The aim of this course is to provide learners with a thorough understanding of the marketing planning process, including the key components and strategies involved. The course will cover topics such as defining a marketing plan, strategic marketing planning process, marketing planning and marketing strategy, components of marketing planning, and distribution strategies for products and services. After the successful completion of the course, you will be able to learn about the following, Defining Marketing plan. Understanding strategic marketing planning process. Understanding marketing planning and marketing strategy. Learning the Components of marketing planning. Understanding the distribution strategies for products and services. Marketing planning is a critical process for any organization that wants to succeed in today's competitive business environment. This course will provide learners with a comprehensive understanding of the marketing planning process, including the key components and strategies involved. The course will begin by defining what a marketing plan is and why it is essential for businesses to have one. Learners will then gain an understanding of the strategic marketing planning process, which involves analyzing the market, defining target customers, developing marketing objectives, and creating a marketing mix to achieve those objectives. Marketing planning is a critical process for any organization that wants to succeed in today's competitive business environment. This course will provide learners with a comprehensive understanding of the marketing planning process, including the key components and strategies involved. The course will begin by defining what a marketing plan is and why it is essential for businesses to have one. Learners will then gain an understanding of the strategic marketing planning process, which involves analyzing the market, defining target customers, developing marketing objectives, and creating a marketing mix to achieve those objectives. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing planning and strategy Self-paced pre-recorded learning content on this topic. Marketing Planning and Strategy Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Managers and Executives Business Development Managers Product Managers and Brand Managers Sales Managers and Representatives Market Researchers and Analysts Business Owners and Entrepreneurs Advertising and PR Professionals Management Consultants Strategy Planners Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
The aim of this course is to provide learners with a thorough understanding of the interrelationships between marketing and other business functions, the essential role, structure, and operations of the marketing department, the scope of marketing operations, and the roles and responsibilities of marketing managers. The course will also cover the role and traits of marketing leaders, transformational and transactional theory of leadership, the elements of transformational leadership, the effectiveness of transformational marketing leaders and managers, features and elements of entrepreneurial marketing, drafting an entrepreneurial marketing plan, and the role of an entrepreneurial marketing manager. After the successful completion of the course, you will be able to learn about the following, Interrelationships Between Marketing And Other Business Functions. Essential Role, Structure And Operations Of The Marketing Department. Scope Of Marketing Operations. Roles And Responsibilities Of Marketing Managers. Role And Traits Of Marketing Leader. Transformational And Transactional Theory Of Leadership Elements Of Transformational Leadership Effectiveness Of Transformational Marketing Leaders And Managers. Features And Elements Of Entrepreneurial Marketing Drafting An Entrepreneurial Marketing Plan. Role Of Entrepreneurial Marketing Manager Marketing is an essential business function that involves creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. This course will provide learners with a comprehensive understanding of the interrelationships between marketing and other business functions and the essential role, structure, and operations of the marketing department. Marketing is an essential business function that involves creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. This course will provide learners with a comprehensive understanding of the interrelationships between marketing and other business functions and the essential role, structure, and operations of the marketing department. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing Function Interrelationships and Entrepreneurial Marketing Self-paced pre-recorded learning content on this topic. Marketing Function Interrelationships and Entrepreneurial Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Managers and Executives Business Development Managers Product Managers and Brand Managers Sales Managers and Representatives Market Researchers and Analysts Business Owners and Entrepreneurs Advertising and PR Professionals Supply Chain Managers Operations Managers Start-up Founders and Entrepreneurs Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
This course aims to equip students with a comprehensive understanding of governing bodies, stakeholders, and shareholders in an organizational context. Students will learn about different types of power, how to identify abuse of power, and the differences between influence and power, and dependency and power. The course will also explore the effects and reasons for politics within organizations and provide strategies for managing organizational politics. Lastly, students will learn about sources of conflict and how to effectively manage and resolve conflicts within an organization.After the successful completion of the course, you will be able to learn about the following, Governing Bodies: Stakeholders. Shareholders. Power: Types & Uses of Power. Abuse of power. Difference between Influence & Power, Dependency & Power. Politics: Effects & reasons of politics in organization. How to manage organizational politics. Conflict Frame work: Sources. Effects and Management. This course aims to equip students with a comprehensive understanding of governing bodies, stakeholders, and shareholders in an organizational context. Students will learn about different types of power, how to identify abuse of power, and the differences between influence and power, and dependency and power. The course will also explore the effects and reasons for politics within organizations and provide strategies for managing organizational politics. Lastly, students will learn about sources of conflict and how to effectively manage and resolve conflicts within an organization. This course aims to equip students with a comprehensive understanding of governing bodies, stakeholders, and shareholders in an organizational context. Students will learn about different types of power, how to identify abuse of power, and the differences between influence and power, and dependency and power. The course will also explore the effects and reasons for politics within organizations and provide strategies for managing organizational politics. Lastly, students will learn about sources of conflict and how to effectively manage and resolve conflicts within an organization. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Organisational Power and Politics Framework Self-paced pre-recorded learning content on this topic. Organizational Power and Politics Framework Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Organizational Power and Politics Analyst Director of Power and Politics Power and Politics Consultant Manager of Organizational Politics Political Strategist Chief Power Officer Organizational Dynamics Specialist Corporate Politics Adviser Executive Politics Coach Governance and Policy Manager. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
The Professional Certificate Course in Project Quality Management System is designed to provide a comprehensive overview of project quality management. The course covers the three processes of project quality management, namely quality planning, quality assurance, and quality control. Participants will learn about the importance of establishing and implementing a quality management system (QMS) and its key elements. Additionally, the course covers the concept of a quality circle, its characteristics, problems, and phases. Participants will also study ISO 9000 or EN 29000, its seven quality principles, and the ISO 9000 series. The course also covers Total Quality Management (TQM), its principles, methods, and steps. Finally, participants will gain an understanding of the concept of Kaizen or continuous improvement, its types, cycle, and how it can be applied in project quality management. This Professional Certificate Course in Project Quality Management System provides a comprehensive understanding of quality management principles and techniques for successful project execution. Upon completion, participants will have the knowledge and skills necessary to implement a comprehensive quality management system in their projects. After the successful completion of the course, you will be able to learn about the following, Project Quality Management, its three Processes, Quality Management System's importance, Establishing and Implementing a QMS, and its elements. Quality Circle, its characteristics, problems, and phases along with studying ISO nine thousand or EN twenty-nine thousand, its seven Quality Principles, and most importantly, ISO nine thousand series. Total Quality Management, its Principles, Methods, and Steps, along with understanding the concept of Kaizen or Continuous Improvement, its types, Cycle. The Professional Certificate Course in Project Quality Management System is designed to provide a comprehensive overview of project quality management. The course covers the three processes of project quality management, namely quality planning, quality assurance, and quality control. Participants will learn about the importance of establishing and implementing a quality management system (QMS) and its key elements. Additionally, the course covers the concept of a quality circle, its characteristics, problems, and phases. Participants will also study ISO 9000 or EN 29000, its seven quality principles, and the ISO 9000 series. The course also covers Total Quality Management (TQM), its principles, methods, and steps. Finally, participants will gain an understanding of the concept of Kaizen or continuous improvement, its types, cycle, and how it can be applied in project quality management. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Project Quality Management System Self-paced pre-recorded learning content on this topic. Professional Certificate Course in Project Quality Management System Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience Project Managers Quality Managers Quality Assurance Professionals Quality Control Professionals Engineers Operations Managers Continuous Improvement Specialists Anyone interested in Project Quality Management. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
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