514 Marketing courses delivered Live Online

Course Overview Unlock the transformative power of Neuro-Linguistic Programming (NLP) with this dynamic course designed to equip learners with practical frameworks for personal and professional development. Covering the core principles, models, and techniques of NLP, this training enables individuals to improve communication, enhance self-awareness, and foster behavioural change. Learners will explore how language and thought patterns influence actions, developing strategies to set goals, resolve conflicts, and build better relationships. Whether you are looking to enrich your leadership skills, strengthen your emotional intelligence, or support others through coaching, this course offers valuable tools that can be immediately applied across a variety of settings. By the end of the programme, learners will have a solid foundation in NLP methodologies, with the ability to analyse behaviours, shape outcomes, and inspire transformation in themselves and others. Course Description The NLP Training course offers a comprehensive exploration of the foundational theories and practical applications of Neuro-Linguistic Programming. Learners will delve into key topics such as sensory acuity, representational systems, rapport-building, reframing techniques, and anchoring positive states. Through a structured and engaging learning experience, participants will uncover how internal language patterns affect emotional and behavioural responses, and how these can be influenced for personal advancement or supporting others. Emphasis is placed on building a flexible mindset, enhancing communication skills, and mastering strategies for behavioural change. Suitable for both newcomers and professionals across various fields, the course fosters critical thinking and effective interaction techniques. On completion, learners will have developed a strong command of NLP tools, empowering them to foster positive change, support professional growth, and improve interpersonal dynamics in multiple settings. Course Modules Module 01: Introduction to Neuro-Linguistic Programming Module 02: Understanding Human Communication and Behaviour Module 03: Building Rapport and Enhancing Relationships Module 04: Language Patterns and Persuasion Techniques Module 05: Anchoring and Emotional State Management Module 06: Setting Goals and Achieving Outcomes with NLP (See full curriculum) Who is this course for? Individuals seeking to enhance personal and professional communication. Professionals aiming to improve leadership and coaching skills. Beginners with an interest in behavioural psychology and communication models. Anyone aspiring to build stronger relationships and promote positive change. Career Path Life Coach NLP Practitioner Human Resources Specialist Counselling and Mental Health Support Worker Training and Development Professional Sales and Marketing Executive Leadership and Management Consultant

Freelancing on UpWork Course Overview This course on Freelancing on UpWork provides a comprehensive introduction to successfully launching and growing a freelance career using one of the world’s leading online platforms. Learners will explore essential strategies for creating a compelling profile, identifying suitable jobs, crafting effective proposals, and mastering pricing techniques to secure projects. The course equips individuals with the knowledge to build a strong presence, communicate professionally with clients, and enhance their reputation for sustained freelance success. Upon completion, learners will gain confidence in navigating UpWork’s system and understanding how to optimise their chances of winning contracts, enabling them to establish a reliable freelance income and expand their professional opportunities. Course Description Designed for aspiring freelancers, this course covers every step of engaging with UpWork’s platform effectively. Topics include creating a professional and attractive profile tailored to target clients, understanding how to submit well-crafted proposals that highlight relevant skills, and managing pricing strategies to remain competitive while maximising earnings. Additionally, learners will examine the benefits of account upgrades and how to close sales successfully. The course combines detailed explanations and illustrative examples to enhance understanding and develop key freelancing skills such as client communication, project selection, and reputation management. By the end of the course, participants will be able to confidently manage their freelance projects on UpWork and take control of their career progression within the gig economy. Freelancing on UpWork Curriculum Module 01: Introduction & Overview Module 02: Setting Up Your UpWork Profile Module 03: Submitting Proposals To Jobs Module 04: Pricing, Upgrading & Closing Sales Module 05: Conclusion (See full curriculum) Who is this course for? Individuals seeking to start a freelance career on UpWork. Professionals aiming to expand their client base and income sources. Beginners with an interest in digital freelancing and remote work. Entrepreneurs wanting to understand freelance marketplaces. Career Path Freelance Consultant Remote Project Specialist Digital Marketing Freelancer Content Creator or Copywriter Web Developer or Designer Virtual Assistant Independent Contractor in Various Industries

The Power of Creativity Course Overview: The Power of Creativity course offers an in-depth exploration of the creative process and its application in various professional fields. Learners will gain a solid understanding of how creativity fuels innovation, problem-solving, and decision-making across industries. This course covers essential creative thinking strategies, fostering the ability to approach challenges with fresh perspectives and innovative solutions. By the end, participants will have the confidence to apply their creativity in a range of contexts, from business environments to personal projects, enhancing their ability to think outside the box and contribute meaningfully in their respective fields. Course Description: This course delves deeper into the power of creativity, covering a wide range of topics designed to enhance cognitive flexibility and encourage new ways of thinking. Learners will explore techniques such as brainstorming, mind mapping, and lateral thinking, which promote original idea generation. Key subjects include the role of creativity in leadership, overcoming creative blocks, and cultivating a creative mindset. Throughout the course, participants will engage with real-world examples and case studies that demonstrate the impact of creativity in driving success. By the end of the course, learners will be equipped with the knowledge and skills needed to unlock their creative potential and apply it effectively in their professional and personal lives. The Power of Creativity Curriculum: Module 01: Power Of Creativity Module 02: Understanding the Creative Process Module 03: Techniques for Idea Generation Module 04: Creative Problem Solving Module 05: Overcoming Creative Blocks Module 06: Creativity in Leadership Module 07: Cultivating a Creative Mindset Module 08: The Role of Creativity in Innovation Module 09: Applying Creativity in the Workplace Module 10: Case Studies in Creative Success (See full curriculum) Who is this course for? Individuals seeking to enhance their creative thinking skills. Professionals aiming to drive innovation in their roles. Beginners with an interest in developing their creative potential. Anyone looking to foster a creative approach in personal or professional life. Career Path Creative Director Innovation Specialist Product Development Manager Marketing Strategist Entrepreneur Design Consultant

Diploma in Effective Writing Skills Course Overview The Diploma in Effective Writing Skills is designed to help learners develop a strong foundation in writing that is clear, concise, and impactful. The course covers key elements of writing, from the essentials to advanced techniques, providing learners with the tools needed to improve both the clarity and quality of their written communication. Upon completion, students will have the ability to write effectively for a range of contexts, from business communication to academic writing, and will possess the skills to review and refine their work. This course offers significant value for anyone looking to improve their writing proficiency and apply it across various professional and personal scenarios. Course Description This comprehensive course delves into all aspects of effective writing, beginning with an introduction to its core principles. Learners will explore the essential skills required to craft clear, engaging content, followed by a deep dive into the writing process itself. The course covers various writing styles and techniques suited to different purposes, such as business writing, essays, and reports. Editing and proofreading techniques are taught to ensure learners can review their work thoroughly, while more advanced writing methods are introduced for those looking to refine their skills. By the end of the course, learners will be equipped to approach writing tasks with confidence and competence, whether for professional communication, academic pursuits, or creative endeavours. Diploma in Effective Writing Skills Curriculum Module 01: Introduction to Effective Writing Module 02: Essentials of Effective Writing Module 03: Writing Process Module 04: Writing for Different Purposes Module 05: Editing and Proofreading Module 06: Advanced Writing Techniques (See full curriculum) Who is this course for? Individuals seeking to enhance their writing abilities Professionals aiming to improve communication skills Beginners with an interest in developing writing expertise Those looking to strengthen their written communication in business or academic contexts Career Path Content Writer Copywriter Technical Writer Editor Communications Specialist Marketing and PR Professional Academic Writer

The Art of Persuasive Communication Course Overview This course explores the essential techniques and principles of persuasive communication, equipping learners with the skills to influence and engage effectively across diverse settings. Covering key areas such as rhetorical strategies, emotional intelligence, and audience analysis, the course offers practical knowledge that enhances personal and professional interactions. Learners will develop confidence in crafting compelling messages, improving negotiation abilities, and fostering meaningful connections. Designed for a wide range of individuals, this course provides valuable tools to advance communication proficiency, enabling participants to stand out in business, leadership, sales, or everyday conversations. Course Description Delving deeper into the art and science of persuasion, this course covers foundational topics including persuasive language, storytelling, non-verbal cues, and ethical communication practices. Through a structured learning experience, participants will examine various communication models and apply these to real-life scenarios, enhancing clarity and impact. Emphasis is placed on understanding audience needs, overcoming objections, and building trust. By completing this course, learners gain advanced skills to influence decision-making, resolve conflicts, and inspire action with confidence and integrity. The content is carefully designed to develop critical thinking, empathy, and effective dialogue within both professional environments and personal relationships. The Art of Persuasive Communication Curriculum Module 01: Introduction to Persuasive Communication Module 02: Principles and Techniques of Persuasion Module 03: Crafting Powerful Messages Module 04: Understanding and Engaging Your Audience Module 05: Emotional Intelligence in Communication Module 06: Non-Verbal Communication and Its Impact Module 07: Overcoming Resistance and Handling Objections Module 08: Ethical Considerations in Persuasive Communication Module 09: Persuasion in Leadership and Negotiation Module 10: Enhancing Communication for Career Success (See full curriculum) Who Is This Course For? Individuals seeking to improve their influence and communication skills. Professionals aiming to enhance leadership and negotiation abilities. Beginners with an interest in mastering effective communication techniques. Anyone looking to boost confidence in personal and business conversations. Career Path Communications Specialist Sales and Marketing Executive Public Relations Officer Customer Relationship Manager Leadership and Management Roles Negotiation Consultant Corporate Trainer in Communication

Know the Selling Strategies that Boost Customer Acquisition Course Overview This course provides an insightful exploration of effective selling strategies designed to significantly enhance customer acquisition. Learners will discover how to identify and target ideal customer segments, select the most suitable sales channels, and craft a comprehensive selling strategy tailored to their business needs. By understanding the dynamics of customer behaviour and market trends, participants will develop the skills needed to attract and retain customers more effectively. The course equips learners with valuable knowledge to drive sales growth, improve business reach, and establish a competitive advantage. Upon completion, learners will be able to design strategic sales plans that align with business objectives, ensuring sustainable customer acquisition and long-term success. Course Description This course delves into key concepts and techniques essential for mastering selling strategies that foster customer acquisition. Topics include analysing market opportunities, evaluating sales channels, and formulating strategic sales plans that reflect business goals. Learners will gain an understanding of customer journey mapping and segmentation, enabling them to tailor their approach to diverse target audiences. The learning experience is structured to enhance strategic thinking and decision-making abilities within a sales context. Graduates of the course will be proficient in developing focused selling strategies that optimise resources and maximise market impact, thereby supporting business expansion and customer loyalty. This professional course is designed for those seeking to enhance their commercial effectiveness in competitive environments. Know the Selling Strategies that Boost Customer Acquisition Curriculum Module 01: Selling Strategies that Boost Customer Acquisition - An Overview Module 02: Determine the Optimal Sales Channels to Grow your Business Module 03: Create a Selling Strategy for Your Business (See full curriculum) Who is this course for? Individuals seeking to increase customer acquisition and sales effectiveness. Professionals aiming to advance their career in sales or business development. Beginners with an interest in sales strategy and business growth. Entrepreneurs looking to enhance their market reach and customer base. Career Path Sales Executive Business Development Officer Customer Acquisition Specialist Marketing and Sales Coordinator Small Business Owner or Manager

The Art of Negotiation (Virtual) Confidence, rapport, curiosity, and patience are essential ingredients to successfully handling a difficult conversation and negotiation. In this course, you will learn to identify and manage aspects of a negotiation, distinguish needs from wants, and manage expectations. The course will cover communication best practices, strategies for handling difficult conversations, and the basics of the art of negotiation. What You Will Learn You'll learn how to: Master the different ways to say 'no' Determine negotiation strategies based on typical client strategies Develop solutions to break deadlocks Getting Started Introductions Course structure Course goals and objectives Establishing personal learning objectives Foundation Concepts Exercise: Most Challenging Scenarios and Outcomes Debrief: Impact versus intent Addressing customer expectations Needs versus wants Key skills for managing customer relationships o Elicitation (requirements gathering) o Communication and active listening o Sensitivity and empathy Handling Difficult Conversations Saying 'no' The Ladder of Inference 4-Step approach for handling difficult conversations Characteristics of a trusted advisor Communication Best Practices Attunement and active listening Exercise: Identifying Effective Techniques Communication pitfalls and best practices Building rapport and influence Words of wisdom Exercise: Reflection on Challenges Negotiation Strategies Negotiation basics Five phases of negotiation Identifying different strategies o Traditional versus Progressive o Hard - Soft - Principled o Exercise: Your Preferred Techniques Selecting appropriate strategy for project negotiations o Common pitfalls to avoid o The impact of culture on negotiation Looking at conflict through the lens of negotiation Exercise: Mapping a Resolution

Time Management and Productivity (Virtual) Effective time management reduces stress and helps you better adhere to commitments. This course is designed to help you identify personal and organizational priorities and gain better control of where you focus your attention. You will explore the importance of planning and organizing, and you will practice sorting through and setting priorities. You will also learn how to set better time boundaries and manage the demands of others. Working with a time management framework, you will use a set of practical techniques to organize and manage your work to better deliver on your commitments. Techniques for overcoming procrastination will be addressed, as well as strategies for dealing with information overload. What You Will Learn You'll learn how to: Plan and prioritize each day's activities in a more efficient, productive manner Establish strategies to execute priorities and overcome procrastination Understand how to make trade-offs when faced with fire drills How to set and communicate boundary conditions Getting Started Introductions Course orientation Participants' expectations Foundation Concepts Exercise: A day in your life Resources to implement change o Mind-set o Tool-set o Skill-set What is your time really worth? The dynamics of procrastination The myth of multi-tasking Brain Rules - how to optimize your efficiency Organization and Prioritization Time management best practices Goal setting Exercise: Identifying your priorities The importance of organization Time management framework Prioritizing time Time Management Techniques Tips for managing time Nine ways to overcome procrastination The STING technique Managing your time o Handling unplanned urgencies o Dealing with information overload Delegation and managing others' time Creating your personal action plan

Comic Book Animation in After Effects Course Overview This course on Comic Book Animation in After Effects offers a comprehensive introduction to creating dynamic comic-style animations using industry-standard software. Learners will explore essential techniques such as halftone image creation and designing engaging title animations, equipping them with the skills to produce visually compelling animated content. By mastering these tools and concepts, participants will enhance their creative portfolio and develop valuable expertise applicable to graphic design, animation, and digital media projects. The course is designed to guide learners through each stage of the animation process with clear instructions, ensuring they gain confidence and competence in applying After Effects to comic book-style visuals. Whether for personal creative projects or professional development, this course provides a solid foundation for animators and designers interested in this unique artistic style. Course Description This course delves into the techniques of animating comic book visuals within Adobe After Effects, starting from fundamental principles to more advanced animation effects. Topics include creating distinctive halftone patterns to mimic classic comic aesthetics and crafting dynamic title animations that capture attention. Learners will experience a structured learning journey, covering key software features, layer management, and animation principles tailored to comic art styles. Throughout the course, participants will build their ability to manipulate graphic elements creatively, enhancing storytelling through animation. The instructional approach emphasises clarity and progression, enabling learners to produce polished animations suitable for multimedia projects, marketing content, or entertainment media. Graduates will possess a versatile skill set relevant to digital animation, graphic design, and visual effects industries in the UK and beyond. Comic Book Animation in After Effects Curriculum: Module 01: Introduction Module 02: Create Halftone Images Module 03: Create a Comic Book Title Animation (See full curriculum) Who is this course for? Individuals seeking to develop skills in comic book-style animation. Professionals aiming to enhance their digital animation and graphic design portfolio. Beginners with an interest in animation and digital visual effects. Creatives looking to specialise in comic-inspired multimedia content. Career Path Motion Graphics Animator Digital Content Creator Graphic Designer specialising in animation Visual Effects Artist Multimedia Producer

Listening Masterclass Course Overview: The "Listening Masterclass" is designed to enhance learners' listening abilities, focusing on effective communication and comprehension. This course delves into the key components of listening, exploring the difference between hearing and listening, as well as the nuances of active and passive listening. It highlights various listening types and offers techniques to improve listening skills. Upon completion, learners will be able to engage in more focused and empathetic conversations, benefiting both their personal and professional relationships. This course is ideal for those who wish to refine their communication abilities, develop stronger listening techniques, and understand the power of listening in various contexts. Course Description: This course provides a deep dive into the fundamentals of listening, including the distinction between hearing and listening, and the differences between active and passive listening. Learners will explore various types of listening, from empathetic to critical listening, and how each plays a role in communication. The course also covers practical strategies for enhancing listening skills, such as mindfulness techniques and the importance of body language. Learners will gain a comprehensive understanding of the benefits of listening, including improved personal interactions, better professional relationships, and enhanced problem-solving capabilities. By the end of the course, participants will be able to apply effective listening strategies in diverse situations, from the workplace to social interactions, resulting in stronger connections and more effective communication. Listening Masterclass Curriculum: Module 01: What are Good Listening Skills? Module 02: Difference between Active and Passive Listening Module 03: Difference between Listening and Hearing Module 04: Ways to Improve Your Listening Skills Module 05: Types of Listening Module 06: Benefits of Good Listening Skills Module 07: Conclusion (See full curriculum) Who is this course for? Individuals seeking to improve their communication skills. Professionals aiming to enhance their ability to engage with others effectively. Beginners with an interest in refining their listening abilities. Anyone looking to foster stronger personal and professional relationships. Career Path Customer Service Representative Human Resources Professional Sales and Marketing Specialist Public Relations Officer Educational Instructor or Trainer Mediator or Conflict Resolution Specialist Healthcare Provider (e.g., Nurses, Therapists)