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830 Marketing Management courses delivered On Demand

Sales Management Diploma

By Training Tale

Sales Management: Sales Diploma If you want to build your career as a sales manager or learn more skills in sales management but aren't sure where to begin, this Sales Management Diploma: Sales course will provide you with a solid foundation to become a confident sales manager and develop more advanced skills in Sales Management. This Sales Management: Sales Diploma course covers sales management training, the rules, and regulations of a company. You will also learn how to build leadership, strategic thinking, motivate people, and much more. This Sales: Sales Management course will provide you with a competitive advantage in your career, allowing you to stand out from other applicants and employees. Our experts have designed this Sales: Sales Management Diploma course to help you learn fast and efficiently, at your own speed and convenience. Enrol now and start learning. Main Course: Level 7: Sales Management (Sales) Free Courses Course 02: Level 5 Retail Management Course 03: Level 4 Time Management Course Special Offers of this Sales: Sales Course This Sales: Sales Course includes a FREE PDF Certificate. Lifetime access to this Sales: Sales Course Instant access to this Sales: Sales Course Get FREE Tutor Support from Monday to Friday in this Sales: Sales Course Others Benefits of Sales: Sales Management Course Free 03 PDF Certificate Expert Tutor Support Lifetime Access Unlimited Retake Exam [ Note: Free PDF certificate will provide as soon as completing the Sales: Sales course ] Sales Management Diploma Course Curriculum of Sales Management Diploma Industry Experts designed this Sales Management Diploma course into 08 detailed lectures. Assessment Method of Sales Management Diploma After completing each module of the Sales Management Diploma Course, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification of Sales Management Diploma After completing the MCQ/Assignment assessment for this Sales Management Diploma course, you will be entitled to a Certificate of Completion from Training Tale which is completely free to download. Who is this course for? Sales Management Diploma This Sales: Sales Management Diploma course is appropriate for those who want to get a head start in the sales sector or aspiring professionals working for public, private, volunteer and nonprofit organisations. Requirements Sales Management Diploma There are no specific requirements for this Sales: Sales Management Diploma Course because it does not require any advanced knowledge or skills. Career path Sales Management Diploma After completing this Sales: Sales Management Diploma course, you may be able to pursue a variety of promising career opportunities.

Sales Management Diploma
Delivered Online On Demand18 hours
£12

Retail Management Course (Level 5 Diploma)

By Training Tale

Retail Management Course (Level 5 Diploma) Online Are you prepared to advance your career in retail management? Getting customer pleasure is crucial in retail management. With this thorough course in retail management, you may succeed in this vibrant international business! With the help of this advanced diploma in retail management, you may learn how to develop your current sales abilities. From retail management, you will learn how to develop solid client relationships and various marketing methods. Retail management also teaches you how to benefit from professional-level communication skills. Retail Management is also advantageous for perfecting the art of dealing with challenging customers and learning how to effectively assess customer behavior. The most significant stock management concerns are covered in Retail Management. Enroll in our Retail Management course to boost your management proficiency and develop some highly applicable retail management abilities. Learning Outcomes After completing this Retail Management: Retail Management course, the learner will be able to: Understand the fundamentals of Retail Management. Build and sustain relationships in Retail Management. Understand the strategic planning in Retail Management. Understand the importance of location in Retail Management and merchandise business. Explain retail supply chain and promotional strategies in the Retail Management course. Understand the impact of information technology in Retail Management business Special Offers of this Retail Management: Retail Management Course This Retail Management: Retail Management Course includes a FREE PDF Certificate. Lifetime access to this Retail Management Course Instant access to this Retail Management: Retail Management Course Get FREE Tutor Support from Monday to Friday in this Retail Management: Retail Management Course [ Note: Free PDF certificate as soon as completing the Retail Management: Retail Management Course (Level 5 Diploma)] Retail Management Course (Level 5 Diploma) Course Curriculum of Retail Management Course (Level 5 Diploma) Industry Experts Designed this Retail Management course into 16 detailed modules. Assessment Method of Retail Management Course (Level 5 Diploma) After completing each module of the Retail Management: Retail Management Course (Level 5 Diploma), you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification of Retail Management Course (Level 5 Diploma) After completing the MCQ/Assignment assessment for this Retail Management: Retail Management Course (Level 5 Diploma), you will be entitled to a Certificate of Completion from Training Tale. Who is this course for? Retail Management Course (Level 5 Diploma) Anyone who is enthusiastic and ambitious about Retail Management: Retail Management can enrol in the course. Requirements Retail Management: Retail Management Course (Level 5 Diploma) Students who intend to enrol in this Retail Management: Retail Management course must meet the following requirements: Retail Management: Good command of the English language Retail Management: Must be vivacious and self-driven Retail Management: Basic computer knowledge Retail Management: A minimum of 16 years of age is required Career path Retail Management: Retail Management Course (Level 5 Diploma) This Retail Management: Retail Management course will open up variety of job opportunities in this relevant field. Certificates Certificate of completion Digital certificate - Included

Retail Management Course  (Level 5 Diploma)
Delivered Online On Demand37 hours
£12

Retail Management Course - CPD Accredited

By Training Tale

Retail Management: Retail Management Course Online Do you want to be the next big retail superstar? Are you ready to take your current retail career to the next level? This dynamic global sector could be yours with this comprehensive Retail Management: Retail Management Course! This advanced Retail Management: Retail Management Course is ideal for anyone looking to advance to the top of the retail career ladder. Successful retail managers can find work in every major town and city around the world. Learn how to take your existing sales skills to the next level, how to build strong customer relationships, and how to reap the benefits of professional-level communication skills. In addition, master the art of dealing with difficult customers, learn how to read customer behaviour accurately, and examine the most important stock management issues in Retail Management: Retail Management Course. In retail management, achieving customer satisfaction is essential. Enrol in our Retail Management: Retail Management Course to advance your retail management talent and some highly relevant retail management skills to progress your management excellence. Special Offers of this Retail Management: Retail Management Course This Retail Management: Retail Management Course includes a FREE PDF Certificate. Lifetime access to this Retail Management: Retail Management Course Instant access to this Retail Management: Retail Management Course Get FREE Tutor Support from Monday to Friday in this Retail Management: Retail Management Course Main Course: Retail Management Course Courses are Included in this Retail Management: Retail Management Course: Course 01: Level 4 Time Management Course Course 02: Level 4 Logistics Management [ Note: Free PDF certificate will provide as soon as completing the Retail Management: Retail Management Course] Retail Management: Retail Management Course Online Industry Experts Designed this Retail Management: Retail Management Course into 10 detailed modules. Course Curriculum of Level 5 Retail Management Course Module 01: A Quick Overview of Retail Management Module 02: Building and Sustaining Relationships in Retailing Module 03: Strategic Planning in Retailing Module 04: Retail Challenges and Theories Module 05: Understanding Retail Consumer Module 06: Exploring Retail Segmentation and Strategies Module 07: Retail Business Location Module 08: Merchandise Management Module 09: Buying Decision Process and Customer Satisfaction Module 10: Retail Business Operations Module 11: Category Management Module 12: Retail Marketing Mix Module 13: Retail Pricing Module 14: Retail Supply Chain and Promotional Strategies Module 15: Emerging Trends in Retail Module 16: Impact of the Information Technology in Retailing Assessment Method of Retail Management Course After completing each module of the Retail Management: Retail Management Course, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification of Retail Management Course After completing the MCQ/Assignment assessment for this Retail Management: Retail Management Course, you will be entitled to a Certificate of Completion from Training Tale. The certificate is in PDF format, which is completely free to download. A printed version is also available upon request. It will also be sent to you through a courier for £13.99. Who is this course for? Retail Management: Retail Management Course Online Learners can take this Retail Management: Retail Management Course even if they have no prior knowledge of Retail Management: Retail Management Course and there are no age restrictions. As a result, anyone who is enthusiastic and ambitious about Retail Management can enrol in the Retail Management: Retail Management Course. There are no admissions deadlines, and you can start this course at any time. Requirements Retail Management: Retail Management Course Online Students who intend to enrol in this Retail Management: Retail Management Course must meet the following requirements: Retail Management: Good command of the English language Retail Management: Must be vivacious and self-driven. Retail Management: Basic computer knowledge. Retail Management: A minimum of 16 years of age is required. Career path Retail Management: Retail Management Course Online After completing the Retail Management Course, you will be able to grasp specific knowledge and skills with the highest level of confidence in order to improve yourself and enhance your professional skills such as: Retail Team Leader Sales Producer Service Supervisor Store Manager Warehouse Producer Floor Leader Promotions Coordinator Certificates Certificate of completion Digital certificate - Included

Retail Management Course - CPD Accredited
Delivered Online On Demand13 hours
£12

Commercial Management

By Imperial Academy

Level 5 QLS Endorsed Course | CPD & CiQ Accredited | Audio Visual Training | Free PDF Certificate | Lifetime Access

Commercial Management
Delivered Online On Demand
£12

Strategic Account Management

By NextGen Learning

*** A Better Pathway for Rapid Growth! Limited Time Opportunity; Hurry Up! *** Ignite your dynamic career and strengthen your deep insight knowledge by signing up for Strategic Account Management. This course is the ideal approach for you to obtain a thorough understanding and knowledge of the subject. We are concerned about the progression of your career. Therefore, after conducting extensive studies and consulting with experienced personnel, we formulated this outstanding course to improve your pertinent skills. In this easy-to-digest Strategic Account Management course, you will get exclusive training, which will enable you to stand out in this competitive market. However, the Strategic Account Management course covers all of the recent materials in order to keep you up to date with the job market and make you a good fit for your career. This top-notch course curriculum comprises basic to advanced levels of modules that will increase your skillsets. After completing this Programme, you will attain the productivity to succeed in your organisation. So, if you are eager to see yourself in a gratifying Strategic Account Management career, then enrol in our course today! What will make you stand out? On completion of this Strategic Account Management online course, you will gain: CPD Certified Course After successfully completing the Course, you will receive a FREE PDF Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of Strategic Account Management learning materials. The course online test with immediate results Enroling in the Course has no additional costs. You can study and complete the course at your own pace. Study for the course using any internet-connected device, such as a computer, tablet, or mobile device. The substantial Strategic Account Management is designed to help you demonstrate the preliminary to in-depth level of learning regarding this topic. Moreover, you will be provided with the most knowledgeable and informative modules for your lifetime by enroling in this course just once. Furthermore, as you proceed through the modules of this course, you will discover the fundamentals of Strategic Account Management and explore the key topics such as: Strategic Account Management Module 01: Introduction to Key Account Management Module 02: Purpose of Key Account Management Module 03: Understanding Key Accounts Module 04: Elements of Key Account Management Module 05: What Makes a Good Key Account Manager Module 06: Building and Delivering Value to Key Accounts Module 07: Key Account Planning Module 08: Business Customer Marketing and Development Module 09: Developing Key Relationships Module 10: The Importance of Record Keeping for Key Account Management Module 11: Internal KAM Aspects Module 12: The Value Proposition Therefore, reinforce your knowledge and furnish your skills by enroling in our Strategic Account Management course. Take one step closer to achieving your goal. Show off your new skills with a certificate of completion When you have finished all of the Strategic Account Management course lectures, a digital certificate will be available for download. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Is This Strategic Account Management Course the Right Option for You? This Strategic Account Management course is recommended for anyone who is interested in learning more about this topic. You'll learn the fundamental ideas and gain a comprehensive understanding of the topic by taking this course. This Strategic Account Management course is open to everybody. You can access the course materials from any location in the world and there are no requirements for enrolment. You should enrol in this Strategic Account Management course if you: Aspire to understand Strategic Account Management better. Already working on it and eager to learn more. Is a student pursuing a relevant field of study? Trying to get a job in Strategic Account Management-related fields. Requirements Without any formal requirements, you can delightfully enrol in this Strategic Account Management course. Just get a device with internet connectivity and you are ready to start your learning journey. Thus, complete this Strategic Account Management course at your own pace. Career path The aim of this exclusive Strategic Account Management course is to help you toward your dream career. So, complete this Strategic Account Management course and enhance your skills to explore opportunities in relevant areas.

Strategic Account Management
Delivered Online On Demand5 hours
£12

Retail Management and Merchandising

By Xpert Learning

About Course Master the art of Retail business with this comprehensive online course on Retail Management and Merchandising Retail Management Online course will teach you the basics to start a potential career or business in the promising field of the Retail Industry. Retail is an ever-growing industry. Retail management saves time and ensures that customers easily locate their desired merchandise and return home satisfied. Effective management avoids unnecessary chaos at the store and rather increases the sales of the store. Over the last couple of decades, total retail sales numbers in the United States have grown considerably, from just under 3 trillion U.S. dollars in 2000 to almost 6.6 trillion U.S. dollars in 2021. So it is definitely promising to start a business or career in the Retail industry. This Retail management online course will help individuals who are looking to start their career in the Retail management profession, or thinking about starting a business in this industry, This beginner's level course will be your stepping stone into the industry, and with a high level of professionalism, experience, and skills that it will enable, you have the potential to be en route to becoming a successful professional in the Retail industry. The retail Management online course is strategically divided into 9 modules to cover the key professional elements related to the Retail industry. It is designed in a way that not it will help the job seekers in this field but also the individuals with some experience who want to start a business. The course will help you learn from scratch and reach a higher level of professionalism. As you may know, organisational skills are important because good organisational skills establish trust and professionalism in the workplace. So, if you are looking to join the various Retail Management and organisational skills, then this Retail Management is your most desired course. What Will You Learn? Develop skills required for successful Retail Management and Merchandising Enhance communication skills for relationship selling and networking in retail management. Learn effective strategies for dealing with difficult customers and suppliers. Gain knowledge about stock management, including warehouse activities, aims of warehousing, material handling, and packaging. Course Content Introduction to Retail Management Productivity Techniques for Maximum Selling Communication Skills for Relationship Selling The Selling Process, Theories and Sales Promotions The Importance of Consumer Behavior Dealing with difficult customers Dealing with Suppliers Dealing with the management of stock Retail Merchandising Concluding Remarks A course by Xpert Learning RequirementsLearners with no prior Retail Management knowledge can enroll in this Retail Management course. Audience Retail store owners or managers who want to improve their knowledge of retail management and merchandising strategies to increase their business profitability. Entry-level retail employees who want to develop their skills and knowledge of the retail business and eventually advance to managerial positions. Professionals from other fields who are considering a career change to retail management or who want to acquire knowledge about the retail industry. Audience Retail store owners or managers who want to improve their knowledge of retail management and merchandising strategies to increase their business profitability. Entry-level retail employees who want to develop their skills and knowledge of the retail business and eventually advance to managerial positions. Professionals from other fields who are considering a career change to retail management or who want to acquire knowledge about the retail industry.

Retail Management and Merchandising
Delivered Online On Demand1 hour 27 minutes
£9.99

How To Start A Profitable Video Marketing Agency

5.0(1)

By LearnDrive UK

The purpose of this course is to help you start your video marketing agency.

How To Start A Profitable Video Marketing Agency
Delivered Online On Demand1 hour
£5

Commercial Management Training

4.7(160)

By Janets

This Commercial Management Training has been developed for analysing commercial risk management. This course also will educate you on several management factors which include management of budget, project management, management of loans and debt along with an overview of commercial management. Start learning Commercial Management Training that will give you enough knowledge and skills to build your dream career. About this course This Commercial Management Training helps to grow your skills faster through the power of relevant content and world-class tutors. In this industry-leading bite-sized course, you will learn up-to-date knowledge in the relevant field within a few hours and get certified immediately. The modules of this course are very easy to understand and all of the topics are split into different sections. You will easily grasp and use the knowledge gained from this course in your career and go one step ahead of your competitors. The course is designed to improve your employability and provide you with the tools you need to succeed. Enrol today and start learning your essential skills. Why choose this course Earn a digital Certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Get 24/7 help or advice from our email and live chat teams Get full tutor support on weekdays (Monday to Friday) Course Design The Commercial Management Training is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Who Is This Course For:​ This Commercial Management Training is ideal for those who want to be skilled in this field or who wish to learn a new skill to build their dream career. If you want to gain extensive knowledge, potential experience, and be an expert in the related field then this is a great course for you to grow your career. Requirements This course is for anyone who would like to learn Commercial Management Training related skills to aid his/her career path. No formal entry prerequisites are required Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Course Content Module 1: An Overview of Commercial Management Module 2: Commercial Risk Management Analysis Module 3: Management of Budget Module 4: Project Management Module 5: Management of Loans and Debt Course Content Commercial Management Fundamentals Module 1: An Overview of Commercial Management 00:14:00 Module 2: Commercial Risk Management Analysis 00:15:00 Module 3: Management of Budget 00:19:00 Module 4: Project Management 00:19:00 Module 5: Management of Loans and Debt 00:13:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Commercial Management Training
Delivered Online On Demand1 hour 20 minutes
£5.99

Commercial Manager

4.7(160)

By Janets

This Commercial Manager has been developed for analysing commercial risk management. This course also will educate you on several management factors which include management of budget, project management, management of loans and debt along with an overview of commercial management. Start learning Commercial Manager that will give you enough knowledge and skills to build your dream career. About this course This Commercial Manager helps to grow your skills faster through the power of relevant content and world-class tutors. In this industry-leading bite-sized course, you will learn up-to-date knowledge in the relevant field within a few hours and get certified immediately. The modules of this course are very easy to understand and all of the topics are split into different sections. You will easily grasp and use the knowledge gained from this course in your career and go one step ahead of your competitors. The course is designed to improve your employability and provide you with the tools you need to succeed. Enrol today and start learning your essential skills. Why choose this course Earn a digital Certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Get 24/7 help or advice from our email and live chat teams Get full tutor support on weekdays (Monday to Friday) Course Design The Commercial Manager is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Who Is This Course For:​ This Commercial Manager is ideal for those who want to be skilled in this field or who wish to learn a new skill to build their dream career. If you want to gain extensive knowledge, potential experience, and be an expert in the related field then this is a great course for you to grow your career. Requirements This course is for anyone who would like to learn Commercial Manager related skills to aid his/her career path. No formal entry prerequisites are required Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Course Content Module 1: An Overview of Commercial Management Module 2: Commercial Risk Management Analysis Module 3: Management of Budget Module 4: Project Management Module 5: Management of Loans and Debt Course Content Commercial Manager Module 1: An Overview of Commercial Management 00:14:00 Module 2: Commercial Risk Management Analysis 00:15:00 Module 3: Management of Budget 00:19:00 Module 4: Project Management 00:19:00 Module 5: Management of Loans and Debt 00:13:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Commercial Manager
Delivered Online On Demand1 hour 20 minutes
£5.99

Marketing

4.7(160)

By Janets

In the fast-paced world of business, there's an untold story of pain and frustration that resonates with countless aspiring marketers. It's the narrative of launching a product or service into a crowded market, only to watch it disappear into obscurity. The agony of crafting clever advertising campaigns that seem to fall on deaf ears and the frustration of not understanding the intricate dance of consumer behaviour.  Marketing is the lifeblood of any successful business as it’s the bridge that connects your offerings to the world, the art of making your business thrive. Your journey to becoming a marketing maestro begins with our comprehensive Marketing course. In this marketing course, you'll delve deep into the multifaceted realm of marketing, from the basics to the intricacies of branding, consumer behaviour, and market segmentation. You'll learn how to navigate the ever-changing marketing environment, conduct effective research, and craft compelling product and pricing strategies.  Our comprehensive course equips you with the knowledge and skills to master these critical aspects, to not only enhance your own business endeavours but also be a valuable asset in the marketing world. Join our Marketing course now, and take the first steps to conquer the world of marketing! Goals By the end of this, you will be able to: Grasp the fundamentals of marketing, understanding its core concepts and principles. Gain proficiency in the marketing process, from strategizing to implementation and evaluation. Develop strategic marketing skills, enabling you to create effective marketing plans and campaigns. Analyse the marketing environment and adapt strategies to changing market dynamics. Master market segmentation techniques for precise targeting of customer segments. Comprehend consumer buying behaviour, influencing marketing strategies and customer engagement. Understand business markets and buying behaviour, aiding B2B marketing decisions. Learn marketing research methods for informed decision-making and market insights. Craft product and branding strategies that enhance brand recognition and customer loyalty. Acquire pricing, marketing channels, and integrated marketing communication strategies for successful product promotion. Who is this course for? Aspiring marketers looking to build a solid foundation in marketing concepts and practices. Students and recent graduates seeking to enhance their knowledge of marketing to boost their career prospects. Anyone interested in understanding how businesses operate and how they connect with their target audiences. Individuals looking to explore consumer behaviour and the psychology behind buying decisions. Those interested in the intricacies of branding, advertising, and promotion to create a strong market presence. Career path Marketing Coordinator Marketing Manager Digital Marketing Specialist Market Research Analyst Brand Manager Advertising Executive Sales Manager Product Manager

Marketing
Delivered Online On Demand
FREE

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Brand Constellations

brand constellations

UNLOCK THE POWER OF STRATEGIC BRANDING WITH THE BRAND CONSTELLATIONS FRAMEWORK A Clear, Actionable Approach to Building & Managing Brands Branding is more than just a logo or a marketing campaign—it’s a strategic asset that drives business success. Whether you’re a CMO, founder, marketing leader, or someone eager to understand how great brands are built, this course will give you the tools to create, analyze, and manage a brand with confidence. -------------------------------------------------------------------------------- COURSE OVERVIEW 5 Modules | 28 Videos | 85 Minutes Total Includes Course Workbook for Hands-On Brand Analysis Earn a Certificate of Completion This structured, easy-to-follow course breaks down the Brand Constellations Framework into five powerful modules, giving you a clear, actionable process to build and manage a brand that stands out in the market. Each module includes engaging video lessons, real-world examples, and exercises to ensure that you apply what you learn immediately. The course workbook leads participants through an in-depth analysis of the eight stars of the Brand Constellations Framework, helping you identify strengths, weaknesses, and opportunities in your brand strategy. Upon completion of the course, you’ll receive a certificate, recognizing your expertise in brand strategy using the Brand Constellations Framework. -------------------------------------------------------------------------------- MEET YOUR INSTRUCTOR: STEVEN SILVERMAN, PH.D. Steven Silverman, Ph.D., is a branding expert, author, and consultant with over 30 years of experience working with some of the world’s most influential companies, including Microsoft, Amazon, Bose, DuPont, and Mars. As the creator of the Brand Constellations Framework, he has helped organizations align their brand strategy with business growth, ensuring brand consistency, differentiation, and market leadership. In addition to consulting, Steven teaches MBA courses in Brand Management and Marketing Strategy, providing real-world applications of branding principles to future business leaders. His Ph.D. in marketing and strategy allows him to bridge academic insights with hands-on business applications, giving you a research-backed, practical approach to brand building. This course is designed to take you beyond basic marketing concepts and give you a structured, actionable framework to create a brand that truly works—one that attracts customers, builds trust, and drives long-term success. -------------------------------------------------------------------------------- WHAT YOU’LL LEARN IN THIS COURSE The Brand Constellations Framework – A structured, research-backed model that helps you align every aspect of your brand for long-term success. How to Avoid Brand Confusion – Learn why so many brands struggle with differentiation and how to make your brand stand out. The Eight Dimensions of a Strong Brand – Explore how product, price, placement, promotion, category, competitors, company, and customer work together to shape brand meaning. Real-World Case Studies & Practical Applications – See how top brands succeed (or fail) based on their strategic choices. Hands-On Brand Analysis Workbook – Walk through a guided analysis of all eight stars of the Brand Constellations Framework, helping you evaluate and refine your brand. Earn a Certificate of Completion – Demonstrate your expertise in brand strategy with an official certificate. -------------------------------------------------------------------------------- WHO SHOULD TAKE THIS COURSE? Startup Founders & Entrepreneurs – Build a brand that attracts customers and investors. Marketing & Brand Managers – Strengthen brand positioning and alignment across all touchpoints. Corporate Leaders & Executives – Ensure your company’s brand strategy supports business goals. Students & Branding Enthusiasts – Gain expert-level insights into how great brands are built. -------------------------------------------------------------------------------- WHY THIS COURSE? This is not just another branding course. It’s a complete framework for brand strategy—one that helps you bridge the gap between branding, marketing, and business growth. Based on decades of research, real-world experience, and proven methods, the Brand Constellations Framework gives you the clarity and structure you need to manage a brand effectively. Unlike other courses that focus only on logos and messaging, this course shows you how to align your entire brand with your business strategy. Short, Actionable & High-Impact – With 85 minutes of content spread across 28 videos, you can complete the course at your own pace and apply insights immediately. Exclusive Course Workbook – The hands-on workbook guides you through an in-depth analysis of your brand, helping you refine key aspects of your strategy using the Brand Constellations Framework. Earn a Certificate – Show your mastery of strategic brand management with an official certification upon completion. -------------------------------------------------------------------------------- TAKE CONTROL OF YOUR BRAND TODAY Get Instant Access – Enroll now and start building a brand that works. Learn at Your Own Pace – Online, flexible, and designed for real-world application. Hands-On Strategy Development – Use the exclusive course workbook to refine your brand in a structured, strategic way. Earn a Certificate – Validate your expertise and enhance your professional credentials. Enroll Now and Start Your Brand Strategy Journey! 🚀