What you will learn from this course?
Gain comprehensive knowledge about content marketing
Understand the core competencies and principles of content marketing
Explore the various areas of content marketing
Know how to apply the skills you acquired from this course in a real-life context
Become a confident and expert digital media marketer
Course Highlights
Course Type: Self-paced online course
Duration: 11 hours 55 minute
Tutor Support: Full tutor support is included
Customer Support: 24/7 customer support is available
Beginner's Content Marketing Online Training Course
Master the skills you need to propel your career forward in content marketing. This course will equip you with the essential knowledge and skillset that will make you a confident digital media marketer and take your career to the next level. This comprehensive beginner's content marketing online training course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this beginner's content marketing online training course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.
This comprehensive course will teach you the theory of effective content marketing practice and equip you with the essential skills, confidence and competence to assist you in the content marketing industry. You'll gain a solid understanding of the core competencies required to drive a successful career in content marketing. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for digital media marketer or for people who are aspiring to specialize in content marketing.
Enroll in this beginner's content marketing online training course today and take the next step towards your personal and professional goals. Earn industry-recognized credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates.
Who is this Course for?
This comprehensive beginner's content marketing online training course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this Successful start to Content Marketing can also take this course.
Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector.
Entry Requirements
This beginner's content marketing online training course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection.
Assessment
This beginner's content marketing online training course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.
Advance Your Career
This beginner's content marketing online training course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume.
Study Plex Subscription
Study plex also provides a subscription option that allows you unlimited access to more than 700+ CPD courses for learning. You only need to spend £79 to take advantage of this fantastic offer, and you'll get an unlimited subscription for a full year. Additionally, you can cancel your membership from your account at any time by getting in touch with our friendly and devoted customer care team.
Visit our subscriptions page for more details if you're interested.
Why you should train with Study Plex?
At Study Plex, you will have the chance to build social, technical and personal skills through a combination of extensive subjects tailored according to your interest. Along with receiving comprehensive knowledge and transferable skills, there are even more reasons o be involved with us, which include:
Incredible Customer Support: We offer active customer service in the form of live chat, which you can access 24/7
Expert Tutor Support: You'll have access to our devoted and dedicated tutor support with all of our courses whenever you need it.
Price Justified by Quality: We ensure that you will have the best experience possible for the price you are paying for the course.
Money-back Guarantee: We provide a money-back guarantee if you are not satisfied with the course's quality. There is a 14-day time limit on this option (according to the terms and conditions).
Instalment Facility: If your course costs more than £50, you can pay in three instalments using the instalment option.
Satisfaction Guarantee: Our courses are designed to meet your demands and expectations by all means.
Recognised Accreditation
This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement.
The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
What is CPD?
Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements.
Benefits of CPD
Improve your employment prospects
Boost your job satisfaction
Promotes career advancement
Enhances your CV
Provides you with a competitive edge in the job market
Demonstrate your dedication
Showcases your professional capabilities
What is IPHM?
The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill.
Benefits of IPHM
It will help you establish a positive reputation in your chosen field
You can join a network and community of successful therapists that are dedicated to providing excellent care to their client
You can flaunt this accreditation in your CV
It is a worldwide recognised accreditation
What is Quality Licence Scheme?
This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
Benefits of Quality License Scheme
Certificate is valuable
Provides a competitive edge in your career
It will make your CV stand out
Course Curriculum
Good Understanding of Content
Content Means too Much 1.1 00:04:00
Content is more than all blogs and articles 1.2 00:02:00
Content is more than a cost understanding 1.3 00:02:00
Understand Content Marketing
Understand Content Marketing 2.1 00:04:00
Where did This Content Marketing Come From 2.2 00:07:00
What is the Main Purpose of Content Marketing 2.3 00:04:00
Advanced goals of content marketing 2.4 00:04:00
Details for Successful Content Marketing
How to grow the niche content audience 3.1 00:04:00
Understanding a Different Brand Perspective 3.2 00:04:00
Presenting content experiments 3.3 00:05:00
Actively understanding content 3.4 00:03:00
Developing a Successful Content Marketing Strategy
Forget what you know 4.1 00:04:00
Choosing the right audience 4.2 00:04:00
Our competitive analysis priority 4.3 00:04:00
Understand Your Right to Win 4.4 00:03:00
How We Can Create and Source Effective Content
Creating content on the customer journey 5.1 00:05:00
Choosing content marketing formats and channels 5.2 00:04:00
Source from anywhere 5.3 00:04:00
Making content very effective 5.4 00:04:00
Grow Content Operations
Choosing a content calendar 6.1 00:04:00
Understand Content Processes 6.2 00:04:00
Clarifying roles and responsibilities 6.3 00:05:00
Content operations that come to life 6.4 00:03:00
Create Advanced Intelligence for Content
Selecting content KPIs 7.1 00:05:00
Monitoring content KPI data 7.2 00:05:00
Optimizing content performance regularly 7.3 00:06:00
Using Content Technology By Constantly Renewing It
Finding content technology 8.1 00:03:00
Considering advanced content technology 8.2 00:04:00
Developing strategy for content technology 8.3 00:03:00
Seize Content Marketing Opportunities
Scaling Content Marketing 9.1 00:03:00
Succeeding as a Small Business 9.2 00:03:00
Succeed as a Large or Corporate Business 9.3 00:03:00
Live Video Styles
Live educational videos 1.1 00:04:00
Live interview videos 1.2 00:04:00
Live demo videos 1.3 00:04:00
Live video tours 1.4 00:04:00
Creating Live Video Content
When to Create Live Video 2.1 00:04:00
Different live video platforms 2.2 00:04:00
Preparing for your live video 2.3 00:03:00
Introductions and Conclusions in Your Live Video 2.4 00:05:00
Creating engagement during live videos 2.5 00:03:00
Promoting Your Live Video
Building your live video audience 3.1 00:05:00
Sharing your live video 3.2 00:05:00
Repurposing your live video 3.3 00:04:00
Launching Live Video
Tools for Live Video 4.1 00:04:00
Visuals for Live Video 4.2 00:04:00
Start Creating Live Videos 4.3 00:01:00
Welcome to the World of Marketing Where Short Video is King
Modern Digital Marketing Strategies 1.1 00:06:00
The role of short-form video in social media marketing1.2 00:08:00
Techniques to Create Strong Short-form Video 1.3 00:08:00
Digging Deeper TikTok 1.4 00:08:00
Digging Deeper Instagram Reels 1.5 00:05:00
Effective marketing strategies for TikTok vidos
Top Strategies for Creating Effective TikToks2.1 00:08:00
Understanding the TikTok Algorithm 2.2 00:08:00
Using Hashtags Effectively 2.3 00:08:00
Capitalizing on Trends and Challenges 2.4 00:08:00
Leveraging Influencers 2.5 00:08:00
Creating ads 2.6 00:07:00
Using Other TikTok Tools and Techniques 2.7 00:07:00
Effective Marketing Strategies for Instagram reels
Connections Between Reels and TikTok Strategies 3.1 00:07:00
Understanding the Unique Selling Points of Instagram Reels 3.2 00:07:00
Implementing Your Social Strategy for TikTok and Reels 3.3 00:03:00
Instagram Profile Setup and Orientation
Tour the Instagram user Interface1.1 00:06:00
Convert to an Instagram professional account1.2 00:04:00
Optimizing Your Professional Instagram Profile 1.3 00:04:00
Optimizing Uploads of Photos and Videos 1.4 00:05:00
Modify Instagram Settings 1.5 00:04:00
Using Instagram on a Computer 1.6 00:02:00
Get Started with Marketing on Instagram
Explore Models of Business Success 2.1 00:05:00
Built-in Tools for Marketing 2.2 00:04:00
Interact with the Community to Build Trust 2.3 00:05:00
Develop a Marketing strategy for Instagram
Content Ideas and Strategies for Instagram 3.1 00:05:00
Create a unique style on Instagram 3.2 00:04:00
Research your competition on Instagram 3.3 00:04:00
Utilize Hashtags With a Posting Schedule 3.4 00:05:00
Implement Your Instagram Marketing Campaign
Marketing with Instagram Stories 4.1 00:04:00
Marketing with Instagram Reels 4.2 00:04:00
Marketing With IGTV 4.3 00:05:00
Marketing With Live Video on Instagram 4.4 00:05:00
Using Instagram Shopping Posts 4.5 00:04:00
Content Marketing with Instagram Guides 4.6 00:04:00
Leveraging Instagram Paid ads 4.7 00:05:00
Optimize Your Marketing Strategy on Instagram
Review Instagram Insights to Optimize Marketing Strategy 5.1 00:05:00
Run Polls and ask Questions on Instagram 5.2 00:05:00
Saving Instagram Stories as Story Highlights 5.3 00:04:00
Embedding Instagram Photos into Websites 5.4 00:02:00
Additional Resources 5.5 00:02:00
How to Create Tribes On Social Media
Understanding Community Management 1.1 00:03:00
Why Should We Build Our Own Community 1.2 00:07:00
Create Online Tribes
How to Create your Great Strategy 2.1 00:10:00
Using Social Media to Build Your Community 2.2 00:09:00
Best Practices for Community Building 2.3 00:07:00
Growing Your Tribes On Social Media
Creating Content Keeps Your Tribes Alive 3.1 00:10:00
How to Increase Active Participation in Your Communities 3.2 00:07:00
How to Find Brand Ambassadors and Influencers 3.3 00:07:00
How to Promote Your Community 3.4 00:08:00
Measuring their Success and Performance
How to Scale Your Community 4.1mov 00:08:00
How to Measure the Growth of Your Fans 4.2 00:07:00
Demonstrate your Influence in Communities as a Leader 4.3 00:05:00
Tools for Managing Audience and Communities
Very Good use of Tools for Community Management 5.1 00:04:00
Story Basics
How Stories Connect 1.1.mov 00:06:00
Story Types to Grow 1.2 00:07:00
Good Story Qualities 1.3 00:07:00
Building a Story
Finding Your Story 2.1 00:05:00
Your Audience 2.2 00:04:00
Call to Action 2.3 00:06:00
Telling a Story
Story Structure 3.1 00:06:00
Grabbing Attention 3.2 00:05:00
Deep Engagement 3.3 00:08:00
Growing Community 3.4 00:04:00
Interactive Stories 3.5 00:05:00
More
More Material 4.1 00:03:00
Interview 4.2 00:03:00
Core Values 4.3 00:03:00
Connect Before Convincing 4.4 00:03:00
Crowdfunding 4.5 00:03:00
How to Start Your Story 4.6 00:03:00
Tell Stories in Person 4.7 00:03:00
Obtain Your Certificate
Order Your Certificate of Achievement 00:00:00
Get Your Insurance Now
Get Your Insurance Now 00:00:00
Feedback
Feedback 00:00:00