The Clearance Technique in this specialised masterclass designed exclusively for therapists and hypnotherapists. This session will equip you with a potent tool to help your clients release the emotional and mental burdens that are holding them back, making space for profound personal growth and positive change.
Empower families as a dedicated Family Support Worker. This course equips you with the skills to tackle family challenges, support addiction recovery, and safeguard children. Join us to make a meaningful difference in lives and build a rewarding career.
Discover the rewarding field of Counselling and Psychology with our Diploma Course, designed for those who want to help others overcome their difficulties. Join us to begin your journey towards a fulfilling career as a Psychologist, Counsellor, Careers Counsellor, Drug and Alcohol Counsellor, or Family and Marriage Counsellor. Get your CPD certificate upon completion and be ready to make a positive difference in people's lives.
Duration 1 Days 6 CPD hours This course is intended for This overview-level course is ideally suited for professionals seeking an introduction to microservices architecture and its application within a business context. Ideal attendee roles include software developers, system architects, technical managers, and IT professionals who are part of teams transitioning to a microservices approach. It's also an excellent starting point for non-technical roles such as product owners or business analysts who work closely with technical teams and want to better understand and become conversant in the language and principles of microservices. Overview This course combines engaging instructor-led presentations and useful demonstrations with engaging group activities. Throughout the course you'll explore: Understand the Basics of Microservices: Get to know the fundamental principles and characteristics of microservices and how they revolutionize traditional software development approaches. Explore the Design of Microservices: Gain an overview of how microservices are designed based on business requirements and what makes them unique in the software architecture world. Overview of Managing and Scaling Microservices: Get an introduction to how microservices are managed and scaled independently, and understand the significance of these features in your business operations. Familiarize with the Microservices Ecosystem: Learn about the typical patterns, best practices, and common pitfalls in the microservices world, setting a foundation for future learning and implementation. Introduction to Microservices in a Business Context: Acquire a basic understanding of how microservices can be aligned with specific business capabilities, and get a glimpse into how they can coexist with legacy systems in a business setting. Microservices have rapidly emerged as a popular architectural style, breaking down applications into small, independent services that can be developed, deployed, and scaled individually. Microservices offer a robust method to address a variety of projects, such as e-commerce platforms and content management systems, enhancing scalability and boosting productivity. This technology, when employed correctly, can greatly increase software delivery speed and system resilience, making it a crucial skill set for modern technology professionals.Understanding Microservices - A Technical Overview is a one-day course ideally suited for technical professionals seeking an introduction to microservices architecture and its application within a business context. Under the guidance of an industry expert, this engaging class combines lecture-style learning with lively demonstrations, case study review and group discussions.Throughout the course you?ll explore the principles and characteristics that define microservices, how to identify suitable projects for a microservices approach, the factors to consider when designing them, and the strategies to effectively manage and scale them within complex systems. You?ll also learn about the best practices, patterns, and anti-patterns, arming you with the knowledge to make the right architectural choices. This course also explores the real-world implementation of microservices in a business enterprise. We'll discuss how to align the application of microservices with your organization's specific business capabilities, and offer strategies for smoothly integrating this technology within existing legacy systems. Introduction to Microservices Understand what microservices are and their role in modern software development. Introduction to Microservices: what they are and why they matter. Monolithic vs Microservices: highlighting the shift and benefits. Key principles and characteristics of microservices. Identifying suitable applications for microservices transformation. Demo: Analyzing a sample application and identifying potential microservices Architecting and Managing Microservices Learn the basic strategies for scaling and managing microservices. Scaling Microservices: from a single service to hundreds. Key components of a microservices architecture. Introduction to resilience patterns: Circuit-Breakers and Bulkheads. Load management and provisioning in a microservices setup. Understanding the role of cloud services in microservices. Optional Demo: Illustrating how a microservice-based application scales in real-time Designing Microservices Learn the key aspects to consider when designing microservices. Defining microservice boundaries: Deciding the scope of a microservice. Communication patterns in microservices. Understanding Microservice endpoints. Exploring data stores and transaction boundaries in microservices. Overcoming challenges in Microservices design. Demo: Designing microservices for a hypothetical business requirement Implementing Microservices in a Business Enterprise Understand the process and considerations for implementing microservices in an enterprise context. Assessing enterprise readiness for microservices. Building the business case for microservices: strategic advantages and potential challenges. Aligning microservices with business capabilities. Organizational changes: Team structures and processes for microservices. Dealing with Legacy Systems: Strategies for microservices integration. Demo: Exploring a case study of successful microservices implementation in a business enterprise The Microservices Ecosystem Understand the key tools and best practices in the Microservices ecosystem. Understanding the typical Microservices Stack. Monitoring and Logging in Microservices. Introduction to Docker: Containerization of Microservices. Deployment strategies in a Microservices setup. Introduction to Orchestration in Microservices Demo: Containerizing and deploying a simple microservice Microservices Deployment Strategies Understand various ways to safely introduce changes in a microservices environment. The concept of Blue-Green Deployment: changing services without downtime. Canary Releases and Feature Toggles: slowly rolling out changes to users. Database changes in a microservices environment: keeping data consistent. Demo: Examining various deployment strategies Microservices Best Practices and DevOps Learn key strategies to ensure a smooth operation of your microservices setup. The DevOps culture in Microservices: collaboration for efficiency. Defining a Minimum Viable Product in a Microservices setup: building small, delivering fast. Dealing with data in a distributed setup: managing Data Islands. The importance of Continuous Integration/Continuous Delivery in a microservices setup. Governance: Keeping track of your services and their consumers. Demo: Visualizing a simple continuous delivery pipeline Microservices Patterns and Anti-Patterns Learn about common do's and don'ts when working with microservices. Understanding patterns that help with efficient microservices operation. Recognizing and avoiding anti-patterns that can hinder performance. Dealing with common challenges: dependencies between services, managing service boundaries. Demo: Examples of real-world patterns and anti-patterns Simple Overview of OAuth and OpenID for Microservices Introduction to OAuth and OpenID: What they are and why they matter in Microservices. The role of tokens in OAuth 2.0: How they help in securing communications. A simplified look at OpenID Connect: Linking identities across services. Demo
This workshop will help you create, develop and close business opportunities using a consultative approach and a value-based (not price-led) proposition. Value-based selling means working the way your customer wants to buy, not how you want to sell. It also means: In a transactional sale the customer knows the answer without help from a salesperson (or cannot see why they should choose you), or is prepared to stay with what they have. Customer decision criteria are price and convenience and customers resent time spent with (new) salespeople, mainly because the salesperson adds little or nothing to what the customer already has and just wastes time. In a consultative or value-based sale, by contrast, the customer doesn't know the answer already. The salesperson must take the role of an advisor, not just a 'product promoter'. Customers demand expertise, advice and customisation during the sales process. Often customers insist on multiple meetings with salespeople and others to develop advantages that you can bring and reduce the perceived risk of changing. In this way the salesperson often adds more value than the product or service alone. This very practical workshop will help you use proven strategies and tactics to build, manage and successfully close sustainable business opportunities using a consultative approach and a value-based (not price-led) proposition. This includes: Increased impact of your new sales conversations, presentations and proposals - leading to faster decisions and increased conversion Greater confidence, consistency and professionalism throughout the business development process Enhanced sales questioning skills and techniques, leading to better, faster and more accurate development of customer needs, problems, value and expectations Improve your people, communication, influence and persuasion skills when approaching, consulting or presenting your services and solutions How to build value at all points in the customer's buying process through your knowledge, skills and structured approach Proven ways to gain additional business and referrals from existing customers and contacts, through direct approach and lead generation Being better able differentiate your firm, your solutions, track-record and expertise clearly and accurately with tailored value statements for each stage and for each opportunity Overcome and avoid price-based objections, buying criteria and negotiation 1 Introduction and key principles of value-based selling Introduction and review of pre-course questionnaires - KPIs, personal learning objectives and key principles The main principles of value-based selling and how they benefit you and the customer How value-based selling differs from 'transactional' or 'price-based' selling The stages of the customer's buying cycle - how to identify and work through strategies for each stage The concept of structured and set-piece selling and proposing Presentation by participants: Personal sales improvement goals 2 Value-based selling strategies and skills What is value? How can one move away from a price-led agenda? How to survive and resist price pressure - six techniques A review of key competencies and skills needed for a value-based approach Strategies, case studies and examples with discussion and review Defining your initial value proposition and comparative advantage How best to established the right level of trust, rapport and credibility Planning and practice session: Strategy - mapping a value-based sales process. 3 Connecting skills Research before the meeting and the first few minutes - ways to gain instant rapport and setting the foundation for a successful outcome in a first sales call How to structure an effective first time sales call or meeting - the subtle differences that are important to master How best to differentiate your solutions and build credibility and enthusiasm early or at the start of the buying process Overcoming initial buying resistance and relaxing the prospect; gaining rapport, opening the meeting: PBC (purpose-benefit-check) and gaining agreement to proceed Planning and practice session: Connecting - first meeting with a new contact 4 Consulting - building, developing and influencing client needs Understanding the power of high-impact and third-level questions to influence people based around specific needs and solutions The importance of body language and other personal communication dynamics when asking questions; empathic listening, run-on questions, drawing out skills, summarising, etc Creating a 'disturb' approach to creating needs and opportunities and positioning your solutions Using proven advanced sales questioning techniques with greater skill: Outcome, SPIN and qualification questions 'Decision-making criteria' - tools to help you develop the relevant criteria with the customer and in doing so progress your sales opportunities more effectively Planning and practice session: Questioning skills 5 Convincing - presentation and persuading skills practice Substance and style - selecting the right tone and content to engage and enthuse your prospect Compelling benefits and reducing perceived risk - key messages to deliver Helping the customer choose your proposition - by being convincing, compelling and credible when you present Professional and effective presentation skills - with personal coaching and practice sessions The keys of influence and persuasion and the keys to convincing a new customer to choose you for the first time Planning and practice session: Role-play in presenting your solution 6 Commitment Knowing when and how to close for commitment to the next stage in your sales process, plus ways to ask for commitment professionally and effectively How to isolate, prioritise and answer objections and concerns more openly and accurately, using a consultative not a confrontational approach Deal more effectively and profitably with price objections and reduce buyer's remorse (which can lead to an 'I want to think about it' reaction and cause delay and inertia) Key negotiation skills around the closing process - getting to 'yes' Planning and practice session: Role-play in closing and negotiation skills 7 Assessed role-play - Final practice session Live role-plays There is an option for external participants to be brought in to the live training workshop to take-part in the final assessed role-play or assist with other sessions run during the course. Performance assessment - 'Dragon's Pitch' The final afternoon of the course is an assessed role-play using a prepared scenario and external 'CEO'. The assessment criteria will be agreed prior to the workshop. 8 Workshop summary and close Personal action plan and learning summary
Unlock the power of suggestion with our masterclass on the basics of good suggestion therapy. Designed for both beginners and seasoned practitioners, this course delves into the core principles that make suggestion therapy a potent tool for personal growth, healing, and behavioral change.
Do you have your eye on a promotional opportunity at work and want to gain more knowledge and skill in the Sales, Advertising and the Marketing industry? Our Sales, Advertising and Marketing diploma will provide you with all the information you need to enjoy a successful career in these sectors. If you want to put sales, marketing and advertising strategies together and help your company/career achieve its goals, then this course may be just what you are looking for. This course offers the convenience of online learning. You will have the unique opportunity to study at your own pace, in your own time and from any device to gain the certification you need to boost your career moving forward. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Market and Sales Defining Marketing 00:30:00 Recognising Trends 00:15:00 Conducting Market Research 00:15:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Relationship Focusing on Your Customer 00:15:00 What Influences People in Forming Relationships? 00:30:00 Disclosure 00:15:00 How to Win Friends and Influence People 00:15:00 Communication Skills for Relationship Selling 01:00:00 Non-Verbal Messages 00:30:00 The Handshake 00:30:00 Small Talk 00:15:00 Networking 00:15:00 Smart Selling Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Sales Objection Building Credibility 00:05:00 Critical Communication Skills 00:30:00 Observation Skills 00:15:00 Handling Customer Complaints 00:05:00 Overcoming Objections 00:15:00 Handling Objections 00:15:00 Pricing Issues 00:15:00 Buying Signals 00:05:00 Closing the Sale 00:15:00 Introduction to Sales Sales Management- Part 1 01:00:00 Sales Management- Part 2 01:00:00 Sales Management- Part 3 01:00:00 Sales Management- part 4 01:00:00 Sales Management- Part 5 01:00:00 Sales Management- Part 6 01:00:00 Sales Management- Part 7 01:00:00 Sales Management Module One - Getting Started 00:30:00 Module Two - Understanding the Talk 01:00:00 Module Three - Getting Prepared to Make the Call 01:00:00 Module Four - Creative Openings 01:00:00 Module Five - Making Your Pitch 01:00:00 Module Six - Handling Objections 01:00:00 Module Seven - Sealing the Deal 00:30:00 Module Eight - Following Up 01:00:00 Module Nine - Setting Goals 01:00:00 Module Ten - Managing Your Data 00:30:00 Module Eleven - Using a Prospect Board 01:00:00 Module Twelve - Wrapping Up 01:00:00 Introduction to Marketing Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 00:20:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Sales and Marketing Defining Marketing 00:30:00 Recognising Trends 00:15:00 Conducting Market Research 00:15:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Strategies Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Mastering Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimise Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Internet Advertising Techniques INTRODUCTION: WHAT IS AFFILIATE MARKETING? 00:30:00 WHY AFFILIATE MARKETING IS AWESOME 00:30:00 FINDING A PROFITABLE NICHE 01:00:00 CHOOSING AN AFFILIATE PRODUCT 00:15:00 THE ADVANTAGES OF CLICK BANK 00:30:00 ANALYZING THE CLICK BANK MARKETPLACE 00:30:00 CREATING YOUR HOP LINK 00:30:00 CREATING A FREE BLOG 01:00:00 PERFORMING EFFECTIVE KEYWORD RESEARCH 00:30:00 CREATING AN OPTIMIZED POST 00:30:00 POSTING TO YOUR BLOG 00:15:00 PROMOTING YOUR BLOG: AN OVERVIEW 00:30:00 PROMOTION: ARTICLE MARKETING 00:30:00 PROMOTION: SOCIAL BOOKMARKING 01:00:00 PROMOTION: BLOG COMMENTING 00:30:00 ADDITIONAL PROMOTION TIPS 00:15:00 CREATING YOUR OWN WEBSITE 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Mock Exam Mock Exam- Sales, Advertising and Marketing Diploma 00:30:00 Final Exam Final Exam- Sales, Advertising and Marketing Diploma 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
A CPD accredited course to help you reduce your anxiety. A deeply reflective course exploring ways to reduce anxiety, learning coping strategies and setting goals for the future.