8215 Marketing courses delivered Online

Duration 1 Days 6 CPD hours This course is intended for This course is intended for customer service professionals with any level of experience who want to expand their knowledge, improve their skill set, and increase the understanding of customer benefits. Overview In this course, you will develop the skills to coach for results. You will:  Describe the benefits of customer service, identify internal customers, identify the benefits to you of giving good customer service, and identify how you can help your company to excel. Identify the major trends in customer service today and the combination of criteria required for customer satisfaction. Identify the benefits of bringing respect, emotional support, and a personal touch to customer interactions, and apply the personal touch to customer interactions. Identify the six categories of face-to-face communication, the critical success factors in face-to-face communication, and the benefits of actively listening to your customers. Identify remote customer service communication channels and apply remote customer service best practices. Identify guidelines for handling unreasonable customers, explore ways to handle angry customers, and identify guidelines for handling unhelpful colleagues. Take action to increase the loyalty of the customers you serve. You will also identify guidelines for dealing with moments of truth, identify the benefits of customer complaints, identify the steps in the service recovery process, and analyze the moments of truth in a real-life situation. As a customer service representative, you are expected to handle customer interactions in the best way possible. The expectations of both your company and your customers hinge on your ability to provide the right service in the right way. In this course, you will explore the background and techniques of customer interactions.Providing quality customer care ensures that every single contact with your company is a positive experience. Customers can range from external consumers to internal employees in other departments. Knowing how to provide the same level of service to all customers will enrich your time spent at work by establishing positive business relationships. Recognizing crucial points throughout customer interactions increases your ability to solve problems and offer affirmative solutions. Applying this knowledge to trends in service and consumer desires allows you to contribute to the company?s bottom line and make a customer?s life a little easier. Understanding Customer Service Describe Customer Service Benefits Recognize the Importance of Internal Customer Service Identify How Customer Service Benefits You Excel with Customer Service Identifying How Customers Define the Success of Your Company Recognize Trends in Customer Service Identify Criteria for Customer Satisfaction Increasing Customer Satisfaction Identify Characteristics of the Personal Touch Create Lasting Positive Impressions on Your Customers Providing Face-to-Face Customer Service Identify Categories of Face-to-Face Contact Understand the Critical Success Factors in Face-to-Face Customer Service Identify the Characteristics of Active Listening Providing Remote Customer Service Identify Remote Customer Service Communication Channels Apply Remote Customer Service Best Practices Engaging Difficult Customers Serve Difficult Customers Manage Angry Customers Deal with Difficult or Unhelpful Colleagues Increasing Customer Loyalty Optimize Moments of Truth Recognize the Value of Customer Complaints Identify the Stages of the Service Recovery Process

Duration 1 Days 6 CPD hours This course is intended for Anyone who wants to learn how to create movies - from a home movie to professional looking films using iMovie. This one-day hands-on course will teach the participant the full functionality of iMovie. The course will begin with how to import video and photographs into iMovie; how to review and organize the footage; how to shape a story using the editing and trimming tools; how to add music and sound and other video effects and overlays. Lastly, the class will explore sharing your completed movies with your Mac computer, YouTube and other streaming outlets. Introduction to iMovie Adding Media from Photo Library Other Ways to Import Media From iPad, iPhone, or iPod Touch Record Video Directly into iMovie Importing Media from Mac Playing or Skimming Video Sorting and Searching for Clips Marking Clips as Favorite or Rejected Creating Movies Creating a New Movie Viewing and Managing Projects Setting Movie Themes Selecting Clips Adding and Trimming Clips Moving and Splitting Clips Adding and Modifying Transitions Adding and Editing Titles Adding Music and Sound Clips Working with Trailers (If required) Creating Trailer Adding Video Adding Titles and Credits Converting Trailer to Movie Adding Video Effects Enhancing Clip Adjusting Clip?s Order Cropping and Rotating Clips Stabilizing Shaky Clips Adding Video Effects Adding Freeze Frame Creating Effects with Multiple Clips Slow Down and Speed Up Clips Adding Instant Replay or Rewind Effect Copy Effects and Adjustments Sharing Video Clips and Projects Email Movie, Trailer, and Clip Exporting Quick Time File Exporting an Image Share Online Customizing iMovie iMovie Preferences Customizing Project Settings Changing iMovie Window Layout Changing How Clips are Displayed Organizing Media Organizing Media and Events Working with Multiple Libraries Consolidating Projects and Events Keyboard Shortcuts and Gestures Overview of Keyboard Shortcuts Keyboard Shortcuts Multi-Touch Gestures Force Touch Trackpad Gestures

Duration 2 Days 12 CPD hours This course is intended for This class is designed for individuals responsible for implementing a new B2B Commerce Cloud on Classic storefront or providing functional storefront maintenance in a support or administrative role. Overview Understand the different types of products and how to configure them. Set up different pricing strategies. Understand how to implement Marketing and Pricing Strategies. Organize your storefront by configuring Categories and Menus. Understand how the B2B Commerce Cloud handles Internationalization by setting up additional currencies and languages. Grasp Attribute Driven Commerce. Configure Facetted Searches. Take the next step toward a B2B Commerce Administrator Accreditation. Design, build, and launch a business-to-business (B2B) commerce solution that enables retailers, wholesalers, or distributors to purchase goods or services from your brand. In this 2-day class, our Commerce Cloud experts will walk you through how to set up and configure the essential elements required to manage a storefront, so you can deliver a buyer experience that satisfies your organization?s unique requirements. Platform Overview Understand the Features and Functionality of B2B Commerce Setup Administer Commerce Cloud Adjust Sharing Settings Configure the Storefront Secure Domain Style Your Storefronts with Themes Add Widgets to Storefront Pages Leverage Indexing Enable Caching for Storefront Pages B2B Buyers Manage Contacts Create Buyer Users Understand Community Licenses Enable a User Create Account Groups Create Price Lists Manage Storefront Access Products Add Standard Products to a Price Book Create a Product Bundle Create a Product Kit Create an Aggregated Product Create a Dynamic Kit Create an Assembly Product Marketing and Pricing Strategies Show Related Products Create Subscription Products Set Up Promotions Offer Coupons for Discounts on Storefront Purchases Offer Tiered Pricing to Give Customers a Price Break Configure Attribute Pricing Configure Contract Pricing Storefront Organization Show Your Featured and Spotlight Products Plan Your Category Structure Add a Menu Component Create Page Sections Customize Storefront Headings with Page Labels Localization Add or Change the List of Available Languages Add or Change the List of Available Currencies Localize Objects Advanced Configurations Enable Effective Accounts Split an Order with Line Level Independence Additional course details: Nexus Humans Salesforce Administer and Merchandise a B2B Commerce on Classic Store (B2B101) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Salesforce Administer and Merchandise a B2B Commerce on Classic Store (B2B101) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 2 Days 12 CPD hours In this course, you will be introduced to Intuit?s cloud accounting software program, QuickBooks Online (QBO). Using a fictitious company called Luxury Lodging, Inc, students will learn how to navigate the QBO interface. We cover basic accounting, how to set up a new company, how to customize the chart of accounts and products and services list. In addition, students will learn how to give other users, such as accountants access to their data. In the sales center chapter, students will learn how to invoice customers and stay on top of accounts receivable balances. In the vendor center chapter, students will learn how to enter bills and expenses from vendors as well as stay on top of the accounts payable balances. The final chapter in the textbook is a final project that encompasses the key topics covered in this course. Course Outline Chapter 1 :Introduction Chapter 2 :An Overview of QBO & Navigation Basics Chapter 3 : Accounting Basics Chapter 4 : Setting up A New Company File Chapter 5 : Managing the Chart of Accounts List Chapter 6 : Managing the Products and Services (Items) List Chapter 7 : Adding and Managing Users Chapter 8 : The Sales Center Chapter 9 : The Vendor Center Chapter 10 : 1099 Tracking and Reporting Chapter 11 : Managing Bank and Credit Card Accounts Chapter 12 : Creating Financial Statement Reports Chapter 13 : Entering Historical Data and Opening Balances Chapter 14 : Putting It All Together Additional course details: Nexus Humans Get Started with QuickBooks Online 2021-2022 training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Get Started with QuickBooks Online 2021-2022 course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 1 Days 6 CPD hours This course is intended for This course is intended for customer service professionals with some experience in the field who want to expand or refresh their knowledge and improve their skills. It is also intended for customer service professionals who have taken on, or are looking to assume, greater leadership responsibility. Overview In this course, you will refresh and expand your customer service skill set. You will: Apply fundamental customer service knowledge and skills. Manage your everyday workflow. Take care of customers by assessing their needs, resolving their issues, and encouraging further sales. Deal with challenging customer interactions. Apply customer service leadership skills In this course, you will apply important principles and skills you can use as a customer service professional. In addition to providing basic customer service, you'll also learn important principles and skills that will empower you to solve difficult and challenging customer interactions, encourage further sales, and take on leadership responsibilities. Applying Customer Service Foundations Topic A: Assess Customer Service Basics Topic B: Develop Interpersonal Skills Managing Your Workflow Topic A: Apply Organizational Skills Topic B: Handle Simultaneous Customer Contacts Topic C: Manage Individual Stress Taking Care of Customers Topic A: Maintain Focus on the Issue Topic B: Assess Customers Topic C: Diagnose Customers? Problems Topic D: Educate the Customer Topic E: Resolve Customers? Problems Topic F: Encourage Further Sales Through Service Dealing with Challenging Customer Interactions Topic A: Recognize Difficult Situations Topic B: Work within Your Company Parameters Topic C: Handle a Difficult Interaction Topic D: Overcome Negativity Topic E: Redirect the Customer Topic F: Follow Up on a Challenging Situation Progressing to Leadership Topic A: Lead from Within Your Team Topic B: Address Escalated Customer Issues Topic C: Analyze Customer Service Metrics Additional course details: Nexus Humans Excellence in Customer Service (Advanced) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Excellence in Customer Service (Advanced) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 1 Days 6 CPD hours Additional course details: Nexus Humans Orientation - Consumer Students training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Orientation - Consumer Students course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 3 Days 18 CPD hours This course is intended for This course is designed for existing Python programmers who have at least one year of Python experience and who want to expand their programming proficiency in Python 3. Overview In this course, you will expand your Python proficiencies. You will: Select an object-oriented programming approach for Python applications. Create object-oriented Python applications. Create a desktop application. Create data-driven applications. Create and secure web service-connected applications. Program Python for data science. Implement unit testing and exception handling. Package an application for distribution. Python continues to be a popular programming language, perhaps owing to its easy learning curve, small code footprint, and versatility for business, web, and scientific uses. Python is useful for developing custom software tools, applications, web services, and cloud applications. In this course, you'll build upon your basic Python skills, learning more advanced topics such as object-oriented programming patterns, development of graphical user interfaces, data management, creating web service-connected apps, performing data science tasks, unit testing, and creating and installing packages and executable applications. Lesson 1: Selecting an Object-Oriented Programming Approach for Python Applications Topic A: Implement Object-Oriented Design Topic B: Leverage the Benefits of Object-Oriented Programming Lesson 2: Creating Object-Oriented Python Applications Topic A: Create a Class Topic B: Use Built-in Methods Topic C: Implement the Factory Design Pattern Lesson 3: Creating a Desktop Application Topic A: Design a Graphical User Interface (GUI) Topic B: Create Interactive Applications Lesson 4: Creating Data-Driven Applications Topic A: Connect to Data Topic B: Store, Update, and Delete Data in a Database Lesson 5: Creating and Securing a Web Service-Connected App Topic A: Select a Network Application Protocol Topic B: Create a RESTful Web Service Topic C: Create a Web Service Client Topic D: Secure Connected Applications Lesson 6: Programming Python for Data Science Topic A: Clean Data with Python Topic B: Visualize Data with Python Topic C: Perform Linear Regression with Machine Learning Lesson 7: Implementing Unit Testing and Exception Handling Topic A: Handle Exceptions Topic B: Write a Unit Test Topic C: Execute a Unit Test Lesson 8: Packaging an Application for Distribution Topic A: Create and Install a Package Topic B: Generate Alternative Distribution Files

Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B. In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value. You will learn all about the three pillars for creating competitive brand experiences: Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you. This programme will help participants to: Understand the evolution of the customer buying journey Map a customer buying journey for your brand or solutions Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline Apply the psychology of branding to build marketing communications with impact Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs 1 The evolution of the customer journey Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences 2 The See-Think-Do-Care framework Explore the many different frameworks used to track the customer journey Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision 3 Customer micro-moments and signals in their buying journey Understand the online and offline moments when customers seek information to research and make buying decisions Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey 4 The role of branding in the customer journey Explore the psychology of branding Learn how to ensure your branding is relevant to your target customer needs Bring together your brand value and story to achieve brand loyalty 5 The Why-How-What framework Apply a systematic approach to build a successful and compelling brand Understand how starting with 'why' will help build your brand purpose Apply the content marketing matrix to communicate your brand's value Apply the hero-help-hub model to build engaging content marketing Actionable outcomes We will use your brand examples to provide opportunities for practice: You will learn and reflect on best practice examples of customer engagement You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers You will create a customer engagement plan that can be implemented immediately within your business You will receive immediate feedback on your customer engagement plan You will have the opportunity to share common issues and solutions with your colleagues in the group

Duration 1 Days 6 CPD hours This course is intended for This course is intended for managers and supervisors engaged in working with the Millennial generation workforce. Overview Upon successful completion of this course, participants will be able to define onboarding, discuss the characteristics of Millennials, and develop action plans for working with them. In this course, participants will learn to build an onboarding process that recognizes the challenges and strengths of the Millennial workforce. Getting Started Workshop Objectives Action Plan Purpose of Onboarding Start Up Costs Employee Anxiety Employee Turnover Realistic Expectations Practical Illustration Introduction Why Onboarding? Importance of Onboarding Making Employees Feel Welcome First Day Checklist Practical Illustration Millennials and Onboarding Who are Millennials? How Do Millennials Differ from Other Workers? Investiture Socialization ? Let Them Be Themselves! Informal Rather than Formal Onboarding Processes Practical Illustration Onboarding Checklist Pre-Arrival Arrival First Day First Week First Month Practical Illustration Engaging the Millennial Employee Create an Informal Program Engage Employees One-on-one The Role of Human Resources The Role of Managers Practical Illustration Following Up with the Millennial Employee Initial Check-In ? One-on-one Following up ? Regular, Informal Follow Ups Setting Schedules ? Millennials and Work-Life Mentoring and the Millennial Practical Illustration Setting Expectations with the Millennial Employee Define Requirements ? Provide Specific Instructions Identify Opportunities for Improvement and Growth Set Verbal Expectations Put It in Writing Practical Illustration Mentoring the Millennial Be Hands-On and Involved Serial Mentoring Be a Mentor, Not an Authority Figure Focus Millennia?s Exploratory Drive on Work Practical Illustration Assigning Work to the Millennial Employee Provide Clear Structure and Guidelines Provide Specific Benchmarks Set Boundaries and Provide Reality Checks Practical Illustration Providing Feedback Millennials Thrive on Feedback! Characteristics of Quality Feedback Informal Feedback Formal Feedback Practical Illustration Wrapping Up Words From the Wise Additional course details: Nexus Humans Millennial Onboarding training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Millennial Onboarding course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 1 Days 6 CPD hours This course is intended for This course is intended for individuals who desire to influence, develop, and/or implement a business ethics program in an organization. Overview Upon successful completion of this course, students will be able to foster a successful company culture and increase profitability by implementing a program of good business ethics. In this course, students will grow in their understanding of business ethics, their impact on all business levels and how all who interact with the company influence the development of a company business ethic. Getting Started Icebreaker Housekeeping Items The Parking Lot Workshop Objectives What is Ethics? What is Business Ethics 10 Benefits of Managing Ethics Case Study Implementing Ethics in the Workplace Benefits Guidelines for Managing Ethics in the Workplace Roles and Responsibilities Employer / Employee Rights Privacy Policies Harassment Issues Technology Business and Social Responsibilities Identifying Types of Responsibilities Case Study Handling Conflicting Social and Business Responsibilities Case Study Ethical Decisions The Basics Balancing Personal and Organizational Ethics Common Dilemmas Making Ethical Decisions Overcoming Obstacles Whistle Blowing Criteria and Risk The Process When You Should 'Blow the Whistle Managerial Ethics Ethical Management Identifying the Characteristics Ensuring Ethical Behavior Unethical Behavior Recognize and Identify Preventing Addressing Interventions Ethics in Business (I) Organization Basics Addressing the Needs Ethical Principles Ethics in Business (II) Ethical Safeguards Developing a Code of Ethics Performing an Internal Ethics Audit Upholding the Ethics Program Wrapping Up Words from the Wise Review of Parking Lot Lessons Learned Completion of Action Plans and Evaluations Additional course details: Nexus Humans Business Ethics training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Business Ethics course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.