This module aims to develop knowledge from research activities to gain an understanding of international trade using Marketing , Social Media and how AI plays a role in International Marketing
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Welcome to Your Course! Thank you for choosing to develop your skills in dog walking and sitting. By completing this course, you'll gain the essential tools and knowledge to begin your journey toward a profitable and rewarding career. The course is organized into sections and sub-sections, each designed to break down the material into manageable chunks. After each section, you’ll be asked to answer multiple-choice questions, all of which are based on the content you’ve just reviewed. These questions are meant to test your understanding and ensure that you've grasped the material. There are no trick questions. The goal is simply to check your knowledge and help you assess your learning. At the end of the course, you’ll have 100 multiple-choice questions that cover all the sections you've completed. These questions will help you review and apply the information you've learned. Additionally, you'll be asked to submit an action plan as part of your course requirements. Course Information This course is exclusively available to new users as part of a developmental learning program. It also includes a Level 2 Digital Marketing Course, which we offer on another platform. You are welcome to register your interest by booking a spot in this course. Once you do, we will contact you with further details on how to enroll in our developmental learning program, which is designed to equip you with all the tools you need to successfully run your own business. Tip for Success: To make the most of this course, set aside dedicated time each day to work on it and stick to a regular schedule. Like many of us, it can be challenging to get back into the habit of studying. It requires structure and discipline. In today’s world, distractions are everywhere—from phone calls to constant notifications. Find a quiet, comfortable space where you can focus and minimize interruptions. This will help ensure that you stay on track and complete the course successfully. Laptop or computer This course is designed to work on a laptop or computer, however, for an Andriod phone there is a work around. Login to the course in a Google Chrome, at the top right of the browser window you will see 3 dots, click on them. Scroll down the menu intill you see A check box with Desktop Site, click this button. To navigate scroll left and right on the screen to see the different modules and sections and then scroll the other way to see the content.
Course Overview This comprehensive course in Digital Marketing offers an in-depth exploration of the strategies that define modern online success. From brand positioning and content creation to platform-specific approaches across Facebook, Instagram, and YouTube, this guide covers every key area to help learners thrive in a fast-evolving marketing landscape. You will examine essential digital concepts such as SEO, mobile outreach, and email campaign structuring, all while gaining the strategic mindset needed to implement effective marketing solutions. By the end of this course, learners will have a strong understanding of how to structure marketing plans, reach targeted audiences through various channels, and evaluate digital performance metrics. This course is ideal for those looking to enhance their marketing knowledge, keep up with digital trends, and align themselves with career opportunities in a digitally driven economy. Course Description The course delves into the strategic core of digital marketing, equipping learners with the knowledge to understand consumer behaviour, design impactful campaigns, and master various online platforms. You will begin with the fundamentals before advancing through growth hacking techniques, customer journey mapping, and platform-specific strategies across Facebook, Instagram, Twitter, and more. Topics such as SEO, email communication, content strategy, and mobile marketing are presented with clarity, ensuring learners develop a thorough grasp of marketing logic and campaign planning. This course also explores how to build audience engagement and interpret campaign performance using reliable frameworks. Whether you're aiming to support a brand, manage digital channels, or enhance visibility through marketing strategies, this course offers a structured foundation that meets the demands of today’s digital environment. Course Modules Module 01: Fundamentals of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: YouTube Marketing Module 11: Mobile Marketing (See full curriculum) Who is this course for? Individuals seeking to understand digital marketing strategy from the ground up. Professionals aiming to expand their expertise in multi-channel marketing. Beginners with an interest in online promotion, brand development, or digital outreach. Entrepreneurs, freelancers, and content creators wanting to enhance their marketing knowledge. Career Path Digital Marketing Executive Social Media Manager SEO Specialist Content Marketing Strategist Email Marketing Coordinator Digital Campaign Analyst Brand Engagement Consultant Online Marketing Assistant
Digital Marketing - Growth Hacking Techniques - Online Course Course Overview: This course provides an in-depth exploration of growth hacking techniques within the context of digital marketing. Learners will gain a comprehensive understanding of the fundamental principles of digital marketing, coupled with strategic insights into growth tactics. The course is designed to help professionals leverage innovative marketing strategies to drive business growth, enhance customer acquisition, and optimise digital presence. By the end of this course, learners will have the skills to implement growth hacking techniques that can rapidly scale businesses while maintaining a sustainable growth trajectory. Course Description: "Digital Marketing - Growth Hacking Techniques" delves into key topics like customer journey mapping, content marketing, and SEO, alongside exploring niche areas such as mobile, email, and social media marketing strategies. Learners will study effective methods for increasing brand visibility, generating leads, and retaining customers across various digital platforms. Emphasis is placed on understanding how to employ data-driven insights to optimise marketing efforts. By the end of the course, participants will be equipped to implement digital marketing strategies that yield measurable business growth in highly competitive online environments. The course content ensures that learners develop the skills necessary to handle dynamic marketing challenges and grow a business in an increasingly digital world. Digital Marketing - Growth Hacking Techniques - Online Course Curriculum: Module 01: Fundamentals of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: YouTube Marketing Module 11: Mobile Marketing (See full curriculum) Who is this course for? Individuals seeking to expand their digital marketing expertise. Professionals aiming to enhance their marketing strategies and career prospects. Beginners with an interest in growth hacking and digital marketing. Entrepreneurs looking to scale their businesses using effective digital techniques. Career Path: Digital Marketing Manager Growth Hacker Social Media Manager Content Strategist SEO Specialist Email Marketing Specialist Brand Manager
Learn to Drive Traffic into Sales through Digital Marketing Course Overview This course on "Learn to Drive Traffic into Sales through Digital Marketing" provides learners with the essential skills to effectively use digital marketing strategies to attract, engage, and convert online traffic into sales. Covering key areas such as SEO, social media marketing, content creation, and email marketing, the course equips learners with the knowledge to optimise digital campaigns and enhance business visibility. The course is designed for individuals seeking to master digital marketing techniques to increase online sales and drive business growth. By the end of the course, learners will have a comprehensive understanding of traffic generation strategies and how to convert them into tangible business results. Course Description In this course, learners will explore various digital marketing techniques aimed at driving traffic to websites and converting that traffic into sales. Topics include SEO fundamentals, social media marketing strategies, email marketing campaigns, and creating compelling content. The course provides a structured approach to understanding how to leverage these strategies effectively, using data analytics to track and improve performance. Learners will gain the ability to create digital marketing plans, monitor campaign success, and optimise strategies to enhance online sales. The course is designed for those who want to advance their digital marketing skills and improve conversion rates, whether for personal projects or within their professional roles. Learn to Drive Traffic into Sales through Digital Marketing Curriculum Module 01: Introduction to Digital Marketing Module 02: SEO Strategies for Traffic Growth Module 03: Social Media Marketing for Engagement Module 04: Email Marketing to Convert Leads Module 05: Creating Content that Converts Module 06: Analytics and Campaign Optimisation (See full curriculum) Who is this course for? Individuals seeking to increase their online sales through digital marketing. Professionals aiming to enhance their digital marketing knowledge and career prospects. Beginners with an interest in driving business growth via online channels. Entrepreneurs wanting to optimise their digital marketing efforts. Career Path Digital Marketing Specialist SEO Manager Social Media Manager Content Marketing Strategist Email Marketing Coordinator E-commerce Manager
Course Overview The Social Media Marketing Level 5 course provides a comprehensive exploration of the modern digital landscape, equipping learners with the expertise to design, implement, and manage strategic marketing campaigns across major social platforms. Through a structured learning journey, this course offers in-depth insights into the latest marketing techniques, consumer behaviour analysis, and brand growth strategies. Learners will develop a strong understanding of how to engage audiences, optimise content, and leverage data-driven approaches to drive results. By the end of the course, participants will be equipped to contribute to business success through innovative marketing initiatives, whether for personal ventures or organisational objectives. Designed for individuals at various stages of their career, this programme empowers learners to stay ahead in a competitive market by mastering dynamic digital tools and techniques essential for success in the ever-evolving world of social media marketing. Course Description Throughout the Social Media Marketing Level 5 course, learners will delve into a broad range of topics crucial to achieving success in the digital marketing arena. Starting with the fundamentals of digital marketing, the programme moves through growth hacking strategies, customer journey mapping, content development, and search engine optimisation. Dedicated modules explore platform-specific marketing techniques for Facebook, Instagram, Twitter, and YouTube, as well as mobile and e-mail marketing approaches. The course fosters the development of strategic thinking, analytical capabilities, and content management skills essential for enhancing brand visibility and audience engagement. Learners will also explore how to optimise marketing efforts based on key performance metrics and consumer insights. With a curriculum tailored to current industry standards, this course prepares individuals to navigate the complex social media landscape confidently and innovatively, ensuring they are well-positioned for career advancement and professional growth in the digital marketing sector. Course Modules Module 01: Fundamentals of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: Youtube Marketing Module 11: Mobile Marketing (See full curriculum) Who is this course for? Individuals seeking to build a strong foundation in digital and social media marketing. Professionals aiming to enhance their marketing strategies and career progression. Beginners with an interest in exploring the world of digital branding and communication. Entrepreneurs and business owners wanting to boost their online presence. Marketing students and graduates looking to deepen their practical knowledge of social media trends. Career Path Social Media Manager Digital Marketing Executive Content Strategist SEO Specialist Brand Communications Officer Online Community Manager E-Commerce Marketing Coordinator Digital Advertising Specialist Influencer Marketing Executive Marketing Consultant
Course Overview: This course provides an accessible guide to mastering affiliate marketing as a source of passive income. It covers the essential principles of affiliate marketing, including how to leverage the strategy to drive sales and grow small businesses. Through a structured learning approach, participants will discover the best affiliate marketing products, top affiliate networks, and techniques for optimising conversions. Whether you're a beginner or looking to refine your marketing approach, this course equips you with the necessary knowledge to embark on a successful affiliate marketing journey and generate consistent passive income. Course Description: In this comprehensive course, learners will explore a range of affiliate marketing strategies designed to generate passive income streams. The course covers critical topics such as identifying profitable affiliate products, selecting the right affiliate marketing companies, and implementing conversion optimisation strategies. It also discusses how to align affiliate marketing efforts with business goals for maximised success. Throughout the course, learners will gain a deep understanding of how to strategically choose affiliate products, target the right audience, and optimise product pages for higher sales. Upon completion, participants will be equipped to embark on their affiliate marketing journey with a clear and actionable plan. Course Modules: Module 01: Reason to Consider Affiliate Marketing Module 02: Ways You Can Leverage Affiliate Marketing to Grow Your Sales and Small Business Module 03: Top Companies to Find Affiliate Marketing Products Module 04: Ways to Pick Out the Best Products to Be an Affiliate For Module 05: Affiliate Marketing Strategies Module 06: Ways to Optimise Your Product Pages for Conversions Module 07: Conclusion (See full curriculum) Who is this course for? Individuals seeking to generate passive income. Professionals aiming to enhance their sales and marketing skills. Beginners with an interest in online business and marketing. Small business owners looking to diversify their revenue streams. Career Path: Affiliate Marketing Specialist Digital Marketing Professional Content Marketing Manager Sales and Business Development Manager E-commerce Entrepreneur
Course Overview: This course on "Flat Design in Adobe Illustrator" is designed to introduce learners to the fundamental concepts of flat design and how to apply them using Adobe Illustrator. The course covers the essential tools, techniques, and strategies needed to create visually engaging, modern flat design illustrations. Learners will explore the creation of various designs, from simple icons to complex landscapes, while developing a keen understanding of colour schemes, vector shapes, and design principles. By the end of the course, students will be able to confidently create flat design graphics, suitable for use in digital marketing, UI/UX design, and illustration projects. Course Description: In this course, learners will delve deep into the world of flat design, starting with the basics of Adobe Illustrator and progressing through to more complex design concepts. Key topics include creating diverse scenes, such as a garden, landscape, and camping scene, and designing flat icons for smartphones and apps. The course will cover essential tools and workflows in Illustrator, focusing on clean, minimalist design that is effective for web and app environments. Learners will also gain insights into balancing colour, shapes, and negative space to achieve professional and aesthetically pleasing results. Upon completion, learners will have a well-rounded skill set for designing contemporary flat style graphics in Illustrator. Course Modules: Module 01: Introduction Module 02: Create a Flat Design Garden and Barbecue Module 03: Create a Flat Design Landscape Scene Module 04: Create a Modern Flat Design Night Camping Scene Module 05: Create a Modern Flat Design Terminal and Luggage Module 06: Design a Flat Design Smartphone and App Icons (See full curriculum) Who is this course for? Individuals seeking to master flat design techniques in Adobe Illustrator. Professionals aiming to enhance their design portfolios with modern graphic styles. Beginners with an interest in graphic design and digital illustration. Anyone looking to build skills for creating digital assets like icons and visuals. Career Path: Graphic Designer UI/UX Designer Web Designer Digital Illustrator App Designer Visual Content Creator