Dive into the dynamic fields of marketing, advertising, and public relations with a course designed to equip you with essential knowledge and strategic insight. This programme explores the foundational principles of marketing, from understanding market segmentation and consumer behaviour to mastering pricing and branding strategies. Alongside these core topics, you’ll gain a thorough understanding of integrated marketing communications and the evolving digital landscape, ensuring you grasp how modern marketing channels operate effectively. The public relations segment offers a deep dive into managing relationships between organisations and their audiences. It covers key PR concepts, organisational management, and ethical standards while highlighting crisis management and social media’s role in shaping public perception. Whether you aim to enhance your career or broaden your understanding of communication strategies, this course provides clear, relevant knowledge tailored for today’s marketing and PR environments — all delivered online for your convenience. Key Features: CPD Certified Instant e-certificate and hard copy dispatch by next working day Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases This course covers essential topics including understanding consumer behavior, developing effective product and branding strategies, conducting market research, and utilizing various marketing channels such as advertising, sales promotion, personal selling, and digital marketing to create successful marketing campaigns and reach target audiences effectively. This PR : Public Relation course covers foundational aspects of Public Relations, including its principles, tactics, and management. It explores essential topics such as organizational strategies, research methods, crisis management, and ethical considerations. Emphasizing social media's role, it equips students with vital skills for navigating diverse PR fields ethically and professionally. Course Curriculum: Course 01: Marketing Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Strategic Marketing Module 04: Marketing Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Marketing Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Marketing Channels Module 14: Integrated Marketing Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Marketing Course 02: PR : Public Relation Module 01: Introduction to Public Relations Module 02: Concepts of Public Relations Module 03: Management and Organisation of Public Relations Module 04: Public Relations Tactics and Research Module 05: Major Fields of Public Relations Practice Part I Module 06: Major Fields of Public Relations Practice Part II Module 07: Social Media and PR Module 08: Crisis management Module 09: Ethics & Professionalism in Public Relations Learning Outcomes: Understand core marketing principles and strategic frameworks. Analyze consumer behaviour for effective marketing strategies. Develop comprehensive product and branding strategies. Implement integrated marketing communications across various channels. Execute tactical public relations initiatives with ethical considerations. Manage crises and maintain brand reputation effectively. Accreditation All of our courses, including the Marketing, Advertising & PR Course are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Marketing, Advertising & PR Course, you will immediately be sent your digital certificates. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we recommend renewing them every 12 months. Assessment At the end of the Marketing, Advertising & PR Course, there will be an online assessment, which you will need to pass to complete the course. Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven't, there's no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself. CPD 25 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring marketing professionals seeking comprehensive knowledge. Individuals aiming to excel in advertising and sales promotion roles. PR enthusiasts looking to master strategic communication. Entrepreneurs desiring to build strong brand identities. Career changers exploring opportunities in dynamic industries. Requirements Learners do not require any prior qualifications to enrol on this Advertising & PR Course. You just need to have an interest in Advertising & PR Course. Career path Marketing Manager - £40K to £60K/year. Advertising Account Executive - £20K to £30K/year. PR Specialist - £25K to £45K/year. Brand Manager - £35K to £50K/year. Digital Marketing Strategist - £30K to £45K/year. Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
Business Writing Skills Online You must not miss out on the four Business Writing Skills courses if you want to thrive in your workplace and stand out from the crowd. Writing is one of the four domains of language, and it is widely used in business communication in different forms. In this Business Writing Skills course, we have combined four highly valuable courses, namely - Business Writing Level 5 Proofreading & Copy Editing Level 5 Report Writing Course Level 4 Copywriting Minute Taking Business Writing Skills - Level 5 Proofreading & Copy Editing course will give you in-depth knowledge of proofreading and why it is necessary. It will also cover the aspects of copy editing. If you complete this course, you will be able to proofread and edit any writing at your workplace. Thus, through this course, your area of expertise will be widened, and subsequently, your value as an employee will be increased. Business Writing Skills - Level 5 Report Writing Course also has various advantages. In any organisation, there are various types of reports to be written, for example, project reports, project proposals, partnership proposals etc. With this Business Writing Skills course, you will become an expert Report Writer. Business Writing Skills - Level 4 Copywriting is highly trending. Copywriters are behind the catchy advertisements you see on different platforms. Imagine you are writing such copies and as a result, the sales get increased in a great number! With this course, you can learn all the basics, tips and tricks of copywriting. Business Writing Skills - Minute Taking is also important. In any organisation, you need to attend or facilitate numerous meetings. And, in the meeting, one dedicated person needs to record the details of the meeting. Here comes minute taking. If you know how to take minutes of any meeting, you will get a competitive edge over your coworkers. Won't you love to unlock all the contents of this Business Writing Skills Course? Benefits of Business Writing Skills Course Free 5 PDF Certificate Lifetime Access Free Retake Exam Tutor Support [ Note: Free PDF certificate as soon as completing the Business Writing Skills course] Business Writing Skills Course Curriculum of Business Writing Skills Module 01: An Overview of Proofreading Module 02: Use of the Style Guide Module 03: Spelling and Grammar Module 04: Paper-based Proofreading Module 05: On the Screen Proofreading Module 06: Basics of Copy Editing Module 07: Copy Editing - the Use of Language Module 08: Copy Editing - Checking Accuracy and Facts Module 09: Copy Editing - Legal Checks Module 10: Career Development Assessment Method of Business Writing Skills After completing each module of Business Writing Skillscourse, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Once you complete all the modules in this manner, you will be qualified to request your certification. Certification of Business Writing Skills After completing the MCQ/Assignment assessment for this Business Writing Skills course, you will be entitled to a Certificate of Completion from Training Tale. It will act as proof of your extensive professional development. The certificate is in PDF format, which is completely free to download. A printed version is also available upon request. It will also be sent to you through a courier for £13.99. Who is this course for? Business Writing Skills This Business Writing Skills course is ideal for all. This course is highly valuable if you want to be a successful executive in your workplace. It is also needed for business owners, managers, supervisors, freelance writers. Requirements Business Writing Skills There is no specific requirement to enrol for this Business Writing Skills course. However, you must have a strong desire to learn new things and apply those in your relevant field. Career path Business Writing Skills This Business Writing Skills course will open the door for many positions! Such as - Freelance Writer, Copywriter, Proofreader, Business Executives, Executives in TV, Media, Communication Executives in different organisations. Certificates Certificate of completion Digital certificate - Included
Fatigue journeys vary from person to person - no two experiences are the same. But there's one challenging topic that seems to feature in most people's journeys at one time or another... communication! In this webinar recording I share tips and advice on how to tackle five of the most common conversation challenges when you're on a fatigue recovery journey. How this webinar will help you There are many reasons why conversations with others can be challenging when you've got fatigue - the key one being that fatigue challenges seem to be very difficult to understand (or even believe) if you haven't been through one yourself. And this really doesn't help when it comes to interacting with others - whether that be your loved ones, colleagues, or those you've only just met. I've helped countless people figure out how to communicate with those around them, in ways that don't negatively impact their health - while keeping both parties feeling as positive about the interaction as possible. This has given me a clear view of the most common challenges people face, and the solutions that tend to work best. And that's what I share with you in this recording of a webinar held recently. Of course, conversations are contextual and every single one is unique. But the tips and suggestions I share here can be tailored and customised to many different situations. I can't commit to running this as a live event terribly often, so I recorded the last time I ran it - and now offer it to you to purchase on demand. Meaning you can access this help straight away! Contents A quick introduction! Comms_intro.mov 2 mins101 MB The webinar recording In this 49 minute video, hear me give advice and tips on how to tackle these tricky communication situations: Communicating your situation to those you live with/are close to - in a way that goes well, and doesn't negatively impact your health/symptoms How to talk to people who are 'helpfully' trying to tell you how to cure yourself (when you know it's wrong!) Socialising with friends when you have fatigue Navigating conversations at large events (weddings, parties etc) How to talk to people who don't understand fatigue (or even believe in it) Main event.mp4 49 mins83 MB A copy of the slides I presented Communicating when fatigued0410.pdf 1.38 MB The Q&A digest This is a written capture of the Q&A discussion, held after my main presentation. I didn't record the Q&A in order to allow those who attended live to feel comfortable switching their cameras on and participating in the discussion. I hope you find this written summary helpful. Comms webinar Q&A capture.pdf 65.6 KB
Description Public speaking is a quality that minimizes the gap of communication among people with its proper execution of words, sentences, tones, and speech act. It enhances confidence to focus on the exact message, refine thoughts, and understand public demand. Learn how to incorporate all these qualities in your public speaking through our Communication and Public Speaking Diploma course. Its precise contents guide you in understanding further in your quest. The outlines of the course teach you how to articulate words, create a cycle of communication, incorporate the art of speaking, and connect your audience through lucid words, epigrammatic sentences, and body language. The course also guides you to create humor, visual picture, and lucid statements to grab your audience attention. The aim of the course is to remove your nervousness, coyness, and lack of confidence and make you a sound public speaker. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Communication and Public Speaking Diploma is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Communication and Public Speaking Diploma is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Working on Basics 101 Skill Of The Mouth 00:09:00 Communication 00:04:00 It's In The Eyes 00:05:00 You Have 40 Seconds 00:02:00 Body Language 00:06:00 Art Of Speaking 00:06:00 Working On It 102 Putting It Together 00:05:00 Content Is Key 00:06:00 To Joke Or Not To Joke 00:02:00 Learn Your Lines 00:06:00 Visual Aids 00:03:00 Working On Me 103 Walk The Talk 00:05:00 What Gives You The Edge 00:05:00 It's The Heart That Counts 00:04:00 Mirror Time 00:05:00 How To Deal With Stress 00:04:00 Fake it Till You Make It 00:07:00 Preparation On The Day 00:05:00 Working On Them 104 People Don't Care How much you know until they know how much you care 00:04:00 They Really Are Naked 00:03:00 Sing The Right Song 00:06:00 Know Your Venue 00:04:00 Public Speaking - Why Do It? 00:04:00 Conclusion Hello and Goodbye 00:02:00 Goodbye HD Final Online 00:01:00 Assessment
We hear how helpful it is to exercise regularly for health and wellbeing. But when you have fatigue it can be difficult to know if this is going to help or hinder. And suspecting it could be the latter, then when is it the right time to start to feel confident about moving more...and gradually starting to exercise? How this webinar will help you I've helped hundreds of people to navigate this element of their recovery journey and I've used this experience to share in this webinar the most successful ways to plan for, and introduce, movement and exercise. Who is this webinar for? Anyone who thinks they might be nearing a stage where exercise could well be possible again and are keen to ensure it goes well! Whether the goal be to walk, swim, cycle etc. Please note: This event isn't about how to re-condition and move from severe fatigue to achieving some level of activity. That requires careful 1:1 guidance via my coaching service. This webinar is for those who have a base level of activity but want to be smart about where to build from there. My help is relevant to anyone tackling a fatigue recovery journey - whether that be due to ME/CFS, Long Covid etc, or perhaps post-operative recovery. Basically, anyone who has - or has had - an energy-related issue that's meant they have to be very careful about what they commit to doing each day. What topics do you cover? How to spot when you're doing well enough to start thinking about exercising again How to feel confident about starting to do more The types of exercise that seem to go well at first Guidance and tips about HOW to start incorporating exercising into your recovery plan This is a recording of a live webinar that I held a short time ago. After the main presentation we held a Q&A session, and by purchasing this recording you'll also have access to a written capture of the questions asked, and my responses. Contents The webinar recording In this 49 minute video, hear me give advice and tips on how to tackle these tricky communication situations: Communicating your situation to those you live with/are close to - in a way that goes well, and doesn't negatively impact your health/symptoms How to talk to people who are 'helpfully' trying to tell you how to cure yourself (when you know it's wrong!) Socialising with friends when you have fatigue Navigating conversations at large events (weddings, parties etc) How to talk to people who don't understand fatigue (or even believe in it) How to start exercising webinar.mp4 48 mins104 MB A copy of the slides I presented How to start exercising with fatigue.pdf 1.38 MB The Q&A digest This is a written capture of the Q&A discussion, held after my main presentation. I didn't record the Q&A in order to allow those who attended live to feel comfortable switching their cameras on and participating in the discussion. I hope you find this written summary helpful. How to start exercising when you have fatigue.pdf 147 KB
Master Operational Risk Management with our step-by-step guide. Learn risk identification, measurement, mitigation, and effective communication strategies. Ideal for professionals seeking to enhance their ORM expertise and apply practical solutions in various industries.
Report Writing, Copywriting & Business Writing Are you a prospective candidate seeking to maximise your expertise and abilities in the Report Writing area? This Report Writing course is created for you. So that You can receive the tools you need to produce polished and useful business reports from our Report Writing course. Our Report Writing course is designed to give students important information on managerial, leadership, and business-related skills. Moreover, in our Report Writing course team management, organisational techniques, and management are discussed. Also, from the Report Writing, you will learn the importance of grammar, punctuation, and formatting. A strategy for developing one's writing style will be provided by Report Writing training. You will know the best methods for editing and proofreading your work as well as how to write clearly and simply via the Report Writing. Enrol our Report Writing right away to develop your confidence in completing the projects that will put your knowledge in Report Writing Methods to the test. Learning Outcome of Report Writing After completing the Report Writing course, learners will know about: The basics of Report Writing. Report Writing teaches how to write business report, reparation & planning of it. Collecting data and handling information are also describes in the Report Writing. How to write, revise, prepare guideline and improve presentation all are lesson plan of Report Writing course. This Report Writing course can help you for developing research skills. Developing creativity, innovation and critical thinking skills are acquired by this Report Writing. Also, you can improve you interpersonal skill through this Report Writing. Report Writing, Copywriting & Business Writing Course This Report Writing Course includes a FREE PDF Certificate. Lifetime access to this Report Writing Course Instant access to this Report Writing Course Get FREE Tutor Support to this Report Writing Course Report Writing, Copywriting & Business Writing Elevate your skills with our Report Writing: Report Writing course, designed for aspiring professionals like you! Gain the tools to create polished and effective business reports with Report Writing: Report Writing expertise. This Report Writing: Report Writing course covers essential managerial, leadership, and business skills, along with team management and organizational techniques. Learn the importance of grammar, punctuation, and formatting in Report Writing: Report Writing, and develop a personalized writing style. Discover top strategies for editing, proofreading, and clear communication. Enroll in Report Writing: Report Writing today to enhance your confidence and master professional report writing! Who is this course for? Report Writing, Copywriting & Business Writing This Report Writing course is intended for people who wish to advance their Report Writing abilities in order to succeed professionally. Requirements Report Writing, Copywriting & Business Writing To enrol in this Course, students must fulfil the following requirements: Good Command over English language is mandatory to enrol in our Report Writing Course. Be energetic and self-motivated to complete our Report Writing Course. Basic computer Skill is required to complete our Report Writing Course. If you want to enrol in our Report Writing Course, you must be at least 15 years old. Career path Report Writing, Copywriting & Business Writing With the help of Report Writing certification, your professional life will change significantly as a result of The average income in the UK is between £20,000 and £50,000 per year, and this course will help you to get job such as: Business Analyst Technical Writer Market Research Analyst Communications Specialist Financial Analyst
Transform your customer service expertise with our Advanced Diploma in Customer Service. Gain a comprehensive understanding of industry best practices, advanced communication strategies, and cutting-edge customer-centric approaches. Elevate your skills, boost customer satisfaction, and propel your career to new heights. Enroll now for a specialized program designed to empower you with the knowledge and tools needed to excel in the dynamic world of customer service.
Overview Statistics reveal that over 67% of senior executives deem negotiation skills as 'crucial' for managerial roles, reinforcing the quintessential role of negotiation in today's business landscape. 'Negotiation Essential Skills - Level 3' is a meticulously crafted course to bridge the knowledge gap in this domain. Delving deep into the rudiments of Understanding Negotiation, learners will traverse the intricacies of Phase One - Exchanging Information before transitioning to the strategic elements of Phase Two - Bargaining. The curriculum further elucidates the concept of Mutual Gain, leading to the decisive Phase Three - Closing. With modules such as Dealing with Difficult Issues, Negotiating Outside the Boardroom, and Negotiating on Behalf of Someone Else, this course ensures a holistic understanding of the subject. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Negotiation Essential Skills - Level 3. It is available to all students, of all academic backgrounds. Requirements Our Negotiation Essential Skills - Level 3 is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 11 sections • 10 lectures • 01:23:00 total length •Understanding Negotiation: 00:10:00 •Getting Prepared: 00:09:00 •Laying the Groundwork: 00:07:00 •Phase One - Exchanging Information: 00:07:00 •Phase Two - Bargaining: 00:09:00 •About Mutual Gain: 00:13:00 •Phase Three - Closing: 00:06:00 •Dealing with Difficult Issues: 00:09:00 •Negotiating Outside the Boardroom: 00:07:00 •Negotiating on Behalf of Someone Else: 00:06:00