Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Course Overview This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation giving you the skills, know-how, strategy and techniques to be that change. Here is power. The power to influence. To speak to billions of people. Specialization is for when you don’t just want to play the digital marketing game anymore, you want to drive it. To change it. the DMI SPECIALIST online Digital Strategy and Planning certification is perfect for you to become an online digital marketer. Become a member and connect to the industry and white-hot opportunities. Here is power. The power to influence. To speak to billions of people. What’s New? Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Learn every aspect of Digital Marketing Strategy across 9 modules of interactive learning to give you a highly relevant and deep knowledge of digital strategy, all wrapped up with the world’s most recognized digital marketing certification on completion. Program learning outcomes and content: WHAT WILL I LEARN? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. The modules are building blocks – of knowledge, of your vision, of the leading Certified Digital Marketing Specialist – Digital Strategy & Planning that is you. Here is what you need to know. Course Content: Introduction: We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. It’s transformative. And you shall be impressed. This module introduces this nifty piece of brainwork. Later modules expand on it. • The fundamental concepts underpinning the DMI 3i Methodology. • The how-to’s of business strategy development. • Key components in an effective digital strategy. • Strategic management, a long-sighted look at lasting, growing success Traditional Communications: In this model, we explore how the marketing classics still anchor any campaign – yet the contemporary digital campaign is a far more fantastical vessel. We look deep into how our tech is changing the consumer experience, and how we must respond. Digital Communications: We are living through extraordinary times. The opportunities are as big, sprawling and diverse as the World Wide Web. The challenge too is bigger. Markets are sophisticated and fragmented. Now, more than ever, thy most know thy consumer (and thy digital channels). Here we look at: the fundamentals of digital communications planning, improving ROI, understanding your audience. Where can they be found? How to engage them? Budgeting for your digital strategy and effective resources reviewing, measuring, and analysing your digital strategy. Digital Channels: Facebook, Linkedin, Instagram, Twitter, Snapchat and so on. They multiply and they proliferate. Yet in this great distraction and fragmentation, there is also great opportunity. This module covers: inbound and outbound strategies, cross media planning, the digital channel mix, and mobile marketing social media marketing. Content marketing that is relevant, timely and riveting the what, how and why of search engine marketing email marketing, affiliate marketing, and marketing automation display and video advertising best practice. Because we have eyes to see. Marketing Automation: Automation doesn’t beat inspiration but it sure makes a marketeer’s life easier and more exciting. Here is superpower, working quieting and perfectly under your orders, night and day. See how smart businesses are sharpening their edge with CRM software for better sales enablement, lead nurturing and way more. Budget & Resourcing: Money makes marketing go round. But value is where it’s at. This model goes deep on how to hit max ROI for any given budget. Then some consideration for that other precious resource, human talent. Explore: • Key factors to consider when planning a marketing budget. • Setting that marketing budget. • How to monitor and optimize a budget during campaign, execution. • The human element. • Recruit, train and keep top people. Big Data & Analytics: The Big Data & Analytics module will provide you with a broad understanding of Big Data, Advanced Analytics and Artificial Intelligence. You will learn the fundamental frameworks and understand how cutting-edge analytics tools are being used to help businesses succeed wildly. Digital Leadership: We are living in extraordinary times, which call for extraordinary leaders. That means you. You shall lead the transition from the remnants of traditional marketing and into the brave, new digital marketing world which you are helping to invent. And you shall lead with razor-sharp thought and strategy. You shall take your brand and your organisation to places yet undreamed of. Strategy Formulation & Plan: By now, you’ll have come a long way. You are (almost) ready to go forth, carve out new and unexplored neural pathways and digital markets. You are standing on the very edge of the leading-edge, and you are just about ready to spread those new digital super-wings and soar. But first, the ultimate strategy module; the ultimate in strategy. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
A popular 3 day programme aimed at team supervisors and managers. Develop skills in managing yourself, your job and managing others.
How to be a Great Executive Sponsor: In-House Training This three-hour course provides key tips and techniques for becoming an actively engaged, and impactful, Executive Sponsor of projects and programs. It will explain not just what your role is, but the very specific actions you can, and must, take to increase your project's probability of success. This three-hour course provides key tips and techniques for becoming an actively engaged, and impactful, Executive Sponsor of projects and programs. It will explain not just what your role is, but the very specific actions you can, and must, take to increase your project's probability of success. And, it will highlight the key personality and other traits that are found in successful Sponsors. Regardless if you're sponsoring an Agile software development project, a construction megaproject, or any other type of project in between, this course will help get you 'hit the ground running' and being an 'impact player' on day one. Various activities and discussions will acquaint you with this important role and what you need to do to become a great executive sponsor. What you Will Learn At the end of this program, you will be able to: Define project success so everyone is 'singing from the same sheet of music' Immediately apply the ten key attributes of a great sponsor on your project Recognize great sponsorship and determine if you're the right fit for the role Practice Sponsorship over the course of the project life cycle by engaging in very specific actions and activities Be a better investment manager by analyzing the behaviors of successful activist investors Foundation Concepts The quantifiable benefits of being an actively engaged Sponsor Sponsor defined Clarence Kelly Johnson and the SR-71 Blackbird: An example of the power of Sponsorship Defining Project Success Project success: More than meeting the triple constraints Benefits management: The Sponsor's focus The Investment - Life-cycle vs. the Project Life-cycle The three questions Sponsors need to ask to define project success 10 Key Attributes of a Great Sponsor 10 Key Attributes of a Great Sponsor The Makings of a Great Sponsor The most important skills and competencies of an executive sponsor What great Sponsors do and when Four Things a Great Sponsor Can Learn from an Activist Investor The story of Outerwall, Inc. and Glen Welling of Engaged Capital, LLC Sponsors and Activist Investors Sponsorship of the 2nd Avenue Subway in Manhattan: A classic textbook example
CRRUK equips professionals with the concepts, skills and tools to build conscious, intentional relationships, and to coach relationship systems of any size.
As a manager and leader your role involves motivating and supporting your team for effective and productive outcomes. This course emphasises the importance of self-care and emotional intelligence to maintain personal well-being and foster team success. Objectives: Understand why self-care is crucial for both managers and teams. Learn strategies to prevent burnout, minimise distractions, and manage stress. Implement methods to cultivate a balanced and supportive work environment. As a manager and leader your role involves motivating and supporting your team for effective and productive outcomes. This course emphasises the importance of self-care and emotional intelligence to maintain personal well-being and foster team success. Objectives: Understand why self-care is crucial for both managers and teams. Learn strategies to prevent burnout, minimise distractions, and manage stress. Implement methods to cultivate a balanced and supportive work environment.
Overview When it comes to a complex decision-making process, we are always confronted with problems that require us to take an efficient decision. It involves prioritising our work, understanding the failure of the process and deciding how to resolve the issue. All these things require a realistic approach to problem-solving. This course will enable us to learn how to be inventive, logical decision maker by understanding the principles behind critical thinking and the tools used to consistently identify and select the best decision among multiple alternatives.
Immerse Training is a fully regulated First Aid Training Provider. We love working in schools, nurseries and youth groups teaching young people how to keep each other safe and what to do if something goes wrong. With sessions sessions from 1 hour tasters for every class in a school, to after school first aid clubs, Immerse Training are certain to design a programme that’s right for you, your budget and your children. We currently deliver First Aid and Life-Saving skills across a variety of settings to groups of children and young people from 4 to 14 years old, when they are able to participate in accredited First Aid courses. All of our First Aid Training for Children courses are designed in collaboration with qualified childcare practitioners and child health clinicians. Our programmes can be tailored to meet any area of the curriculum from Early Years Foundation Stage through to Key Stage 3. First Aid Training for Children is a great way to prepare young people for specific activities such as Duke of Edinburgh expeditions, babysitting and sports leadership. First Aid Courses For Young People Programmes and sessions for young people focusing on how to keep each other safe and what to do if something goes wrong. Sessions are designed with age and national curriculum in mind, from 1 hour tasters to sessions for large groups, perfect as part of NCS and Duke of Edinburgh programmes. Our training for young people is fun, engaging and focuses on fundamental life saving skills. All courses can be delivered at our training centre in Poole, Dorset or we can deliver on-site across Bournemouth, Poole, Dorset, Hampshire and the South of England.
EQ is a pattern of how people's biases in their thinking leads them to think one choice or thing is better than another, as well as their clarity in differentiating within those biases to exercise clear and sound judgement. Where your thinking and responses lie within your biases spectrum, and your ability in adjusting to the situation you find yourself in, will determine responses equating to poor or strong Emotional Intelligence (EI). This course will enhance and promote the skill set necessary for any working leader or manager, allowing our in-depth emotional intelligence knowledge to be applied into your working environment. From an employer's perspective, this award can be a significant long-term return on investment by further developing your leaders and managers. What Does This Course Offer? Our program offers an EQ-SWOT™ assessment and EI Model in detail, and through activity and discussion we explore how applying and possibly adjusting, you may offer an improved Emotional Intelligence. Our learning experiences are successful because the outcomes are quickly embedded and demonstrate an immediate visible impact on the day-to-day working environment. Our engaging learning inspires employees to want to personally add value to the companies they work for. We also offer our Paradigm EQ-SWOT™ online assessment and report as a frame of reference within the program. This assessment should be completed before attending the program, and will be expanded upon during the program delivery. Course Content The Emotional Intelligence for Today’s Leadership and Management course covers the following topics: What makes EI so important within the workplace Self-Awareness and your EQ Profile The EQ unpacked Unconscious Bias & EI How to develop your EI quotient Accreditation Activity Our accredited tutors deliver training that encourages delegates to confidently and practically apply all they have learnt as soon as they get back into the business. To achieve this award, delegates need to prepare and deliver a 3 minute presentation* on the highlights of their learning and immediate application avenues when back in their working environment. *Participants will be given 30 minutes during the program to prepare for their 3 min presentation at the end of the program. Scheduled Course Dates Unfortunately this course is not currently scheduled as an open course as it is primarily run as an in-house programme. For more information, please contact us. In-House Courses This is our own management training course which has been developed and refined over the many years we have been providing it to delegates from organisations in virtually every industry. This means that the course syllabus is extremely flexible and can be tailored to your specific requirements. If you would like to discuss how we can tailor this management training course for you and/or run it at your premises, please contact us.
This workshop will provide an opportunity to understand and apply a range of commercial analysis tools in a problem-solving environment.