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Overcoming Overwhelm: A jam-packed 60 minute masterclass covering how to identify your energy leaks so you can create more success and impact in your career, without burnout.

In the fast-paced world of business, there's an untold story of pain and frustration that resonates with countless aspiring marketers. It's the narrative of launching a product or service into a crowded market, only to watch it disappear into obscurity. The agony of crafting clever advertising campaigns that seem to fall on deaf ears and the frustration of not understanding the intricate dance of consumer behaviour.  Marketing is the lifeblood of any successful business as it’s the bridge that connects your offerings to the world, the art of making your business thrive. Your journey to becoming a marketing maestro begins with our comprehensive Marketing course. In this marketing course, you'll delve deep into the multifaceted realm of marketing, from the basics to the intricacies of branding, consumer behaviour, and market segmentation. You'll learn how to navigate the ever-changing marketing environment, conduct effective research, and craft compelling product and pricing strategies.  Our comprehensive course equips you with the knowledge and skills to master these critical aspects, to not only enhance your own business endeavours but also be a valuable asset in the marketing world. Join our Marketing course now, and take the first steps to conquer the world of marketing! Goals By the end of this, you will be able to: Grasp the fundamentals of marketing, understanding its core concepts and principles. Gain proficiency in the marketing process, from strategizing to implementation and evaluation. Develop strategic marketing skills, enabling you to create effective marketing plans and campaigns. Analyse the marketing environment and adapt strategies to changing market dynamics. Master market segmentation techniques for precise targeting of customer segments. Comprehend consumer buying behaviour, influencing marketing strategies and customer engagement. Understand business markets and buying behaviour, aiding B2B marketing decisions. Learn marketing research methods for informed decision-making and market insights. Craft product and branding strategies that enhance brand recognition and customer loyalty. Acquire pricing, marketing channels, and integrated marketing communication strategies for successful product promotion. Who is this course for? Aspiring marketers looking to build a solid foundation in marketing concepts and practices. Students and recent graduates seeking to enhance their knowledge of marketing to boost their career prospects. Anyone interested in understanding how businesses operate and how they connect with their target audiences. Individuals looking to explore consumer behaviour and the psychology behind buying decisions. Those interested in the intricacies of branding, advertising, and promotion to create a strong market presence. Career path Marketing Coordinator Marketing Manager Digital Marketing Specialist Market Research Analyst Brand Manager Advertising Executive Sales Manager Product Manager

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FREE Welcome class, introduction to the Foundation and Diploma in Clinical Hypnotherapy and to your journey into the study and practice of Clinical Hypnotherapy. This induction session will give you a Course Overview and show you where to find all you need to support your learning experience. 

Catch up with Dr John Graham Brown (University of Liverpool), Phillipa Page (NADIS) and Matt Colston (ELANCO) on their discussion around liver fluke control in sheep. Dr Graham Brown works with NADIS and SCOPS to calculate and predict the parasite and fluke forecast for the year ahead. He discusses the risks posed for this year and specific farm risks to consider for your farm. Matt and Phillipa discuss testing, management and treatment options for effective control on your farm. This event concluded with a Q&A session. This webinar was hosted by NADIS in association with Elanco. Dr John Graham-Brown, BVSc, MSc, PhD, MRCVS John graduated from the University of Liverpool in 2010. As part of his studies, he also completed a master’s degree in Veterinary Parasitology. Having spent some time in mixed practice in Wales, John returned to Liverpool in 2012 to complete a PhD investigating liver fluke infection in cattle under the supervision of Professor Diana Williams. Since 2016, John has been working as a researcher and lecturer at the university investigating a range of parasitic diseases of livestock and domestic animals in the UK and abroad. John is also currently collaborating with the national animal disease information service (NADIS) to develop and produce their monthly parasite forecasts. Phillipa Page, BVSc BSc MRCVS  Phillipa qualified from Liverpool Vet School in 2006 and started her first job in Neath, South Wales in a mixed practice. Following a short time as a locum dairy vet in Devon she then joined Wood Vet group in 2009 as a large animal vet. Her work was predominantly dairy but she had a special interest in sheep and developed the sheep side of the practice. In 2016 she then moved to specialize in sheep veterinary work with Flock Health Ltd. This involves a mixture of consultancy flock health work, farmer and vet CPD training and collaboration with retailers, processors and pharmaceutical companies and industry levy bodies. Phillipa was part of the co design groups for the DEFRA Animal Health and Welfare Pathway and Endemics disease program. Phillipa also works with NADIS (National Animal Disease Information Service) as the sheep lead on the Blowfly, parasite control, online health planning and disease alerts information. She has been a board member on the British Cattle Veterinary Association and the Sheep Veterinary Society and is the current conference organiser for the Sheep Veterinary Society and the current Junior Vice President. Phillipa co authored and published a book ‘Sheep Keeping’ as part of the professional small holders series by 5M Publishing and the chapter ‘Lameness’ in Differential Diagnosis in Sheep. 2022 Herriot Publications. She is involved with research and works on regular contributions to publications and is currently working towards a Diploma of the European College of Small Ruminant Health and Production. Outside of work she is a tenant farmer of 100 acres. Together with her husband and two boys she farms a flock of 300 commercial ewes and has a farm shop. Matt Colston, BM & S, CertSHP, MRCVS Matt graduated from the R(D)SVS in Edinburgh in 1986. He then spent five years working in a mixed practice in Fife and the Borders before taking up a two-year demonstrator’s position (shared between R(D)SVS and SAC (Edinburgh Genetics), concentrating on equine reproduction and artificial breeding in small ruminants. He later obtained the Cert.SHP qualification before returning to general practice in Penrith, where he has worked since 1997. In November 2013, Matt joined Novartis Animal Health as a Veterinary Technical Advisor for the Farm Animal Team. When Novartis was acquired by Elanco, he continued in this role with the company. Also, Matt currently serves as the Chairman of Moredun Foundation's North of England Regional Board.

Catch up with Dr Katie Lihou (University of Bristol), Phillipa Page (NADIS) and Matt Colston (ELANCO) for discussions around blowfly control. A review of the blowfly life cycle along with preventative management strategies and appropriate chemical use was discussed by Matt from ELANCO. Phillipa described effective treatments of clinically affected sheep to minimise compromised sheep welfare. Dr Lihou discussed the costs associated with prevention and treatment of clinical cases of blowfly using cost/benefit analysis modelling. The webinar was a useful refresher ahead of the blow fly season to ensure that knowledge is up to date for improved client and customer engagement. This event concluded with a Q&A session. This webinar, aimed at Vets, SQPS and farmers, was hosted by NADIS in association with Elanco. Dr Katie L Lihou, PhD, BSc Katie completed her PhD at the University of Bristol on the prevalence and distribution of livestock ectoparasites in the UK, in the department of Veterinary Parasitology and Ecology. Before her PhD, she studied 3 years of Veterinary Medicine, before moving into Biology. Katie is now a post-doctoral researcher working in the Bristol Vaccine Centre on infectious disease epidemiology and modelling. Phillipa Page, BVSc BSc MRCVS Phillipa qualified from Liverpool Vet School in 2006 and started her first job in Neath, South Wales in a mixed practice. Following a short time as a locum dairy vet in Devon she then joined Wood Vet group in 2009 as a large animal vet. Her work was predominantly dairy but she had a special interest in sheep and developed the sheep side of the practice. In 2016 she then moved to specialize in sheep veterinary work with Flock Health Ltd. This involves a mixture of consultancy flock health work, farmer and vet CPD training and collaboration with retailers, processors and pharmaceutical companies and industry levy bodies. Phillipa was part of the co design groups for the DEFRA Animal Health and Welfare Pathway and Endemics disease program. Phillipa also works with NADIS (National Animal Disease Information Service) as the sheep lead on the Blowfly, parasite control, online health planning and disease alerts information. She has been a board member on the British Cattle Veterinary Association and the Sheep Veterinary Society and is the current conference organiser for the Sheep Veterinary Society and the current Junior Vice President. Phillipa co authored and published a book ‘Sheep Keeping’ as part of the professional small holders series by 5M Publishing and the chapter ‘Lameness’ in Differential Diagnosis in Sheep. 2022 Herriot Publications. She is involved with research and works on regular contributions to publications and is currently working towards a Diploma of the European College of Small Ruminant Health and Production. Outside of work she is a tenant farmer of 100 acres. Together with her husband and two boys she farms a flock of 300 commercial ewes and has a farm shop. Matt Colston, BVM & S, CertSHP, MRCVS Matt graduated from the R(D)SVS in Edinburgh in 1986. He then spent five years working in a mixed practice in Fife and the Borders before taking up a two-year demonstrator’s position (shared between R(D)SVS and SAC (Edinburgh Genetics), concentrating on equine reproduction and artificial breeding in small ruminants. He later obtained the Cert.SHP qualification before returning to general practice in Penrith, where he has worked since 1997. In November 2013, Matt joined Novartis Animal Health as a Veterinary Technical Advisor for the Farm Animal Team. When Novartis was acquired by Elanco, he continued in this role with the company. Also, Matt currently serves as the Chairman of Moredun Foundation's North of England Regional Board.