329 Courses in Birmingham

Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B. In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value. You will learn all about the three pillars for creating competitive brand experiences: Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you. This programme will help participants to: Understand the evolution of the customer buying journey Map a customer buying journey for your brand or solutions Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline Apply the psychology of branding to build marketing communications with impact Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs 1 The evolution of the customer journey Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences 2 The See-Think-Do-Care framework Explore the many different frameworks used to track the customer journey Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision 3 Customer micro-moments and signals in their buying journey Understand the online and offline moments when customers seek information to research and make buying decisions Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey 4 The role of branding in the customer journey Explore the psychology of branding Learn how to ensure your branding is relevant to your target customer needs Bring together your brand value and story to achieve brand loyalty 5 The Why-How-What framework Apply a systematic approach to build a successful and compelling brand Understand how starting with 'why' will help build your brand purpose Apply the content marketing matrix to communicate your brand's value Apply the hero-help-hub model to build engaging content marketing Actionable outcomes We will use your brand examples to provide opportunities for practice: You will learn and reflect on best practice examples of customer engagement You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers You will create a customer engagement plan that can be implemented immediately within your business You will receive immediate feedback on your customer engagement plan You will have the opportunity to share common issues and solutions with your colleagues in the group

Why Join Digital Marketing Training Course at Osborne Training Osborne Training is well Recognised for quality Regular Lectures led by Industry Expert Tutors Unlimited Access to the State of the Art Virtual Learning Campus Exclusive Access to High quality study materials Flexible payment option available Join Digital Marketing Training course as Pure Online or Blended with Classroom Delivery Access to Digital Marketing Internship for 3 months at the end of the training Unlimited Tutorial Support from expert tutors Get a Student Discount Card from NUS* Get a Free Tablet PC for limited period* Practical Hands-on Projects, Practical focused Assignments and Group-work for greater skills enhancement and understanding real life issues for real life problems Once you complete the bookkeeping course, you will get a certificate from Osborne Training confirming your professional Digital Marketing Qualifications. What jobs could I qualify for? Senior Digital Marketing Manager Digital Marketing Coordinator Executive Digital Marketing Strategist Digital Marketing Consultant In these roles, you could earn on average more than £40,000 annually (source: Reed Salary Checker, UK). Moreover, many go on to become successful (Millionaire sometime) entrepreneur by offering Digital Marketing services or formulating successful Digital Marketing Strategy for their own business. Digital Marketing Qualifications Digital Marketing Qualifications at Osborne Training are developed in Association with Google. Osborne Training offers Total Digital Marketing Course which combines all major skills required to be a successful Digital Marketeer and you also have option to join a complementary Internship at the end of your course. In joining the Total Digital Marketing Course at Osborne Training, you will make one of the greatest decision of your career and can look forward to a successful career in digital marketing. Digital Marketing Course Overview Total Digital Marketing Course covers major areas of Digital Marketing to make you completely ready for the digital era. The Digital Marketing course comes with optional Internship at the end of the training making you highly employable. Practical focused and hands-on approach of the training method helps you to be ready to offer real life solutions for real life problems. Digital Marketing Training Course Content Basics of marketing Marketing In Digital Era All About Web Search Engine Optimization Search Engine Marketing Affiliate Marketing Social Media Marketing Email marketing and nurturing (inbound) Mobile app marketing Content marketing Web, mobile and app analytics Growth Hacking Creating robust digital marketing strategy

Our *NEW* Mini First Aid Baby Proofing class is our second class, designed for parents and carers of babies and children over 3 months. It can be taken after our 2 hour Baby and Child First Aid class, or in isolation for those parents who are starting their weaning journey, or have a baby on the move!

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Level 2 Food Safety and Hygiene in Catering Course

Whether starting from scratch or beginning again as an adult after regretting giving up at an earlier age (a most common scenario!), I'm confident you will find what you need here to have a most satisfying hobby or interest that can be done at any age and at any time.

AAT Bookkeeping Course Overview Are you looking to develop a career in Bookkeeping? As a successful Bookkeeper, you could earn on average more than £25,000 per year. (Source: National Career Service). And if you want to become a certified bookkeeper with AATQB (AAT Qualified Bookkeeper) status, then it is mandatory that you complete the AAT bookkeeping course to build a successful career in bookkeeping.  Bookkeeping Course Duration You can expect the AAT bookkeeping distance learning courses to take up to 6 months to complete for most students given that you attend classes and assessments regularly. Bookkeeping Courses Tutors Osborne Training tutors are highly qualified with extensive knowledge of bookkeeping. They helped thousands of students to achieve over 96% pass rate and to reach their career goal. They are industry recognised for bookkeeping courses in UK. Bookkeeping Courses from London Campus  Evening, Weekend and Daytime sessions for AAT Bookkeeping courses are offered from London campus. Why Osborne Training? Osborne Training tutors are expert and with many years of industry experience You get 24/7 Access to the State of the Art Virtual Learning Campus Free High quality study material Free exam preparation kit Flexible payment option available Expert Tutorial support from the tutor Student Discount Card from NUS* Exam Booking Service at our campus Various Campus around UK Free Tablet PC ( For Limited Period) Osborne Books are provided for AAT Bookkeeping Courses. Once you successfully complete the bookkeeping course, you will get a certificate from AAT to confirm your professional bookkeeping qualification achievement. Jobs available for Bookkeeper Senior Credit Controller Sales/Purchase Ledger Clerk Accounts senior Senior Bookkeeper In these roles, you could earn on average more than £25,000 annually. (Source: National Career Service) This AAT bookkeeping course is awarded by AAT and broken down into two levels, AAT Foundation Certificate in Bookkeeping  (also known as AAT Level 2 Bookkeeping) Bookkeeping Transactions Bookkeeping Controls Advanced Certificate in Bookkeeping Advanced Bookkeeping Final Accounts Preparation Indirect Tax Once you pass all 5 assessments successfully, you can gain AATQB status giving you competitive edge to build a successful career as a bookkeeper.

In the past, popular thought treated artificial intelligence (AI) as if it were the domain of science fiction or some far-flung future. In the last few years, however, AI has been given new life. The business world has especially given it renewed interest. However, AI is not just another technology or process for the business to consider - it is a truly disruptive force.

Islamic Studies Classes

The purpose of Close Protection is to create an environment wherein the Principal can live their life in as normal a way as possible…