to Find Opportunities • Creating and Curating Content • Metrics and Performance • Establishing Content Intent Search Engine Optimisation (SEO): Search Engine Optimisation is all about getting on that first Google page, staying top of the list and top of mind. Develop keyword strategies, understand the kind of content that attracts users, optimise rankings and then convert visitors to customers. • SEO Fundamentals • Keywords and SEO Content Plan • Measuring SEO Performance • Aligning SEO and Business Objectives • Optimise Organic Search Ranking Display and Video Advertising: Learn how to set up, manage and optimise your YouTube channel. Target, test and develop your use of the Google Display Network and get creative with visual formats. • Fundamentals of Display and Video Advertising • Google Display Network and Video Ad Formats • Creating and Managing a YouTube Channel • Creating Display and Video Campaigns • Targeting Display and Video Campaigns • Measurement and Optimisation • Reporting on Display Campaign Website Optimisation: What makes a winning website? This module gives you the skills to create a simple, well-designed, optimised WordPress site that not only looks good but also delivers for your business. • Web Design and Website Optimisation • Design Principles and Website Copy • Publishing a Basic Website • User-Centered Design and Website Optimisation • Website Metrics and Developing Insight Digital Marketing Strategy: Underneath your digital activity, you need solid objectives. This module helps you to build a clear vision of your strategy, and makes it actionable with budget, channel and media plans, KPIs and more. • Digital Strategy Fundamentals • Setting Strategy Objectives and KPIs • Digital Strategy Research • Developing a Creative Strategy • Executing a Digital Marketing Strategy • Communicating a Digital Marketing Strategy • Forecasting performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
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Get a Free CPD Accredited Certificate upon completion of Visual Merchandising Get a free student ID card with Visual Merchandising Training program (£10 postal charge will be applicable for international delivery) The Visual Merchandising is affordable and simple to understand This course is entirely online, interactive lesson with voiceover audio Get Lifetime access to the Visual Merchandising course materials The Visual Merchandising comes with 24/7 tutor support Start your learning journey straightaway! *** Course Curriculum *** Course 01: Visual Merchandising Diploma Module 01: Introduction to Visual Merchandising Module 02: Store Layouts Module 03: Exterior Design Module 04: In-Store Design Module 05: Mannequins in Visual Merchandising Module 06: Display Fixtures Module 07: The Role of a Visual Merchandiser Module 08: Challenges of Modern Visual Merchandising Course 02: Merchandising Management Module 01: Merchandising Theory Module 02: Product Management Module 03: Merchandise Management Module 04: Inventory Management And Analysis Module 05: Merchandising Strategy Module 06: Visual Merchandising Module 07: Merchandise Pricing Module 08: Importance Of Consumer Behaviour Module 09: Consumer Rights Act Module 10: The Importance Of Communicating With Customers Course 03: Retail Management Module 01: Introduction To Retail Management Module 02: Retail Strategy Module 03: Retail Buying And Merchandising Module 04: Retail Pricing Module 05: Supply Chain Management In Retailing Module 06: The Sales Process And Dealing With Customers At The Checkout Module 07: Importance Of Consumer Behaviour Module 08: Taking Trends And Targeting Customers Effectively Module 09: The Importance Of Communicating With Customers Module 10: Choosing A Retail Location Module 11: Retail Psychology Module 12: Negotiate The Right Deal With Suppliers Module 13: Develop Store Security Procedures Module 14: Management Skills For Leading Your Team Module 15: Selling In Multiple Channels Module 16: Retail Brand Management Module 17: Health & Safety For Retail Stores Module 18: Consumer Rights Act =========>>>>> And 17 More Courses <<<<<========= How will I get my Certificate? After successfully completing the course, you will be able to order your Certificates as proof of your achievement. PDF Certificate: Free (Previously it was £12.99*20 = £259) CPD Hard Copy Certificate: Free ( For The First Course: Previously it was £29.99) CPD 200 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This visual merchandising course is open to anyone with an interest in the field. It is most appropriate for- Beginners in Retail Aspiring VMers Retail Managers Sales Professionals Business Owners Marketing Enthusiasts Requirements You will not need any prior background or expertise to enrol in this bundle. Career path After completing this bundle, you are to start your career or begin the next phase of your career. Visual Merchandiser Retail Manager Store Buyer Supply Chain Manager Marketing Manager Business Owner Certificates CPD Accredited Digital Certificate Digital certificate - Included Upon passing the Course, you need to order a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS for Free. CPD Accredited Hard Copy Certificate Hard copy certificate - Included Please note that International students have to pay an additional £10 as a shipment fee.
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Level 7 Diploma In Strategic Marketing Pathway To MSc In Strategic Marketing Level 7 Diploma in Strategic Marketing (QCF) – 6 - 8 Months Credits: 120 Credits Level 7 Diploma in Strategic Marketing qualification provides the learners with the skills and understanding in marketing & branding that align with good strategic decision making to maintain organisations’ competitive advantage. Successful completion of this qualification will develop learners’ strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation’s strategy. This programme is a Pathway to MSc in Strategic Marketing. Course Details The Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or to work toward a relevant Master’s programme with advanced standing.The Level 7 Diploma in Strategic Marketing qualification consists of 6 mandatory units for a combined total of 120 credits, 1200 hours Total Qualification Time (TQT) and 600Guided Learning Hours (GLH) for the completed qualification.Modules (120 Credits): Contemporary Issues and Principles of Marketing Consumer Behaviour and Market Communications Digital and Social Media Marketing Contemporary Challenges and Strategic Marketing Strategic Brand Management Marketing Research Project Accreditation All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. University Progression University Top-up On completion of this course, students have the opportunity to complete a Master degree programme from a range of UK universities. The top-up programme can be studied online or on campus. The top-up comprises the final 60 credits which consist of either a dissertation or a dissertation and one module. (The course tuition fee listed above does NOT include the top-up fees) University Progression Click here to see University routes and fee information for progression. Entry Requirements For entry onto the Level 7 Diploma in Strategic Marketing leading to the MSc in Strategic Marketing qualification, learners must possess: An honours degree in related subject or UK level 6 diploma or equivalent overseas qualification i.e. Bachelors Degree or Higher National Diploma OR Mature learners (over 25) with at least 5 years of management experience if they do not possess the above qualification (this is reviewed on a case by case basis) Workshops Workshops are conducted by live webinars for all students. Visa Requirements There is no Visa requirement for this programme.
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PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Fine Art : Media and Art expertise and essential knowledge, which will assist you in reaching your goal. Curriculum: Course 01: Arts Management Module 01: Introduction to Arts Management Module 02: Planning in Arts Management Module 03: Financial Management in Arts Module 04: Fundraising in Arts Management Module 05: Marketing in Arts Module 06: Organisational Perspectives Module 07: Leadership and Entrepreneurship Module 08: Cultural Policy Module 09: Globalisation and Internationalisation in Arts Management Module 10: Career in Arts Management Course 02: Drawing and Illustration Level 2 Module 01: Introduction Module 02: Perspective Module 03: Shading Module 04: Measuring Module 05: Still Life Drawing Module 06: Drawing a Portrait Module 07: Drawing a Tree Course 03: Landscape Paintings with Acrylic Section 01: Introduction Section 02: Welcome to Switzerland Big Painting Course 04: Digital Art - Sketching In Photoshop Module 01: Introduction Module 02: Introduction to Photoshop Module 03: Customizing Your Workspace Module 04: Creating a New Document Module 05: Installing Brush Module 06: The Layers Panel Module 07: Finding Reference Module 08: Simplifying Your Reference Module 09: Warm Up Sketch Module 10: Sketching Module 11: Refining Your Sketch Module 12: Demo Module 13: Your Project Module 14: Conclusion Course 05: Paint Your Own Portraits in Watercolour Module 01: Introduction and Materials Module 02: Drawing Faces & Portraits Module 03: 'Paint Along' Demonstrations Course 06: Portrait Photography Module 1- Introduction to the Course Module 2- Lighting Patterns Module 3- Portrait Settings Module 4- Window Light- Parallel Module 5- Window Light- Behind the Camera Module 6- Window Light- Against the Light Module 7- Location Sessions- Pippa Part 1 Module 8- Location Sessions - Pippa Part 2 Module 9- Location Sessions- Pippa Part 3 Module 10- Location Sessions- Pippa Part 4 Module 11- Great Expressions Module 12- Negative Space Module 13- Portrait or Landscape Orientation Module 14- Location Sessions- Em Part 1 Module 15- Location Sessions- Em Part 2 Module 16- Location Sessions- Em Part 3 Module 17- Location Sessions- Em Part 4 Module 18- Top Shade Plus Module 19- Location Sessions - Family Part 1 Module 20- Location Sessions- Family Part 2 Module 21- Location Sessions- Children Module 22- Maternity Shoot- Introduction Module 23- Maternity Shoot- Kitchen Module 24- Maternity Shoot- Sofa Module 25- Maternity Shoot- Bedroom Module 26- Maternity Shoot- Studio Module 27- Black Foamy Thing Module 28- Shopping Bag Light Module 29- Black Background Module 30- Film Noir Mobster Module 31- Rainy Day Portrait Module 32- Conclusion Course 07: Adobe Illustrator CC Masterclass Section 01: Getting Started Section 02: Getting Comfortable in the Illustrator Environment Section 03: Working With Selections Section 04: Drawing Shapes Section 05: Managing Objects Section 06: Working With Colour Section 07: Working With Type Section 08: Going Further With Illustrator Section 09: Saving and Exporting Your Work Section 10: Wrapping Up Course 08: Diploma in Animation Design Module 01: INTRODUCTION Module 02: THE 12 PRINCIPLES OF ANIMATION Module 03: JUMPING ELEPHANT Module 04: WALKCYCLE Module 05: RUNCYCLE Module 06: DIALOGUE Course 09: Video Editing Module 1- Introduction to the Course Module 2- Download Davinci Resolve Module 3- Project Settings and Overview of Resolve Module 4- The Media Tab Module 5- Cut Tab Overview Module 6- Making Ins and Outs in the Cut Tab with Precision Module 7- Smart Editing Tools Module 8- Trim Modes Module 9- Overlay Edits Module 10- Sync Audio with Video Module 11- Mixing Audio Module 12- Working with Transitions in Davinci Resolve Module 13- Adding Effects Module 14- Adding Texts Module 15- Colour Tab Overview Module 16- Understanding Nodes Module 17- Tracing Effects Module 18- Cinematic Look Module 19- Viewing the Clip Module 20- Fairlight Tab Module 21- Fusion Tab Module 22- How to Remove Green Screen Using Chroma Key Module 23- Delta Keyer Module 24- Deliver Tab Course 10: Toon Boom: Create Your First Character Module 01: Introduction Module 02: Class project Module 03: Creating new scene Module 04: Workspace Module 05: Importing images and assets Module 06: Basic Drawing tools Module 07: Creating the head shape Module 08: Using of shape tools Module 09: Creating facial details Module 10: Creating character body Module 11: Finishing the drawing Module 12: Creating colour palette Module 13: Using gradient editor tool Module 14: Colouring the rest of the drawing Module 15: Rendering the image Module 16: That's it Course 11: Voiceover Artist Training Module 01: Introduction to Voiceover Module 02: Voiceover Basics Module 03: Finding Your Voice Module 04: Using Your Instrument Module 05: Exercising Your Voice Module 06: Useful Tips Module 07: Plan Your Demo Module 08: The Audition Module 09: Record Your Voice Module 10: The Studio Module 11: Promoting Your Voice Module 12: UK Voice Acting Industry Course 12: Content Management Module 01: Introduction to Content Management Module 02: Content Management System (CMS) Module 03: Basics of Content Management Systems Module 04: Content Strategy Module 05: Content Marketing Module 06: Content Marketing Tools and Tactics Module 07: Content Marketing Strategy Course 13: Social Media Marketing Training Module 01: Social Media Marketing Module 02: Sales Psychology Module 03: Business Branding Module 04: Search Engine Optimization Module 05: Facebook Marketing Module 06: YouTube Marketing Module 07: Instagram Marketing Module 08: Twitter Marketing Module 09: Pinterest Marketing Module 10: LinkedIn Marketing Module 11: Quora Marketing Course 14: Mastering Digital Photography Diploma Intro How Does a Camera Work Aperture Shutter Speed ISO Exposure Triangle Lights & Filters White Blance File Types Photo Resolution & Quality Composition Conclusion CPD 140 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Fine Art : Media and Art bundle. Requirements Our Fine Art : Media and Art course is fully compatible with PCs, Macs, laptops, tablets and Smartphone devices. Career path Having this Fine Art : Media and Art expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included You will get the PDF Certificate for the title course (Arts Management) absolutely Free! Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Arts Management) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.