This Product Marketing Manager Course has been designed for those who want to understand the full lifecycle of product management from a marketing perspective. It explores how products are planned, developed, priced, positioned, and managed over time. You’ll gain insights into the structure of a product, how it evolves, and how marketing strategies influence its success in a competitive landscape. Through ten streamlined modules, you’ll learn to assess product portfolios, analyse market positioning, and make informed financial decisions. The course also covers the essentials of brand alignment, distribution channels, and how to shape marketing campaigns with purpose. Whether you're looking to strengthen your product marketing approach or explore new strategies, this course provides the foundations needed to support intelligent decision-making across the product journey. Key Benefits Accredited by CPD Instant e-certificate Fully online, interactive course Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Curriculum Module 01: Introduction to Product Management Module 02: Product Classification Module 03: Developing the Product Plan Module 04: New Product Development Module 05: Levels of a Product and Product Life Cycle Module 06: Product Pricing Strategy Module 07: Product and Brand Portfolio Analysis Module 08: Channels Management Module 09: Basics of Marketing for Products Module 10: Financial Analysis for Product Management Course Assessment You will immediately be given access to a specifically crafted MCQ test upon completing an online module. For each test, the pass mark will be set to 60%. Certificate Once you've successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we do recommend that you renew them every 12 months. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Product Marketing Manager training is ideal for highly motivated individuals or teams who want to enhance their skills and efficiently skilled employees. Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Learn the essential skills and knowledge you need to excel in your professional life with the help & guidance from our Product Marketing Manager training. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included
Overview This Fitness Business - Sell Products, Training & Coaching Online course will unlock your full potential and will show you how to excel in a career in Fitness Business - Sell Products, Training & Coaching Online. So upskill now and reach your full potential. Everything you need to get started in Fitness Business - Sell Products, Training & Coaching Online is available in this course. Learning and progressing are the hallmarks of personal development. This Fitness Business - Sell Products, Training & Coaching Online will quickly teach you the must-have skills needed to start in the relevant industry. In This Fitness Business - Sell Products, Training & Coaching Online Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Fitness Business - Sell Products, Training & Coaching Online skills to help you advance your career. Acquire a comprehensive understanding of various Fitness Business - Sell Products, Training & Coaching Online topics and tips from industry experts. Learn in-demand Fitness Business - Sell Products, Training & Coaching Online skills that are in high demand among UK employers, which will help you to kickstart your career. This Fitness Business - Sell Products, Training & Coaching Online course covers everything you must know to stand against the tough competition in the Fitness Business - Sell Products, Training & Coaching Online field. The future is truly yours to seize with this Fitness Business - Sell Products, Training & Coaching Online. Enrol today and complete the course to achieve a Fitness Business - Sell Products, Training & Coaching Online certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Fitness Business - Sell Products, Training & Coaching Online course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Fitness Business - Sell Products, Training & Coaching Online course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate. Certificate of Achievement Upon successfully completing the Fitness Business - Sell Products, Training & Coaching Online course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Fitness Business - Sell Products, Training & Coaching Online is suitable for anyone aspiring to start a career in Fitness Business - Sell Products, Training & Coaching Online; even if you are new to this and have no prior knowledge on Fitness Business - Sell Products, Training & Coaching Online, this course is going to be very easy for you to understand. And if you are already working in the Fitness Business - Sell Products, Training & Coaching Online field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. Taking this Fitness Business - Sell Products, Training & Coaching Online course is a win-win for you in all aspects. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Fitness Business - Sell Products, Training & Coaching Online course has no prerequisite. You don't need any educational qualification or experience to enrol in the Fitness Business - Sell Products, Training & Coaching Online course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Fitness Business - Sell Products, Training & Coaching Online course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Introduction Who this course is for 00:02:00 What you will learn 00:03:00 Fitness Business Models Fitness Business Models Overview 00:02:00 The Coaching Business Model 00:04:00 Selling Products Business Model 00:06:00 Affiliate Marketing Business Model 00:06:00 Fitness Sponsorships 00:02:00 Refining Your Business Idea The First Steps 00:03:00 Finding The Right Fitness Niche 00:04:00 How To Identify The Ideal Coaching Client 00:05:00 How To Identify Your Clients Pain Points 00:03:00 How To Become An Expert 00:04:00 Creating Your First Product Understand What You Are Selling 00:01:00 Creating Your First Fitness Information Product 00:07:00 MVP - Minimal Viable Product 00:03:00 Creating Your First Workout Routine / Diet Plan 00:04:00 Writing Your First Fitness eBook 00:06:00 Recording Your First Fitness Video Course 00:06:00 Creating A Coaching Offer 00:03:00 Selling & Marketing Fundamentals Overview 00:02:00 Most Common Fitness Marketing Mistakes 00:04:00 Setting SMART Marketing Goals 00:07:00 Crafting A Stong Marketing Message 00:06:00 Selling & Marketing Strategies Choosing The Right Marketing Channel 00:08:00 Email Marketing For Your Product 00:03:00 How To Build An Email List 00:03:00 Your First Autoresponder Series 00:10:00 How To Build The Perfect Lead Magnet 00:05:00 How To Use WordPress For Your Fitness Business 00:08:00 Installing WordPress 00:05:00 Building A Landing Page 00:06:00 Building A Thank You Page 00:03:00 Driving Traffic To Your Site Starting A Niche Youtube Channel 00:05:00 Keyword Research For Youtube 00:04:00 My Youtube Content Strategy 00:04:00 How To Set Up Your First Lead Ad In Facebook 00:06:00 Affiliate Marketing 3 lectures Affiliate Marketing Overview 00:01:00 Writing Blog Posts With Affiliate Links 00:04:00 Making Affiliate Sales With Youtube Videos 00:03:00 Online Business Motivation Motivation Intro 00:01:00 How To Deal With Difficult Customers / Clients 00:03:00 How To Deal With Email Overload 00:04:00 How To Develop The Mindset Of An Entrepreneur 00:04:00 How To Not Lose Track Of Your Business Goals 00:05:00
Travel and tourism remains one of the most dynamic and influential industries across the globe, shaping economies, creating cultural bridges, and inspiring millions of journeys each year. This CPD Accredited Travel and Tourism Course offers a detailed exploration of the modern tourism landscape—covering everything from transport procedures and marketing strategies to sustainable travel and customer satisfaction. Whether you're interested in tour operations, destination management, or the impact of major global shifts like Brexit and COVID-19, this course delivers insights that are timely and relevant. Designed for those looking to broaden their understanding of tourism without stepping into a classroom, this course provides a structured, engaging look at the forces that shape travel today. Learners will gain knowledge of communication techniques, crisis management in hospitality, and tourism’s evolution in the post-pandemic world—all from the convenience of their own space. With topics including tourism services, visitor attraction strategies, and public awareness campaigns, this course lays a solid foundation for anyone seeking a better grasp of the industry’s inner workings. Still not convinced? Take a glimpse of the key benefits you'll get with - Lessons prepared in collaboration with Professionals User-friendly Learner Management System (LMS) Syllabus designed in line with the standards of the UK Education System Updated Study Materials focusing both on Knowledge and Skill based training Guidance to expand in 'a' territory and move forward with Travel Agent profession Free Assessment to test learners' knowledge and skills Course Curriculum: Module 01: Introduction to Travel and Tourism Module 02: Tourism Products and Services Module 03: Tour Operating and Travel Retailing Module 04: Marketing in Travel and Tourism Module 05: Developing Communication Skills Module 06: Customer Service and Satisfaction Module 07: Crisis and Visitor Attraction Management Module 08: Transport Management Procedure Module 09: Tourism in the New Normal World/ Post COVID Travel Destinations Module 10: Sustainable Tourism Module 11: Public Awareness Campaigns Module 12: Brexit and its Impact on Tourism Industry Module 13: Travel and Tourism Issues to Contend with Module 14: Human Resource Management in Travel Industry Course Assessment You will immediately be given access to a specifically crafted MCQ test upon completing the Travel and Tourism - CPD Accredited course. For each test, the pass mark will be set to 60%. Accredited Certificate After successfully completing this Travel and Tourism - CPD Accredited course, you will qualify for the CPD Quality Standards (CPD QS) certified certificate from Training Express. CPD 10 CPD hours / points Accredited by The CPD Quality Standards (CPD QS) Who is this course for? The Travel and Tourism - CPD Accredited training is ideal for highly motivated individuals or teams who want to enhance their skills and efficiently skilled employees. Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Learn the essential skills and knowledge you need to excel in your professional life with the help & guidance from our Travel and Tourism - CPD Accredited training.
Social Media Influencer Course Overview This course is designed to provide learners with a comprehensive understanding of the role of a social media influencer and how to leverage social media platforms to create a successful online presence. It covers the various types of content influencers can produce, strategies to build and grow an audience, and effective techniques for monetising that audience. Learners will gain valuable insights into understanding consumer behaviour, optimising social media profiles, and establishing their niche market. By the end of the course, participants will be equipped with the knowledge and skills necessary to launch their own influencer career or enhance their current social media strategy. Course Description In this course, learners will delve into the essential aspects of becoming a successful social media influencer. Topics covered include understanding how influencers impact consumer buying habits, the types of content that engage audiences, and strategies for identifying and reaching target audiences. Learners will also explore the importance of authenticity in building trust with followers, creating content that adds value, and establishing a niche market to stand out. The course also covers how to optimise social media platforms for maximum engagement and success. Upon completion, participants will have developed the skills to cultivate a strong personal brand and grow a dedicated following across various social media platforms. Social Media Influencer Curriculum Module 01: Introduction Module 02: Social Media Influencer Influence on Consumer Buying Habits Module 03: Types of Content to Post on a Consistent Basis Module 04: Ways to Find Your Target Audience Module 05: Be Authentic Module 06: Create Relevant, Valuable Content Module 07: Establish Your Niche Market Module 08: Optimise Your Social Media Platform Module 09: Conclusion (See full curriculum) Who is this course for? Individuals seeking to build a personal brand on social media. Professionals aiming to develop influencer marketing strategies. Beginners with an interest in social media and digital marketing. Entrepreneurs looking to use social media to promote their business. Career Path Social Media Influencer Content Creator Social Media Manager Digital Marketing Specialist Influencer Marketing Consultant Brand Strategist
Facebook Ads Masterclass Course Overview The "Facebook Ads Masterclass" is designed to provide learners with an in-depth understanding of Facebook advertising strategies. It covers essential topics such as ad campaigns, audience targeting, optimisation, and budget management. This course empowers learners to create highly effective ad campaigns that drive results. By the end, learners will be able to boost engagement, increase traffic, and generate leads through well-optimised Facebook ads. Whether you're new to digital marketing or looking to refine your ad strategy, this course provides the necessary skills to succeed in the competitive social media marketing landscape. Course Description In this comprehensive masterclass, learners will explore key aspects of Facebook advertising, starting with the basics of boosting posts to drive immediate engagement. The course covers advanced topics like traffic ads, lead generation, and video marketing strategies to build brand awareness. Throughout, learners will gain expertise in various ad formats, audience targeting, and bid strategies that optimise performance. By the end of the course, learners will possess the skills required to create highly targeted campaigns, optimise for conversions, and manage budgets efficiently, ensuring maximum return on investment. Facebook Ads Masterclass Curriculum Module 01: Boost Post to Get Quick Response Module 02: Ad Campaign: Traffic Ad – Website Module 03: Traffic to Messenger Ad and Cost Optimization Module 04: Facebook Event Response Module 05: Video Marketing Ads - Brand Awareness Module 06: Carousel Ads Optimization & Bid Strategy Module 07: Page Likes Campaign with Split Testing Module 08: Lead Generation Ad Module 09: Video Views Ad with Advanced Audience Combination (See full curriculum) Who is this course for? Individuals seeking to enhance their social media marketing skills. Professionals aiming to develop expertise in Facebook advertising. Beginners with an interest in digital marketing and online advertising. Entrepreneurs looking to leverage Facebook ads for business growth. Career Path Social Media Marketing Manager Digital Marketing Specialist Facebook Ads Manager Content Marketing Specialist Digital Advertising Consultant
Marketing Secrets for High Sales Course Overview "Marketing Secrets for High Sales" is a dynamic course designed to equip learners with advanced strategies for driving sales success. Throughout the course, participants will explore cutting-edge marketing techniques, tools, and insights that have proven effective in boosting sales across various industries. By the end of the course, learners will understand how to craft compelling marketing strategies, leverage customer psychology, and implement tactics that consistently lead to high sales conversions. The course is structured to provide learners with both the theoretical knowledge and actionable skills needed to excel in a competitive market. Course Description This course delves into a wide range of topics including sales funnel optimisation, creating persuasive marketing messages, targeting the right audience, and leveraging digital platforms for maximum impact. Learners will explore the intricacies of consumer behaviour, the role of brand positioning, and the importance of data-driven decision-making. By engaging with the course materials, participants will gain in-depth insights into the strategies that fuel high sales numbers and discover how to adapt these methods to suit their unique business goals. The course is designed to offer a structured learning experience, ensuring that all essential concepts are covered and applicable to real-world scenarios. Marketing Secrets for High Sales Curriculum Module 01: Understanding Sales Psychology Module 02: Crafting Compelling Marketing Campaigns Module 03: Leveraging Social Media for High Sales Module 04: Data-Driven Marketing Techniques Module 05: Email Marketing for Conversion Optimisation Module 06: Building Brand Loyalty to Drive Long-Term Sales Module 07: Advanced Sales Funnel Strategies (See full curriculum) Who is this course for? Individuals seeking to enhance their marketing knowledge and skills. Professionals aiming to boost their sales strategies and performance. Beginners with an interest in learning the principles of high sales. Entrepreneurs and business owners looking to optimise their marketing efforts. Career Path Marketing Manager Sales Director Digital Marketing Specialist Brand Strategist Sales Consultant
Estate Agent Diploma Course Overview The Estate Agent Diploma is designed for individuals looking to develop a comprehensive understanding of the property industry. This course covers key areas such as property law, valuation techniques, and the process of buying and selling properties. Learners will gain insight into the daily responsibilities of estate agents, including client relations, property marketing, and market analysis. The course offers a valuable foundation for those looking to enter the real estate sector, providing the knowledge required to pursue a career as an estate agent. By the end of the course, learners will be equipped with the essential skills needed to navigate the property market with confidence. Course Description This diploma course offers in-depth coverage of various aspects of estate agency work, including property laws, valuation practices, and the sale and purchase process. Learners will explore topics such as client communication, marketing strategies, and legal obligations, ensuring they have a well-rounded knowledge of the industry. The course materials are structured to provide a clear understanding of market trends, the role of estate agents, and customer service in real estate. Throughout the course, learners will gain the skills necessary to work effectively in the property sector, including key insights into the regulatory environment and professional ethics. Estate Agent Diploma Curriculum Module 01: Introduction to Estate Agency Module 02: Property Law and Regulations Module 03: Understanding Property Valuation Module 04: The Buying and Selling Process Module 05: Marketing and Advertising Properties Module 06: Client Communication and Negotiation Module 07: Managing Property Listings and Viewings Module 08: Professional Ethics and Industry Standards (See full curriculum) Who is this course for? Individuals seeking to pursue a career in estate agency. Professionals aiming to enhance their skills in property sales and management. Beginners with an interest in the property industry. Those looking to understand the legal and regulatory aspects of property transactions. Career Path Estate Agent Property Manager Lettings Agent Real Estate Consultant Property Sales Negotiator
Course Overview This comprehensive course in Digital Marketing offers an in-depth exploration of the strategies that define modern online success. From brand positioning and content creation to platform-specific approaches across Facebook, Instagram, and YouTube, this guide covers every key area to help learners thrive in a fast-evolving marketing landscape. You will examine essential digital concepts such as SEO, mobile outreach, and email campaign structuring, all while gaining the strategic mindset needed to implement effective marketing solutions. By the end of this course, learners will have a strong understanding of how to structure marketing plans, reach targeted audiences through various channels, and evaluate digital performance metrics. This course is ideal for those looking to enhance their marketing knowledge, keep up with digital trends, and align themselves with career opportunities in a digitally driven economy. Course Description The course delves into the strategic core of digital marketing, equipping learners with the knowledge to understand consumer behaviour, design impactful campaigns, and master various online platforms. You will begin with the fundamentals before advancing through growth hacking techniques, customer journey mapping, and platform-specific strategies across Facebook, Instagram, Twitter, and more. Topics such as SEO, email communication, content strategy, and mobile marketing are presented with clarity, ensuring learners develop a thorough grasp of marketing logic and campaign planning. This course also explores how to build audience engagement and interpret campaign performance using reliable frameworks. Whether you're aiming to support a brand, manage digital channels, or enhance visibility through marketing strategies, this course offers a structured foundation that meets the demands of today’s digital environment. Course Modules Module 01: Fundamentals of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: YouTube Marketing Module 11: Mobile Marketing (See full curriculum) Who is this course for? Individuals seeking to understand digital marketing strategy from the ground up. Professionals aiming to expand their expertise in multi-channel marketing. Beginners with an interest in online promotion, brand development, or digital outreach. Entrepreneurs, freelancers, and content creators wanting to enhance their marketing knowledge. Career Path Digital Marketing Executive Social Media Manager SEO Specialist Content Marketing Strategist Email Marketing Coordinator Digital Campaign Analyst Brand Engagement Consultant Online Marketing Assistant
The Export Supervision Techniques Course offers a focused exploration of the essential facets of international trade management. Designed to equip learners with a thorough understanding of the import-export landscape, this course covers everything from organising operations to mastering the documentation and supply chain processes vital for smooth trading activities. Whether it’s selecting the right products, identifying target markets, or handling pricing and shipping procedures, each module is tailored to provide clarity and confidence in managing export supervision effectively. Participants will gain insight into marketing strategies and distribution channels that help secure customers in a competitive global marketplace. The course also highlights the necessary tools and procedures required to ensure efficient trading operations. Ideal for those seeking to enhance their knowledge of export practices without attending in-person sessions, this course blends theoretical knowledge with practical guidance — all presented in an accessible and engaging format. By the end, learners will be well-prepared to oversee export activities with precision and professionalism. Key Benefits Accredited by CPD Instant e-certificate Fully online, interactive course Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Curriculum Module 01: Introduction to Import Export Module 02: Organising the Import Export Operation Module 03: Products for Your Import Export Business Module 04: Target the Marketing and Find Your Customers Module 05: Searching, Marketing, and Distribution Module 06: Documentation and Supply Chain Management Module 07: Pricing, Payment and Shipping Procedure Module 08: Necessary Tools for Trading Course Assessment You will immediately be given access to a specifically crafted MCQ test upon completing an online module. For each test, the pass mark will be set to 60%. Certificate Once you've successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we do recommend that you renew them every 12 months. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Export Supervision Techniques training is ideal for highly motivated individuals or teams who want to enhance their skills and efficiently skilled employees. Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Learn the essential skills and knowledge you need to excel in your professional life with the help & guidance from our Export Supervision Techniques training. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included
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