Instantly get that 'Dream Job' working in Spa, Salon or Cruise Ship and charging up to £50.00 per treatment. This is the perfect course for students starting out in 'Beauty Therapy'. You can choose to learn for 33 evenings or the 'Fast Track' of ONLY 5 Days plus coursework, case studies and homework. This course is accredited by the VTCT and recognised by the HABIA- Hair and Beauty regulated government standards. Professional Skincare & Facials This unit will allow a student to give a professional facial using a leading brand. It will prepare them for work in a salon/spa, allow them to identify different skin types and textures and provide a facial which is tailor-made to each client. Course Objectives To prepare students for certification in Professional Skincare & Facials, by covering the following: How to identify areas of improvement and apply the correct products Related anatomy and physiology Contraindications Health, safety and hygiene Consultation and record keeping Treatment planning Product knowledge Correct cleansing Spritz toning Controlled exfoliation Steam & extraction Different types of face mask Correct moisturisation Use of sun screen Mineral make up Manicures & Pedicures This unit will allow the student to perform a professional manicure and pedicure on a paying customer. It will prepare them for work in a salon/spa and allow them to identify potential nail conditions, to file and paint correctly and to apply luxury applications such as paraffin wax. Course Objectives To prepare students for certification in Manicures & Pedicures, by covering: Removal of nail polish Cuticle work Correct nail filing Nourishing and conditioning the nails and hands How to apply nail polish Arm and hand massage Correct washing and cleansing of the feet Exfoliation and removal of dead skin cells Correct nail filing Nourishing and conditioning the feet and toe nails Cuticle work How to apply nail polish Leg and foot massage Health & Safety Related anatomy & physiology (The hands and nails) Contra-indications After-care Extras not offered in other schools: Heated paraffin wax Hand and foot masks Deep exfoliation Heated hand mitts and booties Hot oil treatment Waxing This unit will prepare the student to provide a professional waxing service using warm and hot wax to specific areas of the body. They will learn about hair growth cycles, correct application of wax and removal. What To Expect From This Course This is an exciting and intensive course which will teach students how to perform strip waxing. Areas covered will include: Arms Legs Back Eyebrows Lip Chin and face An extra unit is now covered with hot wax application for the more safe removal of hair to the following area: Bikini Eyelash and Brow Tinting This unit will teach a student how to correctly identify the correct colour for tinting of eyebrow and eyelash and will allow them to improve the appearance of clients who may have pale or uneven hair growth. Client consultation Contra-indications and Contra-actions Related Anatomy & Physiology Patch Testing prior to treatment Health & Safety pre-requisites Tinting Eyelashes & Eyebrows Identifying the correct Colour for All Types of Skin Tone and Hair Colour Aftercare advice Cosmetic Make Up This unit will guide the student on how to perform a correct make-up application. They will be able to perform the correct application for day, evening and occasional. Client consultation Contra-indications and Contra-actions Related Anatomy & Physiology and Health and Safety Facial Examination and skin analysis Cleansing and preparing the Skin Skin Anatomy and facts Correct choice of Make Up Products Correction Techniques Day, Evening & Special Occasion Make Up How to identify Diiferent Face, eye and lip Shapes, Skin Types and skin tone Aftercare advice Mineral Make Up Our school works with the accredited mineral make-up Bella Pierre. Know for camouflage and health purposes, mineral make-up is one of the only make-ups that can be applied after a facial treatment. Health & Safety, Client Care Health and safety in salon and spa is an essential criteria which is necessary to ensure the safety of the student and the client. How to avoid cross-contamination First Aid Coshh Riddor Hygiene in the workplace Related Anatomy & Physiology The study and certification of Anatomy and Physiology is a pre-requisite required in order to legally carry out treatments as a working therapist. It allows a therapist to recognise how their treatment can effect and improve bodily functions. The course will cover the following: Cells and Tissues The Skeletal System The Integumentary System The Blood Lymph Systems The Muscular System Neurology The Digestive and Excretory Systems The Respiratory and Olfactory Systems The Endocrine and Reproductive Systems Arthrology Health and Safety Issues Salon Management Hygiene in the Workplace Certification Upon completing all units, assessments and criteria and receiving 85% achievement, an NVQ Level 2 Certificate will be issued Pre-Requisites This course is for a complete beginner and offers a full introduction into the beauty industry What You Need To Bring What you need to bring along to the course. Towels, creams, oils, lunch! What We Provide We provide - massage couches, safe and enjoyable place to learn. Purchasing a kit for this course We provide a fully operational kit for our students. Please enquire as to costs. Duration 1 day a week on Friday for 8 weeks, 9.30am – 4.30pm Evening course option: 1 evening per week 6pm – 9pm for 13 weeks -- OR -- Optional training tailor-made to suit your needs and requirements These courses are on going so you can join at any stage and integrate into existing classes. FAST TRACK AVAILABILITY ONE PLACE LEFT FOR: Sat 5th April to Tue 8th April and Tue 15th and Wed 16th April FURTHER FAST TRACK DATES AVAILABLE ON REQUEST. WE OFFER ONE TO ONE TRAINING TOO! (Subject to availability and a price supplement). Remember, we are different, there is NO other Academy like us. We set our dates around you. OUR MISSION STATEMENT: Here at The Angel Academy of Teaching and Training, we go that step further to help our students. We offer the opportunity for a student to attend a course as many times as they would like until they feel truly confident and they only ever have to pay ONCE! We also offer assistance and guidance throughout their course and unlike other Schools will assist student's in completion of their log book, assessments and portfolio. Don't Miss Out- BOOK NOW! Dates and Costs Please see below our list of upcoming courses. Click on the course for further information, request a call or email regarding the course or book now! We are quite flexible in terms of course dates so if you would like to organise a course around your timetable, please contact us! Course Days Dates Cost NVQ Level 2 In Beauty Therapy ** FAST TRACK OPTION ** 8 OPEN OPEN £1599 NVQ Level 2 In Beauty Therapy ** FAST TRACK ** 8 14/10/2023 21/10/2023 £1680 NVQ Level 2 In Beauty Therapy 'FAST TRACK' 8 7/11/2023 14/11/2023 £1680 NVQ Level 2 In Beauty Therapy ** FAST TRACK OPTION ** 8 12/12/2023 19/12/2023 £1680 NVQ Level 2 In Beauty Therapy ** FAST TRACK OPTION ** 8 20/01/2024 28/01/2024 £1680 NVQ Level 2 In Beauty Therapy ** FAST TRACK OPTION ** 8 16/02/2024 23/02/2024 £1680 NVQ Level 2 in Beauty Therapy ** FAST TRACK WEEKENDS OPTIONAL 8 3/03/2024 10/03/2024 £1680 NVQ Level 2 In Beauty Therapy ** FAST TRACK OPTION ** 8 14/04/2024 21/04/2024 £1680 NVQ Level 2 In Beauty Therapy ** FAST TRACK OPTION ** 1 11/05/2024 17/05/2024 £1680
Airline Cabin Crew also known as: Air Hostess, Flight Attendant and Stewardess. This intensive class based – 10 weeks, part-time (lessons once a week) course will give you all information and tools you will need to succeed. Enter the world of possibilities, adventure and travel with leading Airline Cabin Crew course Provider in the UK. Flight Attendant, Cabin Crew, Stewardess, Air Hostess – Regardless of what this career is called in your part of the world, we have the training program for you. Join the elite team of flight attendants and experience the thrill of flying while making a difference in people’s journey. Fly the world and get paid for it! Join our Airline Cabin Crew course and take the first step towards an exciting career in the skies. Our Airline Cabin Crew course is designed to make you ready for the job. This intensive class based 10 weeks (part time) Airline Cabin Crew course will give you all information and tools you will need to become successful job candidate. You will have one class per week for ten consecutive weeks. Our Aviation Team provide full support to each candidate who wish to become Airline Cabin Crew or start a career in Aviation. We provide A-Z guidance starting from before and after the course. Our graduates are flying around the globe and we are confident that we can help to make your dream a reality! 98% Employment rate after completion of the course. Who is a Flight Attendant? Flight attendant/Airline Cabin Crew/Stewardess/Air Hostess are the most visible, glamorous jobs of all airline employees. A Flight Attendant is someone whose primary duty is to ensure the safety and comfort of passengers during a flight. They are members of an aircrew team , who operate a commercial, business or even military aircraft while travelling domestically or internationally. Flight Attendant benefits: Getting paid for travelling the world Lifestyle Flexible Work Schedules Meeting Interesting People Free Food & Accommodation Excellent Compensation The uniforms Working Environment How to become Flight Attendant?Airline companies look for individuals who share their values and can act as ambassadors for the company’s brand. Airline Cabin Crew are the face of the airline company which means they deliver a fantastic service that makes airline world famous. Airline companies prefer candidates with knowledge of Cabin Crew role. Airline companies have selection day or online tests as a first stage of recruitment, after which, they will take a closer look at applicants CV, skills and experience. If you completed Airline Cabin Crew course at least 70 hours (we offer 90 hour training), your application will stand out and you can get an offer from the first round. You will be able to pass all tasks during interview process as you will have knowledge about Cabin Crew role. Student – Cabin Crew Flying Support Group As a market leading Airline Cabin Crew Training Company with a wealth of experience in Aviation, we constantly upgrading our course and going extra nautical mile to guide and support all our students to ensure they can reach their goals. Graduates who are already flying, offer their full support to us and new students. They share an insight of the airline they already fly with, and help new students through the process of joining them at that airline. It gives a flying start to a career to new learners. Why London Waterloo Academy? Top Airline Cabin Crew course provider in London 98% Employment rate after completion of the course Individual support on the journey from the course to a job placement With years of experience in Airline Cabin Crew industry, London Waterloo Academy has been recognised by major TV, radio channels who have invited our Aviation Team for expert advice or interview. We are recognised by major airline companies in Europe and overseas who have approached London Waterloo Academy to deliver internal cabin crew training, corporate training and to recruit our graduates as a result of their high qualification standards and knowledge. Our graduates are now flying with Etihad, Saudi Air, Hainan Airlines, Small Planet, British Airways, Qatar, EasyJet, Thomas Cook, Ryanair, Cubana de Aviación, Air France,Titan, Norwegian B737 Short Haul and many more. You will become a qualified Cabin Crew, meet the standards and requirements by employers globally On successful completion you will hold: Airline Cabin Crew certificate in Current Airline Training Standards and Equipment, TUI, British Airways or Virgin Atlantic certificates for the SEP (Safety Equipment & Procedures) training Exclusive class visit by Leading Airline Representatives (questions and answers sessions) Exclusive practical training with TUI, Virgin Atlantic or British Airways We will enhance your CV Successful students will get an exclusive VIP hangar tour and a private aircraft recognition certificate of attendance Guidance through the job application process (free of charge) Gain an insight into the airline selection process and final one-to-one interview The vast global experience of our instructors Great working relationship with Corporate Crew Solution This course has been developed in accordance with EASA PART-CC We have a community feel atmosphere where each individual values and respects one another. This may be the reason why our graduates, even those who have completed the course many years ago, continue to come back not only for a chat and a cuppa, but also to share personal issues, tell us of their experience and give us invitations, among many other reasons. Working together – Starting a new career isn’t easy and often it can seem like a lonely and impossible process. Our Aviation Department stays behind each learner, supporting every step of the way. We give you tools, skills and assistance you need to succeed. Our success, built on the success of our students and a long list of graduates with successful stories. How will you learn? The course based on theory and external practical classes with British Airways, Virgin Atlantic or TUI Aviation includes: Aircraft door operations and Passenger Evacuation drills from the crew seat. A320 slide decent, Fire and Smoke drills. Pilot Incapacitation and Immediate Care drills including CPR and Defibrillator training. Course Entry Requirements: English Language at B2 (CEFR) level or above. We accept a huge range of international qualifications so don’t worry. Pop in for a chat with us if you’re unsure (or drop us a line – info@waterlooacademy.co.uk; or, if you prefer speaking to a human voice, +44(0)7484 014980). This is quite important because, for better or for worse, English is the international language. Therefore, your future fly-mates and customers would expect you to speak English. What if I speak broken English or have a strong accent? What can I do? Frantic mode ON. Don’t panic! As a multi-disciplinary Academy, we have a huge range of English language coursesclick here. Our English Language Department is one of the best in London. We are here to help. We won’t let you be deterred simply because of language issues. Courses can be combined, it will also boost your confidence when applying for the job or having an interview. What else do I need? Nothing! Our cabin crew course, as we’ve alluded before, is really good. We teach you everything you need to know from scratch. Since aviation is so different from other fields, we think, as long as you have the passion and determination, we are absolutely honoured to have you on board (pun most certainly intended)! Course dates (please choose one for your course): 15 May 2024 – 17 July 2024, Wednesday classes 18 September 2024 – 20 November 2024, Wednesday classes 14 November 2024 – 16 January 2025, Thursday classes Course duration – 10 weeks, once a week classes. Available Study mode – class based, Virtual (via Zoom) and hybrid Time – 10am to 5pm Registration fee for UK/EU candidates– £300 (includes: examination, Airline Cabin Crew certificate in Current Airline Training Standards and Equipment, participation certificate by TUI/British Airways or Virgin Atlantic in Introduction to SEP (Safety Equipment & Procedures, please note this is not a Cabin Crew attestation)) Tuition fee – £829 (we offer flexible payment plan and accept weekly instalments) International Candidates – Check if you need a UK visa here – £1,729 must be paid in full on registration. In case of visa refusal only £300 will be refunded.
Usually once a month, the 2024 dates are:- 2024 Saturday Classes: May 11th June 8th July 6th & 27th Sept. 7th Oct. 12th Nov. 9th Dec. 7th * Notes on 2-Person Classes Both the Tuesday 8.05pm class in Euston, and the Saturday courses in Westminster will focus on: Learning how to relax The use of the movements in Tai Chi Form (applications) Applying the movements so that you maintain your own integrity (centre of balance) Finding & working from the centre/core/Dantian Developing the sense of ‘feel’ when working with someone else Connecting your centre to your hands Turning a partner’s energy around so as to unbalance him/her We will also work on a 2-Person Tai Chi Form in order to understand applications of moves Posture, Balance, and Intention. By far the most important part of these classes is developing the ability to sense and be aware not only of one's own posture, balance, and intention, but also that of another person. Relaxation. Many of the exercises are ultimately about the ability to act from a very relaxed body and mind, so that (for example) if someone pushes towards you, you don't 'lock up' (the instinctive reaction), but instead you sense the push, and divert it. Initially it is this 'locking up' (which in effect makes you unable to move), that we are working on undoing. This is about getting more control of your sympathetic nervous system (fight & flight), the 'stress' system, so that in difficult situations, you 'roll with the punches' better.
If you've always wanted to make handmade pottery but have no idea where to begin, this beginner-friendly wheel throwing class could be just the pottery workshop for you & your friends!
GLA Tutors is your trusted partner in preparing children for the SATs and Eleven Plus exams. We understand the importance of these exams in shaping a child's academic future, and we are here to provide comprehensive and effective tutoring to ensure their success. Our dedicated team of tutors is well-versed in the style and content of both the SATs and Eleven Plus exams. We are committed to equipping children with the knowledge, skills, and confidence they need to excel in these challenging assessments. For SATs preparation, we offer targeted instruction in key subjects such as English (including Grammar, Reading and Writing), Mathematics, and Science. Our tutors are experienced in teaching the specific curriculum and concepts covered in the SATs, ensuring that children are thoroughly prepared for each section of the exam. From comprehension and grammar in English, to problem-solving and data analysis in Mathematics, our tutors provide tailored guidance to help children tackle every aspect of the SATs with confidence. For the Eleven Plus, we assess a child's aptitude in key areas such as English, Mathematics, Verbal Reasoning, and Non-Verbal Reasoning. Our tutors have in-depth knowledge of the exam format and content, and they employ effective strategies to help children succeed in each section. From improving comprehension and vocabulary skills in English, to developing logical reasoning and problem-solving abilities in Mathematics and Reasoning, we provide comprehensive support to ensure children are well-prepared for the Eleven Plus exams. Successfully passing the SATs or Eleven Plus exams Success in these exams opens up a world of opportunities for children. After achieving these milestones, children will have various options available to them. They may gain entry into selective secondary schools, including grammar schools, which can provide an academically challenging environment and a strong foundation for future success. Additionally, achieving high scores in these exams can enhance a child's confidence and self-esteem, paving the way for a positive attitude towards learning and academic achievement in the future. There is a direct correlation between success in these exams and the GCSEs. Individual Styles AtGLA Tutors, we understand that every child is unique, and we tailor our tutoring approach to meet their individual needs. Our tutors provide personalised instruction, focusing on areas where each child requires additional support, while also nurturing their strengths and building their overall academic abilities. We are dedicated to fostering a positive and engaging learning environment, where children feel motivated and empowered to reach their full potential. Our tutors not only impart knowledge but also instill important study skills, critical thinking abilities, and effective exam techniques that will serve children well beyond the SATs and Eleven Plus exams. Choose GLA Tutorsas your partner in preparing your child for the SATs and Eleven Plus exams. With our experienced tutors, comprehensive resources, and personalised approach, we are committed to helping children achieve their academic goals and unlock a brighter future. Invest in your child's success and join us at GLA Tutors today.
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Excelling in GCSE Religious Studies! At GLA Tutors, we are dedicated to helping students succeed in their GCSE Religious Studies examinations. Our experienced tutors are passionate about the subject and committed to providing comprehensive support aligned with the AQA examination board's specification. Let's explore the breakdown of the AQA GCSE Religious Studies specification: Paper 1: The Study of Religions: Beliefs and Teachings This paper focuses on the study of two religions, such as Christianity and Islam. Our tutors will guide students through the fundamental beliefs, teachings, and practices of these religions. We delve into topics like the nature of God, religious texts, worship, and the impact of religion on individuals and society. Through engaging discussions and thought-provoking exercises, we help students develop a deep understanding of religious beliefs. Paper 2: Thematic Studies This paper explores ethical and philosophical issues, as well as the influence of religion in the modern world. Our tutors will delve into topics like crime and punishment, human rights, life and death, and religion and society. We provide in-depth analysis, case studies, and perspectives from different religious traditions to enable students to critically examine these issues. We also emphasise the development of strong argumentation and evaluation skills. Paper 3: Study of Religion: Textual Studies In this paper, students will explore religious texts and their significance. Our tutors will guide students through the study of sacred texts, such as the Bible or the Qur'an. We help students analyse and interpret these texts, understand their historical and cultural context, and explore their relevance in contemporary society. We provide comprehensive guidance on textual analysis and the application of religious teachings to real-life situations. At GLA Tutors, we foster a supportive and inclusive learning environment, where students can explore and deepen their understanding of religious studies. Our tutors provide personalised one-on-one sessions, group discussions, and access to a range of learning resources to cater to each student's unique needs. Beyond the specification, we encourage critical thinking, empathy, and open-mindedness, enabling students to engage with complex ethical and philosophical questions. We also focus on developing strong exam techniques, essay writing skills, and effective revision strategies to maximize exam success. Join us at GLA Tutors and embark on a transformative journey in GCSE Religious Studies. Our tutors are here to guide you towards academic excellence, a deep appreciation for religious diversity, and the ability to apply religious teachings to real-world contexts. Feel free to exploreour websitefor more information or reach out to us with any questions you may have. https://www.globallearners.academy/services/gcse We can provide assistance for everything you need to prepare students for exams, including: past papers, mark schemes and examiners’ reports specimen papers and mark schemes for new courses exemplar student answers with examiner commentaries high quality revision guides
Unlocking Success in GCSE Geography! At GLA Tutors, we are dedicated to helping students excel in their GCSE Geography examinations. Our experienced tutors are passionate about the subject and committed to providing comprehensive support tailored to the AQA examination board's specification. Let's dive into the breakdown of the AQA GCSE Geography specification: Paper 1: Living with the Physical Environment This paper focuses on understanding natural landscapes, such as rivers, coasts, and ecosystems. Our tutors will guide students through topics like the water cycle, coastal processes, and the impact of climate change. We offer in-depth explanations, interactive activities, and exam-style practice to build a solid foundation. Paper 2: Challenges in the Human Environment This paper explores the relationship between humans and their environment, including urban areas, development, and global issues. Our tutors will delve into concepts like population dynamics, urbanisation, sustainable development, and global inequalities. Through engaging discussions and real-world examples, we help students grasp the complexities of human geography. Paper 3: Geographical Applications In this paper, students apply their geographical skills to investigate real-world issues and carry out fieldwork. Our tutors will guide students through the process of designing and conducting fieldwork, collecting and analysing data, and presenting their findings. We provide practical guidance, research resources, and feedback to develop strong investigative skills. At GLA Tutors we go beyond the specification to nurture a deep understanding of geography. Our tutors create a supportive and engaging learning environment that encourages critical thinking, analysis, and effective exam techniques. We offer personalised one-on-one sessions, group discussions, and access to a range of learning materials to cater to each student's needs. Whether it's understanding the intricacies of physical processes or analysing the complexities of human interactions, our tutors are here to guide students towards success in their GCSE Geography journey. Join us and unlock your full potential in GCSE Geography! Feel free to explore our website for more information or reach out to us with any questions you may have. Let's embark on this exciting learning adventure together! https://www.globallearners.academy/services/gcse We can provide assistance for everything you need to prepare students for exams, including: past papers, mark schemes and examiners’ reports specimen papers and mark schemes for new courses exemplar student answers with examiner commentaries high quality revision guides
Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. Course Overview Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts. Become a certified social media marketing specialist: Join over 200,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer. Get world class, specialist knowledge and insight: Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere. Program learning outcomes and content: What Will I Learn? Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere. Who is this for? The DMI Specialist Social is for individuals who are responsible for social media marketing campaigns. This includes: • Digital marketing generalists • Marketing Specialists • Marketing Managers • Content creators • Social media consultants • Individuals pursuing profession in social media marketing. • Anyone who wants a career change Course Content: Social Research: Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating. This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls. Delve into these tools and put them to use, including the new Google Analytics 4 platform. Social Content: Facebook kittens. Twitter debates. Instagram filters. People can’t get enough content on social media – so better content means better opportunities. So, what does your audience want to see, like and share? With streamlined planning, clever strategy and targeted scheduling, putting the right content in front of the right people is no longer a shot in the dark! Now, you can create amazing content formats that capture the attention of audiences across all social platforms. You can strategize and plan using cutting-edge tools that make your channels stand out from all the others. This module covers the various content formats across platforms, the power and practice of scheduling content and how you can bring it all together with super strategies. Facebook, Instagram and Pinterest: Facebook, Instagram and Pinterest are powerhouses of the social media world. They provide you and your brand with the chance to interact with your customers across the globe at scale. But, each of them has unique features, analytics, and quirks. The module gives you a deep understanding of how these platforms work, how to make your brand stand out in these different spaces, and why you need a spread of messaging across each to succeed. • Build an active, engaged and captive community across each channel. • Create compelling and clever ads that target your audience at the right time. • Use analytics to understand what your audience is doing. Then tweak your content to resonate in all the right ways. • Master the key features of each channel to advertise, strategize and optimize. • Manage each platform so you get the best reach and results. • Reach billions of social loving people every day! Twitter: Twitter marches to its own drum in the social media world – less post and wait, more what’s happening right now. It’s a platform that allows your audience to see, report and comment on world events in almost real-time. It’s also a place where the audience is young, wealthy and educated. Twitter literally challenges you to be ‘more clever’, and this module shows you how. • What a successful Twitter account looks and acts like. • How to use Twitter Ads Manager to advertise effectively. • The right Twitter Ad format for your campaign. • Using Twitter Analytics to react and connect better. • How to create more Tweet-friendly content – snappy, shareable and short. • When to post for maximum impact and engagement. LinkedIn: This module will introduce you to the platform and show you how to use features such as Company pages and Showcase pages, to create a stellar presence for your company – and gain a deep understanding of what that means on LinkedIn. You will understand the unique advertising features and content formats on offer such as Text ads, Sponsored ads, Sponsored InMails, Display ads, and the aptly named Dynamic ads. See what best practice means on this platform, strategize like a CEO and measure the effectiveness of your campaigns. Linkedin can be a tricky platform to master as the tone is hard to crack. But do Linkedin well and your competitors will be scrambling to copy you! You’ve got this – because we do. YouTube & Social Video: YouTube because you have eyes to see. And a picture speaks a thousand words – and this being social, should inspire a few thousand too. Social video is one of the most awesome tools in your new bag of digital tricks. And video is no longer the preserve of guys with film study degrees. This superpower is now yours, and here we give you all the tech and thought basics to make it happen, including how to set up and manage a YouTube channel and create strategies that don’t treat creativity like a buzzword. Learn how video sits within the rest of your mix across platforms, build your online audience and use advertising and analytics for visual campaigns that mesmerise. • Set up and manage a dynamic YouTube channel. • Get creative with social video strategies that engage and convert. • Learn how video sits within the rest of your social media mix. • Build and develop your online audience in a way that benefits your brand. • Use advertising and analytics to deliver mesmerizing visual. Social Apps: If you’re looking to create a buzz online, then social apps are the place to be. Think fun, engaging, and ‘out of the box’ as that’s what these platforms are made for and audiences flock to them (particularly a young demographic). Discover how to use TikTok, Snapchat, WeChat, WhatsApp, and Twitch to tune into your audience effectively. Take a dive into features and understand how to manage content to make the most of everything you post. You’ll also understand how to advertise on the apps that suit your brand. Plus, take inspiration from the best by seeing what campaigns worked and why, so you can TikTok your way to social success. Social Commerce and Affiliate Marketing: With so many eyes on social media, it pays (literally) to know how to market and sell your products online. Social commerce happens when an astute marketer combines the best of social media with the best of e-commerce. You’ll explore the ins and outs of social commerce along with how to create a successful online shop. The latest tactics and tools will be covered so you can make social buying seamless from the first click to the last. You’ll also explore how to optimize paid commerce activity – including cart abandonment – to get the best results. Looking for a way to earn extra money while you grow? Use your social media to tap into affiliate marketing – a great way to earn commission by promoting another company’s products or brand you admire. When it comes to influencing, social media allows you to think BIG. Tap into the world of social influencers by connecting and collaborating with people that think like you. Or reach out to your influencer crush and shine a light on your brand by getting into their social feed. Social Customer Service: One of the best dynamics of social media is how it manages to be collective – the thoughts of billions – yet also personal (it’s about what I ‘like’). This leaves scope for important personal interaction – meaning social customer service is an opportunity for your brand to stand out. This module examines the customer experience. It looks at how to break your audience down into buyer personas so you know them better – and so serve them better. It shows you which platforms do service best and how. Need a social customer service strategy? – no problem. Want to understand how to manage social customer service effectively? – that’s easy. Not sure how to measure and analyze customer service performance? – well, you will now! This module focuses on your customer’s happiness so you can build a contented online community. An audience that feels connected to your brand, so they’ll tell everyone else how great it really is. Social Strategy: So, you have the skills, tools, followers, know-how, tech, smarts and big ideas. Now learn to tie it all together with cutting-edge social strategies practiced by the world’s leading brands. And work out how your social offering sits with – or carries – the rest of your marketing mix. Here we look at planning a dynamic social media strategy that works for you. We dive into setting objectives and social KPIs so you know what you want and can track how you’re getting there. Social media and content production budgets are also explored so you put your money in the places that work, rather than those that don’t. Turn your social media dream into a reality by crafting a social strategy that lets you and your brand sparkle. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate