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Course Overview Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. Learning Outcomes Be able to drive traffic to your website or landing page Create and optimize your own profitable Google AdWords campaigns Learn how to advertise your products and services online Increase sales to your website using AdSense Use conversion tracking to determine the value of your ad campaign Monetize more than 6 billion daily searches on Google Be able to remarket to your website visitors Who is this course for? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: Digital Marketers Influencers Content Creators YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00

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Introduction: Full knowledge of all aspects of 'working at height' is vital for both employers and employees in the relevant industries in order to maintain a safe, productive and legal business. This course provides a comprehensive insight into every aspect of 'working at height', how to do it properly, the potential hazards involved and how you can keep your company and workers safe. From discussing the different industries involved to highlighting the dangers and explaining the safety and legal measures needed, this course covers every aspect that everyone involved with 'working at height' needs to know.   You Will Learn The basic definition and history of 'working at height' The different industries and jobs that involve 'working at height' All the hazards and safety risks involved Prevention and safety measures needed The legal and regulatory obligations for anybody involved with 'working at height' Benefits of Taking This Course You will be able to determine the safety risks in your work environment You will be able to identify and eliminate any potentially life-threatening hazards You will understand the legal requirements of 'working at height' and provide advice in your work environment You will understand the regulations which govern 'working at height' and provide invaluable advice in your workplace You will be able to perform a basic safety inspection and write up a safety report Course Modules: Module 01: Introduction and History Module 02: Jobs Involving Working at Height Module 03: Hazards and Risks Module 04: Prevention and Safety Module 05: Regulations and Legalities

Individual Safety Certification Individual wellbeing is something that everybody needs to zero in on in all aspects of their life. This is valid in both your own life and your expert life. Occurrences of work environment animosity and viciousness are on the ascent, making it critical to realize how to secure yourself. Furthermore, there are a developing number of representatives who work in far off areas or all alone. Guarding everybody from likely dangers and risks while working in such a climate is a commitment with respect to the two businesses and representatives. This course expounds in regards to individual security, with an accentuation on close to home wellbeing while at work. We start by giving you a concise prologue to the point, remembering a definition and lawful commitments for the space of wellbeing and security. Then, we proceed onward to discuss individual security in accordance with the individuals who work alone, regardless of whether it is in an office or retail setting or in the event that it includes working distantly from home. The course additionally surveys approaches to remain safe while going on business, including why you should check in with your home office every day. At long last, we talk about how to remain safe when functioning at off-site areas. You Will Learn: The meaning of individual wellbeing, as settled upon by UK specialists The lawful commitments set on the two businesses and representatives to make and keep up safe workspaces The best prudent steps to take when you are dealing with your own or at another site Instructions to remain safe while out and about Significant systems you should know when self-managing emergency treatment Advantages of Taking this Course Feeling more certain when working alone or in new circumstances Seeing how to survey work environment circumstances for dangers and risks Figuring out how to advance mindfulness about close to home wellbeing for representatives in an assortment of work environment areas Having the option to show yourself or your staff how to remain safe while away on business

Level 3 QLS Endorsed Course | 12-in-1 Bundle | Lifetime Access | Installment Payment | Tutor Support

The Diploma in Safeguarding Children provides comprehensive training across all key areas of safeguarding and child protection. By completing this course, learners gain essential knowledge and skills to help keep children safe from harm.

Food Hygiene Rating (Level 5) Approved Online Training

Level 2 Food Safety for a Catering Environment Approved Online Training

Are you ready to embark on an enlightening journey of wisdom with the Food Safety bundle, and pave your way to an enriched personal and professional future? If so, then Step into a world of knowledge with our course bundle - Food Safety for Retail. Delve into eight immersive CPD Accredited courses, each a standalone course: Course 01: Level 2 Food Hygiene and Safety for Retail Course 02: Level 3 Supervising Food Safety in Catering Course 03: "Food Labelling Regulations Training" Course 04: How to Improve Your Food Hygiene Rating Course 05: Level 3 HACCP Training Course 06: Food Allergen Awareness Training Course 07: Catering Management Course 08: Higher Technician in Cooking and Gastronomy Traverse the vast landscapes of theory, unlocking new dimensions of understanding at every turn. Let the Food Safety for Retail bundle illuminate your path to wisdom. The Food Safety for Retail bundle offers a comprehensive exploration into a rich tapestry of vast knowledge across five carefully curated courses. The journey is designed to enhance your understanding and critical thinking skills. Each course within the bundle provides a deep-dive into complex theories, principles, and frameworks, allowing you to delve into the nuances of the subject matter at your own pace. In the framework of the Food Safety for Retail package, you are bestowed with complimentary PDF certificates for all the courses included in this bundle, all without any additional charge. Adorn yourself with the Food Safety bundle, empowering you to traverse your career trajectory or personal growth journey with self-assurance. Register today and ignite the spark of your professional advancement! So, don't wait further and join the Food Safety for Retail community today and let your voyage of discovery begin! Learning Outcomes: Attain a holistic understanding in the designated areas of study with the Food Safety bundle. Establish robust bases across each course nestled within the Food Safety bundle. Decipher intricate concepts through the articulate content of the Food Safety bundle. Amplify your prowess in interpreting, scrutinising, and implementing theories. Procure the capacity to engage with the course material on an intellectual and profound level. Become proficient in the art of problem-solving across various disciplines. Stepping into the Food Safety bundle is akin to entering a world overflowing with deep theoretical wisdom. Each course within this distinctive bundle is an individual journey, meticulously crafted to untangle the complex web of theories, principles, and frameworks. Learners are inspired to explore, question, and absorb, thus enhancing their understanding and honing their critical thinking skills. Each course invites a personal and profoundly enlightening interaction with knowledge. The Food Safety bundle shines in its capacity to cater to a wide range of learning needs and lifestyles. It gives learners the freedom to learn at their own pace, forging a unique path of discovery. More than just an educational journey, the Food Safety bundle fosters personal growth, enabling learners to skillfully navigate the complexities of the world. The Food Safety bundle also illuminates the route to a rewarding career. The theoretical insight acquired through this bundle forms a strong foundation for various career opportunities, from academia and research to consultancy and programme management. The profound understanding fostered by the Food Safety bundle allows learners to make meaningful contributions to their chosen fields. Embark on the Food Safety journey and let knowledge guide you towards a brighter future. CPD 80 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Food Safety Individuals keen on deepening their firm understanding in the respective fields. Students pursuing higher education looking for comprehensive theory modules. Professionals seeking to refresh or enhance their knowledge. Anyone with a thirst for knowledge and a passion for continuous learning. Requirements To enrol in this Food Safety for Retail course, all you need is a basic understanding of the English Language and an internet connection. Career path Armed with the Food Safety bundle, your professional journey can reach new heights. The comprehensive theoretical knowledge from this bundle can unlock diverse career opportunities across several fields. Whether it's academic research, consultancy, or programme management, the Food Safety bundle lays a solid groundwork. Certificates CPD QS PDF Certificates Digital certificate - £4.99 CPD QS Hardcopy Certificate Hard copy certificate - £11.99

Overview of Level 3 Leadership & Management Join our Level 3 Leadership & Management course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The Level 3 Leadership & Management course has everything you need to get a great start in this sector. Improving and moving forward is key to getting ahead personally. The Level 3 Leadership & Management course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now! This Level 3 Leadership & Management Course will help you to learn: Learn strategies to boost your workplace efficiency. Hone your skills to help you advance your career. Acquire a comprehensive understanding of various topics and tips. Learn in-demand skills that are in high demand among UK employers This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this Level 3 Leadership & Management. Enrol today and complete the course to achieve a certificate that can change your career forever. Details Perks of Learning with IOMH One-To-One Support from a Dedicated Tutor Throughout Your Course. Study Online - Whenever and Wherever You Want. Instant Digital/ PDF Certificate. 100% Money Back Guarantee. 12 Months Access. Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Level 3 Leadership & Management course, you can order your CPD Accredited Digital / PDF Certificate for £5.99.  Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. Shipping Charges: Inside the UK: £3.99 International: £10.99 Who Is This Course for? This Level 3 Leadership & Management is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand.  On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the Level 3 Leadership & Management course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this Level 3 Leadership & Management Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Introduction to The Course Introduction to the Course 00:03:00 Module 1: Understanding Management and Leadership Understanding Management and Leadership 00:42:00 Module 2: Leadership Theories Leadership Theories 00:27:00 Module 3: Improving Management and Leadership Performance Improving Management and Leadership Performance 00:17:00 Module 4: High Performance Teams High Performance Teams 00:34:00 Module 5: Motivating Employees Motivating Employees 00:28:00 Module 6: Organisational Skills Organisational Skills 00:28:00 Module 7: Talent Management Talent Management 00:39:00 Module 8: Succession Planning Succession Planning 00:26:00 Module 9: Business Process Management Business Process Management 00:30:00 Module 10: Communication Skills Communication Skills 00:29:00 Module 11: Negotiation Techniques Negotiation Techniques 00:17:00 Module 12: Managing Meetings and Giving Feedback Managing Meetings and Giving Feedback 00:24:00 Module 13: Managing Change Managing Change 00:24:00 Module 14: Time Management Time Management 00:39:00 Module 15: Stress Management Stress Management 00:17:00 Module 16: Emotional Intelligence in Leadership Emotional Intelligence in Leadership 00:34:00 Module 17: Managing Conflict Managing Conflict 00:24:00 Module 18: Dealing with Office Politics Dealing with Office Politics 00:36:00 Module 19: Risk Management Risk Management 00:37:00 Module 20: Corporate Responsibility and Ethics Corporate Responsibility and Ethics 00:16:00 Module 21:Microsoft Word, Excel, PowerPoint Microsoft Word 08:06:00 Microsoft Excel 03:59:00 Microsoft PowerPoint 08:24:00