Local SEO courses in London

Description SEO - Local SEO 2020 course will help you learn all the keys to execute SEO and Local SEO

This is a master rulebook for figuring out how the local SEO functions and is executed. Find the way to accomplishment in business by recognizing the stuff to show up in the first positions on Google web crawler and how it impacts your business or site organization. Through this online SEO - Local SEO Training - Get More Customers From Google Search course the students will figure out how to turn Google into their fruitful business stage and guarantee the successful traffic of their online business portal. Raise your search ranking at the top by learning from the course module, and get the opportunity to increase your local SEO knowledge. What you'll learn Understand SEO and Local SEO and how to build a strong presence in search Understand citations, reviews, backlinks and how to use them to build a strong presence in search Know how to create and manage a Google My Business listing Understand how Local SEO and SEO Ranking Factors are applied and how to implement them on your own website Requirements They will need online access to the internet They will need a basic understanding of social media marketing They will need a real-world local business that serves a local community Introduction To The Course Introduction To The Course 00:01:00 Google Search And Your Position In Local Search Google Search - Understanding How Google Search Works 00:03:00 Local SEO Ranking Factors 00:06:00 Your Local Ranking Factors - How They Impact Your SEO 00:02:00 Your Analytics Spreadsheet 00:02:00 Domain Authority And Page Authority 00:03:00 Trust Flow 00:03:00 Check Your Local SEO Ranking Score 00:03:00 Google Search - A Deeper Exploration Of How SEO Affects Search Google Local Search 00:13:00 Google My Business - A Strong Local SEO Factor Google My Business 00:11:00 Cleaning Up Old Google Local Listings 00:05:00 Building Up Reviews - Including Google Review Creating A Google Review Strategy 00:08:00 Citations - Quality Citations Dramatically Improve Your SEO Ranking Citations - Setting Up Your NAP Page 00:04:00 Managing Your Citations 00:13:00 Backlinks - Understand How They Improve Your SEO Back Linking - An Introduction 00:03:00 Checking The Quality Of Your Back Links 00:04:00 Building Back Links 00:07:00 Social Media Business Pages As Back Links 00:02:00 Onsite SEO - Improving Your Sites SEO Content Marketing As Part Of Your Local SEO 00:03:00 Creating Your Content 00:11:00 Keyword Optimization For Powerful SEO Understanding Keywords 00:04:00 Keyword Strategies - How To Use Keywords Effectively 00:07:00 Inserting Your Keywords On Your Website 00:09:00 Local Business Online Marketing Marketing A Local Business 00:02:00 AIDA Marketing - An Overview 00:05:00 Adwords - An Introduction 00:04:00 Google Profiles For Google Personal Accounts 00:03:00 Setting Up A Local Marketing Consultancy Setting Up A Local SEO Marketing Consultancy 00:11:00

Are you tired of losing your small business in the vast digital ocean? Dive into our course, 'Do It Yourself Local SEO For The Small Business Owner,' where we empower you to navigate the complexities of online visibility. Crafted specifically for entrepreneurs like you, this course offers a transformative journey towards mastering the art of local SEO. From establishing a robust online presence to leveraging powerful tools and strategies, embark on a voyage that promises to elevate your business to new heights. Unlock the secrets of local SEO with our comprehensive curriculum designed to demystify every aspect of online visibility. Learn to build a simple yet effective website that serves as your digital storefront. Discover the intricacies of platforms like Google+ and Yelp, harnessing their potential to attract local customers. Dive into the world of social media and business listings, harnessing their power to enhance your online footprint. Armed with invaluable insights and practical skills, you'll emerge equipped to conquer the digital realm with confidence and finesse. As you traverse through our course, you'll not only gain proficiency in essential techniques like content writing, social syndication, and link building but also cultivate a deeper understanding of customer engagement and reputation management. With each module, you'll inch closer to your business goals, with the knowledge and tools necessary to thrive in today's competitive landscape. Join us on this transformative journey and witness firsthand the remarkable impact of mastering local SEO. Learning Outcomes: Establish a professional website tailored to your business needs. Harness the power of Google+, Yelp, and social media for enhanced visibility. Master the art of content creation and syndication to engage your audience effectively. Build a robust network of citations and backlinks to boost your online authority. Implement strategies for soliciting and managing customer reviews to bolster your reputation. Why buy this Do It Yourself Local SEO For The Small Business Owner? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Certification After studying the course materials of the Do It Yourself Local SEO For The Small Business Owner there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Do It Yourself Local SEO For The Small Business Owner course for? Establish a professional website tailored to your business needs. Harness the power of Google+, Yelp, and social media for enhanced visibility. Master the art of content creation and syndication to engage your audience effectively. Build a robust network of citations and backlinks to boost your online authority. Implement strategies for soliciting and managing customer reviews to bolster your reputation. Prerequisites This Do It Yourself Local SEO For The Small Business Owner does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Do It Yourself Local SEO For The Small Business Owner was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path SEO Specialist: £25,000 - £40,000 per annum Digital Marketing Manager: £30,000 - £50,000 per annum Social Media Coordinator: £20,000 - £35,000 per annum Content Writer: £22,000 - £35,000 per annum Marketing Consultant: £25,000 - £45,000 per annum Business Development Executive: £25,000 - £40,000 per annum Course Curriculum Introduction To The Course Setting Up a Simple Website for Business Do You Build Your Own Website Or Pay Someone Else To Build It? 00:02:00 Why Your Website Must Be Mobile Friendly in 2015 00:02:00 Learning WordPress - A Simple Content Management System 00:04:00 Squarespace - Simple For The 'Do It Yourself' Crowd 00:03:00 Setting Up Your Google+ Business Page Introduction To Google+ For Business 00:02:00 A Poor Google+ Business Page Vs. a Good Google+ Business Page 00:06:00 An Example Google+ Business Page Setup 00:05:00 Using Canva To Create a Header Image 00:02:00 Posting on Google+ For Business 00:02:00 Setting Up Your Yelp Business Page Setting Up a Yelp Business Page 00:02:00 Basic Social Media Setup Facebook Business Page Setup 00:03:00 Setting Up a LinkedIn Business Page 00:02:00 Setting Up a Twitter Profile 00:02:00 Run a Social Media Contest To Generate Buzz 00:02:00 Creating Business Listings for Local SEO Name, Address, and Phone Consistency For Your Business 00:03:00 Building Citations (aka Business Listings) 00:09:00 What are Data Aggregators? 00:03:00 Tools For Building Citations, Rank Tracking & More Check Citation Errors For Free With Moz Local 00:06:00 Using Brightlocal for Building Citations, Monitoring Reviews, Tracking & More 00:07:00 GeoRanker For Checking Your Rankings 00:01:00 UpCity Local SEO 00:12:00 Optimizing Your Website for Local SEO Adding Name, Address, and Phone (NAP) To Your Website 00:04:00 Using The 'WordPress Local SEO' Plugin For Your Site 00:02:00 Local SEO Articles Worth Reading 00:05:00 Content Writing Why Content Is So Important 00:05:00 Building Content Pages For Your Services 00:03:00 The Google Keyword Planner - Keyword Research 00:04:00 Adding Heading Tags 00:01:00 Adding an 'Alt' Tag To Your Images 00:04:00 Hiring a Writer for Only $5 00:06:00 Link To Other Relevant Content On Your Website 00:03:00 Social Syndication Setting Up JetPack To Post On Social Media Automatically 00:03:00 Asking for Reviews From Your Customers Why reviews are very important for your small business 00:04:00 The Review Generator Handout 00:02:00 Getting Links From Other Websites aka Backlinks What Are Backlinks? 00:04:00 Simple Ways To Get Backlinks for Small Businesses 00:02:00 Other Business Sites To Consider Signing Up On Thumbtack 00:02:00 Angie's List & HomeAdvisor 00:02:00 Where To Go From Here Your Overwhelmed - If Your Willing To Hire Someone 00:02:00 Conclusion Wrapping Up 00:03:00 Assignment Assignment - Do It Yourself Local SEO For The Small Business Owner 00:00:00

In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Local SEO For The Small Business Owner will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The Local SEO For The Small Business Owner will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to Local SEO For The Small Business Owner and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited Local SEO For The Small Business Owner is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this Local SEO For The Small Business Owner. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path The Local SEO For The Small Business Owner will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Introduction To The Course What To Expect In This Course 00:01:00 Who Am I? Why I Created This Course 00:03:00 What is local SEO? 00:04:00 Pricing - This Course Vs. Using An SEO Agency 00:03:00 Setting Up a Simple Website for Business Do You Build Your Own Website Or Pay Someone Else To Build It? 00:02:00 Why Your Website Must Be Mobile Friendly in 2015 00:02:00 Learning WordPress - A Simple Content Management System 00:03:00 Squarespace - Simple For The 'Do It Yourself' Crowd 00:03:00 Setting Up Your Google+ Business Page Introduction To Google+ For Business 00:02:00 A Poor Google+ Business Page Vs. a Good Google+ Business Page 00:06:00 An Example Google+ Business Page Setup 00:05:00 Using Canva To Create a Header Image 00:02:00 Posting on Google+ For Business 00:02:00 Setting Up Your Yelp Business Page Setting Up a Yelp Business Page 00:02:00 Basic Social Media Setup Facebook Business Page Setup 00:03:00 Setting Up a LinkedIn Business Page 00:02:00 Setting Up a Twitter Profile 00:02:00 Run a Social Media Contest To Generate Buzz 00:02:00 Creating Business Listings for Local SEO Name, Address, and Phone Consistency For Your Business 00:03:00 Building Citations (aka Business Listings) 00:09:00 What are Data Aggregators? 00:03:00 Tools For Building Citations, Rank Tracking & More Check Citation Errors For Free With Moz Local 00:06:00 Using Brightlocal for Building Citations, Monitoring Reviews, Tracking & More 00:07:00 GeoRanker For Checking Your Rankings 00:01:00 UpCity Local SEO 00:12:00 Optimizing Your Website for Local SEO Adding Name, Address, and Phone (NAP) To Your Website 00:04:00 Using The 'WordPress Local SEO' Plugin For Your Site 00:02:00 Local SEO Articles Worth Reading 00:05:00 Content Writing Why Content Is So Important 00:05:00 Building Content Pages For Your Services 00:03:00 The Google Keyword Planner - Keyword Research 00:04:00 Adding Heading Tags 00:01:00 Adding an 'Alt' Tag To Your Images 00:04:00 Hiring a Writer for Only $5 00:06:00 Link To Other Relevant Content On Your Website 00:03:00 Social Syndication Setting Up JetPack To Post On Social Media Automatically 00:03:00 Asking for Reviews From Your Customers Why reviews are very important for your small business 00:04:00 The Review Generator Handout 00:02:00 Getting Links From Other Websites aka Backlinks What Are Backlinks? 00:04:00 Simple Ways To Get Backlinks for Small Businesses 00:02:00 Other Business Sites To Consider Signing Up On Thumbtack 00:02:00 Angie's List & HomeAdvisor 00:02:00 Where To Go From Here Your Overwhelmed - If Your Willing To Hire Someone 00:02:00 Conclusion Wrapping Up 00:03:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

The innovative Local SEO for Small Business has been compiled with the assistance and expertise of industry professionals. It has been carefully crafted to meet the business requirements needed for an outstanding contribution to this role and the career path beyond it. By enrolling in this tutorial, a significant advantage can be gained by the student for securing their dream job and building an excellent reputation in this sector. This popular Local SEO for Small Business has been designed to help dedicated individuals train to become the absolute best in this business field. Many other entrepreneurs and talented students have already completed this course, and others like it, empowering them to move onto satisfying and rewarding careers. This unique Local SEO for Small Business course is perfectly suited for those dedicated and ambitious individuals who are committed to genuinely becoming the best in the business.  The Local SEO for Small Business is recognised and accredited by CPD standards, so all contents are guaranteed to be accurate and reputable, adding valuable competencies and qualifications to a CV, making anyone stand out from other potential candidates or business rivals. For added convenience, the Local SEO for Small Business consists of a range of educational modules that allow study sessions to be organised at any time and any place When the final assessment of the Local SEO for Small Business has been completed, a certificate of completion is supplied to evidence newly acquired skills and knowledge. This will provide a significant boost for job-seeking or entry into a new and exciting career path. The valuable qualification from the Local SEO for Small Business course can help to make all the difference in a dynamic employment sector and can also be validated on our website. We are aware that a student's lifestyles and work ethics may not allow much time for a dedicated study session, so the Local SEO for Small Business has been specifically designed to be taken at a personally selected pace, and the hours that are suited to each individual. Full access is immediately available after registration, and this can be achieved via any online device, and at any global location you are sighted at. Our fully-trained tutors are committed to helping you throughout the course, and will instantly respond to any queries that are sent to them via email.

Unlocking Google Ranking is a comprehensive course designed to empower learners with the knowledge and skills required to master the art of Google My Business and secure top positions in the Google Map Pack. In the age of digital dominance, the significance of Google My Business cannot be overstated, making this course an indispensable asset for anyone seeking to elevate their local business. Dive into this creative and immersive learning journey, and let the world of Google ranking unfold before your eyes. The course starts with an enticing introduction, painting a vivid picture of what lies ahead. As you delve deeper, you'll realize why Microsoft Office is an essential tool in mastering Google My Business. Through meticulously designed lectures, you'll understand the intricacies of setting up your Google My Business page, determining your service distance, selecting the perfect business category, and crafting an enticing business introduction. The course also takes you on a captivating journey into the world of image tagging and insights analysis within Google My Business, helping you optimize your profile to reach that coveted 100% completeness. Unlocking Google Ranking also explores the critical role of reviews in local business success, and it uncovers the secrets to effectively managing and generating reviews. As you progress, you'll appreciate how Microsoft Office can be a game-changer in this domain. The course culminates by guiding you towards mastering the art of ranking in the top three positions in the Google Map Pack, paving the way for unparalleled success in local SEO. Learning Outcomes: Master the setup of Google My Business pages, maximizing their potential for local business growth. Gain an in-depth understanding of the importance of reviews and how to manage and generate them effectively. Unlock the power of Microsoft Office for optimizing your Google My Business profile. Learn the secrets of local SEO and how to secure top positions in the Google Map Pack. Achieve a complete Google My Business profile with 100% optimization, increasing your visibility and attracting more customers. Course Description: Unlocking Google Ranking is a dynamic course that takes you on an educational journey through Google My Business, reviews management, and local SEO. With Microsoft Office as your trusty companion, you'll navigate through a meticulously crafted curriculum, ensuring that you don't miss a single step in your quest to conquer the digital landscape. Who Is This Course For? Small business owners looking to enhance their online presence and attract local customers. Marketing professionals seeking to sharpen their local SEO skills. Entrepreneurs and startups aiming to establish a strong digital footprint. E-commerce businesses desiring better visibility in local search results. Digital marketing enthusiasts eager to explore the world of Google ranking. Certification If you are a newbie to managing a WordPress website, then congratulations! You are here at the right track with us because we are going to introduce you one of the most basic knowledge when owning a WordPress page: how to find your site the best WordPress Hosting service. This process is often overlooked by most of the website owners. But it can be considered the most important key point to bring your site to stand out of the crowd. A great hosting service could help you to improve SEO and increase sales as well. Career path Digital Marketing Manager: £30,000 - £50,000 per annum SEO Specialist: £25,000 - £45,000 per annum Small Business Owner: Earnings vary based on business success Marketing Coordinator: £20,000 - £35,000 per annum E-commerce Manager: £25,000 - £50,000 per annum Freelance SEO Consultant: Hourly rates range from £20 to £100 Course Content Section 1: Introduction To The Course Lecture 1 What To Expect In This Course Lecture 2 Why Having Google My Business is Critical For Every Local Business Section 2: Getting Started With Google My Business Lecture 3 Intro To Google My Business Lecture 4 An Example Google My Business Page Setup Lecture 5 Setting Your Service Distance & Address Lecture 6 Selecting The Best Business Category Lecture 7 Creating a Good Introduction For Your Page Lecture 8 Tagging Photos Inside Of Google My Business or Using Picasa Lecture 9 Bulk Tagging Photos With a Location Lecture 10 Viewing Insights About Your Business Lecture 11 A Completed Google My Business Profile - Getting to 100% Section 3: Getting Reviews For Your Business Lecture 12 Why Reviews Are So Important Lecture 13 Responding To Reviews Lecture 14 Grade.us Lecture 15 The Review Handout Generator Section 4: Ranking In The Top 3 Positions in the Google Map Pack Lecture 16 Where To Go From Here - Learning About Local SEO

Master the art of Search Engine Optimization (SEO) with our comprehensive training program. Unlock the secrets to enhance your website's visibility, improve rankings, and drive organic traffic. Gain practical insights, hands-on techniques, and stay ahead in the dynamic world of digital marketing. Elevate your SEO skills and propel your online presence to new heights. Enroll now for expert-led SEO training and optimize your success in the digital landscape.

Description SEO citations are any place online where your business' name, address and phone number (NAP) is listed. One of the reasons citation sites are so great for local SEO is because the search engines, like Google and Bing, trust the quality citation sites - which can help you get shown higher in the search engines. Citations are an important part of the search algorithm and are used by the search engines to help determine where to rank your site amongst the competition. This SEO Citation Training provides an excellent introduction to SEO, covering all of the basic knowledge and fundamental techniques needed to run a local search campaign. You'll learn how to optimize your website to take advantage of local search. The course will help you understand the key general principles of SEO as well as the tactics, tools, and opportunities that make local search different. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? SEO Citation Training is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our SEO Citation Training is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction Introduction FREE 00:02:00 Citation SEO 00:09:00 An Example Citation Setup 00:03:00 Google My Business 00:06:00 Google Review Management & Marketing 00:19:00 The Difference in Citation Websites 00:05:00 Additional Business Sites for Reviews 00:12:00 WhiteSpark for Citation Analysis 00:03:00 Outsource Local Citations 00:05:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

In this course, we'll discuss every topic in a sequential way so you can relate the concept and its importance. We will start our journey with the basic SEO vocabulary and end by learning about SEO audit, connecting each topic in sequence one after another. We will also learn about premium industry tools and learn how to keep an eye on competitors.

Explore the surefire ways of boosting your website with Citation SEO Training course. Search Engine Optimization is a challenging and longtime process. However, citation makes it fast to rank. The course focuses on the local citation which denotes to the online mention of the name, address, and phone number for a local business. Throughout the course, you will learn how to use citation for ranking your websites. The course shows you the procedures for claiming a business page on Google Map and guides you to create your exact location on Google Map. You will also learn how to get places in the maps section of desktop, mobile and voice searches. The strategies of building Trust Flow and Domain authority of your website will be discussed in the course. Finally, the course also provides you with the instruction for outsourcing the entire process and explains the methods of getting more traffic using the above-mentioned technique. What you'll learn You'll know how to claim a business page on Google Maps You'll know how to use citations to rank your website faster You'll know how to DIY or outsource the entire process You'll know how to get more SEO traffic from these techniques You'll know how to build Trust Flow, Domain Authority and more for your website You'll know how to get placing in the maps section of desktop, mobile & voice searches Requirements You should know how to use a PC at a beginner level Who is the target audience? Online Marketers Local Businesses Anyone with a physical location or P.O. box Anyone who wants to rank better in Google Maps, Bing Maps, Yahoo Maps, Yelp and more Anyone who wants a rush of business by simply claiming a local city for better LOCAL SEO RANKINGS! Introduction FREE 00:02:00 Citation SEO 00:09:00 An Example Citation Setup 00:03:00 Google My Business 00:06:00 Google Review Management & Marketing 00:19:00 The Difference in Citation Websites 00:05:00 Additional Business Sites for Reviews 00:12:00 WhiteSpark for Citation Analysis 00:03:00 Outsource Local Citations 00:05:00 Course Certification