Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Any successful business manager will tell you that you never get the deal you deserve - you always get the deal you negotiate! This two-day workshop includes recent research and practical techniques from the Harvard Business School Negotiation Project and provides a unique opportunity to learn and practice these skills in a safe environment using up to date materials and life-like practice negotiation case studies. This course will help participants to: Understand the basics of negotiation Develop negotiating skills Increase their business acumen Develop their communication skills Learn the models, techniques and tools for an effective negotiation Identify the barriers to agreements Close the deal 1 What is negotiation? Key skills for negotiation Types of negotiation Win-lose negotiations versus Win-win negotiations Wise agreements and Principled Negotiation 2 Four key negotiating concepts BATNA - Best alternative to negotiated agreement Setting your reservation price ZOPA - Zone of possible agreement Creating and trading value 3 Business acumen Understanding pricing, gross margins and profit Knowing the key points on which to negotiate 4 A Four Phase Model for negotiation Nine steps to successful planning Discussing a deal - creating and claiming value Making and framing proposals Bargaining for the winning deal 5 Effective communication Effective questioning Active listening skills Understanding and interpreting body language Barriers to effective communication 6 Understanding influence and persuasion Influencing strategies Ten proven ways to influence people Six universal methods of persuasion Understanding why people do business with other people 7 Negotiating tactics Tactics for win-lose negotiations Tactics for win-win negotiations Effective team negotiating Understanding and using powerv What do you do when the other side has more power? 8 Barriers to agreement Common barriers to agreement The Negotiators Dilemma Dealing with die-hard negotiators Dealing with lack of trust 9 Potential barriers to cross-border agreements Understanding business methods and practice in other cultures Figuring out who has the power and who makes decisions Recognising and dealing with cultural differences What's OK here might not be OK there 10 Closing the deal Four steps to closing the winning deal
Google Ads Training: Turn Profit with PPC Course Overview This Google Ads Training course provides learners with comprehensive insights into running successful Pay-Per-Click (PPC) campaigns using Google Ads. From creating your first Google Ads account to mastering advanced strategies like remarketing and conversion tracking, this course equips you with the essential skills to optimise your campaigns and maximise profitability. With a clear focus on understanding Google Ads’ dynamic system, learners will gain the confidence to structure and refine their ads to attract the right audience, control costs, and drive measurable results. Upon completion, you will be ready to launch, optimise, and scale your own Google Ads campaigns. Course Description The course covers every aspect of Google Ads, starting from the basics, such as account creation and setting up billing, to advanced techniques, including optimising ad structure and bidding strategies. You'll learn how to identify effective keywords, write compelling ads, and use ad extensions to boost visibility. The course delves into account structure, the Google Ads auction dynamics, negative keywords, and remarketing strategies, all crucial for increasing conversion rates. You’ll also explore conversion tracking, ad optimisation, and automated tools like AdWords scripts to speed up performance enhancements. By the end, you'll be proficient in managing Google Ads campaigns that deliver high returns. Google Ads Training: Turn Profit with PPC Curriculum Module 01: Introduction to Google Ads Module 02: Creating and Setting Up Our First Google Ads Account Module 03: Structuring Your Ad Groups Like A Professional Module 04: How To Write Killer Ads in Google Ads! Module 05: Setting Up Your AdWords Billing Module 06: Keywords in Depth - The Heartbeat of Your Account Module 07: Account Structure - How To Structure Ad Groups Like A Pro Module 08: The Incredible Dynamics of the AdWords Auction Module 09: Expanding And Refining Your Campaigns Module 10: Negative Keywords - Your Greatest Ally Module 11: Making Your Ads Unstoppable With Multiple Ad Extensions Module 12: Remarketing – Your Secret Weapon To Converting Like A Boss Module 13: Keeping Track of Profits With Conversion Tracking Module 14: Profitable Bidding Strategies Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimisation Speed Module 16: Conclusion ... Goodbye For Now! Module 17: Bonus Material! (See full curriculum) Who is this course for? Individuals seeking to master Google Ads for business or personal use. Professionals aiming to advance their digital marketing skills. Beginners with an interest in online advertising. Entrepreneurs looking to optimise their ad campaigns. Career Path Digital Marketing Specialist PPC Campaign Manager Google Ads Strategist E-commerce Marketing Manager Paid Media Analyst Online Advertising Consultant
Duration 2 Days 12 CPD hours This course is intended for This course is a must-have for the Business Analyst, Business Systems Analyst, Systems Analyst, and Requirements Engineer. The Business Sponsor and the Project Manager who are actively involved with specifying requirements for their project will also benefit from this workshop. Overview Describe the planning, techniques, and partnerships that are vital to the success of requirements elicitationIdentify and differentiate between the different types of requirements that need to be elicitedDescribe the importance of documenting business objectives and project scope before eliciting requirementsUtilize a context diagram to scope the requirementsUtilize a process, techniques, and templates for stakeholder identification and analysisApply industry best practices to common issues with Stakeholders during requirements elicitationPlan and conduct a good InterviewIntroduce standards in process modelingPlan and develop a prototype to elicit requirements In this interactive 2-day course, you will learn how to enhance and refine your elicitation skills. Working in small groups, you will practice new techniques and discuss strategies that your organization should be using to better define stakeholder needs. Day 1 Unit 1: Course Introduction Unit 2: Fundamentals of Requirements Elicitation Unit 3: Understanding the Project Objectives and Scope Unit 4: Identifying and Analyzing Your Stakeholders Unit 5: Interviewing Techniques Day 2 Unit 6: Facilitation Techniques Unit 7: Process Modeling Unit 8: Prototyping Unit 9: Document Analysis, Interface analysis, and Reverse Engineering Unit 10: Course Summary Additional course details: Nexus Humans BA26 - Requirements Elicitation training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the BA26 - Requirements Elicitation course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Duration 2 Days 12 CPD hours Overview What's New in This Guide? The behind-the-scenes journal entry for transactions is now included. This course is a continuation of topics following ?Get Started with QuickBooks 2020 for Windows?. First-time QuickBooks users will learn the basic features of the software. Experienced QuickBooks users will quickly learn the new features and functionality of QuickBooks 2020. This course covers features that are in QuickBooks Pro and Premier 2020. Memorizing Transactions Entering a New Memorized Transaction Editing a Memorized Transaction Deleting a Memorized Transaction Grouping Memorized Transactions Using a Memorized Transaction Printing the Memorized Transaction List Customizing Forms Creating a Custom Template Modifying a Template Printing Forms Using Other QuickBooks Accounts Other QuickBooks Account Types Working with Credit Card Transactions Working with Fixed Assets Working with Long-Term Liability Accounts Using the Loan Manager Creating Reports Working with Quick Reports Working with Preset Reports Sharing Reports Exporting Reports to Microsoft Excel Printing Reports Creating Graphs Creating QuickInsight Graphs Using QuickZoom with Graphs Working with the Sales Graph Customizing Graphs Printing Graphs Tracking and Paying Sales Tax Using Sales Tax in QuickBooks Setting Up Tax Rates and Agencies Indicating Who and What Gets Taxed Applying Tax to Each Sale Determining What You Owe Paying Your Tax Agencies Preparing Payroll with QuickBooks Using Payroll Tracking Setting Up for Payroll Setting Up Employee Payroll Information Setting Up a Payroll Schedule Writing a Payroll Check Printing Paycheck Stubs Tracking Your Tax Liabilities Paying Payroll Taxes Preparing Payroll Tax Forms Using Online Banking Setting Up an Internet Connection Setting Up Bank Feeds for Accounts Viewing, Downloading, and Adding Online Transactions Creating Online Payments Transferring Funds Online Canceling Online Payments Managing Company Files Using QuickBooks in Multi-user Mode Setting Up Users and Passwords Setting a Closing Date Sharing Files with an Accountant Updating QuickBooks Backing Up and Restoring a Company File Condensing a Company File Estimating, Time Tracking, and Job Costing Creating Job Estimates Creating an Invoice from an Estimate Displaying Reports for Estimates Updating the Job Status Tracking Time Displaying Reports for Time Tracking Tracking Vehicle Mileage Displaying Vehicle Mileage Reports Displaying Other Job Reports Writing Letters Using the Letters and Envelopes Wizard Customizing Letter Templates
Duration 3 Days 18 CPD hours This course is intended for Professionals who want unparalleled creative freedom, productivity, and precision for producing superb 3D modeling. Overview Fundamental concepts and workflows for creating 3D models using AutoCAD, Represent a design by creating solid primitives, solid or surface models from cross-sectional geometry, or composite models from multiple solid models, Complete a solid model design by adding the necessary features to detail, duplicate, and position 3D models, Convert 2D objects to 3D objects, Document a 3D design by creating 2D drawings for production and visualization, Communicate design ideas using visual styles, lights, model walk-through tools, and renderings. In this course, you will learn the fundamental concepts and workflows for creating 3D models using AutoCAD. IntroductionAdvanced Text Objects Annotation Scale Overview Using Fields Controlling the Draw Order Working with Tables Working with Linked Tables Creating Table Styles Projects - Advanced AnnotationDynamic Blocks Working with Dynamic Blocks Creating Dynamic Block Definitions Dynamic Block Authoring Tools Additional Visibility Options Attributes Inserting Blocks with Attributes Editing Attribute Values Defining Attributes Redefining Blocks with Attributes Extracting Attributes Projects - Advanced Blocks & AttributesOutput and Publishing Output For Electronic Review Autodesk Design Review Publishing Drawing Sets Other Tools for Collaboration eTransmit Hyperlinks Cloud Collaboration and 2D Automation Connecting to the Cloud Sharing Drawings in the Cloud Attach Navisworks Files Attach BIM 360 Glue Models Introduction to Sheet Sets Overview of Sheet Sets Creating Sheet Sets Creating Sheets in Sheet Sets Adding Views to Sheets Importing Layouts to Sheet Sets Publishing & Customizing Sheet Sets Transmitting and Archiving Sheet Sets Publishing Sheet Sets Customizing Sheet Sets Custom Blocks for Sheet Sets Projects - Sheet SetsManaging Layers Working in the Layer Properties Manager Creating Layer Filters Setting Layer States CAD Standards CAD Standards Concepts Configuring Standards Checking Standards Layer Translator System Setup Options Dialog Box System Variables Dynamic Input Settings Drawing Utilities Managing Plotters Plot Styles Introduction to Customization Why Customize? Creating a Custom Workspace Customizing the User Interface Using the Customize User Interface (CUI) Dialog Box Customizing the Ribbon Customizing the Quick Access Toolbar Customizing Menus Keyboard Shortcuts Macros & Custom Routines Custom Commands & Macros Running Scripts Action Recorder Editing Action Macros Loading Custom Routines
Sharing & Networking - Light up a Life (or name used) appeals, switch-on events, and marketing Session aimed at those working in individual giving, in-memory, events, and marcomms roles THIS SESSION WILL NOT BE RECEORDED