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3 Media Marketing courses in Glasgow
Overview Internet is the main source of marketing today and Digital Marketing along with Social Media Marketing helps the business to stay alive in the digital world. Earlier companies use to spend a lot of money on traditional ways of marketing and still, they were not able to reach global clients. With the existence of Digital marketing, they are able to break the barriers to reaching global clients. With the use of Social Media Marketing and Digital Marketing organisations are able to reach every corner of the world and also it is very cost-effective. Digital Marketing encompasses various channels like Search Engine Optimisation, Social Media Marketing like usage of Facebook, Facebook marketing, Ad Words, and Email Campaigns and is list is longer. All these tools are used to cover global marketing. No matter where you are located in the world, your product can reach clients anywhere in the world. This course will help develop innovative social media strategies, and to boost brand awareness with rich content. With the effective analysis of campaign results, you'll be on track to exceed sales targets and advance your career with the latest social media marketing techniques.
New business and lead generation (In-House)
By The In House Training Company
Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback
Photography Courses for Business
By Paul Chapman
Our business photography courses are created to help individuals learn how to take professional-quality photographs for use in a business setting. By taking these courses, individuals and businesses can gain the skills and knowledge they need to create visually appealing content that can help their business stand out in a crowded marketplace. About the course Courses are focussed on the client’s requirements and are bespoke to their needs. We cater from one-to-one courses for small businesses to whole marketing departments for multinationals. So whether you’re a dog walker who wants more views or a design company that needs more collateral, we can help improve your stock imagery. These classes cover a range of topics, including learning your camera settings, lighting, composition, and editing techniques. Clients will learn how to use their cameras to capture high-quality images that can be used for marketing materials, social media posts and other promotional materials. They will also learn how to edit their photos using professional software packages like Adobe Lightroom and Apple Photos to give their images that extra pop. The important stuff These courses are all bespoke in nature so pricing will vary but we start at £350 for a three-hour course. We will discuss your specific needs before the course and make sure we cover them during the course. We will travel to your place of work so you get the relevant experience in the right environment.
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Social Media Marketing Level 3, 5 & 7
By Imperial Academy
Level 7 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited
Basic Social Media Marketing
By IOMH - Institute of Mental Health
Overview This Basic Social Media Marketing course will unlock your full potential and will show you how to excel in a career in Basic Social Media Marketing. So upskill now and reach your full potential. Everything you need to get started in Basic Social Media Marketing is available in this course. Learning and progressing are the hallmarks of personal development. This Basic Social Media Marketing will quickly teach you the must-have skills needed to start in the relevant industry. In This Basic Social Media Marketing Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Basic Social Media Marketing skills to help you advance your career. Acquire a comprehensive understanding of various Basic Social Media Marketing topics and tips from industry experts. Learn in-demand Basic Social Media Marketing skills that are in high demand among UK employers, which will help you to kickstart your career. This Basic Social Media Marketing course covers everything you must know to stand against the tough competition in the Basic Social Media Marketing field. The future is truly yours to seize with this Basic Social Media Marketing. Enrol today and complete the course to achieve a Basic Social Media Marketing certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Basic Social Media Marketing course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Basic Social Media Marketing course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate. Certificate of Achievement Upon successfully completing the Basic Social Media Marketing course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Basic Social Media Marketing is suitable for anyone aspiring to start a career in Basic Social Media Marketing; even if you are new to this and have no prior knowledge on Basic Social Media Marketing, this course is going to be very easy for you to understand. And if you are already working in the Basic Social Media Marketing field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. Taking this Basic Social Media Marketing course is a win-win for you in all aspects. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Basic Social Media Marketing course has no prerequisite. You don't need any educational qualification or experience to enrol in the Basic Social Media Marketing course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Basic Social Media Marketing course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Unit 01: Social Marketing for Facebook, Instagram, Twitter & YouTube Social Marketing Introduction 00:01:00 Marketing On Facebook & Instagram 00:19:00 Marketing On Twitter & YouTube 00:14:00 Unit 02: Marketing On the Other Major Social Media Sites Introduction to Pintrest Marketing 00:01:00 Pintrest Marketing - Part 1 00:07:00 Pintrest Marketing - Part 2 00:16:00 Pintrest Marketing - Part 3 00:11:00 Linkedln Marketing Intro 00:01:00 Linkedln Marketing - Part 1 00:06:00 Linkedln Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Unit 03: Funnel Building for Profits Introduction to Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 Funnel Building - Part 3 00:09:00 Unit 04: A/B Split Testing Introduction to Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00
Social Media Marketing Course
By Study Plex
Highlights of the Course Course Type: Online Learning Duration: 42 hour 37 minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about social media marketing Understand the core competencies and principles of social media marketing Explore the various areas of social media marketing Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert social media marketer Social Media Marketing Course Master the skills you need to propel your career forward in social media marketing. This course will equip you with the essential knowledge and skillset that will make you a confident social media marketer and take your career to the next level. This comprehensive social media marketing course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this social media marketing course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective social media marketing practice and equip you with the essential skills, confidence and competence to assist you in the social media marketing industry. You'll gain a solid understanding of the core competencies required to drive a successful career in social media marketing. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for social media marketer or for people who are aspiring to specialise in social media marketing. Enrol in this social media marketing course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive social media marketing course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this social media marketing can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This social media marketing course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This social media marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This social media marketing course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Social Media Marketing Social Media Marketing Introduction 00:01:00 Marketing On Facebook & Instagram 00:19:00 Marketing on Twitter & Youtube 00:14:00 Intro To Pinterest Marketing 00:01:00 Pinterest Marketing - Part 1 00:07:00 Pinterest Marketing - Part 2 00:16:00 Pinterest Marketing - Part 3 00:11:00 LinkedIn Marketing Introduction 00:01:00 LinkedIn Marketing - Part 1 00:06:00 LinkedIn Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Intro To Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:02:00 Split Testing - Part 3 00:09:00 Intro to Funnel Building13 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 Funnel Building - Part 3 00:09:00 Assessment Assessment - Social Media Marketing Course 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
11 in 1 "Social Media Marketing" Bundle only at £53 Boost Your Career with Apex Learning and Get Noticed By Recruiters in this Hiring Season! Get Hard Copy + PDF Certificates + Transcript + Student ID Card worth £160 as a Gift - Enrol Social Media Marketing Now Give a compliment to your career and take it to the next level. This Social Media Marketing bundle will provide you with the essential knowledge to shine in your professional career. Whether you want to develop skills for your next job or elevate your skills for your next promotion, this bundle will help you stay ahead of the pack. Throughout the Social Media Marketing programme, it stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in the relevant job sector. Along with this Social Media Marketing course, you will get 10 premium courses, an original hardcopy, 11 PDF certificates (Main Course + Additional Courses) Student ID card as gifts. This Social Media Marketing Bundle Consists of the following Premium courses: Course 01: Social Media Marketing Complete Training Course 02: Social Media Strategist Training Course 03: Digital Marketing Business Tips Course 04: Digital Marketing - Growth Hacking Techniques Course 05: SEO - Search Engine Optimisation Level 5 Course 06: Affiliate Marketing Course 07: Lead Generation with Attraction Marketing for Business Course 08: Professional Email Marketing Diploma Course 09: Webinar Marketing Funnel Course 10: Advanced Diploma in Copywriting Course 11: Proofreading & Copyediting Enrol now in this Social Media Marketing course to advance your career, and use the premium study materials from Apex Learning. Curriculum of Social Media Marketing Bundle Course 01: Social Media Marketing Complete Training Module 01: Social Media Marketing Module 02: Sales Psychology Module 03: Business Branding Module 04: Search Engine Optimization Module 05: Facebook Marketing Module 06: YouTube Marketing Module 07: Instagram Marketing Module 08: Twitter Marketing Module 09: Pinterest Marketing Module 10: LinkedIn Marketing Module 11: Quora Marketing How will I get my Social Media Marketing Certificate? After successfully completing the Social Media Marketing course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £6*11 = £66) Hard Copy Certificate: Free (For The Title Course: Previously it was £10) CPD 115 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Social Media Marketing bundle. Requirements This Social Media Marketing course has been designed to be fully compatible with tablets and smartphones. Career path Having this Social Media Marketing expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Social Media Marketing) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
Social Media Marketing Level 2
By Course Cloud
Are you looking for ways to use your social media accounts to promote your business? If you want to reach your target customers through social media, this course is perfect for you. Gain the skills to promote your business through social media platforms from this Social Media Marketing Level 2 course and expand your business. From this Social Media Marketing Level 2 course, you'll learn about the function of social media for marketing and how it can grow your business. You'll learn how you can build your business from the ground up. You'll familiarise with the promotional tools of various social media platforms, and will learn how to set auto features to reach your target customers in no time. This course will also help you to build a strong personal brand. You will learn how to utilise your social media account to drive your business forward online. This course is ideal for marketing professionals, social media managers, social media influencers, digital marketers or anyone interested in social media marketing. This best selling Social Media Marketing Level 2 has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Social Media Marketing Level 2 is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Social Media Marketing Level 2 is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Social Media Marketing Level 2 is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Social Media Marketing Level 2, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Social Media Marketing Level 2 will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Social Media Marketing Level 2 to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device. Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.
