• Professional Development
  • Medicine & Nursing
  • Arts & Crafts
  • Health & Wellbeing
  • Personal Development

120 Facebook Ads courses delivered On Demand

Hack YouTube Ads with Google Adwords

By Compete High

🚀 Supercharge Your YouTube Advertising with 'Hack YouTube Ads with Google Adwords' Course! 🎯 Ready to unlock the secrets to YouTube advertising success? Say goodbye to guesswork and hello to targeted, high-impact marketing with our exclusive course - 'Hack YouTube Ads with Google Adwords'!   🔍 What You'll Discover: Master YouTube Advertising: Learn the ins and outs of YouTube Ads and harness the power of Google Adwords to reach your target audience effectively. Strategic Campaign Setup: Uncover the step-by-step process to create compelling ad campaigns that drive results and conversions. Optimization Techniques: Discover advanced optimization strategies to maximize ROI and minimize ad spend waste. Audience Targeting Mastery: Pinpoint your ideal audience with precision targeting methods for increased engagement and conversions. Creative Content Creation: Craft attention-grabbing ad content that captivates viewers and compels action.   👨‍🏫 Who Is This For: Marketers & Entrepreneurs: Take your marketing efforts to the next level and amplify your brand's visibility. Business Owners: Scale your business by leveraging YouTube Ads to reach a wider audience and drive sales. Aspiring Advertisers: Start on the right foot and gain expertise in YouTube advertising from scratch.   🎓 Why Choose Our Course: Expert Guidance: Led by industry experts with hands-on experience in successful YouTube ad campaigns. Practical Insights: Real-world examples and actionable tips for immediate implementation. On-Demand Learning: Access the course at your own pace, anytime, anywhere, and on any device. Ongoing Support: Join a community of learners and get ongoing support to tackle challenges and stay updated.   🌟 Ready to Dominate YouTube Advertising? Enroll Now and Unleash the Power of Google Adwords for Your Business Growth! 🌟 Limited time offer - Secure your spot today and revolutionize your YouTube advertising game! 🚀✨ Course Curriculum

Hack YouTube Ads with Google Adwords
Delivered Online On Demand1 hour
£25

A Comprehensive Guide to Google Adwords

By Compete High

🚀 Supercharge Your Online Advertising with 'A Comprehensive Guide to Google AdWords' Course! 🚀 Unlock the Power of Google AdWords and Propel Your Business to New Heights! Are you looking to master the art of online advertising and maximize your business's visibility? Look no further than our comprehensive online course dedicated to demystifying Google AdWords!   🎯 What You'll Gain from Our Course: 🔍 In-depth understanding of Google AdWords: Learn the ins and outs of the platform from scratch. 📈 Strategies for Effective Campaigns: Discover proven techniques to create compelling, high-converting ads. 💡 Keyword Optimization: Harness the power of keywords to target your audience effectively. 💰 Budget Management: Learn how to optimize your budget for maximum ROI. 📊 Analytics and Tracking: Master the art of tracking and analyzing campaigns for continuous improvement. 🏆 Advanced Tips and Tricks: Elevate your campaigns with insider secrets and expert strategies.   🌟 Why Choose Our Course: 🔑 Expert Guidance: Led by industry experts with years of hands-on experience in Google AdWords. 📚 Comprehensive Curriculum: A structured and easy-to-follow course covering all facets of AdWords. 🎓 Practical Knowledge: Gain actionable insights and skills applicable to real-world advertising scenarios. 👩‍💻 Self-Paced Learning: Learn at your own convenience from anywhere in the world. 📈 Elevate Your Business: Drive targeted traffic and boost conversions like never before!   🎁 Bonus Offer: Enroll now and receive downloadable resources, templates, and ongoing support from our community. Join countless successful advertisers who have transformed their businesses through the power of Google AdWords. Don't miss this opportunity to take your online advertising to the next level! 🚨 Limited Time Offer: Enroll now and start dominating the online advertising game with confidence! Sign up today for 'A Comprehensive Guide to Google AdWords' and revolutionize your online advertising journey! 🚀💻📊 Course Curriculum

A Comprehensive Guide to Google Adwords
Delivered Online On Demand1 hour
£25

Promoting a Facebook Event - Exclusivity and Glamour

By Compete High

🎉🌟 Unleash the Power of Exclusivity and Glamour: Promoting Your Facebook Event Online Course! 🌟🎉   Are you ready to skyrocket the success of your Facebook events to new heights? Welcome to our exclusive online course, 'Promoting a Facebook Event - Exclusivity and Glamour,' where we unveil the secret formula to make your events stand out in the digital crowd!     🌟 Elevate Engagement: Discover the art of crafting irresistible event invitations that captivate and draw in your audience, ensuring maximum engagement and attendance. 🎯 Targeted Strategies: Learn proven strategies to target and reach your ideal audience, boosting event visibility and creating a buzz that lasts well beyond the event date. 📈 Amplify Event Reach: Dive deep into advanced promotional techniques to amplify your event's reach, ensuring it reaches the right audience segments, resulting in higher turnout and interaction. 🌐 Online Presence Mastery: Master the art of leveraging Facebook's tools and algorithms to optimize event visibility, making your event a magnet for attendees.     🚀 Exclusive Insights: Gain access to exclusive insider tips and real-world case studies, empowering you with the knowledge to turn your event into a must-attend affair! 🔥 Limited Time Offer: Enroll now to take advantage of our limited-time offer and unlock the secrets to creating a Facebook event that exudes exclusivity and glamour! Join us on this exciting journey to transform your events from ordinary to extraordinary. Don't miss out on this opportunity to shine in the crowded world of Facebook events. Course Curriculum

Promoting a Facebook Event - Exclusivity and Glamour
Delivered Online On Demand1 hour
£25

Maximizing Cost-Effective Traffic via Google Ads

By Compete High

🌐 Unlock the Gateway to Success: Maximizing Cost-Effective Traffic via Google Ads! 🚀   Are you tired of burning through your budget without seeing the results you crave? Say goodbye to wasted ad spend and hello to a flood of targeted traffic with our groundbreaking online course - Maximizing Cost-Effective Traffic via Google Ads!   💡 Why This Course?   In the dynamic world of online advertising, Google Ads remains a powerhouse, but mastering it requires more than just a budget. Our course is your roadmap to demystifying Google Ads and ensuring every dollar spent brings a maximum return on investment. Whether you're a seasoned marketer or a business owner looking to boost online visibility, this course is your secret weapon.   🚀 What You'll Learn:   ✅ Strategic Campaign Planning: Discover the art of crafting targeted campaigns that resonate with your audience, ensuring your ads are seen by those who matter most. ✅ Budget Optimization Techniques: Learn how to stretch your advertising dollars further by identifying cost-effective keywords, bidding strategies, and ad placements. ✅ Ad Copy Magic: Uncover the secrets of compelling ad copy that not only grabs attention but also drives clicks and conversions. ✅ Data-Driven Decision Making: Harness the power of analytics to fine-tune your campaigns, ensuring you're always one step ahead of the competition.   🎓 Why Wait? Enroll Now!   Don't let the competition steal the spotlight. Supercharge your business with cost-effective traffic from Google Ads! Join our course today and transform your advertising game. Success is just a click away! 🌟   Course Curriculum Basic Overview 00:00 Account Opening 00:00 Account Reactivation 00:00 Setting Up Your Billing 00:00 Allowing Team Access 00:00 Data Protection Contacts 00:00 Keyword Planner - Part 1 00:00 Keyword Planner - Part 2 00:00 Keyword Planner - Part 3 00:00 Campaign Creation - Part 1 00:00 Campaign Creation - Part 2 00:00 Campaign Creation - Part 3 00:00 Campaign Creation - Part 4 00:00 Campaign Creation - Part 5 00:00 Campaign Creation - Part 6 00:00 Predefined Reporting 00:00 Custom Reports 00:00 Placement Exclusion List 00:00 Rules and Automations 00:00 Conclusion 00:00 Advanced Overview 00:00 Ad Variations 00:00 Using the Forecast Planner 00:00 Connection to Google Resources 00:00 Connection to Autoresponders 00:00 Connection to Zapier Resources 00:00 Connection to Facebook through Zapier 00:00 Connection to LinkedIn through Zapier 00:00 Connection to WordPress through Zapier 00:00 Connection to Twitter though Zapier 00:00 Adwords and Audiences - Part 1 00:00 Adwords and Audiences - Part 2 00:00 Adwords and Audiences - Part 3 00:00 Store and Retail Ads 00:00 Live Example - Part 1 00:00 Live Example - Part 2 00:00 Live Example - Part 3 00:00 Live Example - Part 4 00:00 Live Example - Part 5 00:00 Conclusion 00:00

Maximizing Cost-Effective Traffic via Google Ads
Delivered Online On Demand1 hour 20 minutes
£25

Google AdWords & Social Media Marketing Accredited Diploma

By iStudy UK

Learn the New way to Advertise using Google Adwords & Social Media Marketing Are you products not selling enough? Would like to learn to new ways to advertise them in order to increase sale? With this course, you can learn how to get the most out of your products in terms of sale by learning how to advertise them properly in Google Adwords & Social Media. Google AdWords is an online advertising service, developed by Google, where advertisers pay to display brief advertising copy, products and video to web users. Google AdWords' system is based partly on cookies and partly on keywords determined by advertisers. Google uses these characteristics to place advertising copy on pages where they think it might be relevant. Advertisers pay when users divert their browsing to click on the advertising copy. Social media marketing refers to the process of gaining traffic or attention through social media sites such as Facebook, Instagram or Twitter. During this course you will learn the new techniques of advertising as well as how to effectively sell your products using Google Adwords and Social Media Marketing. Course Highlights Google AdWords & Social Media Marketing Accredited Diploma is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Google AdWords & Social Media Marketing Accredited Diploma into 62 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 1 day, 3 hours hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Google AdWords & Social Media Marketing Accredited Diploma Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Google AdWords & Social Media Marketing Accredited Diploma is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Google AdWords & Social Media Marketing Accredited Diploma is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Google AdWords & Social Media Marketing Accredited Diploma (Updated Version) Google AdWords Google Adwords for your Business 00:02:00 How Adwords Works 00:03:00 Setting up your Adwords Account 00:07:00 Example of Ads that we are creating 00:04:00 Exploring the Adwords Interface 00:05:00 Discovering the best keywords 00:11:00 Creating a Google Adwords Serch Campaign 00:06:00 Selecting your Audience 00:04:00 Choosing your Vid setting for Google Adwords 00:04:00 Creating an Ad group and Adding Keywords 00:04:00 Finalizing your Google Ad 00:13:00 Managing your Google Ads Campaigns and Analytics 00:10:00 Creating a YouTube Ad with Google Adwords 00:01:00 Assignment Google Adwords 00:01:00 Social Media Marketing Social Marketing Intro FREE 00:01:00 Marketing On Facebook & Instagram FREE 00:19:00 Marketing On Twitter & YouTube 00:14:00 Intro To Pintrest Marketing 00:01:00 Pintrest Marketing - Part 1 00:07:00 Pintrest Marketing - Part 2 00:16:00 Pintrest Marketing - Part 3 00:11:00 LinkedIn Marketing Intro 00:01:00 LinkedIn Marketing - Part 1 00:06:00 LinkedIn Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Intro To Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00 Intro To Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 19 - Funnel Building - Part 3 00:09:00 Google AdWords & Social Media Marketing Accredited Diploma (Old Version) Google Adwords Benefits of online advertising and AdWords FREE 00:30:00 Choosing a campaign type FREE 00:30:00 Measure your results 00:30:00 The Secret to Monster Keyword Lists 01:00:00 Adwords Groups Plural 00:30:00 Save On Your Adwords Budget 01:00:00 Explosive Adwords Copywriting 01:00:00 Optimizing Your Landing Page 01:00:00 The v - Dynamic Keywords 01:00:00 Search Engine Optimization What Is Search Engine Optimization? FREE 01:00:00 Search Engines That Use SEO FREE 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 Social Media Marketing Introduction FREE 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business FREE 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Mock Exam Mock Exam- Google Adwords & Social Media Marketing Accredited Diploma 00:30:00 Final Exam Final Exam- Google Adwords & Social Media Marketing Accredited Diploma 00:30:00

Google AdWords & Social Media Marketing Accredited Diploma
Delivered Online On Demand27 hours
£25

Advanced Google Ads / AdWords Training - Updated for 2019

By iStudy UK

The course is designed for Google Ads (Google AdWords) practitioners that already have basic knowledge in setting up and running AdWords accounts. The course explores advanced techniques and ideas that I have picked up and developed over 10 years running AdWords campaigns for small to large scale clients. I explain the idea behind each technique and I give you ideas and example cases on how I have used it. I then show you how to set it up step by step inside Google Ads. We also look at how to interpret results and how to apply it to your own campaigns, we look at real data and actual results. What you'll learn Google Ads Campaign Experiments: Best Use Cases, Step-by-Step Setup, Analysis, Implementation Access Google Ads tools for forecasting performance Budget Optimisation techniques using regression formula Advanced Concept Testing: moving beyond A/B ad testing to testing concepts Improving Geotargeting for Local Businesses With A Double Campaign Structure How To Setup, Run, Pivot & Interpret the Paid & Organic Report Make A Strong Argument For Running Branded Ads Using the Paid & Organic Report Identify Opportunities Between Organic & Paid Listings Learn to use a free Google Sheets template for automating and tracking budgets in multiple ad accounts How to find the key pitfalls in any Google Ads account How to Audit a new or existing Google Ads account and find issues to improve upon quickly Utilise Dynamic Ad Customisers for more personalised ads Understand the power of using Google Analytics with Google Ads and be familiar with Audience setup and relevant Google Ads reports in GA Understand attribution models and why the default last click is not always ideal Implement Machine Learning features within Google Ads to benefit your account in ways that human optimisation could never reach Develop a multi-funnel remarketing strategy for GDN and search campaign Requirements Able to set up your own Google Ads account Be confident navigating Google Ads accounts Basic exposure to excel filtering & pivot tables Introduction 1. Introduction 00:02:00 Testing to Ad Concepts 2. Introduction to Ad Concepts 00:02:00 3.Example Ad Concepts 00:04:00 4. Label Setup 00:04:00 5. Reporting on Ad Concepts 00:08:00 Google Ads Paid % Organic Interaction Report 6. Understanding the usefulness of this report 00:03:00 7.Linking Google Ads with Search Console 00:04:00 8.Excel Report Setup & Pivot 00:04:00 9.Identifying Google Ads & SEO Search Term Opportunities 00:02:00 10.CTR Interaction between SEO & SEM 00:06:00 Geolocal Campaigns - Double Campaign Structure 11.The theory behind the double campaign 00:04:00 12.A practical example inside Google Ads 00:03:00 Google Ads Campaign - Experiments (Drafts & Experiments) 13.Introduction to Drafts & Experiments 00:05:00 14.Example experiment Ideas for use 00:06:00 15.Draft & Experiment Setup 00:10:00 16.Report Analysis & explanation of symbols 00:05:00 Automate Budgeting for Multiple Ad Accounts 17. Introduction to the Google Spreedsheet template 00:02:00 18. Data Inputs 00:04:00 19. Reading the sheet output 00:06:00 AdWords Audit 20. Audit Overview 00:02:00 21. Auditing the Account Structure 00:08:00 22. Campaign Settings 00:04:00 23. Auditing on the AdGroup Level 00:10:00 24. Other Things to look for in an Audit 00:08:00 Remarketing Strategy & Implementation 25. Why Remarketing Works 00:03:00 26.GDN Remarketing 00:06:00 27.Remarketing Lists for Search Ads (RLSA) & IF Statements 00:04:00 28. Customer Match (Email Retargeting) 00:01:00 29. Dynamic Remarketing 00:04:00 30. Lookalike Audiences 00:02:00 31. GDN Banner Sizes & Other Things to Consider 00:03:00 32. Audience List Sharing 00:14:00 33. Remarketing with Events 00:06:00 Artificial Intelligence & Machine Learning 34.What is AI & ML 00:06:00 35. Auto Rotate for Budgets & Ads 00:03:00 36.Dynamic Search Ads 00:03:00 37.Smart Bidding Strategies 00:07:00 38.Lookalike Audiences 00:02:00 39.Data Driven Attribution Models 00:03:00 Dynamic Ad Customisers 40.Introduction to Ad Customisers 00:04:00 41. Advantages & Example Uses 00:05:00 42.Setting up the Business Data Feed 00:06:00 43.Best Practice for Ads 00:03:00 Google Analytics for Google Ads 44. The Advantages of linking AdWords with GA 00:04:00 45. Linking GA & AdWords 00:02:00 46. AdWords Reports in GA 00:01:00 47. GA Conversion Tracking & Goal Setup 00:07:00 48. Remarketing Segments in GA 00:13:00 49. Attribution Models in Google Analytics 00:07:00 Using Scripts 50. Introduction to AdWords Scripts 00:04:00 51. 404 Link Checker Script 00:07:00 52. Experiment Results Script 00:07:00 53. Google Ads Audit Script 00:06:00 AdWords Editor 54. Introduction and advantages of AdWords Editor over the online interface 00:04:00 55. Example Uses for AdWords Editor 00:04:00 56.AdWords Editor - what you can't do 00:02:00 Competitor Research Tools 57.Auction Insights displayed graphically 00:17:00 58.3rd Party Competitor Research Tools -SEMrush 00:16:00 Landing Page Software 59.Why Use Landing Page Software 00:06:00 60.Unbounce Walk-through 00:08:00 61. Tracking integration for landing pages 00:09:00 New Features in 2018/19 62.Ad Variations 00:06:00 63.Search Responsive Ads 00:05:00 64. Life Events Audiences 00:04:00 65. Custom Intent Audiences 00:04:00

Advanced Google Ads / AdWords Training - Updated for 2019
Delivered Online On Demand5 hours 44 minutes
£25

Google AdWords Beginner to Advanced

By iStudy UK

Google AdWords Beginner to Advanced Overview Ever dreamt of your business shining at the top of Google searches, attracting customers like moths to a flame? That's the magic of Google Ads, and this Google AdWords Beginner to Advanced course is your secret weapon to unlock it. Don't worry if you're new to the game. We'll take you by the hand, starting with the basics and gradually building you up to become a Google Ads mastermind. Whether you're a one-person show or a marketing pro, this Google AdWords Beginner to Advanced course equips you with the knowledge and skills to conquer the online advertising world. Imagine crafting ads that grab attention, target the right people, and bring in results like crazy. That's what you'll learn here. We'll show you how to use cool features like retargeting, automation, and even spy on your competitors. Plus, you'll learn to track your success and tweak your campaigns to get the most out of every penny. And the best part? This Google AdWords Beginner to Advanced course stays ahead of the curve, teaching you the latest tricks and trends in Google Ads. You'll be a marketing ninja, always one step ahead of the game. Ready to take your marketing to the next level and land that dream job? This Google AdWords Beginner to Advanced course is your golden ticket. Enrol now and watch your business skyrocket! Why You Should Choose Google AdWords Beginner to Advanced Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Google AdWords Beginner to Advanced is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Google AdWords Beginner to Advanced is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Google AdWords Beginner to Advanced Introduction 01. Introduction 00:02:00 Testing to Ad Concepts 02. Introduction to Ad Concepts 00:02:00 03. Example Ad Concepts 00:04:00 04. Label Setup 00:04:00 05. Reporting on Ad Concepts 00:08:00 Google Ads Paid % Organic Interaction Report 06. Understanding the usefulness of this report 00:03:00 07. Linking Google Ads with Search Console 00:04:00 08. Excel Report Setup & Pivot 00:04:00 09. Identifying Google Ads & SEO Search Term Opportunities 00:02:00 10. CTR Interaction between SEO & SEM 00:06:00 Geolocal Campaigns - Double Campaign Structure 11. The theory behind the double campaign 00:04:00 12. A practical example inside Google Ads 00:03:00 Google Ads Campaign - Experiments (Drafts & Experiments) 13. Introduction to Drafts & Experiments 00:05:00 14. Example experiment Ideas for use 00:06:00 15. Draft & Experiment Setup 00:10:00 16. Report Analysis & explanation of symbols 00:05:00 Automate Budgeting for Multiple Ad Accounts 17. Introduction to the Google Spreadsheets template 00:02:00 18. Data Inputs 00:04:00 19. Reading the sheet output 00:06:00 AdWords Audit 20. Audit Overview 00:02:00 21. Auditing the Account Structure 00:08:00 22. Campaign Settings 00:04:00 23. Auditing on the AdGroup Level 00:10:00 24. Other Things to look for in an Audit 00:08:00 Remarketing Strategy & Implementation 25. Why Remarketing Works 00:03:00 26. GDN Remarketing 00:06:00 27. Remarketing Lists for Search Ads (RLSA) & IF Statements 00:04:00 28. Customer Match (Email Retargeting) 00:01:00 29. Dynamic Remarketing 00:04:00 30. Lookalike Audiences 00:02:00 31. GDN Banner Sizes & Other Things to Consider 00:03:00 32. Audience List Sharing 00:14:00 33. Remarketing with Events 00:06:00 Artificial Intelligence & Machine Learning 34. What is AI & ML 00:06:00 35. Auto Rotate for Budgets & Ads 00:03:00 36. Dynamic Search Ads 00:03:00 37. Smart Bidding Strategies 00:07:00 38. Lookalike Audiences 00:02:00 39. Data Driven Attribution Models 00:03:00 Dynamic Ad Customisers 40. Introduction to Ad Customisers 00:04:00 41. Advantages & Example Uses 00:05:00 42. Setting up the Business Data Feed 00:06:00 43. Best Practice for Ads 00:03:00 Google Analytics for Google Ads 44. The Advantages of linking AdWords with GA 00:04:00 45. Linking GA & AdWords 00:02:00 46. AdWords Reports in GA 00:01:00 47. GA Conversion Tracking & Goal Setup 00:07:00 48. Remarketing Segments in GA 00:13:00 49. Attribution Models in Google Analytics 00:07:00 Using Scripts 50. Introduction to AdWords Scripts 00:04:00 51. 404 Link Checker Script 00:07:00 52. Experiment Results Script 00:07:00 53. Google Ads Audit Script 00:06:00 AdWords Editor 54. Introduction and advantages of AdWords Editor over the online interface 00:04:00 55. Example Uses for AdWords Editor 00:04:00 56.AdWords Editor - what you can't do 00:02:00 Competitor Research Tools 57.Auction Insights displayed graphically 00:17:00 58.3rd Party Competitor Research Tools -SEMrush 00:16:00 Landing Page Software 59.Why Use Landing Page Software 00:06:00 60.Unbounce Walk-through 00:08:00 61. Tracking integration for landing pages 00:09:00 New Features 62.Ad Variations 00:06:00 63.Search Responsive Ads 00:05:00 64. Life Events Audiences 00:04:00 65. Custom Intent Audiences 00:04:00

Google AdWords Beginner to Advanced
Delivered Online On Demand5 hours 44 minutes
£25

Google Ads For Beginners

4.9(27)

By Apex Learning

Overview For building a solid position in the world of digital marketing understanding Google Ads is mandatory. So, if you are planning to pursue a career in marketing or want to promote your business, grasp the ins and outs of Google Ads. The Google Ads For Beginners course is the perfect place to start learning. This comprehensive course will give you an overall understanding of Google Ads. from the easy-to-follow modules you will learn how to create Google Ads. The course will teach you the techniques to avoid common mistakes and build a successful Adward campaign. Then you will learn about Adwords display advertising, content remarketing strategies, Adwords bidding strategies and much more. Furthermore, the course will help you reduce the expenditure on waste Ads. You will also grasp the skills for tracking Adwards analytics. At the end of the course, you will receive a certificate of achievement. This certificate will help you build an impressive CV. So, join now and start learning! How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? This Google Ads For Beginners course is available to all students, of all academic backgrounds. Anyone who wants to pursue a career in the relevant industry can take the course and develop their skills and knowledge. Requirements There is no experience or previous qualifications required to enrol in this course It is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path This course will equip you with valuable knowledge and effective skills in this area. After completing the course, you will be able to explore career opportunities in the fields such as Digital Marketer Marketing Executives Business Owner Course Curriculum 1 sections • 15 lectures • 01:01:00 total length •Course Promo: 00:03:00 •Lesson 01: Getting started with Google Ads: 00:04:00 •Lesson 02: Create your Google Ads: 00:04:00 •Lesson 03: Ingredients to build a successful Adwords camping: 00:04:00 •Lesson 04: Google Adwords mistakes to be avoided: 00:04:00 •Lesson 05: Google Adwords audit - Optimisation guide: 00:06:00 •Lesson 06: Improving quality score in Google Adwords: 00:04:00 •Lesson 07: Adwords display advertising: 00:05:00 •Lesson 08: Turbocharge Adwords for breakthrough performance: 00:03:00 •Lesson 09: Content remarketing strategies with Google display network: 00:04:00 •Lesson 10: Adwords bidding strategies your competitors don't know: 00:07:00 •Lesson 11: Using Google Adwords for small business: 00:03:00 •Lesson 12: How to reduce wasted Adwords spend: 00:02:00 •Lesson 13: Google Adwords features updated: 00:04:00 •Lesson 14: Tracking Google Ads analytics: 00:04:00

Google Ads For Beginners
Delivered Online On Demand1 hour 1 minutes
£12

Google Ads Training

4.5(3)

By Studyhub UK

Google Ads is one of the world's leading and most powerful advertising platforms. It can help you with many things, including reaching your target audience with relevant ads, driving traffic to your website and increasing sales. So if you work or want to work in marketing, having knowledge of Google Ads is crucial. That's where our Google Ads Training course comes in.    This comprehensive course will teach you everything you need to know to create and manage successful Google Ads campaigns. From setting up your first campaign to tracking your results, we'll walk you through every step of the process. We'll also teach you how to avoid common Google Ads mistakes and optimise your campaigns for maximum results. Our in-depth curriculum includes everything from getting started with Google Ads to mastering the nuances of Adwords bidding strategies. Learn how to craft successful campaigns, improve your Adwords quality score, and employ the latest features offered by Google. You'll be equipped with the knowledge to audit and optimise your campaigns, avoid common Adwords mistakes, and significantly reduce extra spending. Plus, our exclusive content on remarketing strategies and display advertising will help you improve your Adwords performance for amazing results.   This Google Ads Training course is more than just a theoretical course; it's a practical guide filled with real-world examples, actionable advice and inside strategies to give you a competitive edge. By the end of this course, you'll have the confidence and the knowledge to make Google Adwords work for you, boost your online presence, and generate significant results for your business. Embark on this learning journey today, and turn your Google Ads campaigns into revenue-generating machines. Enrol in the Google Ads Training course today! Learning Outcome: Upon completion of the Google Ads Training course, you should be able to:   Understand the basics and importance of Google Ads for businesses. Master the art of creating effective and engaging Google Ads. Gain insights into building successful Adwords campaigns. Learn to avoid common pitfalls and errors in Google Adwords. Develop skills for auditing and optimising your Adwords campaigns. Discover strategies to improve your Adwords quality score. Explore advanced Adwords bidding and remarketing strategies. Familiarise yourself with tracking Google Ads analytics for improved decision-making. Who is this course for: This Google Ads Training course is ideal for:   Marketing professionals looking to enhance their digital advertising skills. Small business owners seeking to expand their online presence. Digital marketing novices aiming to start a career in this field. Freelancers who wish to add Google Ads proficiency to their skillset. Anyone interested in learning about Google Ads and its marketing power. Career path This Google Ads Training course will be helpful for anyone looking to pursue a career as:   Digital Marketing Specialist: £30,000-£40,000 Per year Google Ads Specialist: £35,000-£45,000 Per year SEO & SEM Specialist: £40,000-£50,000 Per year Content Strategist: £35,000-£45,000 Per year Digital Marketing Manager: £45,000-£60,000 Per year Marketing Analyst: £40,000-£55,000 Per year Freelance Digital Marketer: £30,000-£70,000 Per year Certification After studying the course materials of the Google Ads Training course, there will be a written assignment test that you can take either during or at the end of the course. After passing the test, you will have a range of certification options. A CPD Accredited PDF Certificate costs £4.99, while a CPD Accredited Hardcopy Certificate is £8.00. Also, a PDF Transcript costs £4.99, and a Hardcopy Transcript is £9.99. Select according to your needs, and we assure timely delivery of your chosen certificate. Requirements This professionally designed Google Ads Training course does not require you to have any prior qualifications or experience. It is open to everyone, and you can access the course from anywhere at any time. Just enrol and start learning! Course Curriculum Google Ads Training Course Promo 00:03:00 Lesson 01: Getting started with Google Ads 00:04:00 Lesson 02: Create your Google Ads 00:04:00 Lesson 03: Ingredients to build a successful Adwords camping 00:04:00 Lesson 04: Google Adwords mistakes to be avoided 00:04:00 Lesson 05: Google Adwords audit - Optimisation guide 00:06:00 Lesson 06: Improving quality score in Google Adwords 00:04:00 Lesson 07: Adwords display advertising 00:05:00 Lesson 08: Turbocharge Adwords for breakthrough performance 00:03:00 Lesson 09: Content remarketing strategies with Google display network 00:04:00 Lesson 10: Adwords bidding strategies your competitors don't know 00:07:00 Lesson 11: Using Google Adwords for small business 00:03:00 Lesson 12: How to reduce wasted Adwords spend 00:02:00 Lesson 13: Google Adwords features updated 00:04:00 Lesson 14: Tracking Google Ads analytics 00:04:00

Google Ads Training
Delivered Online On Demand1 hour 1 minutes
£10.99

Digital Marketing Advanced Diploma Level 5

5.0(1)

By Course Gate

In this advanced masterclass, you will master the art of copywriting, learn how to promote your service or product on social media and monitor audience engagement with advanced analytical tools. You will also explore the different types of marketing, from email marketing to YoutTube video marketing.  We will train you step-by-step on how to create ads on Facebook, make promotional videos, use keywords effectively in your content using fundamental SEO techniques, and much more. Enrol online today and kickstart an exciting career in this diverse and evolving industry.  Learning Objectives: Master essential blogging, copywriting and SEO skills Gain a solid understanding of social media marketing, tools and platforms Learn how to create effective promotional videos on YouTube Understand how Google AdWords is used to drive traffic to a website Develop your knowledge of brand-building and website structure Utilise email marketing tools for promotional campaigns and offers Follow our step-by-step guide on how to use Google Analytics Who is this Course for? This Digital Marketing Advanced Diploma Level 5 is suited to those who already have prior experience or adequate knowledge of this field and want to reach the next level in their career. If you wish to boost sales as a business owner or improve your proficiency in the workplace, this course offers practical and in-depth training in all areas of digital marketing. There are no entry requirements for this course; however, this class will be particularly beneficial for those who have a solid understanding of how online marketing works. Entry Requirement: This course is available to all learners, of all academic backgrounds. Good understanding of English language, numeracy and ICT are required to attend this course. Endorsement This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website. Certificate of Achievement Endorsed Certificate of Achievement At the successful completion of the course, the learners can order an endorsed certificate by paying the fee of £108. There is an additional £10 postal charge for international students. Certificate of Completion from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path An endorsed certificate of achievement in digital marketing will allow you to explore opportunities in the following roles: Digital Marketing Executive Digital Marketing Analyst Search Marketing Manager Head of Digital Marketing SEO Marketing Specialist PPC & Paid Social Executive Social Media Executive

Digital Marketing Advanced Diploma Level 5
Delivered Online On Demand39 hours
£11.99

Educators matching "Facebook Ads"

Show all 28
The Small Business Academy

the small business academy

Helping small and start-up businessesOur Founder Nikki started her business at the age of 23, in her final year of university. She hit upon an unmet demand for clothing and lingerie to fit bigger busted girls. She had no prior textile or business experience, but knew there was a market for the product. With almost no cash, she set out to launch her start-up business but hit multiple challenges along the way – not understanding how to promote her business online, how to generate sales, run online ads or manage her own SEO, and no budget to pay someone for help, she had no choice but to figure it out through a matrix of failed experiments, free online information and training workshops where they were affordable (and not many were!) Eventually, one sale became two, and two became ten, and within a couple of years the business took off – by 2010 Nikki had been awarded the Natwest Everywoman Artemis Business Award and in 2011 appeared on Dragons Den, securing private investment of £250,000 after the show had aired. This enabled her to scale her brand, re-shore production to the UK and eventually culminated in running a factory in Preston with over a dozen machinists, and supplying her brand to the high street. But her frustration remained around the lack of practical help and support for startup business owners. Training courses seldom left her with any usable information to implement – they would talk about the benefits of Facebook marketing, or SEO, or Social Media but never gave enough information to actually go and do it yourself.

Boot Camp Digital

boot camp digital

5.0(35)

Miami

Boot Camp Digital is the global leader in digital and social media marketing training. We specialize in e-learning, certifications, live workshops, and digital transformation programs. We have the most extensive and comprehensive online training library and create customized high-impact workshops for businesses, organizations, and teams. We've trained over one million marketers since 2007. What sets our training apart is its design for impact and results. We build training that is practical and actionable. We support it with live demonstrations, hands-on applications, templates, guides, checklists, and best practices. This means you’ll get real impact from our training to give you better results faster. Our mission is to transform your digital marketing capabilities to transform your results. Boot Camp Digital Offers: • The biggest course library featuring on-demand learning, knowledge tests, activities, and action planning • The most resources - over 200 templates, guides, planners, checklists, and proven methods • Industry-accredited certifications, online and in-person • Customized team training to grow the skills and results of your organization • Content aligned with Industry Leaders: Meta Blueprint + Google We cover 100+ topics including: Social Media Strategy, SEO, Digital Ads, Google Ads, Facebook Ads, Social Media Ads, Facebook Marketing, Instagram Marketing, TikTok Marketing, Google Analytics, Digital Marketing Strategy, Digital Marketing Measurement, Digital Analytics, and Data, Digital Transformation, LinkedIn Marketing, LinkedIn for Sales, LinkedIn Profile Optimization, Personal Branding, Employee Advocacy, Digital Transformation, Website Optimization, Content Marketing, Content Strategy, Content Optimization and more. For over 20 years, Boot Camp Digital has transformed countless start-ups, small businesses, and global companies like Meta, Google, IBM, P&G, GE, Nike, Harley-Davidson, LabCorp, Verizon, US Army, Prudential, NASA, General Mills, Kickstarter, Morgan Stanley, Cisco, Johnson & Johnson, Medtronic, the Better Business Bureau and more. 

Dance Studio Owners Association

dance studio owners association

4.9(443)

The Dance Studio Owners Association is a community of over 900 STUDIO OWNERS from every corner of the world. Each of our members make up our family. We focus on supporting our STUDIO OWNERS in each area of their business and life.Whether you’re just about to start your studio, been doing it just a few years or have been operating your business for many years, I know you’ll find value in spending some time with us. Our mission is simple – to give you the tools and resources you need to grow your dance studio. Our focus is on providing you with proven business growth strategies that will help you close that gap from where you are today to where you want to be – building that dream studio you have always wanted and deserve. AS LEADERS IN DANCE STUDIO EDUCATION, THE DSOA PROUDLY WORKS WITH OVER 34,000 DANCE STUDIOS GLOBALLY EVERY WEEK AND IMPACTS THE LIVES OF OVER 800,000 CHILDREN THROUGH THEIR PROGRAMS AND SERVICES. Responsible for the world’s first Dance Studio Growth Curriculum, the DSOA proudly empowers dance studios globally to take a strategic approach to their marketing and acquisition through our flagship online course. The DSOA is founded and run by Clint Salter: an award winning entrepreneur, business development strategist and best-selling author of 2 books. In addition to regularly serving the top 20% of dance studio owners across the globe, Clint’s extraordinary contributions to the business world have been recognized across many disciplines. The DSOA has won countless awards for their achievements, including being named a finalist in the NSW Export Awards in 2019 and most recently the Gold Stevie Award for Online Training. Clint has also won the Silver Award at the 2020 Asia-Pacific Stevie Awards for Excellence in Innovation in Business Product & Service Industries.

Jonathan Pollinger - Social Media and AI Trainer

jonathan pollinger - social media and ai trainer

5.0(21)

Cardiff

Hello – I’m Jonathan Pollinger, a freelance social media and AI trainer and I’m here to help you make the most of social media and AI. Social media and AI can make a huge difference to your business or organisation as they can help achieve your business or organisation's objectives. MY BACKGROUND I’ve been working as a social media trainer providing straightforward, practical training for small businesses and charities since 2009…before social media for business was a thing! Before that I’d always been interested in bringing people together using technology, just as social media does today. Since 2022 I've also provided AI training on tools like ChatGPT [https://chatgpt.com] and Microsoft Copilot [https://m365.cloud.microsoft/chat]. I’ve over 110 testimonials on LinkedIn [https://www.linkedin.com/in/jonathanpollinger/] that demonstrate the quality of my training. Over the past 15 years, I’ve worked with small businesses, PR and social media agencies, charities, an MP, local government, business owners, other freelancers and more recently social media influencers. As well as training I provide social media services to B2B businesses via Boost Social Agency [https://boostsocial.agency/].  JONATHAN POLLINGER – SOCIAL MEDIA TRAINER’S TESTIMONIALS “Jonathan combines precise technical expertise with a tolerant and humane approach towards those of us who have been a little slow on the uptake with new media.” Martin Horwood [https://blog.martinhorwood.net/wp/], Former MP for Cheltenham. “I’ve been blown away by the number of business enquiries I’ve received from Twitter since my training with Jonathan. Brilliant!” Sarah Townsend [https://www.sarahtownsendeditorial.co.uk/], Sarah Townsend Editorial Limited “The training was fantastic – very much targeted towards our team and what we do, so we didn’t waste time with things that we already knew.” Jo Evans [https://www.linkedin.com/in/jo-evans-2427a536/], Degreeplus Manager, University of Gloucestershire If I’m not providing training, I’ll probably be out running around Cardiff Bay. I love running the roads and taking part in races as it helps keep me fit and gives me energy. There can’t be many sports where you can continue to improve at my age! A bridge is known locally as ‘Pollinger Bridge’ as I run over it so often. In 2012 I co-founded Laptop Friday, a co-working and networking event, which takes place regularly in Gloucestershire and Devon. Find out how I helped NameTags4U grow their Facebook followers from zero to 48,000, and how a post I created reached 130,000 likes: NameTags4U – Facebook Marketing Case Study [https://www.dropbox.com/s/a6bh52rd4tpztso/NameTags4U_casestudy.pdf?dl=0] (pdf) Learn how I helped freelance marketing copywriter Sarah Townsend @STEcopywriting [https://twitter.com/stecopywriting] grow her Twitter followers from 27 in 2015 to over 7,650 today: Sarah Townsend Editorial – Twitter Marketing Case Study [https://www.dropbox.com/s/8urylo3qxph27u4/Sarah_Townsend_Editorial_case_study.pdf?dl=0] (pdf)