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184 Marketing Analytics courses

Lead Generation with Attraction Marketing for Business

4.8(9)

By Skill Up

Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step

Lead Generation with Attraction Marketing for Business
Delivered Online On Demand2 hours 32 minutes
£25

Marketing Strategic Planning and Analysis

By NextGen Learning

Do you want to learn how to create strategic plans and conduct marketing analyses for your enterprise? If the answer is yes, you have come to the right place. The Marketing Strategic Planning and Analysis course will give you an overview of strategic planning for marketing. You will discover different approaches to strategic marketing analysis, including internal and external analysis. You will learn to use market segmentation as well as targeting and positioning. Through this course, you will achieve great expertise in different approaches to customer and competitor analysis. So, enrol now and assist your enterprise in determining its future vision, goals and objectives. Learning Outcomes: Learn about strategic planning, its significance, its method, and the function of marketing. Possess the ability to create a strategic plan, and establish goals and objectives. Discover the common obstacles that may arise and how to properly plan for marketing. Learn how to do consumer, competitive, and strategic analyses. Explore the distinction between internal and external analysis. Determine the principles behind market segmentation, market targeting, and product positioning. Understand the elements that affect consumer behaviour and how to do a customer analysis. Learn how to create strategies by doing a competitive analysis. What will Make You Stand Out? On completion of this Marketing Strategic Planning and Analysis online course, you will gain: CPD QS Accredited course After successfully completing the Course, you will receive a FREE PDF Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of learning materials. Enroling in the Course has no additional cost. 24x7 Tutor Support You can study and complete the course at your own pace. Course Curriculum Marketing Strategic Planning and Analysis Module 1: An Introduction to Strategic Planning Module 2: Development of a Strategic Plan Module 3: Strategic Planning for Marketing Module 4: Strategic and Marketing Analysis Module 5: Internal Analysis Module 6: External Analysis Module 7: Market Segmentation, Targeting and Positioning Module 8: Approaches to Customer Analysis Module 9: Approaches to Competitor Analysis Show off your new skills with a certificate of completion. After successfully completing the course, you can order your CPD Accredited Certificates as proof of your achievement absolutely free. Please Note: The delivery charge inside the U.K. is £4.99, and international students have to pay £8.99. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Is This Course the Right Option for You? This Marketing Strategic Planning and Analysis course is open to everybody. You can access the course materials from any location in the world and there are no requirements for enrolment. Requirements Without any formal requirements, you can delightfully enrol in this Marketing Strategic Planning and Analysis course. Just get a device with internet connectivity and you are ready to start your learning journey. Thus, complete this course at your own pace. Career path The aim of this exclusive Marketing Strategic Planning and Analysis course is to help you toward your dream career. So, complete this course and enhance your skills to explore opportunities in relevant areas.

Marketing Strategic Planning and Analysis
Delivered Online On Demand3 hours
£12

Google Adwords Training

4.3(43)

By John Academy

Overview Digital marketing has brought a new era in the marketing sector, and Google AdWords is one it's key elements. Learn the core principles of Google ads and understand how to make the best use of it with our Google AdWords Training. In this comprehensive course, you will get an overall understanding of Google Ads. Here, you will learn the basics of keywords. The course will provide you with detailed lessons on developing ad campaigns. Along with that, you will be able to track and measure the performance of the ads. Finally, you will grasp the advanced strategies used for creating more effective ads.  So, if you are determined to take your digital marketing skills to the next level, join today! Course Preview Learning Outcomes Understand the significance of Google AdWords in digital marketing Enhance your knowledge and understanding of keywords Develop the skills to create effective ad campaigns Know how to track and measure ad performance Grasp advanced strategies used in Google ads Why Take This Course From John Academy? Affordable, well-structured and high-quality e-learning study materials Engaging tutorial videos, materials from the industry-leading experts Opportunity to study in a user-friendly, advanced online learning platform Efficient exam systems for the assessment and instant result Earn UK & internationally recognised accredited qualification Easily access the course content on mobile, tablet, or desktop from anywhere, anytime Excellent career advancement opportunities Get 24/7 student support via email. What Skills Will You Learn from This Course? Creating Ad Campaign Measuring and Tracking Campaign Who Should Take This Google AdWords Training? Whether you're an existing practitioner or an aspiring professional, this course is an ideal training opportunity. It will elevate your expertise and boost your CV with key skills and a recognised qualification attesting to your knowledge. Are There Any Entry Requirements? This Google AdWords Training is available to all learners of all academic backgrounds. But learners should be aged 16 or over to undertake the qualification. And a good understanding of the English language, numeracy, and ICT will be helpful. Certificate of Achievement After completing this course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates & Transcripts can be obtained either in Hardcopy at £14.99 or in PDF format at £11.99. Career Path​ This exclusive Google AdWords Training will equip you with effective skills and abilities and help you explore career paths such as  Digital Marketer Marketing Analyst Search Manager Module 1: Introduction to Google Adwords Introduction to Google Adwords 00:15:00 Module 2: Understanding Keywords Understanding Keywords 00:17:00 Module 3: Creating Your First Ad Campaign Creating Your First Ad Campaign 00:17:00 Module 4: Optimising Your Ad Campaigns Optimising Your Ad Campaigns 00:14:00 Module 5: Tracking and Measuring Ad Performance Tracking and Measuring Ad Performance 00:14:00 Module 6: Advanced Google Adwords Strategies Advanced Google Adwords Strategies 00:16:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Google Adwords Training
Delivered Online On Demand1 hour 33 minutes
£24.99

Online Statistics Training

4.3(43)

By John Academy

Overview From marketing to the IT industry, statistics is a skill that can bring many lucrative opportunities for you.you can learn this valuable skill set from the comfort of your home with our Online Statistics Training. This course will provide quality training and help you build your expertise in this area.  Through this course you will get the chance to master the essentials of statistics. The course will educate you on the basics of measuring central tendency and dispersion. Then, you will grasp the skills for correlation and regression analysis. In addition, the course will include lessons on probability, chart, graphs and sampling. You will acquire the strategies for hypothesis testing.  After the completion of the course, you will receive a CPD-accredited certificate. This certificate will prove your expertise in this area and enhance your resume. Join now! Course Preview Learning Outcomes Understand the basic concepts of statistics Know the essentials of measuring central tendency and dispersion Build your expertise in correlation and regression analysis Develop your skills in probability and sampling Learn the principles of hypothesis testing Why Take This Course From John Academy? Affordable, well-structured and high-quality e-learning study materials Engaging tutorial videos, materials from the industry-leading experts Opportunity to study in a user-friendly, advanced online learning platform Efficient exam systems for the assessment and instant result Earn UK & internationally recognised accredited qualification Easily access the course content on mobile, tablet, or desktop from anywhere, anytime Excellent career advancement opportunities Get 24/7 student support via email. What Skills Will You Learn from This Course? Correlation and regression analysis Probability Sampling Hypothesis testing Who Should Take This Online Statistics Training? Whether you're an existing practitioner or an aspiring professional, this course will enhance your expertise and boost your CV with key skills and a recognised qualification attesting to your knowledge. Are There Any Entry Requirements? This is available to all learners of all academic backgrounds. But learners should be aged 16 or over to undertake the qualification. And a good understanding of the English language, numeracy, and ICT will be helpful. Certificate of Achievement After completing this course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates & Transcripts can be obtained either in Hardcopy at £14.99 or in PDF format at £11.99. Career Path​ This exclusive Online Statistics Training will equip you with effective skills and abilities and help you explore career paths such as  Marketing Analyst Statistician Financial Analyst Cost Estimator Data Analyst Module 01: Introduction To Statistics Introduction to Statistics 00:18:00 Module 02: Measuring Central Tendency Measuring Central Tendency 00:18:00 Module 03: Measures Of Dispersion Measures of Dispersion 00:13:00 Module 04: Correlation And Regression Analysis Correlation and Regression Analysis 00:35:00 Module 05: Probability Probability 00:16:00 Module 06: Sampling Sampling 00:19:00 Module 07: Charts And Graphs Charts and Graphs 00:21:00 Module 08: Hypothesis Testing Hypothesis Testing 00:25:00 Module 09: Ten Common Statistical Mistakes Ten Common Statistical Mistakes 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Online Statistics Training
Delivered Online On Demand3 hours 15 minutes
£24.99

Game Theory Fundamentals

4.3(43)

By John Academy

Overview From economics to developing public policy, understanding game theory can open career opportunities in a wide range of areas. You can develop a solid foundation in this area with our Game Theory Fundamentals course. This course will help you level up the skills you need to achieve your career goals. In this Game Theory Fundamentals course, you will understand the basic concepts of game theory. The course will describe the basics of static games and dynamic games. You will also learn the application of game theory in economics, negotiation and bargaining. In addition, the course will describe game theory practices and show you how to use them in decision-making. If you are ready to elevate your skills and enhance your resume, enrol now and start learning! Course Preview Learning Outcomes Understand the concepts of game theory Enhance your knowledge of static games and dynamic games Learn how to apply the theories in economics Elevate your negotiation and bargaining skills Know the practices of game theory Develop the ability to apply game theory in group decision-making and voting Why Take This Course From John Academy? Affordable, well-structured and high-quality e-learning study materials Engaging tutorial videos, materials from the industry-leading experts Opportunity to study in a user-friendly, advanced online learning platform Efficient exam systems for the assessment and instant result Earn UK & internationally recognised accredited qualification Easily access the course content on mobile, tablet, or desktop from anywhere, anytime Excellent career advancement opportunities Get 24/7 student support via email. What Skills Will You Learn from This Course? Negotiation Bargaining Decision-making Who Should Take This Game Theory Fundamentals Whether you're an existing practitioner or an aspiring professional, this course is an ideal training opportunity. It will elevate your expertise and boost your CV with key skills and a recognised qualification attesting to your knowledge. Are There Any Entry Requirements? This Game Theory Fundamentals is available to all learners of all academic backgrounds. But learners should be aged 16 or over to undertake the qualification. And a good understanding of the English language, numeracy, and ICT will be helpful. Certificate of Achievement After completing this course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates & Transcripts can be obtained either in Hardcopy at £14.99 or in PDF format at £11.99. Career Path​ This exclusive Game Theory Fundamentals will equip you with effective skills and abilities and help you explore career paths such as  Business executive Economists Financial Analyst Marketing Analyst Module 01: Introduction to Game Theory Introduction to Game Theory 00:15:00 Module 02: Static Games of Complete Information Static Games of Complete Information 00:14:00 Module 03: Dynamic Games and Repeated Interactions Dynamic Games and Repeated Interactions 00:16:00 Module 04: Applications in Economics Applications in Economics 00:16:00 Module 05: Bargaining and Negotiation Bargaining and Negotiation 00:19:00 Module 06: Evolutionary Game Theory Evolutionary Game Theory 00:17:00 Module 07: Game Theory in Practice Game Theory in Practice 00:20:00 Module 08: Group Decision-Making and Voting Group Decision-Making and Voting 00:15:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Game Theory Fundamentals
Delivered Online On Demand2 hours 12 minutes
£24.99

Professional Certificate Course in Introduction to Performance Marketing in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

This course provides an in-depth exploration of digital marketing's evolution, illuminating the significance of performance marketing in today's competitive landscape. Participants will gain insights into key metrics and KPIs crucial for optimizing marketing efforts and driving tangible outcomes. After the successful completion of the course, you will be able to learn about the following:⦁ Overview of digital marketing and its evolution.⦁ Understanding performance marketing and its importance.⦁ Key performance marketing metrics and KPIs. Dive into the world of performance marketing, unraveling the intricacies of targeted advertising, conversion tracking, and campaign optimization. Learn to harness data-driven insights to maximize ROI and elevate brand performance across digital platforms. Introduction to Performance Marketing equips learners with essential tools and techniques to navigate the dynamic realm of digital marketing. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to Performance Marketing Self-paced pre-recorded learning content on this topic. Introduction to Performance Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Performance Marketing Analyst Digital Advertising Specialist Conversion Rate Optimization Manager Marketing Data Scientist Campaign Performance Strategist Digital Marketing Metrics Manager ROI Optimization Consultant Performance Marketing Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Introduction to Performance Marketing in London 2024
Delivered Online On Demand14 days
£23

Advanced Digital Marketing Course

4.3(43)

By John Academy

Description: Digital marketing is promoting that makes utilization of electronic gadgets, for example, PCs, cell phones, tablets and game consoles to connect with stakeholders. Digital marketing uses technologies or platforms, for instance, sites, email, applications and social media platforms. Transform your career with the specialized knowledge and skills to plan, implement, measure and evaluate digital marketing strategies, and, how these can add to building and supporting successful and coordinated digital marketing campaigns. By the end of this course, students will gain the skills and in-depth knowledge necessary to become a fruitful and professional digital marketer. Who is the course for? Digital marketers who want to upgrade their knowledge and skills in digital marketing. Digital marketers to advance their career goal in digital marketing. Individuals who want to develop and implement online marketing projects. Start Ups. Students. Marketers. Web designers. Entrepreneurs. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Advanced Digital Marketing Course is a useful qualification to possess, and would be beneficial for the following professionals: Social marketing manager. Digital marketing specialist. Digital marketing executive. Digital marketing officer. Digital marketing analyst. Digital client service. SEO leader. Much more. Advanced Digital Marketing Course - New version Module 01: Fundamentals of Digital Marketing Fundamentals of Digital Marketing 00:45:00 Module 02: Growth Hacking Growth Hacking 00:34:00 Module 03: Customer Journey Customer Journey 00:35:00 Module 04: Content Marketing Content Marketing 00:36:00 Module 05: SEO Search Engine Optimisation 00:40:00 Module 06: E-Mail Marketing E-Mail Marketing 00:45:00 Module 07: Facebook Marketing Facebook Marketing 00:43:00 Module 08: Instagram Marketing Instagram Marketing 00:46:00 Module 09: Twitter Marketing Twitter Marketing 00:37:00 Module 10: Youtube Marketing Youtube Marketing 00:36:00 Module 11: Mobile Marketing Mobile Marketing 00:35:00 Advanced Digital Marketing Course - Old Version Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimise Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 Concept Of Affiliate Programs 01:30:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Search Engine Optimization What Is Search Engine Optimization? 01:00:00 Search Engines That Use SEO 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Pinterest Social Marketing Introduction 00:30:00 How to Use Pinterest 01:00:00 How to Win the Hearts of the Target Audience on Pinterest 01:00:00 Understanding Pinterest Etiquette 00:30:00 Marketing Strategies to Build Your Brand and Your Followers 02:00:00 Monetizing Pinterest through Market Hunting 01:00:00 Pinterest Tools to Use in Your Marketing Arsenal 00:15:00 Conclusion 00:15:00 Google Adwords Benefits of online advertising and AdWords 00:30:00 Choosing a campaign type 00:30:00 Measure your results 00:30:00 YouTube Video Marketing Create the Perfect YouTube Marketing Video: 5 Tips To Get it Right 00:30:00 YouTube Video Marketing Tips: Join the Community 01:00:00 Marketing Your Product On YouTube: 10 Reasons Why You Should Do It 00:30:00 YouTube Marketing Tips: Promoting Your Perfect Marketing Video 01:00:00 Unique Things You Can Do with Your YouTube Marketing Video 01:00:00 Using YouTube to Market Your Product: Should You Hire a Professional? 01:00:00 Niche Targeted Playlists: Boost Your YouTube Marketing Video 01:00:00 Promote Your Perfect YouTube Marketing Video For Free: Here's How to Do It 00:30:00 Viral Marketing Tips for Your YouTube Video 01:00:00 Using Viral Content: Creating Your Perfect YouTube Marketing Video 02:00:00 YouTube Marketing Secrets-Promote Your Product or Business! 01:00:00 Use YouTube to Create Unlimited Sales for your Business 01:00:00 Choose Your Niche: An Important Step in Your YouTube Marketing Video 01:00:00 Using Viral Content: Creating Your Perfect YouTube Marketing Video 02:00:00 YouTube Marketing Tactics: Are These Products Helpful or Scams? 01:00:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Advanced Digital Marketing Course 00:20:00 Final Exam Final Exam- Advanced Digital Marketing Course 00:20:00 Order Your Certificate and transcript Order Your Certificates and Transcripts 00:00:00

Advanced Digital Marketing Course
Delivered Online On Demand48 hours
£24.99

Advanced Diploma in Branding Management

4.3(43)

By John Academy

Do you want to gain some new knowledge that would catapult your vocation and your organisation by situating you at the forefront of the latest business slant? If yes, then this course on branding management is for you. Description: In today's marketing world, it is critical to have the capacity to hone your advertising knowledge in brand building and management, through both digital and online promoting and also advertising and promotions. This program introduces you to the basics of branding and equips you with learning and skills in creating brand techniques and managing brands in a multi-social market environment. It additionally sets you up for advanced education at degree level and professional success in brand management in a competitive market environment. Who is the course for? For employees, businessmen and entrepreneurs who are interested in upgrading their business administration skills. Corporate Executives. Established Entrepreneurs. Budding Entrepreneurs. Strategic Consultants. Executive Coaches. Human Resource Experts. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Digital marketer. Advertising manager. Marketing director. Marketing analyst. Brand manager. Assistant brand manager. Marketing director. Business Branding Defining Branding 00:15:00 What Are You All About? 00:30:00 Creating a Mission 00:15:00 Creating a Vision of the Future 00:15:00 Positioning Your Brand 00:15:00 Developing Your Style 00:15:00 Developing a Brand Name and Slogan 00:15:00 Creating a Visual Identity 00:30:00 Living Your Brand 00:15:00 Connecting with Customers 00:15:00 Launching Your Brand 00:15:00 Taking Your Brand's Pulse 00:15:00 Performing a SWOT Analysis 00:15:00 Measuring Brand Health with a Balanced Scorecard 00:15:00 Middleton's Brand Matrix 00:15:00 Interpreting Evaluation Results 00:15:00 Keeping the Brand Alive 00:15:00 Going Beyond the Brand 00:15:00 Branding Management Introduction 00:15:00 Expand the Brand 00:30:00 Contract the Brand 00:15:00 Is Publicity a Good Thing 01:00:00 Way to Advertise the Brand 01:00:00 Be Authentic 01:00:00 Its not all about Quality 00:15:00 Category over Brand 01:00:00 The Importance of a Brand Name 00:30:00 Keep it Simple 00:30:00 Don't be a Stuck Up Brand 00:30:00 A Second Thought on Naming 00:30:00 Should Product Name and Company Name be the Same? 00:30:00 Beware of Subbranding 00:15:00 Can You Ever Extend the Brand? 00:30:00 The Importance of the Logo 00:30:00 The Importance of Color 01:00:00 Think Globally 00:30:00 Branding and the Internet 01:00:00 Naming and the Internet 00:30:00 Globalization and the Internet 00:30:00 Conclusion 00:15:00 Social Media Branding Defining the Terms 00:30:00 Building Your Social Media Branding Strategy 00:15:00 Identifying Your Social Media Audience 00:15:00 The Key Social Media Platforms 00:30:00 Creating Brand-Focused Messages 00:30:00 Developing a Communication Strategy 00:30:00 Mock Exam Mock Exam-Advanced Diploma in Branding Management 00:20:00 Final Exam Final Exam-Advanced Diploma in Branding Management 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Advanced Diploma in Branding Management
Delivered Online On Demand20 hours 55 minutes
£21

Digital Marketing, Ecommerce Management and SEO

By NextGen Learning

Discover an exciting realm of possibilities in the world of digital marketing, e-commerce management, and search engine optimisation (SEO). With this comprehensive bundle, you'll gain the knowledge and skills required to excel in these rapidly growing fields. In the dynamic landscape of the United Kingdom's marketing industry, professionals with expertise in digital marketing, e-commerce management, and SEO can command impressive salaries, earning between £30,000 and £60,000 per year. This bundle offers three empowering courses that will equip you with the essential tools and strategies needed to thrive in these lucrative domains. From understanding e-commerce management principles in the Ecommerce Management course to crafting impactful campaigns in Digital Marketing: The Ultimate Guide to Strategic Marketing and optimising websites for search engines in the SEO - Master Search Engine Optimization course, these courses cover a wide range of essential topics. Whether you're a marketing professional seeking to expand your skill set or an aspiring entrepreneur aiming to establish a successful online presence, this bundle offers the tools and insights needed to succeed in the fast-paced realm of digital marketing. Each course in this bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development. Immerse yourself in these diverse, enthralling subjects, each designed to fuel your curiosity and enhance your knowledge. Dive in now! The courses in this bundle include: E-commerce Management Digital Marketing: The Ultimate Guide to Strategic Marketing SEO - Master Search Engine Optimisation Learning Outcomes: Develop a comprehensive understanding of e-commerce management principles, including inventory management, customer experience optimisation, and conversion rate optimisation. Gain proficiency in strategic digital marketing techniques, such as market research, customer segmentation, content, social media and email marketing. Acquire the skills to optimise websites for search engines through keyword research, on-page and off-page optimisation, link building, and SEO analytics. Learn to create impactful campaigns that generate measurable results and maximise brand exposure. Enhance your ability to drive revenue growth and establish a thriving online presence for businesses through effective e-commerce management strategies. Develop the knowledge and skills necessary to leverage search engines to drive targeted traffic, increase brand visibility, and boost website performance. The first course in this bundle, E-commerce Management, provides a comprehensive understanding of the principles and practices necessary to effectively manage and optimise e-commerce platforms. You'll explore key topics such as inventory management, customer experience optimisation, conversion rate optimisation, and online payment systems. Armed with this knowledge, you'll be well-equipped to drive revenue growth and establish a thriving online presence for businesses. Next, the course Digital Marketing: The Ultimate Guide to Strategic Marketing offers invaluable insights into the world of strategic marketing. You'll delve into the core principles of digital marketing, including market research, customer segmentation, content, social media and email marketing. By mastering these essential techniques, you'll learn to create impactful campaigns that generate measurable results and maximise brand exposure. Lastly, the SEO - Master Search Engine Optimisation course empowers you with the skills to enhance the visibility and ranking of websites in search engine results. You'll delve into the intricacies of keyword research, on-page and off-page optimisation, link building, and SEO analytics. Armed with this expertise, you'll be able to leverage search engines to drive targeted traffic, increase brand visibility, and boost website performance. Unlock the door to a successful career with this bundle. Acquire the knowledge, strategies, and skills required to excel in these dynamic industries and embark on a rewarding professional journey. Don't miss out on the exciting opportunities awaiting you in the ever-evolving realm of marketing. Enrol today and make your mark in the digital landscape! CPD 15 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Professionals looking to enhance their knowledge and skills in this field. Marketing executives aiming to expand their expertise in e-commerce management and SEO. Small business owners or entrepreneurs seeking to optimise their online presence Graduates or individuals looking for a career change in the digital marketing industry Marketing enthusiasts who wish to gain a comprehensive understanding of these domains Career path Digital Marketing Manager - £30,000 to £60,000 per year E-commerce Manager - £35,000 to £60,000 per year SEO Specialist - £25,000 to £45,000 per year Social Media Marketing Manager - £25,000 to £50,000 per year Content Marketing Specialist - £25,000 to £45,000 per year Digital Marketing Analyst - £25,000 to £40,000 per year Email Marketing Specialist - £25,000 to £45,000 per year Certificates Certificate Of Completion Digital certificate - Included Certificate Of Completion Hard copy certificate - £9.99 Unlock your potential and showcase your accomplishments with our CPD Quality Standards certificates! Upon successful completion of the course, learners can obtain a CPD Quality Standards PDF certificate for Ecommerce Management absolutely free! Upon finishing Digital Marketing: The Ultimate Guide to Strategic Marketing and SEO - Master Search Engine Optimisation, you'll have the opportunity to obtain valuable proof of your achievement. For just £4.99, we'll send you a CPD Quality Standards PDF Certificate via email, or if you prefer, you can get a beautifully printed hardcopy certificate for £9.99 in the UK. If you're located internationally, don't worry! We offer a printed hardcopy certificate for £14.99, ensuring your success knows no boundaries. Grab your certificate and celebrate your success today!

Digital Marketing, Ecommerce Management and SEO
Delivered Online On Demand14 hours
£21

VLOOKUP: Master Excel Formula VLOOKUP in 60 minutes!

4.8(9)

By Skill Up

Master VLOOKUP in Excel in just 60 minutes! From menus to list comparisons, learn essential VLOOKUP skills fast.

VLOOKUP: Master Excel Formula VLOOKUP in 60 minutes!
Delivered Online On Demand1 hour
£13.99