Name: Social Media Marketing Update - October 2023
Availability: InStock

Marketing 101Join us for an exciting event where you&#39;ll learn the basics of marketing in a fun online webinar.Whether you&#39;re a newbie or just looking to brush up on your skills, this event is perfect for you.Our expert speaker will cover a wide range of topics, including&nbsp;target audience,&nbsp;branding, and&nbsp;social media strategies.Get ready to gain valuable insights and practical tips that you can immediately apply to your business.Don&#39;t miss out on this opportunity to level up your marketing game! Residents within the Royal Borough of Kensington and Chelsea are eligible to apply for a full refund under the RBKC scheme.Please pay for your webinar ticket and a refund will be issued if you:<ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">complete the registration form sent to you by email PRIOR to the webinar starting</li><li value="2" fr-original-style="" style="box-sizing: border-box;">attend the webinar in full</li></ul>Refunds will be processed within 3 days of proof of address being received. Please note: Should you have any queries or concerns, please contact&nbsp;<a href="https://www.eventbrite.com/e/navigating-tax-and-self-assessment-tickets-776963527827?aff=oddtdtcreator" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://www.eventbrite.com/e/navigating-tax-and-self-assessment-tickets-776963527827?aff=oddtdtcreator" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">leanne@pbc.co.uk</a>

Marketing 101
Join us for an exciting event where you'll learn the basics of marketing in a fun online webinar.
Whether you're a newbie or just looking to brush up on your skills, this event is perfect for you.
Our expert speaker will cover a wide range of topics, including target audience, branding, and social media strategies.
Get ready to gain valuable insights and practical tips that you can immediately apply to your business.
Don't miss out on this opportunity to level up your marketing game!


Residents within the Royal Borough of Kensington and Chelsea are eligible to apply for a full refund under the RBKC scheme.
Please pay for your webinar ticket and a refund will be issued if you:
complete the registration form sent to you by email PRIOR to the webinar starting
attend the webinar in full
Refunds will be processed within 3 days of proof of address being received.


Please note: Should you have any queries or concerns, please contact leanne@pbc.co.uk

Marketing

Get ready to level up your marketing game with Marketing 101, an online event that will teach you essential tips and tricks to succeed

Marketing 101

General Admission

<div style="color: rgb(10, 10, 10); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(10, 10, 10);"><h3 style="color: inherit; box-sizing: border-box;" fr-original-style=" color: inherit;">Course Overview</h3>This half-day course is for anyone who wants to learn how to use AI and specifically ChatGPT to improve their marketing and social media. It will cover:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">What are the benefits and limitations of ChatGPT</li><li fr-original-style="" style="box-sizing: border-box;">Best practice use of your ChatGPT</li><li fr-original-style="" style="box-sizing: border-box;">How to use ChatGPT to create ideas, content and save your time</li><li fr-original-style="" style="box-sizing: border-box;">How to create appropriate prompts</li></ul></div><div style="color: rgb(10, 10, 10); box-sizing: border-box;" fr-original-style=" color: rgb(10, 10, 10);"><h3 style="color: inherit; box-sizing: border-box;" fr-original-style=" color: inherit;">Outline</h3>ChatGPT and AI <ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Overview of AI and ChatGP</li><li fr-original-style="" style="box-sizing: border-box;">ChatGPTs capabilities</li><li fr-original-style="" style="box-sizing: border-box;">ChatGPT limitations and biases</li><li fr-original-style="" style="box-sizing: border-box;">ChatGPTs competitors</li><li fr-original-style="" style="box-sizing: border-box;">Benefits and applications in marketing and social media</li><li fr-original-style="" style="box-sizing: border-box;">Best practice for prompts</li><li fr-original-style="" style="box-sizing: border-box;">Generating content ideas/plans and campaign themes</li><li fr-original-style="" style="box-sizing: border-box;">Creating social media posts, emails, blogs and more with ChatGPT</li><li fr-original-style="" style="box-sizing: border-box;">Practical exercise</li><li fr-original-style="" style="box-sizing: border-box;">Text to photos/images using AI</li><li fr-original-style="" style="box-sizing: border-box;">Review</li><li fr-original-style="" style="box-sizing: border-box;">Questions and answers</li></ul></div><div style="color: rgb(10, 10, 10); box-sizing: border-box;" fr-original-style=" color: rgb(10, 10, 10);"><h3 style="color: inherit; box-sizing: border-box;" fr-original-style=" color: inherit;">Assessment</h3>ChatGPT and AIThere is no formal assessment available for this course. Delegates knowledge will be tested during the course through a series of informal exercises.</div><div style="color: rgb(10, 10, 10); box-sizing: border-box;" fr-original-style=" color: rgb(10, 10, 10);"><h3 style="color: inherit; box-sizing: border-box;" fr-original-style=" color: inherit;">What&#39;s Included</h3><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Half day training from Jonathan Pollinger</li><li fr-original-style="" style="box-sizing: border-box;">Course presentation slides</li><li fr-original-style="" style="box-sizing: border-box;">Recording from each training session (virtual-live courses only)</li><li fr-original-style="" style="box-sizing: border-box;">Course completion certificate</li></ul></div>

Course Overview
This half-day course is for anyone who wants to learn how to use AI and specifically ChatGPT to improve their marketing and social media. It will cover:
What are the benefits and limitations of ChatGPT
Best practice use of your ChatGPT
How to use ChatGPT to create ideas, content and save your time
How to create appropriate prompts
Outline
ChatGPT and AI

Overview of AI and ChatGP
ChatGPTs capabilities
ChatGPT limitations and biases
ChatGPTs competitors
Benefits and applications in marketing and social media
Best practice for prompts
Generating content ideas/plans and campaign themes
Creating social media posts, emails, blogs and more with ChatGPT
Practical exercise
Text to photos/images using AI
Review
Questions and answers
Assessment
ChatGPT and AI
There is no formal assessment available for this course. Delegates knowledge will be tested during the course through a series of informal exercises.
What's Included
Half day training from Jonathan Pollinger
Course presentation slides
Recording from each training session (virtual-live courses only)
Course completion certificate

Jonathan Pollinger - Social Media and AI Trainer

Linkedin Marketing

LinkedIn

Facebook Ads

Content Marketing

Instagram Marketing

Facebook

Content Creation

Social Media

Instagram

Social Media Management

AI (Artificial Intelligence)

This half-day course is for anyone who wants to learn how to use AI and specifically ChatGPT to improve their marketing and social media.

Power your marketing with ChatGPT and AI

Why Video is Essential For Business
This interactive workshop is your key to mastering the art of creating impactful and high-quality video content tailored for your business needs.

What You Will Learn:
Get hands-on with the key skills for impactful video production:
Video Dynamics: Understand what makes visuals engaging and effective.
Essential Equipment: Choose the right equipment for your needs.
Planning Perfection: Set the stage for a smooth and successful shoot.
Framing Fundamentals: Compose shots that tell a story.
Audio & its Importance: Capture clear and professional sound.
Lighting Mastery: Master techniques for beautiful visuals.
On-Camera Confidence: Deliver your message with poise and presence.
Directing for Impact: Get the best performances from others.
Cutaway Creativity: Enhance your storytelling with strategic cuts.
Shoot Savvy: Plan efficient and productive filming sessions.
Who Should Take This Workshop?
This workshop is ideal for business owners, entrepreneurs, and marketing professionals who want to incorporate video into their marketing strategies but lack prior video experience.
Workshop Prerequisites:
A basic understanding of computers and the internet
A willingness to learn and practice new skills
Workshop Format:
This workshop is delivered online on Zoom.
Workshop Duration:
This workshop has been broken down into three sessions and runs over three weeks. Each session is run on a Friday from 12 to 2 PM so there is no information overload. You will receive a recording of each session on completion so that you can review the work at your leisure.
Don't miss out on this opportunity to empower your business with the power of creating videos. Enrol in our ‘Creating Videos With Your Phone’ workshop today and start creating captivating videos that drive engagement, boost conversions, and elevate your business to new heights of success.
If you would like to find out more about creating and using video in your business then feel free to book a 121 with us.
You might also want to consider joining our 'Video Creators Club' which has everything that you need to get started using video in your business.

Clockwork Eye Video

Photography & Video

Video

Video Marketing

Video Creation

Mobile Video Production

Film & Video

Video Design

Videography

Video Production

Video Editing

Video & Mobile Marketing

Learn to craft top-notch videos for your business using your mobile phone in this interactive workshop. Enhance marketing, visibility, and attract more clients through video. All-in-one workshop for diving into the world of business videos. #VideoCreation #BusinessBoost

Creating Video For Business (Interactive Workshop)

Oldham

Module 3This module aims to develop knowledge and understanding as to how an organisation develops an international trade strategy. It includes establishing export goals, undertaking research into potential markets, developing an international pricing strategy, investigating shipping and logistics, marketing and promotion, documentation, distribution and review and monitoring.Agenda<ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Planning</li><li fr-original-style="" style="box-sizing: border-box;">Organisation mapping</li><li fr-original-style="" style="box-sizing: border-box;">Research</li></ul>&nbsp;<ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Cultural differences</li><li fr-original-style="" style="box-sizing: border-box;">Applicable laws and regulations</li><li fr-original-style="" style="box-sizing: border-box;">Website management</li><li fr-original-style="" style="box-sizing: border-box;">Social media</li><li fr-original-style="" style="box-sizing: border-box;">Marketing strategies</li><li fr-original-style="" style="box-sizing: border-box;">Target marketing</li><li fr-original-style="" style="box-sizing: border-box;">Buyer attraction</li></ul>&nbsp;<ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Export documentation</li><li fr-original-style="" style="box-sizing: border-box;">Licences and permits.</li><li fr-original-style="" style="box-sizing: border-box;">Currency</li><li fr-original-style="" style="box-sizing: border-box;">Certificates of Origin</li><li fr-original-style="" style="box-sizing: border-box;">Taxes</li><li fr-original-style="" style="box-sizing: border-box;">Excise duty</li><li fr-original-style="" style="box-sizing: border-box;">Exchange rates</li><li fr-original-style="" style="box-sizing: border-box;">Business competitors</li><li fr-original-style="" style="box-sizing: border-box;">Organisational structure</li><li fr-original-style="" style="box-sizing: border-box;">Cost</li></ul>&nbsp;<ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Customs brokers</li><li fr-original-style="" style="box-sizing: border-box;">Freight forwarding costs.</li><li fr-original-style="" style="box-sizing: border-box;">Fees and duties associated with international trade transactions</li><li fr-original-style="" style="box-sizing: border-box;">Labelling and packaging</li><li fr-original-style="" style="box-sizing: border-box;">Distributors.</li><li fr-original-style="" style="box-sizing: border-box;">Retailers</li><li fr-original-style="" style="box-sizing: border-box;">Wholesalers</li></ul>&nbsp;Examination: Certificate on completion and Pass on Multiple Choice Multiple choice questionnaire Credits: 1

Module 3
This module aims to develop knowledge and understanding as to how an organisation develops an international trade strategy. It includes establishing export goals, undertaking research into potential markets, developing an international pricing strategy, investigating shipping and logistics, marketing and promotion, documentation, distribution and review and monitoring.
Agenda
Planning
Organisation mapping
Research
 
Cultural differences
Applicable laws and regulations
Website management
Social media
Marketing strategies
Target marketing
Buyer attraction
 
Export documentation
Licences and permits.
Currency
Certificates of Origin
Taxes
Excise duty
Exchange rates
Business competitors
Organisational structure
Cost
 
Customs brokers
Freight forwarding costs.
Fees and duties associated with international trade transactions
Labelling and packaging
Distributors.
Retailers
Wholesalers
 
Examination:
Certificate on completion and Pass on Multiple Choice
Multiple choice questionnaire
Credits: 1

Export Unlocked Limited

Marketing Strategy

International Trade

Import/Export

Export Management

Global Marketing

This module aims to develop knowledge and understanding as to how an organisation develops an international trade strategy. It includes establishing export goals, undertaking research into potential markets, developing an international pricing strategy, investigating shipping and logistics, marketing and promotion, documentation, distribution and review and monitoring.

CREATING AN INTERNATIONAL STRATEGY

<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">
<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">
<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">

<p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" id="isPasted" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>Empower Your Business with YouTube: Practical Workshop&nbsp;Harness YouTube to expand your reach, build brand awareness, and boost sales. Our interactive YouTube for Business workshop provides essential skills to set up and optimise your channel for success.&nbsp;What You&#39;ll Learn:&nbsp;Create a Professional Channel: Build a captivating YouTube channel that represents your brand.Optimise for Search: Learn key techniques to ensure your videos are easily found.Effective Marketing: Discover strategies to promote your videos, generate leads, and increase conversions.Analyse Performance: Use analytics to refine your strategies and improve content.&nbsp;Enrol Today and Transform Your Business&nbsp;Seize this chance to harness YouTube&#39;s potential. Enrol now in our YouTube for Business workshop and start creating videos that engage and elevate your business. 

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'>Explainer Video:

<iframe width="560" height="315" src="https://www.youtube.com/embed/lND5ACrCVos?si=1wlFLPU_5PfiL4Ri" title="YouTube video player" frameborder="0" allowfullscreen="" fr-original-style="" style="box-sizing: border-box;">&nbsp;&nbsp;&nbsp;</iframe>


</div></div></div>

Empower Your Business with YouTube: Interactive Workshop
Harness YouTube to expand your reach, build brand awareness, and boost sales. Our interactive YouTube for Business workshop provides essential skills to set up and optimise your channel for success.
What You'll Learn:
Create a Professional Channel: Build a captivating YouTube channel that represents your brand.
Optimise for Search: Learn key techniques to ensure your videos are easily found.
Effective Marketing: Discover strategies to promote your videos, generate leads, and increase conversions.
Analyse Performance: Use analytics to refine your strategies and improve content.
Enrol Today and Transform Your Business
Seize this chance to harness YouTube's potential. Enrol now in our YouTube for Business workshop and start creating videos that engage and elevate your business.
Explainer Video:



Learn how to create and manage a successful YouTube channel for your business. This workshop will cover everything you need to know when setting up and using YouTube in your business. You will also learn how to use YouTube analytics to track your channel's performance to help you make improvements.

YouTube For Business (Interactive Workshop)

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3></div><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul></section>

The social media industry moves at lightning speed.
Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It’s hard for any social media manager to keep up!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!
Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.
We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.
About your host:
Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.
Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.
Tags
Online Events
Things To Do Online
Online Classes
Online Business Classes
#marketing
#instagram
#socialmedia
#trends
#social_media
#marketing_digital
#2023
#marketing_strategy
#social_media_marketing
#marketing_training

Avocado Social

Social Media Strategy

Digital Marketing

Social Media Marketing

Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!

Social Media Marketing Update - August 2023

<div id="isPasted" style="color: rgba(52,53,65,var(--tw-text-opacity)); box-sizing: border-box;" fr-original-style=" color: rgba(52,53,65,var(--tw-text-opacity));"><div style="color: var(--tw-prose-body); box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-body);">Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. In this session, we will cover:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">The importance of course marketing in reaching a wider audience and driving sales.</li><li fr-original-style="" style="box-sizing: border-box;">Understanding your target audience and tailoring your marketing efforts to their needs and preferences.</li><li fr-original-style="" style="box-sizing: border-box;">Crafting compelling course descriptions and engaging promotional materials that captivate potential students.</li><li fr-original-style="" style="box-sizing: border-box;">Optimal marketing and sales channels to maximise your course visibility.</li><li fr-original-style="" style="box-sizing: border-box;">Implementing effective pricing strategies and incentives to attract and convert more customers.</li><li fr-original-style="" style="box-sizing: border-box;">Utilising storytelling and testimonials to build trust and credibility around your courses.</li><li fr-original-style="" style="box-sizing: border-box;">Incorporating upselling and cross-selling techniques to increase revenue per student.</li><li fr-original-style="" style="box-sizing: border-box;">Learning from successful case studies and real-world examples of educators who have mastered course marketing.</li></ul>Don&#39;t miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.</div><div style="color: rgba(172,172,190,var(--tw-text-opacity)); box-sizing: border-box;" fr-original-style=" color: rgba(172,172,190,var(--tw-text-opacity));"> </div></div>

Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. In this session, we will cover:
The importance of course marketing in reaching a wider audience and driving sales.
Understanding your target audience and tailoring your marketing efforts to their needs and preferences.
Crafting compelling course descriptions and engaging promotional materials that captivate potential students.
Optimal marketing and sales channels to maximise your course visibility.
Implementing effective pricing strategies and incentives to attract and convert more customers.
Utilising storytelling and testimonials to build trust and credibility around your courses.
Incorporating upselling and cross-selling techniques to increase revenue per student.
Learning from successful case studies and real-world examples of educators who have mastered course marketing.
Don't miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.

Cademy

Online Course Marketing

Email Marketing

B2C Sales

Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. Don't miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.

The Art of Course Marketing: Essential Marketing Strategies for Educators to Increase Sales

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3></div><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul></section><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><section fr-original-style="" style="box-sizing: border-box;"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"> </div></section></section>

Social Media Marketing Update - November 2023

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul> </div></section>

The social media industry moves at lightning speed.
Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It’s hard for any social media manager to keep up!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!
Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.
We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.
About your host:
Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.
Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.
Tags
Online Events
Things To Do Online
Online Classes
Online Business Classes
#marketing
#instagram
#socialmedia
#trends
#social_media
#marketing_digital
#2023
#marketing_strategy
#social_media_marketing
#marketing_training





Social Media Marketing Update - September 2023

Social Media Marketing Update - October 2023

Facilitated by: Teresa Nightingale, HIGN trustee and Income Generation &amp; Marketing Director, Wirral Hospice St John&rsquo;sSharing and networking session to discuss in memory giving: funeral donations, tribute funds, memory trees / gardens, and any other related areas. THIS SESSION WILL NOT BE RECORDED. This session won&rsquo;t cover Light up a Life as we host several sessions a year on that topic. The next LUAL session will be on Wed 3 July 2024, 10-11.30am.Session aimed at those working in supporter care, individual giving, in memory

Sharing and networking session to discuss in memory giving: funeral donations, tribute funds, memory trees / gardens, and any other related areas. This session won’t cover Light up a Life as we host several sessions a year on that topic.

THIS SESSION WILL NOT BE RECORDED

Session aimed at those working in supporter care, individual giving, in memory

Hospice Income Generation Network

Wed 26 Mar 2025: In Memory Fundraising

<div style="color: rgb(0, 0, 0); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);"><div style="color: rgb(0, 0, 0); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);">LinkedIn has emerged as a powerful platform for professionals to connect, network, and advance their careers.Join us as we delve into the essential do&#39;s and don&#39;ts of LinkedIn, uncovering the key tactics to optimize your profile, expand your network, and engage effectively with potential customers and collaborators.Whether you are just starting, or you are a regular user looking to enhance your profile, this webinar is designed to equip you with practical insights in how to make the most of the platform.&nbsp;</div></div> Event details:Date: Tuesday 10th September 2024Time: 10am &ndash; 12.00pmLocation: Online (ZOOM)For: Businesses based in Luton <hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;">The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: <a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</a>

LinkedIn has emerged as a powerful platform for professionals to connect, network, and advance their careers.

Join us as we delve into the essential do's and don'ts of LinkedIn, uncovering the key tactics to optimise your profile, expand your network, and engage effectively with potential customers and collaborators.

Whether you are just starting, or you are a regular user looking to enhance your profile, this webinar is designed to equip you with practical insights in how to make the most of the platform. 

We will also look at LinkedIn Campaign Manager including how to create audiences and paid ad capabilities.
Event details:
Time: 9.30am – 11.30am
Location: Online (ZOOM)
Cost: £30pp



Meet the Host: 
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.



Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Let’s Do Business Group

Join us as we delve into the essential do's and don'ts of LinkedIn, uncovering the key tactics to optimize your profile, expand your network, and engage effectively with potential customers and collaborators.

LinkedIn Do's & Don'ts for Success

Facilitated by: Teresa Nightingale, HIGN trustee and Income Generation &amp; Marketing Director, Wirral Hospice St John&rsquo;s.Sharing and networking session.<div fr-original-style="" style="box-sizing: border-box;"> </div><div fr-original-style="" style="box-sizing: border-box;">Q2 Reporting THIS SESSION WON&#39;T BE RECORDED. <div fr-original-style="" style="box-sizing: border-box;"> Session aimed at fundraising leaders: Directors | Heads of | Leads | Managers</div></div>

Presentation - How charity retail can improve patient care in hospices by Vicki Burnett, The Charity Retail Consultancy

Session aimed at hospice retailers

Retail strategy:
- How having a strategic approach to retail can support the delivery of your hospice’s goals, what should be included and how to ensure the team share the vision

Staff and volunteer recruitment and retention:
- The sector’s biggest challenge today – what you can do to ensure you recruit and retain the right people to run your retail chain

Investment and growth:
- Identifying the key trends in charity retail right now, helping you to make informed decisions about when and how to invest and grow

Thu 27 Mar 2025 - Charity Retail

Whetstone Communications, in association with comms2point0, is delighted to bring your another free webinar to support your learning and development.Our aim is to boost interest in using evidence and improve levels of data literacy among not-for-profit communicators.For this session we&#39;re delighted to be welcoming&nbsp;Laurel Smithson, Communications Manager (Humanitarian and Strategic) and colleagues from Hertfordshire County Council.&nbsp;Session OutlineAs many organisations face ever-decreasing budgets, comms professionals are increasingly asked to do more with less, or even cut some activity.&nbsp;&nbsp;Hertfordshire County Council last year found itself with just a small budget to do deliver its annual residents&rsquo; survey &ndash; a vital tool that underpins much of its work. It also ensures it remains accountable to our residents and informs work across the organisation.It had to find a way to deliver it in-house, but delivering results that surpassed expectations.&nbsp; This session aims to equip you and your colleagues with the skills and knowledge to produce your own in-house survey, including:&nbsp;&middot;&nbsp; &nbsp; &nbsp; The how and the what (what questions).&nbsp;&middot;&nbsp; &nbsp; &nbsp; Understanding weighting and benchmarking.&nbsp;&middot;&nbsp; &nbsp; &nbsp; How to publicise the survey to drive up responses.&nbsp;&middot;&nbsp; &nbsp; &nbsp; How to share the results of the survey.&nbsp;&nbsp;Who should attend?*People working in local government communications* Anyone in the public or not for profit sector with responsibility for running or promoting stakeholder surveys.

The start of the year has brought about a fresh wave of curiosity and excitement in public sector comms over the application of AI.

Data analysis is being touted as one application; for campaign planning, as well
as for evaluation and measurement.

It sounds like the answer to the communications profession's data achilles heel!

But hallucination in results remains an issue - what looks impressive might be totally undermined by a major error.

So where does that leave us? How can we use AI productively but safely and confidently for data work in comms campaigns and BAU?

This webinar will cover:

- Use cases
- Tools to consider
- Pitfalls with current Large Language Models (LLMs)
- Demo of mistakes it makes
- Top tips for using GenAI in your work
- Q&A

Alex Waddington

Communication

Digital Communication

Public Relations (PR)

Data Analysis

Government

Whetstone Communications and comms2point0 are pleased to bring you the Data Bites series of free webinars. Our aim is to boost interest and levels of data literacy among not-for-profit communicators.

[Data Bites for Comms Pros] AI for data crunching in comms: how far can we trust it?

<div style="color: rgb(0, 0, 0); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);">Start running Paid Ads on social&nbsp;media, and&nbsp;reach more customers than ever before!&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Want to level up your social media channels and skills, and learn how to run smart and effective paid social media campaigns on Facebook and Instagram? Join the course from&nbsp;Let&rsquo;s&nbsp;Do Marketing and follow the&nbsp;whole process&nbsp;with an expert social media coach, where&nbsp;you&rsquo;ll&nbsp;learn how to dive deeper into and create a more targeted marketing strategy, and how to plan and set up sophisticated Paid Ad campaigns from Facebook Ads Manager.&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">&nbsp;📅 Date: Tuesday 5th November🕒&nbsp;Time: 10am - 1pm📌 Location: Online Webinar&nbsp;<span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp;💷&nbsp;Cost: &pound;30PP </div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">During this course,&nbsp;we&rsquo;ll&nbsp;cover:&nbsp;&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><ul fr-original-style="" style="box-sizing: border-box;"><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Developing your customer personas online &ndash; investigating habits, social media usage, trends and more&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Ways you can use data better &ndash; from installing a Facebook Pixel to using your Mailing Lists to create targeted audiences for your Paid Ads&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Learning about Meta Business Suite &ndash; useful tools included, as well as how to navigate the platform&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Different formats and types of ads&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Creating graphic design content for Paid Ads using Canva&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Walkthrough of creating a Paid Ad Campaign on Facebook Ads Manager &ndash; from creating your campaign and narrowing down your audience, to creating Ad copy and Call to Actions.&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Measuring the results of your Paid Ad campaigns&nbsp;</li></ul></div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">As well as a dedicated Q&amp;A session, where you can ask a social media expert any questions you have about running and creating your own paid advertisements on social media.&nbsp;</div>

Start running Paid Ads on social media, and reach more customers than ever before!
Want to level up your social media channels and skills, and learn how to run smart and effective paid social media campaigns on Facebook and Instagram?

Join the course from Let’s Do Marketing and follow the whole process with an expert social media coach, where you’ll learn how to dive deeper into and create a more targeted marketing strategy, and how to plan and set up sophisticated Paid Ad campaigns from Facebook Ads Manager.
Event details:
Time: 10am - 1pm
Location: Online (ZOOM)
Cost: £35pp
During this course, we’ll cover:  
Developing your customer personas online – investigating habits, social media usage, trends and more
Ways you can use data better – from installing a Facebook Pixel to using your Mailing Lists to create targeted audiences for your Paid Ads
Learning about Meta Business Suite – useful tools included, as well as how to navigate the platform
Different formats and types of ads
Creating graphic design content for Paid Ads using Canva
Walkthrough of creating a Paid Ad Campaign on Facebook Ads Manager – from creating your campaign and narrowing down your audience, to creating Ad copy and Call to Actions.
Measuring the results of your Paid Ad campaigns

As well as a dedicated Q&A session, where you can ask a social media expert any questions you have about running and creating your own paid advertisements on social media. 




Meet the Host:
Kerry Madge | Marketing Executive, Let's Do Marketing


Kerry Madge is a dynamic Marketing Executive at Let's Do Marketing, bringing nearly six years of diverse experience collaborating with businesses of all sizes. Holding a BA in Marketing Management, Kerry excels in social media advertising, graphic design, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualise and achieve their overarching goals.



Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Start running Paid Ads on social media, and reach more customers than ever before!

Social Media Advanced: Paid Ads

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'>Explainer Video:

<iframe width="560" height="315" src="https://www.youtube.com/embed/VQoRbCSm_0s?si=pTTAJBNdO9vq1joy" title="YouTube video player" frameborder="0" allowfullscreen="" fr-original-style="" style="box-sizing: border-box;"></iframe>

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'> If you&#39;re familiar with OBS Studio, you&#39;re already aware of its incredible capabilities for effortless video creation.

For those who haven&#39;t yet discovered it, it&#39;s worth exploring.

OBS Studio, a completely FREE software, empowers you to craft and record videos in a matter of minutes.

Benefits of attending this workshop:

By the end of this workshop, you will be able to effortlessly capture your video while seamlessly integrating animated text and images with just a click. Capture your screen, zoom in on specific elements, and even play videos while recording your content.

Say goodbye to the hassle of editing and filming separate segments. Simply set it up, hit the record button, and deliver your video.

We&#39;re hosting exclusive, interactive training sessions on this fantastic product throughout the year. This unique format allows you to ask questions as we progress through the course material.



Start creating videos for your business using OBS Studio, it&#39;s easier than you think.

Explainer Video:


If you're familiar with OBS Studio, you're already aware of its incredible capabilities for effortless video creation.
For those who haven't yet discovered it, it's worth exploring.
OBS Studio, a completely FREE software, empowers you to craft and record videos in a matter of minutes.
Benefits of attending this workshop:
By the end of this workshop, you will be able to effortlessly capture your video while seamlessly integrating animated text and images with just a click. Capture your screen, zoom in on specific elements, and even play videos while recording your content.
Say goodbye to the hassle of editing and filming separate segments. Simply set it up, hit the record button, and deliver your video.
We're hosting exclusive, interactive training sessions on this fantastic product throughout the year. This unique format allows you to ask questions as we progress through the course material.
Start creating videos for your business using OBS Studio, it's easier than you think.

Learn how to create video content easily using this FREE to use software. Create videos for your business and start improving your marketing. This interactive workshop allows you to ask questions as we progress through the course material.

Creating Videos With OBS Studio (Interactive Workshop)

FREE Webinar: Create Your Own Home or Office Studio for Professional VideosAre you a business owner looking to elevate your video content? Join our free webinar and discover how to set up a professional filming environment using resources you already have!&nbsp;In this engaging session, you&#39;ll learn:- How to optimise lighting for a polished look- Effective soundproofing techniques- Positioning scripts to make delivery smoother and easier- Simple background setups that impress and disguiseDon&#39;t miss out on this opportunity to boost your video production skills without breaking the bank. Book your spot now and start creating videos that captivate your audience and enhance your brand.

FREE Webinar: Create Your Own Home or Office Studio for Professional Videos

Are you a business owner looking to elevate your video content? Join our free webinar and discover how to set up a professional filming environment using resources you already have!

In this engaging session, you'll learn:
- How to optimise lighting for a polished look
- Effective soundproofing techniques
- Positioning scripts to make delivery smoother and easier
- Simple background setups that impress and disguise

Don't miss out on this opportunity to boost your video production skills without breaking the bank. Book your spot now and start creating videos that captivate your audience and enhance your brand.

Presentation Skills

Join our free webinar to learn how to set up a professional home or office studio for high-quality video creation using existing resources.

Setting Up Your Home Or Office Studio for Video Production (FREE Webinar)

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let&rsquo;s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve! 📅 Date: Tuesday 19th November&nbsp;🕒&nbsp;Time: 10am - 12pm📌 Location: Online Webinar <span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp; Cost: &pound;25PP&nbsp; What You&#39;ll Learn:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.</li><li fr-original-style="" style="box-sizing: border-box;">Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.</li><li fr-original-style="" style="box-sizing: border-box;">On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website&#39;s SEO success.</li><li fr-original-style="" style="box-sizing: border-box;">Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.</li><li fr-original-style="" style="box-sizing: border-box;">Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.</li><li fr-original-style="" style="box-sizing: border-box;">Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.</li></ul>&nbsp;Who Should Attend: Small Business Owners Content Creators Entrepreneurs Anyone Seeking to Enhance Digital Presence Let&rsquo;s demystify SEO and empower you to navigate the digital landscape with confidence.&nbsp;About the Host:&nbsp;Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing<img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help.

This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!

Event details:
Time: 10am - 12pm
Location: Online (ZOOM)
Cost: £30pp

What You'll Learn:
Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.
Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.
On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website's SEO success.
Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.
Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.
Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.

Who Should Attend:
· Small Business Owners
Small Business Owners
Content Creators
Entrepreneurs
Anyone Seeking to Enhance Digital Presence

Let’s demystify SEO and empower you to navigate the digital landscape with confidence.




Meet the Host: 
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.





Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Local SEO

Seo Copywriting

Website Design

Google Seo

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike.

SE..whO Breaking down the basics of SEO

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<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">
<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">
<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'>Explainer Video:

<iframe width="560" height="315" src="https://www.youtube.com/embed/I-lmMCXyzA8?si=ppw5z8XkrJwaocGt" title="YouTube video player" frameborder="0" allowfullscreen="" fr-original-style="" style="box-sizing: border-box;"></iframe>

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'> Empower Your Business with Video Editing Fundamentals

In today&#39;s digital landscape, video has become an indispensable tool for businesses of all sizes to reach a wider audience, build brand awareness, and drive sales. Our comprehensive beginner&#39;s video editing workshop has been designed specifically for business owners who want to get started with using video in their marketing.

What You&#39;ll Learn:

<ul fr-original-style="" style="box-sizing: border-box;">
<li value="1" fr-original-style="" style="box-sizing: border-box;">The Basics of Video Editing: Gain a solid understanding of essential video editing concepts, including terminology, editing tools and techniques, and software navigation.</li>
<li value="2" fr-original-style="" style="box-sizing: border-box;">Creating Compelling Video Content:&nbsp;Discover the secrets to producing engaging videos that capture attention, communicate your message effectively, and align with your brand identity.</li>
<li value="3" fr-original-style="" style="box-sizing: border-box;">Mastering Editing Techniques:&nbsp;Learn to use simple techniques that will make editing videos easier.</li>
</ul>

Workshop Benefits:

<ul fr-original-style="" style="box-sizing: border-box;">
<li value="1" fr-original-style="" style="box-sizing: border-box;">Gain the skills to create professional-looking videos without prior editing experience.</li>
<li value="2" fr-original-style="" style="box-sizing: border-box;">Learn how to effectively use video editing software to produce high-quality content.</li>
<li value="3" fr-original-style="" style="box-sizing: border-box;">Discover storytelling techniques and editing strategies to create engaging videos that resonate with your target audience.</li>
<li value="4" fr-original-style="" style="box-sizing: border-box;">Enhance your marketing efforts with compelling video content that drives brand awareness and sales.</li>
</ul>

Who Should Take This Workshop:

This workshop is ideal for business owners, entrepreneurs, and marketing professionals who want to incorporate video into their marketing strategies but lack prior editing experience.

Workshop Prerequisites:

<ul fr-original-style="" style="box-sizing: border-box;">
<li value="1" fr-original-style="" style="box-sizing: border-box;">A basic understanding of computers and the internet</li>
<li value="2" fr-original-style="" style="box-sizing: border-box;">A willingness to learn and practice new skills</li>
</ul>

Workshop Format:

This workshop is delivered online on Zoom.

Workshop Duration:

This workshop has been broken down into three sessions and runs over three weeks. Each session is run on a Friday from 12 to 2 PM so there is no information overload.

Don&#39;t miss out on this opportunity to empower your business with the power of video editing. Enrol in our beginner&#39;s video editing workshop today and start creating captivating videos that drive engagement, boost conversions, and elevate your business to new heights of success.
</div></div></div></div>

Explainer Video:


Empower Your Business with Video Editing Fundamentals
In today's digital landscape, video has become an indispensable tool for businesses of all sizes to reach a wider audience, build brand awareness, and drive sales. Our comprehensive beginner's video editing workshop has been designed specifically for business owners who want to get started with using video in their marketing.
What You'll Learn:
The Basics of Video Editing: Gain a solid understanding of essential video editing concepts, including terminology, editing tools and techniques, and software navigation.
Creating Compelling Video Content: Discover the secrets to producing engaging videos that capture attention, communicate your message effectively, and align with your brand identity.
Mastering Editing Techniques: Learn to use simple techniques that will make editing videos easier.
Workshop Benefits:
Gain the skills to create professional-looking videos without prior editing experience.
Learn how to effectively use video editing software to produce high-quality content.
Discover storytelling techniques and editing strategies to create engaging videos that resonate with your target audience.
Enhance your marketing efforts with compelling video content that drives brand awareness and sales.
Who Should Take This Workshop:
This workshop is ideal for business owners, entrepreneurs, and marketing professionals who want to incorporate video into their marketing strategies but lack prior editing experience.
Workshop Prerequisites:
A basic understanding of computers and the internet
A willingness to learn and practice new skills
Workshop Format:
This workshop is delivered online on Zoom.
Workshop Duration:
This workshop has been broken down into three sessions and runs over three weeks. Each session is run on a Friday from 12 to 2 PM so there is no information overload.
Don't miss out on this opportunity to empower your business with the power of video editing. Enrol in our beginner's video editing workshop today and start creating captivating videos that drive engagement, boost conversions, and elevate your business to new heights of success.

This video editing workshop equips you with the essential skills to create professional-looking videos for your business, even if you've never edited before.

Beginner's Guide to Video Editing (Interactive Workshop)

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.&nbsp; In this 2-hour webinar, we will explore how email marketing can be a game-changer for your business, unravelling the secrets behind crafting compelling campaigns and how they seamlessly integrate into your overall marketing strategy.&nbsp; &nbsp; &nbsp;📅 Date: Tuesday 3rd December🕒&nbsp;Time: 10 am - 12 pm📌 Location: Online Webinar&nbsp;<span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp; Cost: &pound;25PP&nbsp;Throughout this webinar, we&#39;ll cover essential topics such as:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Building a Solid Foundation: Learn the fundamentals of email marketing, from creating subscriber lists to segmenting your audience for targeted messaging.</li><li fr-original-style="" style="box-sizing: border-box;">The Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and Unsubscribes.</li><li fr-original-style="" style="box-sizing: border-box;">Crafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.</li><li fr-original-style="" style="box-sizing: border-box;">Automation and Personalization: Explore the power of automation to streamline your email campaigns and the art of personalization to create a tailored experience for each recipient.</li><li fr-original-style="" style="box-sizing: border-box;">The Customer Journey: Learn how to utlise email marketing for more than just conversion. Nurture your customers and create touch points to improve customer engagement.</li><li fr-original-style="" style="box-sizing: border-box;">Analytics and Optimization: Learn how to track and interpret key metrics, identify areas for improvement, and optimize your campaigns for maximum impact.</li></ul> Get ready to revolutionize your approach to email marketing and unlock the full potential of email marketing for your business! &nbsp;About the Host:&nbsp; Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing<img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 197px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 197px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.

In this 2-hour webinar, we will explore how email marketing can be a game-changer for your business, unravelling the secrets behind crafting compelling campaigns and how they seamlessly integrate into your overall marketing strategy. 
Event details:
Time: 10 am - 12 pm
Location: Online (ZOOM)
Cost: £30pp
Throughout this webinar, we'll cover essential topics such as:
Building a Solid Foundation: Learn the fundamentals of email marketing, from creating subscriber lists to segmenting your audience for targeted messaging.
The Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and Unsubscribes.
Crafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.
Automation and Personalization: Explore the power of automation to streamline your email campaigns and the art of personalization to create a tailored experience for each recipient.
The Customer Journey: Learn how to utilise email marketing for more than just conversion. Nurture your customers and create touch points to improve customer engagement.
Analytics and Optimization: Learn how to track and interpret key metrics, identify areas for improvement, and optimize your campaigns for maximum impact.

Get ready to revolutionize your approach to email marketing and unlock the full potential of email marketing for your business!



Meet the Host: 
Stacey Pretty – Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.




Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Email Etiquette

Email Writing

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.


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