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How to start a small business and set it up for success
By Accountant Calgary
Starting a small business can be a rewarding journey, but it requires careful planning and the right strategies to succeed. From creating a solid business plan to organizing finances and finding the right support, this guide will help you establish a foundation for a thriving business. For entrepreneurs in Calgary, key resources like reliable bookkeeping services can make a significant difference. Here’s how to start a small business and set it up for lasting success. Developing a business plan A clear, well-researched business plan serves as a roadmap for your business. It outlines your goals, target market, competitive advantage, and financial projections. This plan will also help attract investors or secure loans. To create an effective business plan: Define your mission and vision: Explain why your business exists and what you aim to achieve. Identify your target audience: Determine who your customers are and what problems your business will solve for them. Analyze competitors: Study your competitors to understand what they offer and find ways to differentiate your business. Set realistic financial projections: Estimate costs, revenue, and profits. This will give potential investors confidence in your business. Choosing a business structure Selecting the right business structure is essential, as it affects your taxes, liability, and daily operations. Common options include: Sole proprietorship: Simple to set up, with minimal paperwork, but offers no separation of personal and business liability. Partnership: Ideal for two or more owners, allowing shared responsibilities, but partners share liabilities. Corporation: Provides liability protection, but involves more paperwork and regulatory requirements. LLC (Limited Liability Company): Offers liability protection without the complexity of a corporation. Choose a structure that best suits your needs, and consult a legal professional to ensure compliance with Calgary’s business regulations. Securing funding Most small businesses require some level of funding to get started. Consider various financing options to find the best fit: Personal savings or family support: Often the first source of funding for many entrepreneurs. Business loans: Many banks offer small business loans with varying interest rates. Grants and government programs: Explore government grants and programs specifically designed to support small businesses in Calgary. Angel investors or venture capital: For businesses with high growth potential, attracting investors may be an option. Registering your business To operate legally, you’ll need to register your business. This process involves choosing a unique name, filing the necessary documents, and obtaining a business license in Calgary. You may also need specific permits depending on your industry. Completing these steps ensures that your business complies with all local regulations. Organizing your finances Managing finances effectively is crucial for any small business. Accurate bookkeeping keeps your business organized, tracks income and expenses, and prepares you for tax season. Many small businesses in Calgary choose to hire a bookkeeper in Calgary to handle these responsibilities, allowing owners to focus on growth. Working with one of the best bookkeeping services in Calgary can provide: Accurate financial records: Professional bookkeepers help maintain up-to-date records, which is essential for financial health. Compliance with tax laws: Calgary’s best bookkeeping services are familiar with local tax regulations, ensuring that you file correctly and on time. Insights for decision-making: With accurate records, you can make informed decisions on budgeting, spending, and investments. Creating a strong brand identity Building a brand that resonates with your target audience is essential. Your brand identity includes your business name, logo, colors, and messaging, as well as the experience you offer customers. Developing a consistent brand identity sets you apart from competitors and builds trust with customers. Here are some steps to create a strong brand identity: Design a logo and visual theme: Choose a professional logo, color scheme, and design elements that reflect your brand’s personality. Develop a unique brand voice: Whether it’s friendly, professional, or playful, keep your brand voice consistent in all communications. Focus on customer experience: Aim to provide exceptional service that keeps customers coming back and sharing their positive experiences. Building an online presence In today’s digital world, an online presence is crucial for reaching potential customers. Start by creating a professional website where customers can learn more about your products or services. Next, consider establishing a presence on social media platforms that suit your audience. Key components of a strong online presence include: User-friendly website: Make sure your website is easy to navigate, mobile-friendly, and includes essential information about your business. Social media profiles: Engage with customers and share updates on platforms like Facebook, Instagram, or LinkedIn. Google My Business: Setting up a Google My Business profile helps customers in Calgary find you more easily. Building a support network Running a small business can be challenging, and having a network of support is invaluable. Surround yourself with people who can provide advice, resources, and encouragement. Consider these ways to build a support network: Join local business associations: Groups like the Calgary Chamber of Commerce offer networking opportunities, resources, and workshops. Seek mentorship: Experienced business owners can offer guidance and insights that help you avoid common pitfalls. Hire professionals for specialized tasks: For financial and legal matters, work with professionals like accountants, lawyers, and bookkeepers. Tracking progress and making adjustments As your business grows, it’s essential to review your progress and adjust your strategies. Regularly assessing financial performance, customer feedback, and market trends can help you refine your approach and stay competitive. Working with one of the best bookkeeping services in Calgary can make tracking your financial performance much easier, giving you insight into profit margins, cash flow, and budgeting. Consider these strategies for tracking progress: Set measurable goals: Establish specific goals for growth, such as revenue targets or customer acquisition numbers. Analyze performance data: Use financial statements, sales reports, and customer feedback to assess performance. Stay flexible: Be willing to make changes to products, services, or marketing strategies if they aren’t meeting customer needs. Conclusion Starting a small business takes effort, planning, and ongoing management. By creating a solid business plan, organizing your finances, and developing a strong brand, you can set your business up for success. In Calgary, many new business owners choose to hire a bookkeeper in Calgary to ensure accurate financial management and stay compliant with local regulations. Taking advantage of the best bookkeeping services in Calgary can free up your time, allowing you to focus on growing your business and achieving long-term success. With dedication and the right strategies, your small business can thrive in today’s competitive market.
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Show all 3072⚽️ Football Writing (7-11 year olds)
By Creative Writing with Hannah
Does your child love Football? They will love our Football writing summer course with Will! Children will describe their dream stadium, their favourite players and create a match report too. Feel free to wear your Football kit to lessons! Teacher: William, 4 weeks, beginning end of July. Teacher: William Please note: Lessons for this course will be on 28th of July, 1st of August, 4th of August, 8th of August. Mondays and Fridays at 9am UK/12pm UAE/4pm HK If you cannot attend a lesson for any reason, Lauren will record it and send you a link to watch the sessions.
500 Words Creative Story Writing (11-14 year olds)
By Creative Writing with Hannah
Developing creative writing skills with a focus on imaginative writing, structuring, spelling, grammar and punctuation. The aim of the workshops is to help students to have written, or have made good progress on writing, their own 500 Word Short Story. We will be focussing on increasing range of vocabulary and language technique choices, along with introducing more advanced ideas about structuring stories; developing skills specifically pertinent to the Creative Writing tasks given in the English Language GCSE. Teacher: Harry Please note: This is a four week course with lessons on the 21st, 28th of July, 4th and 11th of August. All lessons are at 12pm UK/3pm UAE/7pm HK If you cannot attend a lesson for any reason, Lauren will record it and send you a link to watch the session via the Zoom cloud.
🐞 Ecology Fieldwork (7-11 year olds)
By Creative Writing with Hannah
Learn to explore the nature that surrounds you, and to collect samples and data like a true ecologist. Children must be able to access outdoor spaces with natural plants and wildlife between lessons. E.g. meadow, garden, field, forest. Teacher: Nate Please note: Lessons for this 4 day course will be on the 5th, 6th, 7th, 8th August at 10am UK/1pm UAE If you cannot attend a lesson for any reason, Lauren will record it and send you a link to watch the sessions.
👾 Gaming Adventures (7-11 year olds)
By Creative Writing with Hannah
Calling all gamers! Is your favourite game Minecraft? Or do you have a different game in mind? Would your child enjoy writing game reviews or writing up their very own game design? Children will improve their English writing skills whilst engaging in their gaming interests. Teacher: William Please note: Lessons for this course will be on Tuesday 29th of July, Thursday 31st July, Tuesday 5th and Thursday 7th of August. Tuesdays and Thursdays at 10am UK/1pm UAE/5pm HK. If you cannot attend a lesson for any reason, Lauren will record it and send you a link to watch the sessions.
🧙 Harry Potter and the Philosopher’s Stone (7-11 year olds)
By Creative Writing with Hannah
Step into Hogwarts and write your own magical scenes, characters, and stories inspired by Harry Potter and the Philosopher’s Stone! Teacher: Mollie, 4 weeks, beginning end of July. Teacher: Mollie Please note: Lessons for this course will be on 30th of July, 6th, 13th, 20th of August Wednesdays at 1pm UK/4pm UAE/8pm HK If you cannot attend a lesson for any reason, Lauren will record it and send you a link to watch the sessions.
D-Link switches training course description A hands on course covering the product specifics of D-Link switches. Installation, configuration, maintenance and troubleshooting are all covered in a practical oriented way. What will you learn Install D-Link switches. Use the command line interface and the web based interface to manage D-Link switches. Configure and troubleshoot D-Link switches. Perform software upgrades and maintain configurations using TFTP. D-Link switches training course details Who will benefit: Anyone working with D-Link switches. Particularly aimed at engineers and technicians supporting D-Link switches. Prerequisites: None. Duration 2 days D-Link switches training course content Introduction How Ethernet works with hubs, How Ethernet works with switches. Installing D-link switches. Hands on Building a network with a hub, building a network with a D-Link switch. Basic troubleshooting The D-Link switch range, LEDs, cabling issues, factory resets, default settings. Hands on Building a network with multiple D-link switches. Configuration methods Managed vs. unmanaged switches, Console port access, telnet, web based access, SNMP, saving configurations, NVRAM, switch stacks. Hands on Accessing the switch using the CLI, IP address configuration, telnet. Command line interface Users, privileges, the CLI, online help. Hands on Basic commands, user accounts, displaying the switch configuration. Web based interface Getting started, basic format. Hands on Configuring the switch using the web interface. Port configuration Common port configuration tasks, link aggregation. Hands on Configuring ports. STP configuration What is STP? 802.1D vs. 802.1W (RSTP), configuring STP. Hands on Enabling and disabling STP, changing STP versions, configuring STP. VLAN configuration What are VLANS? 802.1Q, tagged/untagged, creating VLANS, applying VLANS. Hands on Setting up VLANS, setting up 802.1Q, Inter VLAN traffic. Housekeeping TFTP, upload download, updating firmware, updating configuration files, BOOTP/DHCP for IP addresses. Hands on Using TFTP to configure a D-Link switch. SNMP Switch configuration, D-View, other NMS's. Hands on Using SNMP to manage a D-link switch putting it all together: troubleshooting.
Register on the The Ultimate SEO Link Building Mega Course today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The The Ultimate SEO Link Building Mega Course course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The The Ultimate SEO Link Building Mega Course course Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the The Ultimate SEO Link Building Mega Course course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Module 01: Basics SEO Introduction 00:01:00 What Are Backlinks 00:04:00 Less More 00:05:00 Structural Overview 00:05:00 Content & Quality 00:03:00 Quality via Relevance 00:04:00 Anchor Diversity 00:07:00 Vicinity 00:07:00 SEO Beyond Link Building 00:03:00 Module 02: Types of Link You Can Build The 20 Types of Backlinks 00:11:00 Article Links 00:04:00 Optimize an Article 00:20:00 Optimize Readability 00:08:00 Manually Hyperlinking Anchor Text 00:02:00 Spintax & Link Tiers 00:05:00 Blog Commenting Links 00:06:00 Directory Links 00:07:00 Document Sharing Links 00:09:00 Exploit Links 00:05:00 Forum Links 00:06:00 Guest Book Links 00:04:00 Article Guest Posts 00:03:00 Image Comment Links 00:04:00 Indexer Links 00:04:00 Micro Blogging Links 00:04:00 Pingback Links 00:03:00 Referrer Links 00:05:00 RSS Feed Links 00:05:00 Social Bookmark Links 00:06:00 Social Network Links 00:06:00 Trackback Links 00:01:00 URL Shortener Links 00:05:00 Video Links 00:12:00 Web 2.0 Links 00:05:00 Wiki Links 00:05:00 Module 03: Keyword Research Difference between Short and Long Tail Keywords 00:06:00 Keyword Planner 00:05:00 Keyword Planner Sorting 00:10:00 Free Keyword Search Volume Tool 00:01:00 What Are Local Keywords 00:02:00 Research vs Buyer Keywords 00:06:00 Google Auto Complete Search Engine 00:02:00 Long Tail Pro Keyword Research 00:10:00 KW Finder Keyword Research 00:05:00 How to Deliver Keyword Research as a Freelancer 00:10:00 Module 04: On Page SEO Optimization Optimize an Article 00:20:00 Optimize Readability 00:08:00 WordPress Permalink Settings 00:01:00 WordPress Yoast SEO Optimization Setup 00:03:00 Fastest Cache Settings (Exampled in WordPress) 00:05:00 Yoast Real-Time Analysis for Any Site 00:02:00 All in One SEO Plugin 00:03:00 WordPress Cache Speed Test 00:01:00 Real-Time Ranking Case Study 00:08:00 Module 05: Local SEO Local SEO vs Other SEOs 00:08:00 The 4 Pillars of Google Maps Ranking 00:05:00 Sign In to Google+ 00:01:00 Keyword Planner & Sorting Breakdown 00:15:00 Google My Business Registration & Optimization 00:12:00 Descriptions Have Been Phased Out Currently 00:01:00 Google Review Management & Marketing 00:19:00 Google Review Management & Marketing 00:19:00 Additional Business Sites for Reviews 00:12:00 Google My Business 00:06:00 Citation SEO 00:09:00 What Are Citations 00:08:00 An Example Citation Setup 00:03:00 WhiteSpark for Citation Analysis 00:03:00 Outsource Local Citations 00:05:00 The Difference in Citation Websites 00:05:00 Module 06: Image SEO Traditional SEO vs Image SEO 00:05:00 What is EXIF Data and How to Remove It 00:08:00 Image File Size Optimization 00:11:00 JPG vs PNG 00:02:00 GIF Images 00:02:00 Captions for Conversion Optimization 00:06:00 Name and ALT SEO 00:05:00 Create a Sitemap for Images 00:04:00 The Goal of Image SEO 00:04:00 Google Image Off-Page SEO 00:07:00 Module 07: Edu and GOV Link Building Strategy What are EDU Links? 00:06:00 Google Aggregate Ranking Algorithm 00:11:00 Posting Comments on EDU & GOV Blogs 00:10:00 Creating Profiles at EDU & GOV Websites 00:05:00 Scholarship Backlinks from EDU & GOV Websites 00:07:00 Resources for EDU & GOV Websites 00:04:00 Resources II 00:01:00 Student Groups 00:06:00 Module 08: Video SEO (Google) 2 Types of Video SEO 00:08:00 When to Host on YouTube and Why 00:07:00 Self Hosting Video Solution 00:05:00 Video SEO for Google 00:07:00 Keyword Planner for Organic & Video Rankings 00:02:00 Self Hosting means Self Promoting 00:03:00 Module 09: Video SEO (YouTube) YouTube Black vs White 00:05:00 YouTube Auto Suggest for Keyword Research 00:08:00 YouTube Analytics 00:03:00 YouTube Video SEO Optimizations 00:05:00 Find YouTube Tags 00:04:00 VidIQ Extension 00:07:00 Video Sitemap SEO 00:07:00 YouTube Video Layout Blueprint 00:11:00 YouTube Comments 00:02:00 The Secret of Subscribers in SEO 00:03:00 Create a Playlist for Hard SEO Terms 00:05:00 Tubular and Other Tool Comparisons 00:04:00 YTCockpit for Keyword Research & Tracking 00:03:00 YouTube AdSense & Other Monetizations 00:10:00 Module 10: Expired Domain Link Building How to Write the 30X Redirects 00:06:00 Types of 30X Redirects 00:03:00 How to Write the 30X Redirects 00:06:00 Redirection of SEO Timeline 00:02:00 Why You Can Lose Redirect SEO Link Juice 00:05:00 How Long Should I Keep These Redirects 00:02:00 Redirects with Google Penalties 00:04:00 Your First Redirect is Called Canonicalization 00:03:00 Why Secure Your Site 00:02:00 How Much SEO Juice is Passed in Google 00:04:00 How Much SEO Juice is Passed in Google II 00:02:00 3 Methods to Use Expired Domains 00:09:00 DomCop Overview 00:16:00 FreshDrop Overview 00:17:00 Module 11: Software Overview Link Building Tiers 00:08:00 Tier 1 Links & Software Suggestion 00:04:00 Tier 2 Links & Software Suggestion 00:06:00 Tier 3 Links & Software Suggestion 00:09:00 Module 12: Screaming Frog SEO Software Walkthrough Starting Your SEO Audit 00:48:00 SEO Audit Software Walkthrough 01:02:00
Link Building for SEO
By Course Cloud
The comprehensive Link Building for SEO has been designed by industry experts to provide learners with everything they need to enhance their skills and knowledge in their chosen area of study. Enrol on the Link Building for SEO today, and learn from the very best the industry has to offer! This best selling Link Building for SEO has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Link Building for SEO is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Link Building for SEO is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Link Building for SEO is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Link Building for SEO, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Link Building for SEO will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Link Building for SEO to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device. Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.
Link Building for SEO
By OnlineCoursesLearning.com
Link Building for SEO Certification Link building is an extremely crucial step of SEO and driving targeted traffic to your website. The techniques and strategies for link building have evolved the last decade, and link building has never been more important to SEO and marketing. Search engines use certain algorithms, to access web pages, and link building is a very reliable way in which to drive traffic to your site. What's Covered in the Course? Whether you are a beginner or not, this course on link building will help you learn the nuances and strategies, in order to help you use link building for effective SEO. The course covers several topics of interest, including: How to judge if a link is relevant or not, and how to determine if a link to your website is a follow or no-follow link; Understanding Google algorithms that determine SEO factors - this helps you upgrade your SEO strategies, in order to drive higher traffic to your website; The importance of getting links from credible website sources and building quality content on your website, for higher traffic; How to link to viral and controversial content, to generate interest; How to intensify SEO strategies on your web pages, by interlinking your pages and linking a page to itself; How to work towards establishing long-term brand value, by blogging and networking on the Internet; How to link to free websites, such as newspaper and industry sites, to post links to your own website; How to post your links on university and education websites, by offering scholarships or special discounts to students. This video course offers the following benefits The benefits of link building for you and your business are as follows: If you can understand and master link building strategies, it can help put your business ahead of the competition; Link building intensifies SEO on your website and also helps you benefit from traffic that comes to other websites; You can leverage relationships and events, to promote your brand in several different ways; You can market your site through SEO-optimised press releases.
Introduction to Link Building for SEO
By OnlineCoursesLearning.com
Prologue to Link Building for SEO Finding out about third party referencing for SEO is significant for anybody hoping to improve their web index positioning and by and large webpage and page commitment. Regardless of whether you're simply beginning your online mission or need a lift in rush hour gridlock, external link establishment is perhaps the best apparatuses accessible. This course gives a thorough manual for third party referencing for SEO, including a full definition and foundation just as the different natural and key external link establishment strategies to upgrade your SEO. From how to track down the ideal sites and interface with them, to viable third party referencing techniques you can quickly apply, this course covers all you require to think about external link establishment for SEO! You Will Learn The full meaning of and foundation to third party referencing for SEO The distinctive external link establishment alternatives and how to pick the correct one Instructions to enhance your external link establishment through examination and investigation Down to earth external link establishment methodologies you can apply right away Advantages of Taking This Course You will drastically improve your page and site traffic You will acquire important interest and increment your client base You will expand deals and benefit You will set up an amazing and solid online standing
