37 Courses delivered Online

Unlock the secrets of successful digital marketing with our comprehensive Digital Marketing Masterclass. From social media strategies to SEO techniques, this course empowers you with the knowledge and skills needed to thrive in the ever-evolving online landscape. Join now to gain expert insights, hands-on experience, and stay ahead in the competitive world of digital marketing. Elevate your career with our cutting-edge Masterclass today!

Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing is designed to provide a comprehensive overview of the factors influencing customer's buying behavior and how it affects the hotel industry. Throughout the course, students will learn about the buyer decision process and the impact of changes in consumer behavior on hotels. They will also learn how to provide the service quality and value that guests expect, and how to meet guest expectations through planning. The course will cover the hospitality planning cycle and emphasize the importance of a positive client experience to the hotel industry. Overall, this course will equip students with the knowledge and skills needed to succeed in the dynamic field of hotel marketing. The Professional Certificate Course in Consumer Behaviour and Hotel Marketing is a comprehensive program designed for hospitality professionals who want to improve their understanding of guest behavior and leverage marketing strategies to drive revenue growth. The course covers a wide range of topics, including consumer psychology, market segmentation, branding, advertising, and revenue management. Students will learn how to identify different guest segments, understand their needs and preferences, and create tailored marketing messages that resonate with them. They will also explore the different stages of the guest journey, from awareness to loyalty, and learn how to optimize each stage to maximize revenue and guest satisfaction. Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing covers the buyer decision process, factors influencing buying behavior, and impact of changes in consumer behavior on hotels. It emphasizes meeting guest expectations through planning and the importance of a positive client experience to the hotel industry. Students will gain expertise in hotel marketing and consumer behavior, and learn to provide service quality and value to guests. After the successful completion of the course, you will be able to learn about the following, What is customer's Buying Behaviour? Factors Influencing Buying Behaviour in Hotel Marketing. The Buyer Decision Process. Impact of Changes in Consumer Behaviour on Hotels. Provide the service quality and value that guests expect. Meeting Guest Expectations through Planning. The Hospitality Planning Cycle. The importance of a positive client experience to the hotel industry.   Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing is designed to provide a comprehensive overview of the factors influencing customer's buying behavior and how it affects the hotel industry. Throughout the course, students will learn about the buyer decision process and the impact of changes in consumer behavior on hotels. They will also learn how to provide the service quality and value that guests expect, and how to meet guest expectations through planning. The course will cover the hospitality planning cycle and emphasize the importance of a positive client experience to the hotel industry. Overall, this course will equip students with the knowledge and skills needed to succeed in the dynamic field of hotel marketing. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Consumer Behaviour and Hotel Marketing Self-paced pre-recorded learning content on this topic. Consumer Behaviour and Hotel Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Hospitality professionals looking to improve their marketing skills Hotel managers seeking to increase revenue and guest satisfaction Marketing professionals interested in the hospitality industry Students and recent graduates pursuing careers in hospitality Entrepreneurs starting their own hospitality businesses Professionals seeking to enhance their resume and career prospects in hospitality Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Digital Marketing Masterclass Course Overview The Digital Marketing Masterclass is designed to provide learners with a thorough understanding of the core principles and practical tools needed to thrive in the fast-paced world of digital marketing. This comprehensive programme explores the entire digital marketing landscape—from building a brand identity to mastering high-impact strategies across content marketing, SEO, social media, email campaigns, and paid advertising. Learners will develop hands-on expertise in using platforms like Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, and more. In addition, the course dives into advanced techniques such as retargeting, local marketing, video marketing, podcasting, and Google Ads - ensuring you’re fully equipped to engage modern consumers across multiple channels. As mobile usage, content creation, and analytics continue to shape the digital world, this course embraces the latest trends and tools to ensure learners stay relevant and competitive. Whether you're a budding marketer, entrepreneur, or career switcher, the skills taught in this course are highly sought after by employers and clients alike, opening doors to a wide range of digital marketing career opportunities. Extra Included: Free Accredited Certificate Included Lifetime Access Free Student ID Card Learning Outcome Define and refine your business goals and digital marketing strategy Build and grow a brand identity that stands out Set up a professional, conversion-friendly website Master email marketing and effective copywriting techniques Optimise content for SEO and blog like a pro Run high-performing Facebook and Google Ads campaigns Boost engagement on platforms like Instagram, Twitter, LinkedIn & more Understand analytics to track, tweak, and improve your results Create impactful video and podcast content Explore retargeting, local marketing, and influencer strategies Who is this Digital Marketing Masterclass Course for? Anyone with a knack for learning new skills can take this Digital Marketing. While this comprehensive training is popular for preparing people for job opportunities in the relevant fields, it also helps to advance your career for promotions. Entry Requirements No previous experience needed - just a willingness to learn. Accredited Certification After successfully completing the course, you can get a UK and internationally accepted certificate to share your achievement with potential employers or include it in your CV. For the PDF certificate, you’ll need to pay £9.99. You can get the hard copy for 15.99, which will reach your doorstep by post.

The Video Editing Essentials for Marketers Mini Bundle is designed for content creators and marketers who need videos that don’t just fill space—they make an impact. Covering Adobe Premiere Pro, drawing, animation, video development, and social media strategy, this course focuses on visuals that speak the right language in the scroll-happy world of digital marketing. Whether you're shaping ads, reels, or brand videos, this bundle gives you the skills to stitch together bold, clean content that gets attention. If your marketing plan includes motion and messaging, this is your toolkit—minus the fluff and unnecessary drama. Learning Outcomes: Edit and export polished videos using Adobe Premiere Pro. Animate simple visuals for engaging brand content. Use drawing to plan layouts and content flow. Build short-form video ideas for social platforms. Understand timing and visuals for audience retention. Align editing skills with broader marketing content goals. Who Is This Course For: Marketing professionals needing sharper video editing skills. Social media managers working with visual brand content. Freelancers handling video and content projects alone. Small business owners creating social marketing content. Brand builders aiming for better visual storytelling. Designers interested in branching into video editing. Content assistants managing brand visuals for teams. Anyone tired of shaky, awkward brand video uploads. Career Path: Marketing Video Editor – £34,000/year Social Media Content Creator – £30,000/year Digital Content Assistant – £28,000/year Brand Visual Coordinator – £32,000/year Motion Design Intern – £26,000/year Creative Assistant (Marketing) – £29,000/year

Course Overview: The "Adobe After Effects: Gradient Animation" course is designed to equip learners with the essential skills to create dynamic and visually appealing gradient animations within After Effects. This course offers an introduction to the principles of animation using gradients, enabling learners to understand how to bring smooth colour transitions and effects into their projects. By the end of the course, participants will have a strong foundation in working with gradients in After Effects and will be capable of enhancing their creative projects, whether for marketing, video production, or design. Learners will gain the confidence to apply gradient effects effectively, ensuring their animations look polished and professional. Course Description: This course covers the key concepts of gradient animation within Adobe After Effects, focusing on how to use colour transitions to enhance animation sequences. Learners will explore topics such as creating gradient layers, working with keyframes, and customising gradients for visual impact. Through a structured curriculum, they will develop a solid understanding of the tools available within After Effects to craft compelling gradient animations. The course is aimed at both beginners and those looking to refine their skills, offering a detailed exploration of how gradients can be used to create depth and movement in motion graphics. Upon completion, participants will be able to implement gradient animations in their creative projects, adding professional flair to their video content. Course Modules: Module 01: Introduction to Gradient Animation Overview of Adobe After Effects interface Understanding animation basics Exploring gradient types and uses Module 02: Create a Gradient Animation Working with gradient layers Keyframing gradient transitions Customising gradient colours and effects (See full curriculum) Who is this course for? Individuals seeking to enhance their animation skills. Professionals aiming to boost their creative portfolio with advanced After Effects techniques. Beginners with an interest in motion graphics and visual effects. Designers looking to incorporate animation into their creative projects. Career Path: Motion Graphic Designer Video Editor Animator Visual Effects Artist Multimedia Specialist

Course Overview The Adobe Premiere Pro CC course is designed to provide learners with a comprehensive understanding of the software's advanced features, enabling them to create and edit professional-quality videos. Through this course, students will gain the essential skills to work efficiently with various multimedia elements, enhance their video editing techniques, and explore key tools such as colour correction, sound editing, and effects application. This course offers practical insights into working with Adobe Premiere Pro, equipping learners to create high-impact, visually appealing content. Upon completion, students will be proficient in all key aspects of video editing, ready to apply their skills in various industries such as film production, marketing, and online media. Course Description This Adobe Premiere Pro CC course takes an in-depth approach to mastering the video editing software. Learners will explore a range of topics, from setting up the workspace and understanding the interface to advanced techniques such as multi-camera editing, transitions, and colour grading. The course also covers sound editing, the use of effects, and tips for efficient workflows. Students will develop proficiency in editing both short and long-form content, ensuring that they are capable of handling a variety of editing tasks. With a focus on developing professional skills, learners will gain the confidence to use Adobe Premiere Pro CC for a wide array of video production needs. By the end of the course, learners will be well-equipped to produce polished video content for different platforms, making them highly marketable in the creative and media industries. Course Modules Module 01: Introduction to Adobe Premiere Pro CC Module 02: Setting up the Workspace and Interface Module 03: Importing and Organising Media Module 04: Basic Editing Tools and Techniques Module 05: Working with Audio Module 06: Transitions and Effects Module 07: Colour Correction and Grading Module 08: Advanced Video Editing Techniques Module 09: Multi-Camera Editing Module 10: Exporting and Rendering Video Projects Module 11: Working with Titles and Graphics Module 12: Final Project and Portfolio Development (See full curriculum) Who is this course for? Individuals seeking to enhance their video editing skills. Professionals aiming to develop expertise in video production. Beginners with an interest in video editing and media production. Creative individuals interested in improving their technical video editing abilities. Career Path Video Editor Content Creator Multimedia Specialist Film Production Assistant Digital Media Producer Marketing Video Editor Post-production Specialist

The Digital Marketing Professional Course is designed to equip you with all of the practical skills necessary to learn how to generate revenue online and vastly improve returns from any current online marketing activities. The types of online marketing, the resource management, the most successful media aspects and the software used have all been chosen and developed specifically for you; the new digital marketer looking to optimist the success that this industry offers. After completing this course you will be able to build your own website without coding & practice all digital marketing tactics on it, develop your own digital marketing strategy, implement all the digital marketing techniques like Google AdWords, social media marketing, email marketing, etc. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is this course for? Digital Marketing Professional Course is suitable for anyone who wants to gain extensive knowledge, potential experience, and professional skills in the related field. This is a great opportunity for all student from any academic backgrounds to learn more about this subject. Career path Training offered by the Digital Marketing Professional Course could potentially benefit a range of roles, but would particularly enhance careers in Marketing Social Media PR Community Management Office Administration Customer Service Sales Other professional trading roles