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LOOKING FOR: YA, NA, ADULT FICTION Helen Lane is an editor and a Junior Agent at The Booker Albert Literary Agency. She is passionate about books and has spent the last decade supporting authors. She will happily offer her editing advice on manuscripts through I Am In Print but in accordance with her membership of the Association of American Literary Agents (AALA), guidelines state that any work submitted to her for feedback cannot be considered for agent representation. What Helen will do during your session is assess your sample and provide detailed feedback on any identifiable issues, the manuscript's commercial potential and what steps she would advise before you begin querying. She does not require personalisation in the letter, comparison titles or a synopsis, but if you have them already, please include them. As an idea of the genres Helen represents, she would love to see and offer advice on Adult Fantasy, Sci Fi, Horror, Paranormal Romance, LGBTQ+ Romance, Action & Adventure & Thrillers and will also look at YA Fantasy. Books Helen is slightly obsessed with include monster stories (especially if they have giant sharks or squids) and stories set in extreme environments such as the arctic, jungle, caves, ocean, and mountains. She DOES NOT want to read about affairs or abuse in any genre. (Her husband likes her to add here that this is nothing to do with him; she just doesn't like sad stories). Her favourite authors are Mira Grant, Greig Beck, James Rollins, Matthew Reilly, Jennifer L. Armentrout, Darcy Coates, Patricia Briggs & Kelley Armstrong. Helen holds a BSc in Environmental Science from the University of East Anglia and a postgrad qualification in Acoustics. She lives in London with her family and the world’s naughtiest cocker spaniel. Follow Helen on social media: @HFLane_writing Helen would like you to submit a covering letter, 1 page synopsis and first three chapters (Max 5,000 words) of your manuscript in a single word document. (In addition to the paid sessions, Helen is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Tuesday 14th January 2025

Recruiting great people to our organisations is the key to high performance and sustainable business success.

LOOKING FOR: MG, ADULT FICTION Jo Williamson has been in publishing for over 25 years. Having worked in Children’s books PR for Dorling Kindersley, HarperCollins and Orion, she started as an agent with Antony Harwood in 2008. She feels very privileged being with authors at the very start of their publishing journey and enjoys close working relationships with all her clients. From editorial help, general advice on the publishing world, guiding careers long-term and general cheerleading, she feels she has the perfect job. Although nothing is off limits and she loves being surprised by submissions, In middle grade children's fiction, Jo is particularly looking for books with heart, epic adventures with voice-led characters, and younger funny fiction with series potential.  In adult fiction, page-turning Commercial Women’s and Book Club fiction are right up Jo's street, including psychological suspense, thriller, cosy crime and books that don’t quite fit the mould. Above all, she wants stories that linger long after the final page has been read. Jo is not the right fit for police procedurals. Jo would like you to submit a covering letter, 1 page synopsis and the first 5,000 words of your manuscript in a single word document. (In addition to the paid sessions, Jo is kindly offering one free session for low income/underrepresented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Wednesday 5th February 2025

LOOKING FOR: PICTURE BOOKS, MG, YA, ADULT FICTION Molly Jamieson has been working at United Agents Ltd since 2017, working across adult and children’s books, and before that she worked at Curtis Brown. She has recently started building her own client list which already includes million-copy selling authors and bestsellers. Molly has a particular interest in scifi and fantasy across both adult and children’s books. For a sense of her taste, she has recently read and enjoyed Sistersong by Lucy Holland, Gideon the Ninth by Tamsyn Muir, Uprooted by Naomi Novik, The Poppy War by R.F. Kuang, and Once Upon A Broken Heart by Stephanie Garber. She loves anything with high stakes, characters you would follow anywhere, big stories, expansive worldbuilding, breathless romance, and threads of adventure running throughout. She is also looking for commercial romantic fiction in all shapes and forms. She has a real soft spot for classic tropes, a great sense of humour, and anything with a clear pitch that makes you sit up and take notice, but in the end it all comes down to chemistry. In this area, she has recently read and loved The Hating Game by Sally Thorne, Book Lovers by Emily Henry, The Unhoneymooners by Christina Lauren, and The Love Hypothesis by Ali Hazelwood. She also represents children’s authors and illustrators in all genres, from picture books up to YA. In one single word document, Molly would like you to submit a covering letter, 1 page synopsis and the first three chapters or 5,000 words of your manuscript in a single word document, whichever is shorter. For picture books, please submit a covering letter and 2 picture books in a single document. Please send EITHER picture books OR another genre, not both in one submission. (In addition to the paid sessions, Molly is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Wednesday 22 January 2025

LOOKING FOR: ADULT FICTION Francesca Riccardi is a literary agent at Kate Nash Literary Agency. She has previously worked in sales roles at HarperCollins, Constable & Robinson, Atlantic Books (where she was recognised as a 2017 Bookseller Rising Star), and most recently was sales and marketing director for Canelo. She has worked with authors including Holly Seddon, Rachel Lynch, Cesca Major, Robert Fabbri, Marion Todd, M C Beaton, Catherine Ryan Howard, and Phil Rickman. Francesca is looking for character-driven popular commercial adult fiction across all genres. She loves books with a strong voice and sense of place, and is particularly interested in stories that are high concept, appealing to a millennial audience, and showcase lesser known experiences and/or female and diverse narratives. Francesca would like you to submit the first 5000 words of your manuscript, a synopsis and your cover letter in that order in one single Word document. (In addition to the paid sessions, Francesca is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Thursday 6th February 2025

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This course provides a holistic perspective on market planning by examining both external and internal environments. From dissecting industry competitiveness using Porter's Five Forces to strategic analysis with McKinsey's Seven S Model, participants will gain insights into the intricacies of effective marketing strategies. After the successful completion of the course, you will be able to learn about the following, Develop the ability to define and understand the components of the marketing environment. Acquire knowledge and skills related to implementing innovation in marketing strategies. Gain proficiency in conducting PESTLE analysis to assess external factors influencing business environments. Understand and apply the BCG matrix for strategic analysis of a product or business portfolio. Develop a comprehensive understanding of Porter's Five Forces model for analyzing industry competitiveness. Explore the role of marketing in Corporate Social Responsibility (CSR) initiatives. Familiarize yourself with McKinsey's Seven S Model for organizational analysis and strategic planning. Discover the nuances of the marketing environment with a focus on PESTLE analysis and strategic innovation. Dive into tools like the BCG matrix for product portfolio evaluation and explore the role of marketing in Corporate Social Responsibility (CSR). This course ensures a well-rounded understanding of essential frameworks for designing impactful marketing plans. This course empowers participants to navigate the complexities of marketing by examining external and internal dynamics. From mastering PESTLE analysis for environmental assessment to leveraging McKinsey's Seven S Model for strategic planning, participants will acquire the expertise needed for diverse roles, including Marketing Strategist, CSR Manager, and Market Analyst. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding External and Internal Environment for designing a market plan Self-paced pre-recorded learning content on this topic. External and Internal Environment for Designing a Market Plan Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Strategist Market Analyst Corporate Social Responsibility Manager Strategic Planner Innovation Specialist Product Portfolio Manager Industry Analyst Marketing Environment Analyst Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Having a controlled mind, emotional intelligence and empathy are equally useful for both personal and professional development. The