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Digital Marketing: The Ultimate Guide to Strategic Marketing

Digital Marketing: The Ultimate Guide to Strategic Marketing

  • 30 Day Money Back Guarantee
  • Completion Certificate
  • 24/7 Technical Support

Highlights

  • Delivered Online

  • All levels

Description

Course Overview

This comprehensive course in Digital Marketing offers an in-depth exploration of the strategies that define modern online success. From brand positioning and content creation to platform-specific approaches across Facebook, Instagram, and YouTube, this guide covers every key area to help learners thrive in a fast-evolving marketing landscape. You will examine essential digital concepts such as SEO, mobile outreach, and email campaign structuring, all while gaining the strategic mindset needed to implement effective marketing solutions. By the end of this course, learners will have a strong understanding of how to structure marketing plans, reach targeted audiences through various channels, and evaluate digital performance metrics. This course is ideal for those looking to enhance their marketing knowledge, keep up with digital trends, and align themselves with career opportunities in a digitally driven economy.


Course Description

The course delves into the strategic core of digital marketing, equipping learners with the knowledge to understand consumer behaviour, design impactful campaigns, and master various online platforms. You will begin with the fundamentals before advancing through growth hacking techniques, customer journey mapping, and platform-specific strategies across Facebook, Instagram, Twitter, and more. Topics such as SEO, email communication, content strategy, and mobile marketing are presented with clarity, ensuring learners develop a thorough grasp of marketing logic and campaign planning. This course also explores how to build audience engagement and interpret campaign performance using reliable frameworks. Whether you're aiming to support a brand, manage digital channels, or enhance visibility through marketing strategies, this course offers a structured foundation that meets the demands of today’s digital environment.


Course Modules
  • Module 01: Fundamentals of Digital Marketing

  • Module 02: Growth Hacking

  • Module 03: Customer Journey

  • Module 04: Content Marketing

  • Module 05: SEO

  • Module 06: E-Mail Marketing

  • Module 07: Facebook Marketing

  • Module 08: Instagram Marketing

  • Module 09: Twitter Marketing

  • Module 10: YouTube Marketing


Who is this course for?
  • Individuals seeking to understand digital marketing strategy from the ground up.

  • Professionals aiming to expand their expertise in multi-channel marketing.

  • Beginners with an interest in online promotion, brand development, or digital outreach.

  • Entrepreneurs, freelancers, and content creators wanting to enhance their marketing knowledge.


Career Path
  • Digital Marketing Executive

  • Social Media Manager

  • SEO Specialist

  • Content Marketing Strategist

  • Email Marketing Coordinator

  • Digital Campaign Analyst

  • Brand Engagement Consultant

  • Online Marketing Assistant

About The Provider

NextGen Learning
NextGen Learning
London, United Kingdom

NextGen Learning offers futuristic learning tailored for emerging leaders. Dedicated to empowering learners, this platform boasts a vast array of courses, crafted by industry...

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