Overview Any business life is completely dependent on Sales and Marketing. It delivers a significant business benefit. Providing effective training in Sales and Marketing helps boost sales, increase profit, create a brand image and also improve customer satisfaction. This course has been designed to gain essential skills in Marketing and Sales, learn new sales techniques and how to reach the right audience at the right time. If there is a shortage of skills or resources within the business, you might want to provide this specially designed-training to help develop those skills. This course will help review overall sales strategies and how marketing can contribute in order to achieve a desired positive outcome. It will set measurable objectives and standards within the team and will boost the confidence in their performance and achieve the objectives. This course will discover various sales and marketing techniques and will provide the participants with more tools and techniques to increase individual and team sales. It will highlight all of the major components required to build good connections, know the consumer and their needs and gain commitment to a sale.
Essential SD-WAN training course description SD-WAN is rapidly growing in use. This vendor neutral course starts with an introduction to what SD-WAN is and when it is useful. Each main area of SD-WAN is then studied in more detail to enable delegates to recognise the technologies used in SD-WAN and then use this information to evaluate SD-WAN products. What will you learn Describe what SD-WAN is (and isn't). Explain how SD-WAN works. Evaluate SD-WAN products. Compare and contrast SD-WAN with other technologies such as MPLS, Ethernet, SDN, NFV and WAN optimisation. Essential SD-WAN training course details Who will benefit: Anyone wishing to learn about SD-WAN. Prerequisites: Network fundamentals. Duration 1 day Essential SD-WAN training course contents What is SD-WAN? What is SD and SDN? What is WAN? Branch/ Office. MPLS, MPLS vs Internet, Ethernet, Broadband, LTE/4G, Cable, Satellite. The impact of the cloud. Single console, Dynamic path selection, automation. Why SD-WAN? Single console Network management, orchestration, administration. Example GUI interfaces. Northbound and southbound APIs. Dynamic path selection SD-WAN transports, Overlay networks, security. VPNs, IPsec. QoS and prioritization. Policies, traffic path rules. Application specific routing, bonding, optimisation. Automation Time saving, removing errors. Zero touch, ZOOM, ZTP. The role of the orchestrator. Real time monitoring of the network. APIs. Architecture and products Hardware solutions, software solutions, virtual appliances. Clouds. SD-WAN edge devices, SDWAN controllers, Orchestrators. HA and SD-WAN. Riverbed, Cisco, Juniper, others. Summary SD-WAN doesn't replace MPLS, virtualisation and SD-WAN. Relationship with SDN and NFV. SDWAN versus WAN optimisation.
Data centre infrastructure course description This course provides a foundation in data centre infrastructure technologies. It begins with a tour of virtualisation and the impact of this on the network before moving on to the spine and leaf design, how it works and how to scale. Layer 2 technologies enabling this architecture are studied in terms of the impact on the data centre. The course then progresses onto how Layer 3 technologies such as BGP, EVPN and VXLAN are used in data centre networks. The course then studies interconnecting data centres finishing with a section on automation and orchestration of both underlay and overlay networks. What will you learn Explain the spine and leaf architecture Recognise the impact of virtualisation, containers and orchestration on the network Describe how the following technologies are used in data centres: Multi port aggregation Overlay networks MBGP, VRFs, EVPN VXLAN COOP Data centre infrastructure course details Who will benefit: Staff involved with Data centres. Prerequisites: Network fundamentals for engineers Duration 2 days Data centre infrastructure course contents What is Ethernet? Data centres versus enterprise networks. Servers, Blades, Racks, Clusters, Storage, Virtual Machines, Hosts, guests, containers, orchestration. Virtual switches. Distributed switches. Live migrations (e.g. vMotion). IP addressing and VM traffic. Data centre network architecture Spine leaf design. North south traffic, East West traffic, Scaling: Ports, bandwidth. N+1 redundancy, ratio East West optimisation, oversubscription. 2 tier versus 3 tier Leaf/Spine. Pods. Underlay, Overlay L2 technologies STP vs link aggregation vs multi link aggregation. LACP, LLDP, CDP. Scalability. VLANs and VLAN pruning. L2 design recommendations. Disabling STP on edge ports. L3 technologies Underlay, Overlay, VXLAN, VTEP, VXLAN overlay forwarding, EVPN, IS-IS, COOP, MP BGP, VRFs, EBGP, IBGP, AS numbers, route reflectors. Anycast gateways. MTU considerations-for data and control planes. BUM traffic. Data centre interconnects Pods, fabrics, multi pods, multi fabric, multi site. VXLAN with BGP/EVPN Data center interconnect. Cloud integration, Inter Site Networks. Automation Automation and orchestration, Zero touch provisioning, Devops, Netops, telemetry automated configuration for underlay and overlay, SDN.
ZigBee training course description A hands on course covering the entire ZigBee protocol stack. ZigBee operation, primitives and frame formats are covered in detail using software tools to test and analyse ZigBee commands and demonstrate how these affect the 802.15.4 MAC. Analysers are used to decode packet formats. What will you learn Describe the ZigBee architecture and applications. Explain the workings of ZigBee protocol stack including the 802.15.4, NWK, APS and ZDO sub layers. Describe in detail the ZigBee primitives and how they are used to pass data; make networks; join networks and repair networks. Secure ZigBee networks. ZigBee training course details Who will benefit: Technical staff requiring grounding in ZigBee including application engineers. Prerequisites: RF fundamentals. Duration 2 days ZigBee training course contents Wireless data overview What is 802.15.4 and ZigBee? WLAN, WPAN, Bluetooth vs. ZigBee. Markets. Applications and architecture. ZigBee demonstration. ZigBee Standards and technology The 7-layer model, IEEE WPAN standards overview, 802.15.4 & ZigBee, ZigBee alliance. ZigBee Protocol stack The ZigBee 5 layer model, The network (NWK) sub layer, Application support sub layer (APS), the ZigBee Device Object (ZDO). 802.15.4 Radio Frequencies, modulation, power, DSSS, BPSK/ O-QPSK, channels, symbols, chips and bit rate. 802.15.4 PHY PHY data transfer primitives. The PHY packet. PHY PIB management. 802.15.4 MAC layer The MAC layer overview, CSMA/CA, addresses, frame types, super frames, MAC layer: Data, Data control, Scan and join, PAN maintenance, MAC PIB. Hands on 802.15.4 frame analysis. ZigBee Topologies Point to point topology, star topology, cluster tree, wired integration. Hands on Building a ZigBee network. ZigBee frame formats General frame format, data frames, command frames. Hands on Analysing ZigBee frames. ZigBee NWK NWK data primitives: Request. Confirm. Indication. NWK management primitives: Network discovery, network formation. Permit joining. Start router. Join. Direct join. Leave. Reset. Sync. NWK database management. Hands on NWK analysis ZigBee APS Address mapping, matching devices, binding devices, binding tables. Hands on APS analysis. ZigBee ZDO Device roles, binding requests, initiating and responding, device discovery, service discovery, network management. ZDO Endpoint 0. ZigBee Security Security issues, security modes, MAC security, NWK security, APS security. Applications Writing ZigBee applications, application profiles, End points, Endpoint addressing, clusters of attributes, broadcasts. Hands on Sample ZigBee application.
Carrier Ethernet training course description Ethernet is now the interface of choice for nearly all networking. This comprehensive course looks at the ways carriers can provide this Ethernet interface for their WANs and MANs. The course assumes delegates already have a solid foundation in Ethernet switching and so concentrates on just the Ethernet technologies for Carrier Ethernet. What will you learn Describe the main Carrier Ethernet services. Evaluate transports for Carrier Ethernet. Explain how Ethernet can work over MPLS and SDH. Explain the Ethernet technologies used to enable Carrier Ethernet. Carrier Ethernet training course details Who will benefit: Network engineers. Staff working for carriers. Prerequisites: Definitive Ethernet switching for engineers. Duration 2 days Carrier Ethernet training course contents Introduction What is Ethernet? LANs, MANs, WANs, Ethernet and switches in the LAN. Traditional LAN/WAN integration, routers. The Ethernet interface for the WAN. Standards: IEEE, MEF, OIF, Ethernet Alliance. Carrier Ethernet Services E-line: EPL, EVPL. E-LAN: EP-LAN, EVP-LAN. E-Tree: EP-Tree, EVP-Tree. Ethernet Services attributes. Applications: Carrier Ethernet for businesses, Mobile backhaul. Multicasting. Service attributes Bandwidth profiles, bandwidth parameters, Class of Service, QoS, MTU, Protection mechanisms: STP, RSTP, MSTP, Link aggregation, G.8031, G.8032. Transporting Carrier Ethernet The main options. 'Pure' Ethernet, Ethernet over SDH, Ethernet over WDM, Ethernet over MPLS. Ethernet switching, addresses and MAC address tables. Carrier Ethernet access technologies. EFM. Ethernet over MPLS What is MPLS, MPLS-TE, MPLS-VPN, L2 VPNs, VPLS, VPWS. MPLS Fast Reroute. CET 'Pure' Ethernet, Provider bridging 802.1d, Provider Backbone Bridges 802.1ah. Traffic engineering 802.1Qay. Carrier Ethernet technologies 802.1ad VLAN stacking, 802.1AX Link aggregation. 802.1Q QoS. OAM Standards, layers, interworking
Call centre training course description A theory based course covering the major technologies found in call centres today. What will you learn ACD IVR CRM CTI Diallers Call centre training course details Who will benefit: Anyone needing to know about technologies used in call centres. Prerequisites: Telecommunications Introduction Introduction to data comms and networking Duration 2 days Call centre training course contents Overview What are call centres? What are contact centres, Inbound call centres, outbound call centres, blended call centres, Call centre architectures. Telephony and telecomms basics PSTN, switching, PBXs, call routing. Data basics OSI, IP, VoIP. Routing, queuing and matchmaking Principles, distribution, sequencing. ACDs PBX features, Users, call processing, agent features, supervisor features, ACD telephones, ACD calls vs PBX calls, agent positions, ACD groups, routing calls, skills based routing. IVR Types, architectures, choice and control, best practices, IVR input technologies, IVR output technologies, speech recognition, call routing, IVR sizing, web based self service. CRM Contact management, databases, integration, use in call centres, benefits and features. Call centre integration Media types, VoIP, unified messaging, VoiceXML. CTI Simple CTI, 1st and 3rd party integration, CTI benefits and applications in call centers. Diallers History, campaigns, campaign types, Call Progress Detectors, Preview and Predictive Dialling. Management tools Measuring, managing, optimising, recorders, forecasting call centre resources.
Broadband access training course description ADSL is a broadband technology providing fast Internet access (amongst other applications) over existing telephone lines. This course covers an overview of the DSL family, what ADSL is through to how ADSL works. What will you learn Describe what ADSL is. Describe how ADSL works. Describe the ADSL architecture. Recognise the limitations of ADSL. List the elements required for an ADSL installation. Broadband access training course details Who will benefit: Network engineers and anyone who will be working with ADSL. Prerequisites: Intro to data communications & networking Duration 2 days Broadband access training course contents What is ADSL? Broadband definitions, OSI layer 1, ADSL services, WANS. ADSL features: always on, point to point, Asymmetric, speeds. ADSL benefits, xDSL family, standards, history, example DSL forum documents. ADSL architecture The big picture, The PSTN and telephones, Digital and analogue, PSTN and modems, ADSL vs. modem speeds, Block 1: Customer premises, Block 2: The last mile, Block 3: The exchange, Block 4: the core network. Customer premises Splitters, micro filters, splitter architectures, Splitterless ADSL, ADSL modems, USB, ADSL routers. The local loop ADSL PHY, Some basics, ADSL margins, speed implications, distances, RADSL, Line testing, whoosh tests, line coding, multiple channels, FDM, echo cancellation, Modulation: AM, FM, PM, QAM, QAM constellations, DMT, CAP, Framing, Superframes, fast data mode, interleaved mode, RADSL revisited. The exchange Local exchange ADSL items, DSLAMs, ADSL racks, Contention. The core network The role of the core network, ATM, ATM VPI/VCI, ATM cells, ATM layers, AAL5, RAS, Home gateways. ADSL and the higher layers Layer 2 choices, PPPoA, PPP, CHAP, Layer 4 and above, ADSL and ATM. Installing and configuring ADSL Choosing providers, line activation, hardware requirements, Configuring layer 1 and layer 2, Configuring IP. Summary ITU ADSL standards
About this Training Course The prospect maturation process, from a lead to a drillable prospect, is at the heart of the exploration business. This 5 full day course will cover all aspects of the prospect maturation process: play understanding in the context of regional geological understanding, detailed prospect evaluation; realistic risk & volume assessment consistent with the play understanding and prospect details, and an introduction to exploration economics. Throughout the course, there is a strong focus on pragmatic (geo)logical approach for assessing those aspects that are input parameters for a meaningful assessment of prospect risks and volumes, with emphasis on a balanced integration of contributions from different sub-surface disciplines. Many examples from basins from around the world are used to illustrate how traps, reservoirs, seals and charge occur in different basin settings. Specifics topics that will be discussed include the following: The statistical fundamentals for risk and volume assessment will be presented, with practical exercises for understanding the results of a risk & volume assessment as they are displayed in expectation curves. The difference between risk and uncertainty. A full discussion of the essential requirements for a working petroleum system: Trap, reservoir, seal and charge. Examples of how traps, reservoirs, seals and charge work in different basin types around the globe and in Australian basins. Exercises and guidelines for estimating uncertainties for prospect parameters, including advice for deciding which distribution type to use, and how to constrain those distributions for meaningful uncertainty ranges (setting minimum most likely and maximum values). Particular emphasis will be given to estimating hydrocarbon column lengths with their associated uncertainties in undrilled prospects. Prospects and plays: The value of play maps and how these should be used for assessment of prospect risks and for ranking of prospects within a play. Calculating volume ranges for prospects. Calculating volumes for groups of prospects; how to add risked prospect volumes for a statistically correct representation of the volume promise of a portfolio of prospects. Geophysical evidence: Incorporating geophysical evidence (DHIs) consistently and realistically in a risk assessment. An understandable and geology-based workflow, consistent with Bayes theorem, will be presented. Exploration economics. Training Objectives What this course will cover in 5 days: This course describes the various aspects that need to be considered in the prospect maturation process, including: Play development in the context of a sound understanding of the regional geology Detailed prospect evaluation and understanding of the critical aspects of traps, reservoirs, seals and charge Examples from plays and prospects in different basin settings from around the globe Realistic and pragmatic risk and volume assessment, based on the geological understanding of plays and prospects An introduction to exploration economics Examples of plays, oil and gas fields and prospects from basins from around the world, including the Far East, will be given. Target Audience This course is designed primarily for Geoscientists in exploration who would like to improve their expertise of the prospect maturation process and risk and volume assessment. The course has proven to be of value for explorers in the early phase of their career, seasoned explorers and team leaders. It will also benefit staff from disciplines working closely with exploration staff including Prospect Portfolio Analysts, Petrophysicists, Geophysicists and Reservoir Engineers. Course Level Intermediate Training Methods At the end of the course, the participants will have a good understanding of the essentials for realistic risk and volume assessments of exploration prospects. The course should allow participants to produce well-considered and realistic assessments for prospects they may be working on, and to understand and constructively challenge risk and volume assessments of colleagues and/ or partners/ competitors. Each topic is introduced by a lecture, and learning is re-inforced by practical exercises and discussions. Hand-out materials in paper and/or electronic format will be provided. Time will be made available to discuss aspects of prospects that may be brought in by course participants. Trainer Your expert course leader has a PhD in Geology from the University of Utrecht. He worked for 31 years (1979 -2010) with Shell as an exploration geologist in a variety of functions across the globe. As Principle Technical Expert, he was responsible for ensuring that Risk & Volume assessments were carried out consistently and correctly in all of Shell's exploration units. In this capacity, he led and participated in countless prospect review sessions and developed and conducted a successful in-house course on Risks & Volume assessment. As manager of the Exploration Excellence Team, he performed in depth analysis of basins and plays and provided advice on exploration opportunities to senior management. Together with his team, he visited most of Shell's exploration offices, working hands-on with Shell's local exploration teams to generate new play and prospect ideas and to suggest evaluation techniques and technologies to apply. In 2010, he was appointed as extraordinary professor Regional and Petroleum Geology at the VU university of Amsterdam and in 2012 also at the University of Utrecht. He was visiting professor at the University of Malaya (Malaysia). Through his own consultancy, as of 2010, he provides advice on exploration activities to several companies and is regularly invited to carry out technical reviews. Activities cover all continents and include Portfolio Reviews, Prospect assessment, Play-based Exploration, and Geothermal activities. He conducts courses on several topics including Risk & Volume Assessment, Prospect Maturation, Basin Analysis, Play-based Exploration, Trap & Seal Analysis, Petroleum Geology for Non-geologists. Some of his recent publications include: De Jager, J. & van Winden, M. (2020): Play-Based Exploration of the petroleum potential of the Tremp-Graus, AÃnsa and eastern Jaca Sub-basins in the southern Pyrenees. Invited contribution for Digital Geology, EAGE special publication (eds: Grötsch, J. & Pöppelreiter, M.) De Jager, J. (2020). Concepts of Conventional Petroleum Systems. Invited contribution for Regional Geology and Tectonics Volume 1: Global Concepts, Techniques and Methodology (eds: Adam, J., Chiarelly, D. & Scarselli, N.) De Jager, J. (2021): Handbook Risk & Volume Assessment. Self-published De Jager, J., Van Ojik, K & Smit, R. (2023 - in preparation): Geological Development of The Netherlands. In: Geology of The Netherlands (eds: Ten Veen, J., Vis, G-J., De Jager, J. @ Wong, T.) POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information about post training coaching support and fees applicable for this. Accreditions And Affliations
RFID training course description This training course focuses on the technologies used in Radio Frequency Identification (RFID). What will you learn Describe the RFID architecture. Design RFID systems. Evaluate tag types. Recognise common RFID problems. RFID training course details Who will benefit: RFID technologists and system engineers. Prerequisites: RF fundamentals. Duration 2 days RFID training course contents What is RFID? Review of RF basics, what is RFID, RFID history, RFID base system architecture, frequency bands used by RFID, comparison with barcodes. RFID applications Supply chain, asset tracking, theft reduction, retail, access control, tolls. Tags Tag features, types of tag, passive and active, chips, read only, read write, affixing tags, selecting location to affix a tag, tag orientation and location, tag stacking, impact of rate of movement, tag data formats. Interrogators/readers Interrogation zones, interrogator types, antennas, read distance tests, multiple interrogators, synchronisation, dense interrogator environment issues. RFID peripherals. Standards and regulations Global regulatory requirements, regional regulatory requirements, ISO, ETSI, FCC, EPC, safety regulations/issues. Testing and troubleshooting Read rate problems, improperly tagged items, tag failure. RFID system design Antenna types, interference, antenna location and spacing, how many antennas? How many interrogators? tag types, grounding considerations, cabling, site diagrams.
Bluetooth training course description Bluetooth is used by many kids these days but is probably under-utilised in business environments. This hands on training course provides an overview of what Bluetooth is, how it works, what it can be used for and how to configure it on different devices. What will you learn Explain what Bluetooth is. Describe the Bluetooth protocol stack. Recognise the applications of Bluetooth. Configure Bluetooth. Bluetooth training course details Who will benefit: Anyone who needs to know more about Bluetooth. Prerequisites: None. Duration 2 days Bluetooth training course contents Classic Bluetooth Bluetooth overview Basics, standards, competing technologies. Bluetooth radio RF bands, power losses, frequency hopping. Bluetooth modulation PSK, DPSK, DPQSK. Bluetooth data transfer FH, TDD, FDMA, ACL, SCO, Bluetooth packets. Making connections Piconets, Scatternets, Pairing The protocol stack Baseband, Link Manager, L2CAP, SDP, GAP, RFCOMM. Profiles FTP, DUN, LAN, Synch, HDP, GOEP/OBEX etc. Security Authentication, authorisation, encryption, risks. Bluetooth Low Energy Introduction Bluetooth Smart and Bluetooth Smart Ready. BLE device types Design goals, terminology and core concepts. BLE usage models Presence detection, data broadcasting connectionless models, gateways. BLE architecture Controller, host, applications and stack splits. BLE protocol stack Link layer, HCI, L2CAP. BLE profiles GAP roles, models, procedures, security modes, data advertising. BLE security Pairing, bonding, data signing BLE applications Devices, services, profiles, peripherals