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Getting Started Effective management ensures quality patient care and organisational success in the rapidly evolving healthcare industry. The MSc Healthcare Management programme equips healthcare professionals with the necessary skills and knowledge for leadership and management roles. The MSc Healthcare Management programme offers a comprehensive learning experience that provides students with the knowledge, skills and emotional tools needed to meet the challenges of managing healthcare organisations. The MSc Healthcare Management programme provides healthcare professionals with a unique opportunity to excel in their careers and contribute to the ever-evolving field of healthcare management. This programme empowers students to become effective leaders by combining theoretical knowledge with practical application, driving positive change in healthcare organisations. Moreover, the programme enhances career prospects, offers specialisation in healthcare management, fosters networking opportunities and promotes practical application through real-world case studies. It prepares graduates for senior leadership roles, empowering them to make a meaningful impact in the healthcare industry. The programme comprises two phases; the first is the Qualifi Level 7 Diploma in Health and Social Care, awarded by Qualifi and delivered by the School of Business and Technology London. The second phase is the MSc Healthcare Management Top Up, awarded and delivered 100% online by Anglia Ruskin University. At Anglia Ruskin University, you will study through Canvas, a world-class online Learning Management System (LMS), accessed from your phone, pc or tablet at home or on the move. Canvas provides instant access to study materials, forums, and support from tutors and classmates, as well as enabling easy submission of your assignments. After successfully completing your studies, you'll be invited to attend a graduation ceremony on campus at Anglia Ruskin University. If attending the ceremony in person is not possible, we'll arrange to send your certificate to you. School of Business and Technology London partners with Chestnut Education Group to promote this MSc Healthcare Management programme. About Awarding Body Anglia Ruskin University began in 1858 as the Cambridge School of Art founded by William Beaumont. It was then merged with the Cambridge shire College of Arts and Technology and the Essex Institute of Higher Education and was renamed Anglia Polytechnic. It was then given university status in 1992 and renamed Anglia Ruskin University in 2005. The university has campuses in the UK (Cambridge, Chelmsford, London and Peterborough), as well as they are partnered with institutions around the world including Berlin, Budapest, Trinidad, Singapore and Kuala Lumpur. Assessment Assignments and Project No examinations Entry Requirements Applicants should normally have a good first degree or equivalent and be working in or have recently worked within the arena of Management and Leadership in healthcare. If English is not your first language, you will be expected to demonstrate a certificated level of proficiency of at least IELTS 6.5 (Academic level) or equivalent English Language qualification, as recognised by Anglia Ruskin University. Progression Enrolling in the MSc Healthcare Management programme will give you comprehensive knowledge of health service management and leadership approaches. This programme will equip you with the skills to identify and develop corporate marketing strategies for health services and implement transformational change programmes. As a graduate, you will have various career paths available, including opportunities in public services or global non-governmental organisations. Furthermore, graduating from the programme doesn't have to mark the end of your educational journey. You may pursue a postgraduate research programme, such as the Professional Doctorate in Health and Social Care, to further advance your expertise in the field. Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable. Learners are not allowed to make any request to interchange unit(s) once enrolment is complete. Structure Phase-1 - Qualifi Level 7 Diploma in Health and Social Care Programme Structure The QUALIFI Level 7 Diploma in Health and Social Care is made up of 120 credits, which equates to hours 1200 hours of TQT. All units will be internally assessed through written assignments. Unit HSC701: Health and Social Care Leadership Unit code: A/650/4192 Credit : 20 TQT : 200 This unit aims to offer learners a comprehensive grasp of leadership theories and styles, enabling them to critically assess the leadership role and choose and implement suitable leadership approaches. Unit HSC702: Managing People in Health and Social Care Unit code: D/650/4193 Credit : 20 TQT : 200 The objective of this unit is to empower the learner with the capability to comprehend the procedures associated with recruiting, managing, and nurturing individuals within the health and social care workplace. Unit HSC703: Managing Finance in the Health and Social Care Sector Unit code: F/650/4194 Credit : 20 TQT : 200 This unit addresses the essential knowledge and comprehension required for making financially informed decisions within health and social care organisations. Studying this unit while considering the local, national, and international legal frameworks and adhering to best practices related to finance is crucial. Unit HSC703: Managing Finance in the Health and Social Care Sector Unit code: F/650/4194 Credit : 20 TQT : 200 This unit addresses the essential knowledge and comprehension required for making financially informed decisions within health and social care organisations. Studying this unit while considering the local, national, and international legal frameworks and adhering to best practices related to finance is crucial. Unit HSC704: Health and Social Care Strategies and Policies Unit code: H/650/4195 Credit : 20 TQT : 200 This unit aims to delve into global health and social care policies and examine current political, social, and cultural factors influencing healthcare policy and strategy in both national and international contexts. Unit HSC705: Leading Change in Health and Social Care Unit code: J/650/4196 Credit : 20 TQT : 200 This unit aims to enhance learners' comprehension of people management within organisations, encompassing aspects such as recruitment, HR processes, performance management, rewards and recognition, and training and development. Unit HSC706: Research Methods for Healthcare Professionals Unit code: K/650/4197 Credit : 20 TQT : 200 This unit aims to cultivate learners' research skills, encompassing diverse research approaches, formulating research proposals, strategically planning research endeavours, data analysis and interpretation, and understanding the link between research and evidence-based practice.   Phase-2 - MSc Healthcare Management Top Up Programme Structure Postgraduate Research Design Major Project (Dissertation) Delivery Methods The programme comprises two phases; the first is the Qualifi Level 7 Diploma in Health and Social Care, awarded by Qualifi and delivered by the School of Business and Technology London. The School of Business and Technology London offers flexible learning methods, including online and blended learning, allowing students to choose the mode of study that suits their preferences and schedules. The program is self-paced and facilitated through an advanced Learning Management System. Students can easily interact with tutors through the SBTL Support Desk Portal System for course material discussions, guidance, assistance, and assessment feedback on assignments. School of Business and Technology London provides exceptional support and infrastructure for online and blended learning. Students benefit from dedicated tutors who guide and support them throughout their learning journey, ensuring a high level of assistance. The second phase is the MSc Healthcare Management Top Up, awarded and delivered 100% online by Anglia Ruskin University. At Anglia Ruskin University, you will study through Canvas, a world-class online Learning Management System (LMS), accessed from your phone, pc or tablet at home or on the move. Canvas provides instant access to study materials, forums, and support from tutors and classmates, as well as enabling easy submission of your assignments. After successfully completing your studies, you'll be invited to attend a graduation ceremony on campus at Anglia Ruskin University. If attending the ceremony in person is not possible, we'll arrange to send your certificate to you. School of Business and Technology London partners with Chestnut Education Group to promote this MSc Healthcare Management programme. Resources and Support School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently. Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal. How does the Online Learning work at SBTL? We at SBTL follow a unique approach which differentiates us from other institutions. Indeed, we have taken distance education to a new phase where the support level is incredibly high.Now a days, convenience, flexibility and user-friendliness outweigh demands. Today, the transition from traditional classroom-based learning to online platforms is a significant result of these specifications. In this context, a crucial role played by online learning by leveraging the opportunities for convenience and easier access. It benefits the people who want to enhance their career, life and education in parallel streams. SBTL's simplified online learning facilitates an individual to progress towards the accomplishment of higher career growth without stress and dilemmas. How will you study online? With the School of Business & Technology London, you can study wherever you are. You finish your program with the utmost flexibility. You will be provided with comprehensive tutor support online through SBTL Support Desk portal. How will I get tutor support online? School of Business & Technology London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently. Learners should expect to receive a response on queries like guidance and assistance within 1 - 2 working days. However, if the support request is for assessment feedback, learners will receive the reply with feedback as per the time frame outlined in the Assessment Feedback Policy.

Course Title: Train the Trainer – Designing and Delivering Effective Training Course Duration: 2 days (or modular format over 3–4 half-day sessions) Target Audience: New or aspiring trainers, facilitators, team leads, or subject-matter experts who deliver training or knowledge-sharing sessions. Course Objectives By the end of this course, participants will be able to: Understand the principles of adult learning and training design. Confidently plan and structure engaging training sessions. Deliver content clearly using effective facilitation techniques. Manage group dynamics and encourage learner participation. Evaluate training effectiveness and improve performance. Course Outline Day 1: Designing Training for Adult Learners Module 1: Understanding the Trainer’s Role Role and responsibilities of an effective trainer Differences between training, presenting, and facilitating Characteristics of great trainers Module 2: Adult Learning Principles How adults learn: motivation, barriers, and learning preferences Learning styles and engagement strategies Applying adult learning theory to real training contexts Module 3: Training Needs Analysis Identifying learning needs and performance gaps Defining clear learning objectives Aligning training outcomes with organisational goals Module 4: Structuring a Training Session Designing training using ADDIE or the 4MAT model Creating session plans and timelines Balancing content delivery with interaction Day 2: Delivering and Evaluating Engaging Training Module 5: Facilitation Skills and Training Delivery Verbal and non-verbal communication Creating a safe and inclusive learning environment Encouraging participation and managing learner resistance Techniques for in-person and online delivery Module 6: Using Training Tools and Technology Using visuals and presentation aids effectively Incorporating activities, case studies, and role plays Facilitating discussions, group work, and Q&A Tips for hybrid and online delivery (Zoom, Teams, etc.) Module 7: Handling Group Dynamics and Challenges Managing difficult participants or situations Reading the room and adjusting on the fly Building confidence as a trainer Module 8: Evaluating Training Effectiveness Gathering and using learner feedback (Kirkpatrick Model) Self-reflection and peer observation Continual improvement of training materials and delivery Delivery Style Practical, hands-on workshops with active participation Peer feedback, group work, and presentation practice Real-time coaching and confidence building Assessment and Certification (Optional) Mini training delivery by each participant with peer and trainer feedback Completion of a training session plan Certificate of completion (customisable to organisation) Course Materials Provided Participant workbook and templates Sample training session plans and evaluation forms Trainer’s checklist and facilitation guide Resource list for further development

This foundational course will help all managers to better understand what a supply chain is and how their roles impact and interact with, their end-to-end supply chain process. PARTICIPANTS WILL LEARN HOW TO: • Understand the role of the supply chain within the wider business context • Become aware of the fundamental trade-offs in the supply chain (e.g. supply chain cost vs service level, efficiency vs flexibility etc.) • Understand the importance of supply chain planning and be able to identify its key components • Develop awareness of the key challenges in modern inventory management and distribution; become familiar with tested practices that allow responding to these challenges • Understand the meaning of essential supply chain terminology • Understand how supply chain performance affects company financial results COURSE TOPICS INCLUDE: • What is supply chain management? Why is it important? • The importance of cost versus service • Purchasing and procurement • Manufacturing processes • Demand management • Warehouse and inventory management • Logistics and transport • Risk management

Overview This 2-day programme covers the latest techniques used for fixed income attribution. This hands-on course enables participants to get a practical working experience of fixed income attribution, from planning to implementation and analysis. After completing the course you will have developed the skills to: Understand how attribution works and the value it adds to the investment process Interpret attribution reports from commercial systems Assess the strengths and weaknesses of commercially available attribution software Make informed decisions about the build vs. buy decision Present results in terms accessible to all parts of the business Who the course is for Performance analysts Fund and portfolio managers Investment officers Fixed Income professionals (marketing/sales) Auditors and compliance Quants and IT developers Course Content To learn more about the day by day course content please click here To learn more about schedule, pricing & delivery options, book a meeting with a course specialist now

Getting Started Enhance your career and earn the highest qualification available in business and management. The Doctor of Business Administration taught and awarded by the University of Central Lancashire is designed for senior managers and consultants who wish to learn and earn an advanced administration level while working full-time. DBA is a demanding research-based programme suitable for candidates pursuing higher-level business administration qualifications after an MBA. This programme provides a solid foundation in various aspects of business, including management, marketing, finance, and operations. Students can expect to gain practical insights into real-world business scenarios, enabling them to make informed decisions and solve complex problems effectively. You're learning journey will include: Lectures and guided reading. Active group work. Case studies. Videos. Reviews of current events and student presentations. You'll develop applied research skills as you evaluate industry-related problems critically. Throughout the programme, students receive support from experienced academics and industry professionals who provide guidance and feedback on their research projects. The programme is delivered through online webinars and independent study, allowing students to balance their studies with work and personal commitments. Doctor of Business Administration is awarded and delivered by the University of Central Lancashire. School of Business and Technology London partners with Chestnut Education Group to promote this Doctor of Business Administration programme.  About Awarding Body Founded in 1828, the University of Central Lancashire is a public university based in Preston, Lancashire, England. Today, UCLAN is one of the largest in the United Kingdom, with a student and staff community of nearly 38,000. At present, the University has academic partners in all regions of the globe, and it is on a world stage that the first-class quality of its education was first recognised. In 2010, UCLAN became the first UK modern Higher Education institution to appear in the QS World University Rankings. In 2018, the Centre for World University Rankings estimated Central Lancashire to be in the top 3.7 per cent of all global universities, highlighting the growth the University has made in offering students real-world learning experiences and reflecting the University's extensive pool of academic talent. Ranked in the top 7% of universities worldwide. Student Communities from more than 100 countries WES Recognised Qualifi is a UK Government (Ofqual.gov.uk) regulated awarding organisation and has developed a reputation for supporting relevant skills in a range of job roles and industries, including Leadership, Enterprise and Management, Hospitality and catering, Health and Social Care, Business Process Outsourcing and Public Services. Qualifi is also a signatory to BIS international commitments of quality. The following are the key facts about Qualifi. Regulated by Ofqual.gov.uk World Education Services (WES) Recognised Assessment Assignments and Project No examination Entry Requirements Applicants should normally have a Master's degree or equivalent and work in or have recently worked with in business administration. If English is not your first language, you will be expected to demonstrate a certificated level of proficiency of at least IELTS 6.5 (Academic level) or equivalent English Language qualification. Progression Upon completing the doctorate programme, learners will possess the necessary skills and knowledge to pursue various career opportunities in administration, management research, etc. One can choose from various positions upon successfully completing a DBA. Some of the most notable career paths are Professor and Postdoctoral Researcher, Market Research Analyst, Economic Analyst, etc. Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable. Learners are not allowed to make any request to interchange unit(s) once enrolment is complete. Structure Phase 1: Qualifi Level 8 Diploma in Strategic Management and Leadership Programme Structure The course is structured around eight mandatory units, encompassing various topics aligned with learning outcomes. Each unit holds a value of 20 credits. Learners can participate in lectures and workshops to familiarize themselves with the subject. Attaining a total of 160 credits by completing all units is a prerequisite for the issuance of the Diploma. Unit 800: Leadership Qualities and Practice Unit code: A/506/9126 This unit delves into the connections between leadership and management within strategic operations. It scrutinizes various leadership styles, their underlying principles, and associated concepts. The unit also investigates methods to assess and enhance team performance to achieve strategic business and operational goals. Additionally, it encompasses the interplay between strategic management and leadership, containing crucial leadership principles, theories, and their alignment with organizational strategy. Unit 701: Research Methods Unit code: Y/506/9134 The objective of this unit is to enhance the learner's knowledge and comprehension of academic practices and research methodologies. It employs a problem-based learning approach to cultivate practical proficiency in areas relevant to educational practice and research in business and management. Unit 801: Personal Leadership Development as a Strategic Manager Unit code: F/506/9127 This unit focuses on the strategic leadership skills essential for directors and senior managers to effectively guide international organizational strategic initiatives, collaborating with partners, buyers, suppliers, customers, and competitors. Unit 802: Strategy Development in Cross Border and Global Organisations Unit code: F/506/9130 This unit tackles formulating strategies for cross-border or global organizations, which encounter complexities stemming from political, religious, cultural, and social differences, as well as the management of organizations operating within specific country boundaries. Unit 803: Strategic Planning for Cross Border and Global Organisations Unit code: L/506/9132 This unit scrutinises the diverse influences and effects on cross-border or global organisations and how they contribute to the development of successful strategies and the mitigation of risks. Unit 804: Strategic Direction in Cross Border and Global Organisations Unit code: R/506/9133 This unit provides senior strategic managers with the opportunity to delve into the influences and effects of cross-border and global policy and strategy. It aims to facilitate enhancements in establishing direction, shaping the approach, and forecasting the success of cross-border or worldwide policy and procedure. Unit 805: Strategic Communication Unit code: L/506/9129 The unit aims to develop the ability to critically assess and appreciate the impact of media on international organisations. It considers stakeholders, political and pressure groups, as well as the part played by media owners. Unit 806: Culture and its Impact on Strategy Unit code: J/506/9128 This unit strives to foster a profound comprehension of the intricacies faced by internationally operating organizations and how this impacts the strategy development process. It employs well-reasoned and thoroughly researched perspectives to cultivate alternative viewpoints.   Phase 2 - Doctor of Business Administration Programme Structure Stage 1 - Taught component The Reflexive Practitioner Management, Rhetoric, Policy and Practice Research Methodologies and Design Qualitative Research Methods Quantitative Research Methods Accordion Title Stage 2 - Research component The Reflexive Practitioner     Delivery Methods The Doctor of Business Administration is awarded and delivered by the University of Central Lancashire. This doctorate from the University of Central Lancashire is offered as a block teaching and research programme. The DBA will run at the Preston Campus of the University. You'll have full access to the Library and information resources of the University throughout the DBA and may use all social, cultural and sports facilities of the University. Stage 1 - Taught component The DBA Taught Programme consists of six taught modules, each being completed through a four-day intensive workshop plus a period of private study both before and after the workshop. During Stage 1 you will develop critical and reflective skills at doctoral level, through the requirement to think conceptually, apply critical thinking, and reasoning skills and to challenge orthodoxy relating to the body of knowledge and research relating to Management and Organisation. Action learning is incorporated within the study sessions and is an important and distinctive feature of our DBA. You will work in sets or small development groups with fellow participants throughout the programme and also develop your skills as a critical and reflective learner. Stage 2 - Research component The DBA Research Programme - as part of the development process of your DBA project, you will have worked with the DBA staff to agree a suitable supervisory team, including a Director of Studies. This team will work with you throughout Stage 2 helping you to design and implement your own particular DBA project. This will normally take two years working on a part-time basis although you may choose to work at a pace that requires more time and you may therefore take up to five years. Resources and Support School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently. Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal. How does the Online Learning work at SBTL? We at SBTL follow a unique approach which differentiates us from other institutions. Indeed, we have taken distance education to a new phase where the support level is incredibly high.Now a days, convenience, flexibility and user-friendliness outweigh demands. Today, the transition from traditional classroom-based learning to online platforms is a significant result of these specifications. In this context, a crucial role played by online learning by leveraging the opportunities for convenience and easier access. It benefits the people who want to enhance their career, life and education in parallel streams. SBTL's simplified online learning facilitates an individual to progress towards the accomplishment of higher career growth without stress and dilemmas. How will you study online? With the School of Business & Technology London, you can study wherever you are. You finish your program with the utmost flexibility. You will be provided with comprehensive tutor support online through SBTL Support Desk portal. How will I get tutor support online? School of Business & Technology London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently. Learners should expect to receive a response on queries like guidance and assistance within 1 - 2 working days. However, if the support request is for assessment feedback, learners will receive the reply with feedback as per the time frame outlined in the Assessment Feedback Policy.

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Key Objectives for the Training provision Effective listening to a client's needs and requirements during various stages of the sales process. Engage in meaningful communication with clients, learn to identify challenges and opportunities that relate to the prospects. Overcome the identified challenge. Build long term rapport and establish trust with the prospect throughout the sales process, Ensure continued customer satisfaction that can turn into repeat business. Be able to build rapport with customers or clients. Know the right questions to ask to fully understand the customer or client’s needs without putting on any pressure. Be able to check you have the right information from the customer or client. Be able to match products and services to the customer or client using the information you have gathered. Be able to influence effectively. Know how to stand out from your competitors. Stage 1 – Research the Company’s ‘Value Propositions’ and USP Analysis  Conducting 30 min confidential interviews with a cross-section of the eligible Attendees & the Stakeholders, in order to gain an objective understanding of the various scenarios and clients that the Participants work with. the Company’s ‘Value Propositions’ Unique Selling Points The Customers’ journey(s) The Competition’s offers for analysis and comparisons. From these findings, a carefully calibrated bespoke Programme will be designed and delivered.  Stage 2 - Design the Bespoke 2 x day Course  nd Stage 3 - Delivery of the Course Programme This Programme can be delivered in 2 x consecutive days, or split between 2 – 3 weeks, to make it more ‘work-friendly’ – if required. It is very practical and commercially focussed in approach, with lots of interactive exercises designed to draw out the learning applications via the debriefings. The ‘Real Play’ scenarios on day 2 will be based on specific case studies drawn from the Research findings so that they are authentic to optimise the learning. Individual Action Plans will be captured at the end of each day to be debriefed by the Participants’ respective Line Managers.  Template Programme Day One – Foundation – Strategic Approach Section One – The Principles of Consultative Selling Defining ‘Consultative Selling’ The Company’s ‘Unique Selling Points’ & Value Proposition The Consultative Selling model – the five stages Avoiding appearing ‘pushy’, ‘pressurising’ or ‘talking through the sale’ Section Two –Strategy & Preparation  ‘Buy-Class’ Matrix Strategic plan Template – matching services/products to identified needs & opportunities. Preparing a range of objectives Constants and variables – USP’s Researching key Client/Decision Makers’ priorities, profile & background (LinkedIn etc.) Preparing for potential & likely Objections Section Three – Email etiquette & ‘influencing’ email correspondence.  Email etiquette A.B.S.U.R.D model Clarity and tone – discovery of clients’ needs & motivational factors. Techniques to influence and ‘nudge’. Ensuring the data and content have a ‘gentle’ motivational & appealing message. Top Tips Day Two – Practical Application Section Four – Rapport Building & Effective Communication skills ‘Behaviour Labelling’ techniques – setting a positive tone. Asking Open Questions – gaining a full understanding of the clients’ priorities & expectations. EQ - Inviting opinions; perspectives; experiences – winning confidence. Active Listening – focus and commitment to understand. ‘Reading the room’ – adapting to responses and reactions. Maintaining focus on relevant topics that the Client cares about; carefully consider the opportunities to influence. But NO PRESSURE! Building a ‘bond of trust’ with commitments and authentic, shared values. Section Five – Explaining the Benefits – aligned to the Customers’ Priorities Understanding ‘Why do People Buy?’ Research data analysis. Open questions that lead to understanding the key issues and Clients’ priorities. Avoiding the danger of ‘pressurising’ the Client. Responding to objections effectively, with confidence and sensitivity. Explaining the benefits that are aligned to the Clients’ stated requirements. Making the Data ‘sing’ – memorable takeaways for the Client. Augmented benefits – Brand confidence; Case studies; Warranty; Service; Range; Flexibility etc. in alignment with their stated preferences/requirements Differentials compared to Competitors Section Six – Winning Commitment Inviting commitment – with confidence Consultative Selling Closing techniques (e.g. Alternative Close/Assumptive Close et al) Avoiding ‘talking through the sale’ – knowing when to ‘Shut UP!’ Confirming agreement – ensuring Clients’ motivation for repeat business Section Seven – Practical Application ‘Real Play’ From the Research findings, carefully devised scenarios can be generated to provide the most valuable learning opportunities to underpin all the skills & techniques covered in the Programme.  Potential Real Play scenarios: A well-established customer has indicated that they are soon to be opening up additional new offices – this presents an opportunity to arrange for the Company to support them with their upcoming needs. After some very positive feedback and with the upcoming contract renewal imminent – how can the Company give the Customer more high-quality support in other areas of their business? A Competitor has been to see the client and they have prompted some concerns about ‘value for money’ & ‘quality of service’. How Real Play works… The group is split the group into 2 sub-groups, one with our Professional Actor (option available); the other with the Trainer or a willing Participant. Each group has a brief and has to instruct their Trainer/Actor/Participant on how to approach the scenario supplied. The Actor and Trainer (or willing Participant) perform the role play(s) as instructed by their respective teams; however, during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) – not the performers. Debrief the full Programme Individual Action Plans - to be followed through. ‘Best Practices’ for application into the business Options for Exercises within the Programme  Sample Exercise – Red & White  There is a specific time managed agenda and itinerary, which puts the group under pressure.  The key challenge is for the sub-groups to maximise the commercial value from the task, however there is always a great danger that the individuals attempt to gain financial progress at the expense of the other group! Debriefing points: Persuasive communication and influence across barriers Gaining buy-in when others are sceptical Strategic planning accounting for others’ behaviours Sample Exercise – Communication Challenge Each Participant has different pieces of information, but are not allowed to share it visually. They are only allowed to communicate to work out the solution hidden among the large amount of data. Debrief: Structured approach Maintaining focus through distractions/interference Active Listening Controlled communication Sample Exercise – Persuasive emails Sample emails are shared to be critiqued and improved upon to be debriefed: Tone & impact Making the Data ‘sing’ Influential & motivational language Customer centric message. Sample Exercise –Juggling   Each Participant has to pass the ‘Customers’ (Juggling balls) carefully through the system with all the other Participants to reach a profitable conclusion  Debrief: EQ to read the room and effectively communicate, when the pressure is on Customer focus and adapting to challenges Devising a plan that wins buy-in Overcoming competing ideas to get to ‘best practice’ Consistent commitment, communication and motivational drivers that influenced performance. Sample Exercise –Critical Path  The group are provided with 30 x discs and some ‘post-it’ notes. (no pens or pencils are allowed) Their brief is to create a grid shape with the 30 x discs, which will act as ‘stepping stones’ for the ‘Critical Path’ But they have to follow the correct order through the grid from the start to finish, which they will have to work out through ‘trial & error’ All of the team must pass through the ‘Critical Path’ worked out on the grid, observing the constraints, within the time limit. No talking is permitted once they start using the materials Debrief: - Clear communication focussing on the ‘client’s journey’ Planning for challenges Identifying risks and mitigating them Role allocations & support Quality control and disciplines  Sample Exercise –Back to Back  Each Participant is positioned back-to-back with a partner. They have to work out precisely what the ‘statement’ given to the other person is without looking around. Each person has a different brief. Debrief: - Asking Open Questions Active Listening Accuracy in identifying the objective.

Course Objectives By the end of this course, participants will be able to: Differentiate between coaching and mentoring and understand their unique purposes. Apply effective communication and active listening skills in developmental conversations. Use coaching models to guide structured conversations. Build trust and psychological safety in coaching and mentoring relationships. Create actionable development plans and track progress. Understand ethical boundaries and confidentiality. Course Outline Day 1: Foundations of Coaching and Mentoring Session 1: Introduction and Context What is coaching? What is mentoring? Key differences and when to use each Benefits to individuals and organisations Session 2: Core Skills for Effective Coaching and Mentoring Active listening Powerful questioning Giving and receiving feedback Empathy and emotional intelligence Session 3: Building Trust and Creating Psychological Safety Establishing rapport Confidentiality and ethical guidelines Setting boundaries and expectations Session 4: Coaching Models and Frameworks GROW Model (Goal, Reality, Options, Will) OSKAR and CLEAR frameworks Practical application and role play Day 2: Practising and Embedding Coaching and Mentoring Session 5: The Coaching and Mentoring Conversation Structuring conversations Using real-life workplace examples Practice with feedback Session 6: Setting Goals and Development Plans SMART and CLEAR goal setting Creating growth-focused action plans Monitoring progress and accountability Session 7: Mentoring for Career and Leadership Development Mentor roles and responsibilities Supporting long-term growth and resilience Reverse mentoring and cross-generational partnerships Session 8: Embedding a Coaching and Mentoring Culture How to support coaching within your team or organisation Integrating into performance conversations Sustaining development through peer coaching and communities of practice Assessment and Evaluation Participation in discussions and practical activities Feedback on peer coaching/mentoring exercises Optional personal development plan submission Course Materials Provided Participant workbook Coaching and mentoring toolkit (templates, models, guides) Suggested reading and resource list

Course Duration: 1 day (or 2 half-day sessions) Target Audience: Anyone who delivers presentations in a professional setting – including team members, managers, project leads, or executives – who want to improve confidence, clarity, and impact when speaking. Course Objectives By the end of this course, participants will be able to: Prepare and structure engaging presentations for different audiences. Deliver content with confidence, clarity, and professionalism. Use body language, voice, and visual aids effectively. Manage nerves and build a strong connection with the audience. Handle questions and unexpected situations with poise. Course Outline Module 1: Understanding Effective Presentations What makes a presentation effective? Common mistakes and how to avoid them Aligning your message with the audience’s needs Module 2: Planning and Structuring Your Message Setting clear objectives The “power of three” and other storytelling structures Openings and closings that stick Making content memorable and persuasive Module 3: Delivering with Confidence Managing nerves and performance anxiety Using your voice: tone, pace, and projection Body language and posture Eye contact and engagement strategies Module 4: Visual Aids and Presentation Tools Designing slides that support (not distract) Tips for using PowerPoint or Canva effectively Alternatives to slides (e.g. props, whiteboards, storytelling) Module 5: Engaging Your Audience Reading the room and adjusting your delivery Encouraging interaction and participation Handling difficult questions or interruptions Time management and staying on message Module 6: Practice and Feedback Participants deliver a short presentation (2–5 minutes) Peer and facilitator feedback Self-reflection and improvement planning Delivery Style Interactive, supportive environment Role-playing, practical exercises, and real-time coaching Optional video recordings for feedback Course Materials Provided Participant workbook and slide templates Presentation preparation checklist Self-assessment and feedback forms Tips for virtual presentations (Zoom, Teams) Optional Add-ons (for 2-day version) Extended practice time with filming and playback Advanced storytelling and persuasive techniques Coaching for high-stakes presentations (e.g. board meetings, conferences)

What you'll learn Learn the fundamentals of digital marketing and e-commerce to gain the skills needed to land an entry-level job Attract and engage customers through digital marketing channels like search and email Measure marketing performance through analytics and present insights Build e-commerce stores, analyze online performance, and grow customer loyalty