702 Marketing Manager courses

Description: Find out how to become an expert in marketing and learning about social media marketing which will help you in your career advancement. Social Media Marketing is a very effective marketing place as everyone uses it. Through this course, you will learn the advanced skills, knowledge, and information about social media marketing and understand the value of social media buzz and what it can do for you. Find out how to utilise the search engine optimisation and know about marketing on popular social media sites, Twitter and Pinterest. Learn the best marketing skills to become an effective social media expert marketer and help your business succeed. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Social Media Marketing People who have an interest in Social Media Marketing and how to effectively communicate and try promotion to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of applying for NUS Extra Discount Card; 24/7 student support via email. Career Path: The Advanced Extended Diploma in Social Media Marketing course will be useful and would be beneficial for every kind of occupations and careers like: Businessman Digital Manager Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Social Media Manager Top Executive. Advanced Extended Diploma in Social Media Marketing - Updated Version Module 01: Social Marketing Social Marketing Intro FREE 00:01:00 Social Media Marketing - PROMO VIDEO 00:04:00 Marketing On Facebook & Instagram FREE 00:19:00 Marketing On Twitter & YouTube 00:14:00 Module 02: Pinterest Marketing Intro To Pintrest Marketing 00:01:00 Pintrest Marketing - Part 1 00:07:00 Pintrest Marketing - Part 2 00:16:00 Pintrest Marketing - Part 3 00:11:00 Module 03: Linkedin Marketing LinkedIn Marketing Intro 00:01:00 LinkedIn Marketing - Part 1 00:06:00 LinkedIn Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Module 04: Split Testing Intro To Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00 Module 05: Funnel Building Intro To Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 Funnel Building - Part 3 00:09:00 Advanced Extended Diploma in Social Media Marketing - Old Version Social Media Marketing Introduction FREE 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business FREE 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Search Engine Optimization What Is Search Engine Optimization? FREE 01:00:00 Search Engines That Use SEO FREE 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 Twitter Social Marketing Introduction To Twitter Profits 00:30:00 Tweak Your Account For Maximum Results 01:00:00 Building A Loyal Following On Twitter 01:00:00 Automating Your Marketing 01:00:00 Stay Active And Engage To Your Audience 00:30:00 Expanding Your Outreach 00:30:00 Twitter & SEO 00:30:00 Twitter Marketing Tips 01:00:00 Twitter Traffic 01:00:00 Twitter Tools & Add-Ons 00:15:00 Pinterest Social Marketing Introduction 00:30:00 How to Use Pinterest 01:00:00 How to Win the Hearts of the Target Audience on Pinterest 01:00:00 Understanding Pinterest Etiquette 00:30:00 Marketing Strategies to Build Your Brand and Your Followers 02:00:00 Monetizing Pinterest through Market Hunting 01:00:00 Pinterest Tools to Use in Your Marketing Arsenal 00:15:00 Conclusion 00:15:00 Activities Mock Exam Final Exam

Description: Digital Marketing is now considered as one of the most effective and used marketing strategies, especially in this technology era. To be an established marketer, you need to learn both basic and advanced skills in digital marketing. You also need to learn to manage your reputation and your company's image. Through this course, you will learn the advanced skills, knowledge, and information about digital marketing. You will learn how to engage in internet research to be effective in digital marketing. Find out how to strategize to become effective in digital marketing in this course.  Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Digital Marketing. People who have an interest in Digital Marketing and how to effectively communicate and conduct promotions to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Digital Marketing Course will be useful and would be beneficial for every kind of occupations and careers like: Businessman Digital Manager Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Social Media Manager Top Executive. Digital Marketing Sales and Marketing 00:30:00 How Internet Marketing Works 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 01:00:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Social Media Marketing If You Fail to Plan,You Plan to Fail 00:30:00 Terminology and Jargon You Can't Live Without 00:30:00 Clearing Up Common Misconceptions 01:00:00 Recognizing Basic Plan Mechanics 00:15:00 How Do You Calculate Value On Cash And Point 00:15:00 Payout Transparency 00:15:00 Buy Back Policy 00:30:00 Breakaway 01:00:00 Infinity Bonuses & Blocking 00:30:00 Summary and Closing 00:15:00 Creating Your Facebook Fan Page 01:00:00 Setting Up Your List Building Machine 00:30:00 Integrate images 01:00:00 Final Tips 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Mock Exam Mock Exam - Advanced Diploma in Digital Marketing 00:20:00 Final Exam Final Exam - Advanced Diploma in Digital Marketing 00:20:00

Please take advantage of online retailing's potential by enrolling in our E-commerce Management Course. The options for selling things and operating enterprises on the World Wide Web have never been more numerous or accessible than they are today. This Diploma in E-Commerce Management at QLS Level 5 course is endorsed by The Quality Licence Scheme and accredited by CPD (with 150 CPD points) to accelerate your skill development and career advancement in e-commerce management. By appreciating the potential of e-commerce and enrolling in one of the best e-commerce courses available online, you may develop your entrepreneurial skills and establish a lucrative business. This comprehensive E-commerce Management course includes vital advice from industry gurus on maximising your as an online business owner and how to market your expertise. Our E-commerce Management Course delivers the whole learning curve for anyone interested in starting and growing a profitable online business. You will learn how to create and execute E-commerce initiatives, as well as how to provide quality customer care. The most influential brands, goods, and services will be reviewed and the approaches necessary to generate content at an affordable rate. Additionally, you'll learn how to leverage social media and other marketing platforms, as well as transaction management and analytics after studying this E-commerce Management course. Students can anticipate taking approximately 431 hours to complete this e-Commerce management course. Additionally, we will provide you with specialised expert assistance to address any questions you may have while studying our e-Commerce management curriculum. Our e-Commerce management course can be completed from any location with an internet connection and at your own pace. Enrolling in the e-commerce management course guarantees that you will find your ideal job sooner than ever imagined. With e-Commerce management, you can stand out from the crowd and train for the career you want. Each online module is a masterclass on a specific aspect of e-Commerce and may be completed at your own pace. So enrol now and look forward to the future success of your internet business. Learning Outcomes of E-commerce Management Course: Understand the definition and potential of e-Commerce business Be able to plan and implement e-Commerce strategies Know how to deliver fantastic customer service Learn how to provide in-demand services or products Gain an acute understanding of content planning and production Become skilled in using social media and other platforms for marketing Attain the right kind of transaction management for your business Perform analytics to measure the progress of your business Why Prefer This E-commerce Management Course? Opportunity to earn a certificate endorsed by the Quality Licence Scheme & another certificate accredited by CPDQS after completing the E-commerce Management course Get a free student ID card! (£10 postal charge will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. **Curriculum Course** Here is the curriculum breakdown of this course: Diploma in E-commerce Management at QLS Level 5 Module 1: Introduction to Electronic Commerce What is Electronic Commerce? Definition of E-Business The Difference Between E-Commerce and E-Business Technological Aspects of Electronic Commerce Types of EC Business Models Module 2: E-commerce Strategy and Implementation Concepts and Overview Strategy Initiation Strategy Formulation Strategy Implementation Strategy Assessment Performance Improvement and Innovations Module 3: Customer Service Introduction to Customer Service Problems in EC Customer Service Creating a Customer Service Strategy Automated Customer Service Systems Call Centres Module 4: Products, Brands, and Services Pitching without Pushing Rewarding Customers Creating Brand Loyalty Creating Special Programs Serving as a Brand Spokesperson Promoting Community Engagement Providing Feedback to the Customer Maintaining a Positive Environment Dealing with Resistance from Your Superiors Module 5: Content Planning and Production Content Execution Plan Messaging, Voice, and Style Guide Positioning Developing Messaging Approach Content Calendar Module 6: Use of Social Networks Main Social Networks Functions of Social Networks The Need to Create a Blog Implementing Social Media Strategy Module 7: Marketing Online Consumer Behaviour Personalisation Behavioural Marketing Market Research Representative Market Research Approaches Web Advertising Online Advertising Methods Banners E-Mail Advertising Search Engine Advertisement and Optimisation Developing an Online Advertising Plan Module 8: Creating an Engaging User Experience Creating an Effective Business Presence Online Accessibility Goals for Business Websites Customer-Centric Web Site Design What is e-CRM? Benefits of e-CRM Building Relationships Module 9: Transaction Management Common Online Payment Methods Electronic Bill Presentment and Payment Systems Payment Cards Digital Cash Advantages and Disadvantages of Digital Cash Digital Wallets Mobile Banking PayPal Payment System Module 10: E-commerce Analytics What is E-commerce Analytics? e-Commerce Metrics Assessment Process After completing the course module, you will be given immediate access to a specially designed MCQ test. The results will be immediately analyzed, and the score will be shown for your review. The passing score for each test will be set at 60%. After passing the course exam, you will be able to request a certificate with additional cost that has been endorsed by the Quality Licence Scheme. CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Our course is suitable for anyone interested in learning more about this subject. The E-commerce Management programme will assist you in developing a firm grasp of the fundamental ideas and acquiring in-depth knowledge of the subject matter. Everyone is welcome to enrol in this course. There are no formal admission prerequisites, and course materials are accessible from anywhere in the world. Requirements There are no previous knowledge requirements for thsi program; this is open to anyone! Any learning enthusiast from anywhere in the world can enrol on this course without hesitation. All students must have a passion for learning and literacy and be over the age of 16. Browse this 100% online course from any internet device, including your computer, tablet or smartphone. This course allows you to study at your speed and grow a quality skillset. Career path E-commerce Manager Digital Marketing Manager Marketing Assistant Business Owner Entrepreneur Certificates CPD QS Accredited Certificate Digital certificate - £10 Upon passing the Bundle, you need to order to receive a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS. Certificate Accredited by CPD QS Hard copy certificate - £29 Upon finishing the course, you need to order to receive a Certificate Accredited by CPD QS that is accepted all over the UK and also internationally. Diploma in E-Commerce Management at QLS Level 5 Hard copy certificate - £119 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered

Description:  Lead generation is the process to identify potential customers for the products or services of the business. This process is also important to ensure the stability of your online sales. Lead generation will involve learning about online marketing, creating newsletters and other online marketing paraphernalia to help boost your sales. This comprehensive advanced course in lead generation will enable you to learn the skills, knowledge and information of lead generation. If you are someone involved in online selling or is interested in learning about online marketing and sales, then this course is very suitable for you. Who is the course for? Marketing professionals who want to be an expert in Lead Generation People are interested in learning Lead Generation and how it works Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Lead Generation course will be very beneficial and helpful, especially to the following careers: Blogger Businessmen Entrepreneur Marketing and Promotions Specialist Marketing Manager Marketing Professional Sales Manager Sales and Promotions Specialist. Lead Generation Basics Introduction 01:00:00 Way To Use Of Newsletters 01:00:00 Utilizing Visualization Goals 00:30:00 Importance of Blogs 01:00:00 The Extraordinary Power of Visualizing Success 00:30:00 Wrapping Up 00:15:00 Generating Leads What Is Cold Calling 01:00:00 What Is SMS Marketing 01:00:00 Information Marketing Business 00:30:00 What Are Buttons 00:15:00 Importance of Name Cards in Business 00:15:00 Door to Door 00:15:00 Classified Ads 00:15:00 Networking Conventions 01:00:00 Kinds of Trade Shows 00:15:00 Home Parties 00:15:00 What Is Social Networking? Variety Of Social Networking 01:00:00 Different Between Events and Launches 00:15:00 Publicity 00:15:00 Publish A Book 00:30:00 Word of Mouth 00:15:00 What Is Blogging 01:00:00 What Is Blog Commenting 00:15:00 Article Business Marketing 01:00:00 Tell A Friend 00:15:00 Forum Business Marketing 01:00:00 Email Business Marketing 00:30:00 Social Bookmarking 01:00:00 YouTube Business Marketing 01:00:00 Yahoo! Answers 00:15:00 Press Releases 00:15:00 Benefits of Buying Banner Advertising 00:15:00 Online Classified Ads (Craigslist) 00:15:00 EBay Traffic 00:15:00 Organic Search Engine Traffic 00:15:00 Pay Per Click Advertising 01:00:00 Ezine Solo Ads 00:15:00 Podcast Traffic 00:15:00 Directory Submissions 00:15:00 Social Networking Traffic 01:00:00 RSS Submission 00:15:00 Traffic Exchange Programs 00:15:00 Co-Registration Leads 00:15:00 US Free Ads 01:00:00 User Generated Reviews 00:15:00 Viral Reports 00:15:00 Ad Swapping 01:00:00 Giveaway Events 00:15:00 Conclusion 00:15:00 Prospecting and Lead Generation Module One - Getting Started 00:30:00 Module Two - Prospecting 00:30:00 Module Three - Traditional Marketing Methods 01:00:00 Module Four - New Marketing Methods 01:00:00 Module Five - Generating New Leads 01:00:00 Module Six - Avoid Common Lead Generation Mistakes 00:30:00 Module Seven - Educate Prospects 00:30:00 Module Eight - The Pipeline 00:30:00 Module Nine - Follow up Communication 01:00:00 Module Ten - Track Activity 00:30:00 Module Eleven - Create Customers 01:00:00 Module Twelve - Wrapping Up 00:30:00 Activities 00:00:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

This comprehensive digital marketing bundle course empowers you to unlock the potential of various online marketing channels. You'll explore the fundamentals of website creation, email marketing, and video marketing, providing a strong foundation for building an online presence. Delving deeper, you'll master the art of social media advertising, focusing on the two powerhouses - Facebook Ads and Instagram Ads.

Course Overview Learn the sneaky ways to create a high conversion landing page with the Best Landing Page Design & Conversion Rate Optimization course. In this course, you will learn the steps for creating your very first landing page without writing a single line of code! In this Best Landing Page Design & Conversion Rate Optimization course, you will learn the best practices to boost landing page conversion. You will explore the principles of high converting landing pages that you need to convert your website visitors into leads. You will also learn the principles of persuasion in landing pages and enhance your ability to design and build landing pages in Unbounce. Finally, you will know what exactly your landing page should include to generate traffic on your website and get your customers to take action!  Enroll today and prepare yourself for a fascinating career in the Digital Marketing Industry!  Learning Outcomes  Gain the in-demand skills in landing page design and optimization Learn the steps to increase your landing page conversion rate Identify the most common types of business models Learn the principles for good landing page design Be able to apply psychological persuasion frameworks to your landing pages Learn step-by-step how to design and build landing pages in Unbounce Know how to use scarcity on your landing page to boost conversion Who Is This Course For? This Best Landing Page Design & Conversion Rate Optimization course is beneficial for highly motivated learners interested in creating high conversion landing pages. Entry Requirement This course is available to all learners of all academic backgrounds. Learners should be aged 16 or over. Good understanding of English language, numeracy and ICT skills are required to take this course. Certification After you have successfully completed the course, you will obtain an Accredited Certificate of Achievement. And, you will also receive a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy for £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why Choose Us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos and materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; United Kingdom & internationally recognized accredited qualification; Access to course content on mobile, tablet and desktop from anywhere, anytime; Substantial career advancement opportunities; 24/7 student support via email. Career Path The Best Landing Page Design & Conversion Rate Optimization course provides essential skills that will make you more effective in your role. It would be beneficial for any related profession in the industry, such as Digital Marketing Manager Campaign Executive Digital Designer Digital Design and Content Lead Module 01: Landing Page Design and Optimisation Fundamentals Download all Section One Slides 00:48:00 Welcome to this course! Let's lay the groundwork for good landing page design 00:13:00 The Myth Of The Perfect Landing Page Conversion Rate 00:12:00 The 3 Main Types of Landing Pages and How To Use Them Effectively 00:19:00 Common Business Models and Understanding Your Conversion Actions 00:19:00 The AIDA Sales Funnel and The Online Decision Making Process 00:17:00 The Awareness Stage of the Funnel: Where It All Begins 00:18:00 The Interest Stage of the Funnel Tell Me More 00:14:00 The Desire Stage of the Funnel I Want What You Sell 00:13:00 The Action Stage of the Funnel I'm Going to Buy What You Sell 00:09:00 The Fogg Behavior Model and how it Applies to Good Landing Page Design 00:20:00 Making Your Landing Page Design Memorable 00:14:00 Module 02: Principles of Good Landing Page Design: Examples, Case Studies & Best Practices Download all Section Two Slides 00:06:00 The Primacy of Product and The Concept of Usability in Landing Page Design 00:15:00 Eschew Obfuscation: Clarity and the Quest for Fewer Question Marks 00:11:00 The 5 Second Usability Test in Landing Page Design (and how you can use it now) 00:13:00 The Art and Science Behind Designing High-Converting Calls To Action (CTA's) 00:19:00 Readability and Visual Hierarchy Landing Page Design 00:19:00 Respecting Web Conventions in Landing Page Design 00:13:00 Using Videos, Graphics and Imagery to Increase Landing Page Conversion Rates 00:20:00 Information Architecture and Accessibility - Landing Page Design Best Practices 00:20:00 Trust, Safety and Credibility (Part 1) Landing Page Design Best Practices 00:16:00 Trust, Safety and Credibility (Part 2) Landing Page Design Best Practices 00:09:00 Dedicated Landing Page Design Best Practices (Part 1) 00:15:00 Dedicated Landing Page Design Best Practices (Part 2) 00:12:00 Module 03: Principles of Persuasion in Landing Page Design Download all Section Three Slides 00:32:00 Using Scarcity to Improve Conversion Rates on Your Landing Pages 00:10:00 Principles of Persuasion - Reciprocal Concessions & Reciprocity in Landing Pages 00:12:00 Principles of Persuasion Anchoring and Cognitive Dissonance Theory 00:19:00 Module 04: Designing and Building a Landing Page Step by Step in Unbounce My Favorite Landing Page Builders and Getting Started With Our Unbounce Page 00:10:00 Getting Familiar With the Unbounce Page Builder and Adding Our Header Section 00:07:00 Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool 00:16:00 Working With Background Imagery in Landing Pages and Developing Our Hero Section 00:16:00 Creating a Form, Action Block, and Finishing the Hero Section in Unbounce 00:19:00 Discussing Landing Page Design Changes and Creating our Primary Content Section 00:16:00 Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce 00:11:00 Publishing Your Unbounce Landing Page on Your Custom Domain 00:04:00 Adding Custom CSS in Unbounce to Create Professional Drop Shadows 00:06:00 Making Your Landing Page Design Work Better With Custom Javascript Snippets 00:08:00 Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines 00:03:00 Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form 00:04:00 Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights 00:12:00 Integrating Your Unbounce Form Submissions With Your Mailchimp Account 00:09:00 Module 05: Bonus Goodbye For Now I Will Miss You Dearly 00:03:00 Module 06: Bonus Content: Real-Life Audits - Landing Page Design Best Practices Western Computer Audit Part 1 00:08:00 Western Computer Audit Part 2 00:09:00 Western Computer Audit Part 3 00:15:00 Western Computer Audit Part 4 00:14:00 Certificate & Transcript Order Your Certificates and Transcripts 00:00:00

From the moment you click 'enrol', this course dives headfirst into the art and strategy behind modern marketing, advertising, and public relations. It’s your guide to decoding how brands capture attention, influence decisions, and (with a bit of flair) stay in the spotlight. Whether you're eyeing a career in the field or simply trying to make sense of the chaos behind billboards, hashtags, and press releases, this course delivers the essentials—served with a side of sharp wit and clear direction. Explore how to craft compelling campaigns, manage a brand's public image, and navigate the digital jungle with SEO, content strategies, and media relations. No jargon-laden lectures here—just solid knowledge designed to keep pace with today's fast-moving landscape. If you’ve ever wondered why some slogans linger while others vanish like a bad ad, this course has answers. And no, you won’t need to leave your house or wear a name badge to learn them. Key Features: CPD Certified Instant e-certificate and hard copy dispatch by next working day Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases This course covers essential topics including understanding consumer behavior, developing effective product and branding strategies, conducting market research, and utilizing various marketing channels such as advertising, sales promotion, personal selling, and digital marketing to create successful marketing campaigns and reach target audiences effectively. This PR : Public Relation course covers foundational aspects of Public Relations, including its principles, tactics, and management. It explores essential topics such as organizational strategies, research methods, crisis management, and ethical considerations. Emphasizing social media's role, it equips students with vital skills for navigating diverse PR fields ethically and professionally. Course Curriculum: Course 01: Marketing Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Strategic Marketing Module 04: Marketing Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Marketing Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Marketing Channels Module 14: Integrated Marketing Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Marketing Course 02: PR : Public Relation Module 01: Introduction to Public Relations Module 02: Concepts of Public Relations Module 03: Management and Organisation of Public Relations Module 04: Public Relations Tactics and Research Module 05: Major Fields of Public Relations Practice Part I Module 06: Major Fields of Public Relations Practice Part II Module 07: Social Media and PR Module 08: Crisis management Module 09: Ethics & Professionalism in Public Relations Learning Outcomes: Understand core marketing principles and strategic frameworks. Analyze consumer behaviour for effective marketing strategies. Develop comprehensive product and branding strategies. Implement integrated marketing communications across various channels. Execute tactical public relations initiatives with ethical considerations. Manage crises and maintain brand reputation effectively. Accreditation All of our courses, including the Marketing, Advertising & PR Course are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Marketing, Advertising & PR Course, you will immediately be sent your digital certificates. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we recommend renewing them every 12 months. Assessment At the end of the Marketing, Advertising & PR Course, there will be an online assessment, which you will need to pass to complete the course. Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven't, there's no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself. CPD 25 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring marketing professionals seeking comprehensive knowledge. Individuals aiming to excel in advertising and sales promotion roles. PR enthusiasts looking to master strategic communication. Entrepreneurs desiring to build strong brand identities. Career changers exploring opportunities in dynamic industries. Requirements Learners do not require any prior qualifications to enrol on this Advertising & PR Course. You just need to have an interest in Advertising & PR Course. Career path Marketing Manager - £40K to £60K/year. Advertising Account Executive - £20K to £30K/year. PR Specialist - £25K to £45K/year. Brand Manager - £35K to £50K/year. Digital Marketing Strategist - £30K to £45K/year. Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

Become a digital marketing expert with our Diploma in Digital Marketing Level 5 Course. Get certified. Learn practical skills in blogging, SEO, social media marketing, and more.

Description: Search engine optimization is to maximize the frequency of visitors into your website through ensuring that your site will appear in the top list of results when searched in the search engine. Gaining appropriate training in SEO will help in the success of your business or the organization you are in. SEO is important if you want to promote your products and services on your website. If you become an expert in SEO, then the possibility of achieving new clients is high. Enroll in our course and get more clients and customers for your business. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through search engine optimization. People who have an interest in SEO and how to utilize it to succeed in internet marketing Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Search Engine Optimisation (SEO) Training course will be very beneficial and helpful, especially to the following careers: Businessman Digital Marketing Staff Internet Marketer Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist SEO Specialist. Updated Version-SEO Training Section-1: Introduction to SEO What You Will Learn in This Course 00:02:00 What Is SEO 00:05:00 Why SEO Is Important 00:03:00 What Are the Top Search Engines 00:07:00 How The Search Engines Works 00:04:00 Approved and Non-Approved SEO Practices 00:01:00 Section-2: Creating an SEO Strategy How to Find Keywords with High Search Volume 00:06:00 How You Create an SEO Strategy 00:05:00 Section-3: On-Page SEO On-Page SEO Your Content Part 1 00:05:00 On-Page SEO Your Content Part 2 00:04:00 On-Page SEO Your Content Part 3 00:03:00 On-Page SEO Your Content Part 4 00:03:00 On-Page SEO: Using YOAST Plug 00:09:00 Section-4: On-Site SEO On-Site SEO: SEO Boost from Your Other Pages 00:06:00 On-Site SEO: Create an SEO Friendly Website 00:04:00 Section-5: Off-Site SEO Off-Site SEO: Two Types of Backlinks 00:02:00 Off-Site SEO: Strategies for Building Backlinks 00:05:00 Section-6: Black Hat SEO Black Hat SEO and What to Avoid 00:06:00 Section-7: Tools for SEO Tools That Will Help You with SEO 00:06:00 Section-8: Search Engine Domination (S.E.D) Search Engine Domination Strategies 00:05:00 Section-9: Article Marketing How to Create a Great Blog 00:06:00 Outsourcing Your Article Marketing 00:04:00 Section-10: Project Project: Create a Valuable SEO Article 00:02:00 Assignment Assignment - SEO - Search Engine Optimisation 6 days, 9 hours Order Your Certificate Order Your Certificates and Transcripts 00:00:00 Old Version-SEO Course SEO for Business Expansion What Is Search Engine Optimization? 01:00:00 Search Engines That Use SEO 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 SEO Techniques Introduction to SEO 00:30:00 Improve Engagement to Improve Rankings 01:00:00 Make Your Existing Pages Longer 00:30:00 Focus on YouTube SEO 00:30:00 Improve Site Speed 00:30:00 Focus on Topics Instead of Keywords 00:30:00 Build Backlinks 00:15:00 Reporting and Analytics 00:30:00 Technical Optimization 00:30:00 Local SEO and Listings 00:30:00 Guest posting 00:30:00 Effective Seo Tools 01:00:00 Digital Marketing for your Business If You Fail to Plan,You Plan to Fail 00:30:00 Terminology and Jargon You Can't Live Without 00:30:00 Clearing Up Common Misconceptions 01:00:00 Recognizing Basic Plan Mechanics 00:15:00 How Do You Calculate Value On Cash And Point 00:15:00 Payout Transparency 00:15:00 Buy Back Policy 00:30:00 Breakaway 01:00:00 Infinity Bonuses & Blocking 00:30:00 Summary and Closing 00:15:00 Keyword Analysis Techniques Introduction 00:15:00 Preliminary Keyword Research 01:00:00 Keyword Research Assessment 00:30:00 Keywords in SEO(Search Engine Optimization) 00:30:00 Off-Page SEO(Search Engine Optimization) 00:30:00 Mock Exam Mock Exam- Search Engine Optimisation (SEO) Training 00:30:00 Final Exam Final Exam- Search Engine Optimisation (SEO) Training 00:30:00

Embark on a thrilling expedition into the digital realm with our 'Get 100 MILLION Views on YouTube' course. This isn't just a tutorial; it's your passport to YouTube stardom. Dive into the journey with a captivating introduction, setting the stage for an adventure where creativity meets strategy. Move seamlessly through the course as it unveils the secrets of making a video go viral, launching your channel, and providing invaluable tips and tricks. Navigate the maze of content creation with the 'OK Now What?!' section and equip yourself with the knowledge of the essential gear to turn your YouTube aspirations into reality. This course isn't just about views; it's about unlocking the doors to digital success, and it all begins with the click of a play button. In this dynamic learning voyage, each section is a chapter in your story of conquering YouTube. From decoding the mystery of viral videos to strategically launching your channel, you'll unravel the secrets of content creation. The course doesn't just stop at accumulating views; it guides you through the intricacies of sustaining and growing your digital presence. As you wrap up this immersive experience, you won't just have a channel; you'll have a platform with the potential to reach 100 MILLION views. Ready to transform your YouTube game? Let's embark on this journey together! Learning Outcomes Master the art of crafting videos that have the potential to go viral. Strategically launch and establish your YouTube channel for maximum visibility. Acquire tips and tricks for sustaining viewer engagement and channel growth. Understand the essentials of video gear, optimizing your production quality. Develop a comprehensive strategy to reach the milestone of 100 MILLION views on YouTube. Why choose this Get 100 MILLION Views on YouTube course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Get 100 MILLION Views on YouTube course for? Content creators aspiring to make an impact on YouTube. Entrepreneurs looking to leverage the power of video marketing. Individuals seeking to establish a strong digital presence. Small business owners aiming to enhance their online visibility. Anyone passionate about unlocking the secrets to YouTube success. Career path YouTube Content Creator: £20,000 - £50,000 Digital Marketing Specialist: £25,000 - £40,000 Social Media Influencer: £30,000 - £60,000 Video Production Manager: £35,000 - £50,000 Brand Strategist: £40,000 - £55,000 Online Marketing Manager: £35,000 - £60,000 Prerequisites This Get 100 MILLION Views on YouTube does not require you to have any prior qualifications or experience. You can just enrol and start learning. This Get 100 MILLION Views on YouTube was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01: Introduction Introduction 00:02:00 Changing the way you think about money 00:05:00 What brought you here today? And how far are you willing to go? 00:01:00 Sacrifice 00:02:00 Change your thinking, change your channel income! 00:01:00 FAIL FAIL FAIL FAIL WIN. Get ready for everything to go wrong! Noah first watch! 00:02:00 Section 02: OK... Now What?! OK Now what?! 00:04:00 Channel concept 00:03:00 Channel name 00:03:00 Investing money into your channel 00:02:00 Chalkboard of positivity 00:01:00 Section 03: How To Make A Viral Video Everything you need is already in your head. We need to get it out! 00:01:00 How to come up with good ideas 00:03:00 Feedback from a friend 00:02:00 The big secret of YouTube 00:03:00 Super human strength 00:02:00 Researching other channels 00:03:00 Researching viral videos 00:02:00 It's harder than it looks 00:02:00 Efficiency 00:03:00 Section 04: Launching Your Channel Thumbnails 00:07:00 Views per day 00:02:00 Follow the rules of YouTube 00:02:00 Creator Burnout 00:01:00 Section 05: Tips And Tricks Milliseconds count! 00:02:00 Get them to end of video 00:01:00 Niche concept 00:01:00 Social media 00:02:00 You need an intern 00:02:00 Cross promotions 00:03:00 Have fun with it 00:01:00 Make your templates unique 00:01:00 Uploading a video 00:04:00 Localization 00:05:00 Branding 00:04:00 Section 06: What Gear To Buy Gear: Now or Later 00:01:00 Cameras 00:05:00 Lighting 00:03:00 Lenses 00:02:00 Hard Drives 00:02:00 Enhancement Tools 00:04:00 Microphones 00:02:00 Software 00:03:00 Section 07: Wrap Up Thick Skin 00:01:00 Wrap up 00:04:00