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Are you ready to take your career in health and social care to the next level? Our comprehensive Health and Safety Executive Training course is designed to provide you with the knowledge, skills, and confidence to excel in your role as a health and social care professional. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access The Health and Safety Executive Training course provides comprehensive education for those in the health and social care sector. Learners will understand the basics of health and social care, including key principles and policies. They will improve their communication skills, learn to promote equality and diversity, and understand their rights and responsibilities in the workplace. The course also covers safeguarding vulnerable individuals and the roles and duties of a caregiver and healthcare professional. Students will gain knowledge about health and safety responsibilities and risk management strategies. Additionally, the course addresses the legal and ethical standards required in practice, ensuring that learners are well-versed in professional and ethical conduct. Overall, this training equips individuals with the necessary skills and knowledge to provide high-quality care while maintaining safety and ethical standards. Course Curriculum Module 01: Introduction to Health and Social Care Module 02: Important Principles and Policies in Health and Social Care Work Module 03: Communication and its Relevance Module 04: Promoting Equality, Diversity and Rights Module 05: Rights and Responsibilities as a Health and Social Care Worker Module 06: Safeguarding Vulnerable Individuals Module 07: Role as a Caregiver and Healthcare Professional Module 08: Health and Safety Responsibilities Module 09: Risk Management in Health and Social Care Module 10: Legal, Standards and Professional Aspects of Ethical Practice Part - 1 Module 11: Legal, Standards and Professional Aspects of Ethical Practice Part - 2 Learning Outcomes: Understand the fundamentals of health and social care practices. Comprehend essential principles and policies in health and social care. Master effective communication techniques in care settings. Promote equality, diversity, and rights in health and social care. Safeguard vulnerable individuals through best practices. Manage health and safety responsibilities efficiently. CPD 10 CPD hours / points Accredited by CPD Quality Standards Health and Safety Executive Training 3:53:14 1: Module 01: Introduction to Health and Social Care 09:53 2: Module 02: Important Principles and Policies in Health and Social Care Work 11:33 3: Module 03: Communication and its Relevance 22:34 4: Module 04: Promoting Equality, Diversity and Rights 25:57 5: Module 05: Rights and Responsibilities as a Health and Social Care Worker 21:55 6: Module 06: Safeguarding Vulnerable Individuals 25:08 7: Module 07: Role as a Caregiver and Healthcare Professional 13:59 8: Module 08: Health and Safety Responsibilities 26:45 9: Module 09: Risk Management in Health and Social Care 19:17 10: Module 10: Ethical Practice: Legal and Standards (Part 1) 27:40 11: Module 11: Ethical Practice: Legal and Standards (Part 2) 27:33 12: CPD Certificate - Free 01:00 Who is this course for? Aspiring health and social care workers Caregivers seeking comprehensive training Healthcare professionals aiming for advanced knowledge Individuals interested in safeguarding practices People passionate about equality and diversity Career path Health and Social Care Worker Safeguarding Officer Caregiver Healthcare Assistant Risk Management Officer Equality and Diversity Advisor Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Looking to build a rewarding and fulfilling career in Child Protection and Safeguarding? Add a new feather to your cap with this self-paced and extremely flexible Child Protection and Safeguarding Online course and elevate your chances of getting hired by global and local organisations alike. Enrol now and take off! This Child Protection and Safeguarding training course is designed to teach teachers, educators, caregivers, childminders and anyone who tends to work closely with children, how to spot indicators of abuse and neglect in children. This Child Protection and Safeguarding course will equip you with essential resources and components you need to get certified. You will have the opportunity to reflect on your own role in improving child protection and safeguarding around you. Key Features This Child Protection and Safeguarding course offers a range of benefits, including: CPD Accredited Child Protection and Safeguarding Course Instant FREE PDF certificate Fully online, interactive Child Protection and Safeguarding course with audio voiceover Developed by qualified Child Protection & Safeguarding professionals Self-paced learning and laptop, tablet, smartphone-friendly Additional Course Materials Paediatric First Aid Course Curriculum The curriculum outline of our Child Protection and Safeguarding course is as follows: Module 1: Introduction to Child Protection and Safeguarding Module 2: Child Protection and Safeguarding Laws and Guidance Module 3: Child Abuse Module 4: Sexual Abuse Module 5: Risks and Risk Assessment Module 6: Responding to Disclosure and Reporting Module 7: Things to Do After Referral Module 8: Record Keeping Module 9: Dealing with Autistic Individuals Module 10: Problems of Childhood Module 11: Child Psychology Module 12: Moral and Ethical Development in Children Learning Outcomes After completing this Child Protection and Safeguarding Course Online, you will: Learn about a person-centered approach Develop a thorough understanding of safeguarding legislation Be able to recognise potential indicators of child abuse Know what to do if there is a safeguarding concern or allegation Examine some of the different types of violence, exploitation, and abuse that children face around the world. Certification Once you've successfully completed your Child Protection and Safeguarding course, you will immediately be sent a digital certificate. Accreditation This Child Protection and Safeguarding course is accredited by the CPD Quality Standards, which ensures the course curriculum and teaching methods. CPD 10 CPD hours / points Accredited by CPD Quality Standards Course 01: Child Protection 2:13:37 1: Module 01: Introduction to Safeguarding Preview 12:13 2: Module 02: Laws and Guidance 25:52 3: Module 03: Child Abuse 27:48 4: Module 04: Sexual Abuse 22:22 5: Module 05: Risks and Risk Assessment 08:42 6: Module 06: Responding to Disclosure and Reporting 15:04 7: Module 07: Things to Do after Referral 10:46 8: Module 08: Record Keeping 08:50 9: CPD Certificate & Transcript 01:00 PDF 10: Leave a review 01:00 PDF Additional Materials: Paediatric First Aid 2:50:23 11: Module 01: Introduction to Paediatric First Aid 12:13 12: Module 02: Assessment and Assistance 16:49 13: Module 03: Equipment and Techniques 14:32 14: Module 04: Loss of Responsiveness and CPR 12:46 15: Module 05: Paediatric First Aid for Common Illnesses 09:42 16: Module 06: First Aid for Acute Medical Conditions 13:57 17: Module 07: Call for an Emergency 07:25 18: Module 08: Caring for Children 15:45 19: Module 9: Dealing with Autistic Individuals 12:37 20: Module 10: Problems of Childhood 16:05 21: Module 11: Child Psychology 21:26 22: Module 12: Moral and Ethical Development in Children 17:06 Who is this course for? Anyone with a knack for learning new skills can take this Child Protection and Safeguarding course. Teachers and school staff Social workers and care providers Healthcare professionals and therapists Police officers and law enforcement agents Parents and caregivers of children Legal advocates and attorneys Non-profit organizations serving children Anyone interested in child protection and welfare Requirements Learners do not require any prior qualifications to enrol on this Child Protection and Safeguarding course. Career path Here are some jobs related to Child Protection with their average salaries in the UK: Child Protection Social Worker Safeguarding Officer Child Protection Specialist Nurse Child Protection Trainer Certificates Hardcopy Certificate Digital certificate - Included Shipping Cost: £3.99 PDF Certificate Digital certificate - Included Reed courses certificate of completion Digital certificate - Included Will be downloadable when all lectures have been completed

Overview Want to supercharge your business growth and turn clicks into profit with Google Ads? Look no further! Google Ads Training: Turn Profit with PPC course takes you from beginner to confident advertiser. It allows you to create and run ads that reach millions of potential customers across Google's network of websites, apps, and services. With Google Ads, you can promote your products or services, generate leads, increase sales, and grow your business. However, Google Ads is also a complex and competitive system that requires a lot of skill and knowledge to use effectively. To succeed with Google Ads, you must learn how to create, manage, and optimise your campaigns and turn your traffic into profit. According to statistics, Google Ads can help you: Reach over 90% of internet users worldwide Increase your website traffic by up to 300% Increase your sales by up to 200% Increase your brand awareness by up to 80% Increase your return on ad spend by up to 150% We created this course: Google Ads Training: Turn Profit with PPC. This course will teach you everything you need to know about Google Ads, from the basics to the advanced techniques. With an additional focus on crafting copy that converts, the Google Ads Training: Turn Profit with PPC course is a gateway to mastering PPC advertising on Google Ads. Description Google Ads is one of the most influential and popular online advertising platforms. By enrolling in our Google Ads Training: Turn Profit with PPC course, you'll start your journey to becoming a PPC expert. Start by learning the basics: creating your account, budgeting, structuring campaigns, and crafting attention-grabbing ads that convert. Dive deeper into keyword research, targeting the right audience, and using negative keywords to avoid irrelevant traffic. Boost your ad performance with powerful extensions like site links and callouts, then learn how to retarget past visitors with laser-focused remarketing campaigns. Track your success with conversion tracking, optimise your return on investment using intelligent bidding strategies, and even automate tasks with handy AdWords scripts. Finally, discover the secrets of writing ad copy that compels people to buy! Learning Outcomes: Learn the basics of Google Ads, focusing on setting up and optimising accounts efficiently. Acquire skills in organising ad groups and creating appealing ads to attract your audience. Understand keyword research profoundly to improve account outcomes. Discover the use of negative keywords and ad extensions for better ad performance. Gain expertise in remarketing and conversion tracking to boost ROI. Explore advanced bidding tactics and script applications for Google Ads enhancement. Invest in your digital marketing future and unlock the power of Google Ads. Enrol today! Why Choose Us? This course is accredited by the CPD Quality Standards. Lifetime access to the whole collection of the learning materials. Online test with immediate results. Enroling in the course has no additional cost. You can study and complete the course at your own pace. Study for the course using any internet-connected device, such as a computer, tablet, or mobile device. Certificate of Achievement Upon successful completion, you will qualify for the UK and internationally-recognised CPD certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £4.99 and Hardcopy Certificate for £9.99. Who Is This Course For? Individuals looking to develop a comprehensive understanding of Google Ads. Marketing professionals aiming to enhance their PPC advertising skills. Business owners are seeking to leverage Google Ads for business growth. Entrepreneurs want to drive more traffic and sales through efficient PPC campaigns. Digital marketing students or recent graduates seek to add Google Ads expertise to their skill set. Career changers interested in entering the digital marketing field. Requirements The Google Ads Training: Turn Profit with PPC course requires no prior degree or experience. All you require is English proficiency, numeracy literacy and a gadget with stable internet connection. Learn and train for a prosperous career in the thriving and fast-growing industry of Google Ads Training: Turn Profit with PPC, without any fuss. Career Path After finishing the Google Ads Training: Turn Profit with PPC course, you will have access to many career opportunities in the field of online advertising, such as: Google Ads Specialist PPC Specialist Digital Marketing Manager Online Advertising Manager Google Ads Consultant PPC Consultant Online Advertising Consultant Order Your Certificate To order CPD Quality Standard Certificate, we kindly invite you to visit the following link: Course Curriculum Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:00:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:00:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:04:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Assignment Assignment - Google Ads Training: Turn Profit with PPC 00:00:00 Order Your Certificate Order Your Certificate 00:00:00

Course Overview Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. Learning Outcomes Be able to drive traffic to your website or landing page Create and optimize your own profitable Google AdWords campaigns Learn how to advertise your products and services online Increase sales to your website using AdSense Use conversion tracking to determine the value of your ad campaign Monetize more than 6 billion daily searches on Google Be able to remarket to your website visitors Who is this course for? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: Digital Marketers Influencers Content Creators YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00

Unlock your potential to become a vital asset in online emergency care.

CPD Accredited | Career Oriented Learning Modules | 24x7 Tutor Support | Lifetime Access

CPD Accredited | Career Oriented Learning Modules | 24x7 Tutor Support | Lifetime Access

Join our Personal Development Life Coaching course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The Personal Development Life Coaching course has everything you need to get a great start in this sector. Improving and moving forward is key to getting ahead personally. The Personal Development Life Coaching course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now! You will Learn The Following Things: Learn strategies to boost your workplace efficiency. Hone your skills to help you advance your career. Acquire a comprehensive understanding of various topics and tips. Learn in-demand skills that are in high demand among UK employers This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this Personal Development Life Coaching. Enrol today and complete the course to achieve a certificate that can change your career forever. Details Perks of Learning with IOMH One-to-one support from a dedicated tutor throughout your course. Study online - whenever and wherever you want. Instant Digital/ PDF certificate 100% money back guarantee 12 months access Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement After completing the Personal Development Life Coaching course, you will receive your CPD-accredited Digital/PDF Certificate for £5.99. To get the hardcopy certificate for £12.99, you must also pay the shipping charge of just £3.99 (UK) and £10.99 (International). Who Is This Course for? This Personal Development Life Coaching is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand.  On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the Personal Development Life Coaching course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this Personal Development Life Coaching Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Introduction Personal Development Promo 00:02:00 Personal Development Promo Skillshare 00:02:00 What You Will Learn 00:04:00 Your Personality Type Personality Type Introduction 00:02:00 Big 5 Personality Model 00:02:00 Myers-Briggs Type Indicator 00:04:00 The Hybrid Personality Model 00:09:00 How To Bring Out Your Strengths 00:10:00 Your Purpose Purpose Introduction 00:01:00 A Thought Experiment 00:04:00 Why Purpose Isn't Everything 00:03:00 Narrowing Down vs Generalizing 00:02:00 How To Narrow Down 00:07:00 How To Generalize 00:03:00 How To Transition To A Purpose Driven Life 00:06:00 Your Action Plan To Get Started 00:05:00 Mindset & Motivation Mindset & Motivation Introduction 00:01:00 Answering The 'Why' 00:02:00 The Right Expectation Management 00:03:00 The Two Mindsets 00:02:00 Why Nothing Is Fixed 00:02:00 6 Biggest Motivation Killers & How To Overcome Them 00:06:00 How To Guide Your Thoughts 00:07:00 Goal Setting Goal Setting Introduction 00:01:00 Why Goal Setting Is So Important 00:05:00 How To Create A Vision Statement 00:03:00 How To Set SMART Goals 00:06:00 How To Not Lose Track Of Your Goals 00:05:00 How To Track Your Progress 00:03:00 Building Better Habits Habits Introduction 00:02:00 What Are Habits 00:02:00 Why Habits Matter 00:01:00 How To Build A New Habit 00:05:00 Habit Stacking 00:03:00 How To Choose The Right Trigger 00:03:00 Writing Down Your Habit Sequence 00:01:00 How To Create Accountability 00:02:00 Set Small Goals Every Day 00:01:00 Healthy Living: Nutrition & Diet Healthy Living Introduction 00:01:00 How Your Diet Affects Your Health 00:04:00 Calories Explained 00:04:00 The Relationship Between Bodyweight & Health 00:05:00 Calories & Bodyweight In A Healthy Diet 00:02:00 Weight Loss & Health 00:03:00 Determining Your Daily Calorie Intake 00:03:00 Healthy Weight Ranges 00:02:00 Quality Protein Sources 00:01:00 Quality Carb Sources 00:01:00 Quality Fat Sources 00:01:00 How Much Of Each 00:04:00 Healthy Living: Exercise & Training What Does A Complete Workout Program Look Like? 00:03:00 Aerobic Exercise Overview 00:01:00 The Problem With Traditional Cardio 00:03:00 HIIT Cardio Explained 00:07:00 Resistance Training Overview 00:01:00 Muscle Building Formula 00:09:00 Beginner Gym Workout 00:06:00 Flexibility Overview 00:01:00 Common Stretching Mistakes 00:04:00 Daily Stretching Routine 00:03:00 Bringing Everything Together 00:01:00 People And Relationships People And Relationships Introduction 00:01:00 The Health Benefits Of Strong Relationships 00:03:00 How To Build Stronger Relationships 00:04:00 How To Fix A Broken Friendship 00:06:00 How To Manage Stress In A Romantic Relationship 00:04:00 How To Build Positive Work Relationships 00:04:00 Coaching Tools Coaching Tools Intro 00:01:00 What Clients Expect From Their Coach 00:04:00 Creating Your Ideal Coaching Persona 00:05:00 Getting To Know Your Client & Building Rapport 00:07:00 Grow Coaching Model 00:05:00 The Right Coaching Outline 00:03:00

Embark on a journey that beckons a more sustainable future with our 'Environmental Health' course. Explore the intricate nexus between our environment, health, and the choices we make daily. Delve into the challenges posed by waste, pollutants, and changing climates, understanding their profound impact on public health. The course illuminates the path towards environmental sustainability, equipping you with the tools to transform challenges into sustainable solutions. Learning Outcomes Gain a foundational understanding of the principles of environmental health. Comprehend the intricacies of pollution, its sources, and its effects on public health. Develop insights into the complexities of climate change and its global health ramifications. Acquire knowledge on resource recovery and effective waste management techniques. Understand the challenges and solutions concerning food waste, plastic pollution, and air and water quality. Why choose this Environmental Health course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Environmental Health Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Environmental Health course for? Individuals passionate about environmental conservation and public health. Policy-makers aiming to introduce sustainable environmental policies. Students pursuing a career in environmental sciences or public health. NGOs and activists focusing on environmental conservation. Professionals in the waste management sector seeking advanced knowledge. Career path Environmental Health Officer - £25,000 to £40,000 Waste Management Consultant - £22,000 to £37,000 Air Quality Specialist - £28,000 to £45,000 Water Quality Technician - £20,000 to £35,000 Climate Change Analyst - £30,000 to £50,000 Sustainability Advisor - £27,000 to £42,000 Prerequisites This Environmental Health does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Environmental Health was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Intro to Environmental Health Introduction to Environmental Health 00:14:00 Module 02: Waste, Pollution and Pollutants Waste, Pollution and Pollutants 00:16:00 Module 03: Environment, Pollution, Climate Change and Health Environment, Pollution, Climate Change and Health 00:25:00 Module 04: Recovering Resources and Managing Waste Recovering Resources and Managing Waste 00:13:00 Module 05: Food Waste Food Waste 00:20:00 Module 06: Plastic Plastics 00:15:00 Module 07: Air Pollution Air Pollution 00:28:00 Module 08: Water Water 00:25:00 Module 09: Environmental Sustainability Environmental Sustainability 00:22:00 Assignment Assignment - Environmental Health 00:00:00

Are you interested in understanding how to create a safe work environment where all of your employees can achieve their full potential? This course explains how to avoid sexual harassment in order to create a pleasant and professional workplace where everyone thrives! As a manager, you have the opportunity to help your employees understand how to avoid sexual harassment. In addition to learning essential information about sexual harassment, through application exercises and a rich multimedia process, you will learn simple, practical strategies to make sure all of your employees are comfortable and productive at work.