Have you ever wondered how stores influence your shopping behaviour? Discover the secrets that marketers use to make shoppers buy!
In an age of self-service stores, saturated markets, and ever more demanding customers, the creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses.
In this visual merchandising course, you will be introduced to the marketing secrets of how colours, scents, store layouts, and merchandise presentations influence our purchase decisions. You will learn to understand shopping behaviour and how to optimise the design of retail stores and service environments to increase customer satisfaction and sales.
Also, discover lucrative opportunities in Visual Merchandising and Retail Display. With salaries ranging from £16K to £50K annually, this dynamic sector welcomes skilled professionals in store layout design, display coordination, and visual enhancement. Join this industry to contribute visually captivating displays and enjoy rewarding career growth.
Why would you choose the Visual Merchandising course from Compliance Central:
Lifetime access to Visual Merchandising course materials
Full tutor support is available from Monday to Friday with the Visual Merchandising course
Learn Visual Merchandising skills at your own pace from the comfort of your home
Gain a complete understanding of Visual Merchandising course
Accessible, informative Visual Merchandising learning modules designed by experts
Get 24/7 help or advice from our email and live chat teams with the Visual Merchandising course
Study Visual Merchandising in your own time through your computer, tablet or mobile device.
A 100% learning satisfaction guarantee with your Visual Merchandising course
Visual Merchandising
Curriculum Breakdown of the Visual Merchandising Course
Course Outline:
Module 01: Introduction to Visual Merchandising
Module 02: Store Layouts
Module 03: Exterior Design
Module 04: In-Store Design
Module 05: Mannequins in Visual Merchandising
Module 06: Display Fixtures
Visual Merchandising Course Learning Outcomes:
Grasp fundamental concepts for effective visual merchandising strategies.
Plan layouts considering traffic flow, product placement, and experience.
Design appealing exteriors with attention to signage and curb appeal.
Arrange merchandise, optimise space, and enhance overall store aesthetics.
Utilise mannequins to showcase products and create compelling narratives.
Select and place fixtures for functional and aesthetic product presentation.
CPD
10 CPD hours / points Accredited by CPD Quality Standards
Introduction to Visual Merchandising 13:49 1: Introduction to Visual Merchandising 13:49
Store Layouts 08:43 2: Store Layouts 08:43
Exterior Design 10:15 3: Exterior Design 10:15
In-Store Design 14:14 4: In-Store Design 14:14
Mannequins in Visual Merchandising 12:28 5: Mannequins in Visual Merchandising 12:28
Display Fixtures 08:14 6: Display Fixtures 08:14
Order Your CPD Quality Standard Certificate (Optional) 01:00 7: CPD Certificate (Optional) 01:00
Who is this course for?
The Visual Merchandising course helps aspiring professionals who want to obtain the knowledge and familiarise themselves with the skillsets to pursue a career in Visual Merchandising. It is also great for professionals who are already working in Visual Merchandising and want to get promoted at work.
Requirements
To enrol in this Visual Merchandising course, all you need is a basic understanding of the English Language and an internet connection.
Career path
Visual Merchandiser: £20,000 to £40,000 per year
Retail Store Manager: £25,000 to £45,000 per year
Visual Display Designer: £22,000 to £40,000 per year
Retail Buyer: £25,000 to £45,000 per year
Marketing Coordinator: £20,000 to £35,000 per year
E-commerce Merchandiser: £22,000 to £40,000 per year
Certificates
Reed Courses Certificate of Completion
Digital certificate - Included
Will be downloadable when all lectures have been completed.
CPD Quality Standard Certificate
Digital certificate - £7.99