Any team member with Customer interaction (including internal) are the 'Ambassadors' of the company/organisation. If they project positive professionalism - they win others' confidence. If they appear or sound like they are in any way indifferent or unprofessional - they will cost sales and lose clients/customers. With this 2 day Training course, that will be tailored to your company/organisation, each person attending will upgrade their professional standards in people skills, telephone manner and email etiquette. No training in this area may well be a false economy as there is a much greater risk of disenfranchised customers and team members - and probably increases your competitors to win business at your expense. Professional customer care is all too frequently regarded as a token issue in most induction sessions for employees. Surprisingly it is very rarely considered as a key priority, despite being essential for ensuring customer commitment is secure and supplier/partnerships are robust. Excellent customer care is paramount in our ever increasingly competitive market and making customers feel valued and looked after is often a differentiator. This 2-day course will help you understand your customers and the vital importance of customer care in any organisation. You will gain the tools and techniques to apply your learning directly back into the workplace and deliver excellent customer care. Course Syllabus The syllabus of the Professional Customer Care course is comprised of four modules, covering the following: Module One What is Excellent Customer Care? Internal versus external customers Why customer care is important Meeting customer expectations Module Two Making a Personal Difference How do you measure customer care? Making a difference Taking ownership Positive mental attitude Displaying professionalism both face-to-face and over the telephone Using positive language Module Three Gathering Information and Offering Solutions Asking the right questions Active listening skills Summarising and clarifying skills Module Four Dealing with Difficult Situations How to give a 'service' no Demonstrating empathy Assertiveness techniques Handling a complaint Problem solving Saying 'sorry' Making realistic promises and keeping them Real Play Scenarios with a Professional Actor (Optional Extra) This programme benefits significantly from our innovative training feature: Real Play. Using a professional actor who performs role plays as different customer characters in carefully devised situations, the delegates have the opportunity to 'pause' the role play to coach and control their character to improve their skill sets and practice the theory delivered. These scenarios can deal with difficult situations and enacting options to ensure good customer relations are intact. The outcome of the scenario is the responsibility of the delegates, not the trainer and actor. The actor will remain in character throughout the de-brief in order to bring to life the impact and possible next steps. Objectives By the end of the course participants will be able to Adopt a professional telephone manner Communicate assertively by taking control and directing the conversation Deliver information positively by offering options and alternatives Develop a range of versatile behaviours to use when dealing with difficult situations by: Listening actively Using empathy Gathering relevant information through effective questioning Finding solutions to concerns/problems quickly and efficiently Speaking positively and assertively What Is The Benefit? For individuals this course will increase confidence and ability to deal with customers in all situations, which will in turn create customer loyalty and raise their profile. For an employer, ensuring that all customer facing employees are demonstrating excellent customer care instils confidence in the customers and promotes a positive image of the company. In-House Courses Every single team member or employee that has a role which involves engaging with a customer, client and/or a key partner/supplier has a responsibility for projecting a positive image of the organisation which they represent. That may sound obvious, but how many hundreds of experiences have you had as a customer where you were treated with indifference and a distinct lack of professionalism by the receptionist, the retail assistant, the tele-agent, the delivery person, the credit controller or the departmental manager of the operation that you were dealing with? Far too many to count? This is because professional customer care is regarded as a token issue in most induction sessions for employees - and it is very rarely considered as a key priority to ensure customer commitment is secure and supplier/partnerships are robust. Yet the hugely expensive churn in customer/client commitments and staff is enormously expensive and immensely disruptive to any organisation. The Importance of Customers and Clients Every client/customer engaging person needs to recognise that it is ultimately the client or customer that pays their wages. If they gain a basic understanding of the clients' motivations and behaviours, coupled with some core skills in how to care for them, they will attain the status of 'professional'. This will very quickly translate into increased revenues, retained loyalty, high commitment and far greater security for all parties. The foundation has to be based on the authentic commitment to both the customer and also to the organisation they work for. Disenfranchisement readily curdles into sloppy behaviours cloaked in unprofessional attitudes and demeanours; plenty there to repel the most loyal of customers. If your company or organisation relies on repeat business and retaining the confidence and commitment of your clients, then all of your team members - perhaps including managers who set the example and have the biggest influence on the where the needle points to in relation to professionalism - need to be trained on the core basics of professional customer care. Customer Care Programmes from Dickson Training Ltd We are delighted to boast about the many successes we have had in providing effective and long lasting improvements for many clients, where awards have been won and, more importantly, talent has been retained because their clients and customers keep on coming back. Professional customer care extends to suppliers and partners that you value and need to get the best service and rates from, as well as any 'internal clients' such as other departments where you need to rely on their support and collaboration in order to achieve your goals. It is amazing what effective professional customer care training can do for any organisation. Without it your organisation may be vulnerable, with it you are much more likely to see increased performances and much greater security and growth. Scheduled Courses Unfortunately this course is not one that is currently scheduled as an open course, and is only available on an in-house basis. Please contact us for more information.
NPORS Cat And Genny Training or Cable Avoidance Training Prioritising the safety of underground utilities in construction and excavation projects is essential, necessitating comprehensive Cat and Genny training. In these sessions, workers receive education on operating Cable Avoidance Tools (CAT) and Signal Generators (Genny), Cat and Genny. The Cat and Genny use electromagnetic signals to detect buried cables and pipes before digging commences. Through comprehensive Cat and Genny training, workers become proficient in using CAT and Genny equipment, enabling them to accurately map out the locations of underground infrastructure. This proactive approach not only enhances on-site safety but also contributes to efficient project management by minimising the risk of accidental damage and costly delays. The aim of the NPORS Cat & Genny Training is to Provide training in Cable Avoidance and Service Location (Cat and Genny).The Cat and Genny Course is designed for any person working on the roads, setting out before a build, surveying and any others who may be excavating an area where pipes or cables may be buried underground. Price Match Promise Book with Confidence at Vally Plant Training At Vally Plant Training, we guarantee unbeatable value with our Price Match Promise. When you choose us for your Cat and Genny Course, you can book with confidence, knowing that we will not be beaten on price. If you find a lower price for the same NPORS Cat And Genny Course, we’ll match it—ensuring you receive top-quality training at the best possible rate. Your skills, our commitment—always at the best price. CAT & GENNY Training is designed for construction professionals and workers involved in excavation who need to operate Cable Avoidance Tools and Signal Generators. This training is ideal for individuals who have prior experience in excavation but require formal instruction on the safe and effective use of these specific tools to prevent accidental damage to underground services. Participants should have a basic understanding of excavation work, and if unsure of their eligibility for this advanced training, are encouraged to contact our training coordinators for more information. The CAT & GENNY training program is divided into two main sections: a theoretical module and a practical application module. The theory part covers the principles of operation, safety procedures, and risk assessment associated with underground utility detection. The practical module provides hands-on experience with both the Cable Avoidance Tool and Signal Generator, emphasising field techniques and problem-solving. Upon completion of the Cat And Genny course, participants will receive comprehensive revision materials to reinforce key concepts covered during the training. Introduction to CAT and Genny Training CAT and Genny , also referred to as CAT & Genny or CAT and Genny Training, are essential tools used in the construction and utility sectors to help locate and avoid underground cables and pipes during excavation works. CAT, which stands for Cable Avoidance Tool, is designed to detect signals naturally emitted by metallic services like electrical cables. Meanwhile, the Genny, short for Signal Generator, is used alongside the CAT to apply a signal to underground utilities that do not naturally emit detectable signals, such as telecoms or fibre . Understanding how to operate these tools is crucial for anyone involved in excavation. Proper use of CAT and Genny can prevent costly and dangerous errors, such as accidentally cutting through power lines or water pipes. The training not only focuses on how to use these devices effectively but also covers the best practices for scanning different types of terrain and interpreting the signals received. This ensures that workers can conduct their tasks safely and efficiently, minimising the risk of disruption and damage to underground services. What Is CAT and Genny Training? CAT and Genny Training provides comprehensive instruction on using Cable Avoidance Tools (CAT) and Signal Generators (Genny) to locate underground utilities safely. This training is critical to reduce the risk of accidentally striking underground assets during excavation, which can lead to severe safety hazards and financial losses. What Does Our CAT and Genny Training Course Cover? Our CAT and Genny Training Course covers: Basics of operating CAT and Genny equipment: Understanding the device controls, functions, and proper handling. Detection techniques: Learning how to detect different types of services, including electric, gas, and water. Practical applications: Hands-on training with both simulated and live environments to practice safe scanning and detection. Safety protocols: Emphasising safety procedures to prevent injuries and accidents. Legal compliance: Overview of health and safety regulations related to excavation work. Who Needs CAT and Genny Training? CAT and Genny Training is essential for anyone involved in excavation and groundworks. This includes utility workers, construction workers, civil engineers, site managers, and anyone else who may need to locate underground utilities as part of their job. The Cat And Genny Course is crucial for preventing damage to underground infrastructure like gas, water, telecoms and electrical lines, which can result in costly repairs and dangerous accidents. Do You Need to Be Trained to Use a CAT Scanner? Yes, training is highly recommended to use a CAT scanner effectively and safely. While not legally mandatory, proper training ensures that operators can accurately interpret the scanner’s signals and avoid potential hazards when working near underground utilities. Specialised Genny Tool Training Course Overview: The Genny Course is designed specifically to train users on the effective operation of the Genny tool, a crucial component of the CAT and Genny system used for detecting underground utilities. Key Learning Outcomes: → Understanding Genny Signals: Participants will learn how different signals can be applied and traced using the Genny, improving their ability to detect non-metallic utilities such as plastic water pipes. → Optimising Signal Strength: Training includes adjusting the Genny’s signal strength to suit various soil conditions and utility types, ensuring clearer and more accurate detections. Practical Applications: → Hands-on Practice: Extensive field practice sessions are included to give participants real-world experience in using the Genny effectively. →Troubleshooting Common Issues: Learners will be taught how to troubleshoot common operational issues to minimise downtime and enhance field productivity. Advanced Techniques: → Using Genny with CAT4: Instructions on how to integrate Genny use with the CAT4 detector for enhanced detection capabilities. → Interpreting and Mapping: Skills in interpreting the Genny’s output and using integrated mapping tools for accurate utility mapping. Safety Protocols: → Safe Operation Practices: Emphasis on safety measures to prevent accidents during the use of high-frequency signals. → Maintenance and Daily Checks: Training on regular maintenance routines and daily checks to keep the Genny in optimal working condition. Certification: → Qualification and Certification: Upon completion of the course, participants receive a certification that validates their proficiency in using the Genny tool according to industry standards. Scanning Techniques with CAT and Genny General Scanning Techniques: → Sweeping Motion: Always use a slow, steady sweeping motion with the CAT device. Begin scanning at least a few meters away from the expected area of the utilities to avoid missing any signals. → Directional Scans: Perform scans in multiple directions — both parallel and perpendicular to the expected direction of the utility lines to ensure thorough coverage. → Depth Perception: Adjust the depth settings based on preliminary scans to get an accurate depth estimate of buried utilities. Specific Use of Genny: → Direct Connection: When available, use the direct connection method with the Genny to induce a precise signal into a specific utility line. This is particularly useful in crowded areas with multiple utility lines. → Induction Mode: Use the Genny’s induction mode when direct connections are not possible. Ensure the Genny is placed on the ground vertically for optimal signal transmission. How to Use the CAT and Genny to Find Hidden Wires and Pipes Getting Ready: Check the Tools: Make sure the CAT and Genny are ready to use and have full batteries. Set Up the Genny: Pick the right sound for the Genny to use so it can find wires or pipes under the ground. If you can, connect the Genny to the pipe or wire with a special wire. Using the Genny: Stand it on the Ground: Put the Genny on the ground where you think there might be something hidden. Turn it on to send a beep into the ground. Connect it for Better Finding: Sometimes, you connect the Genny to something like a pipe for a clearer beep. Using the CAT: Start with Power Mode: Turn on the CAT and use the power mode to find beeps from wires that are on. Try Radio Mode: Next, switch to radio mode to hear beeps from metal things like pipes. Finally, Use Genny Signal Mode: Use this mode to hear the special beeps from your Genny to find hidden stuff like plastic pipes. How to Look Properly: Move Slowly: Walk slowly with the CAT over the area. If you move too fast, you might miss some beeps. Check in a Cross Pattern: First walk in one direction and then the other direction to make sure you cover all the area. Understanding What You Hear: Listen to the Beeps: A loud beep means you are close to a wire or pipe. If the beep sounds the same as you move, it probably means you found a wire or pipe. Staying Safe: Look Before You Dig: Always check by looking in the hole to make sure what the CAT and Genny found before you start digging. Keep the Tools Working Well: Make sure your tools are working right by checking them often. 500 mm from utilities; Always use insulated digging tools when close to underground utilities Frequently Asked Questions On Cat & Genny Training What is CAT and Genny training? CAT and Genny training provides instruction on how to use Cable Avoidance Tools (CAT) and Signal Generators (Genny) effectively to detect underground utilities and avoid accidental strikes during excavation. The training covers operational techniques, safety procedures, and the correct interpretation of the equipment’s signals. Why is CAT and Genny training important for construction workers? This Cat And Genny Course is crucial for safety and efficiency on construction sites. It helps workers avoid costly damages to underground utilities such as water pipes, electricity cables, and communication lines, which can lead to severe consequences including service outages, legal liabilities, and endangerment of worker and public safety. 3. How Long Is the Certification Valid? The certification received after completing CAT and Genny Training is generally valid for three to five years. After this period, a refresher course is recommended to keep up with new technologies and changing safety regulations. 4. Is CAT and Genny training required by law in the UK? While not specifically mandated by law, CAT and Genny training is strongly recommended under the UK Health and Safety Executive guidelines (HSE) to meet the legal duties under the Health and Safety at Work Act. It is considered best practice for anyone involved in excavation works. Cat & Genny Training Available 7 days a week to suit your business requirements. VPT have a team of friendly and approachable instructors, who have a wealth of knowledge of cable avoidance and the construction industry We have our own training centre conveniently located close to the M5 junction 9, In Tewkesbury. With its own purpose-built practical training area to simulate an actual working environment for the cat & genny course. Our Cable Avoidance training and test packages are priced to be competitive. Discounts are available for multiple bookings We can send a fully qualified NPORS cat & genny Tester to your site nationwide, to reduce the amount of time away from work Our more courses: Polish your abilities with our dedicated Lift Supervision Training, Slinger Signaller Training, Telehandler Training, Cat & Genny Training, Plant Loader Securer, Ride-On Road Roller, Abrasive Wheel Training, Lorry Loader Training and Scissor Lift Training sessions. Learn the safe and effective operation of these vital machines, crucial for construction and maintenance tasks. Elevate your skills and career prospects by enrolling in our comprehensive courses today.
Supporting Women in Leadership Throughout The UK Our women in leadership course is specifically designed to target challenges and support women in developing their leadership and management careers. AWARD WINNING LEADERSHIP DEVELOPMENT PROGRAMME Discover Our Women in Construction Management Course The Power Within is dedicated to helping women in construction across England and Scotland achieve business success through our Motivational Intelligence framework. Motivational Intelligence is the third level of intelligence, and the science behind it has won a Nobel Prize. Our women leadership in construction course supports women by improving their motivation, self-belief, decision-making, and leadership skills. This programme is designed to help female business leaders adapt more quickly to their environment, handle adversity more effectively, take productive action, and thrive during times of change. Each is a vital skill needed in today’s ever-changing business environment. When completed, you’ll have the skills needed to make decisions more effectively that help your business grow, become more resilient, and take opportunities when others are stuck. "This course has completely changed my outlook on my responsibilities as a manager/leader. In 26 years with Pfizer, I have never participated in a programme that has as profoundly changed my perspective on my role, my responsibilities and my ability to positively impact my team." FEMALE DIRECTOR OF BUSINESS SERVICES, PFIZER LEADING WITH MOTIVATIONAL INTELLIGENCE What is our Women in Construction Course? In the past five years, we’ve supported thousands of business leaders and managers in nurturing the skills and mindset needed to achieve and exceed their business goals. The Power Within knows women are incredibly effective and consistent at applying our Motivational Intelligence techniques to their lives and business. Our women in construction management course is designed to give you the skills you need to take charge of your business and ensure constant growth while future-proofing your business. The training is perfect for women in construction who are managers or leaders looking to: Quickly Adapt Their Team to Change Effectively Mentor Every Team Member Improve Communication and Collaboration Gain More Buy-In to New Goals or Strategies Transform Their Team Culture Increase Initiative and Self-Motivation Across Their Team How We Help Women in the Construction Industry Our course focuses on imparting fundamental skills, tactical best practices, and powerful insights into the human side of the business. You’ll be provided with valuable knowledge needed to be successful leaders and managers of all levels. We’ll focus on addressing the challenges new businesses around the world face, like leading teams and developing businesses in turbulent and transitional times as well as overcoming the challenges of being women in the construction industry. Throughout the course, particular emphasis is given to helping leaders raise motivational intelligence and foster a growth mindset within their team. LEADING WITH MOTIVATIONAL INTELLIGENCE Our Leading with Motivational Intelligence (MQ) Executive Diploma Programme is specifically designed to help participants create the “complete game” of leadership and management. Leveraged by more than 40% of the largest Fortune 500 companies and implemented around the world, the Leading with Motivational Intelligence (MQ) consistently receives a participant buy-in rate in excess of 97%. However, the most important statistic is: 12 months after completing the course more than 93% of participants continue to use the skills and techniques taught on a daily basis. SQA APPROVED EXECUTIVE DIPLOMA What Skills Do We Help Women in Construction Develop? The skills we teach through our women in construction management courses are delivered through seven modularised sessions, each between three and three-and-a-half hours per session, with all sessions starting at 9:30 am via Zoom. An additional two hours per week is spent working on the online training assignments and leadership development plan. Each session will provide the education and information needed to establish yourself in your business. Here is more information regarding each session and the skills taught: SESSION 1: SELF-LEADERSHIP & THE SECRET TO PERSONAL SUCCESS Our first module is focused on setting course expectations and creating the right environment for learning. We’ll introduce the format and logistics, then discuss leading through turbulent times and how we can take control of ourselves, our thoughts, and our actions to lead growth. There is also a discussion on adult learning techniques and how leaders can leverage them to improve the effectiveness of their teams. We’ll also explore how turbulence and transition have changed how we manage and lead our teams. SESSION 2: THE ROLE OF INTELLIGENCE WHEN LEADING In this session, we’ll discuss the three levels of human intelligence and show how they each play in an individual’s performance and behaviors. Through two distinct mindsets, you’ll be shown how an individual’s motivational intelligence ultimately influences their emotional intelligence and intelligence quotient (IQ). Depending on which mindset a person operates under ultimately dictates their view of themselves, opportunities, and the work at which they will allow themselves to succeed. Finally, we’ll discuss switching your team to a growth mindset. SESSION 3: THE PILLARS OF HUMAN PERFORMANCE Completing this session will allow you to deconstruct the components that create a motivational intelligence growth mindset. Through discussion, you’ll see how most organizational challenges can be directly tied back to lapses in these components. We’ll review the leaders who’ve had the most significant influence on the meeting participants and shows the commonalities that make these leaders stand out. Lastly, we’ll introduce terminology, tools, and techniques that leaders can leverage to better coach and mentor their team. SESSION 4: MANAGEMENT VERSUS LEADERSHIP: THE TWO CRITICAL AND CO-DEPENDENT SKILLSETS FOR CREATING TEAM SUCCESS We’ll discuss the difference between a manager’s and a leader’s focus. The discussion focuses on the two most common management mistakes and how they undermine team culture and individual performance. The final debate focuses on the five critical best practices of excellent management, including clearly defining and communicating goals, creating alignment and buy-in, setting proper expectations, monitoring performance, and recognizing and rewarding performance. Our final portion will work to define what management is. Session 5: Exploring and Defining Leadership: Dispelling the Myths that Surround It Session 5 strives to define leadership. Building on this definition is a follow-up discussion regarding how people develop their leadership abilities. We’ll explore the underpinnings of what creates a successful leader. It also includes the importance of asking questions and active listening. We’ll review the five behavioral characteristics associated with motivational intelligence and how leaders can assess the relative strengths or weaknesses of the characteristics within their team. Lastly, we’ll explore great leaders’ five critical best practices, including communicating a compelling vision, modeling the correct behaviors, establishing a team culture anchored in responsibility, consistently building team confidence and self-esteem, and proactively coaching and mentoring. SESSION 6: BUILDING A LEADERSHIP TOOLBOX FOSTERING ADAPTABILITY, RESILIENCE, AND COURAGE We’ll provide information regarding tools and techniques that leaders can utilize to foster greater accountability and ownership win their teams. The Power Within will explore self-esteem’s critical role in the relative strength or weakness of a person’s motivational intelligence and adaptability in life. We’ll discuss how self-esteem has formed and how it will influence how a person interprets feedback in life. Lastly, we’ll explore levels of self-esteem and the associated behaviors of each. SESSION 7: HELPING EMPLOYEES DEVELOP A HEALTHY PERSPECTIVE AND RESILIENT ATTITUDE During the final session, we’ll explore self-esteem’s critical role in the relative strength or weakness of a person’s motivational intelligence and adaptability in life. We’ll talk about how self-esteem is formed and how it influences how a person interprets feedback. Finally, we’ll explore levels of self-esteem and the behaviors of each and the influence of comfort zones, and the tools that leaders can use to help people escape the fear of change. Our Course Leaders The Power Within was founded by husband and wife team James and Enas Fleming, to inspire people worldwide to think bigger, be better, and achieve more. They both work on a personal level with individuals, businesses, and organisations to help them create leaders and build environments where they can thrive. James and Enas challenge the limits with the Motivational Intelligence formula to help you broaden your perspective and create a future on your terms. Here is more about your course instructors: James Fleming James Fleming – James Fleming, the co-creator of The Power Within. He wanted to inspire people around the world to think better, be better, and achieve more. James believes everyone can do whatever they set their minds to. Founding The Power Within allowed James to turn that deep knowledge into a business that helps others think bigger, better, and achieve more daily. He strives to give leaders the tools and knowledge to achieve their full potential while increasing their self-confidence and self-belief through the Motivational Intelligence Revolution. James wants to support today’s businesses to become tomorrow’s leaders. Mari Steyn Mari is the go-to person for building self-esteem, offering new perspectives and stepping up in Life. With an endless abundance of excitement and love for all people, combined with degrees in Psychology, Knowledge and Information Management and is a Master NLP and Transformation Coach and International NLP and Coaching Trainer and Executive Coach, Mari offers an attractive, fresh, expert approach to Emotional Freedom, Motivational Intelligence, Leadership Development and ReWriting your Story. We undoubtedly have the power within to alchemize ourselves and any situation! Seeing the light go on in someone’s eyes is my ultimate joy. Take Charge with Our Women in Construction Course The Power Within is a Motivational Intelligence company dedicated to helping businesses and leaders become more accountable, resilient, adaptable, and capable of handling all challenges, regardless of the complexity. Our women in construction management course build upon best practices, strategic insights, and lessons learned over three decades of building leadership universities for Fortune 500 companies. Throughout the course, emphasis is given to helping leaders raise their motivational intelligence and foster a growth mindset within their team. You’ll gain the skills you need to successfully lead your team and overcome adversity while ensuring your company is profitable. To learn more about our course or to register, reach out today.
Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback
The aim of this course is to expose the commercial context within which technical work is carried out. It is to allow technical staff to understand how they fit into a larger picture, why they may be asked to undertake tasks that may not appear to be technical and the impact their interactions have within the commercial context. The scope of the programme includes: The course emphasises the collaborative nature of delivery and the need to offer value to customers. The principal training objectives for this programme are to help participants: Understand why technical roles are broader than we might assume Appreciate the importance of, and the need to support, sales Value the idea of 'Good Enough' Recognise what can affect profitability Realise the future needs protecting 1 Introduction (Course sponsor) Why this programme has been developed Review of participants' needs and objectives 2 That's not my job! How we see our own role in work How other people see our role Stakeholders: who are they and why do they matter? The organisational backdrop What is my role really? 3 Sales and marketing Where does the money come from? Where do we find customers? The sales process One-off sales versus repeat business Customer/supplier relationships What something costs versus what the customer will pay The value chain 4 Estimating Purpose of estimates The problem with precision Five estimating techniques 5 Change control Can you just do this for me? When being helpful leads to bankruptcy How to deal with change requests 6 Risk management Risk in projects Risk in operations Categories of risk 7 The value of intellectual property Issues with sharing information Commercial in confidence Non-disclosure agreements 8 Course review and action planning (Course sponsor present) Identify actions to be implemented individually What actions should be implemented to improve working with non-technical people? Conclusion
Businesses that don't control their costs don't stay in business. How well are you doing? Is everyone in your organisation sufficiently aware of costs, managing them effectively and maximising opportunities to reduce them? If there is scope for improvement, this course will help get you back on track. It will demonstrate that cost reduction is so much more than cost control and cost cutting. True cost management is about being aware of costs, seeking to reduce them through good design and efficient operating practices whilst taking continuing action on overspending. This course will develop the participants' skills in: Being aware of costs at all times Seeking cost reduction from the start (including life-cycle costing) Appraising projects / production to identify and take out risk Understanding real budgeting Using techniques such as ZBB and ABC where appropriate Ensuring cost reports lead to action Managing a cost reduction process that delivers Benefits to the organisation will include: Identification of cost reduction and business improvement opportunities Better reporting and ownership of costs Greater awareness and control of everyday costs 1 Introduction - the cost management process The risks of poor cost control Capital and revenue costs The importance of cost awareness The importance of cost reduction Cost management - the key aspects How to build a cost management and control process checklist for your areas of responsibility 2 Cost removal - taking out costs Cost awareness Costs of poor design / poor processes Value engineering Removing redundant costs 3 The need for commercial, technical and financial appraisals Understand the problems before cash is committed and costs incurred Making the effort to identify commercial and technical risk The time value of money - DCF techniques for long term projects Cost models for production processes and projects Costing models - project appraisals The use of spreadsheets to identify sensitivity and risk How to focus on risk management 4 Budgeting - proper budgeting challenges costs The philosophy of the business - are costs an issue? The importance of having the right culture The need for detailed business objectives Budgetary control measures Designing budget reports - for action 5 Zero-based budgeting (ZBB) - the principles Much more than starting with a clean sheet of paper What ZBB can achieve The concept of decision packages - to challenge business methods and costs Only necessary costs should be incurred A review of an operating budget - demonstrating what ZBB challenges and the costs it may lead to being taken out 6 Awareness of overheads and other costs Definitions of cost - direct and indirect Dealing with overheads - what is meant by allocation, absorption or apportionment? The apparent and real problems with overheads Different ways of dealing with overheads Review of overhead allocation methods and accounting and reporting issues 7 Overheads and product costing Activity-based costing (ABC) - the principles Where and how the ABC approach may be helpful Know the 'true' cost of a product or a project Should you be in business? Will you stay in business? Identifying weaknesses in a traditional overhead allocation How ABC will help improve product or service costing Identifying which products and activities should be developed and which abandoned 8 Cost reduction culture The need for cost reports What measures can be used to identify over-spends as early as possible Cost control performance measures and ratios 9 Design of cost control reports Reports should lead to action and deliver Selecting cost control measures which can be acted upon Practice in designing action reports 10 Course summary - developing your own cost action plan Group and individual action plans will be prepared with a view to participants identifying their cost risks areas and the techniques which can be immediately applied to improve costing and reduce costs
The importance of building services to the success of an organisation has never been greater and continues to grow. Developers and occupiers are becoming more aware of the contribution that building services make to the well being of occupants and hence their perception of the quality of the working environment. Those involved with the design, construction, maintenance and operation will increasingly be required to deliver building services that demonstrable contribution to the occupier's business. Energy efficiency, carbon management and occupant satisfaction depend substantially on the way building services are designed, managed and operated. To optimise these aspects, an informed strategic approach is essential. Tried and tested techniques and processes are available that, when applied holistically, will deliver substantial benefits. This course reviews best practice in the area and inspires participants to ensure that building services perform at their optimal level. To provide a better understanding of how building services can be designed, managed and operated to: Maximise occupant comfort, satisfaction and wellbeing Add value and contribute to the success of the business of the occupier Improve health safety Reduce operating cost, energy use, carbon emissions and environmental impact Optimise cost and value Provide strategies for continuous improvement and sustainable operation 1 Building services fundamentals The function of services in commercial buildings and their importance to the core business 2 Techniques and processes for optimising cost and value Programmed operation evaluation Continuous commissioning Lifetime product management Performance-based service Energy efficiency and the scope for environmental improvement 3 Making the business case and preparing the strategy Motivating decision-makers Empowering those who have to deliver the results Managing business risk 4 Strategy implementation and monitoring results Ensuring that rich and robust feedback is available to support continuous improvement and strategy enhancementWhen to get feedbackWhyHowWhat to do with it 5 Case histories and 'air time' Sharing experience and addressing specific issues of interest to participants Course review Close
The course concentrates on management skills and techniques for creating an effective supervisory relationship and process. Emphasis is placed on interpersonal skills. Course Aims: • To provide participants with the skills necessary, knowledge and values that underpin effective supervision • Understand what supervision is • Describe the role of the supervisor • Describe how to develop other supervisors • Plan for effective supervision • Identify techniques to use during supervision sessions
Our Forensic Accounting Course is designed to help investment analysts detect earnings manipulation. It focuses on creative accounting rather than conducting detailed forensic analysis but we explain the tools short sellers employ to detect fraud and some of the techniques we used at hedge funds to identify short opportunities.