17700 ESS courses in Birmingham delivered Online

Business Startup Course Overview This course is designed for aspiring entrepreneurs and business professionals looking to gain essential knowledge and skills for launching a successful startup. It covers key concepts such as identifying business models, creating innovative ideas, building a brand, and implementing both active and passive sales strategies. Learners will explore the stages of business creation from conception to execution and develop a clear business action plan. By the end of the course, participants will be equipped with the tools necessary to develop their own business and take confident steps toward growth and sustainability. Course Description The "Business Startup" course delves into the fundamental components required to start and run a successful business. Topics include the Adonis Business Model, which provides a framework for building a profitable business, the steps involved in creating a viable business idea, and the methods for constructing a strong brand identity. The course also covers effective sales techniques, both active and passive, to drive revenue. Additionally, learners will be guided through the process of creating a comprehensive business and action plan to set the foundation for long-term success. This course is ideal for anyone looking to start their own business or develop their entrepreneurial mindset. Business Startup Curriculum: Module 01: Adonis Business Model – The Model of Successful Businesses Module 02: Creation of A Business Idea Module 03: Building A Successful Brand Module 04: Active Sales Module 05: Passive Sales Module 06: Create A Business and Action Plan (See full curriculum) Who is this course for? Individuals seeking to start their own business. Professionals aiming to expand their entrepreneurial skills. Beginners with an interest in business development. Entrepreneurs looking to refine their business strategies. Career Path Business Owner Entrepreneur Brand Manager Sales Manager Marketing Manager Business Development Executive

Social Media Marketing Strategy Course Overview: This Social Media Marketing Strategy course provides a comprehensive overview of how to create, manage, and optimise a social media marketing plan. Learners will explore the key aspects of social media marketing, including market analysis, content creation, and campaign management. The course focuses on understanding the dynamics of different social platforms, selecting the right platforms for your business, and integrating them into broader marketing strategies. By the end of the course, learners will be equipped with the knowledge to design and implement effective social media marketing strategies to enhance brand visibility and engagement. Course Description: This course dives deeper into the essential aspects of social media marketing, offering insights into the latest trends and tools available. Key topics include conducting a market analysis to understand target audiences, auditing current social media channels, setting measurable goals, and selecting the most effective platforms. The course also covers the creation of a social media policy, integrating marketing strategies across platforms, developing content that resonates with audiences, and launching successful campaigns. Learners will gain valuable skills to build and execute a social media marketing strategy that drives results for businesses and brands. Social Media Marketing Strategy Curriculum: Module 01: The Rise of Social Media Module 02: Conducting Market Analysis Module 03: Auditing Social Media Module 04: Setting Goals and Selecting Platforms Module 05: Creating the Social Media Policy Module 06: Integrating Marketing Strategies Module 07: Developing Effective Content Module 08: Understanding the Popular Platforms Module 09: Launching Successful Campaigns (See full curriculum) Who is this course for? Individuals seeking to enhance their marketing skills. Professionals aiming to boost their career in digital marketing. Beginners with an interest in social media marketing. Entrepreneurs looking to build their brand presence online. Career Path: Social Media Manager Digital Marketing Specialist Content Strategist Marketing Consultant Brand Manager

How to Analyse & Maximize Restaurant Profits Course Overview This course on "How to Analyse & Maximize Restaurant Profits" offers comprehensive insights into understanding the financial dynamics of a restaurant business. It covers key concepts such as revenue analysis, menu optimisation, and cost control strategies to help learners identify areas of improvement for enhanced profitability. By the end of the course, learners will have a thorough understanding of the various factors influencing restaurant performance, from pricing strategies to inventory management. This course provides valuable skills that enable learners to make informed decisions that directly impact the bottom line of any restaurant business. Course Description In this course, learners will explore essential topics such as restaurant revenue analysis, menu engineering, and cost management. The course delves into the principles of profit maximisation, offering strategies to analyse sales data, optimise menu offerings, and manage food and labour costs efficiently. Learners will acquire skills in identifying profitable menu items, reducing waste, and increasing operational efficiency. This in-depth course is designed to equip participants with the knowledge and strategies needed to improve the profitability of a restaurant, ensuring they can make data-driven decisions to drive growth and sustainability. How to Analyse & Maximize Restaurant Profits Curriculum Module 01: Introduction Module 02: Restaurant Revenue Analysis Module 03: Menu Engineering Report Module 04: Cost Analysis & Management (See full curriculum) Who is this course for? Individuals seeking to understand restaurant profitability. Professionals aiming to enhance their skills in restaurant management. Beginners with an interest in the food and hospitality industry. Entrepreneurs looking to improve restaurant financial performance. Career Path Restaurant Manager F&B (Food and Beverage) Operations Manager Menu Analyst Financial Analyst in the hospitality industry Restaurant Owner/Entrepreneur

Career Development and Passion Course Overview This course is designed to help individuals navigate their career development while staying true to their passions. It covers key aspects of career growth, self-improvement, and the strategic pursuit of personal interests to build a fulfilling professional life. Learners will explore how to harness their passion to fuel career success, develop essential skills, and adopt a positive mindset for achieving long-term professional goals. Upon completion, learners will be equipped to enhance their career trajectory, align their passion with their work, and achieve greater job satisfaction. Course Description In this course, learners will delve into various stages of career development, focusing on self-improvement, identifying and chasing one's passion, and mastering the mindset required for success. Topics such as aligning passion with career choices, improving skills, and navigating job hunting will be covered in-depth. Learners will gain insights into how passion can be a driving force behind career success and how to monetise skills and interests effectively. By mastering these topics, participants will be well-prepared to achieve personal and professional fulfilment in their chosen career path. Career Development and Passion Curriculum Module 01: Career Module 02: Self-Improvement Module 03: Passion Module 04: Chase the Passion Module 05: Be Good at Your Passion Module 06: Passion and Money Module 07: Master Your Mindset Module 08: Preparation for Success Module 09: Job Hunting Module 10: Acing Your Interview Module 11: Prosper in Career (See full curriculum) Who is this course for? Individuals seeking to align their career with their passion. Professionals aiming to enhance career growth and job satisfaction. Beginners with an interest in career development and personal growth. Anyone looking to improve their job hunting and interview skills. Career Path Career development coach HR specialist Business consultant Entrepreneur in passion-driven industries Motivational speaker or trainer Corporate strategist Freelance professional

Digital Product Management Course Overview: The Digital Product Management course is designed to provide learners with a comprehensive understanding of managing digital products throughout their lifecycle. Covering key areas such as market analysis, strategy development, and product marketing, this course equips learners with essential skills to succeed in the fast-paced digital landscape. It explores core concepts of product management, offering a thorough introduction to the tools and processes involved in delivering successful digital products. Learners will gain the knowledge necessary to effectively manage a digital product from conception to launch, ultimately enhancing their career prospects in digital product management. Course Description: This course dives deep into the intricacies of digital product management, beginning with the basics and progressing through advanced concepts. Learners will explore market research, customer analysis, and strategy formulation to ensure product success. Modules also cover the creation of product roadmaps, understanding different development methodologies, and the use of analytics to measure product performance. Legal considerations and marketing strategies are also key components, offering a well-rounded understanding of the product management process. By the end of the course, learners will have the expertise needed to manage a digital product from ideation to its eventual market entry and beyond. Digital Product Management Curriculum: Module 01: Basics of Digital Product Management Module 02: Understanding Market and Customers Module 03: Strategy Development Module 04: Roadmap Module 05: Development Methodologies Module 06: Analytics and Metrics Module 07: Marketing Module 08: Legal Aspects (See full curriculum) Who is this course for? Individuals seeking to build a career in digital product management. Professionals aiming to enhance their product management skills. Beginners with an interest in managing digital products or services. Those looking to transition into a digital-focused career. Career Path: Digital Product Manager Product Development Manager Digital Marketing Specialist Project Manager in Tech Companies Product Strategist E-commerce Manager

HR Management Course Overview: This HR Management Course is designed to equip learners with essential knowledge and skills required to effectively manage human resources within any organisation. Covering key aspects of HR management, including recruitment, performance management, employee relations, and legal considerations, the course offers a comprehensive understanding of the core responsibilities of HR professionals. Learners will gain the confidence to tackle HR challenges in the workplace, improve organisational culture, and ensure compliance with employment laws. By the end of the course, participants will be well-prepared to contribute to HR strategy and operational efficiency in various sectors. Course Description: This course delves deeper into HR functions, offering insights into crucial topics such as employee engagement, talent acquisition, workforce development, and conflict resolution. Learners will explore modern HR practices, the role of HR in organisational development, and the application of HR policies within different industries. The course provides a solid foundation in understanding HR operations, helping learners develop the skills needed to manage employee lifecycle processes effectively. Emphasis is placed on understanding legal frameworks, diversity and inclusion, and managing change within the workforce, preparing learners for dynamic HR roles in any business environment. HR Management Course Curriculum: Module 01: Introduction to HR Management Module 02: Recruitment and Selection Strategies Module 03: Employee Engagement and Retention Module 04: Performance Management and Development Module 05: Employment Law and Ethical Considerations Module 06: Compensation and Benefits Management Module 07: Workforce Diversity and Inclusion Module 08: Managing Change in the Workforce (See full curriculum) Who is this course for? Individuals seeking to build a career in HR management. Professionals aiming to enhance their HR skills for career progression. Beginners with an interest in human resources and organisational development. HR specialists looking to update their knowledge and practices. Career Path: HR Manager Recruitment Specialist Employee Relations Manager Talent Acquisition Specialist HR Consultant Learning and Development Coordinator

Graphic Design Using Canva Course Overview: This course introduces learners to the world of graphic design using Canva, a powerful yet accessible design tool. It covers the essentials of graphic design, starting from the basics of working with colour and progressing through intermediate and advanced design techniques. Learners will explore photo-editing tools, graphic layout principles, and how to create professional-quality designs for a variety of purposes. By the end of the course, learners will have developed the skills to create engaging and visually appealing graphics, preparing them for roles in the creative industry. Course Description: The course covers a range of topics that build a solid foundation in graphic design using Canva. Starting with working with Adobe colours online, learners will move on to mastering basic design principles within Canva, before advancing to more complex techniques such as photo editing and designing at a professional level. The course provides learners with the knowledge to create impactful designs for social media, marketing, and branding. Learners will gain valuable skills that are widely used in the design industry, allowing them to apply these techniques in real-world contexts. The course structure is designed to build upon each module, ensuring learners progress at a comfortable pace while enhancing their graphic design abilities. Graphic Design Using Canva Curriculum: Module 01: Working with Adobe Colours Online Module 02: Basic Graphics Design using Canva Module 03: Photo-Editing Basics Module 04: Intermediate to Pro Lessons on Canva Graphic Designs Module 05: Bonus (See full curriculum) Who is this course for? Individuals seeking to enter the graphic design field. Professionals aiming to enhance their creative design skills. Beginners with an interest in digital design and visual communication. Entrepreneurs looking to improve their brand visuals. Career Path Graphic Designer Digital Marketing Specialist Social Media Content Creator Branding Consultant Freelance Designer

Excel 2016 Formulas and Functions Course Overview: This course is designed to provide learners with a comprehensive understanding of Excel 2016 formulas and functions. By covering essential tools and techniques, the course enables learners to confidently navigate the Excel environment and utilise formulas for data analysis, calculations, and reporting. With a focus on both fundamental and advanced functions, learners will gain the skills needed to streamline their tasks and improve efficiency in the workplace. The course’s practical value lies in its application across various industries, allowing professionals to enhance their data handling and reporting capabilities, making it an invaluable addition to any skill set. Course Description: The "Excel 2016 Formulas and Functions" course covers the core concepts of using Excel formulas and functions to manage and analyse data. It starts with the basics, such as SUM, AVERAGE, and IF functions, before advancing to more complex tools like VLOOKUP and conditional formatting.Through each module, learners will explore how to use these features to automate calculations, create dynamic reports, and manipulate datasets. The course offers a structured approach to mastering Excel, with clear guidance on how to use each function effectively in a business context. Learners will come away with the knowledge to work more efficiently in Excel, enabling them to make informed data-driven decisions and enhance productivity. Excel 2016 Formulas and Functions Curriculum: Module 01: Getting Started with Microsoft Excel 2016 Module 02: Basic Formulas and Functions Module 03: Formulas and Functions Activities (See full curriculum) Who is this course for? Individuals seeking to improve their Excel skills Professionals aiming to enhance their data analysis capabilities Beginners with an interest in data management and analysis Any other individuals looking to gain proficiency in Excel Career Path: Data Analyst Administrative Assistant Financial Analyst Business Analyst Project Coordinator

Train the Trainer - Part 2 Course Overview: "Train the Trainer - Part 2" is designed for individuals who wish to elevate their training and presentation skills to the next level. This course offers in-depth guidance on how to maintain participant engagement, ensure clarity, and use effective communication techniques. Learners will explore advanced strategies for building rapport with their audience, refining their delivery style, and ensuring their messages are understood. By the end of this course, learners will be equipped with the tools to create more dynamic and impactful training sessions, fostering a deeper level of understanding and retention among participants. Course Description: This course delves into essential training strategies that enhance delivery and participant involvement. Learners will explore techniques for keeping the audience engaged, presenting material in a way that aids comprehension, and using non-verbal cues such as body language and tone to reinforce their message. The course covers strategies to help learners follow along, assess their understanding, and improve retention. By examining these core aspects, participants will develop advanced skills for delivering clear and memorable training. Upon completion, learners will be able to create a more effective learning environment and be prepared to engage with diverse audiences across various training settings. Train the Trainer - Part 2 Curriculum: Module 01: Introduction Module 02: Keep Them Engaged Module 03: Help Them Follow Along Module 04: Ensure They Understand Module 05: Use Effective Body Language and Tone (See full curriculum) Who is this course for? Individuals seeking to improve their training and presentation skills. Professionals aiming to enhance their teaching effectiveness. Beginners with an interest in becoming a more effective trainer. Anyone looking to engage audiences more effectively in a training environment. Career Path: Corporate Trainer Training and Development Specialist Learning & Development Coordinator Public Speaker Instructional Designer

ChatGPT for Marketing and Productivity with AI Tools Course Overview: This course provides an in-depth exploration of ChatGPT and other AI tools in the context of marketing and productivity. Designed for individuals keen on integrating AI into their business strategies, it covers essential techniques and applications to enhance marketing efforts and streamline work processes. Learners will gain insights into leveraging AI for targeted campaigns, content creation, and automation, while also learning how to increase personal and team productivity using AI tools. By the end of the course, learners will have a clear understanding of how to apply AI-driven solutions to achieve measurable results in marketing and productivity. Course Description: In this course, learners will explore the dynamic field of AI-powered marketing and productivity tools. Key topics include the AI Marketing Playbook, which introduces learners to the fundamentals of using AI in marketing, followed by strategies for utilising ChatGPT and other AI tools for content creation, social media campaigns, and customer engagement. Additionally, learners will discover various AI tools designed to optimise productivity, including project management, data analysis, and communication tools. This course provides a comprehensive approach, equipping learners with the knowledge to harness AI’s capabilities in improving both marketing efforts and workplace efficiency. ChatGPT for Marketing and Productivity with AI Tools Curriculum: Module 01: The AI Marketing Playbook Module 02: How to Use ChatGPT and AI for Marketing Module 03: Productivity with AI Tools (See full curriculum) Who is this course for? Individuals seeking to enhance their marketing efforts with AI. Professionals aiming to boost their productivity using AI-driven tools. Beginners with an interest in AI technologies and marketing. Business owners looking to streamline marketing and productivity. Career Path: Digital Marketing Specialist Marketing Automation Expert AI Solutions Specialist Productivity Consultant Marketing Manager