Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Will be downloadable when all lectures have been completed.
Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
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A good understanding of the English language, numeracy, and ICT are required to attend this course. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career Path On successfully completing the Landing Page Design And Optimisation, learners can progress to a more advanced program from our course list. Career opportunities in this field include freelancing or working in-house, within a range of professional settings, with the opportunity to earn a high salary. Related professions in this industry include: Digital Marketing Manager Campaign Executive Course Curriculum Module 01: Landing Page Design and Optimisation Fundamentals Download all Section One Slides 00:48:00 Welcome to this course! Let's lay the groundwork for good landing page design 00:13:00 The Myth Of The Perfect Landing Page Conversion Rate 00:12:00 The 3 Main Types of Landing Pages and How To Use Them Effectively 00:19:00 Common Business Models and Understanding Your Conversion Actions 00:19:00 The AIDA Sales Funnel and The Online Decision Making Process 00:17:00 The Awareness Stage of the Funnel: Where It All Begins 00:18:00 The Interest Stage of the Funnel Tell Me More 00:14:00 The Desire Stage of the Funnel I Want What You Sell 00:13:00 The Action Stage of the Funnel I'm Going to Buy What You Sell 00:09:00 The Fogg Behavior Model and how it Applies to Good Landing Page Design 00:20:00 Making Your Landing Page Design Memorable 00:14:00 Module 02: Principles of Good Landing Page Design: Examples, Case Studies & Best Practices Download all Section Two Slides 00:06:00 The Primacy of Product and The Concept of Usability in Landing Page Design 00:15:00 Eschew Obfuscation: Clarity and the Quest for Fewer Question Marks 00:11:00 The 5 Second Usability Test in Landing Page Design (and how you can use it now) 00:31:00 The Art and Science Behind Designing High-Converting Calls To Action (CTA's) 00:19:00 Readability and Visual Hierarchy Landing Page Design 00:20:00 Respecting Web Conventions in Landing Page Design 00:13:00 Using Videos, Graphics and Imagery to Increase Landing Page Conversion Rates 00:20:00 Information Architecture and Accessibility - Landing Page Design Best Practices 00:20:00 Trust, Safety and Credibility (Part 1) Landing Page Design Best Practices 00:16:00 Trust, Safety and Credibility (Part 2) Landing Page Design Best Practices 00:09:00 Dedicated Landing Page Design Best Practices (Part 1) 00:15:00 Dedicated Landing Page Design Best Practices (Part 2) 00:12:00 Module 03: Principles of Persuasion in Landing Page Design Download all Section Three Slides 00:32:00 Using Scarcity to Improve Conversion Rates on Your Landing Pages 00:10:00 Principles of Persuasion - Reciprocal Concessions & Reciprocity in Landing Pages 00:12:00 Principles of Persuasion Anchoring and Cognitive Dissonance Theory 00:19:00 Module 04: Designing and Building a Landing Page Step by Step in Unbounce My Favorite Landing Page Builders and Getting Started With Our Unbounce Page 00:10:00 Getting Familiar With the Unbounce Page Builder and Adding Our Header Section 00:07:00 Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool 00:16:00 Working With Background Imagery in Landing Pages and Developing Our Hero Section 00:16:00 Creating a Form, Action Block, and Finishing the Hero Section in Unbounce 00:19:00 Discussing Landing Page Design Changes and Creating our Primary Content Section 00:16:00 Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce 00:11:00 Publishing Your Unbounce Landing Page on Your Custom Domain 00:04:00 Adding Custom CSS in Unbounce to Create Professional Drop Shadows 00:06:00 Making Your Landing Page Design Work Better With Custom Javascript Snippets 00:08:00 Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines 00:03:00 Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form 00:03:00 Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights 00:12:00 Integrating Your Unbounce Form Submissions With Your Mailchimp Account 00:09:00 Module 05: Bonus Goodbye For Now I Will Miss You Dearly 00:03:00 Module 06: Bonus Content: Real-Life Audits - Landing Page Design Best Practices Western Computer Audit Part 1 00:08:00 Western Computer Audit Part 2 00:09:00 Western Computer Audit Part 3 00:15:00 Western Computer Audit Part 4 00:14:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
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Opportunity to earn a certificate endorsed by the Quality Licence Scheme and another certificate accredited by CPD after completing these Genetics: course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standard-aligned lesson planning Innovative and engaging content and activities DNA & Genealogy course assessments that measure higher-level thinking and skills Complete the Genetics: program in your own time, at your own pace Each of our students gets full 24/7 tutor support *** Course Curriculum *** Diploma in DNA Testing for Genealogy at QLS Level 4 Module 01: Introduction to Genealogy Module 02: Introduction to DNA Module 03: The Use of DNA Testing in Genealogy Module 04: DNA Testing Ethical Issues Module 05: Types of DNA Testing for Genealogy Module 06: Rules for Effective Genealogical Research Module 07: English Genealogy: Finding the Records- Part: 1 Module 08: English Genealogy: Finding the Records- Part: 2 Assessment Process We offer an integrated assessment framework to make the process of evaluation and accreditation for learners easier. You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. After passing the exam, you will be able to request a certificate with additional cost that has been endorsed by the Quality Licence Scheme. CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Are you the right candidate for this DNA & Genealogy course? Anyone interested in learning more about the topic is advised to take this DNA & Genealogy course. This course will help you understand the topic thoroughly and enable you to understand the basic concepts. Enrollment in this course is open to everybody. You can access the DNA & Genealogy course materials from anywhere in the world; there are no restrictions. You should enrol in this DNA & Genealogy course if you: Wish to gain a better understanding of DNA & Genealogy. Already working in this field and want to learn more about DNA & Genealogy. Is a student pursuing a relevant field of study? looking for a job in the DNA & Genealogy industry. Requirements The DNA & Genealogy program does not require any prior knowledge; everyone may participate! This course is open to anyone interested in learning from anywhere in the world. Every student must be over the age of 16 and have a passion for learning and literacy. This 100% online course can be accessed from any internet-connected device, such as a computer, tablet, or smartphone. This DNA & Genealogy course allows you to study at your speed and grow a quality skillset. Career path This DNA & Genealogy course will teach you the skills you'll need to do reliable genealogical research using DNA and public information. As a result, it includes the following occupations and roles: Historian Genealogist Historical Researcher Family History Consultant Ancestry Research Worker Certificates CPD Accredited Certificate Digital certificate - £10 Diploma in DNA Testing for Genealogy at QLS Level 4 Hard copy certificate - £99 After successfully completing the Diploma in DNA Testing for Genealogy at QLS Level 4 course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 99 GBP inside the UK 109 GBP (including postal fees) for international delivery CPD Accredited Certificate 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (international delivery)
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Upon successful completion of the Real Estate Broker course, you will receive an instant e-certificate as proof of the comprehensive skill development and competency. Add these amazing new skills to your resume and boost your employability by simply enroling in this course. With this comprehensive course, you can achieve your dreams and train for your ideal career. This course provides students with an in-depth learning experience that they can work through at their own pace to enhance their professional development. You'll get a Free Student ID card by enroling in this course. This ID card entitles you to discounts on bus tickets, movie tickets, and library cards. Enroling on this course will ensure that you land your dream career faster than you thought possible. Stand out from the crowd and train for the job you want with the Real Estate Broker program. Experts created the Real Estate Broker course to provide a rich and in-depth training experience for all students who enrol in it. Enrol in the course right now and you'll have immediate access to all of the course materials. Then, from any internet-enabled device, access this course materials and learn when it's convenient for you. Start your learning journey straight away with this course and take a step toward a brighter future! Why Prefer this Course? Opportunity to earn a certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standards-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete the program in your own time, at your own pace Each of our students gets full 24/7 tutor support *** Course Curriculum *** >> Real Estate Broker << Module 01: An Introduction What Is an Estate Agent? Requirements for the Job The History of the Estate Agent Different Jobs in an Estate Agency What Do Estate Agents Do? Competitiveness within the Industry Your Local Market Summary of the Module Module 02: Different Types of Estate Agents The Rental Agent Domestic Estate Agent Property Negotiators Commercial Estate Agents Agricultural Estate Agents Property Managers Summary of the Module Module 03: Getting Started on the Job Getting Organised Become a Professional Think Success & Rate Your Progress Spread the Word Summary of the Module Module 04: Listing Property: Finding the Sellers Finding the Sellers Working with Sellers Preparing for the Listing Appointment During the Listing Appointment Taking the Listing After Getting the Listing Handling the Offer Following up to Close Summary of the Module Module 05: Valuation Process Definition of Valuation, Evaluation & Appraisal Explaining to the Client About Surveyors Your Relationship with Clients When to Start a Valuation The Valuation Meeting Assessing the Building & Property The Tour Factors to Consider for the Appraisal Presenting the Valuation Summary of the Module Module 06: Negotiating as an Estate Agent The Negotiator's Mindset Basic Concepts of Negotiation The Point of Negotiating What Negotiators Do Hard Work Summary of the Module Module 07: Selling Property: Finding the Buyers Finding the Buyers Categories of Home Buyers Making the Most of Floor Duty Preparing for Floor Duty Recognising Special Targets Being Creative Qualifying Buyers Are Purchasers Prevaricators? Getting It Financed Showing Properties Closing a Sale Handling Offers Countdown to Payday Summary of the Module Module 08: Letting Property A Brief History of Letting & Renting in Britain The Role of a Letting Agent The Letting Process Registering Landlord, Property & Applicant Details Property Valuations & Appraisals Consents to Let the Property Information to Record Photographs Service Agreements Verifying Ownership of the Property Registering Potential Applicants' Details Viewings Processing Applications Module 09: Technology for Estate Agents Digital Agency: New Opportunity Digital Marketing for Estate Agents Technology That Leverages Both Time & Money Facebook Business Page Blogs Lead Magnets - the Lead Generation Secret Module 10: Regulation of Estate Agents Enforcement - Who Regulates Estate Agents? Regulation by Statute Summary of the Module Assessment Process Once you have completed all the modules in this course , you can assess your skills and knowledge with an optional assignment. Our expert trainers will assess your assignment and give you feedback afterwards. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Real Estate Broker Training Anyone interested in learning more about the topic is advised to take this course. This course is open to everybody. Requirements You will not need any prior background or expertise to enrol in this course. Career path After completing this course, you are to start your career or begin the next phase of your career. Certificates CPD Accredited Certificate Digital certificate - £10 CPD Accredited Certificate Hard copy certificate - £29 If you are an international student, then you have to pay an additional 10 GBP as an international delivery charge.
Arts management is a global sphere including financing, planning, organizing, distributing and marketing culture. If you think you are capable of being the leader of your creative world, then you have come to the perfect place. Kick-start your journey with this course and show your creativity of play and sense of freedom. This Diploma of at QLS Level 4 course is endorsed by The Quality Licence Scheme and accredited by CPD to make your skill development and career progression related to this substantial and easier than ever! This course will introduce you to all the necessary skills you need to handle promotions, finances, fundraising, and program development of art institutions. You will gain a better understanding of the requirements of globalisation and internationalisation in the course. Moreover, this course will discuss developing your plan and help you with different personal choices and selection criteria. Consisting of several modules, the course teaches you everything you need to get acquainted with entrepreneurship in arts and the basic characteristics of Entrepreneurs. You will explore the techniques and tools of Fundraising. If you're looking to learn about the goals, objectives, action plans, and evaluation in a course, our course is a fascinating look for Preparing Strategic Planning in Arts. So, pick up this course and explore your own creative, imaginary world! On top of everything, you'll get a Free Student ID card by enrolling in this course. This ID card entitles you to discounts on bus tickets, movie tickets, and library cards. What You'll Learn From This Arts Management Course: Create and promote cultural works and events. Develop skills and experience in the worlds of cultural management, event planning, and art direction. Build up skills in research and time management that are invaluable on the professional and personal levels. Enjoy a more creative work atmosphere and social environment. Get familiar with the Policy Change and Development in Comparative Cultural Policy. Enhance your skills in Leadership and Entrepreneurship. Understand the Impact of Managerialism in course. Why should you choose this course with Academy for Health & Fitness? Opportunity to earn a certificate endorsed by the Quality Licence Scheme and another certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standards-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete this program in your own time, at your own pace Each of our students gets full tutor support This course has been designed by experts, to create a rich and in-depth training experience for all the students who enrol on it. Enrol on this course now and get instant access to all this course materials. Enjoy this course materials online from any internet-enabled device and learn when it suits you. Start your learning journey with this course straight away and take a step forward in securing a better future! *** Course Curriculum *** Here is the curriculum breakdown of this course: >> Diploma in Arts Management at QLS Level 4 << Module 01: Introduction Intro Foundations Definition Impact of Managerialism The Management Process Module 02: Planning Planning Principles Preparing for Strategic Planning Types of Plans Projects and Plans Goals, Objectives, Action Plans, and Evaluation Decision Making in Planning Module 03: Financial Management Basics of Financial Planning Aims of Financial Planning Financial Investment Budgeting Accounting and Bookkeeping Financial Statements Module 04: Fundraising Fundraising and Arts Management Skills of the Fundraiser The Fundraising Plan Fundraising Techniques and Tools Fundraising from Foundations Gaining Support from Sponsors Fundraising Through Charity Events Module 05: Marketing Marketing Using Marketing in Arts Organisation Audience Research Marketing Objectives Digital Marketing Market Research Module 06: Organisational Perspectives Introduction of Organisational Perspectives Organisational Analysis Three Main Concepts Arts Organisations as Institutions Module 07: Leadership and Entrepreneurship Leadership Fundamentals Leadership Studies Leading and Managing Artists Motivation in the Work Setting Entrepreneurship Characteristics of Entrepreneurs Module 08: Cultural Policy Cultural Mediation Policy Change and Development Comparative Cultural Policy Module 09: Globalisation and Internationalisation Globalisation and Internationalisation Students' Perspectives on Globalisation International Arts Management Implementation of International Arts Management International Arts Management in Education Module 10: Career in Arts Management Preparing for the Job Market Job Opportunities Personal Choices and Selection Criteria Developing a Personal Plan From the Employer's Perspective Career Development Options Assessment Process We offer an integrated assessment framework to make the process of evaluation and accreditation for learners easier. You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the exams. CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Is this Arts Management Course Right for You? Our course is ideal for anyone interested in this topic and who wants to learn more about it. This course will help you gain a strong understanding of the core concepts and will allow you to gain in-depth knowledge of the subject matter. Our course is suitable for everyone. There are no specific entry requirements, and you can access the course materials from anywhere in the world. Requirements There are no previous knowledge requirements for the Arts Management program; this is open to anyone! Any learning enthusiast from anywhere in the world can enrol on this course without any hesitation. All students must have a passion for learning and literacy, as well as being over the age of 16. Browse this 100% online course from any internet device, including your computer, tablet or smartphone. Study at your own pace and earn an industry-recognised skillset with this course. Career path Studying the is the perfect way to gain skills and to kick-start a lucrative career that spans many different ways to be involved with artistic creativity. These courses might prepare students for careers as Production managers Art consultants Marketing strategists Fundraising directors Technical directors Theatre managers Certificates CPD Accredited Certificate Digital certificate - £10 Diploma in Arts Management at QLS Level 4 Hard copy certificate - £99 After successfully completing the Diploma in Arts Management at QLS Level 4course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 99 GBP inside the UK 109 GBP (including postal fees) for international delivery CPD Accredited Certificate 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (international delivery)
Please take advantage of online retailing's potential by enrolling in our E-commerce Management Course. The options for selling things and operating enterprises on the World Wide Web have never been more numerous or accessible than they are today. This Diploma in E-Commerce Management at QLS Level 5 course is endorsed by The Quality Licence Scheme and accredited by CPD (with 150 CPD points) to accelerate your skill development and career advancement in e-commerce management. By appreciating the potential of e-commerce and enrolling in one of the best e-commerce courses available online, you may develop your entrepreneurial skills and establish a lucrative business. This comprehensive E-commerce Management course includes vital advice from industry gurus on maximising your as an online business owner and how to market your expertise. Our E-commerce Management Course delivers the whole learning curve for anyone interested in starting and growing a profitable online business. 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With e-Commerce management, you can stand out from the crowd and train for the career you want. Each online module is a masterclass on a specific aspect of e-Commerce and may be completed at your own pace. So enrol now and look forward to the future success of your internet business. Learning Outcomes of E-commerce Management Course: Understand the definition and potential of e-Commerce business Be able to plan and implement e-Commerce strategies Know how to deliver fantastic customer service Learn how to provide in-demand services or products Gain an acute understanding of content planning and production Become skilled in using social media and other platforms for marketing Attain the right kind of transaction management for your business Perform analytics to measure the progress of your business Why Prefer This E-commerce Management Course? Opportunity to earn a certificate endorsed by the Quality Licence Scheme & another certificate accredited by CPDQS after completing the E-commerce Management course Get a free student ID card! (£10 postal charge will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. **Curriculum Course** Here is the curriculum breakdown of this course: Diploma in E-commerce Management at QLS Level 5 Module 1: Introduction to Electronic Commerce What is Electronic Commerce? Definition of E-Business The Difference Between E-Commerce and E-Business Technological Aspects of Electronic Commerce Types of EC Business Models Module 2: E-commerce Strategy and Implementation Concepts and Overview Strategy Initiation Strategy Formulation Strategy Implementation Strategy Assessment Performance Improvement and Innovations Module 3: Customer Service Introduction to Customer Service Problems in EC Customer Service Creating a Customer Service Strategy Automated Customer Service Systems Call Centres Module 4: Products, Brands, and Services Pitching without Pushing Rewarding Customers Creating Brand Loyalty Creating Special Programs Serving as a Brand Spokesperson Promoting Community Engagement Providing Feedback to the Customer Maintaining a Positive Environment Dealing with Resistance from Your Superiors Module 5: Content Planning and Production Content Execution Plan Messaging, Voice, and Style Guide Positioning Developing Messaging Approach Content Calendar Module 6: Use of Social Networks Main Social Networks Functions of Social Networks The Need to Create a Blog Implementing Social Media Strategy Module 7: Marketing Online Consumer Behaviour Personalisation Behavioural Marketing Market Research Representative Market Research Approaches Web Advertising Online Advertising Methods Banners E-Mail Advertising Search Engine Advertisement and Optimisation Developing an Online Advertising Plan Module 8: Creating an Engaging User Experience Creating an Effective Business Presence Online Accessibility Goals for Business Websites Customer-Centric Web Site Design What is e-CRM? Benefits of e-CRM Building Relationships Module 9: Transaction Management Common Online Payment Methods Electronic Bill Presentment and Payment Systems Payment Cards Digital Cash Advantages and Disadvantages of Digital Cash Digital Wallets Mobile Banking PayPal Payment System Module 10: E-commerce Analytics What is E-commerce Analytics? e-Commerce Metrics Assessment Process After completing the course module, you will be given immediate access to a specially designed MCQ test. The results will be immediately analyzed, and the score will be shown for your review. The passing score for each test will be set at 60%. After passing the course exam, you will be able to request a certificate with additional cost that has been endorsed by the Quality Licence Scheme. CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Our course is suitable for anyone interested in learning more about this subject. The E-commerce Management programme will assist you in developing a firm grasp of the fundamental ideas and acquiring in-depth knowledge of the subject matter. Everyone is welcome to enrol in this course. There are no formal admission prerequisites, and course materials are accessible from anywhere in the world. Requirements There are no previous knowledge requirements for thsi program; this is open to anyone! Any learning enthusiast from anywhere in the world can enrol on this course without hesitation. All students must have a passion for learning and literacy and be over the age of 16. Browse this 100% online course from any internet device, including your computer, tablet or smartphone. This course allows you to study at your speed and grow a quality skillset. Career path E-commerce Manager Digital Marketing Manager Marketing Assistant Business Owner Entrepreneur Certificates CPD QS Accredited Certificate Digital certificate - £10 Upon passing the Bundle, you need to order to receive a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS. Certificate Accredited by CPD QS Hard copy certificate - £29 Upon finishing the course, you need to order to receive a Certificate Accredited by CPD QS that is accepted all over the UK and also internationally. Diploma in E-Commerce Management at QLS Level 5 Hard copy certificate - £119 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered
Take on the journey of building a successful e-commerce business on a shoestring budget is not only possible but also essential in today's digital world. This course is designed to equip you with the vital skills needed to thrive in the competitive e-commerce landscape without breaking the bank. Learning how to conduct market research on a budget, source and manage products effectively, and employ budget-friendly digital marketing strategies are key components that will transform your business approach. In the modern world, where e-commerce is booming with an annual growth rate of 23%, understanding these aspects can significantly enhance your professional career. By mastering e-commerce business fundamentals, you can open up a plethora of job opportunitiesin the UK, where e-commerce managers earn an average salary of £35,000 to £50,000 per year. Moreover, the ability to scale an e-commerce business with limited resources is a highly sought-after skill that can set you apart in the job market. This course not only helps in professional growth but also in daily life by fostering a mindset of resourcefulness and strategic planning. The e-commerce sector is rapidly increasing, making now the perfect time to dive in and reap the benefits of a booming industry. Key Features: CPD Certified How to Build a E-Commerce Business Course Free Certificate Developed by Specialist Lifetime Access Course Curriculum: Module 01: Introduction to E-Commerce and Budget Constraints Module 02: Market Research on a Budget Module 03: Effective Product Sourcing and Management Module 04: Budget-Friendly Digital Marketing Strategies Module 05: Financial Management for Small E-Commerce Businesses Module 06: Scaling Your E-Commerce Business with Limited Resources Learning Outcomes: Analyze e-commerce landscapes, mitigating challenges with budget constraints effectively. Execute market research on a budget, identifying profitable niches and trends. Source and manage products strategically, ensuring cost-effectiveness and customer satisfaction. Implement budget-friendly digital marketing strategies, optimizing online visibility and conversion. Navigate financial management for small e-commerce businesses, maintaining profitability. Master the art of scaling an e-commerce business with limited resources. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This How to Build a Successful E-Commerce Business on a Shoestring Budget course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of How to Build a Successful E-Commerce Business on a Shoestring Budget. Moreover, this course is ideal for: Entrepreneurs aiming to establish a cost-effective online business venture. Small business owners seeking to enhance e-commerce operations on a budget. Start-up enthusiasts desiring to navigate the complexities of budget constraints. Marketing professionals interested in budget-efficient digital strategies for e-commerce. Individuals aspiring to scale their e-commerce ventures with limited resources. Requirements There are no requirements needed to enrol into this How to Build a Successful E-Commerce Business on a Shoestring Budget course. We welcome individuals from all backgrounds and levels of experience to enrol into this How to Build a Successful E-Commerce Business on a Shoestring Budget course. Career path After finishing this How to Build a Successful E-Commerce Business course you will have multiple job opportunities waiting for you. Some of the following Job sectors of Build a E-Commerce Business Budget are: Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Explore the dynamic world of Fast-Moving Consumer Goods (FMCG) with our comprehensive course. Gain insights into FMCG marketing strategies, sales and distribution, retailing, and e-commerce. Dive into international markets, industry trends, and the future landscape. Unpack the success of Coca-Cola's marketing strategy through an in-depth case study. Elevate your career prospects in the ever-evolving FMCG industry. Join us for a transformative learning experience that blends theory with real-world applications.