89 Market Segmentation courses in Edinburgh delivered On Demand

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Overview This Strategic Marketing course will unlock your full potential and will show you how to excel in a career in Strategic Marketing. So upskill now and reach your full potential. Everything you need to get started in Strategic Marketing is available in this course. Learning and progressing are the hallmarks of personal development. This Strategic Marketing will quickly teach you the must-have skills needed to start in the relevant industry. In This Mental Health Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Strategic Marketing skills to help you advance your career. Acquire a comprehensive understanding of various Strategic Marketing topics and tips from industry experts. Learn in-demand Strategic Marketing skills that are in high demand among UK employers, which will help you to kickstart your career. This Strategic Marketing course covers everything you must know to stand against the tough competition in the Strategic Marketing field.  The future is truly yours to seize with this Strategic Marketing. Enrol today and complete the course to achieve a Strategic Marketing certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Strategic Marketing course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Strategic Marketing course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate.  Certificate of Achievement Upon successfully completing the Strategic Marketing course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Strategic Marketing is suitable for anyone aspiring to start a career in Strategic Marketing; even if you are new to this and have no prior knowledge on Strategic Marketing, this course is going to be very easy for you to understand.  And if you are already working in the Strategic Marketing field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  Taking this Strategic Marketing course is a win-win for you in all aspects.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Strategic Marketing course has no prerequisite.  You don't need any educational qualification or experience to enrol in the Strategic Marketing course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Strategic Marketing course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Module 01: An Introduction to Strategic Planning An Introduction to Strategic Planning 00:17:00 Module 02: Development of a Strategic Plan Development of a Strategic Plan 00:24:00 Module 03: Strategic Planning for Marketing Strategic Planning for Marketing 00:12:00 Module 04: Strategic and Marketing Analysis Strategic and Marketing Analysis 00:14:00 Module 05: Internal Analysis Internal Analysis 00:24:00 Module 06: External Analysis External Analysis 00:24:00 Module 07: Market Segmentation, Targeting and Positioning Market Segmentation, Targeting and Positioning 00:16:00 Module 08: Approaches to Customer Analysis Approaches to Customer Analysis 00:22:00 Module 09: Approaches to Competitor Analysis Approaches to Competitor Analysis 00:25:00

🎉 Unlock the Secrets to Retail Success with Our Text Course: 'Retail and Customer Management'! 🎉 Are you ready to elevate your career in the dynamic world of retail? Look no further! Our comprehensive text course, 'Retail and Customer Management,' is designed to equip you with the essential skills and strategies needed to thrive in the competitive retail landscape.   🌟 Why Choose Our Course? 🌟 In today's fast-paced retail environment, the ability to effectively manage customers and operations is crucial for success. Our course offers a holistic approach to retail management, covering key topics such as customer service techniques, inventory management, sales strategies, and employee supervision. Whether you're a seasoned retail professional looking to sharpen your skills or a newcomer eager to break into the industry, our course has something for everyone. Here are just a few reasons why our course stands out: Comprehensive Curriculum: Our course covers all aspects of retail and customer management, providing you with a solid foundation of knowledge and practical skills. Expert Insights: Learn from industry experts who have years of experience in the retail sector. Gain valuable insights and best practices that you can apply to your own career. Flexible Learning: Access course materials anytime, anywhere, and at your own pace. Whether you prefer to study on your lunch break or during your commute, our text-based format allows for convenient learning. Interactive Assignments: Put your knowledge into practice with engaging assignments and case studies. Learn through hands-on activities that simulate real-world retail scenarios. Networking Opportunities: Connect with fellow students and industry professionals through our online community. Share ideas, ask questions, and build valuable relationships that can enhance your career prospects.   👩‍💼 Who is this for? 👨‍💼 Our course is suitable for a wide range of individuals, including: Retail managers and supervisors looking to enhance their leadership skills. Frontline retail employees seeking to improve their customer service abilities. Entrepreneurs interested in starting their own retail business. Students and recent graduates aspiring to pursue a career in retail management. Anyone passionate about delivering exceptional customer experiences in the retail sector. No matter your background or experience level, our course is designed to help you succeed in the dynamic world of retail.   🚀 Career Path 🚀 Upon completing our course, you'll be equipped with the knowledge and skills needed to pursue various career opportunities in the retail industry. Here are just a few potential career paths: Retail Manager: Take on leadership roles in retail stores, overseeing day-to-day operations, managing staff, and optimizing sales performance. Customer Service Manager: Specialize in providing exceptional customer service, resolving issues, and implementing strategies to enhance customer satisfaction. Visual Merchandiser: Use your creativity to design visually appealing store layouts and displays that attract customers and drive sales. Inventory Control Specialist: Manage inventory levels, track product movements, and implement strategies to minimize stock shortages and overages. Retail Buyer: Source and purchase merchandise for retail stores, analyzing market trends and negotiating with suppliers to ensure a profitable product assortment. By mastering the principles of retail and customer management, you'll be well-positioned to pursue a rewarding career in this dynamic industry.   📚 FAQs (Frequently Asked Questions) 📚 Q: Is this course suitable for beginners? A: Yes! Our course is designed to accommodate learners of all levels, from beginners to seasoned professionals. Whether you're just starting out in retail or looking to advance your career, you'll find valuable insights and practical guidance to help you succeed. Q: How long does it take to complete the course? A: The duration of the course varies depending on your individual pace and schedule. On average, most students complete the course within a few weeks to a few months. However, since our course is self-paced, you have the flexibility to study at your own speed. Q: Are there any prerequisites for enrolling in the course? A: There are no specific prerequisites for enrolling in our course. Whether you're a seasoned retail professional or a newcomer to the industry, you're welcome to join us and elevate your skills in retail and customer management. Q: Can I access the course materials on my mobile device? A: Absolutely! Our course platform is mobile-friendly, allowing you to access all course materials from your smartphone or tablet. Study on the go and learn at your convenience, whenever and wherever you choose. Q: Is there a certificate of completion available? A: Yes, upon successfully completing the course requirements, you will receive a certificate of completion. This certificate serves as a testament to your newfound skills and can be a valuable addition to your resume or LinkedIn profile.   Don't miss out on this opportunity to supercharge your career in retail! Enroll in our 'Retail and Customer Management' course today and take the first step towards achieving your professional goals. Unlock the secrets to retail success and embark on a journey to a brighter future! 🌟 Course Curriculum Module 1 Introduction to Retail and Customer Management Introduction to Retail and Customer Management 00:00 Module 2 Customer Behavior and Market Segmentation Customer Behavior and Market Segmentation 00:00 Module 3 Understanding Customer Behavior and Preferences Understanding Customer Behavior and Preferences 00:00 Module 4 Marketing Strategies for Retail Success Marketing Strategies for Retail Success 00:00 Module 5 Operational Excellence in Retail Management Operational Excellence in Retail Management 00:00 Module 6 Enhancing Customer Experience through Employee Engagement Enhancing Customer Experience through Employee Engagement 00:00 Module 7 Effective Customer Relationship Management Strategies Effective Customer Relationship Management Strategies 00:00

Description Retail Management Diploma This comprehensive online Retail Management Diploma Course provides students with a complete education in the art and science of retailing from fashion to food and financial services to consumer goods by equipping them with knowledge specific to the retail industry as well as necessary management skills. Dealing with the supervision of selling products directly to clients through shops and markets, the disciple of Retail Management is in close relation to other economic areas like marketing, advertising, international business, logistics, operations management, consumer science and others. From a small operation run by one man to large multinational organisations, retail businesses can vary in size. A vivid array of retail outlets have now been produced due to the increasing demands of the consumer. To manage a retail outlet, a person has to acquire certain specific skills. Major retailers have played a part in designing this course to help students learn the skills required to manage a retail outlet in a quick and convenient manner. Irrespective of the purpose of doing the course, whether it is to enter the retail trade by establishing a small business or gain more knowledge thereby paving the way for further studies in the subject of management with an aim to gain access into a retail organisation at a higher management level, this Retail Management Diploma Course is the perfect tool for learners who wish to acquire knowledge in the field of Retail Management. Each and every module is filled with useful information that makes it easy for the learner to learn the skills required to enjoy a successful and fulfilling career in the retail industry. What you will learn 1: Introduction to Retailing 2: Retail Segments 3: Problems in Retail and Theories 4: Knowledge about Retail Customer 5: Retail Market Segmentation & Strategies 6: Retail Business Area 7: Merchandise Management 8: Retail Business Activity 9: Retail Space Management 10: Retail Marketing 11: Emerging Patterns in Retail Course Outcomes After completing the course, you will receive a diploma certificate and an academic transcript from Elearn college. Assessment Each unit concludes with a multiple-choice examination. This exercise will help you recall the major aspects covered in the unit and help you ensure that you have not missed anything important in the unit. The results are readily available, which will help you see your mistakes and look at the topic once again. If the result is satisfactory, it is a green light for you to proceed to the next chapter. Accreditation Elearn College is a registered Ed-tech company under the UK Register of Learning( Ref No:10062668). After completing a course, you will be able to download the certificate and the transcript of the course from the website. For the learners who require a hard copy of the certificate and transcript, we will post it for them for an additional charge.

Register on the Marketing Data Analyst today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Marketing Data Analyst is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Marketing Data Analyst Receive an e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Marketing Data Analyst, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Module 01 - Basics of Marketing Basics of Marketing 00:47:00 Module 02 - Strategic Marketing Strategic Marketing 01:12:00 Module 03 - Strategic Planning For Marketing Strategic Planning for Marketing 00:13:00 Module 04 - Strategic And Marketing Analysis Strategic and Marketing Analysis 00:15:00 Module 05 - Internal Analysis Internal Analysis 00:25:00 Module 06 - External Analysis External Analysis 00:25:00 Module 07 - Market Segmentation, Targeting And Positioning Market Segmentation, Targeting and Positioning 00:17:00 Module 08 - Approaches To Customer Analysis Approaches to Customer Analysis 00:23:00 Module 09 - Approaches To Competitor Analysis Approaches to Competitor Analysis 00:26:00 Mock Exam Mock Exam- Marketing Data Analyst 00:20:00 Final Exam Final Exam- Marketing Data Analyst 00:20:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Register on the Learn with Case Study - Market Research today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as proof of your course completion. The Learn with Case Study - Market Research is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Learn with Case Study - Market Research Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Learn with Case Study - Market Research, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Section 01: Introduction Intro to Case Study 2 00:05:00 Section 02: Case Study Definition 00:12:00 Company Overview 00:07:00 Company Vision and Mission Statement 00:07:00 IRIC Mileposts 00:09:00 Company Product Portfolio 00:06:00 Company Financial Performance 00:02:00 Objective 00:06:00 Key Observations 00:07:00 Market Research Strategy 00:04:00 Pre Market Research Ethos 00:03:00 Geo Assessment Profile 00:13:00 Market Research Audit 00:08:00 PESTLE Analysis 00:09:00 Market Analysis 00:10:00 Market Segmentation 00:09:00 Market Segmentation Continue 00:09:00 SWOT Analysis 00:07:00 Market REsearch Architecture 00:04:00 Market REsearch Architecture 00:04:00 Market Research Process Continue 00:09:00 Report Structure and Course Contents 00:06:00 Evaluation and Course Correction 00:03:00 Objective Realization and Impact Analysis 00:05:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Did you know that according to a recent study by the Chartered Institute of Marketing, businesses with a strong focus on Sales Administration Skills achieve a 15% higher sales growth compared to those who don't?Sales Administration Skills are the backbone of any successful sales operation, ensuring smooth processes and maximizing sales potential. Our extensive Sales Administration Skills course is designed to equip you with the theoretical knowledge and understanding to excel in a Sales Administration role. Through a series of engaging modules, you'll gain valuable insights into the world of sales, marketing, and customer interaction, all specifically tailored to the Sales Administration function. Learning Outcomes By the end of this Sales Administration Skills course, you will be able to: Demonstrate a strong understanding of the sales cycle and its various stages. Effectively manage customer inquiries and interactions. Utilize marketing principles to support sales efforts. Develop and maintain accurate sales records and data. Apply effective communication and negotiation skills in a Sales Administration setting. Contribute to the overall success of the sales team through strong administrative support. Why would you choose the Sales Administration Skills course from Compliance Central: Lifetime access to Sales Administration Skills course materials Full tutor support is available from Monday to Friday with the Sales Administration Skills course Learn Sales Administration Skills skills at your own pace from the comfort of your home Gain a complete understanding of Sales Administration Skills course Accessible, informative Sales Administration Skills learning modules designed by experts Get 24/7 help or advice from our email and live chat teams with the Sales Administration Skills Study in your own time through your computer, tablet or mobile device. A 100% learning satisfaction guarantee with your course This Sales Administration Skills course delves into 17 modules, each packed with valuable knowledge to enhance your Sales Administration Skills. Module 01: Introduction to Sales This module establishes the foundation of Sales Administration Skills by exploring the core concepts of sales, its role within a business, and the various career paths available. Module 02: Sales Growth Delve into the strategies and techniques employed to achieve sustainable sales growth. This module explores market analysis, lead generation, and effective sales pipeline management. Module 03: Sales Hypnosis Learn the fundamentals of ethical persuasion techniques used in sales. This module explores the psychology of influence and how to build rapport with potential customers. Module 04: Sales Presentation Master the art of crafting compelling sales presentations. This module equips you with the skills to present product features, address customer needs, and deliver a persuasive closing argument. Module 05: Basics of Marketing Gain a solid understanding of marketing principles and their impact on sales success. This module explores market segmentation, branding strategies, and the elements of the marketing mix. Module 06: The Marketing Process Uncover the various stages involved in the marketing process, from market research and product development to promotion and distribution. Module 07: Strategic Marketing Explore the development and implementation of strategic marketing plans. This module delves into competitor analysis, target market identification, and the creation of a winning marketing strategy. Module 08: Marketing Environment Gain insights into the internal and external factors influencing the marketing environment. This module explores economic, social, technological, legal, and environmental factors impacting marketing strategies. Module 09: Market Segmentation Learn how to effectively segment markets to identify and target specific customer groups. This module explores various segmentation methods and their application in sales administration. Module 10: Consumer Buying Behaviour Unravel the mysteries of consumer buying behavior. This module explores the psychological, social, and cultural factors that influence purchasing decisions. Module 11: Business Markets and Buying Behaviour Gain a deeper understanding of business-to-business (B2B) markets and buyer behavior. This module explores the unique characteristics of B2B sales and the decision-making process involved. Module 12: Marketing Research Discover the importance of market research in developing effective sales and marketing strategies. This module explores various research methodologies and data analysis techniques. Module 13: Sales and Marketing Explore the vital link between sales and marketing functions within a business. This module emphasizes collaboration and communication to achieve organizational goals. Module 14: Leverage and Limitations Gain insights into the leverage and limitations of various Sales Administration Skills techniques. This module explores ethical considerations and responsible sales practices. Module 15: Sales Negotiations Develop your negotiation skills to effectively close deals and secure favorable outcomes. This module explores negotiation strategies, tactics, and effective communication techniques. Module 16: Dealing with Customers Master the art of exceptional customer service in a sales environment. This module explores communication techniques, building rapport, and handling customer objections. Module 17: Communication Skills Develop strong communication skills that are essential for success in Sales Administration. This module emphasizes active listening, clear and concise communication, and persuasive writing techniques. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Sales Administration Skills course is ideal for: Individuals seeking a career in sales administration. Those looking to enhance their existing Sales Administration Skills. Business professionals seeking to understand the sales process. Anyone interested in developing strong communication and negotiation skills. Those who want to gain a competitive advantage in the job market. Individuals seeking to contribute to a successful sales and marketing team. Requirements To enrol in this Sales Administration Skills course, all you need is a basic understanding of the English Language and an internet connection. Career path A strong foundation in Sales Administration Skills can open doors to a variety of exciting career paths, including: Sales Administrator Sales Operations Specialist Customer Service Representative Account Manager Business Development Representative Marketing Coordinator Sales Manager (with further experience and qualifications) Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

2 QLS Endorsed Course | CPD Certified | Free PDF + Hardcopy Certificates | 80 CPD Points | Lifetime Access

Overview This comprehensive course on Strategic Planning and Analysis for Marketing will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Strategic Planning and Analysis for Marketing comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? After successfully completing the course you will be able to order your certificate, these are included in the price. Who is This course for? There is no experience or previous qualifications required for enrolment on this Strategic Planning and Analysis for Marketing. It is available to all students, of all academic backgrounds. Requirements Our Strategic Planning and Analysis for Marketing is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 3 sections • 11 lectures • 03:30:00 total length •Module 1: An Introduction to Strategic Planning: 00:15:00 •Module 2: Development of a Strategic Plan: 00:23:00 •Module 3: Strategic Planning for Marketing: 00:12:00 •Module 4: Strategic and Marketing Analysis: 00:13:00 •Module 5: Internal Analysis: 00:23:00 •Module 6: External Analysis: 00:23:00 •Module 7: Market Segmentation, Targeting and Positioning: 00:16:00 •Module 8: Approaches to Customer Analysis: 00:22:00 •Module 9: Approaches to Competitor Analysis: 00:23:00 •Mock Exam - Strategic Planning and Analysis for Marketing: 00:20:00 •Final Exam - Strategic Planning and Analysis for Marketing: 00:20:00

Level 4 QLS Endorsed Course with FREE Certificate | CPD & CiQ Accredited | 120 CPD Points | Lifetime Access