46 Buying courses in Cardiff delivered Live Online

Leading end-to-end sales interaction with customers and managing sales internally within an organisation.

Are your sales people too stressed, running on adrenalin, perhaps driving towards burnout, struggling to reach targets? Wouldn't you rather they delivered consistently good performance, sustainable over longer periods of time, with less stress (for both them and you)? This uniquely empowering workshop will help your team develop naturally high levels of focus, energy and motivation. They will attain a sense of grounded euphoria, giving them a very distinct and ethical edge in selling. A one-day programme, it gives salespeople an introduction to the 'Natural Superheroes' concepts and resources, tools and techniques, to help them improve their sales performance - realising greater sales potential, developing deeper and more profitable client relationships, winning more business. Through this experience, sales teams gain: Information about profiling clients to instantly understand more about their deepest drives and true needs so they can be genuinely met and, where possible, exceeded Insights into deep, honest and very 'real' reasons for sales procrastination - participants are given specific workable strategies they can easily apply to overcome sales resistance, by tapping their natural motivational styles An understanding of communicating at the very highest levels with different people so they truly understand your sales message and have a significantly more positive sales experience A realisation of their very specific natural sales talents as individuals and as a team A deeper level of experience and understanding of what specifically drives their own behaviour and the behaviour of their clients - these unique insights explain not only how but exactly why people behave the way they do An experience of what it takes to be unshakeable under pressure and manage the sales processes and relationships to a positive outcome for all Brand-new insights into working with and handling difficult people across all levels of authority An understanding of the pitfalls and the psychological traps we set ourselves which cause unnecessary stress, anxiety and frustration on a daily basis and, in turn, limit our sales performance Access to very simple and practical tools that massively increase self-awareness, engender accountability and responsibility and develop emotional sales mastery 1 Introducing 'Natural Superheroes' for sales What is a 'Natural Superhero'? Defining emotional intelligence in the context of sales and why it is so important Knowing yourself - why most people don't know themselves at all and how we can understand exactly what drives our behaviour for the purpose of improving sales performance specifically Knowing exactly why others, and specifically clients and team members, behave the way they do - understanding the real motives behind people's good and bad behaviour in a sales meeting Simple steps to freeing yourself of any anxiety, pressure and false sense of limitation when selling Being yourself in sales - why this is not as easy as it sounds but how you can make it effortless How to take control of achieving the sales performance you really need and want for yourself and others Strategies that raise your self-awareness, increase an authentic and sustainable sense of self-confidence, in difficult situations and in moments of crisis 2 Understanding yourself, your team members and your customers - using the Enneagram Introducing the Enneagram and why it is so valuable to sales people and their clients Exploring the 9 types of motivational drives and why people have different reasons for buying from you Core types and wings - understanding the influence of other motivations either side of the core Enneagram type How to confirm the profile of your client - using celebrities from the world of politics, cinema, sports - we explore how to identify each type - what are their core drives, why have they arisen and how can we use these insights to help you in improving your sales performance The 3 levels of behaviour within your personal profile and that of your clients Lookalike Enneagram types - mistaken identities - how to avoid these traps when profiling your clients and your team How to communicate effectively in a sales environment with each of the different Enneagram types - communication strategies for positive impact on morale, performance and, ultimately, sales results How to interpret and make use of the results of your online personal profile - participants complete an online profile before the event and have the opportunity to analyse their results with a view to improving their sales performance How sales teams sabotage their own performance and that of other people within the team - and how to stop it Uncovering your particular edge in a sales role - what unconsciously trips you up as a sales person? How the Enneagram helps us in sustaining a truly great sales performance over time 3 Why positive thinking alone doesn't work in sales Why 'PMA' does not stand for positive mental attitude when selling - learn its alternative meaning that can serve you even more effectively in a sales role 3 steps and exercises that naturally increase PMA The value of making unconscious thinking conscious and how to do this without any pain or discomfort in a sales meeting Why each Enneagram type has a different experience of PMA in terms of their outward behaviour and how to know when you are maximising your sales performance 4 Measuring success How to measure the development of your individual profile as a sales person Development planning and review Into the future - how to continue your Natural Superhero development

The 'golden rule' of negotiation is simple - don't! But life's rarely that simple and very often we do have to negotiate, particularly if we want to win the business and especially if we want to win it on our terms. Such negotiations are crucial. We need to prepare for them. We need a strategy, and the skills to execute it. Does your team have a structured approach? Is it flawlessly executed, every time? Or is there room for improvement? This programme will help them master the six fundamentals of closing better business: Manage all these elements well and you will win more business, more profitably. This course will help participants: Negotiate from a position of partnership, not competition Deal more effectively and profitably with price objections Identify and practise successful sales negotiating skills Identify strengths and weaknesses as a sales negotiator Understand different types of buyer behaviour Learn to recognise negotiating tactics and stances Apply a new and proven structure to their business negotiations Identify and adapt for different behavioural styles Be alert to unconscious (non-verbal) communication Prepare and present a proposal at a final business negotiation stage Project confidence and exercise assertiveness in all sales negotiations 1 Planning for successful business negotiations This session introduces the concept of business negotiation and looks at its importance in the context of the participants' roles and activities. It briefly examines why we negotiate and the dynamics involved. Session highlights: What kind of a negotiator are you? Negotiation skills self-assessment and best practice How to establish roles and responsibilities for both parties How to identify and set objectives for both buyer and seller How to research and establish the other person's position (business negotiation stance) 2 How to structure your negotiations This module presents an eight-step framework or structure for use in negotiations and considers how best to prepare and plan your negotiations within the context of a supplier/customer relationship or business cycle. It also includes a brief review of legal responsibilities and what constitutes a 'deal'. Session highlights: Learn and apply a formal structure to use when negotiating How to establish short- and longer-term objectives and opportunities How best to plan, prepare and co-ordinate a major business negotiation meeting, or on-going negotiations Understanding of basic legal and organisational requirements 3 Verbal negotiation skills This session examines the human and communication dynamics inherent in any negotiation situation. It emphasises the importance of professional skills in preparing for a negotiation by identifying needs, wants and requirements accurately and by qualifying the competitive and organisational influences present. Session highlights: How to fully 'qualify' the other party's needs, requirements and constraints during the negotiation process by using advanced questioning and listening skills How to pre-empt negotiation objections by promoting and gaining commitment to options, benefits, value and solutions How best to propose and suggest ideas, using drawing-out skills 4 Non-verbal negotiation skills This module highlights how different personal styles, corporate cultures and organisation positions can influence events, and demonstrates practical methods for dealing with and controlling these factors. It also examines key principles of body language and non-verbal communication in a practical way. Session highlights: Gaining rapport and influencing unconsciously Understanding the importance of non-verbal communication; reading other people's meaning and communicating effectively as a result Ensure that non-verbal behaviour is fully utilised and observed to create maximum impact and monitor progress (eg, buying signals) Recognising that business negotiations are precisely structured and agreements gained incrementally 5 Proposing and 'packaging' This session highlights how best to present and package your proposal. It looks at how to pre-empt the need for negotiating by creating minor-options and 'bargaining' points, as well as how to manage the expectations and perceptions of the customer or buyer. Session highlights: How to identify the key variables that can be negotiated The power and use of 'authority' within your negotiations How to structure and present your proposal, ideas or quotation to best effect The importance of when and how to identify and influence buyer's objections 6 Dealing with price This module highlights how to best present and package price within your proposal or negotiation. In most cases, price has more to do with psychology than affordability and preparation and careful handling are essential. Session highlights: The three reasons that people will pay your asking price How to set price in a competitive market The key differences between selling and negotiating Ten ways to present price more effectively and persuasively 7 Getting to 'Yes': tactics and strategies There are many different tactics and strategies common to successful negotiators. This session looks at those that are most appropriate to the participants' own personal styles and situations. The importance of 'follow-through' is also explained and how to deal with protracted or 'stale-mate' business negotiations. Session highlights: How to negotiate price and reduce discounting early in the process How to recognise negotiating tactics and strategies in your customer or supplier Key strategies, techniques and tactics to use in negotiation The importance of follow-through and watching the details How to deal with stalled business negotiations or competitor 'lock-out' 8 Case studies and review This session examines a number of different situations and participants discuss ways to approach each. This will allow learning to be consolidated and applied in a very practical way. There will also be a chance to have individual points raised in a question and answer session. Session highlights: Case studies Question and answer Planning worksheet Negotiation 'toolkit' and check-list 9 Personal action plans Session highlights: Identify the most important personal learning points from the programme Highlight specific actions and goals Flag topics for future personal development and improvement

Social Media Influencer Course Overview This course is designed to provide learners with a comprehensive understanding of the role of a social media influencer and how to leverage social media platforms to create a successful online presence. It covers the various types of content influencers can produce, strategies to build and grow an audience, and effective techniques for monetising that audience. Learners will gain valuable insights into understanding consumer behaviour, optimising social media profiles, and establishing their niche market. By the end of the course, participants will be equipped with the knowledge and skills necessary to launch their own influencer career or enhance their current social media strategy. Course Description In this course, learners will delve into the essential aspects of becoming a successful social media influencer. Topics covered include understanding how influencers impact consumer buying habits, the types of content that engage audiences, and strategies for identifying and reaching target audiences. Learners will also explore the importance of authenticity in building trust with followers, creating content that adds value, and establishing a niche market to stand out. The course also covers how to optimise social media platforms for maximum engagement and success. Upon completion, participants will have developed the skills to cultivate a strong personal brand and grow a dedicated following across various social media platforms. Social Media Influencer Curriculum Module 01: Introduction Module 02: Social Media Influencer Influence on Consumer Buying Habits Module 03: Types of Content to Post on a Consistent Basis Module 04: Ways to Find Your Target Audience Module 05: Be Authentic Module 06: Create Relevant, Valuable Content Module 07: Establish Your Niche Market Module 08: Optimise Your Social Media Platform Module 09: Conclusion (See full curriculum) Who is this course for? Individuals seeking to build a personal brand on social media. Professionals aiming to develop influencer marketing strategies. Beginners with an interest in social media and digital marketing. Entrepreneurs looking to use social media to promote their business. Career Path Social Media Influencer Content Creator Social Media Manager Digital Marketing Specialist Influencer Marketing Consultant Brand Strategist

English as a foreign language Prepare to pass the citizenship English language test (IELTS life skills) Classes from A1 to B1 level of the CEFR (Common European Framework of Reference for Languages) . A1-A2 Elementary This course is designed for students of English who have little knowledge of the English language and want to achieve a better level. The course will focus on speaking practice, reading comprehension and pronunciation skills, writing and grammar. The syllabus: countries, numbers, possessive pronouns, days of the week, pronunciation skills (linking, stress, intonation). Family vocabulary and everyday objects; present tense of most common regular and irregular verbs. Asking questions and talking about activities, can and can’t, transports, some and any, how much and how many. Past simple, regular and irregular verbs, ordering food and drinks, dates and other past time phrases, buying tickets, asking politely, past simple, negative forms and questions, shops and shopping for clothes. Comparative adjectives, use of articles, going out and staying in, might and will, education and careers, filling a form, present perfect and sentence stress. Prepositions of movement, going places and describing things in a town, real life: for example, telephoning; consolidation activities. A2 - B1 Pre-intermediate This course will develop further your English language skills acquired with the Elementary course. This course will help you with the preparation for the citizenship test. Each lesson will focus on a grammar topic, vocabulary, reading and pronunciation practice, writing. The syllabus: revision of questions; present simple and frequency phrases. Talking about leisure activities and games, past simple, positive and negative, time phrases (at, on, in ago), describing feelings, talking about daily routines and jobs; should and shouldn’t, present continuous for future arrangements; inviting people; Comparative and superlative adjectives, questions with: how, what and what … like? Describing people; vowel sounds and silent letters, weak forms of prepositions. Quantifiers with countable and uncountable nouns, asking and giving directions. Present tense after if, adjectives for describing places, talking about how things were in the past, used to, past continuous, talking about health. Like and would like, conditional sentences with would, present simple passive and past simple passive, talking about products and personal items, writing a review, giving your opinion. Present perfect continuous and past perfect. Job interviews, getting a job and personal characteristics, meeting people; making suggestions. B1 - B2 Intermediate Asking and answering questions: everyday activities, people around you. The difference between have and have got. Speaking practice. E-mail writing (informal). Pronunciation and stress sounds activities. Past simple and continuous. Pronunciation of the -ed sound for past simple endings. Vocabulary: remembering and forgetting. Listening and speaking: first meetings and childhood memories (used to). Real life: showing interest. Pronunciation: sounding polite. Speaking practice. The sound /w/. Comparatives and superlatives. Describing towns and cities. Readings and discussions topics about travel and places to visit. Phrases for comparing. Design your own tour. Real life: booking a flight. Present perfect simple: strong and weak forms of ‘have’. Describing life events. Speaking: talking about people you admire. Writing task: curriculum vitae. Vocabulary: ‘take’. For, since and ago and the present perfect continuous. Pronunciation: linking. Comparing the past and the present. Future forms and future clauses with if, when etc. Talking about work. How to write a covering letter. Real life: a formal telephone call. Adjectives: -ed/-ing. Extreme adjectives. Write a review of a book/concert. Writing a consumer review. The passive forms. Speaking practice. Ripetizioni d’inglese Who these courses are for: Italian speakers who live in the UK who want to improve their skills to pass the UK citizenship exams (IELTS life skills). for Italian schoolchildren who need to prepare for exams (such as ‘esame di maturita’). for Italian students who want to improve their grades at school or simply need help with homework. for adults who want to improve their English for work or travel. IELTS – International English Language Testing System Life in the UK Test

Course Overview This course offers a comprehensive introduction to the role of estate agents, focusing on key industry skills and knowledge. Learners will gain an in-depth understanding of the property market, various types of estate agents, and the steps involved in buying, selling, and letting properties. The course also highlights the importance of negotiation, valuation, and regulation within the estate agency sector, equipping learners with the tools required to succeed in a competitive industry. By the end of the course, learners will have the practical skills and confidence to embark on a career in estate agency, whether in sales or lettings. Course Description Throughout this course, learners will explore core estate agent functions, including property listing, negotiation, valuation, and selling techniques. The course will cover different estate agent specialisms, such as sales, lettings, and property management, along with the technology used in the industry. Additionally, learners will gain a strong understanding of the regulatory environment governing estate agents in the UK. They will learn about market trends, customer service skills, and effective communication, equipping them with the expertise necessary to excel in the sector. The curriculum ensures that learners are well-prepared for the challenges of the real estate industry, with clear, actionable steps for career progression. Course Modules Module 01: Estate Agent: An Introduction Module 02: Different Types of Estate Agents Module 03: Getting Started on the Job Module 04: Listing Property - Finding the Sellers Module 05: Valuation Process Module 06: Negotiating as Estate Agent Module 07: Selling Property - Finding the Buyers Module 08: Letting Property Module 09: Technology for Estate Agents Module 10: Regulation of Estate Agents (See full curriculum) Who is this course for? Individuals seeking to start a career in estate agency. Professionals aiming to advance in the property market. Beginners with an interest in property sales and lettings. Those looking to understand the regulatory framework of estate agents. Career Path Estate Agent Property Manager Lettings Agent Property Valuer Real Estate Consultant Sales and Lettings Negotiator