Are you confident your organisation could cope if a bad news story went viral and you were besieged by the media? Would you be able to fend off a determined and aggressive journalist, take control and deliver your key messages? Our crisis communications courses show you how to cope when your organisation is under fire, and protect your good name. We can: Train your spokespeople to handle challenging interviews, pitting their wits against a hostile reporter Train your PR team to manage communications during an unfolding crisis Deliver a fast-paced crisis simulation where your team have to decide how to handle the press during an unfolding emergency Facilitate a crisis strategy workshop, where we work together to develop your crisis communications strategy All of our crisis communications courses are bespoke, so we will design each one to meet your specific needs. Areas we can cover include: How a crisis can escalate in seconds How journalists respond to bad news stories How to develop effective key messages & write holding statements How to manage your social media How to take control of an interview and get your message across How to handle press conferences and doorsteps Venue We deliver courses in the most appropriate format for your circumstances – whether face to face or online. Face to face courses are portable: they can be held in purpose-built studios, at your own offices or at an external venue. In the latter two cases, we create a mock studio for the practical exercises. Online courses give you flexibility and enable you to offer training to delegates from all over the world. We have run virtual courses for people from the Far East, South Asia, North America and Europe, as well as the UK.
Whether you have to chair a meeting, pitch a proposal or speak at a conference you need good communication and presentation skills. Addressing a group of people with assurance and confidence does not come naturally to everyone. Our presentation skills training courses will teach you how to conquer your fears and give a successful and memorable performance. We will tailor the training to your specific needs, from coaching before an important keynote or honing your pitch to improving your negotiation and influencing skills, or learning how to network effectively. A typical course can cover: Recognising the strengths of your own communication style Using the different elements of voice and body language effectively Conquering your nerves and use body language to your advantage Pitching presentations so they meet your audiences’ needs Structuring a presentation so the audience is engaged from start to finish Using visual aids Handling questions All our presentation skills training is bespoke, with options including one-to-one coaching, combined training and coaching programmes and group training courses. All these courses can be delivered virtually, as well as face to face. As many of the skills needed to give a good presentation are shared with media interviews, we frequently combine our presentation skills and media interview skills training. Venue We deliver courses in the most appropriate format for your circumstances – whether face to face or online. Face to face courses are portable: they can be held in purpose-built studios, at your own offices or at an external venue. In the latter two cases, we create a mock studio for the practical exercises. Online courses give you flexibility and enable you to offer training to delegates from all over the world. We have run virtual courses for people from the Far East, South Asia, North America and Europe, as well as the UK.
ChatGPT, along with other AI tools, aims not to replace the human touch in management, but to enhance it. By addressing repetitive, daily tasks, these tools free up managers to concentrate on core responsibilities like strategic decision-making, team development, and innovation. As we move further into the digital age, integrating tools such as ChatGPT isn't a luxury; it's the future of proactive leadership. In this guide, we'll delve into 10 practical ways through which AI can elevate your efficiency and refine the quality of your work. Gain familiarity with prominent AI tools in the market Efficiently compose and respond to emails Generate concise summaries of complex reports and data. Obtain quick insights, data, and research across varied topics Streamline the writing of articles, training notes, and posts Craft interview tests, form relevant questions, and design checklists for the hiring process 1 Streamlining emails An inbox can be a goldmine of information but also a significant time drain for managers. Here's how to optimise it: Drafting responses: Give the AI a brief, and watch it craft a well-structured response. Sorting and prioritising: By employing user-defined rules and keywords, ChatGPT can flag important emails, ensuring no vital communication slips through the cracks. 2 Efficient report writing Reports, especially routine ones, can be time-intensive. Here's a smarter approach: Automate content: Supply key data points to the AI, and let it weave them into an insightful report. Proofreading: Lean on ChatGPT for grammar checks and consistency, ensuring each report remains crisp and error-free. 3 Rapid research From competitor insights to market trends, research is a pivotal part of management. Data synthesis: Feed raw data to the AI and receive succinct summaries in return. Question-answering: Pose specific questions about a dataset to ChatGPT and extract swift insights without diving deep into the entire content. 4 Reinventing recruitment Hiring can be a lengthy process. Here's how to make it more efficient: Resume screening: Equip the AI to spot keywords and qualifications, ensuring that only the most fitting candidates are shortlisted. Preliminary interviews: Leverage ChatGPT for the initial rounds of interviews by framing critical questions and evaluating the responses. 5 Enhancing training Especially for extensive teams, training can be a monumental task. Here's how ChatGPT can assist: Customised content: Inform the AI of your training goals, and it will draft tailored content suitable for various roles. PowerPoint design: Create visually appealing slide presentations on any topic in minimal time.
Increasing sales is the core of objective for all salespeople and it is vital they are given the tools and techniques to thrive in this highly competitive environment. The landscape within which salespeople operate is ever shifting, and now more than ever it is recognised that the key to successful selling is understanding the customer's needs and working collaboratively with them to achieve their objectives. This highly practical programme has been developed to support salespeople to develop their all-round sales skills using a customer-focused approach. The course will be fun and informal, using practical exercises to help new and experienced salespeople ensure they are equipped to deal with the challenges of selling. This course will help participants: Develop core sales skills such as building rapport, questioning and presenting benefits Identify the roles and goals of key contacts and recognize the importance of consultative selling Understand how to achieve sales by uncovering needs, matching benefits and promoting value Understand how to structure and control a customer interaction and set clear objectives for each account Develop techniques for handling objections, questions and staying positive Master the art of closing a sale and gaining agreement Understand tactical selling and how to build multiple contacts and relationships Develop skill and confidence in selling to both new prospects and existing customers 1 Consultative selling - key principles for success Recognise the importance of consultative selling and being client-focused Build the right processes to achieving sales targets - questions before features Assess your core sales skills; building rapport, asking questions, presenting features and benefits, closing 2 Consultative sales call skills How best to structure and control a customer meeting or call to be client-centric: Four Cs The importance of setting clear objectives for each call and account Setting the agenda and pre-call preparation Planning sessions 3 Your mission, message and meaning - comparative advantage Defining sales messages and USPs; positioning value and quality not price Knowing your target product and services and their value to the customer Understanding your customers buying role and qualifying the opportunity 4 An effective sales meeting - part 1 Opening the sales interview - and building rapport Gaining and retaining the full attention of the customer Probing and identifying real needs using effective sales questions Planning and practice sessions for consultative selling 5 An effective sales meeting - part 2 Matching customer needs and wants to products and services available Presenting your product or service using features, advantages, and benefits Recognising and responding to buying signals and other sales opportunities Planning and practice sessions 6 Closing the sale successfully Anticipating objections and seeing them as positives, including price objections Handling objections using proven methods and models How and when to ask for the sale professionally Follow up and follow-through Planning and practice sessions
For the Postgraduate Diploma (PG Dip.) you will study the four modules (60 credits) from the Postgraduate Certificate (PG Cert.) plus an additional three modules (60 credits) from the MA Business of Motorsport Master’s Degree. N.B. The Postgraduate Diploma (PG Dip.) does not include the Executive Project (Dissertation) the final module of the MA.
In a world focused on digital media, 24-hour news channels and social channels, it’s really important to communicate with your audience – there are lots of opportunities to do this if you are interviewed by journalists. There’s the chance to deliver expert comments or take part in in-depth features or give a quote about your business or organisation. The media wants to stay relevant and engaged with its audience and you can play a part in that and talk to your audience. In our Broadcast Media Training Courses, we will teach you the best ways to share your story, how to answer those difficult questions and present yourself with confidence and style. This means you will capitalise on every opportunity. Our broadcast media and media interview training courses include: Crisis Media Training Benefits There are many reasons why businesses and organisations suddenly find themselves trending on social media or being talked about in the broadcast media. When something goes wrong, your every move is watched and then commented on online, putting you and your teams under even more pressure. So if the worst should happen and you find yourself or your company or business suddenly in the public eye, you need to be prepared. We’ll help you learn how to manage your response ensuring clarity and confidence. It’s vital you don’t leave a vacuum for others to fill so let us help you respond effectively. Why would I ever need Crisis Training? Brand reputation is the most important asset we have in the digital media age. Audiences want to engage with organisations which have credibility and authenticity. A crisis – not always of your making – can quickly undermine that if it’s handled badly. Communication is at the heart of crisis media training and we can show you how to deal with a wide range of situations, address concerns and criticism and ensure your message reaches audiences under the most pressured circumstances. Who needs to attend the training? Crisis Media Training isn’t just for the most senior CEO’s or Managing Directors. In order to support the authenticity of your response it’s important the people on the ground can talk to the public. And in the age of social media, if you’re talking to the public, you’re talking to the media. So the people dealing with the crisis are the people who should know how to communicate in a crisis. There are times when the top bosses must talk as they are accountable and are happy to demonstrate that level of responsibility. But the media will also ask to talk to the people handling the problem and we can show them how. How do I book Crisis Media Training? We can help you create the perfect training to stress test your messaging and make sure you’re ready to deliver your message if you find yourselves unexpectedly in the news. We’ll help you deal with challenging questions and diffuse the most tense of interviews. But our main criteria is that we design the training you want so we’ll work with you to create the perfect course. All you have to do is give one of our friendly team a ring on 0754 533 4269 or email us.
Get a Job in Sales: Your Fast Track to Career Success Course Overview "Get a Job in Sales: Your Fast Track to Career Success" is an essential course designed to equip you with the skills and strategies needed to break into the competitive sales industry. Covering key topics such as interview preparation, effective communication, and how to navigate the job application process, this course provides a clear roadmap for securing a role in sales. With insights into the expectations of employers and techniques for excelling in interviews, learners will gain the confidence to step into a sales career and make an immediate impact. The course also highlights how to tailor your CV, present yourself professionally, and successfully close the deal in interviews. Upon completion, you will be well-prepared to enter the workforce with a competitive edge. Course Description This course provides in-depth guidance on how to successfully land a job in sales. It covers the core steps of preparing for interviews, understanding the sales process, and learning how to present yourself as an attractive candidate to potential employers. Learners will explore strategies to create an impressive CV, master the art of communication, and develop confidence for sales-related job interviews. The course also provides insight into employer expectations, helping learners understand what sales teams look for in candidates. By completing the course, learners will have the knowledge and tools to effectively navigate the job search, perform well in interviews, and position themselves for success in sales roles across various industries. This is a great starting point for anyone looking to build a rewarding career in sales. Get a Job in Sales: Your Fast Track to Career Success Curriculum Module 01: Introduction to Sales Careers Module 02: Preparing for Job Applications Module 03: Mastering Interview Skills Module 04: Effective Communication in Sales Interviews Module 05: Navigating the Job Market and Employer Expectations Module 06: Closing the Deal: Landing Your Sales Job (See full curriculum) Who is this course for? Individuals seeking to begin a career in sales. Professionals aiming to transition into a sales role. Beginners with an interest in sales and business development. Anyone looking to enhance their job application and interview skills. Career Path Sales Executive Business Development Representative Account Manager Sales Consultant Retail Sales Associate Inside Sales Representative Field Sales Representative
⏰️ Available from 24th October at 7pm Sign up once for either one or both sessions for £20 ONLY! ST1 on 29th Oct: 7 - 8pm ST4 on 30th Oct: 7 - 8pm Both sessions will be held on the same link which will be sent on payment. Price: £20 (non-refundable) for Q&A only! OR…… Watch our pre-recorded webinar of ST4 and ST1 Applications and Interviews & attend the Q&A for £25 BELOW !! : https://london-school-of-cardiothoracics.cademy.co.uk/st1-st4-applications-in-cardiothoracic-surgery-webinar-2024-536c1b8c 📝 Sign up to listen to a breakdown of the scoring matrix, how best to boost your portfolio to get a national training number and all the interview tips we can give you! Hear from National trainees who have been through the process, their advice, hints and tips. 🚨 Sign up and get access to the Live Q&A where we will talk about any updates and changes to the 2025 scoring matrix - delivered by current and recently appointed ST4 and ST1 trainees. This session will give you the best opportunity to discuss in real time any changes that come out! Please ensure you check all mail folders, including spam/junk folders, and add 'notifications@system.cademy.co.uk' Cademy to the list of 'safe senders', to ensure you receive all future emails.
Professional Management is crucial to your company's success. In fact, managers can have the single largest impact on your organisation's productivity and overall profitability, with more influence over employee morale and performance than anyone else.
Career Development and Passion Course Overview This course is designed to help individuals navigate their career development while staying true to their passions. It covers key aspects of career growth, self-improvement, and the strategic pursuit of personal interests to build a fulfilling professional life. Learners will explore how to harness their passion to fuel career success, develop essential skills, and adopt a positive mindset for achieving long-term professional goals. Upon completion, learners will be equipped to enhance their career trajectory, align their passion with their work, and achieve greater job satisfaction. Course Description In this course, learners will delve into various stages of career development, focusing on self-improvement, identifying and chasing one's passion, and mastering the mindset required for success. Topics such as aligning passion with career choices, improving skills, and navigating job hunting will be covered in-depth. Learners will gain insights into how passion can be a driving force behind career success and how to monetise skills and interests effectively. By mastering these topics, participants will be well-prepared to achieve personal and professional fulfilment in their chosen career path. Career Development and Passion Curriculum Module 01: Career Module 02: Self-Improvement Module 03: Passion Module 04: Chase the Passion Module 05: Be Good at Your Passion Module 06: Passion and Money Module 07: Master Your Mindset Module 08: Preparation for Success Module 09: Job Hunting Module 10: Acing Your Interview Module 11: Prosper in Career (See full curriculum) Who is this course for? Individuals seeking to align their career with their passion. Professionals aiming to enhance career growth and job satisfaction. Beginners with an interest in career development and personal growth. Anyone looking to improve their job hunting and interview skills. Career Path Career development coach HR specialist Business consultant Entrepreneur in passion-driven industries Motivational speaker or trainer Corporate strategist Freelance professional