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74 Marketing Director courses

Podcasting Essentials

By iStudy UK

Description Would you like to start and host your podcast show? This course will explain exactly what you need to do to start your own podcast show! We look at what equipment to get, what software to use, recording your show, show format, editing your podcasts, choosing music, legal issues, your hosting options, how to upload and submit your podcast to itunes and the best directories out there and how to monetise and market your show. We start right from the very beginning. No previous experience of any of the above is assumed. We look at what a podcast is, the history of podcasting, the benefits of getting into podcasting and how to do it. Every step of the way is broken down. We don't just 'tell' you, we show you. The videos are clear, step by step, right from your podcast idea right up until submission and promoting your show. Podcasting is an amazing way to promote your brand and for you to promote yourself and become a leading authority in your chosen niche. There are far more blogs on the internet then they are podcasts. As a marketing medium and a direct channel of communication to your target audience, in terms of price comparison, and effectiveness of audience attention - very little measures up to a podcast! You have the undivided attention of your listener, they subscribe to your show, you have the opportunity to literally 'talk' to them ... what other medium or method can compare to this? A podcast can open new doors and opportunities unlike any other. This course looks at the most cost effective methods to achieve a podcast - your host has done all of the legwork and research for you. Save yourself a lot of time effort and energy by taking this course and learning exactly what to do and let us walk you through it. You don't need expensive editing equipment. You don't need to be in a recording studio and you don't need to spend a small fortune on voice over recording artists. You can can start your own podcast show this week (literally) with exactly what you have right now. We do look at different microphones on the market, and we look at which one to go for. We completely demystify and break down the process. If you want to start your own podcast show - this course will show you exactly what to do.... step-by-step. There is an extensive editing section - so you know how to edit your podcast and we look at the various means of monetising your work. Your course tutor is the host of The Authors Podcast which can be found on iTunes and she shows you step-by-step how to host your show, upload your show, name your show, edit your show and submit your show for acceptance. Progressive people, self-starters, those who want to get somewhere in life - achievers! Who is the target audience? Interested in starting your own podcast show What Will I Learn? Start your own podcast show Record and edit your own podcast Submit your podcast show to itunes and other directories Ways to market and promote your show Requirements No prerequisites Introduction to the course and your tutor Introduction to the course FREE 00:05:00 A brief history FREE 00:09:00 Why do you want to start a podcast? 00:18:00 Preparing for your podcast 00:06:00 Preparation 00:14:00 Equipment needed 00:19:00 Microphones 00:14:00 Software to edit your podcast 00:09:00 How to prepare 00:11:00 Editing your podcast How to create an interlude with music 00:14:00 Editing a podcast with Audacity - part 1 00:17:00 Editing a podcast with Audacity - part 2 00:16:00 Inserting an interlude 00:10:00 More editing to finish - part 1 00:15:00 More editing to finish - part 2 00:17:00 Ending the podcast - adding an outro 00:08:00 Editing 00:02:00 Editing masterclass tips 00:13:00 Replacing one interlude with another 00:14:00 Legal issues 00:06:00 Publishing your podcast How to publish 00:13:00 Join the podbean affiliate program 00:06:00 Why podbean? 00:05:00 Publish a podcast on podbean 00:11:00 Publishing - part 1 00:18:00 Publishing - part 2 00:17:00 Unmuting a file on audacity 00:03:00 Podbean - final publishing 00:19:00 Downloading itunes 00:03:00 Installing itunes and logging in 00:02:00 Testing your feed 00:07:00 Validate your feed 00:12:00 Itunes store submission 00:10:00 Marketing Directories 00:09:00 Itunes accepted and social media promotion 00:19:00 Stitcher and other submissions 00:24:00 Marketing tips 00:06:00 Show Me The Money! Podcasting Tips 00:05:00 Monetizing Your Podcast 00:16:00 Budget 00:06:00 Conclusion and Next Steps Conclusion and Next Steps 00:04:00

Podcasting Essentials
Delivered Online On Demand7 hours 32 minutes
£25

Marketing Management

4.5(3)

By Studyhub UK

Overview Uplift Your Career & Skill Up to Your Dream Job - Learning Simplified From Home! Kickstart your career & boost your employability by helping you discover your skills, talents and interests with our special Marketing Management Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides professional training that employers are looking for in today's workplaces. The Marketing Management Course is one of the most prestigious training offered at StudyHub and is highly valued by employers for good reason. This Marketing Management Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Marketing Management Course, like every one of Study Hub's courses, is meticulously developed and well researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At StudyHub, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from StudyHub, you get unlimited Lifetime access with 24/7 dedicated tutor support. Why buy this Marketing Management? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Marketing Management there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Marketing Management course is ideal for Students Recent graduates Job Seekers Anyone interested in this topic People already working in the relevant fields and want to polish their knowledge and skill. Prerequisites This Marketing Management does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Marketing Management was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Marketing Management is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Module 01: Basics of Marketing Basics of Marketing 00:46:00 Module 02: The Marketing Process The Marketing Process 00:49:00 Module 03: Strategic Marketing Strategic Marketing 01:11:00 Module 04: Marketing Environment Marketing Environment 00:29:00 Module 05: Market Segmentations Market Segmentations 00:52:00 Module 06: Consumer Buying Behaviour Consumer Buying Behaviour 01:12:00 Module 07: Business Markets and Buying Behaviour Business Markets and Buying Behaviour 00:52:00 Module 08: Marketing Research Marketing Research 00:48:00 Module 09: Product Strategy Product Strategy 00:55:00 Module 10: Branding Strategy Branding Strategy 00:39:00 Module 11: Product Life Cycle Product Life Cycle 00:33:00 Module 12: Pricing Strategy Pricing Strategy 01:15:00 Module 13: Marketing Channels Marketing Channels 01:12:00 Module 14: Integrated Marketing Communications Integrated Marketing Communications 01:00:00 Module 15: Advertising and Sales Promotion Advertising and Sales Promotion 01:00:00 Module 16: Personal Selling and Public Relations Personal Selling and Public Relations 01:14:00 Module 17: Direct and Digital Marketing Direct and Digital Marketing 00:54:00

Marketing Management
Delivered Online On Demand15 hours 41 minutes
£10.99

Principles of Marketing - Online Course

4.5(3)

By Studyhub UK

In the contemporary world, the art and science of marketing are no longer mere addition but the heartbeat of successful businesses. Enter the realm of 'Principles of Marketing - Online Course', an immersive journey that offers a meticulous exploration into the heartlands of modern marketing principles. With this course, gain theoretical insight and understand how these principles morph and adapt to the ever-evolving commercial landscapes. From foundational concepts to strategic execution, the course delves deep into the nuances of marketing, demystifying its integral aspects. As businesses compete in a cluttered global market, mastering these principles can be the torchbearer for organisations, leading them to the pinnacle of success. Through this course, learners will navigate the marketing world with renewed confidence and a sharpened skill set, ready to implement transformative strategies for any venture they touch. While some see marketing as a game of chance, equipped with the knowledge from this course, you will see it as a game of strategy. A strategy based on understanding, research, and deliberate actions, which, when executed correctly, can lead to unrivalled success. Learning Outcomes Understand the foundational concepts and theories behind marketing. Recognise the significance of strategic marketing in the competitive market. Comprehend the various external factors that influence marketing decisions. Analyse market segments and the intricacies of consumer behaviour. Implement product, branding, and pricing strategies effectively. Ascertain the importance and application of various marketing channels. Formulate and apply integrated marketing communication strategies. Why buy this Principles of Marketing - Online Course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Principles of Marketing - Online Course there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? Aspiring marketing professionals seeking a solid foundation in marketing principles. Business owners and entrepreneurs aiming to enhance their marketing skills. Students studying marketing or business-related courses. Individuals interested in understanding how marketing strategies impact business success. Prerequisites This Principles of Marketing - Online Course does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Principles of Marketing - Online Course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Coordinator: Assist in implementing marketing strategies and campaigns. Brand Manager: Oversee brand development and positioning in the market. Market Research Analyst: Analyze market trends and consumer behavior. Sales Representative: Promote and sell products to target customers. Digital Marketing Specialist: Manage online marketing efforts and digital campaigns. Course Curriculum Module 01: Basics of Marketing Basics of Marketing 00:46:00 Module 02: The Marketing Process The Marketing Process 00:49:00 Module 03: Strategic Marketing Strategic Marketing 01:11:00 Module 04: Marketing Environment Marketing Environment 00:29:00 Module 05: Market Segmentations Market Segmentations 00:52:00 Module 06: Consumer Buying Behaviour Consumer Buying Behaviour 01:12:00 Module 07: Business Markets and Buying Behaviour Business Markets and Buying Behaviour 00:52:00 Module 08: Marketing Research Marketing Research 00:48:00 Module 09: Product Strategy Product Strategy 00:55:00 Module 10: Branding Strategy Branding Strategy 00:39:00 Module 11: Product Life Cycle Product Life Cycle 00:33:00 Module 12: Pricing Strategy Pricing Strategy 01:15:00 Module 13: Marketing Channels Marketing Channels 01:16:00 Module 14: Integrated Marketing Communications Integrated Marketing Communications 01:00:00 Module 15: Advertising and Sales Promotion Advertising and Sales Promotion 01:01:00 Module 16: Personal Selling and Public Relations Personal Selling and Public Relations 01:14:00 Module 17: Direct and Digital Marketing Direct and Digital Marketing 00:54:00 Assignment Assignment - Principles of Marketing - Online Course 00:00:00

Principles of Marketing - Online Course
Delivered Online On Demand15 hours 46 minutes
£10.99

Market Strategist - Strategic Marketing Planning Course

By Compliance Central

Are you looking to enhance your Market Strategist skills? If yes, then you have come to the right place. Our comprehensive course on Market Strategist will assist you in producing the best possible outcome by mastering the Market Strategist skills. The Market Strategist course is for those who want to be successful. In the Market Strategist course, you will learn the essential knowledge needed to become well versed in Market Strategist. Our Market Strategist course starts with the basics of Market Strategist and gradually progresses towards advanced topics. Therefore, each lesson of this Market Strategist course is intuitive and easy to understand. Market Strategist Curriculum Breakdown of the Market Strategist Course Course Outline: Welcome Strategic Outline: Where are we now? Strategic Outline: Where do we want to be? Its time to Go to Market Ensure success Why would you choose the Market Strategist course from Compliance Central: Lifetime access to Market Strategist course materials Full tutor support is available from Monday to Friday with the Market Strategist course Learn Market Strategist skills at your own pace from the comfort of your home Gain a complete understanding of Market Strategist course Accessible, informative Market Strategist learning modules designed by experts Get 24/7 help or advice from our email and live chat teams with the Market Strategist Study Market Strategist in your own time through your computer, tablet or mobile device. A 100% learning satisfaction guarantee with your Market Strategist Course CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Market Strategist course helps aspiring professionals who want to obtain the knowledge and familiarise themselves with the skillsets to pursue a career in Market Strategist. It is also great for professionals who are already working in Market Strategist and want to get promoted at work. Requirements To enrol in this Market Strategist course, all you need is a basic understanding of the English Language and an internet connection. Career path Market Research Analyst: £25,000 to £45,000 per year Marketing Manager: £35,000 to £60,000 per year Brand Manager: £30,000 to £50,000 per year Product Manager: £35,000 to £65,000 per year Digital Marketing Specialist: £25,000 to £45,000 per year Marketing Consultant: £40,000 to £70,000 per year Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Market Strategist - Strategic Marketing Planning Course
Delivered Online On Demand1 hour
£12

Online Options

Show all 73

SE..whO Breaking down the basics of SEO

5.0(1)

By Let’s Do Business Group

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike.

SE..whO Breaking down the basics of SEO
Delivered Online + more
£30

Achieving Email Excellence Strategies for Successful Email Marketing

5.0(1)

By Let’s Do Business Group

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.

Achieving Email Excellence Strategies for Successful Email Marketing
Delivered Online
£30

Understanding and Developing a Marketing Strategy

5.0(1)

By Let’s Do Business Group

An area that many small and new businesses struggle with is developing and defining their approach to marketing. Creating a marketing strategy document is something every business owner should do before you start marketing your business.

Understanding and Developing a Marketing Strategy
Delivered Online
£30

8th May Francesca Riccardi #Agent121. Looking for: ADULT FICTION

5.0(2)

By I Am In Print

LOOKING FOR: ADULT FICTION Francesca Riccardi is a literary agent at Kate Nash Literary Agency. She has previously worked in sales roles at HarperCollins, Constable & Robinson, Atlantic Books (where she was recognised as a 2017 Bookseller Rising Star), and most recently was sales and marketing director for Canelo. She has worked with authors including Holly Seddon, Rachel Lynch, Cesca Major, Robert Fabbri, Marion Todd, M C Beaton, Catherine Ryan Howard, and Phil Rickman. Francesca is looking for character-driven popular commercial adult fiction across all genres. She loves books with a strong voice and sense of place, and is particularly interested in stories that are high concept, appealing to a millennial audience, and showcase lesser known experiences and/or female and diverse narratives. Francesca would like you to submit the first 5000 words of your manuscript, a synopsis and your cover letter in that order in one single Word document. (In addition to the paid sessions, Francesca is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Wednesday 30th April 2025

8th May Francesca Riccardi #Agent121. Looking for: ADULT FICTION
Delivered Online + more
£72

Marketing (Facebook, Youtube and Social Media Marketing)

By Imperial Academy

3 QLS Endorsed Diploma | QLS Hard Copy Certificate Included | 10 CPD Courses | Lifetime Access | 24/7 Tutor Support

Marketing (Facebook, Youtube and Social Media Marketing)
Delivered Online On Demand
£399

Level 7 Advanced Diploma in Marketing

By Compliance Central

Marketing is like a magical potion - stir creativity, sprinkle strategy, and watch the brand enchant its audience, turning customers into fans and campaigns into legendary adventures. In the dynamic field of marketing, essential skills are vital for revenue growth. A well-rounded marketer excels in consumer behaviour analysis, strategic branding, and innovative communication. With expertise in market segmentation, product life cycles, and pricing dynamics, they navigate the evolving landscape. In a world of integrated campaigns and digital marketing, staying ahead requires mastering research techniques to transform insights into impactful strategies. Our Marketing course equips you for success, turning challenges into opportunities and ensuring brands not only survive but thrive in the competitive marketplace. Level 7 Advanced Diploma in Marketing Learning Outcomes: Analyse consumer behaviour to formulate effective marketing strategies and campaigns. Develop and implement comprehensive product and branding strategies for marketing success. Evaluate market segments and adapt marketing approaches for diverse audiences. Demonstrate proficiency in pricing strategies and product life cycle management. Utilise integrated marketing communications to enhance brand visibility and engagement. Apply advanced marketing research techniques to make informed strategic decisions. Execute direct and digital marketing initiatives for optimal business impact. Level 7 Advanced Diploma in Marketing Basics of Marketing The Marketing Process Strategic Marketing Marketing Environment Market Segmentations Consumer Buying Behaviour Business Markets and Buying Behaviour Marketing Research Product Strategy Branding Strategy Product Life Cycle Pricing Strategy Marketing Channels Integrated Marketing Communications Advertising and Sales Promotion Personal Selling and Public Relations Direct and Digital Marketing Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Learners will be able to achieve an endorsed certificate after completing the course as proof of their achievement. You can order the endorsed certificate for Free to be delivered to your home by post. For international students, there is an additional postage charge of £10. Endorsement The Quality Licence Scheme (QLS) has endorsed this course for its high-quality, non-regulated provision and training programmes. The QLS is a UK-based organisation that sets standards for non-regulated training and learning. This endorsement means that the course has been reviewed and approved by the QLS and meets the highest quality standards. Who is this course for? Aspiring marketers Professionals seeking skill enhancement Business owners aiming for strategic brand positioning Understanding consumer behaviour Mastering strategic branding Navigating market dynamics Marketing enthusiasts Seasoned professionals Entrepreneurs Equipping with tools for competitive success Transforming challenges into opportunities for business growth Requirements To enrol in this Level 7 Advanced Diploma in Marketing course, all you need is a basic understanding of the English Language and an internet connection. Career path Marketing Coordinator Avg Salary: £25,000 - £30,000 Digital Marketing Specialist Avg Salary: £30,000 - £40,000 Brand Manager Avg Salary: £40,000 - £50,000 Market Research Analyst Avg Salary: £30,000 - £40,000 Advertising Manager Avg Salary: £40,000 - £50,000 Marketing Director Avg Salary: £60,000 - £80,000 Chief Marketing Officer (CMO) Avg Salary: £80,000 - £120,000 Certificates CPD Accredited PDF Certificate Digital certificate - Included QLS Endorsed Hard Copy Certificate Hard copy certificate - Included CPD Accredited Hard Copy Certificate Hard copy certificate - £9.99 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Level 7 Advanced Diploma in Marketing
Delivered Online On Demand12 hours
£129

Advanced Diploma in Branding Management

4.3(43)

By John Academy

Do you want to gain some new knowledge that would catapult your vocation and your organisation by situating you at the forefront of the latest business slant? If yes, then this course on branding management is for you. Description: In today's marketing world, it is critical to have the capacity to hone your advertising knowledge in brand building and management, through both digital and online promoting and also advertising and promotions. This program introduces you to the basics of branding and equips you with learning and skills in creating brand techniques and managing brands in a multi-social market environment. It additionally sets you up for advanced education at degree level and professional success in brand management in a competitive market environment. Who is the course for? For employees, businessmen and entrepreneurs who are interested in upgrading their business administration skills. Corporate Executives. Established Entrepreneurs. Budding Entrepreneurs. Strategic Consultants. Executive Coaches. Human Resource Experts. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Digital marketer. Advertising manager. Marketing director. Marketing analyst. Brand manager. Assistant brand manager. Marketing director. Business Branding Defining Branding 00:15:00 What Are You All About? 00:30:00 Creating a Mission 00:15:00 Creating a Vision of the Future 00:15:00 Positioning Your Brand 00:15:00 Developing Your Style 00:15:00 Developing a Brand Name and Slogan 00:15:00 Creating a Visual Identity 00:30:00 Living Your Brand 00:15:00 Connecting with Customers 00:15:00 Launching Your Brand 00:15:00 Taking Your Brand's Pulse 00:15:00 Performing a SWOT Analysis 00:15:00 Measuring Brand Health with a Balanced Scorecard 00:15:00 Middleton's Brand Matrix 00:15:00 Interpreting Evaluation Results 00:15:00 Keeping the Brand Alive 00:15:00 Going Beyond the Brand 00:15:00 Branding Management Introduction 00:15:00 Expand the Brand 00:30:00 Contract the Brand 00:15:00 Is Publicity a Good Thing 01:00:00 Way to Advertise the Brand 01:00:00 Be Authentic 01:00:00 Its not all about Quality 00:15:00 Category over Brand 01:00:00 The Importance of a Brand Name 00:30:00 Keep it Simple 00:30:00 Don't be a Stuck Up Brand 00:30:00 A Second Thought on Naming 00:30:00 Should Product Name and Company Name be the Same? 00:30:00 Beware of Subbranding 00:15:00 Can You Ever Extend the Brand? 00:30:00 The Importance of the Logo 00:30:00 The Importance of Color 01:00:00 Think Globally 00:30:00 Branding and the Internet 01:00:00 Naming and the Internet 00:30:00 Globalization and the Internet 00:30:00 Conclusion 00:15:00 Social Media Branding Defining the Terms 00:30:00 Building Your Social Media Branding Strategy 00:15:00 Identifying Your Social Media Audience 00:15:00 The Key Social Media Platforms 00:30:00 Creating Brand-Focused Messages 00:30:00 Developing a Communication Strategy 00:30:00 Mock Exam Mock Exam-Advanced Diploma in Branding Management 00:20:00 Final Exam Final Exam-Advanced Diploma in Branding Management 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Advanced Diploma in Branding Management
Delivered Online On Demand20 hours 55 minutes
£21

Market Segmentation and Targeting Strategies

By NextGen Learning

In the 1970s, Pepsi-Cola faced a challenge - how to compete with the long-standing market leader, Coca-Cola. Their solution was simple but effective: marketing. They launched the famous "Pepsi Challenge" campaign, which invited consumers to taste and compare Pepsi with Coca-Cola. The blind taste test led to an overwhelming preference for Pepsi, and sales skyrocketed. The success of the campaign showed the power of marketing, and the importance of understanding consumer preferences and behaviour. If you're interested in learning the secrets of successful marketing, look no further than our comprehensive Marketing course. Our modules cover everything from the basics of marketing to strategic planning and branding. Learning Outcome: Gain a solid understanding of the fundamentals of marketing. Learn how to develop effective marketing strategies and plans. Understand consumer behaviour and market segmentation for targeted marketing. Acquire knowledge of branding, product strategy, pricing, and marketing research. Master the concepts of integrated marketing communications and advertising techniques. The Marketing course provides a comprehensive curriculum designed to equip learners with the essential knowledge and skills in the dynamic field of marketing. Starting with the basics of marketing in Module 01, you'll progress through the modules, exploring topics such as strategic marketing, market segmentation, consumer behaviour, branding, product strategy, pricing, and marketing research. Discover the power of integrated marketing communications, advertising, and sales promotion techniques. Each module is crafted to provide insights and real-world examples, ensuring that learners grasp the concepts and their applications in the ever-evolving marketing landscape. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 15 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring marketing professionals seeking to enter the field. Business owners and entrepreneurs looking to enhance their marketing skills. Individuals interested in understanding the principles and strategies of marketing. Career path Marketing Coordinator: £20,000 - £30,000 per year Marketing Specialist: £25,000 - £40,000 per year Brand Manager: £30,000 - £50,000 per year Digital Marketing Manager: £35,000 - £60,000 per year Marketing Director: £50,000 - £100,000 per year

Market Segmentation and Targeting Strategies
Delivered Online On Demand15 hours
£15

Sales (Copywriting, SEO & Sales Funnels) QLS Endorsed

By Imperial Academy

Level 1 & 5 Endorsed Diploma | QLS Hard Copy Certificate Included | Plus 5 CPD Courses | Lifetime Access

Sales (Copywriting, SEO & Sales Funnels) QLS Endorsed
Delivered Online On Demand
£300

Mini MBA - QLS Endorsed

By Kingston Open College

QLS Endorsed + CPD QS Accredited - Dual Certification | Instant Access | 24/7 Tutor Support | All-Inclusive Cost

Mini MBA - QLS Endorsed
Delivered Online On Demand3 hours
£105
1...678

Educators matching "Marketing Director"

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Brand Constellations

brand constellations

UNLOCK THE POWER OF STRATEGIC BRANDING WITH THE BRAND CONSTELLATIONS FRAMEWORK A Clear, Actionable Approach to Building & Managing Brands Branding is more than just a logo or a marketing campaign—it’s a strategic asset that drives business success. Whether you’re a CMO, founder, marketing leader, or someone eager to understand how great brands are built, this course will give you the tools to create, analyze, and manage a brand with confidence. -------------------------------------------------------------------------------- COURSE OVERVIEW 5 Modules | 28 Videos | 85 Minutes Total Includes Course Workbook for Hands-On Brand Analysis Earn a Certificate of Completion This structured, easy-to-follow course breaks down the Brand Constellations Framework into five powerful modules, giving you a clear, actionable process to build and manage a brand that stands out in the market. Each module includes engaging video lessons, real-world examples, and exercises to ensure that you apply what you learn immediately. The course workbook leads participants through an in-depth analysis of the eight stars of the Brand Constellations Framework, helping you identify strengths, weaknesses, and opportunities in your brand strategy. Upon completion of the course, you’ll receive a certificate, recognizing your expertise in brand strategy using the Brand Constellations Framework. -------------------------------------------------------------------------------- MEET YOUR INSTRUCTOR: STEVEN SILVERMAN, PH.D. Steven Silverman, Ph.D., is a branding expert, author, and consultant with over 30 years of experience working with some of the world’s most influential companies, including Microsoft, Amazon, Bose, DuPont, and Mars. As the creator of the Brand Constellations Framework, he has helped organizations align their brand strategy with business growth, ensuring brand consistency, differentiation, and market leadership. In addition to consulting, Steven teaches MBA courses in Brand Management and Marketing Strategy, providing real-world applications of branding principles to future business leaders. His Ph.D. in marketing and strategy allows him to bridge academic insights with hands-on business applications, giving you a research-backed, practical approach to brand building. This course is designed to take you beyond basic marketing concepts and give you a structured, actionable framework to create a brand that truly works—one that attracts customers, builds trust, and drives long-term success. -------------------------------------------------------------------------------- WHAT YOU’LL LEARN IN THIS COURSE The Brand Constellations Framework – A structured, research-backed model that helps you align every aspect of your brand for long-term success. How to Avoid Brand Confusion – Learn why so many brands struggle with differentiation and how to make your brand stand out. The Eight Dimensions of a Strong Brand – Explore how product, price, placement, promotion, category, competitors, company, and customer work together to shape brand meaning. Real-World Case Studies & Practical Applications – See how top brands succeed (or fail) based on their strategic choices. Hands-On Brand Analysis Workbook – Walk through a guided analysis of all eight stars of the Brand Constellations Framework, helping you evaluate and refine your brand. Earn a Certificate of Completion – Demonstrate your expertise in brand strategy with an official certificate. -------------------------------------------------------------------------------- WHO SHOULD TAKE THIS COURSE? Startup Founders & Entrepreneurs – Build a brand that attracts customers and investors. Marketing & Brand Managers – Strengthen brand positioning and alignment across all touchpoints. Corporate Leaders & Executives – Ensure your company’s brand strategy supports business goals. Students & Branding Enthusiasts – Gain expert-level insights into how great brands are built. -------------------------------------------------------------------------------- WHY THIS COURSE? This is not just another branding course. It’s a complete framework for brand strategy—one that helps you bridge the gap between branding, marketing, and business growth. Based on decades of research, real-world experience, and proven methods, the Brand Constellations Framework gives you the clarity and structure you need to manage a brand effectively. Unlike other courses that focus only on logos and messaging, this course shows you how to align your entire brand with your business strategy. Short, Actionable & High-Impact – With 85 minutes of content spread across 28 videos, you can complete the course at your own pace and apply insights immediately. Exclusive Course Workbook – The hands-on workbook guides you through an in-depth analysis of your brand, helping you refine key aspects of your strategy using the Brand Constellations Framework. Earn a Certificate – Show your mastery of strategic brand management with an official certification upon completion. -------------------------------------------------------------------------------- TAKE CONTROL OF YOUR BRAND TODAY Get Instant Access – Enroll now and start building a brand that works. Learn at Your Own Pace – Online, flexible, and designed for real-world application. Hands-On Strategy Development – Use the exclusive course workbook to refine your brand in a structured, strategic way. Earn a Certificate – Validate your expertise and enhance your professional credentials. Enroll Now and Start Your Brand Strategy Journey! 🚀

Thrive

thrive

3.0(2)

Newton Abbot

Our mission is to help children and young people become more emotionally resilient and better placed to engage with life and learning. We do this through our whole-school approach to wellbeing - proven to improve attendance, behaviour and attainment. Thrive helps children and young people feel safe, supported and ready to learn. Thrive has been providing training, tools and insights to organisations and individuals for over 25 years. Initially conceived as a way of tackling the issue of school exclusions, Thrive now offers a whole-setting approach to supporting the right-time social and emotional development of all children and young people. The Thrive Approach consists of: 1. Thrive-OnlineTM (TOL) - a web-based profiling, action-planning and progress monitoring tool enabling you to ensure the best outcome for each child or group. 2. Thrive training - focusing on the emotional needs of different age groups, informed by established neuroscience and attachment research, as well as child development studies and research into risk and resilience factors. With our HQ based in Devon, Thrive is a business that works with local authorities, multi-academy trusts (MATs), individual schools and other settings across Great Britain. To date, more than 50,000 staff have received Thrive training, ensuring that over 627,000 children and young people have access to the Thrive Approach, changing lives and increasing educational attainment levels. Equip staff in your school, trust, early years setting or college to understand, identify and tackle the root causes of behaviour, so more time is spent productively on learning. Thrive training, online assessments, and expert strategies for working with pupils will enable you to improve attendance, behaviour and learning outcomes, and align with Public Health England’s eight principles for a whole school and college approach.

Royal Flush Marketing Ltd

royal flush marketing ltd

5.0(1)

Llandudno

DIGITAL MARKETING | MARKETING CONSULTANCY | BRAND CONSULTANCY | WEBSITE UX & COPYWRITING Our process considers everything you haven't got time for or hadn't thought of.   We immerse ourselves in your world but with one specific difference. We're looking at the problem from the outside in and from the customer's point of view without unconscious bias.   Customers want to hear about one thing: what you can do for them. They want you to serve a specific purpose and make their lives a little bit easier. Telling them all about yourselves is great… but it's got to be interesting to them [https://www.royalflushmarketing.co.uk/marketing-consultancy].   We can help you cut through the noise and get your brand [https://www.royalflushmarketing.co.uk/brand-consultancy] seen. If you want to rise above your competitors and need a fool-proof plan, get in touch and see if we’re the right fit for your business.   We're meticulous in our approach, challenging preconceived ideas and questioning why things are done the way they are. We're honest even when it hurts, telling you everything you need to know. That's what you're paying us for.  Don't just take our word for it – our methodolo [https://www.royalflushmarketing.co.uk/marketing-consultancy]gy [https://www.royalflushmarketing.co.uk/marketing-consultancy] is backed up by some of the world's leading data houses and cross-referenced several times, so you can be sure that the data doesn't lie.