13 Courses delivered Live Online

Chairing or facilitating a panel discussion is a particular skill. When many experts and specialists in their field are asked to do this, they discover that it is not as easy as they imagined. Pitching and introducing the session, involving everyone, promoting audience engagement, dealing with difficult panellists and ending the discussion can all be a challenge for inexperienced facilitators. Our panel facilitation training workshop focuses on providing delegates with the techniques and confidence they need to chair panel debates effectively. It is delivered by BBC presenter Martine Croxall and is highly interactive, blending theory with practical exercises. During the course, you will learn: the best way to prepare, including audience analysis and research how to pitch a panel how to introduce a panel how to involve everyone in the discussion the best way to promote audience engagement how to deal with difficult panellists how to end a discussion Each delegate will have the chance to chair a panel discussion, with the other delegates and Martine playing different roles as panellists.

Twitter Marketing for Profit Course Overview The "Twitter Marketing for Profit" course equips learners with the knowledge and strategies needed to leverage Twitter as a powerful marketing tool. It covers key aspects such as crafting effective tweets, growing a dedicated following, using analytics to improve engagement, and turning Twitter presence into tangible business profit. Designed for marketers and entrepreneurs, this course delivers real-world techniques and tactics for maximising Twitter's potential in boosting brand visibility and revenue. By the end, learners will have a clear understanding of how to create and manage a successful Twitter marketing campaign that drives measurable results. Course Description This course dives deep into the core principles of Twitter marketing, focusing on audience engagement, content creation, and analytics. Learners will explore topics such as optimising profile setups, developing content calendars, understanding Twitter algorithms, and implementing targeted advertising strategies. The course also introduces the importance of hashtags, influencer partnerships, and trends. Participants will gain insights into how to monitor campaign performance and adapt strategies accordingly. The course is structured to provide learners with a comprehensive understanding of Twitter marketing, helping them to drive engagement and achieve business goals effectively. Twitter Marketing for Profit Curriculum Module 01: Introduction to Twitter Marketing Module 02: Building a Twitter Strategy Module 03: Content Creation and Curation Module 04: Growing Your Audience and Engagement Module 05: Leveraging Twitter Analytics for Insights Module 06: Advertising on Twitter Module 07: Measuring Success and Adjusting Strategies (See full curriculum) Who is this course for? Individuals seeking to enhance their digital marketing skills. Professionals aiming to optimise Twitter for business growth. Beginners with an interest in social media marketing. Entrepreneurs wanting to promote their business via Twitter. Career Path Social Media Manager Digital Marketing Specialist Content Strategist Brand Manager Twitter Marketing Consultant

Ace Your Presentations: Public Speaking Masterclass Course Overview In the "Ace Your Presentations: Public Speaking Masterclass," learners will acquire essential skills to enhance their public speaking and presentation abilities. The course covers techniques for confident delivery, structuring engaging presentations, handling stage fright, and communicating effectively with diverse audiences. By the end, learners will have the tools to captivate any audience, whether in a business meeting, conference, or seminar. This course offers practical value for anyone seeking to improve their speaking abilities, with tangible benefits in personal confidence and professional success. Course Description This comprehensive course dives into various aspects of public speaking, including speech structure, voice modulation, body language, and audience engagement. It explores techniques for managing nerves, maintaining focus, and delivering persuasive presentations. Learners will also gain valuable insights into creating compelling visual aids and handling questions with ease. With a focus on clear, effective communication, this course equips participants with the skills needed to influence, inspire, and inform any audience, setting the stage for career advancement and personal growth. Ace Your Presentations: Public Speaking Masterclass Curriculum Module 01: Introduction to Public Speaking Module 02: Building Confidence and Overcoming Nervousness Module 03: Structuring Your Presentation Module 04: Mastering Body Language and Voice Modulation Module 05: Engaging Your Audience and Handling Questions Module 06: Creating Effective Visual Aids and Supporting Materials Module 07: Final Project: Delivering Your Own Presentation (See full curriculum) Who is this course for? Individuals seeking to boost their public speaking confidence Professionals aiming to enhance their communication skills Beginners with an interest in becoming effective presenters Anyone looking to refine their speaking abilities for career advancement Career Path Public Speaker Corporate Trainer Marketing and Sales Professional Event Speaker Communication Consultant

Train the Trainer Recharge: The Healthy Trainer Course Overview This course offers an essential refresh for trainers aiming to enhance their personal wellbeing alongside their professional skills. It focuses on maintaining a healthy balance between the demands of training others and self-care, ensuring trainers remain effective, energised, and confident. Learners will develop strategies to manage their own stress, address challenges confidently, and create positive learning environments. This course equips participants with the ability to engage audiences meaningfully, foster productive feedback, and maintain resilience in dynamic training settings. By the end, trainers will be better prepared to sustain their motivation and deliver impactful sessions while prioritising their own health and wellbeing. Course Description The programme delves into key areas crucial for trainers to maintain optimal performance and wellbeing. It covers techniques for self-management, including stress reduction and emotional regulation, alongside strategies to resolve common challenges encountered in training roles. Emphasis is placed on managing classroom dynamics and engaging diverse audiences effectively. Additionally, learners will explore ways to interpret and respond to feedback constructively to improve delivery and participant outcomes. This course combines reflective learning with evidence-based methods to build resilience, boost trainer confidence, and support continuous professional growth in a balanced, healthy manner. Participants will leave with renewed skills to enhance both their training impact and personal wellbeing. Train the Trainer Recharge: The Healthy Trainer Curriculum Module 01: Welcome to Healthy Trainer Module 02: Manage Yourself Module 03: Manage Your Issues Module 04: Manage Your Classroom Module 05: Manage Your Audience Module 06: Manage Your Feedback (See full curriculum) Who is this course for? Individuals seeking to enhance their trainer wellbeing and effectiveness. Professionals aiming to develop sustainable training practices. Beginners with an interest in personal development and training skills. Trainers wanting to improve audience engagement and feedback management. Career Path Corporate Trainer Learning and Development Specialist Workshop Facilitator Training Coordinator Education Consultant

Media Studies Course Overview: The Media Studies course provides a comprehensive exploration of the media landscape, covering key theories, practices, and the impact of various media forms on society. Learners will engage with subjects such as advertising, visual media, and media institutions, gaining a deep understanding of how media influences culture and communication. By the end of the course, students will have acquired valuable insights into media analysis, communication strategies, and audience engagement. This course is ideal for anyone looking to broaden their knowledge of the media industry, offering a clear foundation for further study or career progression in media-related fields. Course Description: This course delves into a range of topics that highlight the power of media in shaping public opinion and cultural norms. Learners will study the role of advertising, the development of film and visual media, and the structure of media institutions. The course also covers new media and its global influence, exploring how digital platforms have transformed communication and audience interaction. Learners will develop skills in critical thinking and media analysis, enabling them to understand the media's evolving role in society and its global implications. This course offers an engaging educational experience, fostering a deep understanding of contemporary media landscapes and equipping learners with analytical tools that are highly valuable in various media industries. Media Studies Curriculum: Module 01: Introduction to Media Studies Module 02: Media Forms and The Influence of Media Module 03: Advertising and Communication Module 04: Visual Media, Film and Cultural Studies Module 05: Media Audiences and Institutions Module 06: New Media and Globalisation (See full curriculum) Who is this course for? Individuals seeking to understand the impact of media on society. Professionals aiming to develop a deeper understanding of media dynamics. Beginners with an interest in pursuing a career in media or communications. Those wanting to explore how media shapes public perceptions and culture. Career Path: Media Analyst Advertising Executive Communications Specialist Public Relations Manager Media Planner Film and TV Production Assistant Digital Content Strategist

Copywriting Level 4 Course Overview The Copywriting Level 4 course offers a comprehensive exploration of the art and science of writing persuasive, impactful copy. Designed for individuals eager to enhance their writing skills for various media, this course covers a wide range of topics, including headline creation, online and print copywriting, and crafting effective advertisements. Learners will gain valuable insights into the techniques used by professional copywriters, mastering the ability to produce compelling content across different platforms. By the end of the course, students will be equipped to create copy that captures attention, promotes engagement, and drives results. Course Description This course delves into the essentials of copywriting, focusing on both the creative and strategic aspects of the craft. Learners will explore topics such as writing eye-catching headlines, creating advertisements that resonate, and mastering the nuances of online, press, and print media copy. Through engaging modules, learners will develop critical copywriting skills, including understanding tone, style, and audience engagement, as well as learning to write for diverse media. By the end of the course, students will have the expertise needed to write clear, persuasive copy that enhances brand messaging and promotes consumer action. Copywriting Level 4 Curriculum Module 1: Introduction to Copywriting Module 2: Basics of Copywriting Module 3: Eye-Catching Headlines Module 4: Attention-Grabbing Advertisements Module 5: Essential Copywriting Skills Module 6: Online Copywriting Module 7: Press Related Copywriting Module 8: Print Media Copywriting Module 9: Copywriting for Mainstream Media Module 10: Copywriting for Other Media Module 11: How to Write Better Copy Module 12: Final Tips (See full curriculum) Who is this course for? Individuals seeking to enhance their writing skills for career growth. Professionals aiming to improve their copywriting proficiency. Beginners with an interest in marketing and advertising. Anyone aspiring to work in the field of content creation and media. Career Path Copywriter Content Writer Marketing Specialist Advertising Executive Media Consultant SEO Content Creator

Basic Video Animation Training With Vyond Course Overview "Basic Video Animation Training with Vyond" offers learners an essential introduction to creating engaging and professional animations using Vyond, a leading animation software. The course provides a comprehensive understanding of the key tools and features available within Vyond, allowing learners to create dynamic animated videos. Through this course, learners will gain the skills to design and produce animations that are suitable for business presentations, marketing campaigns, social media content, and more. With a focus on animation principles, learners will be equipped to create visually appealing content that effectively communicates messages and enhances audience engagement. By the end of the course, learners will have developed the ability to use Vyond independently to create high-quality animated videos for various professional purposes. Course Description This course is designed to teach beginners how to use Vyond for creating animated videos. The training covers the basics of navigating the Vyond platform, including how to set up a project, animate characters, use props and backgrounds, and apply transitions. Learners will also explore different animation techniques to convey messages more effectively. The course is structured to provide a step-by-step approach, enabling learners to build their confidence in creating animations from scratch. Throughout the training, students will learn how to enhance their videos with custom text, voiceovers, and sound effects, helping them develop the skills needed for creating engaging, polished animations. By the end of the course, learners will be able to design animations that effectively capture their audience’s attention, adding value to their professional content creation toolkit. Basic Video Animation Training With Vyond Curriculum Module 01: Basic Video Animation Training With Vyond (See full curriculum) Who is this course for? Individuals seeking to create professional animated content Professionals aiming to enhance their visual communication skills Beginners with an interest in animation or video production Marketers and content creators looking to incorporate animation into their campaigns Educators and trainers who want to use animated videos in their lessons Career Path Video Content Creator Social Media Manager Marketing Specialist Animation Specialist Visual Communication Designer

Course Overview This comprehensive course in Digital Marketing offers an in-depth exploration of the strategies that define modern online success. From brand positioning and content creation to platform-specific approaches across Facebook, Instagram, and YouTube, this guide covers every key area to help learners thrive in a fast-evolving marketing landscape. You will examine essential digital concepts such as SEO, mobile outreach, and email campaign structuring, all while gaining the strategic mindset needed to implement effective marketing solutions. By the end of this course, learners will have a strong understanding of how to structure marketing plans, reach targeted audiences through various channels, and evaluate digital performance metrics. This course is ideal for those looking to enhance their marketing knowledge, keep up with digital trends, and align themselves with career opportunities in a digitally driven economy. Course Description The course delves into the strategic core of digital marketing, equipping learners with the knowledge to understand consumer behaviour, design impactful campaigns, and master various online platforms. You will begin with the fundamentals before advancing through growth hacking techniques, customer journey mapping, and platform-specific strategies across Facebook, Instagram, Twitter, and more. Topics such as SEO, email communication, content strategy, and mobile marketing are presented with clarity, ensuring learners develop a thorough grasp of marketing logic and campaign planning. This course also explores how to build audience engagement and interpret campaign performance using reliable frameworks. Whether you're aiming to support a brand, manage digital channels, or enhance visibility through marketing strategies, this course offers a structured foundation that meets the demands of today’s digital environment. Course Modules Module 01: Fundamentals of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: YouTube Marketing Module 11: Mobile Marketing (See full curriculum) Who is this course for? Individuals seeking to understand digital marketing strategy from the ground up. Professionals aiming to expand their expertise in multi-channel marketing. Beginners with an interest in online promotion, brand development, or digital outreach. Entrepreneurs, freelancers, and content creators wanting to enhance their marketing knowledge. Career Path Digital Marketing Executive Social Media Manager SEO Specialist Content Marketing Strategist Email Marketing Coordinator Digital Campaign Analyst Brand Engagement Consultant Online Marketing Assistant

Course Overview The Social Media Marketing Level 5 course provides a comprehensive exploration of the modern digital landscape, equipping learners with the expertise to design, implement, and manage strategic marketing campaigns across major social platforms. Through a structured learning journey, this course offers in-depth insights into the latest marketing techniques, consumer behaviour analysis, and brand growth strategies. Learners will develop a strong understanding of how to engage audiences, optimise content, and leverage data-driven approaches to drive results. By the end of the course, participants will be equipped to contribute to business success through innovative marketing initiatives, whether for personal ventures or organisational objectives. Designed for individuals at various stages of their career, this programme empowers learners to stay ahead in a competitive market by mastering dynamic digital tools and techniques essential for success in the ever-evolving world of social media marketing. Course Description Throughout the Social Media Marketing Level 5 course, learners will delve into a broad range of topics crucial to achieving success in the digital marketing arena. Starting with the fundamentals of digital marketing, the programme moves through growth hacking strategies, customer journey mapping, content development, and search engine optimisation. Dedicated modules explore platform-specific marketing techniques for Facebook, Instagram, Twitter, and YouTube, as well as mobile and e-mail marketing approaches. The course fosters the development of strategic thinking, analytical capabilities, and content management skills essential for enhancing brand visibility and audience engagement. Learners will also explore how to optimise marketing efforts based on key performance metrics and consumer insights. With a curriculum tailored to current industry standards, this course prepares individuals to navigate the complex social media landscape confidently and innovatively, ensuring they are well-positioned for career advancement and professional growth in the digital marketing sector. Course Modules Module 01: Fundamentals of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: Youtube Marketing Module 11: Mobile Marketing (See full curriculum) Who is this course for? Individuals seeking to build a strong foundation in digital and social media marketing. Professionals aiming to enhance their marketing strategies and career progression. Beginners with an interest in exploring the world of digital branding and communication. Entrepreneurs and business owners wanting to boost their online presence. Marketing students and graduates looking to deepen their practical knowledge of social media trends. Career Path Social Media Manager Digital Marketing Executive Content Strategist SEO Specialist Brand Communications Officer Online Community Manager E-Commerce Marketing Coordinator Digital Advertising Specialist Influencer Marketing Executive Marketing Consultant

Effective Presentation Skills: In-House Training In today's results-oriented, global working environment, the ability to create and deliver presentations effectively is a necessary skill set for people at all levels of an organization. Regardless of your role, it's important to know how to synthesize your ideas into a coherent and focused narrative, add visuals that support and reinforce your message, and deliver it in a way that resonates with your audience. In this highly interactive course, we will unpack and practice some of the tools and techniques used by top speakers and influencers all over the world. In this engaging two-day course, you will plan, write, refine, practice, and deliver a presentation to the class. Your presentation will be filmed on both days, and you will leave the course with a flash-drive copy of your videos; participants of the virtual classroom workshop should be prepared to present via webcam. In addition to discovering and enhancing your own personal delivery style, you will learn how to create an overarching goal for your presentation and then organize and structure it for maximum impact. You'll gain insight into how to anticipate your audience's needs and tailor the content and delivery in a way that connects with them and sustains their attention and engagement. You will also learn skills that will help you control nervous energy, remain focused on and attuned to your audience, improvise under pressure, deal effectively with questions, and build a compelling call to action. What you will Learn At the end of this program, you will be able to: Construct an effective presentation goal statement, opening, body, and closing that connect with an audience Analyze an audience's needs and style preferences, including relevant DiSC®-related elements Deliver a complete criteria-based presentation that will persuade others Align usage of visuals as well as verbal and non-verbal techniques to maximize the impact of your presentation Getting Started Introductions and social agreements Course structure Course goals and objectives Opening activities Planning and Organizing Video: 'The Art of Misdirection' Setting your presentation goal Writing a goal statement Analyzing your audience Applying the 'reality' test Creating and strengthening supports Structuring your presentation 5 components of an effective opening Presentation body Presentation closing Write your presentation opening Audience Analysis Video: 'How to Tie Your Shoes' Everything DiSC® introduction Audience DiSC® Styles Analyzing your audience Further audience analysis Effective Delivery Delivery challenges: virtual and in-person Keeping your audience engaged Your body as your instrument Verbal / paraverbal elements Body stance and nonverbal communication What are your 'tells?' Controlling nervousness Staying attuned to your audience Responding to questions Review and edit your opening Deliver your opening Visuals and Enriching Elements Using images in your presentation Guidelines for visual composition Using questions to engage your audience The power of the pause Practicing and Applying What You've Learned Preparation Delivery Feedback Opportunity to put into practice the program content and receive a video copy Summary and Next Steps What did we learn and how can we implement this in our work environment? Your personal action plan