About Course Elevate Your Copywriting Skills to Persuasive Excellence with Advanced Copywriting Master the art of captivation with language and create distinctive, memorable promotions that drive results. In the world of marketing, words are your most powerful tools. With the right words, you can capture attention, arouse interest, and ultimately persuade your audience to take action. But crafting truly compelling copy requires more than just basic grammar and syntax. It demands an understanding of human psychology, the nuances of language, and the ability to weave your message into a captivating narrative. In this comprehensive Advanced Copywriting course, you will delve into the depths of persuasive writing and discover the secrets to creating copy that truly resonates with your target audience. Led by experienced copywriter, author, and marketing coach Marcia Yudkin, you will gain mastery over 25 advanced copywriting techniques that will transform your writing from ordinary to extraordinary. What You'll Learn: Harness the Power of Creative Wording: Master techniques like unexpected metaphors, sensory detail, and strategic teasing to ignite curiosity, earn trust, and spark a desire for your offerings. Avoid Creative Pitfalls: Learn to identify and avoid missteps that can misdirect, baffle, or overwhelm your readers, ensuring your message is delivered with clarity and impact. Gain Real-World Insights: Analyze 239 examples from actual marketing copy, spanning high-tech, small-business, and consumer brands, to solidify your understanding of effective and ineffective approaches. Explore a Comprehensive Toolkit: Discover a wide range of advanced techniques, including:The art of exaggeration without overstepping into hypeUsing comedic elements to delight and engage your audienceEmploying musicality in language to evoke emotions and convey sensationsHarnessing the power of questions to pique curiosity and encourage engagementUnleashing the power of vivid description to stimulate imaginations and drive salesDifferentiating metaphors from mixed metaphors for clear and effective communicationUnderstanding the importance of audience awareness in crafting persuasive copyUtilizing curiosity to captivate readers beyond bullet pointsEmploying the 'dimensionalizing difference' to clarify complex ideasDiscovering an often-overlooked ingredient that boosts credibility and strengthens your pitchRevitalizing predictable phrases with fresh perspectivesUnderstanding the power of twos and threes in specific techniquesRecognizing and harnessing the power of contrastApplying criteria for refining and polishing your final drafts Why This Course is Different: Plain English Explanations: Unlike other courses that rely on obscure terminology, Advanced Copywriting breaks down complex concepts into easy-to-understand explanations, ensuring you grasp the essence of each technique. Thorough Coverage: Rather than focusing on a few select techniques, this course delves into a comprehensive range of 25 advanced copywriting methods, providing you with a well-rounded arsenal of persuasive writing tools. Real-World Examples: Instead of relying on literary quotes, Advanced Copywriting draws from actual marketing copy, providing you with practical examples of how these techniques are applied in real-world scenarios. Unparalleled Depth: With over 200 short passages illustrating effective and ineffective copywriting practices, you'll gain a deep understanding of how to apply these techniques successfully. Who Should Enroll: Aspiring Copywriters: Elevate your copywriting skills from beginner to expert and learn the art of crafting compelling, persuasive copy that drives results. Seasoned Copywriters: Expand your repertoire of copywriting techniques and refine your skills to create even more impactful marketing materials. Marketers: Gain a deeper understanding of the power of words and how to effectively communicate your brand's message to your target audience. Business Owners: Learn how to create high-converting marketing materials that attract customers, generate leads, and boost sales. Enroll Today and Transform Your Copywriting Skills: Elevate your copywriting skills to new heights and become a master of persuasive writing. With Advanced Copywriting, you'll gain the knowledge and tools necessary to create captivating copy that resonates with your audience and drives results for your business. What Will You Learn? Understand how to use words creatively to attract and persuade customers Know 25 different word crafting techniques to attract attention, explain and trigger sales Get plenty of practice recognizing and assessing attempted creative word uses Have a library of 200+ vivid, real-world business examples to refer to in the future Course Content Introduction Course Preview Creative Techniques: Surprise Introduction Unexpected, Vivid Words Exaggeration Freshened Cliché Foreign Spice Puns Kicker Creative Techniques: Richness Adding Emotion Adding Sensory Language Adding Detail Comparison Metaphor Contrast Cultural References Authority Creative Techniques: Structure and Sound Repetition Parallelism Alliteration Sound Rhyming Triads Questions Creative Techniques: Content Strategies Scenario Anecdotes and Stories Teasing Naming Dangers to Avoid Overreach Huh? Tired Moves Refining Your Creation Word Order and Sentence Variety Verbs and Pronouns Length Vague Points and Hedges Tone Let's Review Test #1 Test #2 Conclusion Over and Out A course by Marcia Yudkin Marketing Coach, Introvert Advocate RequirementsNo prerequisites. Best for anyone who truly wants to succeed as a copywriter. Audience Aspiring copywriters ready to go beyond the basics Business owners or marketers who supervise copywriters Consumers who want to understand techniques in the marketing they consume Audience Aspiring copywriters ready to go beyond the basics Business owners or marketers who supervise copywriters Consumers who want to understand techniques in the marketing they consume
Overview Be a Great Leader From The Start Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Be a Great Leader From The Start Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Section 01: Introduction Introduction 00:02:00 Section 02: Your New Job as a Manager Well Done! 00:02:00 It's a Different Job 00:03:00 You're Scared? Good! 00:02:00 Section 03: Your First 30 Days as a Manager The Manager Mindset 00:03:00 Set Expectations 00:04:00 Get Learning Leadership 00:03:00 Section 04: Shaping Your Own Culture What Is Culture? 00:02:00 Culture of Fairness 00:08:00 Section 05: Managing People People Are Crazy 00:02:00 Mastering One To One Meetings 00:05:00 Are You A Manager Or A Coach? 00:07:00 Section 06: Organisational Psychology Me? A Psychologist? 00:02:00 Emotional Intelligence 00:05:00 Section 07: Essential Processes You Need to Master Mastering Performance Evaluations 00:07:00 Welcoming New Starters 00:07:00 How to Hire a Diverse Workforce 00:06:00 Get The Basics Right Every Time! 00:02:00 Section 08: Conclusion Conclusion 00:02:00 Assignment Assignment - Be a Great Leader From The Start 00:00:00
24 Hours Left! Don't Let Year-End Deals Slip Away - Enrol Now! Boost Your Career By Enrolling On This Course To Get Through Challenging Moments! Get Free 1 QLS Endorsed Certificate Course with 10 Additional CPDQS Accredited Bundle Courses In A Single Payment. If you wish to gain solid and compact knowledge and boost yourself for your desired career, then take a step in the right direction with this industry-standard, comprehensive Cabin Crew course designed by professionals. This Cabin Crew bundle package includes 1 Premium, The Quality Licence Scheme-endorsed course, 10 additional CPDQS Accredited Certificate courses, with expert assistance, and a FREE courses assessment included. Learn a range of in-demand technical skills to help you progress your career with 12 months of unlimited access to this bundle of courses. If you enrol in this package, you will not be charged any extra fees. This Bundle Package includes: Course 01: Advanced Diploma in Cabin Crew at QLS Level 7 10 Additional CPDQS Accredited Premium Courses - Course 01: Emotional Intelligence and Human Behaviour Course 02: Communication Skills Masterclass Course 03: Personal Development Coach Online Course Course 04: Decision-Making and Critical Thinking Training Course 05: Diploma in Creative Problem Solving Course 06: Cross-Cultural Awareness Training Course 07: Paediatric First Aid (Emergency Care) Course 08: Introduction to Aviation Law Training Course 09: Emergency Care for Heart Attack Course 10: Personal Hygiene Course Success becomes a lot simpler with this bundle package, which allows you to monetise your skills. This bundle is appropriate for both part-time and full-time students, and it can be completed at your own pace. This premium online bundle course, named Cabin Crew, supports your professional growth with Quality Licence Scheme endorsement, as well as CPDQS accreditation. You'll be able to practice on your own time and at your own speed while still gaining an endorsed certificate. You'll get an unrivaled learning experience, as well as a Free Student ID card, which is included in the Bundle price. This ID card entitles you to discounts on bus tickets, movie tickets, and library cards. With this high-quality Cabin Crew package, all students have access to dedicated tutor support and 24/7 customer service. Throughout the extensive syllabus of this package, you'll find the required assistance and also the answers to all of your questions. The course materials of the bundle are designed by experts and you can access these easily from any of your smartphones, laptops, PCs, tablets, etc. Master the skills to arm yourself with the necessary qualities and explore your career opportunities in relevant sectors. Why Prefer this Cabin Crew Bundle Course? Upon successful completion of the bundle, you will receive a completely free certificate from the Quality Licence Scheme. Option to receive 10 additional certificates accredited by CPDQS to expand your knowledge. Student ID card with amazing discounts - completely for FREE! (£10 postal charge will be applicable for international delivery) Our bundle's learning materials have engaging voiceover and visual elements for your convenience. For a period of 12 months, you will have 24/7 access to all bundle course material. Complete the bundle, at your own pace. Each of our students gets full 24/7 tutor support After completing our Bundle, you will receive efficient assessments and immediate results. Start your learning journey straight away with this bundle and take a step toward a brighter future! *** Course Curriculum: *** >> Advanced Diploma in Cabin Crew at QLS Level 7 Introduction to Aircraft Cabin Crew Understanding Different Types of Airlines Role of Regulatory Bodies and Trade Associations Things to Know about a Cabin Crew Life Cabin Crew Interview Formats Training Procedures Aviation Abbreviation and Airport Codes The Layout of a Commercial Aircraft Departments of Airlines and their Interconnection with Cabin Crew Knowledge of Currencies, 24 Hour Clock and Phonetic Alphabet Basic Knowledge of Weather Regarding Aviation Duties of a Cabin Crew Communication with the Passenger Aircraft Galley Emergency Evacuation System Tackling the Event of a Fire Medical First Aid Crew Resource Management What is the Assessment Process? We offer an integrated assessment framework to make the process of evaluating learners easier. You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the exams. Show off Your New Skills with a Certificate of Completion Endorsed Certificate of Achievement from the Quality Licence Scheme After successfully completing the Advanced Diploma in Cabin Crew at QLS Level 7, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, completely free of charge in this package. For Additional the Quality Licence Scheme Endorsed Certificate you have to pay the price based on the Level of these Courses: Level 1 - £59 Level 2 - £79 Level 3 - £89 Level 4 - £99 Level 5 - £119 Level 6 - £129 Level 7 - £139 Certificate Accredited by CPDQS Upon finishing the Cabin Crew Bundle Courses, you need to order to receive a Certificate Accredited by CPDQS that is recognised all over the UK and also internationally. The pricing schemes are - 10 GBP for Digital Certificate 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (international delivery) CPD 280 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this course. This course is open to everybody. Requirements You will not need any prior background or expertise to enrol in this course. Career path After completing this course, you are to start your career or begin the next phase of your career. Certificates CPD QS Accredited Certificate Hard copy certificate - Included Upon successfully completing the Bundle, you will need to place an order to receive a PDF Certificate for each course within the bundle. These certificates serve as proof of your newly acquired skills, accredited by CPD QS. Also, the certificates are recognised throughout the UK and internationally. CPD QS Accredited Certificate Digital certificate - Included International students are subject to a £10 delivery fee for their orders, based on their location. The Comprehensive Guide to Cabin Crew Careers - CPD Certified Hard copy certificate - Included
Duration 2 Days 12 CPD hours This course is intended for Individuals taking this course are business professionals seeking to develop or increase their emotional intelligence. Overview Develop a leadership style that gets results Employ suitable motivation techniques for your team or unit Utilize your communication style to provide influence to drive direction Empower your team to achieve the results you and they want Success is measured by results and results are only accomplished with effective planning efforts. Detailed plans and a captivating vision are important, but true accomplishment is in carrying your goals through to a winning outcome. In this workshop, you will learn how to find and strengthen your leadership voice and foster employee buy-in to exceed expectations while achieving the most positive outcome. Private classes on this topic are available. We can address your organization?s issues, time constraints, and save you money, too. Contact us to find out how. 1. Leadership Style Guide Leadership characteristics Crucial abilities of leaders Determining the Type of Leader You Want to Be 2. Understanding Motivation What motivates people? Strategies for motivation Motivation for behavior modification 3. Adapting Communication Understanding communication styles Comparing the 4 Style Traits Adapting to Differing Communication Communication adaptability 4. Strategy and Results Strategy and planning Building effective team visions Creating personal visions 5. Building a Better Team Team development Handling conflict within a team Developing Trust and Respect 6. Enabling Others to Act Managing the Workload Major factors of delegation Steps in delegation Successful delegation Avoiding Wasted Time and Energy Following-Up to Ensure Success Additional course details: Nexus Humans Accomplishing the Results You Want (Second Edition) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Accomplishing the Results You Want (Second Edition) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
I’ll share a case of visual hallucinations, showing how an existential-phenomenological approach helps understand their meaning and purpose. We aim to explore the lived experiences on irregular perceptions of reality with an open mind. Each Saturday includes: a live dialogue between Prof. Ernesto Spinelli and an International Existential Therapist; a moment to share your thoughts and feelings with the teachers; and a final integration facilitated by Bárbara Godoy. This series of ten dialogues set out to explore the multifaceted dimentions and complexities associated with Existential Therapies. It attempts to engage with various interpretations of insanity through the lens of patients often painful, confounding, and deeply unsettling life experiences. Hallucination- between Prof. Ernesto Spinelli and Prof. Simon du Ploc “The phenomenon of hallucination has been a subject of debate for centuries. It has been suggested that its function was one of revelation or prophesy, and those who hallucinated were often considered to have a ‘sacred’ affliction. In recent times, their function, at least in the West since the Age of Reason, has been often been reduced to primary indicators of schizophrenia and other forms of psychosis. Lumped into the ‘core phenomena’ of schizophrenia, the concern is not so much what they are, or what they mean to the client, or even their content, but their treatment and control. I will present an excerpt from my own clinical practice with a client who presented with distressing visual hallucinations. This piece of work illustrates how approaching such irregular perceptions of reality from an existential-phenomenological perspective can provide a way of understanding their meaning and purpose within a client’s lived experience. I will suggest that such an approach also enables us to take a creative position regarding wider notions of sanity and madness, a position which enables us to navigate a path between, on the one hand, the medical model which typically focusses on reduction and management of hallucinations, and on the other hand, a Laingian view of hallucination as a route to ‘hyper-sanity’. Adopting such a path may enable us to work more confidently with clients when they present with unusual or disturbing perceptions.” Prof. Simon du Ploc. Prof. Simon du Plock is Senior Research Fellow at the Metanoia Institute, London. He was Head of the Faculty of Post-Qualification and Professional Doctorates at the Institute from 2007 to 2020, in which role he directed counselling psychology and psychotherapy research doctorates jointly with Middlesex University. He is a Fellow of the Royal Society for Medicine, a Foundation Member with Senior Practitioner Status of the BPS Register of Psychologists Specialising in Psychotherapy, and a Member of the BPS Register of Applied Psychology Practice Supervisors. He has been a BPS Chartered Counselling Psychologist and UKCP Registered Psychotherapist since 1994. He has authored nearly one hundred journal papers and book chapters on existential therapy, and he has co-edited Existential Analysis, the Journal of the British Society for Existential Analysis, since 1993. He was an editor of the 2019 Wiley World Handbook of Existential Therapy. He has lectured and trained internationally, and in 2006 he was made an Honorary Member of the East European Association for Existential Therapy in recognition of his contribution to cooperation between West and East Europe in the development of existential psychotherapy. His clinical and research interests include phenomenological research methodology, clinical and research supervision, existential pedagogy, and working with issues of addiction and dependency. Prof. Ernesto Spinelli was Chair of the Society for Existential Analysis between 1993 and 1999 and is a Life Member of the Society. His writings, lectures and seminars focus on the application of existential phenomenology to the arenas of therapy, supervision, psychology, and executive coaching. He is a Fellow of the British Psychological Society (BPS) as well as an APECS accredited executive coach and coaching supervisor. In 2000, he was the Recipient of BPS Division of Counselling Psychology Award for Outstanding Contribution to the Profession. And in 2019, Ernesto received the BPS Award for Distinguished Contribution to Practice. His most recent book, Practising Existential Therapy: The Relational World 2nd edition (Sage, 2015) has been widely praised as a major contribution to the advancement of existential theory and practice. Living up to the existential dictum that life is absurd, Ernesto is also the author of an on-going series of Private Eye novels. Date and Time: Saturday 15 November from 2 pm to 3 pm – (UK time) Individual Dialogue Fee: £70 Venue: Online Zoom FULL PROGRAMME 2025: 25 January “Knots” with Prof. Ernesto Spinelli and Bárbara Godoy 22 February “Healing” with Dr. Michael Guy Thompson and Prof. Ernesto Spinelli 22 March “Difference” with Prof. Tod DuBose and Prof. Ernesto Spinelli 12 April “Polarisation” with Prof. Kirk Schneider and Prof. Ernesto Spinelli 3 May “Character” with Prof. Robert Romanyshyn and Prof. Ernesto Spinelli 21 June “Opening” with Dr. Yaqui Martinez and Prof. Ernesto Spinelli 19 July “Meaning” with Dr. Jan Resnick and Prof. Ernesto Spinelli 25 October “Invention” with Dr. Betty Cannon and Prof. Ernesto Spinelli 15 November “Hallucination” with Prof. Simon du Plock and Prof. Ernesto Spinelli 13 December “Hysteria” with Bárbara Godoy and Prof. Ernesto Spinelli Read the full programme here > Course Organised by:
Build confidence and positivity using techniques from the worlds of neuroscience, positive psychology and mindfulness.
Everything a Project Manager Needs to Know to Maximize the Value of One-on-One Time
***24 Hour Limited Time Flash Sale*** Complete Agile Scrum Master Fundamentals Course Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Are you a professional feeling stuck in your career, struggling to keep up with the ever-changing demands of the industry? Or perhaps you're a beginner, unsure of where to start or how to break into your desired field. Whichever stage you're in, our exclusive The Complete Agile Scrum Master Fundamentals Course Bundle provides unique insights and tools that can help you achieve your goals. Designed to cater to the needs of both seasoned professionals and aspiring newcomers, our The Complete Agile Scrum Master Fundamentals Course bundle is a comprehensive program that will equip you with the essential skills and knowledge you need to succeed. 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Get a Free CPD Accredited Certificate upon completion of the Complete Agile Scrum Master Fundamentals course Get a Free Student ID Card with this Complete Agile Scrum Master Fundamentals training program (£10 postal charge will be applicable for international delivery) The Complete Agile Scrum Master Fundamentals course is Affordable and Simple to understand Get Lifetime Access to the Complete Agile Scrum Master Fundamentals course materials The Complete Agile Scrum Master Fundamentals training program comes with 24/7 Tutor Support Start your learning journey straight away with our Complete Agile Scrum Master Fundamentals Course Training! The "Complete Agile Scrum Master Fundamentals Course" is designed to thoroughly immerse learners in the core principles of Agile and Scrum methodologies, alongside essential Lean Six Sigma techniques. This foundational knowledge is crucial for anyone looking to streamline project processes and enhance productivity across various industries. 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The Strategic Planning, Change Management, and Leadership Skills developed through this course will empower individuals to lead their teams with confidence and adaptability. Additionally, the focus on Quality Management and Effective Communication will refine their ability to oversee complex projects and resolve workplace conflicts efficiently, making them indispensable assets in their organisations. Curriculum Breakdown of Complete Agile Scrum Master Fundamentals Course Module 01: Objectives and Targets Module 02: From the Traditional Development Model to Agile Module 03: What's New! Module 04: Bonus: Full eBook of the Course! Module 05: Scrum Module 06: The Scrum Team Module 07: Scrum Events Module 08: Scrum Artefacts Module 09: Scaling Scrum Module 10: Scrum in Practice Module 11: Agile Requirements Module 12: Estimation Techniques Module 13: Agile Metrics Module 14: PSM1 Certification Preparation Guidelines, Tips & Tricks Certification You have to complete the assignment given at the end of the Complete Agile Scrum Master Fundamentals Course. After passing the Complete Agile Scrum Master Fundamentals Course exam, You will be entitled to claim a PDF & Hardcopy certificate accredited by CPD Quality standards completely free. How will I get my Certificate? After successfully completing the course, you will be able to order your Certificates as proof of your achievement. PDF Certificate: Free (Previously it was £12.99*30 = £260) CPD Hard Copy Certificate: Free (For The First Course: Previously it was £29.99) CPD 300 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This The Complete Agile Scrum Master Fundamentals Course is ideal for: Students seeking mastery in The Complete Agile Scrum Master Fundamentals Course Professionals seeking to enhance The Complete Agile Scrum Master Fundamentals Course skills Individuals looking for a Complete Agile Scrum Master Fundamentals Course-related career. Anyone passionate about The Complete Agile Scrum Master Fundamentals Course Requirements This Complete Agile Scrum Master Fundamentals Course doesn't require prior experience and is suitable for diverse learners. Career path This Complete Agile Scrum Master Fundamentals Course bundle will allow you to kickstart or take your career in the related sector to the next stage. Agile Coach: $100,000 - $160,000 Scrum Master: $85,000 - $135,000 Six Sigma Consultant: $77,000 - $117,000 Project Manager: $75,000 - $125,000 Financial Analyst: $55,000 - $85,000 Business Analyst: $65,000 - $100,000 Certificates CPD Accredited Digital certificate Digital certificate - Included Upon passing the Course, you need to order a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS for Free. CPD Accredited Hard copy certificate Hard copy certificate - Included If you are an international student, then you have to pay an additional 10 GBP for each certificate as an international delivery charge.