236 Brain courses

Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Course Overview This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation giving you the skills, know-how, strategy and techniques to be that change. Here is power. The power to influence. To speak to billions of people. Specialization is for when you don’t just want to play the digital marketing game anymore, you want to drive it. To change it. the DMI SPECIALIST online Digital Strategy and Planning certification is perfect for you to become an online digital marketer. Become a member and connect to the industry and white-hot opportunities. Here is power. The power to influence. To speak to billions of people. What’s New? Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Learn every aspect of Digital Marketing Strategy across 9 modules of interactive learning to give you a highly relevant and deep knowledge of digital strategy, all wrapped up with the world’s most recognized digital marketing certification on completion. Program learning outcomes and content: WHAT WILL I LEARN? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. The modules are building blocks – of knowledge, of your vision, of the leading Certified Digital Marketing Specialist – Digital Strategy & Planning that is you. Here is what you need to know. Course Content: Introduction: We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. It’s transformative. And you shall be impressed. This module introduces this nifty piece of brainwork. Later modules expand on it. • The fundamental concepts underpinning the DMI 3i Methodology. • The how-to’s of business strategy development. • Key components in an effective digital strategy. • Strategic management, a long-sighted look at lasting, growing success Traditional Communications: In this model, we explore how the marketing classics still anchor any campaign – yet the contemporary digital campaign is a far more fantastical vessel. We look deep into how our tech is changing the consumer experience, and how we must respond. Digital Communications: We are living through extraordinary times. The opportunities are as big, sprawling and diverse as the World Wide Web. The challenge too is bigger. Markets are sophisticated and fragmented. Now, more than ever, thy most know thy consumer (and thy digital channels). Here we look at: the fundamentals of digital communications planning, improving ROI, understanding your audience. Where can they be found? How to engage them? Budgeting for your digital strategy and effective resources reviewing, measuring, and analysing your digital strategy. Digital Channels: Facebook, Linkedin, Instagram, Twitter, Snapchat and so on. They multiply and they proliferate. Yet in this great distraction and fragmentation, there is also great opportunity. This module covers: inbound and outbound strategies, cross media planning, the digital channel mix, and mobile marketing social media marketing. Content marketing that is relevant, timely and riveting the what, how and why of search engine marketing email marketing, affiliate marketing, and marketing automation display and video advertising best practice. Because we have eyes to see. Marketing Automation: Automation doesn’t beat inspiration but it sure makes a marketeer’s life easier and more exciting. Here is superpower, working quieting and perfectly under your orders, night and day. See how smart businesses are sharpening their edge with CRM software for better sales enablement, lead nurturing and way more. Budget & Resourcing: Money makes marketing go round. But value is where it’s at. This model goes deep on how to hit max ROI for any given budget. Then some consideration for that other precious resource, human talent. Explore: • Key factors to consider when planning a marketing budget. • Setting that marketing budget. • How to monitor and optimize a budget during campaign, execution. • The human element. • Recruit, train and keep top people. Big Data & Analytics: The Big Data & Analytics module will provide you with a broad understanding of Big Data, Advanced Analytics and Artificial Intelligence. You will learn the fundamental frameworks and understand how cutting-edge analytics tools are being used to help businesses succeed wildly. Digital Leadership: We are living in extraordinary times, which call for extraordinary leaders. That means you. You shall lead the transition from the remnants of traditional marketing and into the brave, new digital marketing world which you are helping to invent. And you shall lead with razor-sharp thought and strategy. You shall take your brand and your organisation to places yet undreamed of. Strategy Formulation & Plan: By now, you’ll have come a long way. You are (almost) ready to go forth, carve out new and unexplored neural pathways and digital markets. You are standing on the very edge of the leading-edge, and you are just about ready to spread those new digital super-wings and soar. But first, the ultimate strategy module; the ultimate in strategy. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

Facilitation Skills Training

– a psychotherapy skills masterclass The language we use has a huge impact on others – on this practical, inspiring course you will learn how to combine solution-focused techniques and effective language skills to help relieve distress and improve outcomes, as quickly as possible… Accredited CPD Certificate : 12 hours Length 2 days (9:30am - 4:00pm) Excellent course! I’ve learnt so much and been inspired so much. Gareth has a wonderful style of delivery...MARY FLYNN This course is suitable for anyone working with adults, teens or children – the knowledge and skills you will gain have a wide range of applications in addition to therapy and counselling, including coaching, healthcare, teaching, motivation, overcoming resistance, emotional turmoil and much more. You will leave with a powerful toolkit of precisely-targeted and creative therapeutic language skills, as well as a range of effective brief therapy strategies. These can be easily tailored to any individual and used to successfully help people resolve a wide range of conditions and problems as quickly as possible. If you want to be more effective in what you do, these are core skills to have… Denise Winn previously taught this course, it is now delivered by Gareth Hughes Why take this course Language is key to everything we do – being aware of the power of language to help or do harm is essential when we’re trying to help people. Knowing how to use it well can make all the difference to a successful therapeutic outcome. Paying attention to the language we use is central to the human givens approach to therapy and counselling: our choice of words is crucial in building rapport with people, learning more about someone – their unique qualities and abilities – in listening and responding, in providing motivation and in collaborating to agree goals and strategies for the effective resolution of their problems. The careful use of language is essential for other areas of life too: at work, home, with family and friends – and this 2-day course is accessible to all. It can be taken as part of the Human Givens Diploma or as a stand-alone course. You will gain a solid foundation in the most effective brief solution-focused strategies and language skills that are essential if you want to be able to help people as quickly as possible. By distilling the essence of proven brief therapy approaches and working in tune with the givens of human nature, outcomes can be dramatically improved and suffering successfully reduced. You will also learn how any team of professional healthcare workers can safely incorporate brief therapy techniques into their work with patients suffering from depression, anxiety, panic attacks, PTSD, anger, OCD, eating disorders, addiction and relationship/marital/family problems, thereby improving outcomes and reducing suffering on an even wider scale. Good to know This course gives you essential skills that are used in the successful treatment of a wide range of conditions, such as anxiety disorders, depression, addictions, self-harm, OCD and the rewind technique for treating trauma and phobias. They are also fundamental skills to have when using guided imagery and visualisation. This course is an essential component of Part 1 of the HG Diploma. I feel very excited and energised. I can't wait to start using these techniques...OCCUPATIONAL THERAPIST What will you learn The essential skills needed for successful brief therapy New information about the APET™ model – why it is so important to construct therapy that is in tune with our how brains work (our emotional reactions come first) – this speeds up therapy and explains why purely cognitive and behavioural approaches can take so long An ability to get to the root of the matter quickly by establishing which innate needs are not being met and why (the essence of effective brief therapy) Quick rapport building skills How to use the RIGAAR™ structure to improve therapy outcomes Reflective listening and reflective reframing How to use therapeutic language skills directly and indirectly to initiate change Ways to use solution-focused questioning to create a framework for change How to identify and use your client’s own life resources An understanding of why the human givens approach dramatically increases the likelihood of therapy being brief, regardless of the presenting problem A range of psychological interventions to use with common psychiatric problems: anxiety, panic attacks, depression, intrusive thoughts, relationship difficulties and so on Promoting cooperation by developing realistic and achievable goals How to identify exceptions (when the problem doesn’t occur) and get the patient to take credit for them How to generate motivation for change in your patients Separating the patient’s core identity from their problem How to minimise or overcome resistance How not to be drawn in to a client’s negative self-view Great use of case histories to illustrate the skills covered How to use the psychological laws of positive expectancy and concentrated attention An understanding of why taking this collaborative human givens stance, reduces stress and pressure on you Plenty of opportunity to consolidate what you are learning by practising the skills yourself How is the course structured? Held over two consecutive days, this skills-based practical workshop combines a blend of talks, demonstrations and exercises. Each day starts at 9.30pm and finishes at 4.00pm, with 2 breaks for networking and refreshment and 45 minutes for lunch. Course notes, refreshments and lunch are included on both days. Who is this course suitable for? You and your patients will benefit enormously from you attending these two days. If you are a counsellor, psychotherapist, clinical psychologist, mental health nurse, GP, doctor, nurse, OT, physiotherapist, youth worker, social worker, health visitor, support worker or any other caring professional, and wish to be more effective in what you do, this course gives you the perfect opportunity to discover new, subtle but highly effective skills with plenty of time to practise to help you assimilate them into your own work. Many other professions – such as educational and business professionals – also find the skills and information covered highly applicable to and beneficial for their own work. It is also suitable for anyone who is thinking of a career in this field as these are core skills needed for successful brief, solution-focused psychotherapy. This course has been independently accredited by the internationally recognised CPD Standards Office for 12 hours of CPD training. On completion of this training you’ll receive CPD certificates from the College and the CPD Standards Office.

Lunch & Learn: Gut Health and Mental Well-being Join us for an interactive one-hour Lunch & Learn session exploring the fascinating link between gut health and mental well-being. This session will delve into how nourishing your gut can positively impact your mood, mental clarity, and overall emotional resilience. We’ll cover practical insights on the gut-brain connection, including how diet, lifestyle choices, and stress management can influence both physical and mental health. Through engaging discussions, you’ll learn simple dietary tips, mindful eating practices, and gut-friendly foods to support a balanced and thriving microbiome. We’ll also address common challenges, such as how to make gut-friendly choices even with a busy lifestyle. Whether you're looking to improve your digestion, boost your mood, or understand the powerful role your gut plays in overall health, this session offers the tools and insights to nourish both body and mind. GDPR Statement: Please note that I, Lisa Winn, will be handling bookings for all sessions. To facilitate this event, the names of attendees will be shared with the Biogen HR department. No additional information shared during the sessions will be disclosed, ensuring full confidentiality.

When used effectively, questioning is a useful teaching and learning strategy. During this workshop we will discuss how questioning can be used effectively to assess, challenge and stretch pupils progress.

In today's dynamic business environment, Managers need to evaluate different courses of action and make decisive decisions.

Stories and metaphor are a powerful way to stimulate hope and by-pass resistance – they can also enhance problem solving and creativity, beneficially impact the mind/body system and much more… Accredited CPD Certificate : 6 hours Length 1 day (9.30am - 4.00pm) Wonderful – inspiring, informative and empowering communication skills masterclassJENI NELSON, PSYCHOTHERAPIST / HYPNOTHERAPIST Why take this course Stories can be incredibly powerful therapeutic tools. They help bypass rigid views about life, enhancing the listener’s flexibility of thought. And by suspending ordinary constraints, they help people reclaim optimism whilst fueling their imaginations with the energy necessary to attain goals. In the physically ill, they can also stimulate the immune system and speed recovery. All successful psychotherapy and counselling involves storytelling and the use of pertinent metaphors, both of which tap into the natural way our brains work. We can’t know what goes on in another person’s mind but, if you perceive the ‘pattern’ of a story and understand that it could be useful to them at a specific point in their life, that is reason enough to tell it. Their unconscious, creative imagination will seek and find the ‘meaning’ relevant to their situation. No explanation, no direct statement of a story’s meaning can substitute for the way it acts on the hearer’s mind. Join us to discover more and learn how to source and tell such therapeutic tales yourself… Gareth was fantastic, brought a wealth of knowledge and enthusiasm as well as stories to the course...PROJECT MANAGER Wonderful practical skills - I was entranced the whole day...PSYCHIATRIST What will you learn How and why our brains work through ‘pattern-matching’ How to use this profoundly useful tool for getting through to people stuck in the black-and-white thinking of emotional distress A powerful way to stimulate optimism, hope and independence in distressed people Increased ability to source and tell therapeutic stories yourself Ways to enhance your own problem solving capacity, as well as being better able to help others with theirs A new way to motivate and engage people Insights into the mind/body communication system and how useful this tool can be for promoting healing and recovery A great way to build rapport and bypass resistance How to choose the appropriate stories and metaphors for different people, and when to use them Practical ways in which therapists, teachers, GPs, managers, policy planners etc can apply this knowledge to their work The ability to enhance flexibility of thought, creativity and confidence in your clients How stories and metaphor can also help us diagnose where problems lie A new love and deeper understanding of the value, resonances and resources within stories Greater confidence in dealing with a wide range of people – and a solid understanding of, and practise in, the therapeutic precision of metaphor and more… So informative and relevant to my everyday work..SCHOOL COUNSELLOR Pat Williams, creator of this course, talks you through its benefits Course Programme The ‘How to tell stories that heal’ course starts at 9.30am and runs until 4.00pm. From 8.30am Registration (Tea and coffee served until 9.25am) 9.30am How and why stories help people 11.00am Discussion over tea/coffee 11.30am How to find the right story for each situation 1.00pm Lunch (included) 1.45pm How to use stories as therapy 2.45pm Discussion over tea/coffee 3.00pm How to tell stories well: the three simple rules 4.00pm Day ends This course has been independently accredited by the internationally recognised CPD Standards Office for 6 hours of CPD training. On completion of this training you’ll receive CPD certificates from the College and the CPD Standards Office.

Complementing the ‘Zones of Regulation’, or as a stand alone self regulation technique, Snappy Tappy® provides a practical and accessible method for children and young people to modify/calm the emotions they are feeling ‘in the moment’ or ‘after the event’, to help them feel LESS;  • anxious  • angry  • fearful  • frustrated  • overwhelmed  • shame  • hurt  or any other emotion which is distracting them, pre occupying them or preventing them being ‘in  the green zone’ or in a balanced emotional state.     Snappy Tappy® which is an adaptation of Emotional Freedom Techniques (EFT) is an evidence-  based modality. It is often referred to as Tapping by practitioners and users because that is what  we do.    Tapping works with the body’s internal energy systems similar to Acupuncture. However, where  Acupuncture uses needles, Tapping uses stimulation of the meridians using gentle finger tapping  pressure, while simultaneously focussing on the current difficulty. This dual attention helps your  brain process whatever might be troubling you.    Snappy Tappy® training takes place over two sessions both 3-4 hours long. The initial training introduces the background to Tapping, examines other adaptations of EFT and gets you ready for your own Snappy Taps and case studies. These are then reviewed 2 months later and you’re on your way to helping children and young people with Snappy Tappy®. Your licence is valid for 1 calendar year and can be renewed following a yearly check in and CPD.     Meet the trainer:   Miriam is the author and creator of Snappy Tappy® and uses daily in her workplace within education. This position allows for reflection and change, and also a wealth of ideas to help you be the most effective in helping children and young people around you. This course is for all educators and healthcare professionals that work with children, including children with special needs.   Get in touch for an informal chat to see how Snappy Tappy® is going to equip you to help others.     snappytappyEFT@gmail.com  Miriam Frier 07967 705973   

The 2-hour Baby & Child First Aid class covers CPR, Choking, Bumps, Burns, Breaks, Bleeding, Febrile Seizures and Meningitis & Sepsis Awareness and will give everyone who attends the peace of mind they deserve.

Our *NEW* Mini First Aid Baby Proofing class is our second class, designed for parents and carers of babies and children over 3 months. It can be taken after our 2 hour Baby and Child First Aid class, or in isolation for those parents who are starting their weaning journey, or have a baby on the move!