Overview Internet is the main source of marketing today and Digital Marketing along with Social Media Marketing helps the business to stay alive in the digital world. Earlier companies use to spend a lot of money on traditional ways of marketing and still, they were not able to reach global clients. With the existence of Digital marketing, they are able to break the barriers to reaching global clients. With the use of Social Media Marketing and Digital Marketing organisations are able to reach every corner of the world and also it is very cost-effective. Digital Marketing encompasses various channels like Search Engine Optimisation, Social Media Marketing like usage of Facebook, Facebook marketing, Ad Words, and Email Campaigns and is list is longer. All these tools are used to cover global marketing. No matter where you are located in the world, your product can reach clients anywhere in the world. This course will help develop innovative social media strategies, and to boost brand awareness with rich content. With the effective analysis of campaign results, you'll be on track to exceed sales targets and advance your career with the latest social media marketing techniques.
About this training course Business Impact: The main aim is to provide insight and understanding of data analytics and machine learning principles through applications. Field data is used to explain data-analysis workflows. Using easy to follow solution scripts, the participants will assess and extract value from the data sets. Hands-on solution approach will give them confidence to try out applicable techniques on data from their field assets. Data analysis means cleaning, inspecting, transforming, and modeling data with the goal of discovering new, useful information and supporting decision-making. In this hands-on 2-day training course, the participants learn some data analysis and data science techniques and workflows applied to petroleum production (specifically artificial lift) while reviewing code and practicing. The focus is on developing data-driven models while keeping our feet closer to the underlying oil and gas production principles. Unique Features: Eight business use cases covering their business impact, code walkthroughs for most all and solution approach. Industry data sets for participants to practice on and take home. No software or complicated Python frameworks required. Training Objectives After the completion of this training course, participants will be able to: Understand digital oil field transformation and its impact on business Examine machine learning methods Review workflows and code implementations After completing the course, participants will have a set of tools and some pathways to model and analyze their data in the cloud, find trends, and develop data-driven models Target Audience This training course is suitable and will greatly benefit the following specific groups: Artificial lift, production and facilities engineers and students to enhance their knowledge base, increase technology awareness, and improve the facility with different data analysis techniques applied on large data sets Course Level Intermediate Advanced Training Methods The course discusses several business use-cases that are amenable to data-driven workflows. For each use case, the instructor will show the solution using a data analysis technique with Python code deployed in the Google cloud. Trainees will solve a problem and tweak their solution. Course Duration: 2 days in total (14 hours). Training Schedule 0830 - Registration 0900 - Start of training 1030 - Morning Break 1045 - Training recommences 1230 - Lunch Break 1330 - Training recommences 1515 - Evening break 1530 - Training recommences 1700 - End of Training The maximum number of participants allowed for this training course is 20. This course is also available through our Virtual Instructor Led Training (VILT) format. Prerequisites: Understanding of petroleum production concepts Knowledge of Python is not a must but preferred to get the full benefit. The training will use the Google Collaboratory environment available in Google-Cloud for hands-on exercises Trainees will need to bring a computer with a Google Chrome browser and a Google email account (available for free) Trainer Your expert course leader has over 35 years' work-experience in multiphase flow, artificial lift, real-time production optimization and software development/management. His current work is focused on a variety of use cases like failure prediction, virtual flow rate determination, wellhead integrity surveillance, corrosion, equipment maintenance, DTS/DAS interpretation. He has worked for national oil companies, majors, independents, and service providers globally. He has multiple patents and has delivered a multitude of industry presentations. Twice selected as an SPE distinguished lecturer, he also volunteers on SPE committees. He holds a Bachelor's and Master's in chemical engineering from the Gujarat University and IIT-Kanpur, India; and a Ph.D. in Petroleum Engineering from the University of Tulsa, USA. Highlighted Work Experience: At Weatherford, consulted with clients as well as directed teams on digital oilfield solutions including LOWIS - a solution that was underneath the production operations of Chevron and Occidental Petroleum across the globe. Worked with and consulted on equipment's like field controllers, VSDs, downhole permanent gauges, multiphase flow meters, fibre optics-based measurements. Shepherded an enterprise-class solution that is being deployed at a major oil and gas producer for production management including artificial lift optimization using real time data and deep-learning data analytics. Developed a workshop on digital oilfield approaches for production engineers. Patents: Principal inventor: 'Smarter Slug Flow Conditioning and Control' Co-inventor: 'Technique for Production Enhancement with Downhole Monitoring of Artificially Lifted Wells' Co-inventor: 'Wellbore real-time monitoring and analysis of fracture contribution' Worldwide Experience in Training / Seminar / Workshop Deliveries: Besides delivering several SPE webinars, ALRDC and SPE trainings globally, he has taught artificial lift at Texas Tech, Missouri S&T, Louisiana State, U of Southern California, and U of Houston. He has conducted seminars, bespoke trainings / workshops globally for practicing professionals: Companies: Basra Oil Company, ConocoPhillips, Chevron, EcoPetrol, Equinor, KOC, ONGC, LukOil, PDO, PDVSA, PEMEX, Petronas, Repsol, , Saudi Aramco, Shell, Sonatrech, QP, Tatneft, YPF, and others. Countries: USA, Algeria, Argentina, Bahrain, Brazil, Canada, China, Croatia, Congo, Ghana, India, Indonesia, Iraq, Kazakhstan, Kenya, Kuwait, Libya, Malaysia, Oman, Mexico, Norway, Qatar, Romania, Russia, Serbia, Saudi Arabia, S Korea, Tanzania, Thailand, Tunisia, Turkmenistan, UAE, Ukraine, Uzbekistan, Venezuela. Virtual training provided for PetroEdge, ALRDC, School of Mines, Repsol, UEP-Pakistan, and others since pandemic. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations
Lean Six Sigma Green Belt Certification Program: Virtual In-House Training This learning series is designed to enable participants to fulfill the important role of a Lean Six Sigma Green Belt and to incorporate the Lean Six Sigma mindset into their leadership skills. Green Belt is not just a role, it is also a competency required for leadership positions at many top companies. This learning series is designed to enable participants to fulfill the important role of a Lean Six Sigma Green Belt and to incorporate the Lean Six Sigma mindset into their leadership skills. With a real-world project focus, the series will teach the fundamental methodology, tools, and techniques of the Define, Measure, Analyze, Improve and Control Process Improvement Methodology. This course is delivered through sixteen 3-hour online sessions. What you Will Learn At the end of this program, you will be able to: Identify strategies for effectively leading high performing process improvement teams Analyze whether projects align with business strategy Apply process improvement methodologies to DMAIC steps, based on real world scenarios Explain ways to appropriately respond to process variation Distinguish among best practice problem solving methodologies Evaluate and effectively communicate data-driven decisions, based on real world scenarios Introduction Lean Six Sigma & quality The vision The methodologies The metric Project Selection Why Projects Random idea generation Targeted idea generation CTQs (Critical to Quality) & projects Project screening criteria Quick improvements Introduction to Define Project Planning Developing the core charter Developing a project charter Facilitation Process Management Business process management Top-down process mapping Voice of the Customer Voice of Customer Stakeholder analysis Communication planning Kicking off the project Define Summary Introduction to Measure Data Collection Fact-based decision making Data sampling Operations definitions Data collection plan Measurement system analysis Graphical Statistics for Continuous Data Meet Six SigmaXL Graphical & statistical tools Data stratification Graphical Statistics for Discrete Data Pareto analysis Dot plots Plotting data over time: Looking for patterns Variation Concepts Variation is reality Special Cause and Common Cause variation Example of standard business reporting Individuals Control Chart Process Capability Genesis of process capability Calculating the metrics of Six Sigma Yield metrics: Measuring process efficiency Cost of Poor Quality The Cost of Poor Quality (COPQ) Cost of Quality categories Calculating the Cost of Poor Quality Measure Summary Introduction to Analyze Process Analysis Introduction to process analysis Value-added analysis Cycle time analysis WIP & pull systems Analyzing bottlenecks and constraints Cause & Effect Analysis Fishbone/Ishikawa diagram 5-Whys analysis Graphical & statistical tools Advanced Analysis Why use hypothesis rests? Hypothesis tests Correlation and regression analysis Analyze Summary Introduction to Improve Solutions Creativity techniques Generating alternative solutions Solution selection techniques Introduction to Design of Experiments Introduction to DOE DOE activity Error Proofing Failure mode & effect analysis Poka-Yoke Project Management Fundamentals Successful teams Project roles Conflict management Standardization Standardization The Visual Workplace 5S Piloting & Verifying Results What is a pilot? Evaluating results Improve Summary Introduction to Control Statistical Process Control Review of Special & Common Cause variation Review of Individual Control Chart P-Chart for discrete proportion data Transition Planning Control plan Project closure Control Summary Summary and Next Steps
Supporting and engaging with different parts of the organisation and interact with internal or external customer.
Duration 2 Days 12 CPD hours This course is intended for It is appropriate for Managers, Executives, Project Managers, Business Analysts, Business and IT stakeholders working with analysts, Quality and process engineers, technicians, managers; supervisors, team leaders, and process operators. Overview Describe business process improvement (BPI) business drivers.Plan, manage and close requirements for a Business Process Improvement project Understand the essential elements of a successful BPI initiative.Identify candidate business processes for improvement.Understand the essential elements of a successful BPI initiative.Identify candidate business processes for improvement.Apply a methodology to business process improvement projects. This 2-day course aims at introducing its attendees to the core values, principles, and practices of Business Process Improvement. Introduction - A Business Process Improvement (BPI) Overview Why are we here today? What is BPI? Benefits of BPI Specific challenges/obstacles and successes Process improvement examples: Industry specific examples Famous debacles to avoid and successes to emulate Your role in helping to identify problems Overview of the Joiner 7-Step Method What is the Joiner 7-Step Method? Walkthrough of the Joiner 7-Step Method Template: Introduce and review Process Improvement Template Case Study Exercise: Read and discuss introduction to the Case Study Step #1: Initiate the Project Types of business problems typically encountered at insurance companies and banks How to recognize a business-related problem Identifying the gaps (delta between current and future states) Ownership of the project and the business problem Defining measurable success criteria Case Study Exercise: Complete the Problem Statement section (Step #1) of the template Step #2: Define Current Situation What are symptoms of a problem? Looking for symptoms of the problem Performing Stakeholder Analysis Technique: View a RACI Matrix Defining the impacts caused by the problem Technique: Business Process Modeling (As-Is) Understand how to draw an As-Is Business Process Model Case Study Exercise: Complete the Define Current Situation section (Step #2) of the template Step #3: Identify Root Causes What are root causes? Performing Root Cause Analysis Technique: Fishbone Diagram using the cafeteria example Case Study Exercise: Discuss a Fishbone Diagram Technique: Pareto Chart (discuss and show example) Case Study Exercise: Complete the Identify Root Causes section (Step #3) of the template Step #4: Develop Solutions Identifying options for problem resolution Avoid jumping to conclusions Technique: Brainstorming Case Study Exercise: Conduct a Brainstorming Session Recognizing pros and cons for each option Technique: Kempner-Tregoe (?Must-Have? vs. ?Nice-to-Have?) Case Study Exercise: Determine best solution using a ?simple? Kempner-Tregoe model Case Study Exercise: Complete the Develop Solutions section (Step #4) of the template Step #5: Define Measurable Results Prototyping the solution Technique: Business Process Modeling (To-Be) Measuring results against the success criteria (Step #1) Case Study Exercise: Review changes to an As-Is Business Process Model Case Study Exercise: Complete the Define Measurable Results section (Step #5) of the template Step #6: Standardize Process Defining how the process will be documented Plan and understand organizational readiness Discuss how employees are empowered to identify and act upon their ideas Identifying follow-up needs (i.e., training) for the staff that will be impacted Technique: Communication Plan Case Study Exercise: Complete the Standardize Process section (Step #6) of the template Step #7: Determine Future Plans Monitoring the process for Continuous Process Improvement (The ?Plan-Do-Check-Act? Cycle) Understand how to sustain the improvements made by the Joiner 7-Step Method Technique: PDCA form Case Study Exercise: Complete the Determine Future Plans section (Step #7) of the template Going Forward with a Plan of Action Identifying process problems in your organization Individual Exercise: Name three (3) possible areas for improvement Prioritize and define the next steps Individual Exercise: Using a new template complete Step 2 & Step 3 for one possible area for improvement you have identified
This Level 4 practitioner award encourages individuals in or working towards a leadership role (this could be an IT or technical based-role), and you want to demonstrate modern leadership behaviours to nurture a high-performing team, especially during a time of organisational change.
Duration 2 Days 12 CPD hours This course is intended for This course is intended for intermediate business and requirements analysts who are looking to improve their business case development and presentation skills. This course is also a great fit for project managers and product owners who work closely with business analysts or who perform some form of business case work themselves. Overview Understand the role of the business analyst within the business case process Understand the main professional associations and standards that support business analysts in the industry Discuss the benefits of business case creation Explore how to define the business need Describe the role of the business analyst in supporting the enterprise to determine how to optimally invest in the right project initiatives Explain how to identify stakeholders and the significance to the pre-project activities Discuss the importance of analyzing the enterprise Describe and explore the activities performed to assess the current business environment Explain how a business analyst describes a ?future? state environment including how to identify gaps in enterprise capabilities Present and explore how to define the scope of a solution Describe the activities performed and techniques used to determine viable solution options Explore various techniques for evaluating solution options including feasibility and risk analysis Thoroughly understand the purpose of conducting a feasibility assessment Discuss and practice a number of business analysis techniques that support the business case process Explore the components of a business case Describe how the business case supports decision makers in making go/no-go decisions Demonstrate how to assemble the output from pre-project activities into a well-structured business case Present techniques for presenting business cases to top level managers and obtaining buy-in Discuss methods for preparing for challenges during business case delivery Students learn the steps to effective business case development and support your strategic business recommendations with sound budgeting and financial back-up. The one course you need to make high-impact recommendations and receive full management support for your ideas. Introduction Module Learning Objectives What is Business Analysis Polling Question International Institute of Business Analysis BABOK© Guide Components Project Management Institute Business Analysis for Practitioners: A Practice Guide BABOK© Guide Knowledge Areas Benefits of Business Analysis Polling Question A Business Analyst can Influence Project Success Factors Challenges of Business Analysis Polling Question Purpose of a Business Case Exercise 1a: What Should a Business Case Include Define the Business Case Elements What to Look Out For Who is Involved Exercise 1b: Review Business Case Outline Module Learning Objectives Pre-Project Activities & the Business Analyst Module Learning Objectives The Definition of a Business Analyst The Role of a Business Analyst Responsibilities of a BA BA Role vs. PM Role Business Analysis vs. Systems Analysis Business Analysis Competencies Polling Question Business Analyst Role and Stakeholders Exercise 2a: Review the Case Study What is a Stakeholder? The Importance of Stakeholders Stakeholder Identification Tips for Identifying Stakeholders Other Stakeholder Tips Stakeholder Identification/Analysis Exercise 2b: Identify Roles and Responsibilities Stakeholder Map Stakeholder Matrix & Onion Diagrams A Stakeholder Map Onion Diagram Exercise 2c: Why do we Need to Understand the Enterprise? Why Study the Enterprise? What is Enterprise Architecture? What is Strategy Analysis? About Strategy Analysis Purpose of Strategy Analysis When to Perform Strategy Analysis Strategic Planning Module Summary The Needs Assessment Process Module Learning Objectives Business Need Defined Define Business Need The Needs Assessment Process Problem or Opportunity Exercise 3a: Problem/Opportunity Identification Understanding Why Situation Statements Business Need and Current State Determine the Stakeholders Polling Question Goals and Objectives Polling Question Exercise 3b: Give 3 Examples of Business Goals Define Business Need Techniques Exercise 3c: Identify the Business Need Definition of Strategy Analysis When Business Strategy is not Driving Project Definition Typical Project Profile The Executive Paradox Solution to the Paradox Exercise 3d: Describe 3 Outcomes You Would Expect from the Case Study The Four ?Ares? Understand How to Create a Business Model Business Model Example Exercise 3e: Create a Business Model The Business Case Approach Financial and Strategic Measurement Tools Module Summary Determining the Required Capabilities & Defining Solution Scope Module Learning Objectives Business Need and Current State Purpose of Analyzing the Current State Analyzing Current Capabilities and Process Capabilities Defined Techniques for Analyzing the Current State Define the Future State Techniques for Defining the Future State Assess Capability Gaps Stakeholders Involved when Reviewing Capability Gaps Discussion: Assessing New Capabilities Defining Solution Scope Determining Scope Boundary How to Define Solution Scope Defining Solution Scope Project Scope and Product Scope Scope Modeling Techniques Used to Define Scope Define Scope Boundaries Modeling Scope: Context Diagram Exercise 4a: Create a Context Diagram from the Case Study Communicating Solution Scope to Stakeholders Stakeholders Participating in Scope Activities Exercise 4b: Discuss Managing Expectations Module Summary Assessing Feasibility & Proposing Solution Options Module Learning Objectives Financial Analysis Purpose of Financial Analysis Costs versus Benefits Financial Models Timing for Assessing Financial Benefits Risk Assessing Risks Risk Process Exercise 5a: Identifying Risks Risk Analysis Capturing and Categorizing Risks Risk Strategies Tolerance for Risk Determining Solution Options Solution Option Process Determining and Analyzing Solution Options Brainstorming Conducting an Outcomes Focused Brainstorming Session Stakeholders Involved in Determining Solution Options Exercise 5b: Determining Solution Options Feasibility Analysis Discussion: Ranking Solution Options Discussion: Recommending the Most Viable Option Exercise 5c: Assess the Most Viable Options Solution Approach Definition Exercise 5d: Review the Business Case Templates Module Summary Packaging & Presenting the Business Case Module Learning Objectives Circumventing a Business Case Documenting the Business Case Value of the Business Case Process Business Case Components Business Case Techniques Build a Convincing Business Case Discussion: Identifying Decision Criteria Exercise 6a: Supporting a Go/No Go Decision Packaging the Business Case Planning Business Case Delivery Discussion: Planning Stakeholder Buy-in Information and Communication Needs in the Business Case Process Presenting your Business Case Exercise 6b: Anticipating and Responding to Challenges Module Summary Course Wrap Up Course Summary Questions Additional Resources Thank You Additional course details: Nexus Humans BA03 - Writing Effective Business Cases training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the BA03 - Writing Effective Business Cases course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
About this Training Course This is a 2 full-day course that is aimed at providing professionals in the Oil & Gas business with a comprehensive set of core negotiating skills. Negotiations take place in many situations e.g. between peers, manager and subordinate, company and trade unions, company and government. The skills learnt on this course will be useful in all of these situations. However, this course puts a focus on the skills needed in commercial negotiations. A particular emphasis is placed on the relationship and negotiations typically carried out between client and contractor, vendor or the provider of services. A mixture of theory, examples and practical exercises are used so that the participants understand the principles and get an opportunity to try them out. The case studies used are real cases encountered in the Oil & Gas industry. Training Objectives Many technical experts find it difficult to move out of their expertise areas and deal with commercial matters. Negotiating to optimise business value is a step further from their comfort zones. All too often negotiations are then left to finance personnel. They bring many strengths to the table but an understanding of engineering trade-offs is not one of them. By the end of this course, the participants will add to their technical know-how a core competence in negotiation skills. They will thus become formidable negotiating opponents. Target Audience The course is intended for middle-managers and technical and other staff who are responsible for contracts, but with limited previous exposure to negotiations, and who will need these skills in the near future. Course Level Intermediate Trainer Your expert course leader is a consultant, manager and engineer with more than 30 years' experience in a broad range of positions. He spent 15 years with the Shell group and during this time, gained extensive negotiating experience with contractors, vendors, service agents, trade unions and purchasers of equipment and products. Over the last 15 years, he has worked with a broad range of multinational businesses across the globe in a wide range of negotiation related roles including: Developing negotiating capability and skillsets Advising on negotiation strategies Establishing Alliances, Joint Ventures and Partnerships, & Remediating Alliances, Joint Ventures and Partnerships He has many years of teaching experience to technical staff - both in a corporate setting, and in an academic setting - for Melbourne University in Melbourne, Australia. Several thousand people from around the world have benefited from his courses. He brings an engineer's practical perspective, and can readily empathize with technical staff making forays into the commercial world of negotiations. He is joint author (with Professor Danny Samson) of Patterns of Excellence ISBN 0273638769, published by Financial Times Management. This has been adopted by a number of blue chip companies as the core text for management development. Corporate Experience: 15 years with Shell in a broad range of international & domestic technical and managerial and change management roles. Consulting Experience: 5 Years with McKinsey Consulting Group 4 Years with Melbourne Business Schoo POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations
Program Management Skills: In-House Training Program managers coordinate and give oversight to the efforts of marketing groups, project teams, product delivery, maintenance and support, operations and staff from various functional groups, including suppliers, business partners, and other external bodies. The goal is to ensure that proposed business transformation, through the delivery of complex products and processes, is implemented to realize the organization's strategic benefits and objectives, for which the program was selected. The goals of this course are twofold: To provide participants with key program management principles and techniques, recognized as best practices, to enable more effective program management; and to leverage core elements of the program management life cycle, processes, tools and techniques, to enable program management effectiveness. The participant will learn and apply the principles of program management through discussions, activities, and case study exercises. What You Will Learn At the end of this workshop, you will be able to: Maximize the transformational impact of a program according to the business needs Explain management principles and techniques and apply them within a program context Implement program governance and organization that will produce expected benefits Plan for and manage benefit realization, risks, issues, and quality Manage component projects' interdependencies that are linked to both program and strategic objectives Engage program stakeholders effectively. Improve communication and action planning effectiveness for programs in organizations Getting Started Introductions Course structure Course goals and objectives Foundation Concepts Fundamental definitions and concepts Program challenges and benefits Program best practices and success criterion Stakeholder management Governance: program management office and program boards Standard for Program Management overview Vision, Leadership, and the Business Case What is vision, why, and how? Leadership vs. Management Program business case Program Organization and Governance Program organization Program governance Program board roles and responsibilities Benefits Management Benefits explored Benefits management Benefits realization Program Management Planning Program management plan Program blueprint and roadmap Program component dossier Program tranches Program estimating Program scheduling Program Monitoring and Controlling Program Control - An Overview Program Monitoring and Controlling Monitoring and Controlling Transition Program Risk and Issue Management Risk and issue management overview Program risk management Program issue management Program Quality Management Program quality management overview Program quality management principles Program Stakeholder Management Stakeholder engagement overview Stakeholder engagement planning EI, trust, communication and stakeholder engagement Program Closure and Benefits Sustainment Program closure overview Closing the program Program benefits sustainment Summary What did we learn, and how can we implement this in our work environments?