Register on the Advanced Diploma in Digital Marketing today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a certificate as proof of your course completion. The Advanced Diploma in Digital Marketing course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablets, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Advanced Diploma in Digital Marketing course Receive a digital certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who Is This Course For: The course is ideal for those who already work in this sector or are aspiring professionals. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Advanced Diploma in Digital Marketing course, all you need is a passion for learning, A good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
Overview With the ever-increasing demand for Google Analytics in personal & professional settings, this online training aims at educating, nurturing, and upskilling individuals to stay ahead of the curve - whatever their level of expertise in Google Analytics may be. Learning about Google Analytics or keeping up to date on it can be confusing at times, and maybe even daunting! But that's not the case with this course from Compete High. We understand the different requirements coming with a wide variety of demographics looking to get skilled in Google Analytics . That's why we've developed this online training in a way that caters to learners with different goals in mind. The course materials are prepared with consultation from the experts of this field and all the information on Google Analytics is kept up to date on a regular basis so that learners don't get left behind on the current trends/updates. The self-paced online learning methodology by compete high in this Google Analytics course helps you learn whenever or however you wish, keeping in mind the busy schedule or possible inconveniences that come with physical classes. The easy-to-grasp, bite-sized lessons are proven to be most effective in memorising and learning the lessons by heart. On top of that, you have the opportunity to receive a certificate after successfully completing the course! Instead of searching for hours, enrol right away on this Google Analytics course from Compete High and accelerate your career in the right path with expert-outlined lessons and a guarantee of success in the long run. Who is this course for? While we refrain from discouraging anyone wanting to do this Google Analytics course or impose any sort of restrictions on doing this online training, people meeting any of the following criteria will benefit the most from it: Anyone looking for the basics of Google Analytics , Jobseekers in the relevant domains, Anyone with a ground knowledge/intermediate expertise in Google Analytics , Anyone looking for a certificate of completion on doing an online training on this topic, Students of Google Analytics , or anyone with an academic knowledge gap to bridge, Anyone with a general interest/curiosity Career Path This Google Analytics course smoothens the way up your career ladder with all the relevant information, skills, and online certificate of achievements. After successfully completing the course, you can expect to move one significant step closer to achieving your professional goals - whether it's securing that job you desire, getting the promotion you deserve, or setting up that business of your dreams. Course Curriculum Module 1 Installing Analytics Installing Analytics 00:00 Module 2 The Five Report Suites The Five Report Suites 00:00 Module 3 Basic Date Range Reports Basic Date Range Reports 00:00 Module 4 Goals Goals 00:00 Module 5 Practical Uses for Analytics Practical Uses for Analytics 00:00
Overview With the ever-increasing demand for Google Analytics in personal & professional settings, this online training aims at educating, nurturing, and upskilling individuals to stay ahead of the curve - whatever their level of expertise in Google Analytics may be. Learning about Google Analytics or keeping up to date on it can be confusing at times, and maybe even daunting! But that's not the case with this course from Compete High. We understand the different requirements coming with a wide variety of demographics looking to get skilled in Google Analytics . That's why we've developed this online training in a way that caters to learners with different goals in mind. The course materials are prepared with consultation from the experts of this field and all the information on Google Analytics is kept up to date on a regular basis so that learners don't get left behind on the current trends/updates. The self-paced online learning methodology by compete high in this Google Analytics course helps you learn whenever or however you wish, keeping in mind the busy schedule or possible inconveniences that come with physical classes. The easy-to-grasp, bite-sized lessons are proven to be most effective in memorising and learning the lessons by heart. On top of that, you have the opportunity to receive a certificate after successfully completing the course! Instead of searching for hours, enrol right away on this Google Analytics course from Compete High and accelerate your career in the right path with expert-outlined lessons and a guarantee of success in the long run. Who is this course for? While we refrain from discouraging anyone wanting to do this Google Analytics course or impose any sort of restrictions on doing this online training, people meeting any of the following criteria will benefit the most from it: Anyone looking for the basics of Google Analytics , Jobseekers in the relevant domains, Anyone with a ground knowledge/intermediate expertise in Google Analytics , Anyone looking for a certificate of completion on doing an online training on this topic, Students of Google Analytics , or anyone with an academic knowledge gap to bridge, Anyone with a general interest/curiosity Career Path This Google Analytics course smoothens the way up your career ladder with all the relevant information, skills, and online certificate of achievements. After successfully completing the course, you can expect to move one significant step closer to achieving your professional goals - whether it's securing that job you desire, getting the promotion you deserve, or setting up that business of your dreams. Course Curriculum Module 1 Installing Analytics Installing Analytics 00:00 Module 2 The Five Report Suites The Five Report Suites 00:00 Module 3 Basic Date Range Reports Basic Date Range Reports 00:00 Module 4 Goals Goals 00:00 Module 5 Practical Uses for Analytics Practical Uses for Analytics 00:00
Explore the strategies of ranking first in Google Map with the Google Maps SEO Training course. Proper Google Maps marketing and local SEO services help you to maximize the search exposure of your company. The course shows you the right and effective ways of optimizing your Google Maps for your site. The course illustrates the steps of setting up a Google My Business Page and teaches you how to respond to the reviews in Google. The techniques of handling reviews and the ways of finding more reviews to your business page will be covered here. In the course, you will know more than ten best business citations that you should register. You will also explore the procedures of finding more business directory citations for your listing. Moreover, the techniques of setting up Google+ listing, the process of registering your very first business directory submission, and the ways of building the first backlink for your website will be discussed in the course. Finally, the course trains you to optimize your Google+ page and guides you the ways of ranking page 1 in Google Maps. What you'll learn You'll know how to setup a Google My Business Page You'll know how to setup a Google+ Listing You'll know how to respond to reviews in Google You'll know how to register for your first business directory citations You'll know the best 10+ business citations to have registered You'll know how to rank Page 1 in Google Maps You'll know the 4 Pillars of ranking in Maps You'll know how to optimize your Google+ Page You'll know how to get more reviews to your business pages You'll know how to gather more business directory citations for your listing You'll know how to build your first backlinks to your site You'll know how to build your first backlinks to your Google+ page Requirements You should know how to use a computer at a beginner level You should have a location (anywhere in the world) where you can accept a postcard for a secret Google Business registration code Who is the target audience? Online Marketers Entrepreneurs Brick & Mortar Owners Local Businesses Online Businesses Anyone who wants to get WAY MORE TRAFFIC from rankings Page 1 in Google Maps Module: 01 1. Promo 00:03:00 2. Introduction 00:03:00 3. The 4 Pillars of Google Maps Ranking 00:05:00 4. Sign In to Google+ 00:01:00 5. Keyword Planner & Sorting Breakdown 00:15:00 Module: 02 6. LongTail Pro Keyword Research 00:10:00 7. KW Finder Keyword Research 00:05:00 8. Google My Business Registration & Optimization 00:12:00 9. Descriptions Have Been Phased Out Currently 00:01:00 10. Google Review Management & Marketing 00:19:00 Module: 03 11. Additional Business Sites for Reviews 00:12:00 12. What Are Citations 00:08:00 13. WhiteSpark for Citation Analysis 00:03:00 14. Outsource Local Citations 00:05:00 15. Backlinks Are Easy 00:18:00 Course Certification
SEO is one of the most common terms used in business and marketing. It helps a company to brand themselves in the internet and digital world. This is one of the most preferable form of modern marketing. If you are interested in SEO and want to build your career as an SEO specialist, you should consider taking a professional SEO certification. With SEO you will be able to control the visibility on search results on the internet. Our Certified Diploma in SEO offers you in depth knowledge on Search Engine Optimisation and how it affects the digital marketing of your company. You can also built strategy of making your company's position in the internet and help them to stand out in the crowd. This diploma program helps the students to understand how popular search engines work, using SEO for different form of content, how keywords help in the process, how to use Google tools and other popular marketing tools to make SEO even more easier. At the end of this course, you will be able to control the overall SEO of a company. If you think you have what it takes to become a expert SEO professional, then enrol now and make your dream come true. Course Highlights Certified Diploma in SEO is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Certified Diploma in SEO into 24 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 18 hours, 40 minutes and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Certified Diploma in SEO Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Certified Diploma in SEO is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Certified Diploma in SEO is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. SEO Basics What Is Search Engine Optimization? FREE 01:00:00 Search Engines That Use SEO FREE 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 SEO Techniques Introduction to SEO 01:00:00 Improve Engagement to Improve Rankings 01:00:00 Make Your Existing Pages Longer 00:30:00 Focus on YouTube SEO 00:30:00 Improve Site Speed 00:30:00 Focus on Topics Instead of Keywords 01:00:00 Build Backlinks 00:30:00 Reporting and Analytics 00:30:00 Technical Optimization 01:00:00 Local SEO and Listings 00:30:00 Guest posting 00:30:00 Effective Seo Tools 01:00:00 Mock Exam Mock Exam- Certified Diploma in SEO 00:20:00 Final Exam Final Exam- Certified Diploma in SEO 00:20:00
Get your website high on the search list with this popular course Search Engine Optimisation aka SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand. SEO isn't just about building search engine-friendly websites. It's about making your site better for people too. The majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo!. Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users. This is true whether your site provides content, services, products, information, or just about anything else. This is your chance! With this course, you will be able to increase your customers and raise awareness of your website, company or products by gaining knowledge on SEO. Course Highlights Accredited Search Engine Optimisation (SEO) Training Course is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Accredited Search Engine Optimisation (SEO) Training Course into several modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 20/30 hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Accredited Search Engine Optimisation (SEO) Training Course Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Accredited Search Engine Optimisation (SEO) Training Course is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Accredited Search Engine Optimisation (SEO) Training Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. SEO for Business Expansion What Is Search Engine Optimization? FREE 01:00:00 Search Engines That Use SEO FREE 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 SEO Techniques Introduction to SEO 01:00:00 Improve Engagement to Improve Rankings 01:00:00 Make Your Existing Pages Longer 00:30:00 Focus on YouTube SEO 00:30:00 Improve Site Speed 00:30:00 Focus on Topics Instead of Keywords 01:00:00 Build Backlinks 00:30:00 Reporting and Analytics 00:30:00 Technical Optimization 01:00:00 Local SEO and Listings 00:30:00 Guest posting 00:30:00 Effective Seo Tools 01:00:00 Digital Marketing for your Business If You Fail to Plan,You Plan to Fail 00:30:00 Terminology and Jargon You Can't Live Without 00:30:00 Clearing Up Common Misconceptions 01:00:00 Recognizing Basic Plan Mechanics 00:15:00 How Do You Calculate Value On Cash And Point 00:15:00 Payout Transparency 00:15:00 Buy Back Policy 00:30:00 Breakaway 01:00:00 Infinity Bonuses & Blocking 00:30:00 Summary and Closing 00:15:00 Keyword Analysis Techniques Introduction 00:15:00 Preliminary Keyword Research 01:00:00 Keyword Research Assessment 00:30:00 Keywords in SEO(Search Engine Optimization) 00:30:00 Off-Page SEO(Search Engine Optimization) 00:30:00 Mock Exam Mock Exam- Accredited Search Engine Optimisation (SEO) Training Course 00:30:00 Final Exam Final Exam- Accredited Search Engine Optimisation (SEO) Training Course 00:30:00
Google AdWords Beginner to Advanced Overview Ever dreamt of your business shining at the top of Google searches, attracting customers like moths to a flame? That's the magic of Google Ads, and this Google AdWords Beginner to Advanced course is your secret weapon to unlock it. Don't worry if you're new to the game. We'll take you by the hand, starting with the basics and gradually building you up to become a Google Ads mastermind. Whether you're a one-person show or a marketing pro, this Google AdWords Beginner to Advanced course equips you with the knowledge and skills to conquer the online advertising world. Imagine crafting ads that grab attention, target the right people, and bring in results like crazy. That's what you'll learn here. We'll show you how to use cool features like retargeting, automation, and even spy on your competitors. Plus, you'll learn to track your success and tweak your campaigns to get the most out of every penny. And the best part? This Google AdWords Beginner to Advanced course stays ahead of the curve, teaching you the latest tricks and trends in Google Ads. You'll be a marketing ninja, always one step ahead of the game. Ready to take your marketing to the next level and land that dream job? This Google AdWords Beginner to Advanced course is your golden ticket. Enrol now and watch your business skyrocket! Why You Should Choose Google AdWords Beginner to Advanced Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Google AdWords Beginner to Advanced is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Google AdWords Beginner to Advanced is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Google AdWords Beginner to Advanced Introduction 01. Introduction 00:02:00 Testing to Ad Concepts 02. Introduction to Ad Concepts 00:02:00 03. Example Ad Concepts 00:04:00 04. Label Setup 00:04:00 05. Reporting on Ad Concepts 00:08:00 Google Ads Paid % Organic Interaction Report 06. Understanding the usefulness of this report 00:03:00 07. Linking Google Ads with Search Console 00:04:00 08. Excel Report Setup & Pivot 00:04:00 09. Identifying Google Ads & SEO Search Term Opportunities 00:02:00 10. CTR Interaction between SEO & SEM 00:06:00 Geolocal Campaigns - Double Campaign Structure 11. The theory behind the double campaign 00:04:00 12. A practical example inside Google Ads 00:03:00 Google Ads Campaign - Experiments (Drafts & Experiments) 13. Introduction to Drafts & Experiments 00:05:00 14. Example experiment Ideas for use 00:06:00 15. Draft & Experiment Setup 00:10:00 16. Report Analysis & explanation of symbols 00:05:00 Automate Budgeting for Multiple Ad Accounts 17. Introduction to the Google Spreadsheets template 00:02:00 18. Data Inputs 00:04:00 19. Reading the sheet output 00:06:00 AdWords Audit 20. Audit Overview 00:02:00 21. Auditing the Account Structure 00:08:00 22. Campaign Settings 00:04:00 23. Auditing on the AdGroup Level 00:10:00 24. Other Things to look for in an Audit 00:08:00 Remarketing Strategy & Implementation 25. Why Remarketing Works 00:03:00 26. GDN Remarketing 00:06:00 27. Remarketing Lists for Search Ads (RLSA) & IF Statements 00:04:00 28. Customer Match (Email Retargeting) 00:01:00 29. Dynamic Remarketing 00:04:00 30. Lookalike Audiences 00:02:00 31. GDN Banner Sizes & Other Things to Consider 00:03:00 32. Audience List Sharing 00:14:00 33. Remarketing with Events 00:06:00 Artificial Intelligence & Machine Learning 34. What is AI & ML 00:06:00 35. Auto Rotate for Budgets & Ads 00:03:00 36. Dynamic Search Ads 00:03:00 37. Smart Bidding Strategies 00:07:00 38. Lookalike Audiences 00:02:00 39. Data Driven Attribution Models 00:03:00 Dynamic Ad Customisers 40. Introduction to Ad Customisers 00:04:00 41. Advantages & Example Uses 00:05:00 42. Setting up the Business Data Feed 00:06:00 43. Best Practice for Ads 00:03:00 Google Analytics for Google Ads 44. The Advantages of linking AdWords with GA 00:04:00 45. Linking GA & AdWords 00:02:00 46. AdWords Reports in GA 00:01:00 47. GA Conversion Tracking & Goal Setup 00:07:00 48. Remarketing Segments in GA 00:13:00 49. Attribution Models in Google Analytics 00:07:00 Using Scripts 50. Introduction to AdWords Scripts 00:04:00 51. 404 Link Checker Script 00:07:00 52. Experiment Results Script 00:07:00 53. Google Ads Audit Script 00:06:00 AdWords Editor 54. Introduction and advantages of AdWords Editor over the online interface 00:04:00 55. Example Uses for AdWords Editor 00:04:00 56.AdWords Editor - what you can't do 00:02:00 Competitor Research Tools 57.Auction Insights displayed graphically 00:17:00 58.3rd Party Competitor Research Tools -SEMrush 00:16:00 Landing Page Software 59.Why Use Landing Page Software 00:06:00 60.Unbounce Walk-through 00:08:00 61. Tracking integration for landing pages 00:09:00 New Features 62.Ad Variations 00:06:00 63.Search Responsive Ads 00:05:00 64. Life Events Audiences 00:04:00 65. Custom Intent Audiences 00:04:00
Diploma in SEO and Digital Marketing: Overview SEO helps to increase web traffic. It improves website visibility and lets you stay ahead of your competitors. On top of that, it's an essential aspect of digital marketing. Learn the most productive SEO techniques for a successful digital marketing journey by taking this Diploma in SEO and Digital Marketing course. In this Diploma in SEO and Digital Marketing course, you'll learn the tips and tricks to improve your SEO rankings. The training will explain the different types of SEO in digital marketing and how to create an SEO strategy to double or triple your search traffic. The course will also discuss the digital marketing categories and how to use them. You'll also learn the best SEO practices to improve your Google rankings. Learning Outcomes Understand the difference between keywords and topics Know how internet marketing works Explore the roadmap to becoming a digital marketing expert Learn to build a top-notch wordpress website Enrich your knowledge of internet marketing Understand how to make money as an affiliate marketer Be able to improve your brand visibility Who is the Course for? This Diploma in SEO and Digital Marketing course is suitable for anyone interested in learning the fundamentals of SEO and digital marketing. This comprehensive course will open doors to fantastic career opportunities. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy, and ICT are required to attend this course. Assessment At the end of the course, you will be required to sit for an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certificate of Achievement After completing this course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates & Transcripts can be obtained either in Hardcopy at £14.99 or in PDF format at £11.99. Why Choose Us? Affordable, well-structured and high-quality e-learning study materials Engaging tutorial videos, materials from the industry-leading experts Opportunity to study in a user-friendly, advanced online learning platform Efficient exam systems for the assessment and instant result UK & internationally recognised accredited qualification Access the course content on mobile, tablet, or desktop from anywhere, anytime Excellent career advancement opportunities 24/7 student support via email. Career Path Diploma in SEO and Digital Marketing Course provides useful skills to possess, and would be beneficial for the following professionals: Entrepreneur/Businessman Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Top Executive Diploma in SEO and Digital Marketing - New Version Module 01: Fundamentals of Digital Marketing 00:45:00 Module 02: Growth Hacking 00:34:00 Module 03: Customer Journey 00:35:00 Module 04: Content Marketing 00:36:00 Module 05: Search Engine Optimization 00:42:00 Module 06: E-Mail Marketing 00:45:00 Module 07: Facebook Marketing 00:43:00 Module 08: Instagram Marketing 00:46:00 Module 09: Twitter Marketing 00:37:00 Module 10: Youtube Marketing 00:36:00 Module 11: Mobile Marketing 00:35:00 Diploma in SEO and Digital Marketing - Old Version SEO Basics What Is Search Engine Optimization? 01:00:00 Search Engines That Use SEO 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 SEO Techniques Introduction to SEO 00:30:00 Improve Engagement to Improve Rankings 01:00:00 Make Your Existing Pages Longer 00:30:00 Focus on YouTube SEO 00:30:00 Improve Site Speed 00:30:00 Focus on Topics Instead of Keywords 00:30:00 Build Backlinks 00:15:00 Reporting and Analytics 00:30:00 Technical Optimization 00:30:00 Local SEO and Listings 00:30:00 Guest posting 00:30:00 Effective Seo Tools 01:00:00 Digital Marketing Sales and Marketing 00:30:00 How Internet Marketing Works 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 01:00:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Pinterest Social Marketing Introduction 00:30:00 How to Use Pinterest 01:00:00 How to Win the Hearts of the Target Audience on Pinterest 01:00:00 Understanding Pinterest Etiquette 00:30:00 Marketing Strategies to Build Your Brand and Your Followers 02:00:00 Monetizing Pinterest through Market Hunting 01:00:00 Pinterest Tools to Use in Your Marketing Arsenal 00:15:00 Conclusion 00:15:00 Google Adwords Benefits of online advertising and AdWords 00:30:00 Choosing a campaign type 00:30:00 Measure your results 00:30:00 Blogging Introduction 01:00:00 The Anatomy Of A Profitable Blog 02:00:00 Quick & Easy Optimization 00:30:00 Extending Your Blog's Functionality 00:15:00 Turbocharged Profit Strategies 01:00:00 Recommended Reading Successful Search Engine Marketing 00:00:00 Digital Marketing Handbook 00:00:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Diploma in SEO and Digital Marketing 00:30:00 Final Exam Final Exam- Diploma in SEO and Digital Marketing 00:30:00 Order Your Certificates and Transcripts Order Your Certificates and Transcripts 00:00:00
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