15 Marketing Executive courses delivered Live Online

Certificate in SEO Content Writing Course Overview This Certificate in SEO Content Writing equips learners with the essential knowledge and skills to create compelling, search-engine-optimised content that drives online visibility and engagement. The course covers key principles of content writing, SEO fundamentals, keyword research, and effective writing techniques to attract and retain readers. Learners will develop an understanding of how to craft content that meets both audience needs and search engine criteria, enhancing website rankings and digital marketing success. Upon completion, participants will be confident in producing high-quality, SEO-friendly content tailored to diverse platforms and industries, enabling them to advance in digital marketing or content creation roles. Course Description This comprehensive course explores the full spectrum of SEO content writing, starting with foundational concepts of content creation and progressing through advanced SEO strategies. Topics include writing saleable content, mastering keyword research, optimising meta tags, and understanding off-page SEO factors. Learners will gain insight into engaging readers effectively and making any piece of writing SEO-friendly without compromising quality. The learning experience balances theory with structured guidance on writing processes, text objectives, and article rewriting techniques. By the end, learners will possess a robust skill set applicable to roles in digital marketing, copywriting, and content management, equipped to produce content that enhances online presence and supports business goals. Certificate in SEO Content Writing Curriculum Module 01: What Is Content Writing? Module 02: How To Write Saleable Content Module 03: The Importance of SEO Based Content Writing Module 04: Basics of SEO Module 05: Essential SEO Skills for Content Writers Module 06: How to Engage the Reader? Module 07: Search Engine Optimization Process Module 08: Off Page SEO Module 09: Meta Tags Optimization Module 10: The Importance of Keyword Research Module 11: Keyword Strategy Module 12: How to Make Any Content SEO-Friendly Module 13: The Process of Good Writing Module 14: Text Objectives Module 15: How to Rewrite an Article (See full curriculum) Who is this course for? Individuals seeking to develop skills in SEO content writing. Professionals aiming to enhance their digital marketing career. Beginners interested in digital content creation and optimisation. Freelancers wanting to expand their writing service offerings. Career Path SEO Content Writer Digital Marketing Executive Copywriter Content Strategist Social Media Content Creator Website Content Manager

The course is relevant to anyone requiring an understanding of the use of Agile or looking to adopt it. This includes, but is not limited to, organisational leaders and managers, marketing executives and managers, and/or all professionals working in an Agile environment, including software sesters, developers, business analysts, UX designers, project management office (PMO), project support and project coordinators.

Business Development Course Overview This Business Development course provides a comprehensive foundation in key areas essential for driving organisational growth and operational excellence. Learners will explore critical topics such as succession planning, process and supply chain management, strategic analysis, and effective communication. The course equips participants with the skills needed to manage projects, lead teams, and optimise retail pricing and procurement strategies. Through a focus on developing negotiation, marketing, and conflict management skills, learners will gain the confidence to represent their organisation effectively and make informed decisions. By the end of this course, participants will be prepared to contribute strategically to business growth, operational planning, and risk management, enhancing their professional capabilities and career prospects. Course Description This detailed course covers a wide spectrum of business development areas designed to enhance learners’ understanding of how to grow and sustain a successful organisation. Topics include planning and forecasting operations, supply chain oversight, quality management, and project coordination. Participants will delve into strategic product scope, analysis, and multi-channel selling techniques, alongside essential soft skills such as negotiation, communication, and business etiquette. The learning experience emphasises the development of management competencies, talent and time management, and approaches to conflict resolution. Learners will also engage with modules on marketing fundamentals and risk management, ensuring a well-rounded grasp of business dynamics. This course is ideal for those wishing to elevate their strategic thinking and leadership skills within diverse professional environments. Business Development Curriculum Module 01: Business Development and Succession Planning Module 02: Process Management Module 03: Supply Chain Management Module 04: Planning & Forecasting Operations Module 05: Procurement & Purchasing Management Module 06: Project Management Module 07: Retail Pricing Module 08: Business Analysis Planning and Monitoring Module 09: Strategic Analysis and Product Scope Module 10: Quality Management Module 11: Management Skills for Leading Your Team Module 12: Selling in Multiple Channels Module 13: Representing Your Boss and Company Module 14: Preparing for Brainstorming Module 15: Generating Solutions (I) Module 16: Generating Solutions (II) Module 17: Analyzing Solutions Module 18: Selecting a Solution Module 19: Negotiation Techniques Module 20: Communication Skills Module 21: Skills of an Effective Administrator Module 22: What is Marketing? Module 23: Common Marketing Types (I) Module 24: Common Marketing Types (II) Module 25: Conflict Management Module 26: Talent Management Module 27: Time Management Module 28: Managing Risk and Recovery Module 29: Business Etiquette (See full curriculum) Who Is This Course For? Individuals seeking to enhance their business growth and development skills. Professionals aiming to progress into leadership or management roles. Beginners with an interest in business operations and strategic planning. Team leaders and administrators looking to improve communication and negotiation skills. Career Path Business Development Manager Project Coordinator Supply Chain Analyst Procurement Officer Marketing Executive Operations Manager Sales Manager Team Leader or Supervisor

Course Overview The Hospitality Management Level 5 course offers a comprehensive insight into the dynamic and fast-paced world of hospitality. Designed to build a strong foundation in management practices, service excellence, and operational efficiency, the course equips learners with the knowledge and leadership skills required for success in the industry. Covering critical areas such as front office operations, food and beverage management, customer satisfaction, and marketing in travel and tourism, it ensures a well-rounded understanding of hospitality business functions. The curriculum also embraces modern developments such as e-hospitality and the use of technology in operations. Upon completion, learners will have developed key competencies in managing service quality, human resources, and financial aspects of hospitality enterprises. This qualification is ideal for those seeking career progression or wishing to enter this vibrant sector, offering valuable insights into creating memorable guest experiences and efficient business practices within hotels, resorts, and related hospitality organisations. Course Description The Hospitality Management Level 5 course delves deeper into the essential principles, operational challenges, and strategic approaches within the hospitality sector. Learners will explore the structure and evolution of the hotel industry, the importance of efficient recruitment and training processes, and the management of core areas including front office, housekeeping, food and beverage, and security operations. In addition, the programme highlights the significance of customer satisfaction, quality service delivery, marketing strategies, and financial management within hospitality environments. Contemporary topics such as e-hospitality and technology adoption are also integrated to reflect current industry trends. Throughout the course, participants will gain valuable knowledge, analytical capabilities, and management techniques that are crucial for sustaining high service standards and fostering business growth. The course structure is designed to cater to a wide range of learners, providing the flexibility to support both career advancement and entry into this dynamic field. Course Modules Module 01: Introduction to Hospitality Management Module 02: An Overview of Hotel Industry Module 03: The Process of Selection and Recruitment in Hospitality Industry Module 04: The Process of Development and Training in Hospitality Industry Module 05: Management of Front Office Operations Module 06: Management of Housekeeping, Engineering and Security Operations Module 07: Management of Food and Beverage Operations Module 08: Management of Service Quality in Hospitality Industry Module 09: Marketing in Travel and Tourism Business Module 10: Accounting in Hospitality Industry Module 11: Customer Satisfaction Module 12: E-Hospitality and Technology (See full curriculum) Who is this course for? Individuals seeking to start a career in hospitality management. Professionals aiming to enhance their expertise in hospitality leadership and operations. Beginners with an interest in the hospitality and tourism industries. Entrepreneurs planning to launch or manage hospitality ventures. Employees wishing to transition into supervisory or management roles within hospitality. Career Path Hotel Manager Front Office Manager Food and Beverage Manager Guest Relations Manager Hospitality Operations Manager Housekeeping Manager Resort Manager Travel and Tourism Consultant Event Coordinator within Hospitality Industry Hospitality and Tourism Marketing Executive

Duration 3 Days 18 CPD hours This course is intended for Senior Executives CIOs and CTOs Business Intelligence Executives Marketing Executives Data & Business Analytics Specialists Innovation Specialists & Entrepreneurs Academics, and other people interested in Big Data Overview More specifically, BDAW addresses advanced big data architecture topics, including, data formats, transformation, real-time, batch and machine learning processing, scalability, fault tolerance, security and privacy, minimizing the risk of an unsound architecture and technology selection. Big Data Architecture Workshop (BDAW) is a learning event that addresses advanced big data architecture topics. BDAW brings together technical contributors into a group setting to design and architect solutions to a challenging business problem. The workshop addresses big data architecture problems in general, and then applies them to the design of a challenging system. Throughout the highly interactive workshop, students apply concepts to real-world examples resulting in detailed synergistic discussions. The workshop is conducive for students to learn techniques for architecting big data systems, not only from Cloudera?s experience but also from the experiences of fellow students. Workshop Application Use Cases Oz Metropolitan Architectural questions Team activity: Analyze Metroz Application Use Cases Application Vertical Slice Definition Minimizing risk of an unsound architecture Selecting a vertical slice Team activity: Identify an initial vertical slice for Metroz Application Processing Real time, near real time processing Batch processing Data access patterns Delivery and processing guarantees Machine Learning pipelines Team activity: identify delivery and processing patterns in Metroz, characterize response time requirements, identify Machine Learning pipelines Application Data Three V?s of Big Data Data Lifecycle Data Formats Transforming Data Team activity: Metroz Data Requirements Scalable Applications Scale up, scale out, scale to X Determining if an application will scale Poll: scalable airport terminal designs Hadoop and Spark Scalability Team activity: Scaling Metroz Fault Tolerant Distributed Systems Principles Transparency Hardware vs. Software redundancy Tolerating disasters Stateless functional fault tolerance Stateful fault tolerance Replication and group consistency Fault tolerance in Spark and Map Reduce Application tolerance for failures Team activity: Identify Metroz component failures and requirements Security and Privacy Principles Privacy Threats Technologies Team activity: identify threats and security mechanisms in Metroz Deployment Cluster sizing and evolution On-premise vs. Cloud Edge computing Team activity: select deployment for Metroz Technology Selection HDFS HBase Kudu Relational Database Management Systems Map Reduce Spark, including streaming, SparkSQL and SparkML Hive Impala Cloudera Search Data Sets and Formats Team activity: technologies relevant to Metroz Software Architecture Architecture artifacts One platform or multiple, lambda architecture Team activity: produce high level architecture, selected technologies, revisit vertical slice Vertical Slice demonstration Additional course details: Nexus Humans Big Data Architecture Workshop training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Big Data Architecture Workshop course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.