This workshop will help you create, develop and close business opportunities using a consultative approach and a value-based (not price-led) proposition. Value-based selling means working the way your customer wants to buy, not how you want to sell. It also means: In a transactional sale the customer knows the answer without help from a salesperson (or cannot see why they should choose you), or is prepared to stay with what they have. Customer decision criteria are price and convenience and customers resent time spent with (new) salespeople, mainly because the salesperson adds little or nothing to what the customer already has and just wastes time. In a consultative or value-based sale, by contrast, the customer doesn't know the answer already. The salesperson must take the role of an advisor, not just a 'product promoter'. Customers demand expertise, advice and customisation during the sales process. Often customers insist on multiple meetings with salespeople and others to develop advantages that you can bring and reduce the perceived risk of changing. In this way the salesperson often adds more value than the product or service alone. This very practical workshop will help you use proven strategies and tactics to build, manage and successfully close sustainable business opportunities using a consultative approach and a value-based (not price-led) proposition. This includes: Increased impact of your new sales conversations, presentations and proposals - leading to faster decisions and increased conversion Greater confidence, consistency and professionalism throughout the business development process Enhanced sales questioning skills and techniques, leading to better, faster and more accurate development of customer needs, problems, value and expectations Improve your people, communication, influence and persuasion skills when approaching, consulting or presenting your services and solutions How to build value at all points in the customer's buying process through your knowledge, skills and structured approach Proven ways to gain additional business and referrals from existing customers and contacts, through direct approach and lead generation Being better able differentiate your firm, your solutions, track-record and expertise clearly and accurately with tailored value statements for each stage and for each opportunity Overcome and avoid price-based objections, buying criteria and negotiation 1 Introduction and key principles of value-based selling Introduction and review of pre-course questionnaires - KPIs, personal learning objectives and key principles The main principles of value-based selling and how they benefit you and the customer How value-based selling differs from 'transactional' or 'price-based' selling The stages of the customer's buying cycle - how to identify and work through strategies for each stage The concept of structured and set-piece selling and proposing Presentation by participants: Personal sales improvement goals 2 Value-based selling strategies and skills What is value? How can one move away from a price-led agenda? How to survive and resist price pressure - six techniques A review of key competencies and skills needed for a value-based approach Strategies, case studies and examples with discussion and review Defining your initial value proposition and comparative advantage How best to established the right level of trust, rapport and credibility Planning and practice session: Strategy - mapping a value-based sales process. 3 Connecting skills Research before the meeting and the first few minutes - ways to gain instant rapport and setting the foundation for a successful outcome in a first sales call How to structure an effective first time sales call or meeting - the subtle differences that are important to master How best to differentiate your solutions and build credibility and enthusiasm early or at the start of the buying process Overcoming initial buying resistance and relaxing the prospect; gaining rapport, opening the meeting: PBC (purpose-benefit-check) and gaining agreement to proceed Planning and practice session: Connecting - first meeting with a new contact 4 Consulting - building, developing and influencing client needs Understanding the power of high-impact and third-level questions to influence people based around specific needs and solutions The importance of body language and other personal communication dynamics when asking questions; empathic listening, run-on questions, drawing out skills, summarising, etc Creating a 'disturb' approach to creating needs and opportunities and positioning your solutions Using proven advanced sales questioning techniques with greater skill: Outcome, SPIN and qualification questions 'Decision-making criteria' - tools to help you develop the relevant criteria with the customer and in doing so progress your sales opportunities more effectively Planning and practice session: Questioning skills 5 Convincing - presentation and persuading skills practice Substance and style - selecting the right tone and content to engage and enthuse your prospect Compelling benefits and reducing perceived risk - key messages to deliver Helping the customer choose your proposition - by being convincing, compelling and credible when you present Professional and effective presentation skills - with personal coaching and practice sessions The keys of influence and persuasion and the keys to convincing a new customer to choose you for the first time Planning and practice session: Role-play in presenting your solution 6 Commitment Knowing when and how to close for commitment to the next stage in your sales process, plus ways to ask for commitment professionally and effectively How to isolate, prioritise and answer objections and concerns more openly and accurately, using a consultative not a confrontational approach Deal more effectively and profitably with price objections and reduce buyer's remorse (which can lead to an 'I want to think about it' reaction and cause delay and inertia) Key negotiation skills around the closing process - getting to 'yes' Planning and practice session: Role-play in closing and negotiation skills 7 Assessed role-play - Final practice session Live role-plays There is an option for external participants to be brought in to the live training workshop to take-part in the final assessed role-play or assist with other sessions run during the course. Performance assessment - 'Dragon's Pitch' The final afternoon of the course is an assessed role-play using a prepared scenario and external 'CEO'. The assessment criteria will be agreed prior to the workshop. 8 Workshop summary and close Personal action plan and learning summary
Discovery call to see how I can help.
"Simple Success" is a 5-day course for feminine entrepreneurs looking to create ease, predictability, and effortlessness in their business. Learn to clarify priorities, implement systems, embrace a mindset of ease, develop a stable strategy, and master daily organisation and time management. Transform your business into a smooth, aligned, and fulfilling venture.
Overview Uplift Your Career & Skill Up to Your Dream Job - Learning Simplified From Home! Kickstart your career & boost your employability by helping you discover your skills, talents, and interests with our special Professional Pet Sitting Business Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides the professional training that employers are looking for in today's workplaces. The Professional Pet Sitting Business Course is one of the most prestigious training offered at Skillwise and is highly valued by employers for good reason. This Professional Pet Sitting Business Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Professional Pet Sitting Business Course, like every one of Skillwise's courses, is meticulously developed and well-researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At Skillwise, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from Skillwise, you get unlimited Lifetime access with 24/7 dedicated tutor support. Why buy this Professional Pet Sitting Business? Unlimited access to the course forever Digital Certificate, Transcript, and student ID are all included in the price Absolutely no hidden fees Directly receive CPD Quality Standard-accredited qualifications after course completion Receive one-to-one assistance every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Professional Pet Sitting Business there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for free. Original Hard Copy certificates need to be ordered at an additional cost of £8. Who is this course for? This Professional Pet Sitting Business course is ideal for Students Recent graduates Job Seekers Anyone interested in this topic People already working in the relevant fields and want to polish their knowledge and skills. Prerequisites This Professional Pet Sitting Business does not require you to have any prior qualifications or experience. You can just enroll and start learning. This Professional Pet Sitting Business was made by professionals and it is compatible with all PCs, Macs, tablets, and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as a bonus, you will be able to pursue multiple occupations. This Professional Pet Sitting Business is a great way for you to gain multiple skills from the comfort of your home. Section 01: Pet Business Introduction 00:07:00 Legal Requirements 00:37:00 Running Your Own Business 00:16:00 Marketing 00:16:00 Setting Your Prices 00:11:00 Business Costs 00:08:00 Forms and Record Keeping 00:15:00 Pre-Service Visit 00:07:00 Difficulties & Challenges 00:16:00 Section 02: Pet Sitting Health & Safety 00:12:00 Pet Sitting 00:11:00 Pet Transport 00:08:00 Animal Handling 00:15:00 Dog Care 00:27:00 Cat Care 00:18:00 Small Mammal Care 00:35:00 Caring for Reptiles, Birds and Fish 00:35:00 Pet Health & Welfare 00:19:00 Pet First Aid 00:27:00 Assignment Assignment - Professional Pet Sitting Business 06:04:00
Are you a beginner looking forward to starting a business? or an entrepreneur looking forward to expanding the business you are already running? Then you will need to develop a proper business plan. Enroll now and learn how to create stronger and most effective business plan. Description: Regardless of whether you're a business person or an entrepreneur, independently employed or working in a management, knowing how to set up a business strategy is essential. Your strategy for success will decide your capacity to secure financing and attract investors. A strategy for success obviously impacts your identity, what experience you have and what truly matters to your business. It outlines your advertising strategy, gives an analysis of anticipated expenses and incomes and sets up a timetable for accomplishing goals. By undertaking this course you will gain appropriate information and skills important to create a thorough business plan for your business. Who is the course for? Small business owners. Existing entrepreneurs who need a business plan. Managers who are asked to write a business plan. Individuals who want to take their business to next level. Freelancers. Business students. A consultant who is looking for a framework to help clients to develop a plan. Entry Requirement: This course is available to all learners, of all academic backgrounds.However, although an educational background and experience in business studies is an advantage. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Certificate in Business Planning is a useful qualification to possess and would be beneficial for the following careers: Program director. Manager. Financial planner. Business analyst. Management consultant. Start your own business. Certificate in Business Planning Business Plan Basics 00:30:00 The Executive Summary 01:00:00 The Mission Statement 00:30:00 Exploring Financial Needs 00:30:00 Evaluating Competition 01:00:00 The Troubles You Can Run Into Without The Proper Business Plan 00:30:00 Wrapping Up 00:15:00 Reference Books Hurdle Business Planning 00:00:00 Guide to Business Planning 00:00:00 Mock Exam Mock Exam- Certificate in Business Planning 00:20:00 Final Exam Final Exam- Certificate in Business Planning 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
A successful business thrives not just on individual brilliance but on how well its people function as a team. The Business Team Performance Course has been designed to refine the collaborative strengths within any organisation, ensuring that team dynamics shift from ordinary to high-performing with a touch of strategic insight. Whether you're navigating internal conflicts, improving communication, or aligning diverse goals, this course offers a structured approach to elevating teamwork without the fluff. Guided by proven principles of business psychology, leadership dynamics, and organisational effectiveness, the course drills into what truly drives performance. It’s ideal for managers, team leaders, or professionals looking to understand how to foster synergy, increase accountability, and support goal-focused environments. Every module offers sharp, no-nonsense guidance that respects your time and aims straight for measurable results. Perfect for those tired of overused advice and looking for something that actually makes sense in a business setting. Meet the Accreditation This premium online course titled Business Team Performance ensures your professional development with CPD accreditation. You'll have the privilege of learning in your own time, at your own pace and earning an accredited certification. Key Benefits Eligibility for a CPD Quality Standards (CPD QS)-accredited certificate on successful completion of Business Team Performance Course Learning materials of the course contain engaging voiceover and visual elements for your comfort Freedom to study at your own pace 24/7 access to the Business Team Performance course materials for 12 months Full Tutor support on weekdays (Monday - Friday) On the Business Team Performance course, we guarantee that you will gain relevant skills and tremendous knowledge on the subject. The certificate you'll achieve after completing the Business Team Performance course will help you land the job you want in a related field. Enjoy a pleasant and professional 100% online learning experience, enrol in our Business Team Performance course today, and take control of your career! Course Curriculum: Module 01: Benchmarks & Quality Management Techniques Module 02: Allocate Task & Improvement in Team Members' Performance Module 03: Amend Priorities & Improve the Quality of Work Module 04: Organisational Structures & Communication Module 05: Improvements & Support to Team Members Module 06: Management Techniques & Providing Feedback Module 07: Effective Meeting & Minutes How is the Business Team Performance assessed? Upon completing an online module, you will immediately be given access to a specifically crafted MCQ test. For each test, the pass mark will be set to 60%. Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Business Team Performance training is ideal for highly motivated individuals or teams who want to enhance their professional skills and efficiently skilled employees. Requirements There are no formal entry requirements for the Business Team Performance course, with enrollment open to anyone! Career path Learn the essential skills and knowledge you need to excel in your professional life with the help & guidance from our Business Team Performance training.
This programme has a simple objective: to help a sales team create and implementa comprehensive account development plan. If you want to earn strategic partner or preferred supplier status with your clients and customers then you need to add value to their business, consistently, and you can only do this if you have a plan - a key account management plan. This programme will help participants: Discover opportunities - through a deeper understanding of the customer's business Develop partnership - through a better 'value proposition' for the customer Increase repeat business - based on higher customer satisfaction Improve synergy - by getting everyone to 'sing from the same hymn sheet' Develop a collaborative account plan - validated by the customer and their own management Secure resources - management will align resources to execute soundly based account plans Win an increased share of 'customer wallet' - through systematic account development 1 The six principles of strategic account development Introduction to the PROFIT account development model:- Performance- Relationships- Objectives and goals- Feedback- Integration- Teamwork Practical account development strategies: overview and case studies 2 Performance Use practical tools to help you manage and measure account performance and success Design and build a monthly account dashboard for all sizes of account Prioritise and manage accounts and customers pro-actively and successfully, using proven planning tools Develop a cross-selling strategy to integrate products or solutions into the customer's business as closely as possible 3 Relationships How to build and manage key relationships within an account Qualifying and managing key influencers accurately Producing a 'relationship matrix' for each account quickly and easily Approaching and developing new contacts strategically Tools and techniques for successful tracking of contacts and call-backs Developing a coach or advocate in every customer organisation pro-actively 4 Objectives and goals Where are you now? - how to establish your competitive position within an account Know how to set, monitor and track key objectives for accounts over the short, medium and long term Selling against the competition - developing both long- and short-term sales strategies 5 Feedback - building loyal and satisfied customers The correct way to manage customer expectations and create listening loops within an account How to monitor and track your customer's perception and satisfaction with your organisation Building a personalised satisfaction matrix for each account Customer review meetings - best practice in building loyalty by regular joint planning events Understanding the concept of long-term customer value and the importance of adapting a customer-focused attitude 6 Integration How to integrate your products or solutions with the customer's business needs and processes Spot and react to early warning signals that may cause an account's loyalty to fade, reduce revenue or switch to a competitor Developing a loyalty strategy for key accounts or groups of smaller accounts Getting your message and strategy across to C-level contacts 7 Teamwork Working with others to achieve your account goals Gaining internal commitment from your organisation Managing and working with a virtual team Creating cross-departmental communication loops 8 Putting it all together Personal account reviews Personal learning summary and action plans
ð Unlock Your Business's Potential with Strategic Advantage Mastery! ð Are you ready to take your business to new heights? Introducing our exclusive online course: Strategic Advantage Mastery: Elevating Your Business for Success. In this transformative program, we delve deep into the intricacies of gaining a competitive edge and ensuring sustained success in the ever-evolving business landscape. ð Course Curriculum: Module 1: Unique Competitive Advantage Explained Understand the fundamentals of a Unique Competitive Advantage (UCA) and its impact on business success. Module 2: Unique Competitive Advantage - Company Examples Learn from real-world examples of businesses that have successfully leveraged their UCAs for unparalleled success. Module 3: How to Determine Your Unique Competitive Advantage Uncover the secrets to identifying and harnessing your business's unique strengths. Module 4: Step 1 - Evaluate Your Strengths Conduct a comprehensive analysis of your business strengths to lay the foundation for your UCA. Module 5: Step 2 - Evaluate Your Competitive Landscape Navigate the competitive terrain by understanding the strengths and weaknesses of your rivals. Module 6: Step 3 - Identify Your Unique Competitive Advantage Craft a compelling and differentiated UCA that sets your business apart in the market. Module 7: Step 4 - Test Your Unique Competitive Advantage Develop strategies to test and refine your UCA to ensure its effectiveness in the real world. Module 8: Common Mistakes Avoid pitfalls and common mistakes that businesses make when trying to establish their competitive advantage. Module 9: Workshop - Unique Competitive Advantage In Action Put your knowledge into practice with hands-on workshops, ensuring that you leave the course with a solid action plan. ð Why Choose Strategic Advantage Mastery? Expert Guidance: Learn from industry experts with a proven track record of helping businesses achieve and maintain a strategic advantage. Practical Application: The course is designed to provide you with actionable insights that you can immediately apply to your business. Interactive Workshops: Participate in interactive workshops to reinforce your learning and receive personalized feedback. Lifetime Access: Enjoy lifetime access to course materials and updates, ensuring you stay ahead of industry trends. Community Support: Join a thriving community of like-minded entrepreneurs and business professionals to exchange ideas and support each other on your journey. ð¥ Don't miss this opportunity to transform your business and gain a Strategic Advantage! Enroll now and elevate your business for unparalleled success. ð Enroll Now and take the first step towards Strategic Advantage Mastery! ð Course Curriculum Create a Unique Competitive Advantage for Your Business Unique Competitive Advantage Explained 00:00 Unique Competitive Advantage - Company Examples 00:00 How to Determine Your Unique Competitive Advantage 00:00 Step 1 - Evaluate Your Strengths 00:00 Step 2 - Evaluate Your Competitive Landscape 00:00 Step 3 - Identify Your Unique Competitive Advantage 00:00 Step 4 - Test Your Unique Competitive Advantage 00:00 Common Mistakes 00:00 Workshop - Unique Competitive Advantrage In Action 00:00
The market for professional services is becoming increasingly competitive, with some firms and individuals becoming very effective at winning new work, leaving others lagging way behind. Given the choice between spending time on client work and business development work, we all tend to choose that which we feel to be easier, more attractive and more aligned with our image of ourselves. We stay within our comfort zones, we focus on client work, and we only resort to business development work when we have to, which can also lead to 'feast or famine' syndrome. The programme will help participants: Understand the professional business development approach and the style that is appropriate for their business and their clients Follow a process to guide their conversations and business development meetings Prepare thoroughly for a business development meeting/contact with a client to ensure they use their time efficiently and maximise results Create a great first impression and professional opening to a conversation Ask open questions and listen effectively in order to spot opportunities, understand needs and progress the opportunity Identify and understand buying and decision-making processes and criteria Skilfully and confidently handle questions and objections Sell the benefits of their services and approach over those of their competitors Progress the sale by agreeing next steps and gaining commitment appropriately 1 Introduction Aims and objectives of the programme Personal introductions and objectives Workshop overview 2 An introduction to business development and selling for professionals What is selling? Who are you selling to? The buying experience What clients want The four-step business development process The business development cycle and pipeline management Upselling and cross-selling as well as winning new clients 3 Networking and generating leads What is networking? Networking objectives It's not what you know but who you know Asking for referrals and introductions Making appointments from networking activity 4 Opening the sales relationship/sales meeting What potential customers are thinking Judging first impressions Creating positive first impressions Building rapport and creating interest and impact Earning the right 5 Core communication skills for professional selling Overcoming barriers to listening The art of listening Questioning refresher Types of questions Questioning funnel 6 Understanding and identifying needs and opportunities Identifying the questions to ask to identify needs and opportunities Questions to move us through the buying and selling process Understanding their buying processes Asking questions that position you as a 'trusted adviser' The questions that give you a competitive advantage Knowing when you have asked enough questions 7 Introducing solutions Tailoring your 'pitch' to the client Speaking the client's language Using features and benefits Applying the benefit cycle 8 Handling objections and concerns Identifying the typical objections and concerns Understanding why clients raise objections and concerns Following a structure for handling objections Handling the price objection 9 Gaining commitment Knowing when to close The art of checking Recognising buying signals Small c and big C 10 Putting it all together Personal learning summary and action plans