Mastering B2B Sales and Marketing is essential in today's competitive business landscape. This course offers comprehensive insights into sales and marketing strategies tailored for the B2B sector. Understanding the B2B buyer, creating effective marketing strategies, and aligning sales and marketing efforts are critical skills that can elevate your professional career. In the UK, proficiency in B2B sales and marketing can open doors to numerous job opportunities, with salaries ranging from £30,000 to £70,000 annually depending on experience and expertise. Learning these skills not only enhances your ability to generate leads and manage sales teams but also positions you for success in an industry that is expanding steadily. The B2B sales and marketing sector has seen a growth of approximately 4.6% annually, reflecting its increasing importance. This Mastering B2B Sales and Marketing course equips you with the necessary tools to excel, whether you aim to improve your company's sales performance or seek to advance your career. Enrolling in this program means you will be well-prepared to tackle the challenges of modern B2B sales and marketing, ensuring you stay ahead in a rapidly evolving field. Key Features This Mastering B2B Sales and Marketing Course Includes: This B2B Sales and Marketing Course is CPD Certified Free Certificate from Reed CIQ Approved B2B Sales and Marketing Course Developed by Specialist Lifetime Access Course Curriculum Mastering B2B Sales and Marketing Course: Module 01: Introduction to B2B Sales and Marketing Module 02: Understanding the B2B Buyer Module 03: Creating a B2B Marketing Strategy Module 04: Sales and Marketing Alignment Module 05: Building a B2B Sales Team Module 06: B2B Lead Generation Module 07: B2B Sales Techniques Module 08: B2B Sales Management Module 09: Customer Relationship Management Module 10: Global B2B Sales and Marketing Learning Outcomes Mastering B2B Sales and Marketing Course: Craft compelling B2B marketing strategies for enhanced business growth. Establish seamless alignment between sales and marketing functions. Develop and lead a high-performing B2B sales team effectively. Implement advanced B2B lead generation techniques for strategic outreach. Master persuasive B2B sales techniques to secure impactful deals. Navigate global B2B sales landscapes, expanding market reach strategically. CPD 10 CPD hours / points Accredited by CPD Quality Standards B2B Sales and Marketing 2:12:00 1: Module 1: Introduction to B2B Sales and Marketing Preview 13:38 2: Module 2: Understanding the B2B Buyer 12:18 3: Module 3: Creating a B2B Marketing Strategy 12:50 4: Module 4: Sales and Marketing Alignment 13:31 5: Module 5: Building a B2B Sales Team 14:06 6: Module 6: B2B Lead Generation 14:25 7: Module 7: B2B Sales Techniques 14:39 8: Module 8: B2B Sales Management 13:25 9: Module 9: Customer Relationship Management 11:00 10: Module 10: Global B2B Sales and Marketing 11:08 11: Leave A Review 01:00 Who is this course for? This Mastering B2B Sales and Marketing course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of Mastering B2B Sales and Marketing. Moreover, this course is ideal for: Marketing professionals seeking B2B expertise. Sales professionals aiming to excel in B2B environments. Business owners looking to refine B2B marketing strategies. Aspiring B2B sales leaders keen on team development. Individuals aiming to enhance global B2B sales knowledge. Requirements There are no requirements needed to enrol into this Mastering B2B Sales and Marketing course. We welcome individuals from all backgrounds and levels of experience to enrol into this Mastering B2B Sales and Marketing course. Career path After finishing this Mastering B2B Sales and Marketing course you will have multiple job opportunities waiting for you. Some of the following Job sectors of Mastering B2B Sales and Marketing are: B2B Sales Manager - £40K to 70K/year. Marketing Strategist - £35K to 60K/year. Sales Team Leader - £30K to 50K/year. CRM Specialist - £35K to 55K/year. Global Sales Coordinator - £40K to 65K/year. Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Overview This comprehensive course on Marketing Principles will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Marketing Principles comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast-track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Marketing Principles. It is available to all students, of all academic backgrounds. Requirements Our Marketing Principles is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 6 sections • 52 lectures • 01:01:00 total length •Marketing and the Firm: 00:01:00 •Marketing Orientation and Context: 00:01:00 •Creating Value and Competitive Advantage #1: 00:01:00 •Creating Value and Competitive Advantage #2: 00:01:00 •Marketing Definition: 00:01:00 •Marketing Exchange: 00:01:00 •Marketing Interactions #1: 00:01:00 •Marketing Interactions #2: 00:02:00 •BCG's Advantage Matrix Model: 00:01:00 •External Environment - Analysis #1: 00:01:00 •External Environment - Analysis #2: 00:01:00 •External Environment - Analysis #3: 00:01:00 •External Forces Facing Marketing: 00:01:00 •Demographic Shift: 00:01:00 •Demographic Changes: 00:02:00 •Stakeholder Mapping #1: 00:01:00 •Stakeholder Mapping #2: 00:01:00 •Microenvironments - Industry and Market: 00:01:00 •Difference between an Industry and a Sector: 00:02:00 •Common Mistakes #1: 00:02:00 •Common Mistakes #2: 00:01:00 •Market Analysis #1: 00:01:00 •Market Analysis #2: 00:01:00 •Internal Firm Analysis and Environment Analysis: 00:02:00 •Enterprise Value Chain Analysis #1: 00:01:00 •Enterprise Value Chain Analysis #2: 00:01:00 •Enterprise Value Chain Analysis #3: 00:01:00 •Porter's Value Chain: 00:01:00 •Elements in Porter's Value Chain #1: 00:01:00 •Elements in Porter's Value Chain #2: 00:01:00 •SWOT - Gap Analysis: 00:02:00 •TOWS and Building Conversion Strategies: 00:01:00 •Formulating a Marketing Plan - Building Components #1: 00:01:00 •Formulating a Marketing Plan - Building Components #2: 00:02:00 •Formulating a Marketing Plan - Building Components #3: 00:01:00 •Product Life Cycle and Building a Product Strategy: 00:01:00 •Segmentation and Targeting- Geography, Consumer Behaviour and Cultures: 00:01:00 •Positioning Your Market Offering: 00:01:00 •Pricing Your Product for the Market: 00:01:00 •Channels and Distribution: 00:01:00 •Promotion and Brand Advertising: 00:01:00 •Business Development and Customer Relationship Marketing (CRM): 00:01:00 •Hard-selling: 00:01:00 •Sales Funnel: 00:01:00 •Stages in the Sales Funnel: 00:02:00 •Action Planning, Roles and Responsibilities: 00:01:00 •Metrics and Measures: 00:02:00 •Marketing and Information Technology: 00:01:00 •Marketing Information (MIS) Systems: Sorting Data and Reporting: 00:02:00 •Marketing and Information Technology: 00:01:00 •The Marketing Profession and Building the Marketing Team: 00:01:00 •Assignment - Marketing Principles: 00:00:00
SAP Training Online | Sap Training in London, UK What is SAP? SAP is one of the largest ERP(Enterprise Resource Planning) software in the world. It provides end to end solution for Financials, Manufacturing, Logistics, Distributions etc. SAP applications, built around their latest R/3 system, provide the capability to manage financial, asset, and cost accounting, production operations and materials, personnel, plants, and archived documents. The R/3 system runs on a number of platforms including Windows and MAC and uses the client/server model. SAP Career Potential You can become a SAP consultant. SAP consultants analyze, design, and configure new computer software and systems in accordance with their employers' or clients' specifications, as well as write programs such as forms, specifications, and interfaces. They also test new interfaces to ensure that system workflows are optimized and interact with end-users to make changes as requested and obtain feedback. As a SAP consultant, you could expect to earn £80,000-£150,000 per year. Which SAP Module Osborne Training offers training on various sap modules such as Financial and Controlling Sales and Distribution Material Management CRM SRM HANA And many more... Study Options Instructor-Led Live SAP Online Training Students attending training through Online LIVE Training have a real-time, Live Instructor-Led student experience through the world-class Virtual Learning Campus. Online LIVE Training provides an engaging live classroom environment that allows students to easily interact with instructors and fellow students virtually. Classroom-Based Live SAP Training in London Osborne Training offers evening sessions for classroom-based training, where an experienced Tutor/Consultant goes through the whole SAP Training course from the London campus. Only selected modules are offered from the London campus. Free Certification from Osborne Training on completion. You may attempt for SAP certification exams online to get certificate directly from SAP. Syllabus varies depending on the module take. Please send a query to receive full syllabus information.
*** Don't Spend More; Spend Smart*** Life Just Got Better This Summer! Get Hard Copy + PDF Certificates + Transcript + Student ID Card + e-Learning App as a Gift - Enrol Now In the ever-evolving world of marketing, staying ahead of the competition is crucial for career success. The Sales and Marketing Training course is designed to provide you with cutting-edge marketing strategies and essential skills needed to thrive in today's competitive market. Whether you want to boost your digital marketing knowledge, improve social media marketing techniques, or master content marketing, this course will help you achieve your goals. Throughout the programme, you'll gain hands-on knowledge of SEO, email marketing, and consumer psychology to enhance your ability to connect with customers and increase sales. Learn how to create targeted marketing campaigns, optimize brand visibility, and analyze market trends to make data-driven decisions that improve performance. This course is ideal for professionals looking to expand their marketing expertise or pursue a career in sales and marketing management. Gain a competitive edge, develop advanced marketing skills, and take your career to new heights. Along with this Sales and Marketing course, you will get 10 premium courses, an original hardcopy, 11 PDF certificates (Main Course + Additional Courses) Student ID card as gifts. This Bundle Consists of the following Premium courses: Course 01: Sales & Selling Management Course Course 02: Sales Negotiation Training Course 03: Telesales Executive Training Course 04: Marketing Fundamentals Course 05: Strategic Planning and Analysis for Marketing Course 06: Digital Marketing Course 07: SEO - Search Engine Optimisation Level 5 Course 08: Retail Management - Level 5 Course 09: Customer Relationship Management Course 10: Sales: Psychology of Customers Course 11: Basic Product Management Course 12: Product Photography Course 13: Commercial Law 2021 Course 14: Public Speaking and Presentation Skill Course Learning Outcomes: Upon completing the Sales and Marketing Training course, you will be able to: Develop and implement effective marketing strategies and sales techniques to drive business growth. Understand and apply the principles of consumer psychology and marketing analytics to influence purchasing decisions and improve sales. Utilise digital marketing tools and techniques, including social media marketing, email marketing, and SEO, to enhance brand visibility and reach. Create and execute compelling content marketing campaigns that engage target audiences and boost conversions. Analyze sales data, marketing performance, and market trends to optimize marketing efforts and improve decision-making processes. Manage customer relationships and improve communication through relationship marketing to increase sales and customer retention. Key Features of the Course: FREE Sales and Marketing Training CPD-accredited certificate Get a free student ID card with Sales and Marketing Training training (£10 applicable for international delivery) Lifetime access to the Sales and Marketing Training course materials The Sales and Marketing Training program comes with 24/7 tutor support Get instant access to this Sales and Marketing Training course Learn Sales and Marketing Training training from anywhere in the world The Sales and Marketing Training training is affordable and simple to understand The Sales and Marketing Training training is an entirely online Description: The Sales and Marketing Training course equips you with the essential skills and knowledge to excel in the dynamic world of marketing. From mastering digital marketing and social media marketing to understanding consumer psychology and content marketing, this comprehensive course covers all aspects of marketing strategies that drive sales and business growth. You will learn how to create impactful marketing campaigns, optimize brand visibility, and analyze market data to make informed decisions. Whether you're looking to advance in your current role or pursue a new career in marketing management, this course will give you the tools to succeed in today’s competitive landscape. Enrol in this Sales and Marketing Training course today and start your journey to becoming a successful marketing professional or sales expert! ★★★ Course Curriculum of Sales and Marketing Training Bundle ★★★ Course 01: Sales & Selling Management Course Module 01: Understanding the Talk Module 02: Getting Prepared to Make the Call Module 03: Creative Openings Module 04: Making Your Pitch Module 05: Handling Objections Module 06: Sealing the Deal Module 07: Following Up Module 08: Setting Goals Module 09: Managing Your Data Module 10: Using a Prospect Board Course 02: Sales Negotiation Training Course 03: Telesales Executive Training Course 04: Marketing Fundamentals Course 05: Strategic Planning and Analysis for Marketing Course 06: Digital Marketing Course 07: SEO - Search Engine Optimisation Level 5 Course 08: Retail Management - Level 5 Course 09: Customer Relationship Management Course 10: Sales: Psychology of Customers Course 11: Basic Product Management Course 12: Product Photography Course 13: Commercial Law 2021 Course 14: Public Speaking and Presentation Skill Course How will I get my Certificate? After successfully completing the course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free Hard Copy Certificate: Free CPD 140 CPD hours / points Accredited by CPD Quality Standards Requirements There is no time limit for completing thiscourse; it can be studied in your own time at your own pace. Career path Elevate your professional journey with Sales and Marketing Training. This comprehensive course opens doors to a wide range of career opportunities in the dynamic world of marketing. Explore these exciting roles: Marketing Manager: £30,000 - £55,000 Digital Marketing Specialist: £25,000 - £45,000 Social Media Marketing Manager: £22,000 - £40,000 SEO Specialist: £24,000 - £42,000 Content Marketing Manager: £28,000 - £50,000 Email Marketing Specialist: £23,000 - £38,000 PPC Marketing Specialist: £26,000 - £42,000 Certificates Digital certificate - Included Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Sales & Selling Management Course) absolutely Free! Other hard-copy certificates are available for £14.99 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
In today's interconnected world, proficiency in Public Relations, Public Administration, Public Health, and Communications is indispensable. These fields constitute the backbone of societal progress and well-being. A diploma in this comprehensive course equips individuals with a diverse skill set, encompassing effective communication, crisis management, and ethical considerations. Public Relations, Public Administration, and Public Health converge to address multifaceted challenges, ranging from organizational reputation management to public health crises. Mastery in these areas enhances job prospects in the UK across various sectors such as government, healthcare, and corporate entities. Professionals with expertise in these domains are in high demand, commanding competitive salaries. The advantage of pursuing this course lies in its relevance and growth trajectory, with employment opportunities expanding steadily. Embracing these disciplines opens doors to fulfilling careers while contributing positively to societal advancement. Key Features: CPD Certified Instant e-certificate and hard copy dispatch by next working day Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Communication Skills Module 01: Basic Communication Skills Module 02: Advance Communication (I) Module 03: Advance Communication (II) Module 04: Telephone Etiquette Module 05: Body Language and Effective Communication Public Speaking Module 01: Effective Communication Module 02: How to Talk to Anyone Module 03: Power of Storytelling Module 04: Becoming an Influencer Module 05: Importance of Body Language Module 06: Communication Skills for Job Interviews Module 07: Public Speaking Public Relations Module 01: Introduction to Public Relations Module 02: Concepts of Public Relations Module 03: Management and Organisation of Public Relations Module 04: Public Relations Tactics and Research Module 05: Major Fields of Public Relations Practice Part I Module 06: Major Fields of Public Relations Practice Part II Module 07: Social Media and PR Module 08: Crisis management Module 09: Ethics & Professionalism in Public Relations Public Administration Module 01: Introduction to Public Relations Module 02: Concepts of Public Relations Module 03: Management and Organisation of Public Relations Module 04: Crisis management Module 05: Meeting Management Module 06: Project Management Module 07: Risk Management Module 08: Team Work Team Building Module 09: Performance Management Module 10: Critical Thinking Implications for Leadership Module 11: Effective Time Management Techniques Module 12: Leadership Skills and Competencies. Module 13: Emotional Intelligence Module 14: Employee Relations Module 15: Avoiding the Unconscious Biases at Workplace Module 16: Effective Decision Making to Prevent Chaos Module 17: Skills of an Effective Administrator Module 18: Communication Skills Module 19: Prioritize Module 20: Scheduling Your Time Module 21: To Do Lists Module 22: Organizing Your Inbox Module 23: Negotiation Techniques Module 24: Conflict Management Module 25: Stress Management Module 26: Linguistics and Psychology Module 27: Communication and Media Studies Module 28: Corporate Social Responsibility Module 29: Stakeholders & the Social Contract Module 30: CRM Strategies Public Health Module 01: Introduction to Public Health Module 02: Principles of Public Health Module 03: Understanding Epidemiology Module 04: Disease Control Module 05: Understanding Measures of Disease Frequency Module 06: Maternity and Childbirth Module 07: Environment and Public Health Module 08: Health System and Policy Module 09: Public Health and Ethics Learning Outcomes: Master advanced communication techniques for diverse contexts. Demonstrate proficiency in public speaking and storytelling. Apply strategic public relations tactics and crisis management skills. Analyze public health principles and ethical considerations. Develop leadership and team management competencies. Utilize effective time and stress management strategies. Accreditation All of our courses are fully accredited, including this Diploma in Public Relations, Public Administration, Public Health and Communications Course, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in Public Relations, Public Administration, Public Health and Communications. Certification Once you've successfully completed your Diploma in Public Relations, Public Administration, Public Health and Communications Course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our Diploma in Public Relations, Public Administration, Public Health and Communications Course certification has no expiry dates, although we do recommend that you renew them every 12 months. CPD 50 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Individuals seeking versatile skills in communication and management. Aspiring public relations professionals aiming to excel in the field. Future public health practitioners dedicated to community well-being. Those pursuing careers in public administration and leadership roles. Requirements Learners do not require any prior qualifications to enrol on this Diploma in Public Relations, Public Administration, Public Health and Communications Course. You just need to have an interest in Diploma in Public Relations, Public Administration, Public Health and Communications Course. Career path Public Relations Officer - £25K to 35K/year. Public Health Specialist - £30K to 45K/year. Communications Manager - £35K to 50K/year. Public Administration Officer - £25K to 40K/year. Crisis Management Consultant - £30K to 60K/year. Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
Get ready for an exceptional online learning experience with the Catering, Restaurant Management, Food Safety, HACCP & Revenue Management bundle! This carefully curated collection of 20 premium courses is designed to cater to a variety of interests and disciplines. Dive into a sea of knowledge and skills, tailoring your learning journey to suit your unique aspirations. This bundle is a dynamic package, blending the expertise of industry professionals with the flexibility of digital learning. It offers the perfect balance of foundational understanding and advanced insights. Whether you're looking to break into a new field or deepen your existing knowledge, the package has something for everyone. As part of the package, you will receive complimentary PDF certificates for all courses in the bundle at no extra cost. Equip yourself with the Catering & Restaurant Management bundle to confidently navigate your career path or personal development journey. Enrol our Catering & Restaurant Management bundle today and start your career growth! This Bundle Comprises the Following 20 CPD Accredited Courses: Course 01: Catering Management Course 02: Restaurant Management - Takeaway Business Course 03: Level 2 Food Hygiene and Safety for Catering Course 04: Level 3 HACCP Training Course 05:Food Allergen Awareness Training Course 06: How to Improve Your Food Hygiene Rating Course 07: Food Labelling Regulations Course 08: Higher Technician in Cooking and Gastronomy Course 09: Learn to Create Growth Projections for Your Business Course 10: Hotel Revenue Management Course 11: Hospitality and Revenue Management Course 12: How to Analyse & Maximize Restaurant Profits Course 13: Set Menu Prices for your restaurant using data Course 14: Marketing Strategies for Business Course 15: Customer Relationship Management (CRM) Course 16: Career Development Plan Fundamentals Course 17: CV Writing and Job Searching Course 18: Learn to Level Up Your Leadership Course 19: Networking Skills for Personal Success Course 20: Ace Your Presentations: Public Speaking Masterclass Learning Outcome: By completing the Catering, Restaurant Management, Food Safety, HACCP & Revenue Management course, you will: Gain comprehensive insights into multiple fields. Foster critical thinking and problem-solving skills across various disciplines. Understand industry trends and best practices. Develop practical skills applicable to real-world situations. Enhance personal and professional growth. Build a strong knowledge base in your chosen course Bundle. Benefit from the flexibility and convenience of online learning. With the Bundle, validate your learning with a CPD certificate. Each course in Catering, Restaurant Management, Food Safety, HACCP & Revenue Management bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development. Embrace the future of learning with the Catering, Restaurant Management, Food Safety, HACCP & Revenue Management, a rich anthology of 15 diverse courses. Each course in the Catering & Restaurant Management bundle is handpicked by our experts to ensure a wide spectrum of learning opportunities. This Catering, Restaurant Management, Food Safety, HACCP & Revenue Management bundle will take you on a unique and enriching educational journey. The bundle encapsulates our mission to provide quality, accessible education for all. Whether you are just starting your career, looking to switch industries, or hoping to enhance your professional skill set, the Catering, Restaurant Management, Food Safety, HACCP & Revenue Management bundle offers you the flexibility and convenience to learn at your own pace. Make the Catering & Restaurant Management package your trusted companion in your lifelong learning journey. CPD 200 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Catering, Restaurant Management, Food Safety, HACCP & Revenue Management bundle is perfect for: Lifelong learners looking to expand their knowledge and skills. Professionals seeking to enhance their career with CPD certification. Individuals wanting to explore new fields and disciplines. Anyone who values flexible, self-paced learning from the comfort of home. Requirements Without any formal requirements, you can delightfully enrol this Catering, Restaurant Management, Food Safety, HACCP & Revenue Management course. Career path Unleash your potential with the Catering, Restaurant Management, Food Safety, HACCP & Revenue Managementbundle. Acquire versatile skills across multiple fields, foster problem-solving abilities, and stay ahead of industry trends. Ideal for those seeking career advancement, a new professional path, or personal growth. Embrace the journey with the Catering & Restaurant Management bundle package. Certificates Certificate Of Completion Digital certificate - Included Certificate Of Completion Hard copy certificate - Included You will get a complimentary Hard Copy Certificate.
Certified Business Relationship Manager (CBRM®): Virtual In-House Training The CBRM® Practitioner Qualification is intended for the intermediate-to-advanced Business Relationship Manager, as it focuses on advancing to the role of Strategic Business Relationship Manager. As such, the primary focus is on strategic business relationship management, leveraged to optimize business value to the enterprise. The purpose of the Practitioner qualification is to confirm whether the candidate has achieved sufficient understanding and competence to perform the role of Strategic Business Relationship Manager. To pursue the CBRM® certification, a candidate must be a certified Business Relationship Management Professional (BRMP®). What You Will Learn The successful candidate will demonstrate deep understanding and ability to perform the Strategic BRM role. Specifically, the candidate will: Effectively communicate the purpose and objectives of the Strategic BRM role and how to optimally position that role for maximum effectiveness within the enterprise Understand how to use their personal power and influence to build business relationships and foster a culture that excels at business value results Apply the Strategic Relationship Management processes and techniques to build and sustain trust relationships spanning Business Partner and Provider networks Be able to assess Business Demand Maturity and Business Relationship Maturity and how these might evolve over time Be able to assess Provider Capability Maturity and BRM Competencies and identify key areas needing improvement Be able to apply cross-organization communication techniques to clearly articulate real Provider / business value delivered to the organization Be able to influence executive leaders in their use of Provider Capabilities and Assets based upon potential business value and convergence with business strategy Promote and catalyze business innovation in the Provider's sphere of influence Be able to use the Business Value Management process, techniques, and metrics to define, realize, and optimize the value of Provider capabilities and assets Apply Business Partner Experience Management so as to foster a positive Business Partner perception of Provider capabilities as an essential element of building and sustaining trust relationships Shape strategic agendas for optimum business value, with due consideration of external compliance requirements and potential risks to the business Understand the implications of Lean / Agile methods for the BRM role and capability Influence the development and deployment of available Provider capabilities based upon business need and potential to enable or create business value. Apply Business Capability Management to determine and acquire enabling capabilities pursuant to strategic outcomes Apply Business Capability Management to determine and acquire enabling capabilities pursuant to strategic outcomes Contribute to Business Transition Management in order to foster organizational understanding, support, adoption, and business value results of investments in new business capabilities Course Introduction Explain the House of BRM, recalling the BRM Core Disciplines, competencies required for the BRM role, and necessary conditions for protecting the integrity of the role Recall the key BRM concepts, processes, and techniques Understand the Business Relationship Maturity Model and the Five Relationship Maturity Levels Understanding Business Relationship Maturity and Value The Strategic BRM Role and Capability BRM Impact on Business Value Introduction to the ACME Leisurewear Case Scenario that is used through the course Assessing BRM Context Clarifying Issues Conducting a Business Demand Maturity Assessment Conducting a Business Relationship Maturity Assessment Conducting a Provider Capability Maturity Assessment Shaping the Business Partner's experience with the Provider The BRM role in Service Management Developing Strategic Relationships How to assess Strategic Relationships and plan for their improvement How to achieve business impact through influence and persuasion How to plan and execute BRM formal communications Organizational considerations for BRM deployment How to determine appropriate BRM performance measurement Optimizing Business Value Formulating and Clarifying Business Strategy Catalyzing Business Innovation Business Capability Management Value Management Planning Portfolio Management Business Transition Planning Business Value Optimization Summary and CBRM Exam Preparation Course Summary CBRM Syllabus Review Format and structure of the CBRM® Practitioner Exam Exam hints and tips Sample Exam
Embark on a journey to unravel the intricacies of customer relationship management (CRM) excellence with the 'Understanding Excellence in Customer Relationship Management' course. Explore the foundations of hospitality management while delving into various facets of the hotel industry. Master the art of selection, recruitment, development, and training in the hospitality sector. Gain insights into efficient front office, housekeeping, engineering, and food and beverage operations. Learn strategies for maintaining service quality, enhancing customer satisfaction, and leveraging technology in the world of e-hospitality. Learning Outcomes: Gain a comprehensive understanding of hospitality management and the hotel industry. Explore the selection and recruitment process within the hospitality sector. Learn effective strategies for staff development and training in hospitality. Master the management of front office, housekeeping, engineering, and food and beverage operations. Understand techniques for ensuring service quality and customer satisfaction. Discover the role of marketing and technology in the travel and tourism business. Familiarize yourself with accounting principles relevant to the hospitality industry. Embrace the concept of e-hospitality and its impact on customer relationship management. Why buy this Understanding Excellence in Customer Relationship Management? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Understanding Excellence in Customer Relationship Management there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Understanding Excellence in Customer Relationship Management does not require you to have any prior qualifications or experience. You can just enrol and start learning. Aspiring and current professionals in the hospitality and hotel industry. Hotel managers, supervisors, and front-line staff seeking to enhance customer relationships. Students pursuing careers in travel, tourism, and hospitality management. Individuals interested in the intersection of service quality and customer satisfaction. Prerequisites This Understanding Excellence in Customer Relationship Management was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Hotel Manager - Median salary of £30,000 - £50,000 per year. Front Office Manager - Median salary of £25,000 - £35,000 per year. Restaurant Manager - Median salary of £25,000 - £40,000 per year. Hospitality Trainer - Median salary of £25,000 - £35,000 per year. Travel and Tourism Marketing Specialist - Median salary of £25,000 - £40,000 per year. Course Curriculum Understanding Excellence in Customer Relationship Management Module 01: Introduction to Hospitality Management 00:24:00 Module 02: An Overview of Hotel Industry 00:18:00 Module 03: The Process of Selection and Recruitment in Hospitality Industry 00:21:00 Module 04: The Process of Development and Training in Hospitality Industry 00:24:00 Module 05: Management of Front Office Operations 00:19:00 Module 06: Management of Housekeeping, Engineering and Security Operations 00:27:00 Module 07: Management of Food and Beverage Operations 00:20:00 Module 08: Management of Service Quality in Hospitality Industry 00:20:00 Module 09: Marketing in Travel and Tourism Business 00:24:00 Module 10: Accounting in Hospitality Industry 00:26:00 Module 11: Customer Satisfaction 00:23:00 Module 12: E-Hospitality and Technology 00:22:00 Mock Exam Mock Exam - Understanding Excellence in Customer Relationship Management 00:20:00 Final Exam Final Exam - Understanding Excellence in Customer Relationship Management 00:20:00
Kickstart your career with this Salesforce Platform App Builder Certification program. Salesforce skills are in high demand, and you can learn the core concepts of online application development using Salesforce App Builder and Force.com Platform Fundamentals.