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Course Curriculum Section 01: Marketing and the Firm Marketing and the Firm 00:01:00 Marketing Orientation and Context 00:01:00 Creating Value and Competitive Advantage #1 00:01:00 Creating Value and Competitive Advantage #2 00:01:00 Marketing Definition 00:01:00 Marketing Exchange 00:01:00 Marketing Interactions #1 00:01:00 Marketing Interactions #2 00:02:00 BCG's Advantage Matrix Model 00:01:00 Section 02: Situational Marketing Analysis External Environment - Analysis #1 00:01:00 External Environment - Analysis #2 00:01:00 External Environment - Analysis #3 00:01:00 External Forces Facing Marketing 00:01:00 Demographic Shift 00:01:00 Demographic Changes 00:02:00 Stakeholder Mapping #1 00:01:00 Stakeholder Mapping #2 00:01:00 Section 03: Microenvironments - Industry and Market Microenvironments - Industry and Market 00:01:00 Difference between an Industry and a Sector 00:02:00 Common Mistakes #1 00:02:00 Common Mistakes #2 00:01:00 Market Analysis #1 00:01:00 Market Analysis #2 00:01:00 Internal Firm Analysis and Environment Analysis 00:02:00 Enterprise Value Chain Analysis #1 00:01:00 Enterprise Value Chain Analysis #2 00:01:00 Enterprise Value Chain Analysis #3 00:01:00 Porter's Value Chain 00:01:00 Elements in Porter's Value Chain #1 00:01:00 Elements in Porter's Value Chain #2 00:01:00 SWOT - Gap Analysis 00:02:00 TOWS and Building Conversion Strategies 00:01:00 Section 04: Formulating a Marketing Plan - Building Components Formulating a Marketing Plan - Building Components #1 00:01:00 Formulating a Marketing Plan - Building Components #2 00:02:00 Formulating a Marketing Plan - Building Components #3 00:01:00 Product Life Cycle and Building a Product Strategy 00:01:00 Segmentation and Targeting- Geography, Consumer Behaviour and Cultures 00:01:00 Positioning Your Market Offering 00:01:00 Pricing Your Product for the Market 00:01:00 Channels and Distribution 00:01:00 Promotion and Brand Advertising 00:01:00 Business Development and Customer Relationship Marketing (CRM) 00:01:00 Hard-selling 00:01:00 Sales Funnel 00:01:00 Stages in the Sales Funnel 00:02:00 Section 05: Executing the Marketing Plan Action Planning, Roles and Responsibilities 00:01:00 Metrics and Measures 00:02:00 Marketing and Information Technology 00:01:00 Marketing Information (MIS) Systems: Sorting Data and Reporting 00:02:00 Marketing and Information Technology 00:01:00 The Marketing Profession and Building the Marketing Team 00:01:00
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Course Curriculum Management Complete Course (Operation, HR, Admin, Security, Retail) Operations Management Introduction to Operations Management 00:23:00 Project Management 00:22:00 Business Development and Succession Planning 00:27:00 Process Management 00:26:00 Supply Chain Management 00:23:00 Planning & Forecasting Operations 00:23:00 Procurement & Purchasing Management 00:23:00 Manufacturing & Delivery Operations 00:19:00 Quality Management 00:23:00 Managing Risk and Recovery 00:29:00 Performance Management 00:21:00 Talent Management 00:20:00 Communication Skills 00:26:00 Negotiation Techniques 00:19:00 Conflict Management 00:17:00 Stress Management 00:19:00 Time Management 00:40:00 Business Environment 00:19:00 Business Writing Skills 00:39:00 HR Management Course Module 01: Introduction to Human Resource 00:17:00 Module 02: Employee Recruitment and Selection Procedure 00:32:00 Module 03: Employee Training and Development Process 00:22:00 Module 04: Performance Appraisal Management 00:19:00 Module 05: Employee Relations 00:14:00 Module 06: Motivation and Counselling 00:19:00 Module 07: Ensuring Health and safety at the Workplace 00:17:00 Module 08 : Employee Termination 00:15:00 Module 09: Employer Record and Statistics 00:11:00 Module 10: Essential UK Employment Law 00:26:00 Administrative Management Module 01: Introduction to Office Administration 00:16:00 Module 02: Skills of an Effective Administrator 00:17:00 Module 03: Business Etiquette 00:21:00 Module 04: Business Telephone Skills 00:21:00 Module 05: Representing Your Boss and Company 00:36:00 Module 06: Mail Services and Shipping 00:27:00 Module 07: Travel Arrangements 00:26:00 Module 08: Organising Meeting and Conferences 00:27:00 Module 09: Organisational Skills 00:27:00 Module 10: Customer Service 00:18:00 Module 11: Effective Planning and Scheduling 00:48:00 Module 12: Invoicing/Petty Cash 00:29:00 Security Management Diploma Module 01: Introduction to Security Management 00:30:00 Module 02: Organisational Security Management 00:26:00 Module 03: Security Risk Analysis and Risk Reduction 00:23:00 Module 04: Physical and Information Security Protection 00:32:00 Module 05: Business Resilience and Crisis Management 00:17:00 Module 06: Cyber Security and Fraud Prevention 00:25:00 Module 07: Security Investigations and Threat Awareness 00:24:00 Module 08: Laws and Regulations 00:25:00 Retail Management Introduction to Retail Management 00:22:00 Retail Strategy 00:13:00 Retail Buying and Merchandising 00:17:00 Retail Pricing 00:32:00 Supply Chain Management in Retailing 00:12:00 The Sales Process and Dealing with Customers at the Checkout 00:10:00 Importance of Consumer Behaviour 00:12:00 Taking Trends and Targeting Customers Effectively 00:11:00 The Importance of Communicating with Customers 00:18:00 Choosing a Retail Location 00:14:00 Retail Psychology 00:13:00 Negotiate the Right Deal with Suppliers 00:12:00 Develop Store Security Procedures 00:16:00 Management Skills for Leading Your Team 00:17:00 Selling in Multiple Channels1 00:21:00 Retail Brand Management 00:16:00 Health & Safety for Retail Stores 00:21:00 Consumer Rights Act 00:15:00 Mock Exam Mock Exam - Management Complete Course (Operation, HR, Admin, Security, Retail) 00:20:00 Final Exam Final Exam - Management Complete Course (Operation, HR, Admin, Security, Retail) 00:20:00
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Develop and deliver persuasive sales presentations. Invest in your professional growth and embark on a rewarding career path that blends creativity, strategic thinking, and a deep understanding of customer needs. Sign up today and take the first step towards achieving your career goals! Why Choose Our Sales and Marketing Course: Get instant access to this Sales and Marketing course. Learn Sales and Marketing from anywhere in the world Our Sales and Marketing is affordable and simple to understand Sales and Marketing course is entirely online, with interactive lessons with voiceover audio Lifetime access to the Sales and Marketing course materials Sales and Marketing comes with 24/7 tutor support The profitability or failure of a business is determined by the functionality of the Sales and Marketing department. Sales and marketing is the process used to develop and sustain demand, relevance, brand, competitiveness, and other factors of sales and marketing. 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Assessment Process of Sales and Marketing Assignment and MCQ-Based 60% Marks to pass Instant Assessment Certificates Offered in Sales and Marketing QLS-endorsed certificate CPD-Approved Certificate CPD 200 CPD hours / points Accredited by CPD Quality Standards Module 01: Basics 28:51 1: Basics of Marketing 28:51 Module 02: The Process 35:56 2: The Marketing Process 35:56 Module 03: Strategic Planning 50:32 3: Strategic Marketing 50:32 Module 04: Market Environment 21:19 4: Marketing Environment 21:19 Module 05: Market Segmentations 39:53 5: Market Segmentations 39:53 Module 06: Consumer Buying Behaviour 57:33 6: Consumer Buying Behaviour 57:33 Module 07: Business Markets and Buying Behaviour 37:41 7: Business Markets and Buying Behaviour 37:41 Module 08: Market Research 38:52 8: Marketing Research 38:52 Module 09: Product Strategy 43:22 9: Product Strategy 43:22 Module 10: Branding Strategy 31:59 10: Branding Strategy 31:59 Module 11: Product Life Cycle 23:50 11: Product Life Cycle 23:50 Module 12: Pricing Strategy 1:00:21 12: Pricing Strategy 1:00:21 Module 13: Channels 53:31 13: Marketing Channels 53:31 Module 14: Integrated Communications 47:57 14: Integrated Marketing Communications 47:57 Module 15: Advertising and Sales Promotion 48:08 15: Advertising and Sales Promotion 48:08 Module 16: Personal Selling and Public Relations 1:00:48 16: Personal Selling and Public Relations 1:00:48 Module 17: Direct and Digital Marketing 47:07 17: Direct and Digital Marketing 47:07 Assessment (Optional) 02:00 18: Assignment On - Advanced Diploma in Marketing at QLS Level 7 02:00 Order Your Certificate 02:00 19: Order Your CPD Certificate 01:00 20: Order Your QLS Endorsed Certificate 01:00 Course Completion 01:00 21: Course Completion 01:00 Free Course No 01: Strategic Planning and Analysis 1:55:03 22: Module 01: An Introduction to Strategic Planning 08:25 23: Module 02: Development of a Strategic Plan 15:12 24: Module 03: Strategic Planning for Marketing 08:01 25: Module 04: Strategic and Marketing Analysis 09:25 26: Module 05: Internal Analysis 15:54 27: Module 06: External Analysis 15:03 28: Module 07: Market Segmentation, Targeting and Positioning 11:55 29: Module 08: Approaches to Customer Analysis 15:09 30: Module 09: Approaches to Competitor Analysis 15:59 Free Course No 02: Digital Marketing - Growth Hacking Techniques 2:53:20 31: Module 01: Fundamentals of Digital Marketing 18:15 32: Module 02: Growth Hacking 12:36 33: Module 03: Customer Journey 12:57 34: Module 04: Content Marketing 13:20 35: Module 05: SEO (Search Engine Optimisation) 15:47 36: Module 06: E-Mail Marketing 19:02 37: Module 07: Facebook Marketing 17:56 38: Module 08: Instagram Marketing 20:22 39: Module 09: Twitter Marketing 13:43 40: Module 10: Youtube Marketing 15:27 41: Module 11: Mobile Marketing 13:55 Free Course No 03: Telemarketing & Sales Training 1:47:40 42: Module 01: Introduction to Tele Sales Executive Training 06:42 43: Module 02: All About Telemarketing 04:40 44: Module 03: Elevate Sales on Telephone 06:46 45: Module 04: Prospective Telephone-Sales Expert 06:21 46: Module 05: The Right Words and Phrases to Use on a Sales Call 05:36 47: Module 06: Preparing the Call 06:32 48: Module 07: Opening the Call 07:54 49: Module 08: Structuring the Call 06:20 50: Module 09: Verbal Communication Skills 12:11 51: Module 10: Dealing with Objections 12:11 52: Module 11: Closing the Sale/ Gaining Commitment 09:16 53: Module 12: Dealing with Rejection 06:58 54: Module 13: Close a Sale Call 06:43 55: Module 14: Increasing your Earnings by Expanding Sales 09:30 Free Courses No 04: Diploma in Business Analysis 3:08:23 56: Module 01: Introduction to Business Analysis 11:20 57: Module 02: Business Processes 26:35 58: Module 03: Business Analysis Planning and Monitoring 17:11 59: Module 04: Strategic Analysis and Product Scope 19:17 60: Module 05: Solution Evaluation 16:49 61: Module 06: Investigation Techniques 27:05 62: Module 07: Ratio Analysis 16:18 63: Module 08: Stakeholder Analysis and Management 15:10 64: Module 09: Process Improvement with Gap Analysis 12:55 65: Module 10: Documenting and Managing Requirements 16:07 66: Module 11: Career Prospect as a Business Analyst in the UK 09:36 Who is this course for? Anyone interested in learning more about the topic is advised to take this course. This course is ideal for: Career changers Business owners Marketing professionals Sales representatives After completing this course, anyone can later enrol in these courses: NCFE Level 3 Diploma in Skills for Business: Sales and Marketing Level 4 Diploma in Sales and Marketing Management (RQF) Level 2 Award in Underage Sales Prevention (RQF) Level 5 Certificate in Sales (RQF) Level 4 Diploma in Sales and Marketing Management (RQF) Level 2 Award in Underage Sales Prevention (RQF) Level 5 Certificate in Sales (RQF) Requirements There are no requirements for enroling in this Sales and Marketing course. Career path Take this Sales and Marketing training to broaden your career opportunities. Sales Manager Marketing Manager Account Executive Business Development Entrepreneur Certificates Certificate Accredited by CPDQS Digital certificate - Included Free for the title course only. Advanced Diploma in Marketing at QLS Level 7 Hard copy certificate - £139 Show off Your New Skills with a Certificate of Completion Endorsed Certificate of Achievement from the Quality Licence Scheme After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 139 GBP inside the UK 149 GBP (including postal fees) for International Delivery Certificate Accredited by CPDQS Upon finishing the course, you need to order to receive a Certificate Accredited by CPDQS that is accepted all over the UK and also internationally. The pricing schemes are: 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International Delivery)
Making and Maintaining a Successful Organization Certification When you have a dream or a thought, you need to discover a manner by which to acquaint that with the world. As a rule, this includes the making of some type of association. Notwithstanding, it very well may be hard to sort out what corporate design is best for you and how to guarantee that the association keeps on succeeding admirably into what's to come. You additionally need to realize how to arrive at the broadest conceivable market, to offer your organization the most obvious opportunity at progress as right on time as could be expected. This course gives you complete data with respect to how to set up and effectively run an association. We start by giving you a short outline of the most well-known strategies for setting up your association, covering organizations that are intended to make a benefit, just as friendly ventures. We at that point proceed onward to talk about recruiting and excusing staff. Then, the course examines the different manners by which you can advertise your association, to contact the broadest conceivable crowd. At long last, we give you a rundown of abilities that each business person ought to gain and ceaselessly create. You will Learn: The contrast between the three generally regular for-benefit corporate designs. Instructions to advise on the off chance that you need to zero in on recruiting new staff. Why you ought to put resources into pay-per-click promoting, particularly when you are simply beginning. The upside of becoming familiar with site design improvement. The significance of self-reflection to the accomplishment of your organization. Why you should zero in on improving your business abilities. Advantages of taking this Course: Finding out about the distinctive not-for-benefit lawful designs and figuring out which one may suit your necessities. Seeing more about the UK's secured qualities and how to remain inside the law, while recruiting and excusing staff individuals. Getting familiar with the different online media stages, including their essential socioeconomics. Realizing why your planning abilities are vital and how you can improve them. Understanding what being beneficial really implies, with regards to running your own association.
This Microsoft Power BI course will help you become a Power BI expert. It'll enhance your skills by offering you comprehensive knowledge on Power BI Desktop and Power BI Online, and unleash the capabilities of Power BI to perform a comprehensive analysis of data from multiple sources and present the data using the perfect visualization.
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